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Chairman of the

Acknowledgement:

Saudi Arabia

Dominican Republic Rafael

Content

Special award

Rafael Feliz Chairman of the Board

Karisma Hotels & Resorts receives award:

“Dominican Republic Business Leadership in Jamaica 2024”.

From the perspective of:

Miguel Ortíz Millán CSO Karisma Hotels & Resorts

Rudy Richardson General Manager Azul Beach Resorts Negril

Growing in strategic markets and opening frontiers:

Karisma Hotels & Resorts Apuesta por Puerto Plata.

Saudi Arabia signs memorandum of understanding with Karisma Hotels & Resorts.

Meet the leaders of:

Sales and Marketing

PWM Our strategic partner Operations

Acknowledgement: The best of the best Excecutive Development Welcome

Good news: Karisma Foundation

Rafael Feliz Germán Chairman of the Board

Karisma Hotels & Resorts

The business forum held on April 18, 2024 held in Kingston, Jamaica.

It is a transcendental event for bilateral relations, at the Dominican Embassy in Kingston, the second edition of the Dominican Week in Jamaica and the Second Dominican Republic-Jamaica Business Forum was inaugurated.

The Embassy of Dominican Republic in Jamaica presents the award: “Dominican Republic Jamaica Business Leadership 2024”.

Rafael Feliz Germán

For pioneering the establishment of a new era in business relations between the Dominican Republic and Jamaica.

This event, considered the most relevant in political, commercial and cultural terms organised by the Dominican mission in Kingston, attracted close to 400 Dominican and Jamaican companies, resulting in the holding of more than 370 B2B meetings.

An unprecedented diplomatic milestone in the Caribbean, Dominican Week in Jamaica surpassed the success of its first edition in 2023, expanding its scope and offering an impressive agenda that included high-level political meetings and outstanding cultural activities that promoted the richness of the Dominican Republic in Jamaica.

At the opening ceremony, the Dominican Ambassador in Kingston, Angie Martinez, praised the success of this second edition, highlighting the commitment to promote trade and investment between the two countries as part of the Dominican Republic’s New Vision for foreign policy.

The Business Forum, which was sponsored by the Inter-American Development Bank (IDB), was the scene of high-level panels where key issues such as South-South investment and strategies to boost the agricultural sector were discussed.

Outstanding recognitions were made, such as the “Dominican Republic-Jamaica Business Leadership Award 2024”, given to prominent businessmen from both countries, including Mr. Rafael Feliz Germán, Chairman of the Board Karisma Hotels & Resorts, in recognition of his outstanding leadership and contribution to the strengthening of bilateral relations.

In summary, the Second Dominican Week in Jamaica was a resounding success that consolidated bilateral relations between the Dominican Republic and Jamaica, promoting trade, investment and cultural exchange between the two countries.

From

the

perspective of:

Miguel Ortíz Millán CSO | Chief Strategy Officer Karisma Hotels & Resorts

Miguel Ortíz Millán

CSO | Chief Strategy Officer Karisma Hotels & Resorts

Connecting to the future, strategic transformation

Miguel Ortíz Millán, Chief Strategy Officer at Karisma Hotels & Resorts, shares with us about digital transformation in today’s business world.

He highlights that the strategy area is responsible for aligning the company’s sales and marketing efforts with those of technology and information management in the same direction; maximising sales and profits.

Revenue and distribution, where today we compete against hundreds of hotels, and monitor the competitiveness of our rates through electronic rate shopping by means of robots.

We define through BI (Business Intelligence) which is the CompSet (or Competitive Set of Hotels) against which we compete.

This is a lot of work and can only be understood through the alignment of technology and sales strategy. To have the best rate and react to market opportunities.

Electronic distribution channels are in charge of delivering the fare to thousands of agencies and wholesalers in various parts of the world.

The effort would be impossible without thinking about technology.

Today we have two major Channel Manager technologies and we are on the road to adding more platforms that allow more clients to connect to the Karisma Hotels & Resorts world.

We are centralising our rates and promotions, as well as their automatic distribution between Revenue-Our Hotels and CCI, to stay ahead of the competition through Salesforce and the new Middleware.

For Retail Travel Agencies, we are enabling a platform for booking and payment of commissions and incentives.

