Nlanljune2013

Official Publication of the Nevada Landscape Association | www.nevadanla.com

JUNE 2013

Protecting

Your Property After a Fire Page 4 3 Steps to Making More Money on Maintenance Jobs Page 5

Hardscaping in Northern Nevada

Page 6

DO YOUR MAINTENANCE WORKERS HAVE TUNNEL VISION? Page 9 Creating a Landscape That is a Blessing Rather Than a Burden Page 10

P.O. Box 7431 Reno, NV 89510

Nevada Landscape Assoc.

PRSRT STD U.S. POSTAGE PAID RENO, NV PERMIT NO. 379

calendar of events 2013 LANDSCAPE TROPHY AWARDS – CALL FOR ENTRIES BEGINS Entries due by August 19th For more information contact president@nevadanla.com LICENSED INDUSTRY CERTIFIED WRITTEN EXAM – RENO, NV August 9, 2013, TMCC Dandini Campus For more information contact jim@nevadanla.com LICENSED INDUSTRY CERTIFIED FIELD TEST – RENO, NV August 10, 2013, TMCC Dandini Campus For more information contact jim@nevadanla.com 2013 LANDSCAPE TROPHY AWARDS Entries due by August 19th For more information contact president@nevadanla.com 2013 NLA AWARDS BANQUET November 8, 2013, Silver Legacy For more information contact president@nevadanla.com 2014 CONFERENCE AND TRADESHOW February 19th, 2014, Reno Sparks Convention Center For more information contact pam@nevadanla.com

For All Your Specialty Turf and Ornamental Needs.

Matt Melarkey | Christina Volsko | Nate Weber 855 East Greg, Sparks, NV

775-358-6166 2

Landscape Nevada

JUNE 2013

www.nevadanla.com

A Letter from the President

Have We Turned a Corner?

PUBLISHER

Dear Members,

T

he last four to five years have been a very trying journey for all of us involved in the landscape industry. It has been a war of attrition and the battles have been bloody. However, I am feeling a sense of optimism in the air recently. A collective sigh if you will; that although we are a long way off from where we once were, we are definitely in a better place than we have been in recent years. I have had a lot of conversations that are optimistic and hopeful; a drastic change from doom and gloom. Businesses have gotten leaner and meaner, but it seems that we are all busy.

So, we may not be all the way around, but we may have started to turn the corner.

The NLA as a whole has battened down our hatches over the last couple years, mirroring the industry we work hard to represent. But we are seeing and feeling the light as well, and it is time to re-establish ourselves as a cornerstone for the industry to build upon. Now the question begs to be asked, “How?” Recently we have seen a number of fresh faces at our meetings and I would like to encourage anyone who is not familiar with the inner workings of the NLA to come and witness the spectacle (or mayhem). The NLA benefits from the passion and commitment of our members, and you can help align the direction that the board takes. Be active!

As we begin the summer push, let’s have a moment of silence for the NLA Golf Tournament. Hopefully we can get that thing up and running again one day.

Landscape Nevada is published by: Kathy Hess, Just Imagine Marketing and Design 775.746.4138; kathy@justimaginemktg.com

NEVADA LANDSCAPE BOARD OF DIRECTORS

Matt Melarkey, President — Crop Production Services (775) 358-6166 Sara Anderson, President Elect /Director — All Seasons Lawn & Landscaping

(775) 329-2744

Heidi Kratsch, Director — University of Nevada Cooperative Extension (775) 784-4848 Jason Perry, Director — Western Turf and Hardscapes

(775) 356-8873 Tim Laskowski, Director — Signature Landscapes

(775) 857-4333 Dan George, Director — Century Landscapes

(775) 358-5222

Leslie Lyles, Director — Stewardship Horticultural

(775) 849-1215 Steve Churchillo, Director — City of Reno Urban Forester

(775) 334-2270

Good luck and stay busy.

Regards,

David Squier, Director — Reno Green Landscaping (775)852-8952

Matt Melarkey NEVADA LANDSCAPE ASSOCIATION PRESIDENT

LANDSCAPE NEVADA is the official publication of the Nevada Landscape Association, P.O. Box 7431, Reno, Nevada, 89510, phone 775.673.0404 or 800.645.9794, fax 775.673.5828, website: www.nevadanla.com, email: nlainfo@nevadanla.com.

An oasis at the edge of the desert. Drought tolerant perennials such as Jupiter’s beard, Siberian iris, day lilies and penstemon grow above the natural rock wall. Shrub roses and daisies bring color and beauty to the patio area at the interior of the landscape.

