17th Annual Symposium for NonproďŹ t Professionals & Volunteers Monday, June 13, 2016 Loews Chicago Hotel
Sponsorship Opportunities
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About Axelson Center for Nonprofit Management at North Park University • The source for informative and engaging nonprofit professional development trainings in the Chicago region. • Enhancing the impact of both organizations and individuals in the nonprofit sector through programs focused on the Hallmarks of Nonprofit Managerial ExcellenceSM: Mission and Program; Leadership and Governance; Strategy and Innovation; Human Resources; Financial Strength and Performance; Resource Generation and External Relations; and Accountability and Integrity. • Delivering a high-quality educational experience for nonprofit professionals and volunteers through workshops, an annual conference, and an intensive three-day program for new nonprofit executive directors and CEOs. • Offering a vast array of topics from program evaluation to strategic planning, and fundraising to financial management and human resources. The valuable information presented through these programs enhances the impact of both the nonprofit sector and professionals.
About the Annual Symposium for Nonprofit Professionals and Volunteers • • • •
The largest general nonprofit management conference in the Midwest 246 organizations represented at the 2015 Symposium Features a Resource Center, centrally located at the event Two nonprofit management awards--the Alford-Axelson Award for Nonprofit Managerial Excellence and the Excellent Emerging Organization Award--presented annually at the Symposium. • Notable past keynotes include Peter Buffett (NoVo Foundation), Aaron Hurst (Taproot Foundation), Jonny Imerman (Imerman Angels), Diana Aviv (Independent Sector), Peter Brinckerhoff (Corporative Alternatives, Inc.), and Jamie Dimon (JPMorgan Chase).
Why participate as a Symposium sponsor? Investing in the Axelson Center’s Annual Symposium--the largest general nonprofit management conference in the Midwest--offers you opportunities to connect with current and potential nonprofit clients from the Chicago area. We enhance these connections by highlighting the valuable resources our sponsors bring to the sector. For 16 years, the Axelson Center has brought high-quality, face-to-face nonprofit management education to thousands of nonprofit professionals and volunteers. As we enter our 17th year, we invite you to help support us as we build the capacity of the nonprofit sector while creating a presence for your organization or company with our attendees.
Symposium Attendee Demographics*
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*self-reported by 2015 Symposium attendees
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Exhibiting Opportunities Looking for an opportunity to engage directly with Symposium attendees and showcase your products and services throughout the day? An exhibitor table in our Resource Center is an excellent investment. Premier Exhibitors are featured in Axelson Center communications throughout the months leading up to the Symposium.
Exhibitor | $1,000
Premier Exhibitor | $1,750
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• Benefits of Exhibitor, plus... • Prime table location in Resource Center • Company logo on Symposium webpage and in luncheon slideshow • Listing at front of exhibitor section of program book • Featured in one Axelson Center eblast
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6-foot table in Resource Center with Wi-Fi access Exhibitor listing with logo in program book Attendee mailing list provided post-event Tote bag insert (company supplied item; quantity 500) Company name on Symposium webpage Two registrations for Resource Center table staff
Exclusive Opportunities
2016 brings several investment options for companies and organizations seeking exclusivity.
Program Book Sponsor | $6,500 The program book is every attendee’s guide to Symposium programming, speakers and exhibitors. Many attendees keep their books on hand long after the event to use as a professional resource.