This allows us to work with many travel professionals that we were previously unable to serve in all parts of the world.

Pablo Jaitman, Jorge Feliz, Francia Haces, Esteban Velásquez, Miguel Ortíz, Rienk de Jong.

Karisma Hotels & Resorts stand | at the Acapulco 2024 tourism trade fair.

In our Direct Channels, our website, our social networks, our app.

We are improving totally technological concepts hand in hand with a commercial strategy; usability, traffic generation, presence in search engines and social networks, payment gateways, booking engines, anti-fraud processes, just to mention the most important ones.

Social Media is a clear example of how our landscape is transforming. Today we all use one of them, WhatsApp, Facebook, Instagram or TikTok. Here we have started a project to lead the social space.

Generating our own content, as well as making alliances with bloggers and influencers.

It is no longer the future, it is the present and we will be leaders very soon.

The strategy includes Prestige Travelers and the travel club, our apps and many internal procedures that we are looking to make more efficient.

Our goal is Omni-channel, which is why the commercial processes go hand in hand with digital processing.

Playing in all channels in the right way is the Digital Transformation Strategy, where today Karisma Hotels & Resorts is shaping up to be a leader once again.

Tourism Trade Fair - Acapulco 2024

Sales Teams at Nickelodeon Dominican Republic

Miguel Ortíz, Alfredo Lorenzo, Francia Haces

From the perspective

of:

Rudy Richardson

General

Manager

Azul Beach Resorts Negril

“Inspiring leadership and resilience”.

Rudy Richardson serves as General Manager at Azul Beach Resorts, Karisma Hotels & Resorts’ flagship property in Jamaica.

Rudy began his career in hospitality by coincidence, with the original dream of becoming a journalist; however, his first job as a waiter marked the beginning of a rising career path in the industry.

Over time, Rudy held various roles within the food and beverage sector, eventually rising to the position of general manager.

His unwavering passion for service and hotel operations has been a constant in his life.

For him, success in this field is based on the human touch, considering team members as a crucial element of guest satisfaction and service.

Richardson General Manager

Rudy

Azul Beach Resorts Negril

From his perspective, internal customer care fosters a working environment where each member feels an integral part of the company, proudly embracing its identity and purpose.

This philosophy also extends to dealing with visitors, ensuring a memorable experience that has a direct impact on investor satisfaction and the resort’s image.

Rudy recalls with enthusiasm the selection process at Karisma, where his desire to join the firm grew stronger with each interview.

The final decision to join this distinguished property was an easy one, given its beauty and the prestigious reputation of Negril Beach.

He considers it a privilege to lead a team in such a paradisiacal location, which allows him to pursue his passion and aim for outstanding results.

In addition to his experience in Jamaica, Rudy has worked in five other Caribbean islands, where he has been able to adapt easily due to his multicultural heritage. He has faced numerous challenges, such as stabilising operations in hotels with managerial difficulties, demonstrating his ability to lead in adverse situations.

Rudy Richardson, Renise Ramcharan-Virgo, Esteban Velásquez, Facundo Herrero.

“If I had to define myself with one word, resilience would be the one”.

Rudy emphasises the importance of integrating into the local culture rather than imposing his own, facilitating organic changes that convince the team to be part of an evolving solution.

He uses anecdotes, such as a comparison between old and new mobile phone models, to illustrate the need to adapt to change.

Rudy is a leader who believes strongly in human potential and strives to discover and develop the hidden talents of his team.

“I want to live my life, as someone said”, “I don’t want my presence to be felt so much, but my absence to be very noticeable”.

Inspiring and motivating his employees is an essential component of his management methodology, always seeking to make a significant difference in their lives.

Azul Beach Resorts Negril is not only a work challenge for Rudy, but also an opportunity for growth and expansion for Karisma Hotels & Resorts.

He sees every day as a chance to move towards excellence, fully committing himself to his team and the company’s vision.

A resilient leader with a deep devotion to his work and his team, Rudy Richardson is proud to be part of the Karisma Hotels & Resorts family and to contribute to the splendour of Azul Beach Resorts Negril.

Growing in strategic markets and openingfrontiers.