QUESTIONS, COMMENTS & SUBMISSIONS Write to Landscape Nevada at the address above or email the editor at kathy@justimaginemktg.com or phone 775.746.4138.

MISSION STATEMENT The Nevada Landscape Association provides leadership by promoting professionalism and integrity within the Green Industry through education, high standards and community involvement. We guide policy and uphold responsible resource management for the beautification and enhancement of our community.

www.nevadanla.com

3

Protecting Your Property After a Fire: Recommendations from Landscape Contractors Insurance Services (LCIS) www.lcisinc.com

By Robert Krikourian, Landscape Contractors Insurance Services, Inc.

F

ire destroys hundreds of homes each year in Nevada and often burns thousands of acres of land. If your property was damaged by fire, Landscape Contractors Insurance Services (LCIS) is pleased to offer some recommendations to help your landscape recover and to help protect your property.

In general, many plants and trees are exposed to fire in their native environment and many will recover in the spring and should be left alone. Any pruning or cutting back of firedamaged plants should not be done until the plants show signs of recovery. Removing bark, leaves or limbs can expose the plants to sun damage. Heat from the sun can actually kill the tissue beneath the bark on some trees. It is best to leave them alone until new growth appears.

Some plants recover faster than others. Burned plants can still be green underneath and still have healthy roots. If similar plants appear to be recovering, wait a few more weeks before removing damaged parts. Full damage to woody plants may not be apparent until the next spring or summer season. Re-examine them at that time and then carefully remove damaged wood to make room for new growth. Ash on the plants will not cause damage and should be left alone.

Damaged trees that have cracked branches or that are overhanging homes, driveways etc. that can be a future hazard, should be removed. Trees that have shifted in the soil due to wind or burn damage and those with burned roots should be removed as well, because they are now considered unstable and could potentially fall. If fire has completely burned off all the bark around the entire circumference of the tree and/or fire has burned deep into the trunk, the tree should also be removed.

Fertilization is not recommended. Immediately fertilizing can cause damage to the roots and cause additional harm to the plants. Waiting also gives the soil time to recover. Wait until the spring and fertilize at half rates with a product containing nitrogen. Do not fertilize with manures at that time, since they contain a high concentration of salts that can injure roots.

Plastic irrigation lines, parts and drains may be damaged. Check your existing irrigation system for leaks and damage and document them for your insurance company. Also shut off irrigation water immediately after a fire to help prevent erosion and further damage.

It is generally not recommended to water plants immediately after a fire. If your area is experiencing a drought and water is necessary, water gently by hand. Severely burned soils do not absorb water well. Make sure the flow of water is slow enough to be absorbed.

Also examine and clean concrete drains and swales. Many become filled with ash and mud during a fire.

In areas where protective plants are removed or destroyed, soil becomes vulnerable to erosion. Soil erosion can happen slowly or it can happen very quickly in a heavy rain. The exact measures needed for your property are based on your soil type, slope grade, home location, weather, water availability etc. Also areas exposed by fire can open the door for invasive species and weeds. In some areas erosion control materials or mechanical control measures may need to be applied. Contact your local Nevada DOT office or local forest service for guidelines in your area.

Water flow is an important factor of any erosion plan. Never underestimate the power of storm water and debris. Evaluating the area and planning for storm events is a critical first step to protecting your property, and improper or inadequate measures can aggravate potential problems. If you need help with erosion control or fire prevention landscaping, be sure to hire a licensed professional who specializes in that area of expertise. Ask for references, insurance certificates and also request to see their license. You’ll want to protect your home and your neighbors’ as well.

It is also an important time to evaluate your property’s landscape and damage. Take a look at what worked and what did not and try to determine how to make your property safer in case of a future fire. For future reference, it is also a good idea to keep records and photos of your landscape as part of your home inventory list for insurance purposes.

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Landscape Nevada

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3 Steps to Making More Money on Maintenance Jobs Become more profitable by up-selling landscape and irrigation repairs, lowering expenses and staffing mindfully.

By Leon Villegas, Ewing Irrigation Products

M

ost landscape maintenance contracts require that a company maintains the existing landscape, according to the requirements specified by the owner or manager. I hear all the time from owners, irrigators, property managers and others that there is often “no money to change it and make it right; we just need to replace what is there.” Now, I am not blind to business models or situational economics, but if something is not right—failing irrigation, plant stress, or both—and needs to be replaced, why would one just execute the same incorrect replacement? I’m with Albert Einstein on this one: “Insanity is doing the same thing over and over again and expecting different results.”