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• Full rear cover 4-color ad on program book • Recognition and logo placement: event brochure (20k), eblasts (6k recipients), luncheon slideshow, program book and Symposium website • Signage on-site with your logo • Featured content in eblast to constituents: includes text mention, logo placement, hyperlink to page of company choice • Mention of sponsor name from podium during opening plenary session • Attendee mailing list provided post-event, plus e-mail addresses for attendees opting-in • Tote bag insert (company supplied item; quantity 500) • 6-foot table in Resource Center with access to Wi-Fi • Two registrations for Resource Center table staff • Four complimentary registrations for additional staff or sponsor guests
Tote Bag Sponsor | $2,500 Tote bags are given to all Symposium attendees. It’s a great way to place your logo front and center in the eyes of our attendees as well as audiences beyond the Symposium. • Exclusive single-side logo placement on 500 reusable tote bags given to all attendees on-site at registration • Recognition in luncheon slideshow, program book • Signage on-site at registration with company logo • Attendee mailing list provided post-event • Two complimentary Symposium registrations • Opportunity to add an exhibitor table for $500
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Exclusive Opportunities 2016 brings several investment options for companies and organizations seeking exclusivity.
Resource Center Sponsor | $7,500 The Resource Center is the hub of networking and business activity at the Symposium—open throughout the day, and hosting breakfast and coffee breaks. • • • • • • • • •
Prime location for 6-foot table in Resource Center with access to Wi-Fi Recognition and logo placement: event brochure (20k), eblasts (6k recipients), luncheon slideshow, program book and Symposium website Company logo featured on signage at entrance to Resource Center Exclusive recognition on Resource Center tabbed page in program book Featured content in eblast to constituents: includes text mention, logo placement, hyperlink to page of company choice Mention of sponsor name from podium during plenary sessions Attendee mailing list provided post-event, plus e-mail addresses for attendees opting in Tote bag insert (company supplied item; quantity 500) Two registrations for Resource Center table staff plus four additional complimentary registrations for staff or sponsor guests
Book your Resource Center space today! Contact Pier Rogers at progers@ northpark.edu or (773) 244-5748 to reserve your place at the 2016 Symposium.
Breakfast Sponsor | $7,500 Attendees visit the breakfast buffet--conveniently located in the Resource Center--prior to the opening keynote session. • • • • • • • • • •
Signage on-site at breakfast Banner hung in ballroom Recognition and logo placement: event brochure (20k), eblasts (6k recipients), luncheon slideshow, program book and Symposium website Featured content in eblast to constituents: includes text mention, logo placement, hyperlink to page of company choice Mention of sponsor name from podium during opening plenary session Attendee mailing list provided post-event, plus e-mail addresses for attendees opting in Tote bag insert (company supplied item; quantity 500) Five complimentary registrations for company staff or guests Opportunity to add an exhibitor table for $500
Premier Level Sponsorships Hallmark Sponsor | $12,500 Hallmark Sponsors provide broad, high-level support for the Axelson Center’s mission: to serve the educational needs of nonprofit professionals and strengthen the impact of both individuals and organizations within the sector.
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Select from one of the seven Hallmarks of Nonprofit Managerial ExcellenceSM that most closely aligns with your organization’s strategy: Mission and Program; Leadership and Governance; Strategy and Innovation; Human Resources; Financial Strength and Performance; Resource Generation and External Relations; and Accountability and Integrity. • 6-foot table in Resource Center with access to Wi-Fi, plus all benefits of Exhibitor level including two registrations for Resource Center table staff • Ad space in program book: interior, full-page, black and white (company provided) • Recognition and logo placement: event brochure (20k), eblasts (6k recipients), luncheon slideshow, program book and Symposium website • Banner hung in ballroom • Signage on-site acknowledging sponsorship • Mention of sponsor name from podium during plenary sessions • Blog content: opportunity to contribute 1 post prior to December 15, 2016 on nonprofit management topic • Featured content in eblast to constituents: includes text mention, logo placement, hyperlink to page of company choice • Access to list of attendees post-event including both mailing addresses and e-mail addresses for attendees opting in • Tote bag insert (company supplied item; quantity 500) • Ten complimentary registrations for organization staff or guests
