ELEONORA MARTELLI
BY OLLY VENTO
EDITOR-IN-CHIEF
SENIOR EDITOR
EDITORIAL PRODUCERs
TEAM
JOSE-MARIA JIMENEZ
CLAUDIA LOMBARDO
DARIA VALIGURAS
AREZOO JALALI
YVES BRIGHT
JAMIE COATES
LETTER FROM THE EDITOR
Dear readers,
fashion editor
CONTRIBUTING EDITORS
ANNA VOLOS
retoucherS OLIVIA CRUTCHLEY
ROBBY WONG
KUCHMA OKSANA
BLUEMODE CREATIVE STUDIO
Welcome to the vibrant June issue of QP Fashion Magazine ! As the summer sun begins to shine brighter, we're thrilled to bring you a collection of stories that are as dynamic and inspiring as the season itself.
Gracing our cover this month is the captivating Eleonora Martelli , an Italian entrepreneur who has made waves in the fashion world from her base in Miami. Eleonora is the visionary behind the chic fashion store MODA39 and the innovative brand ARTHEM MIAMI . In our exclusive feature, she opens up about her journey from Italy to the United States, the inspiration behind her designs, and how she infuses her Italian heritage into her contemporary creations. Eleonora’s story is a testament to the power of passion and perseverance, and I’m sure you’ll find her as enchanting as we do.
This issue is packed with more inspiring stories, the latest trends, and insider tips to keep you ahead of the fashion curve. From summer styles that will elevate your wardrobe to expert advice on how to make your mark in the fashion industry, we’ve curated a selection that celebrates creativity, innovation, and the spirit of the season.
As always, we value your feedback and look forward to hearing your thoughts on this month’s features. Thank you for being a part of the QP Fashion Magazine family. Here's to a stylish and sensational summer!
Warm regards,
JOSE-MARIA JIMENEZ Editor-in-Chief QPmag
IN THIS ISSUE
EDITORIAL: SEASIDE BEAUTY
EDITORIAL: SPANISH CHIC
COVER: ELEONORA MARTELLI
EDITORIAL: AGAINST ALL ODDS
ARTICLE: LEGENDARY COLLABORATIONS
EDITORIAL: RIVIERA GLAMOUR
INTERVIEW: SCARLETT GASQUE
EDITORIAL: DAYGLOW
EDITORIAL: AZURE ELEGANCE
INTERVIEW: GLAM TAN BY NATALIE
EDITORIAL: SUMMER BLISS
SHOPPING GUIDE
NEW FACE
EDITORIAL: GLAM MUSE
PHOTOGRAPHER: OLLY VENTO @ollyvento
MODEL: ELEONORA MARTELLI @elemar97
makeup artist: JULIANA @mymakeupmiami
SEASIDE BEAUTY
PHOTOGRAPHER: MEGANE CLAIRE @meganeclaire
MODEL: ROSMARY ALTUVE GOMEZ @rosmaryaltuve
AGENCY: MUSE MANAGEMENT NYC @musemodelsnyc
fashion stylist: MEGANE CLAIRE @meganeclaire
makeup artist: ANASTASIA EISENBERG @makeupbyanastasia
HAIR STYLIST: MEGANE CLAIRE @meganeclaire
SPANISH CHIC
PHOTOGRAPHER: EVA DISENKO @disenko_photography
MODEL: JULIA RODRIGO @julierodrigo_
AGENCY: WILD MGMT @wildmgmt
MAKEUP ARTIST: ALBA OJEDA @albaojeda.mua
HAIR STYLIST: MARTA ENCINA @martaencina.hair
COVER ELEONORA MARTELLI
ITALIAN PASSION
Interview by JOSE-MARIA JIMENEZ
Welcome to our exclusive interview with Eleonora Martelli , an inspiring Italian entrepreneur who has made a vibrant mark on Miami's fashion scene. Since moving to Miami in 2018, Eleonora has successfully launched MODA39 , a chic fashion store, and ARTHEM MIAMI , a unique fashion brand known for its custom-painted leather jackets. With the recent launch of MODA39 's website, Eleonora has expanded her brand's reach, making her curated collections accessible to a global audience. Join us as we delve into her journey, the influence of her Italian heritage, the creative process behind her designs, and the exciting future she envisions for her ventures.