Karisma Hotels & Resorts bets on Puerto Plata, will develop a 300 room hotel and water park in Bergantín.

PUERTO PLATA - Karisma Hotels & Resorts signed a memorandum of understanding with the Punta Bergantín Trust to develop a 300-room project and a water park.

The project will include restaurants, bars, meeting space, wellness, health and fitness facilities, swimming pools, social areas and other amenities.

“Today is a truly special day for Karisma Hotels and for me, as a Dominican, full of pride. We are excited to announce this magnificent project, which due to its characteristics will be unique in the Dominican Republic and the Caribbean”

Jorge Luis Feliz, president of Karisma Hotels & Resorts Dominican Republic.

He explained that it is an innovative initiative that combines condominiums and hotel, designed especially for families, with one of “our globally recognised brands”.

Jorge Feliz assured that this development “will capture the unique essence of the beautiful region of Puerto Plata, with a solid commitment to offer unforgettable experiences to our guests,

and contribute to the social and economic development of the area of Punta Bergantín, in Puerto Plata.

Dominican Republic

“This investment in Punta Bergantin is a true testament to our commitment to the growth and promotion of tourism

in Dominican Republic, both domestically and internationally.”

Signing of agreement

Karisma Hotels & Resorts is a renowned collection of luxury hotels that owns and manages a portfolio of properties in Latin America, the Caribbean and Europe.

Its brands include Nickelodeon Hotels & Resorts, Margaritaville Island Reserve, part of the Island Reserve®️ Inclusive Collection by Karisma and Azul Beach Resorts by Karisma.

Its properties have been recognised with major international tourism awards, including Condé Nast Traveler’s ‘100 Best Hotels in the World’; Condé Nast Traveler’s ‘Top 30 Hotels in Cancun’; TripAdvisor®️ Traveler’s Choice ‘Best Hotels for Romance’; and AAA’s Five Diamond Award and Four Diamond Award.

Its objective, explains the trust’s statement, is to ‘put Puerto Plata back on the world’s tourist map by betting on the power of its beauty, the quality of its natural beauty, and most especially, its community and its people’.

This initiative explains the Punta Bergantín Trust ‘has a comprehensive development approach and proposes to house at least 4,500 new hotel rooms, 2,000 residential and mixed-use tourist units, a golf club, public access beach clubs and the creation of a thematic village unique in the region, as well as a film studio and an innovation centre’.

This project, says the agreement, ‘pays tribute to Puerto Plata as the first tourist

“We are excited to announce this magnificent project, which will be unique in the Dominican Republic and the Caribbean”.

Jorge Feliz President of Karisma Hotels & Resorts Dominican Republic

The Saudi Arabian Tourism Development Fund signed a memorandum of understanding with Karisma Hotels & Resorts.

Berlin, Germany, 17 April 2024 – Saudi Arabia’s Tourism Development Fund (TDF) and Karisma Hotels & Resorts International signed a Memorandum of Understanding (MOU), exploring opportunities for developing luxury resorts in Saudi Arabia. The signing took place on 17th April at the International Hospitality Investment Forum (IHIF) in Berlin.

This partnership represents a strategic alliance as it unlocks a new potential for the tourism industry. The mutually beneficial agreement outlines a roadmap to determining a methodology for investing and providing financial and non-financial support to a vibrant ecosystem of investors, clients and partners bringing tourism and hospitality to unique areas.

“The Tourism Development Fund is unlocking a great potential with Karisma Hotels & Resorts as we join forces to explore the feasibility of funding and supportive innovative projects that will significantly contribute to the growing of tourism sector” said Qusai Al-Fakhri, CEO of TDF.

“We are proud to announce the company’s significant entrance into Saudi Arabia with multiple hotel developments throughout the Kingdom, in collaboration with our partners and local developers. Leveraging our expertise in conceptualizing, developing, owning, and managing All-Inclusive and European Plan (EP) experiential leisure resorts worldwide, Karisma will introduce first-of-its-kind experiential leisure hotels in partnership with worldwide acclaimed brands, bringing a new offering of leisure vacations to the Kingdom.” said Esteban Velasquez, CEO of Karisma Hotels & Resorts.

Growing in strategic markets and openingfrontiers.

