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Joma

Joma

- Football JomaTeam, UEFA Europa League Champion

Villarreal won the match against Manchester United in a fateful penalty shootout in which all 22 players took a penalty.

Villarreal won the UEFA Europa League with penalties. After drawing against Manchester United, the yellow team had to take eleven penalties to defeat the English team. With suffering, courage, dedication and the encouragement of the fans… WE DID IT!

A party in the stands. The 2,100 ‘groguets’ who supported Villarreal in Poland made their presence felt long before the match started. They let heir voices be heard to enjoy a historic experience, a unique match for the club they adore. After a magnificent opening ceremony, the real show began on the Gdansk Stadium playing field. At last, a dream was coming true: living a final. Manchester started the match better. In the early stages, they gained possession, combining close to the yellow team’s area. Villarreal found it a bit more difficult to get into the game, but as the minutes went by, began to establish themselves on the field.

Before reaching the half-hour mark, Villarreal did the hardest thing with their first chance; taking the lead at Gdansk Stadium. From a free-kick, Gerard was determined to make history and beat De Gea by finishing off an excellent ball from Dani Parejo into the heart of the box. In just a second, Gerard’s goal unleashed madness in the yellow stands.

The ‘groguet’ goal did not alter the tone of the match. Manchester United continued to take the initiative against Unai Emery’s team, who opted to leave little space and reduce the innumerable virtues of their rival in Gdansk.

In the 54th minute of the second half, in a very unfortunate move, Manchester United equalized through Edison Cavani. The Uruguayan took advantage of a dead ball in the box from a corner kick to put the Red Devils on level terms. 1-1 at the Gdansk Stadium. had to step up and, from possession, take the lead away from Manchester United, who had been the clear dominators of the match up to that point. To do so, Unai Emery moved the bench and brought on Coquelin, giving the team more ability and consistency in midfield.

Villarreal did not find it easy to react. Manchester United was on the attack and the Submarine calmly resisted the onslaught of the English giants. Thus the clash reached the final stretch. Then, Unai Emery brought on Paco Alcácer and Moi Gómez. Later, it was Mario Gaspar’s and Alberto Moreno’s turn.

After 90 minutes, with 1-1 on the scoreboard, the match went into extra time. The ‘groguets’ got off to a good start in extra time. They stole the ball from the English team and began to look dangerously at De Gea’s goal. First Alberto Moreno, then Paco Alcácer. Both had shots that went wide.

Despite the Submarine’s remarkable performance in extra time, the match went to penalties. Villarreal won 1110. As you probably read, goalkeeper Rulli even scored. Only De Gea missed.

- Football Joma creates the E-STADIUMS to present the 2021/2022 official uniforms

Fans decided when their teams’ new collections were presented.

Joma provides apparel for more than 700 professional football teams around the world and many of them presented their uniforms for the upcoming season during the months of June and July. But it wasn’t them who decided the launch date, it was their fans. E-Stadiums were created, a replica of each team’s stadium that could only be accessed by the “alter ego” of each fan: their own avatar created through an application developed by Joma for this campaign and that needed all of them to present the new uniforms. Joma and the teams ask the fans to fill the E-Stadium with avatars, and with the stadium at 100%, the official jersey for the 2021/2022 season was presented.

Joma returns to the Premier League with Norwich City

The Toledo brand becomes technical sponsor of the team recently promoted to the top English football competition.

In July, Norwich City Football Club and Joma announced the sponsorship agreement by which the Spanish company became the technical sponsor of the Welsh club. Joma will provide the club with all the apparel for the first team, academy and women’s side, as well as training and travel clothing for all teams. Joma is also working on a partnership with the Community Sports Foundation and will deliver major outreach initiatives in the wider Norfolk region.

Head of commercial operations, Sam Jeffery, said, “This is a partnership we have been working on for a long time and we are delighted to begin this new agreement with Joma. When we made the decision to look at the market, we met with each supplier with four key objectives we wanted to achieve: full creative control of the design, an outstanding commercial deal in line with our self-funded model, a brand with a strong track record within football, and a partner who wanted to support the wider Norfolk community. We met all the brands and Joma was by far the most outstanding; we are delighted to be working with them.”

“Fans can look forward to exciting uniform designs and a wide range of community activities across the region, supported by fans, local teams and the Community Sports Foundation”.

Official uniforms that clean up the oceans

Joma uses recycled polyester in official collections of professional teams to contribute to sustainability.

For every jersey made of recycled polyester worn by players or fans of teams sponsored by Joma such as Swansea City, TSG Hoffenheim or Cruz Azul, twenty plastic bottles will be prevented from ending up in the oceans. This way we are all contributing to the sustainability of the planet, reducing plastic pollution in the oceans and reducing carbon emissions into the atmosphere.

To communicate the new uniforms, Joma launched a global campaign highlighting the feelings that fans and players experience when wearing their team’s jersey. The use of sustainable material is common in Joma’s collections in recent seasons, both in official collections for teams and sponsored groups, as well as in the company’s own collections. An example of this are the podium and parade lines for the Spanish Olympic Committee at the Tokyo Games and the organic cotton products for gym and yoga lines.

Cruz Azul, champion of the Mexican League Clausura 2021

23 years later, Cruz Azul once again lifted a Mexican League title.

On May 30th, ‘La Máquina’ managed to add one more star to its badge, the ninth, and proclaiming itself champion of the Mexican League Clausura 2021, benefiting from its victory over Santos in the first leg of the grand final. The Cementeros, coached by Juan Reynoso, finished the regular season as leaders, and were big favorites to win the championship in the playoffs. They did so, but not without suffering against Santos Laguna, whom they defeated 1-2 on aggregate in a very evenly matched final.

Cruz Azul won the first game, away, by 0-1, and in the second leg, they scored a valuable 1-1 draw (after starting by conceding a goal), holding the result in the final minutes against the visitors’ push and unleashing euphoria among their fans, who broke the dry-spell in the league championship. Congratulations!

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