MODEL: ELEONORA MARTELLI @elemar97
PHOTOGRAPHERS: LUCIANO ALEXANDER @luciano_alexander & OLLY VENTO @ollyvento
ELEONORA MARTELLI
WEARING ARTHEM MIAMI
Photo: LUCIANO ALEXANDER
ELEONORA MARTELLI
WEARING ARTHEM MIAMI
Photo: LUCIANO ALEXANDER
Congratulations on the launch of Moda39's website! How has this digital platform enhanced your brand's reach and accessibility? YESSS, thank you!!!! The website has helped a lot because most of our customers are tourists and now they can finally shop on our beautiful website!
As an Italian living in Miami since 2018, how does your cultural background influence the aesthetic and curation of MODA39's collections?
I believe that fashion is a language that any culture understands! Miami is a place that has so many cultures and this makes my decisions as the buyer for MODA39 a little more thoughtful because I want every client who enters the store to find something that they like! On the other hand, I love my job because every time I go to Italy to buy new things for the store I see my talent coming out, I feel more confident and I am proud of where I am going. I still know that I still have so much to learn, but I am willing to continue and achieve my future goals!
What inspired you to venture into the world of fashion retail and customizing jackets with ARTHEM MIAMI?
this makes the paint resistant even to water and heat! For the design, we try to create the coolest designs inspired by Miami or fashion in general!
What sets ARTHEM MIAMI apart from other customization brands in the market?
Our brand is one of a kind. There is only one piece, nothing is printed! All our items have their own number and this is one of the things that makes ARTHEM MIAMI so special and unique!
How do you balance the artistic freedom of customization with ensuring the jackets align with current fashion trends?
I think the jackets are the fashion element, so nearly every year the style needs to change, but the painting is mainly related to Miami or Miami colors!
“I believe fashion is a language that any culture understands”
I always loved fashion. I remember when I was little I used to put on my mom’s heels and pretend to be a model walking on the runway! From there I always felt inside me that fashion was my world and that in one way or another, I needed to work in the industry. ARTHEM MIAMI was founded in 2023 with my business partner Alessandro Grotto and our great artist Nabil Hssinou. The idea was to create a new fashion brand with something that no one had seen before. A brand that combined fashion and art.
Can you share some insights into the creative process behind designing and painting each jacket?
I can’t tell you a lot about this! But I will share some things! We use only leather paint and fabric paint depending on what we are creating in that moment! Using this paint is crucial because the paint penetrates in the leather and
How many brands do you currently have at MODA39? Are they all Italian brands? Are you looking to bring more brands?
So we have around 8 or 9 different emerging brands and they are all from Italy: 5Progress, Giulia Nati Couture, Souvenir, Doll, Wild, Don’t@me, Brand Unique, Me369. I am pretty sure that I will bring more!
Miami is known for its vibrant culture and fashion scene. How does the city inspire your work and influence your brand's identity?
There are a lot of different cultures here in Miami, but for me, this is the beauty of my job since I am the buyer of my store. I always buy with the idea of buying for every client that enters the store! I need to make sure that any person that comes into the store can find something that they love and are happy with!
Could you walk us through some of the most memorable collaborations or partnerships MODA39 has engaged in since its inception?
Yes of course! We collaborated with “Glam Team” in 2022. She is an amazing makeup artist. She was so in love with the store that for a couple of weeks she used our store, she came with some photographers and models and we had incredible content for our social media!
In 2023, we started a collaboration with Inen Sheero. She is just an incredible woman. She
was Miss Venezuela and we had the honor to collaborate with her!
What are some of the biggest challenges you've faced as a fashion entrepreneur, and how have you overcome them?
Challenges are a part of the process and even I think that it is the beauty of having a business because it is with these challenges that a person can grow a lot. We as a team have faced a lot of challenges over the years! I try to overcome them with positivity! As I always say, when there is a problem there is a solution.