One of the nice things about irrigation equipment and components are the absolute rules they have. The equipment either works correctly, or it does not. You can’t trick the equipment into working “better” or fool it into breaking prematurely. So how can property managers and irrigation techs capitalize on the rules of irrigation not only for profit, but also for site appearance and health?

Consistently performing some simple steps while servicing your jobsites can transition your company from in the red or barely black, to keeping that financial needle solidly pointed in the direction of profit.

1. Communicate the Value When performing maintenance on a property, look for opportunities to perform repairs or upgrades—and then calculate the return on investment (ROI) for those recommendations. But it’s not enough to make recommendations; a wellarticulated analogy, supported by real data (preferably tied back to a positive financial impact), can lead to a faster decision from the property owner—and one that resides in your favor. Consider the last time you had to replace a tire on your vehicle. Would you purchase a tire that is not the correct size for your vehicle, just because it had a less expensive price tag? The tire might be round, can spin, and try its damndest to roll along with the others, but at what cost to the vehicle? This kind of analogy can easily be used to discuss irrigation products and best practices.

Analogies can be extremely successful in improving customer understanding, but if you can’t translate your recommendation into money for your customer, you’re never going to make as much money as you can on the repair or retrofit. Depending on the unique conditions of your site (and available data), water savings, turf quality, plant yield, and safety are just some of the many areas you can focus on when quantifying your recommendations.

Water savings is the least abstract idea that your customers can understand. Water costs money. A sprinkler that is watering the sidewalk should be viewed as an opportunity; the money washing away down the sidewalk could be yours, so talk to your clients about poor design and proper product selection.

Water waste (and conversely potential water savings) is also often the easiest to quantify using water use history data, easily located on a metered property, or by viewing a client’s water bill. A quick reference of local water rates can help you immediately establish a dollar amount to support your recommendation.

2. Look Inside for Savings Perhaps you have a maintenance contract on a site that has poorly-placed and badly adjusted sprinklers that are watering the granite bed, promoting vigorous weed growth. To keep your customer satisfied with the aesthetics of a weedfree yard, you might be spraying the weeds weekly—requiring costly repeat applications of an herbicide like Roundup®, combined with the added labor of continuously contending with unwanted weeds. A scenario like this can wreak havoc on your bottom line ROI, and if you are dealing with the same issue and setup on multiple properties, the greater the negative impact on your ROI will be.

What would happen to your client satisfaction rating if you called to tell them you wanted to make some repairs to their irrigation system to prevent future weed growth—all at no cost to them? Imagine the credibility building this type of effort could have for your business. Let’s say you were to spend $300 to replace some spray heads and nozzles, and spent a few hours completing necessary repairs. If you look at the bottom line cost comparison, you would actually spend less on weed control, and save yourself some dough. You would also be building the trust of your clients, which can earn you more projects and repeat business, as well as referrals.

Instead of resorting to the “only if they (end user) approve or pay for it” mentality, look for opportunities to better manage your internal costs, so you have the flexibility to wow your clients while improving the profitability of your business.

3. Strengthen Your Front Line Offense The next step in capitalizing on irrigation repairs or maintenance is having the correct staff on site to do the work. The absolute rules of irrigation are changing not just for you, but for your staff, as well. The efforts of the best salesman rocking the up-sell of retrofits or upgrades can be completely thwarted if the crew responsible for performing the work doesn’t have the know-how to get the job done right, and in a timely fashion.

Your field staff is an extension of your business and an extension of the sale—and may be the most influential element in how your company is perceived. Not all staff members will have the same level of experience or skills, but it is important to cross train employees, and make sure to pair industry newbies with more seasoned crew members.

Take advantage of educational opportunities not just for yourself, but for your crew. Distributors (like Ewing) and manufacturers offer extremely reasonable and sometimes free classes and workshops—a quick and easy way to inexpensively train your crew. A minimal time investment made attending a quality workshop can save boatloads of labor hours later: as expertise increases, costly mistakes decrease, as does the time it takes to complete tasks.

If you can approach each property with proper consideration and attention to these three steps, you can become a more proactive, professional, and profitable service provider. You can actually lower the frequency of your site visits while maintaining property aesthetics and client satisfaction, resulting in higher margins for your business.

Author Leon Villegas serves as manager of Ewing Irrigation Products, located at 1643 Greg Ct., Sparks, NV. He can be reached at (775) 355-9530 or lvillegas@ewing1.com.

www.nevadanla.com

5

Hardscaping IN NORTHERN NEVADA

ICPI and ASTM standards recognize product with a dimension under 12x12 inches, as anything larger is considered a concrete slab and does not have the same interlocking properties.