The Tourism Development Fund aims to connect the world with opportunities in the Kingdom of Saudi Arabia’s high-growth tourism sector. TDF offers financial and non-financial support to both international private investors and home-grown small and medium-sized businesses, as well as entrepreneurs.

Karisma Hotels and Resorts is renowned for its diverse portfolio of unique brands, each offering distinct experiences tailored to different preferences.

From the family-friendly luxury all-inclusive of Nickelodeon Hotels & Resorts, featuring immersive experiences inspired by beloved Nickelodeon characters, to the laid-back island vibes of Margaritaville Island Reserve ®️ by Karisma and Margaritaville Beach Resort Ambergris Caye, BOR hotel and Azul Beach Resorts by Karisma.

This signing between TDF and Karisma Resorts comes during an important era as Saudi Arabia’s hospitality industry is booming as it represents significant investment opportunities.

This is happening as the Kingdom has reached to its target, set out for 2030, of 100 million annual visitors. This target was already achieved in 2023, which led to a new target that aims to welcome 150 million visitor to Saudi Arabia by 2030.

Saudi Arabia

Meet the leaders of: Sales & Marketing

Our Leaders | Sales & Marketing

Pablo Jaitman Labaton Vice President Sales and Marketing Latin America Karisma Hotels & Resorts.

Leader of the definition and execution of commercial and sales strategies for Latin American markets.

His focus lies in attracting new guests from various countries to the hotel chain’s destinations, diversifying markets and channels, and forging alliances with strategic accounts.

With more than 20 years of experience in travel and tourism, Pablo has worked in corporate travel agencies and OTAs in several countries in the region.

In his current role, he faces the challenge of forming a high-performance multicultural team focused on Latin America to drive the growth and positioning of the chain, seeking to be a key strategic partner for its accounts, as well as the recognition received as a leading chain in 2023-2024 at LATAM level, awarded by key accounts.

Pablo seeks to generate a positive impact on Karisma Hotels & Resorts, standing out for his leadership, sustained growth figures and participation in high-impact projects, thus contributing to the future transformation of the company and the development of its employees through synergies with all areas of the company.

Our Leaders | Sales & Marketing

Rafael Feliz Español

Vice President Sales & Marketing Europe

Karisma Hotels & Resorts.

Rafael, the driving force behind Karisma Hotels and Resorts expansion into the European market, has a strong background in marketing, public relations and business development.

His ability to lead and innovate in the hotel and travel industry has been demonstrated throughout his career.

This new achievement not only represents the company’s continued growth, but also strengthens its presence on the continent, consolidating its position as a leader in the luxury hospitality sector.

Prior to his current position in Belgrade, Serbia, Rafael held prominent roles at Premier Worldwide Marketing, where he honed his skills in the management of themed brands and luxury products.

His strategic approach and vision for capturing and meeting market needs have been instrumental to his professional success and to the growth of the companies he has represented.

Since joining PWM in 2012 in the Marketing department, Rafael has risen to roles in Sales, culminating in his move to Belgrade in 2017.

He has been a key figure in the development of the Nickelodeon Hotels & Resorts brand and concept.

Under his leadership, the company manages European guests coming to hotels in the Caribbean, including the strategic relationship with TUI, an important partner.

Meet our leaders of: Strategic Partner

Meet | Our strategic partner

Rienk de Jong, Senior Vice President Global Sales and Revenue en PMW, With a 22year career at Karisma, always in sales and marketing roles, Rienk de Jong currently serves as Senior Vice President of Global Sales and Revenue.

His responsibilities span three main areas: global revenue management, wholesale sales in the U.S. and Canada, and prestige member sales and marketing after the sale.

He excels in collaborating with exceptional teams, leaders and talent in each of these areas.Participating in the launch of each new brand, concept creation and hotel opening for over 20 years has been extremely rewarding.

Each new opening reactivates the entire organization and highlights some of Karisma’s hallmarks: creativity, innovation, teamwork and determination.

One of the most exciting moments in over 20 years was the creation of the “Gourmet Inclusive” name and concept, which revolutionized the all-inclusive industry and has defined Karisma’s DNA ever since.

Working with the Prestige Travelers team has also allowed her to understand the value and loyalty of the members, appreciating the hard work of the entire organization to maintain the success of the travel club.