How important is the role of social media in both your fashion store and your fashion brand?
I believe that social media nowadays is the best advertisement for any business. For both my store and ARTHEM MIAMI, social media is quite important. We always try to tell a story and engage whoever is watching the videos that we do. Social media gives us the possibility to
be known!
Beyond jackets and t-shirts, do you have plans to expand ARTHEM MIAMI's customization offerings to other garments or accessories?
ARTHEM MIAMI is still at the beginning, but for sure we will expand this brand. We are working on denim jackets, shoes, t-shirts, blazers, and different accessories!
Looking ahead, what exciting developments can we expect from MODA39 and ARTHEM MIAMI in the near future?
Looking ahead with MODA39, I would like to open stores in different locations in the US like New York, Los Angeles, and Las Vegas. This for sure is the next step!
With ARTHEM MIAMI you can expect new and exciting developments as we continue to experiment and try new things! I am sure that ARTHEM MIAMI will get to where it needs to! You will see!
“I would like to open stores in New York, Los Angeles and Las Vegas”
Photo: OLLY VENTO
ELEONORA MARTELLI
WEARING ARTHEM MIAMI
Photo: LUCIANO ALEXANDER
Photo: OLLY VENTO
ELEONORA MARTELLI WEARING ARTHEM MIAMI
Photo: LUCIANO ALEXANDER
ELEONORA MARTELLI WEARING ARTHEM MIAMI
Photo: LUCIANO ALEXANDER
ELEONORA MARTELLI WEARING ARTHEM MIAMI
Photo: LUCIANO ALEXANDER
AGAINST ALL ODDS
PHOTOGRAPHER: KRYSTLE LINA @krystlelina
MODELS: STEPHANIE PETERSON @stephaniempeterson (WILHELMINA LOS ANGELES) & JOHN JAMIESON @j.j.michaels (GODS AND MONSTERS)
FASHION STYLIST: KAYLA KOHANTEB @kaylakohanteb
HMUA: EDGAR SAENZ @edgarsaenz7
additional retouching: BLUEMODE CREATIVE STUDIO @bluemodecs location PROVIDED BY GARY MICHAEL WALTERS @garymichaelwalters
STEPHANIE: Brown vest set AQUA7EVEN Earrings LILI CLASPE Boots THURSDAY BOOTS
JOHN: White button down D.RT White pants XIVI Sunglasses
RYAN SIMKHAI EYESHOP
White button down D.RT
White pants XIVI
Sunglasses
RYAN SIMKHAI EYESHOP
Brown
Earrings
LILI CLASPE
STEPHANIE:
Bronze blouse
VASSIA KOSTARA BRAND
Denim pants
GENERATION LOVE
JOHN.:
Denim pants XIVI
Denim blazer and pants
GENERATION LOVE
Boots
THURSDAY BOOTS
STEPHANIE:
Bronze blouse
VASSIA KOSTARA BRAND
JONAK PARIS
Gloves CHARLES AND RON
JOHN.:
Denim pants XIVI
Boots
Nude slip dress
DAL THE LABEL
Pearl earrings & necklace
ITALIAN JEWELRY BOUTIQUE
BEVERLY HILLS
STEPHANIE: Black & white cape
KEBURIA White pants
BIANCA AND BRIDGETT
JOHN.: White suit D.RT Black button down WAX LONDON
STEPHANIE: Brown vest set AQUA7EVEN Earrings LILI CLASPE Boots THURSDAY BOOTS
JOHN: White button down D.RT White pants XIVI Sunglasses
RYAN SIMKHAI EYESHOP
STEPHANIE:
Nude slip dress
DAL THE LABEL
Pearl earrings & necklace
ITALIAN JEWELRY BOUTIQUE
BEVERLY HILLS
JOHN:
White button down D.RT
White sneakers FRESHY WORLD
Boots THURSDAY BOOTS
White button down D.RT
Sunglasses RYAN SIMKHAI EYESHOP
Nude slip dress
DAL THE LABEL
Pearl earrings & necklace
ITALIAN JEWELRY BOUTIQUE BEVERLY HILLS
STEPHANIE:
Black & white cape
KEBURIA
White pants
BIANCA AND BRIDGETT
JOHN.:
White suit
D.RT
Black button down
WAX LONDON
LEGENDARY COLLABORATIONS THE FUSION OF FASHION GIANTS
In the world of fashion, collaborations between designers, celebrities, and brands have become the epitome of modern style and innovation. These high-profile partnerships blend distinct creative visions, creating collections that captivate the market and influence consumer behavior in profound ways.
