Joe Leadbeater
OUGD503
Brief 01 - ‘Organic’
Logo Experimentation
Joe Leadbeater
OUGD504
Design for Print & Web
Final Sheets
Joe Leadbeater
Logo Variations Here you can see the combination of my logo and logotype. The first row: Experimenting with layers of the logo in front of the logotype. The second row: Experimenting with the logo at different angles. The third / fourth row: Experimenting with size and scale of the logo.
OUGD504
Design for Print & Web
Final Sheets
Joe Leadbeater
Colour Variations Above you can see variations I could use with different colour schemes. I intend on using the background colour as stock, so my choice of background colour also needs an exact replica in terms of colour with a chosen stock. I stuck to neutral tones to refleck the ‘organic’ theme. I intend on using a seeded stock, which I know is readily available in a cream colour.
OUGD504
Design for Print & Web
Final Sheets
Joe Leadbeater
Clothing Labels Having decided on a logo and colour scheme, I then experimented with a variety of different designs for clothing labels. I tried out a few ideas with driftwood as imagery.
OUGD504
Design for Print & Web
Final Sheets