Over the years, Karisma has been able to establish very strong partnerships with its travel partners, who remain key distribution channels at all of its hotels.

Karisma Hotels & Resorts is defined by an entrepreneurial spirit that creates unique guest experiences driven by innovation, creativity and unique brand partnerships.

Rienk de Jong

Senior Vice President Global Sales and Revenue

“Without a doubt, Karisma’s unique DNA and collection of highly respected talent and leaders will continue to expand its portfolio and maintain its leadership in the all-inclusive industry for many generations to come.”

Meet | Our strategic partner

Francia Haces

Senior Vice President, Marketing & Digital Transformation

In her current role, she has focused on redesigning and reformulating Karisma’s online presence, as well as strengthening and optimizing relationships with strategic partners in international OTAs.

“Sin lugar a dudas, el ADN único de Karisma y su colección de talentos y líderes altamente respetados seguirán expandiendo su cartera y manteniendo su liderazgo en la industria de todo incluido durante muchas generaciones más”.

Francia Haces, Vice Presidente de Marketing & Transformación Digital en PWM, has played a crucial role as a strategic partner at Karisma Hotels & Resorts, leading the vision and execution of digital initiatives in the market.

His focus has been to identify opportunities for digital innovation, implement new technologies, optimize processes and promote organizational changes to effectively leverage digital capabilities.

He has worked closely with various departments to align digital initiatives with business objectives and maintain competitiveness in the digital landscape.

With extensive prior experience in airlines, globalizers, OTAs and travel destinations, he has always maintained a strategic vision focused on bringing together business needs, technology and brands.

Her background includes prominent roles such as Chief Marketing Officer at PriceTravel Holding and Vice President of Marketing at the Mexican Tourism Board, among others.

In her current position, Francia Haces drives the company’s growth and development through E-Commerce, Branding, Design, Public Relations, Social Media and marketing activations.

Today she is leading the positioning of the new Margaritaville Island Reserve hotel in Roatan and working in support of growth plans in the Dominican Republic, United States, Mexico and Saudi Arabia.

Implementing innovative programs, such as the autism concierge service at Karisma Hotels & Resorts, which highlights the company’s commitment to inclusivity and excellence in customer experience.

Meet | Our strategic partner

Frank A. Corzo, Vice President of Sales for North America, has primary responsibility for developing creative and innovative ideas to drive revenue and build financial success for the company.

He provides leadership and guidance to the sales team in the US and Canadian markets, setting production targets for the business development team.

As a leader, his goal is to assist and inspire his team in their personal growth, supporting them in their development as future leaders, which builds character, integrity and loyalty.

Regarding his experience as a strategic partner of Karisma Hotels & Resorts, Frank highlights several accomplishments, such as the development, management and launch of an effective direct reservations department that generates revenues in excess of $28 million annually.

He has focused sales strategies to drive growth within the leisure group segment, including wedding groups and family reunions, contributing approximately 58% of the department’s total revenue in the B2B segment, leads weekly SWOT analysis meetings through effective communication to improve strategy alignment, achieving 80% of quarterly revenue targets.

He has been featured in a trade publication on two different occasions for several initiatives launched along with some of his colleagues in an effort to support the travel agency community.

Frank A. Corzo Vice President of Sales, North America

It is currently developing a new and innovative booking platform for the B2B segment in partnership with Karisma Hotels and will launch a revolutionary collaboration program for our travel consultants called Karisma Agent Force, which will be rich in financial and personal benefits.

Meet the leaders of: Operations

Meet the leaders of | Operations

Mauricio Zárate Associate Vice President of Operations Karisma

Hotels & Resorts.

Excellence and Innovation leading the future of hospitality

At Karisma Hotels & Resorts, comprehensive hotel management encompasses optimal financial results, high guest satisfaction and a Gourmet Inclusive dining experience that reinforces the prestige of the relationship with members.

The Operations team, led by Mauricio Zarate, prioritizes attention to detail and the ability to anticipate, fundamental elements to ensure an exceptional experience for each guest.

Mauricio is dedicated to consolidating strategies that strengthen the guest promise and ensure the distinction of our Gourmet Inclusive offering, with a clear focus on results.