By JOSE-MARIA JIMENEZ
BALENCIAGA x GUCCI: THE HACKER PROJECT
One of the most talked-about collaborations in recent years is " The Hacker Project ," a groundbreaking partnership between luxury titans Balenciaga and Gucci. This collaboration saw the merging of creative director Demna Gvasalia's avant-garde aesthetic with Alessandro Michele's eclectic designs.
By hacking each other’s iconic motifs, they created a line that was both familiar and refreshingly novel. The collection’s exclusivity and the blending of two powerhouse brands generated immense buzz, driving a surge in consumer demand and reinforcing the desirability of high-end collaborations.
ADIDAS x BEYONCÉ: IVY PARK
Another standout collaboration is between sportswear giant Adidas and global superstar Beyoncé . The Ivy Park line, which fuses athletic wear with high fashion, has become a cultural phenomenon. Beyoncé 's influence and Adidas ' expertise in performance wear resulted in collections that sold
out within minutes of release. This partnership has not only boosted Adidas' market presence but also highlighted the growing trend of athleisure, demonstrating how celebrity collaborations can redefine brand identity and appeal.
FENDI x SKIMS: A CROSS-GENRE SUCCESS
Kim Kardashian ’s SKIMS and luxury brand Fendi came together to launch a limited-edition collection that seamlessly blended shapewear with high fashion. The collaboration, helmed by Fendi 's Kim Jones, married SKIMS ' innovative designs with Fendi's luxurious heritage. This partnership attracted a diverse customer base, merging the worlds of high fashion enthusiasts and everyday consumers seeking style and comfort. The swift sell-out of the collection underscored the powerful impact of strategic crossgenre collaborations on consumer buying patterns.
SUPREME x BURBERRY: STREETWEAR MEETS LUXURY
The collaboration between streetwear label Supreme and luxury fashion house Burberry was another significant moment in recent fashion history. This partnership saw Burberry 's classic trench coats and check patterns reimagined through Supreme's urban, youthful lens. The collection's immediate success highlighted the ongoing influence of streetwear on high fashion and demonstrated how blending different fashion worlds can capture a broader audience.
In conclusion, the fusion of designers, celebrities, and brands through high-profile collaborations continues to shape the fashion industry. By pushing creative boundaries and merging diverse audiences, these partnerships set new benchmarks for innovation and influence in the market, making them a vital strategy for staying relevant and captivating in today's fast-paced fashion world.
T-shirt CHRISTIAN DIOR
Swimwear KIMBERLEY LONDON
Hat ANTHONY PETO
RIVIERA GLAMOUR
PHOTOGRAPHER: CAMELLIA MENARD @camelliamenard
MODEL: KIMBERLEY GARNER @kimberleygarner
CREATIVE DIRECTOR & STYLIST: ETIENNE JEANSON @jnsn_fashion hair and makeup artist: NATALIA GOFF @nataliagoff_ngmakeup
stylist´s assistant: RYME ALNOCTA @alnoctaryme
location: MARTINEZ HOTEL CANNES @martinezhotel
Embroidered silk skirt MUSE
Pants CHRISTIAN DIOR
Sunglasses CHANEL
Shoes CHRISTIAN LOUBOUTIN
Top GLAMODA
Panties BENSIMON
Lace skirt CIDER
Hat ANTHONY PETO
Shirt & short GLAMODA
Bag
TOMMY HILFIGER
Shoes CHRISTIAN LOUBOUTIN
SCARLETT GASQUE VINTAGE GLAMOUR
Interview by QP STAFF WRITER
In the world of luxury lingerie, SCARLETT GASQUE stands as a beacon of vintage elegance. Founded by Chloé Rogers in 2020, the brand breathes new life into the allure of 1940s and 50s burlesque, infusing traditional styles with a modern edge.
