The luxury
Real Estate Agent J O H N TAY LO R
In 1864, 30-year-old John Taylor opened his
clients may not speak Spanish,” Pierce says.
real estate business in Cannes. His reputation
The seven-strong multilingual John Taylor team
and success lead to expansion along the
will help their clients with lawyers, securing
And not just from an investment point of view.
southern French coast, where he managed
finance, builders, interior designers and even
Foreigners value Mallorca for its high level
an exceptional property portfolio for British,
schools and doctors – using their extensive local
of security, low crime rate, privacy and great
French, and American aristocratic and political
knowledge and contacts.
infrastructure, which facilitates year-round
classes.
because it’s a sure bet.”
travel between the island and other European Catalina’s experience and “very good contacts”
cities. Pierce adds that Mallorca also has
is the world’s oldest real
in the banking sector enable her to introduce
two royal residences: Almudaina (next to the
estate company focusing on luxury properties,
clients to banks able to deal with the specific
Cathedral) and Marivent, on the city’s outskirts.
with offices in almost twenty countries. It’s
requirements
for
“This means that Mallorca enjoys a level of
now one of three companies in what’s known
foreigners. “When it’s for a second residence,
security that’s equal only to that of Madrid – 365
as The Group, which can fulfil the desires of the
foreigners can borrow 70% of the purchase
days a year.”
wealthy. The others are Artcurial (the top French
price,” Catalina says, adding that not everyone
auction house) and Arcana, which breeds and
needs a mortgage. “Nowadays, if you have
Pierce and Catalina
supplies Thoroughbreds to clients including
money in the bank, you have to pay to keep it
E5 Living’s Villa San Lorenzo: “It’s a complete,
Queen Elizabeth II and Middle Eastern royalty.
there. Putting that money into property in Palma
three-storey townhouse, restored to its former
is a good investment.” Last year, Palma property
glory,” Pierce says. The trend in recent years
John Taylor’s office in the heart of Palma de
transactions amounted to 43% of those for the
has been for old houses to be redeveloped
Mallorca is the exclusive agent for E5 Living’s
entire island.
into apartments. “And the property is finished,”
Today John Taylor
Palma Old Town homes.
relating
to
mortgages
are excited about
“Very personalized
Catalina adds. “This isn’t easy to find in
service is the reason for the brand’s longevity,”
Palma, where there are lots of projects under
explains Irish-born Pierce Broderick, one of the branch’s two managing partners. “We are service providers – this is our vocation.” Pierce has worked in the luxury real estate sector
“Very personalized service is the reason for the brand’s longevity”
development – but not ready.”
Its location
– close to Es Baluard, Jaime
III, the Borne, and the sea – is another factor. The home has a double garage and an elevator
for twenty years, including a year at John
right up to the roof terrace – a rarity in the Old
Taylor’s head office. He and Catalina Quetglas
Town. “The cherry on the cake for me is the
twenty-five years in banking – opened their
Mallorca’s appeal to diverse nationalities is a bonus. “There are not
John Taylor franchise in Palma in March 2018.
many property markets in the world that
and lounge area, private pool, and spectacular
The two business partners refer to it as a ‘one-
are so levelled out with all these different
direct views to the Cathedral,” Pierce says. For
stop shop’, offering services above and beyond
nationalities,” Pierce explains. He says that
their first project in Palma, British company
finding the perfect property for their clients.
British demand has dipped, as a result of
Harris Byrne Interiors designed and decorated
Brexit uncertainty, “but we are buoyant with the
this stunning home – another unique point.
– a Mallorcan who came into real estate from
“We are primarily in the second-home market
Germans, Scandinavians, Italians, and Belgians.
and understand that the vast majority of our
The reason so many people invest in Mallorca is
64
85sqm terrace, with beautiful summer kitchen
John Taylor brought Can Fortuny and the
