Brand Guidelines

GUIDILO GUIDELINE

Guid°lo C O M P A N Y

Brand Guidelines

Alf ian Saputra Studio Kampret, 4563 Aceh long, FRG Indonesia

GUIDILO GUIDELINE

About Guideline The visual system defines the unique and proprietary assets that bring the brand platform to life.

Guidilo logo communicates the brand nature of its business while also symbolizing the brand’s story around connectivity.

The guidelines around using the logo are meant to enable consistent usage, which can help the logo build equity and recognition over time.

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INDEX

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GUIDILO GUIDELINE

Content Visual System

Logo System

Media Applied

Graphic Element

Print System

Color Pallette

02

Color Alternative

04

Typography system

05

Logo Overview

08

Logo Limitation

10

Logo Usage

12

Mobile Design

13

Ipad Pro Design

14

Webdesign System

15

Iconography System

16

Patter System

17

Photography Usage

10

Grid System

13

Visual Identity

14

Webdesign System

15

GUIDILO GUIDELINE

Visual System The visual system defines the unique and proprietary assets that bring the brand platform to life.

01

4

Color Palette

GUIDILO GUIDELINE

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PANTONE PANTONE5645 5645C C RGB 45 / 67 RGB 45 / 67/ /68 68 HEX HEX234234 234234 CMYK CMYK73 73/ /56 56/ /7676/ /66 66

70% TINT BLACK

PANTONE 5645 C

PANTONE 5645 C

RGB 45 / 67 / 68

RGB 45 / 67 / 68

HEX 234234

HEX 234234

CMYK 73 / 56 / 76 / 66

CMYK 73 / 56 / 76 / 66

70% TINT WHITE

Note: Use Pantone values for offset printing or for a vendor to reference for optimal color output. Use RGB values for digital outputs.

Use HEX values for web outputs. Use CMYK values for printed outputs.

Color Alternative

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GUIDILO GUIDELINE

Foundational

PANTONE 5645 C RGB 45 / 67 / 68 HEX 234234 CMYK 73 / 56 / 76 / 66

Flexible

PANTONE 5645 C RGB 45 / 67 / 68 HEX 234234 CMYK 73 / 56 / 76 / 66

Accent

PANTONE 5645 C RGB 45 / 67 / 68 HEX 234234 CMYK 73 / 56 / 76 / 66

Note: Use Pantone values for offset printing or for a vendor to reference for optimal color output. Use RGB values for digital outputs.

Use HEX values for web outputs. Use CMYK values for printed outputs.

Typography System Primary

GUIDILO GUIDELINE

Regular ABCDFEGHIJKLM abcdefghiklmopqrz 0123456789 Black ABCDFEGHIJKLM abcdefghiklmopqrz 0123456789

Secondary

Regular ABCDFEGHIJKLM abcdefghiklmopqrz 0123456789 Black ABCDFEGHIJKLM abcdefghiklmopqrz 0123456789

Note: When custom typefaces are not an option (e.g. email, PowerPoint, etc.), Trebuchet is the official alternate typeface. It is preinstalled on every computer.

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GUIDILO GUIDELINE

Logo System The visual system defines the unique and proprietary assets that bring the brand platform to life.

02

8

Logo Overview

GUIDILO GUIDELINE

Guidilo logo communicates the brand nature of its business while also symbolizing the brand’s story around

Guid°lo

connectivity. The guidelines around using the logo are meant to enable consistent usage, which can help the logo build equity and recognition over time.

C O M P A N Y

Clear Zone Our logo has a clear zone around it, to create prominence and to avoid interference. No text or graphic elements can appear in this area.

Color Preferably, you must always reproduce the Lumenis logo in blue on a white

Guid°lo

background. The specifications are as follows: PANTONE 5645 C

C O M P A N Y

RGB 45 / 67 / 68 HEX 234234 CMYK 73 / 56 / 76 / 66

WATERMARK OVERVIEW

x

x

x

x

x

x

logo is a registered trademark and should not be altered in any way. It must always be used consistently in its standardized form. This provides legal protection and aids recognition and awareness.

Note: When custom typefaces are not an option (e.g. email, PowerPoint, etc.), Trebuchet is the official alternate typeface. It is preinstalled on every computer.

9

Logo limitations

Guid°lo C O M P A N Y

GUIDILO GUIDELINE

Guid°lo C O M P A N Y

DO NOT place logo

DO NOT change

on top of a dark color.

the color of the logo.

DO NOT place logo

DO NOT rotate the logo and

on top of an image.

rearrange elements of the logo.

DO NOT place the logo on a

DO NOT rotate the logo and

busy background textures

rearrange elements of the logo.

Vertical and horizontal logo variations provide flexibility for different spatial parameters and use cases.

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Logo Usage Brand Guidelines

GUIDILO GUIDELINE

DARK LOGO Nonsequo dianis nisdolestem harum repedi a vellandi audis quatlam esequunt quitecepud isciis frety

Brand Guidelines

C O M P A N Y

DARK LOGO Nonsequo dianis nisdolestem harum repedi a vellandi audis quatlam esequunt quitecepud isciis frety

Brand Guidelines

Guid°lo

Guid°lo C O M P A N Y

DARK LOGO Nonsequo dianis nisdolestem harum repedi a vellandi audis quatlam esequunt quitecepud isciis frety

Guid°lo C O M P A N Y

11

GUIDILO GUIDELINE

Media Applied The visual system defines the unique and proprietary assets that bring the brand platform to life.