By Jerry Schwartz, Western Turf and Hardscapes

I

t’s yet another busy springtime for everyone involved in the green industry—this includes the hardscaping installer, distributors, and manufacturers. After twelve years in the industry, I see an increase in clients looking into interlocking concrete pavers and segmental retaining wall for everything from a starting foundation to fantastic, unique completed landscapes. With all the options available in our market, how do we select the right product for the client’s project?

Well, that starts with homework from your clients, as well as your sales and design personnel. Regardless of the project, all quality installations start with the knowledge of a strong foundation.

When it comes to installing interlocking concrete pavers, we need to determine if the project is for a walkway, patio or driveway application. In cases of a walkway and patio we need to excavate down approximately seven inches to have adequate room for four inches of base material. YES, that is four inches compacted in one-inch increments; and remember, it is vital to review your pitch for water flow on the final lift. Sure, we have all seen those projects where the pavers have been set on fewer than four inches of base material, and they look good when the project is complete. But, have you seen those projects after a few years? Unfortunately, most of the time, the installation has failed in one way or another.

Once the base is installed, one inch of bedding sand needs to be added for leveling purposes and interlocking properties. Typically

6

Landscape Nevada

this is more coarse sand (astm c33), and is needed for the finishing and bedding sand to create a compacted interlock for strength of the finished project.

The icing on the cake is the pavers themselves. It is important to remember when we are discussing interlocking concrete pavers, ICPI and ASTM standards recognize product with a dimension under 12x12 inches, as anything larger is considered a concrete slab and does not have the same interlocking properties.

The final step of installation of the paver project is the finishing sand; this is swept into the joints and is typically #30 mesh sand. After applying the finishing sand, then comes compaction—this is an essential step.

Compaction will level out any misfit pavers, and more importantly, this is where your bedding sand and finishing sand marry up to create a strong yet flexible surface. A great selling point for interlocking concrete pavers is that they are four times stronger than concrete if installed properly.

Like the paver, when installing walls, it’s just as imperative to create a strong, level foundation to start. Walls can be a little more detailed and at times a civil engineer is needed and soil testing is necessary. Let’s just cover the basics of a typical wall installation: The rule of thumb is two inches of leveled base material and one inch of bedding sand for leveling of segmental retaining block.

The key to successful wall installation starts with the first layer. Insuring all the blocks are level can take some time, but the

more time spent perfecting this step, the more it will ensure the remaining installation goes smoothly. As you move forward with the wall installation, you will want to stagger the blocks so the lines are broken from course to course. While stacking the block you will want to backfill with angular 1–1 ½ inches stone; typically this is for retaining walls. For a free standing wall, dry stack the blocks to ensure proper fitting, then secure the block with masonry adhesive. In completing any wall project, capping adds a professional touch and can take some practice with curves.

These are some basic guidelines for proper hardscape installations.

As we know, all projects are unique and can require some changes to the basic installation. For any information on products, installation process or ongoing trends, please come down and see us at Western Turf and Hardscapes at 465 Tacchino St. Reno, NV 89502, or contact me at 775-848-9248; Jerry@westernturf.com.

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Do Your Maintenance Workers Have Tunnel Vision?

Avoiding plant stress through proper training…

By Leslie Lyles, M.S. Stewardship Horticultural

F

resh out of college, and long before I started my own business, I worked for a landscape company; I spent a year on the construction crew and eventually worked up to managing the company’s gardening division. My work “in the trenches” certainly gave me a better understanding of the challenges companies face in staffing and maintaining reliable workers. A big problem I saw was the number of workers who couldn’t see past the job at hand: on numerous occasions I’d have laborers tell me, “I’m not paid to think, I just _______.” You can fill in the blank—dig holes, mow grass, pull weeds…this mentality is one of the problems in our industry and one of the reasons why our client’s landscapes suffer.

Landscape workers often get tunnel vision. If their job is mowing then that is what they do, yet often they don’t stop to think about anything but that immediate job. I drive by a large commercial property on a weekly basis. A few years ago I noticed that one section of lawn was slightly bluer than the surrounding lawn; a week later, that section was definitely stressed and starting to brown up—I suspected the valve was not working for that zone. Two weeks later (and for the next several weeks) I drove by and saw a large section of brown dormant lawn in the middle of healthy grass, all with fresh mowing tracks through it. The maintenance workers were ‘doing their job’ and mowing, but obviously hadn’t noticed or fixed the problem.