Recently, Mauricio introduced his team of professionals, who have been assigned to key roles within the operations area.

Meet the leaders of | Operations

Mauricio Ramírez  leads the corporate Quality team, ensuring the highest standards in every aspect of the guest experience, through its audits in the different areas and inspections of the properties, as well as providing the operation with the proper standards and procedures for each of the services offered. His team is also ensuring that the standards for the certifications are met: Earthcheck, Autismcheck, 4 diamonds, hygiene and sustainability.

For his part, Florian Dürre drives the performance of the culinary and service team in restaurants, elevating our gastronomic offerings and collaborating closely with the Food & Beverage teams in the continuous improvement of our dining and mixology experiences.

When it comes to the experience of our Prestige partners, Kenya Guzman ensures that every detail meets expectations and the sales promise, ensuring a seamless journey from booking to arrival and check-in.

We are also pleased to announce the position change of Irene Barbosa, who, with her proven track record in Sales and Marketing, will now bring her expertise to support strategic communication and operational innovation in the operations area.

Irene’s addition to this team promises to significantly accelerate our ability to enhance the customer experience across all touch points.

Florian Dürré Culinary & Services Director

Mauricio Ramírez Quality Assurance Director

Kenya Guzmán Members Experience Director

Irene Barbosa Operational Optimization

Meet the leaders of | Operations

From Cancun, the Dominican Republic, Jamaica and Belize, our General Managers

They embody the values of Karisma Hotels & Resorts. They lead with passion and commitment, maintaining high quality standards and ensuring guest satisfaction, especially in our Gourmet Inclusive experience that has distinguished us for years.

Maya

The commitment of the entire operations team is clear: to guarantee the sales promise to the customer, to meet the highest standards, and to maintain and improve our Gourmet Inclusive.

We thank you for your support and trust, we are committed to continue providing unforgettable experiences in each of our properties.

Grecia López General Manager

Margaritaville Island Reserve Riviera

Mario Dorantes General Manager

Margaritaville Island Reserve Riviera Cancun

Israel Navarro

General Manager Azul Beach Resorts Riviera Cancun

Enrique Olvera General Manager

Nickelodeon Riviera Maya

Greivin Rodríguez General Manager

Nickelodeon República Dominicana

Daniel Cazarin General Manager Margaritaville Island Reserve CapCana

Juan Luis Sampol General Manager

Margaritaville Beach Resort Belize

Rudy Richardson General Manager Azul Beach Resorts Negril

Meet the leaders of | Operations

Marko Petrovic Regional Director of Operations Europe and Middle East

Milena Rasovic General Manager Azul Beach Resort Montenegro

“Hospitality Excellence at Karisma Hotels & Resorts Europe and Middle East”.

With more than a year in the company, focused on high quality guest service in the Luxury and Gourmet Inclusive segment.

His role has been fundamental to the growth and positioning of the Karisma Hotels & Resorts Adriatic brand.

As a leader, she stands out for her strength in team management.

Milena Rasovic, General Manager of Azul Beach Resort Montenegro, stands out for her focus on people and details, developing an inclusive leadership recognized by her staff.

Dragan Simovic, General Manager of Hotel BOR, is recognized as a visionary with a strategy that will help the team achieve the company’s goals in a new market niche.

His focus on operational and financial efficiency is expected to contribute to the success of the destination.

Dragan Simovic General Manager Hotel BOR By Karisma

“We are committed to positioning, developing and delivering high quality service for Karisma Hotels & Resorts in Europe and the Middle East.”

Cinthya Smith Chief of Staff

We are pleased to announce that Cinthya Smith will join us as Chief of Staff, reporting to our CEO, Esteban Velasquez.

Cinthya will be responsible for strategic issues, such as implementing best practices in Human Resources and coordinating internal communications, business units, hotel investors and brand owners.

With a background in strategy and finance, she is prepared to improve our operations and lead us to success, coordinating key activities for the optimal opening of properties in our pipeline.

Cinthya holds a Bachelor’s degree in Accounting from Florida International University. Her experience includes roles in various industries, most recently at Sabre, where she started in Finance before leading a global team as Director of Strategic Planning. She resided in Colombia and Brazil during her time at Sabre, collaborating with teams throughout Latin America. Prior to Sabre, she worked in the oil and gas sector and at PwC.