Celebrating diversity and empowerment lies at the heart of SCARLETT GASQUE . With a captivating blend of glamour and wit, the brand invites individuals of all backgrounds to embrace their unique beauty boldly. From coy charm to daring allure, SCARLETT GASQUE caters to those who live unapologetically.
Chloé Rogers , the brand's visionary, draws inspiration from her academic journey at Central Saint Martins, where she explored the history of fashion and feminine politics within burlesque. Each SCARLETT GASQUE piece is meticulously crafted not just to adorn the body, but to empower the soul.
CHLOE ROGERS SCARLETT GASQUE Founder & CEO
Chloe, could you share with us how your time studying away from home influenced your design aesthetic and the vision behind SCARLETT GASQUE ?
Leaving the city I grew up in definitely had an impact on me creatively. It pushed me outside of my comfort zone. Living in a city like London, you meet such creative people from all walks of life that I find incredibly inspiring.
What drew you specifically to the realm of lingerie, robes, and corsets, as opposed to more traditional fashion avenues?
I've always been captivated by the allure of classic films, particularly the fashion they showcased. There's something timeless about the silhouettes of the 1940s and 1950s that I find fabulous! The emphasis on a graceful hourglass figure, with a cinched waist and voluminous skirt, has always drawn me in. I found myself drawn to recreating this look through experimentation with corsets. Over time, what began as curiosity evolved into a bit of an obsession. I explored further into the realm of undergarments and discovered the beauty of lingerie. The way these garments made me feel was truly incredible. I fell in love with the confidence they gave me, and I knew I wanted to create my own one day.
Can you take us back to the moment or experience that sparked the creation of SCARLETT GASQUE?
platforms demands creativity in showcasing what we can and cannot display within such guidelines.
Chloe, what advice would you offer to other young designers who are dreaming of starting their own fashion brands?
Take your time! Give yourself the space to experiment, learn, and grow. You aren’t going to get it perfect in your first collection. Each creation is a step forward, just trust the process.
Sustainability and ethical practices are becoming increasingly important in fashion. How does SCARLETT GASQUE integrate these values into its designs and production processes?
“I have always been captivated by the allure of classic films”
I've always been a collector of sorts, with my interests/collections evolving as I grew. However, in my later teenage years, I became enamoured with corsetry, and I just knew I had to create something within that realm. From there, everything fell into place, and my brand naturally evolved from my passion.
Starting your own business is no small feat. Can you tell us about some of the biggest challenges you encountered in establishing SCARLETT GASQUE and how you overcame them?
Effectively marketing lingerie products online while navigating advertising regulations can be tricky. Building brand awareness on digital
We are a luxury company that prioritizes quality & craftsmanship, not mass production. Our pieces are designed to be cherished and worn for years to come.
Lingerie and intimate apparel often carry connotations of empowerment. How does SCARLETT GASQUE empower its wearers through its designs?
At SCARLETT GASQUE, we believe that feeling confident and comfortable in one's own skin is the ultimate form of empowerment. That's why we craft each piece to not only flatter the body but also to make the wearer feel empowered and beautiful. We see lingerie as more than just undergarments; it's a way for individuals to express their inner strength and beauty, empowering them to feel unstoppable in every aspect of their lives.
Your brand is known for its unique and daring designs. How do you balance pushing creative boundaries with maintaining commercial appeal?
Lingerie is something we wear every day, although I do think it can turn into an afterthought for most people. Crafting pieces that people eagerly reach for is my passion. Vibrant colors, bows, frills, delicate lace—I adore them all. Yet, comfort and a flattering fit are absolute musts. It's about striking that perfect balance—being irresistibly alluring yet cosy for everyday wear; an item you'll continuously crave!
“We are a luxury company that prioritizes quality and craftsmanship, not mass production”
NADIA MEJIA
With the prevalence of fast fashion, what do you think sets SCARLETT GASQUE apart and makes it a timeless brand?