Another problem I commonly see are severely stressed landscapes where the trees are getting SMALLER each year: the maintenance crew routinely prunes out the dead wood, but never questions why the trees are struggling. On many of these sites I find that the landscape is being watered on the same schedule as the day it was planted years earlier. This watering scheme is analogous to feeding a sixteen year old boy the same diet he had when he was a toddler: he might survive, but he certainly wouldn’t be healthy!

I have also been on sites that have other obvious signs of irrigation problems: an established patch of riparian weeds in one area, while the landscape is struggling; dirt and rocks washed over a curb and water-staining across the asphalt; a flooded bog in one area of a lawn while other areas are stressed and dying…in some cases these problems have existed for months or even years and the maintenance crew haven’t addressed the problem.

Avoiding tunnel vision in your workers will help keep your client’s landscapes looking beautiful. Train your workers to keep an eye open for problems and to report any problems to their supervisor or the main office. Although it sounds obvious, it is also good to remind landscape workers that they are dealing with living organisms that rely on THEM to stay alive and healthy. Keeping an eye out for and addressing irrigation problems will help insure healthy landscapes and happy clients.

Leslie is a Horticultural Consultant and I.S.A. Certified Arborist (#WE-1220A) who specializes in Plant Problem Diagnoses and Landscape Health Evaluations. If you would like a Landscape Consultation call Stewardship Horticultural at 849-1215 to schedule an appointment.

Top Photo: Long-standing water in mulch beds near lawns is a sign that irrigation needs to be adjusted. Photo by Leslie Lyles Bottom Photo: Water running through the parking lot should be promptly addressed. Photo by Leslie Lyles

NEW members To join... please call the Nevada Landscape office

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at 673-0404 or visit our website at www.nevadanla.com www.nevadanla.com

9

Creating a Landscape That is a Blessing Rather Than a Burden

A

ll too often when landscape plants mature they become too large for the space they’re planted in and must then be pruned heavily, destroying their natural beauty and form.

When choosing plants for a landscape installation one should first ask 1) How much room is there for the plant to grow and 2) How much maintenance does the client want to put into the plant each year? Plants are compact and attractive while in the container, but once planted they may reach an overwhelming size and become a burden rather than a blessing.

Every plant is genetically programmed to reach a certain size. If the planting bed will only accommodate a shrub that grows up to 4 feet tall, it is much wiser to plant a shrub that gets 3–4 feet tall at maturity, rather than plant one that gets 12 feet tall and then have to prune it severely every year to keep it small. I realize this sounds obvious, but it is amazing to me how often this common sense approach is ignored, even by landscape professionals.

Recently I was at a new restaurant and stopped to look at their newly installed landscape. Although neat and attractive now, I shuddered to think what a nightmare that entry landscape will be in just a few years if not constantly pruned: In a bed approximately 15 ft x 25 ft were planted four photinia (mature size 12 ft tall by 15 ft wide), three purple sandcherries (mature size 8 ft x 8 ft), four euonymus (8 ft x 6 ft), two trees and nine other miscellaneous shrubs. I doubt the business owner has any idea how much maintenance that small bed will require in the future to keep it from blocking his entrance (See Figure 1).

Another consideration that is often overlooked is whether a plant is compatible with the traffic patterns or hardscapes surrounding it. Roses and barberry, although beautiful, have sharp thorns that can shred the legs of passersby; Pampas grass has razor sharp blades that can lacerate skin or worse, a cornea, if walked through; many trees have messy fruit that can stain pavers or create a slip hazard if planted too close to a patio. These plants all need to be spaced far enough away from hardscapes and walkways as to not cause a hazard when they mature.

Finally, don’t forget to group plants based on their water requirement: Planting high water using species such as birch, aspen, or maples into xeriscape landscapes, or drought tolerant species such as purple robe locust or Russian olive near lawns, is just asking for future failure.

Landscape plantings can provide beauty and joy, or they can require extensive time and money to keep them attractive.

The thought and planning that goes in before placing plants will determine if the plants are an enjoyable addition to your client’s landscape or a drain on their pocketbook.

Summer is fast approaching...Don’t forget to adjust irrigation time clocks as needed: 3

Mature landscapes SHOULD NOT be watered on the same schedule as newly installed landscapes­— they need more water.

3 3 3

Drip irrigation zones need to run much longer than sprinklers.

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Landscape Nevada

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11

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To advertise in this quality publication, contact Kathy Hess:

kathy@justimaginemktg.com Phone 775.746.4138 Cell 775.846.5656 Fax 775.746.9604

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