She can be reached at ssmith@karismahotels.com. We appreciate her support in this new stage of her career in our team.

Israel Navarro Atienza

General Manager Azul Beach

Resorts Riviera Cancún

We are pleased to announce the addition of Israel Navarro Atienzacomo new General Manager of Azul Beach Resorts Riviera Cancun, effective April 22, 2024.

With over 20 years of experience in the hospitality industry, Israel has managed hotels and resorts of different categories of four, five star, and luxury hotels.

Israel is fluent in multiple languages, including Spanish, Italian, French and English, and has a strong academic background.

He is recognized for his ability to lead multicultural teams, implement effective sales and human resources strategies, and lead major renovation projects, always with a focus on optimizing profitability and enhancing the guest experience.

We are confident that, in this new phase, Israel will apply his leadership in rooms division, guest experience, financial results, food and beverage.

His commitment to excellence will help exceed guest expectations and raise the resort’s standards, contributing to the continued success and expansion of the excellence for which Karisma Hotels & Resorts is recognized globally.

Mirjana Radulovic

Marketing Director European Business Units

Karisma Hotels & Resorts is pleased to announce the hiring of Mirjana Radulovic as Marketing Director for the European Business Units.

Mirjana joins us with extensive experience as Regional Marketing Director for Eastern Europe (together with Cyprus and Greece) at H&M for the past 8 years.

In her new role, Mirjana will lead the marketing department for the European business units, reporting directly to Mr. Rafael Feliz Español and with an indirect reporting line to Nemanja Kostic.

Tatjana Begovic

Finance Manager European Business Units

Karisma Hotels & Resorts announces the addition of Tatjana Begovic as Finance Manager for the European Business Units.

Tatjana brings a strong background in financial reporting, budgeting and administration, as well as financial business development.

Tatjana will report directly to Mr. Mihailo Mitrovic. Previously, Tatjana has worked in audit and accounting at companies such as BDO, Adidas and Schneider Electric.

Bojana Nikcevic, Six and a half years of experience at Karisma Hotels & Resorts, she has recently been promoted to Investment Finance Manager, after previously serving as Project Finance Manager.

Bojana comments that her promotion is due to the company’s appreciation for effort, dedication and continuing education.

During her promotion, Bojana faced the challenge of maintaining control over the flow and budget on new hotel opening projects, working with different destinations, brands and builders.

She overcame this challenge by finding ways to keep up with the pace of the project without losing financial control.

Bojana advises other professionals aspiring to be promoted to prepare adequately, quoting Miguel de Cervantes: “To be prepared is half the victory”.

Alinka Sandy, at two years at Karisma Hotels & Resorts, was promoted on April 1, 2024 from Talent & Culture Staff Manager to Talent & Culture Manager.

Her adaptability to change, commitment and focus on results were key factors for her promotion.

During her promotion, Alinka faced several challenges, highlighting the importance of a leader trusting in an employee’s capabilities and providing opportunities for growth.

Working effectively as a team was critical to overcoming these challenges. To other professionals aspiring to be promoted, Alinka advises them to trust in their abilities and persevere in their goals.

Alinka’s experience at Karisma Hotels & Resorts has been very positive, highlighting the trust the company places in the talent of its employees.

Darko Vasić

Dimitrije Popović

He has been a member of Karisma Hotels & Resorts since 2015, and was promoted on May 1, 2024 to Regional Director of Social Media, following his work as Social Media Manager.

His communication and interpersonal skills, his passion for learning and adapting to new trends, and his track record of outstanding achievements stand out in his promotion.

He faced challenges in identifying and managing influencers for the brand, negotiating with them and coordinating multiple campaigns.

Dimitrije advice for professionals seeking promotions includes constantly improving skills, networking and maintaining a proactive and positive attitude.

Dimitrije defines the experience of working at Karisma Hotels & Resorts as dynamic, challenging and enriching, highlighting the inclusive culture, professional development, and interaction with people of diverse cultures and nationalities, as well as the challenge of managing social media in a luxury hospitality environment.