Our products are high quality, and we prioritize the perfect fit. Every detail is meticulously attended to in the creation and release of our products. Our lingerie is created to endure, designed to be cherished for years to come: a timeless investment in your wardrobe.
The fashion industry is evolving rapidly, especially with the rise of digital platforms. How does SCARLETT GASQUE navigate this ever-changing landscape?
We understand the importance of staying connected with our customers in the digital age; creating a community online is so important. Establishing a vibrant online community allows us to cultivate meaningful connections with our customers, providing a platform for open dialogue. By actively interacting with our customers and listening to their feedback, we gain invaluable insights that inform our design processes to drive continuous improvement.
Can you recall a moment when you saw someone wearing your designs and felt particularly proud or fulfilled?
One evening, a close friend of mine was dining out when she sent me a photo of a girl wearing our 'Pearl Gasque Corset' at the same restaurant. It was only a couple of weeks after our launch, so this moment was incredibly exciting for me.
Body positivity and inclusivity are gaining momentum in fashion. How does SCARLETT GASQUE cater to a diverse range of body types and sizes?
We prioritize our customers' comfort and satisfaction, recognizing that everyone is unique and "one size fits all" doesn't apply. This is particularly evident in our sizing options—S, M, and L can often be limiting. That's why we've introduced a '+ size' range to our signature corsets. With this range, you can find your perfect fit, including the right cup measurement. This ensures that our corsets fit like a glove, leaving you feeling sexier than ever!
Luxury means different things to different
people. How does SCARLETT GASQUE redefine luxury in the context of intimate apparel?
We elevate the standard of luxury in our brand through craftsmanship, very luxurious fabrics (such as crafting our corsets with 100% silk), delicate lacework; and offering designs that are versatile and fit like a glove.
Your brand exudes elegance and sophistication. How do you strike a balance between sophistication and sensuality in your designs?
It's all about discovering that harmonious intersection where tradition meets modernity. By blending classic silhouettes with contemporary flair and feminine accents that accentuate the body; revealing subtle hints of skin, one can effortlessly evoke both elegance and sensuality in equal measure.
Representation and diversity are important topics in fashion. How does SCARLETT GASQUE contribute to the conversation surrounding these issues?
Representation and diversity are very important to us at SG. Inclusivity is ingrained in our lingerie collections; with an expanding size range and models of all shapes/sizes, and backgrounds. We aim to celebrate diversity and empower individuals to embrace their unique beauty confidently, hoping to contribute positively to the conversation on representation. Creatively, we aim to continue pushing the boundaries of design innovation, exploring new textures, patterns, and silhouettes that redefine the concept of luxury lingerie. We aspire to be a beacon of creativity in the industry, continuously surprising and delighting our customers with fresh and inspiring collections! On the commercial front, we are committed to expanding our brand's reach while maintaining our commitment to quality and inclusivity. We aspire to grow our presence both online and offline, reaching new markets and demographics. Additionally, we aim to foster strong relationships with our customers, listening to their feedback and evolving our brand to meet their evolving needs. and desires.
“Our lingerie is created to endure, designed to be cherished for years to come: a timeless
nvestement in your wardrobe”
“We believe that feeling confident and comfortable in one's own skin is the ultimate form of empowerment”
DAYGLOW
PHOTOGRAPHER: LUKE V. GOTTLIEB @victorofvalencia
MODEL: ALEXANDRA WEST @_alexandrawest
AZURE ELEGANCE
PHOTOGRAPHER: ANTOINE VERGLAS @antoineverglas
MODEL: GIULIA CIANCIO @giuliaciancioo
AGENCY: SELECT MODEL MILANO @selectmodelmilano
FASHION STYLIST: ALICIA ROSATO @alicia.rosato hair and makeup: LUCIE LETZ @lucie_hair_mua
PHOTOGRAPHER´s assistant: MICHAEL PUSHKARSKIY @pushkarskiy_dp
PRODUCER: LERA LOEB @leraloebfilms
wardrobe provided by ARCHIVES007 @archives007vintage
SPECIAL THANKS TO GAETANO MARINIELLO @gaemariniell
Suit
GIORGIO ARMANI (VINTAGE)
Leather top and pants
MICHAEL HOBAN
GLAM TAN BY NATALIE A RADIANT REVOLUTION
Interview by QP STAFF WRITER
In a beauty industry increasingly conscious of ethics and sustainability, Natalie Macateer stands out as a trailblazer. The founder of Glam Tan by Natalie , a brand celebrated for its vegan, clean, and cruelty-free self-tanners, Natalie has revolutionized the tanning experience by merging high performance with conscientious values. Born from a personal passion for beauty and an acute awareness of the inadequacies in existing self-tanning products, Glam Tan by Natalie was created to fill a void. Natalie's journey from a beauty enthusiast in Ireland to an innovative entrepreneur in the United States is both inspiring and instructive.
