CREATIVE STRATEGY
KATIE CHALLENGER
The runway idea is to have the room as dark as possible and have neon UV lights around the stage and models wearing white clothing so the UV light is noticable and attracts the audience. Also films playing on the back screen behind models.
SPACIAL L
SPACIAL LAYOUT
L LAYOUT
LOGO
LOGO
BRANDS Variety of brands that will be showcased at the event with a range of vintage clothings and crazy patterns that link with the theme of tribal. Also will be seen on the catwalk with other work of SHU students.
MUAH
Make-up and hair is an important part to help represent the neon tribal theme,as differnet patterns can show tribal factors and the colours is linking with the neon theme and vibrancy of colours. Within the event, models are to be painted like this with colourful eyeshadows and the tribal patterns around face and body.
PROMOTION
The aim of having good promotional factors is that it will sell the event and make people want to attend. This poster showcases the event theme of neon and the logo is included on this to show the events name and bold text which shows the information about the event which the audience will need.
ORDER OF THE NIGHT 7.30pm : Guests arrive with a complimentary drink and greeting. 8pm :
Enter everyone into the room where the fashion show will begin.
9pm :
Fashion show finishes and Wigs and Warpaint and SHU student show appreciation.
9.30pm : Raffle tickets being sold throughout the night. 10pm : Party begins with everyone while till 3pm films continue to play.
SCHEDULE
COST
CUPS: 50 CUPS £8.30
UV LIGHTS: UV LED LIGHT 16FT £13.99
UV PAINT: RANGE FOR £4 - £10 FOR 6 TO 8 BOTTLES
GLOW BANDS: 100 GLOW STICKS 8 PACKS £11.99
POSTER
The range of posters that will be showcased at the event and around Sheffield are to make people aware of the event and show different images and techniques with colours. The posters need to be bold and be an example of how the event will be designed.