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12

Mobile Design

GUIDILO GUIDELINE

Guidilo logo communicates the brand nature of its business while also symbolizing the brand’s story around connectivity. The guidelines around using the logo are meant to enable consistent usage, which can help the logo build equity and recognition over time.

Clear Zone Our logo has a clear zone around it, to create prominence and to avoid interference. No text or graphic elements can appear in this area.

Color Preferably, you must always reproduce the Lumenis logo in blue on a white background. The specifications are as follows:

About Work Shop Contact

13

Ipad Pro display

The High Coast Quality consists of lightweight

GUIDILO GUIDELINE

The High Coast Quality consists of lightweight

Clear Zone

Guidilo logo communicates the brand

Our logo has a clear zone around it, to create

nature of its business while also

prominence and to avoid interference. No text or

symbolizing the brand’s story around

graphic elements can appear in this area.

connectivity. The guidelines around using the logo are meant to enable consistent usage, which can help the logo build equity and recognition over time.

14

Website Display

15

GUIDILO GUIDELINE

Guidilo logo communicates the brand

Clear Zone

nature of its business while also

Our logo has a clear zone around it, to create

symbolizing the brand’s story around

prominence and to avoid interference. No text or

connectivity. The guidelines around using

graphic elements can appear in this area.

the logo are meant to enable consistent usage, which can help the logo build equity and recognition over time.

About

Work

Shop

Contact

The visual system defines the unique and proprietary assets that bring the brand platform to life.

Click Here

Color Preferably, you must always reproduce the Lumenis logo in blue on a white background. The specifications are as follows:

GUIDILO GUIDELINE

Graphic Element

The visual system defines the unique and proprietary assets that bring the brand platform to life.

04

16

Iconography Usage

GUIDILO GUIDELINE

Icon These are our line drawing icons. They are familiar, uncomplicated and friendly, just like we are. Preferably, you must always reproduce the Lumenis logo in blue on a white background. The specifications are as

Social Media Usage There are two shapes for the Yelp icon. When applicable, leave a minimum of 8 px between icons.

Full Color

Guid°lo C O M P A N Y

Grayscale

Guid°lo C O M P A N Y

White

Guid°lo C O M P A N Y

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Pattern Usage

GUIDILO GUIDELINE

Pattern

Pattern

These are our line drawing icons. They are

These are our line drawing icons. They are

familiar, uncomplicated and friendly, just like we

familiar, uncomplicated and friendly, just like we

are. Preferably, you must always reproduce the

are. Preferably, you must always reproduce the

Lumenis logo in blue on a white background. The

Lumenis logo in blue on a white background. The

specifications are as

specifications are as

18

Photography Usage

GUIDILO GUIDELINE

Guid°lo

Guid°lo

C O M P A N Y

hand some watch Color Display These are our line drawing icons. They are familiar, uncomplicated and friendly, just like we are. Preferably, you must always reproduce the Lumenis logo in blue on a white background. The specifications are as

C O M P A N Y

Social Media Usage There are two shapes for the Yelp icon. When applicable, leave a minimum of 8 px between icons.

19

GUIDILO GUIDELINE

Print System

The visual system defines the unique and proprietary assets that bring the brand platform to life.

05

20

Grid & Column

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Grid The visual system defines the unique and proprietary assets that bring the brand platform to life.

Column

GUIDILO GUIDELINE

The visual system defines the unique and proprietary assets that bring the brand platform to life.

Icon Applied These are our line drawing icons. They are familiar, uncomplicated and friendly, just like we are. Preferably,

Dimention DIN A4

Corporate Identity

GUIDILO GUIDELINE

Guid°lo C O M P A N Y

Guid°lo C O M P A N Y

Front These are our line drawing icons.

They are familiar, uncomplicated and friendly, just like we are.

Guid°lo C O M P A N Y

+623 4658892

ANDERSON JONATHAN

www.kampretco.com

CEO GUIDILO

+623 4658892 www.kampretco.com Help@kampretco.com

Help@kampretco.com

Back

Back

These are our line drawing icons.

These are our line drawing icons.

They are familiar, uncomplicated and

They are familiar, uncomplicated and

friendly, just like we are.

friendly, just like we are.

22

Envelope System

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GUIDILO GUIDELINE

Dimention DIN A4

Front These are our line drawing icons. They are familiar, uncomplicated and friendly, just like we are.

Dimention DIN A4

Guid°lo C O M P A N Y

Back

+623 4658892

These are our line drawing

www.kampretco.com Help@kampretco.com

icons. They are familiar, uncomplicated and friendly, just like we are.

Back

Back

These are our line drawing icons.

These are our line drawing icons.

They are familiar, uncomplicated and

They are familiar, uncomplicated and

friendly, just like we are.

friendly, just like we are.

GUIDILO GUIDELINE

ADDRESS Alf ian Saputra Studio Kampret, 4563 Aceh long, FRG Indonesia

CONTACT US www.Alfiansaputra.coem Info@Alfiansaputra.com Call +76 879 003 990