In this exclusive interview with QP FASHION MAGAZINE , Natalie shares the story behind her brand, the rigorous development process, and her unwavering commitment to ethical beauty. From the initial challenges of ingredient sourcing and product testing to the triumphant reception from customers and professionals alike, Natalie's dedication to quality and sustainability is evident in every facet of Glam Tan by Natalie .
Natalie, what inspired you to create Glam Tan by Natalie, and how did your journey in the beauty industry begin?
I always had a passion for beauty, makeup and tan. Being from Ireland where it was always so cold and raining we always used self-tanner and there weren't many self-tanners on the market that were just amazing. I liked some of them but always found things that just weren't right, for example the smell, color and blending etc so I started the journey of developing my own and Glam Tan was born.
Glam Tan by Natalie is known for being vegan, clean, and cruelty-free. Why were these values important to you when developing your products?
I am proud to say that Glam Tan is setting the standard for safe sunless tanning. I really wanted a tanner that was high quality and also I was mindful of the planet in the development stage, that's why we cultivated only the highest quality of ingredients that are sustainable in the clean beauty industry.
Can you walk us through the process of developing a high-performance tanning product that is both dermatologist-tested and suitable for at-home and professional use?
The development stage really took the longest. Selecting each ingredient down to the texture. consistency, smell and every last drop etc. I knew I wanted to combine quality skin care into the tanning, so we infused key ingredients such as collagen, hyaluronic acid and aloe vera. Our professional-grade formula is ultra-hydrating, tones and firms the skin. Leaving your skin feeling rejuvenated and glowing. This process took 2 years under development.
overseas. This delayed me for months and months. I found that to be the biggest obstacle.
How does the dermatologist testing process work for your products, and what sets your products apart in terms of skin safety and health?
The testing was quite easy, I wanted the best ingredients and strive to get the best professional grade formula in the medical industry. The dermatologist then tested and approved the quality of the self-tanner.
How has customer feedback influenced the evolution of your products and the brand as a whole?
Our feedback has been incredible. All our customers are really enjoying the products.
“I am proud to say that Glam Tan is setting the standard for safe sunless tanning”
What were some of the biggest challenges you faced when launching Glam Tan by Natalie, and how did you overcome them?
The biggest challenge I found was finding and sourcing the ingredients. I originally started out my testing with a lab in Miami, Florida and had to divert to a lab in California due to component delays that were due to back up supplies with covid and sourcing from
Sustainability is a big focus in the beauty industry today. How does Glam Tan by Natalie address environmental concerns in its production and packaging?
We ensure a healthy and happy planet for future generations, our packaging is eco-conscious and our partners are the same, they use only recycled products in their manufacturing.
What are some of the latest trends in tanning products, and how is Glam Tan by Natalie staying ahead of the curve?
We are learning as we go along. In this industry things change so fast but thanks to social media we can stay ahead of the curve on what's trending.
Your products are designed for both professional and at-home use. What are the key differences, and how do you ensure quality in both settings?
For home use, you apply the Glam Tan yourself with our luxurious mitt or you can have the Glam Tan sprayed professionally on your body via an airbrush spray gun. Either way it is flawless!
How do you approach marketing and branding for Glam Tan by Natalie to reach both professional artists and everyday consumers?