He has been with the company for eight months and was promoted to Regional Spa and Wellness Director on May 1, 2024.

His promotion is due to his proactive approach and solution to additional responsibilities, key to the spa’s success. He has led pre-opening efforts and set new standards for customer service with meticulous attention to detail, demonstrating initiative to drive to the next level.

His track record of revenue growth and fostering a culture of excellence highlights his strategic acumen and results-oriented approach.

The recognition strengthens his commitment to innovation and improving the spa experience.

As Regional Director, he looks forward to continuing to drive innovation, foster growth and set new standards in the industry, positioning Vassa Spa by Karisma as a global leader in the luxury sector.

His advice to those looking to move up the ladder is to not wait for opportunities to come to you, look for them by identifying areas of improvement or innovation and taking action.

Mihailo Mitrovic Joined Karisma Hotels Adriatic in 2021 as Finance & Legal Manager and, as of May 1, 2024, assumes the position of Regional Managing Director

He attributes his promotion to key factors such as teamwork, adaptability and problem-solving skills.

For prioritizing collaboration, embracing change and meeting challenges head-on, he has effectively contributed to the team’s success.

Mihailo highlights cash flow management as a constant challenge that requires creativity and balance in multiple directions

Mihailo emphasizes the importance of hard work, patience and continuous learning as pillars for professional and personal growth.

Over the past 3 years, he has grown in a fast-paced environment, learning from industry leaders and adopting an innovative, team-focused perspective to drive the company’s growth and leadership in the industry.

Exper ts transforming and enhancing HOSPITALITY experiences

Nayeli success lies in her ability to continuously improve and her motivation comes from the constant growth in her

both guests and colleagues.

For Yaneli, kindness, helpfulness and love for what you do are key to success.

and discipline, and finds inspiration in his mother, to whom he dedicates all his accomplishments. improvements.

Recognition Ceremony

Ana flawlessly executes tasks related to Room Service and Mini Bar services, she it every day, making her an inspiration to her colleagues on how to approach the job.

Ana Stojić Junior Waiter

KtalentMexico

KtalentJamaica KtalentEuropa

KtalentRepublicaDominicana KtalentBelize karisma-ktalent

Cervical Cancer Prevention Campaign Transforming lives!

Cervical Cancer es el cuarto cáncer más frecuente en mis the fourth most frequent cancer in women worldwide and in Mexico it is the second most common cancer diagnosed and cause of death by cancer in women.

A persistent infection by the Human Papilloma Virus is the main risk factor.

Fundación Karisma, A.C. undertakes for the first time a project to detect Human Papilloma Virus in women to identify oncogenic viruses (type 16, 18, 33, 31, 45 and 81).

The campaign was launched to benefit 100 women in Quintana Roo during the months of March and April.

In this first stage, 75% of the registered beneficiaries were attended, and given the high participation and the high incidence of cases identified in a timely manner, the campaign was extended for a second stage during the month of May.

The project was supported by personnel from the medical school of the Universidad Anáhuac de Cancún, S.C. and thanks to the linkage with educational organizations, this project could be part of a research program that evidences the high prevalence of the disease in Quintana Roo.

This action will raise awareness about the prevention of infection and will promote an initiative to prioritize the channeling of resources for the timely detection of HPV for the prevention of cervical cancer.

Magazine

Monthly Publication: April 2024

Directory:

Esteban Velásquez

CEO | Chief Excecutive Officer

Karisma Hotels & Resorts.

Blanca Guevara Ramírez

Corporate Director of Talent and Culture

Realization:

Talent and Corporate Culture Karisma Hotels & Resorts

Blanca Guevara Ramírez

Alinka Sandy

Ivan Ramírez

Dalia Martínez Portugal

Creativity and Design: Dalia Martínez Portugal

Talent and Culture Collaboration:

Mexico

Tomas Urrutia, Frida Vázquez

Elvis Puc, Azbel Rodríguez

Daniel Castellón

Yesenia Velázquez

Antonio González

Dominican Republic

Yomara Sánchez, Miguel Nuñez

Myrna Castillo

Daritza Bocio

Jamaica

Renise Ramcharan-Virgo, Noelle Lawson

Montenegro

Ivana Bozanovic

Serbia

Jelena Rakita