We are doing paid ads. And now doing digital advertising for summer on all social media as well as paid influencer advertising. It's
definitely a process in finding the right team and the right fit for us in the advertising world! How do you see Glam Tan by Natalie impacting the beauty industry, particularly in the realm of ethical and clean beauty products?
Glam Tan is designed to make you feel beautiful, confident and glowing in your own skin. It's designed for all skin types and colors and that really is impacting the beauty industry as it's not only for white skin, it's designed to give everyone a glow and even out the skin tone and leave your skin silky smooth whilst giving you a luxurious tan, everyone is loving that. The clean beauty industry is blowing up and it's important to me for our customers to know what is going on in their skin.. I am also very thankful for my friend Cassandra McClure who is the queen of clean beauty
and CEO, Founder of “Clean Living Founder Collective!” Cassandra has a lot of knowledge that has really helped me in living a healthier and safer lifestyle which has contributed in building my brand. I am so happy that Glam Tan is in the sustainable beauty industry. On a more personal note, how do you balance your roles as a CEO, a creator, and an individual? What keeps you motivated and inspired?
I just try my best and it's hard to find balance in doing so many things but for me it's staying focused and getting my daily workouts in and living a healthy lifestyle for sure helps me stay on track, I am so determined on the success of Glam Tan that it naturally inspires me to keep going!
“Glam Tan is designed to make you feel beautiful, confident and glowing in your own skin”
Glam Tan professional-grade formula is ultra-hydrating, tones and firms the skin. Leaving your skin feeling rejuvenated and glowing.
Designed to make you look and feel glamorous, Glam
Tan bronzing mousse is the first to combine safe tanning with skincare by infusing key ingredients: collagen, hyaluronic acid and aloe vera.
SUMMER BLISS
PHOTOGRAPHER: LIWIA SZEWCZYK @sheliv.photo
MODELs: SHANI RESNICK @shaniresnick & ALEXIS SHEREE @alexis_sheree_ (THE INDUSTRY LA)
FASHION STYLIST: ANGELIQUE CERNIGLIA @angelmakeup45
makeup artist: ANGELIQUE CERNIGLIA @angelmakeup45
hair stylist: TAY @ttay.sha
Jacket NAZRANAA MENS
Earrings PAVE THE WAY JEWELRY
SHOPPING GUIDE
Best dressed WEDDING GUEST
As the height of the wedding season approaches, with it comes the perennial question: what to wear? Whether you're drawn to the soft allure of pastels, the sharp sophistication of tailored looks, the timeless elegance of a chic LBD, or the bold vibrancy of floral hues, we've got your style needs covered so that you can still dress to impress, without upscaling the bride…
By OLIVIA CRUTCHLEY @styledbyliv__
THE SUBTLY ROMANTIC
If you love attending a wedding in colour but prefer a subtler look, a pastel palette is your ideal choice. Soft hues offer an elegantly romantic charm, letting you stand out gracefully, ensuring you make a memorable impression without overshadowing the bride and groom.
THE BOLD & DARING
For those that love to turn heads, vibrant, bold colours in eye-catching prints are your go-to. Embrace the timeless charm of florals—a wedding staple—but opt for bold blooms and vivid shades to ensure you make a statement.
THE TAILORED CHIC
If dresses aren't your style, why not choose the elegance of tailored attire? Whether you prefer a fitted or oversized look, a welltailored two-piece ensemble oozes sophistication and chicness. This versatile option guarantees you'll look sharp, commanding attention with your refined sense of style.
THE TIMELESS STAPLE
An LBD is a classic for a reason, its simplicity exudes elegance, making it the ultimate wardrobe staple. The beauty of the LBD lies in its versatility making it a must have in every woman’s closet.
ELIZABETH CUTLER
PHOTOGRAPHER: KRYSTLE LINA @krystlelina
MODEL: ELIZABETH CUTLER @elizabethxcutler
AGENCY: GENETICS MODEL MANAGEMENT @geneticsmgmt
GLAM MUSE
PHOTOGRAPHER: MISHAN WARNAKULASURIYA @mishanw MODEL: SOPHIA RUSSO @sophmrusso
KIMBERLEY GARNER
BY CAMELLIA MENARD