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Mission and Program Leadership and Governance Strategy and Innovation Human Resources Financial Strength and Performance • Resource Generation and External Relations • Accountability and Integrity
2016 Annual Symposium for Nonprofit Professionals & Volunteers | Sponsorship Opportunity Guide
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Premier Level Sponsorships
Keynote Sponsor | $5,000 Provide underwriting for featured plenary speakers, and take advantage of the opportunity to introduce them at the opening of their session. • Opportunity to introduce keynote speaker(s) at Symposium keynote session • Recognition and logo placement: event brochure (20k), eblasts (6k recipients), luncheon slideshow, program book, Symposium website • Special logo placement on tabbed page of program book for speaker/programming information sections • Exclusive recognition next to keynote listing in program book • Signage on site at session with your logo • Banner in ballroom • Mention of sponsor name from podium during opening plenary session • Featured content in eblast to constituents: includes text mention, logo placement, hyperlink to page of company choice • Access to list of attendees post-event including both mailing addresses and e-mail addresses for attendees opting in • Tote bag insert (company supplied item; quantity 500) • Four complimentary registrations for organization staff or guests • Opportunity to add an exhibitor table for $500
Track Sponsor | $2,500 Directly support our Symposium programming by investing in sponsorship of one of our breakout session tracks. Track sponsors introduce each of the sessions within the track of their choice, offering valuable face time for your organization at the podium. • Recognition and logo placement: eblasts (6k recipients), luncheon slideshow, program book and event website • Special logo placement on tabbed page of program book for speaker/programming information sections • On-site signage in event track room with your logo • Opportunity to introduce the speakers for all programs in your track • Featured content in eblast to constituents: includes text mention, logo placement, hyperlink to page of company choice • Access to mailing list of attendees post-event • Tote bag insert (company supplied item; quantity 500) • Two complimentary registrations for organization staff or guests • Opportunity to add an exhibitor table for $500
Additional Sponsorship Opportunities
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Coffee Break: Morning or Afternoon | $1,500 Coffee Breaks are hosted in the Resource Center—a high-traffic area that all attendees visit throughout the day. • • • • •
Signage on-site with company logo Recognition and logo placement: program book and luncheon slideshow Access to mailing list of attendees post-event Two complimentary registrations for organization staff or guests Opportunity to add an exhibitor table for $500
Direct Impact Investor | Starting at $500 The best option to show direct support for your preferred nonprofit. Underwrite the cost of one or more nonprofit staff members or nonprofit volunteers attending this year’s Symposium. An excellent engagement and investment opportunity for corporate and foundation partners. • • •
$500 investment for the first registration; $425 investment each for 2-5 registrations; $350 each for six or more registrations Includes one complimentary Symposium registration for sponsoring agency representative Special recognition in program book and on Symposium website as Direct Impact Investor
Tote Bag Insert | $350 Every attendee receives a tote bag; this is your opportunity to put your materials in that bag and in front of Symposium attendees. Unique tchotchkes (small size and preferably non-breakable) such as reusable zipper pouches, magnets, travel mugs, flash drives, etc. are encouraged. • •
Opportunity for single insert (company-provided, quantity 500) into event tote bag, given to all attendees at registration Save $75 on one Symposium registration with this sponsorship level
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Other Sponsorship Opportunities
Award Finalist Scholarship | Starting at $250 Scholarship funds help offset the cost of Symposium attendance by organizations who are finalists for the Alford-Axelson Award for Nonprofit Managerial Excellence and the Excellent Emerging Organization Award. A single scholarship is $250; multiple scholarships can be provided. Sponsor Benefits: Recognition in the awards section of program book and luncheon slideshow
Media Sponsorships Are you from a local or national media outlet and interested in engaging with the Axelson Center for this year’s Symposium? We’d love to hear from you! Contact us directly to learn more about how we can work together.
Invest Today! Contact Pier Rogers at progers@northpark.edu or (773) 244-5748 to reserve your place at the 2016 Symposium. 3225 W. Foster Avenue, Box 4 Chicago, IL 60625 Connect with us! www.northpark.edu/axelson www.facebook.com/AxelsonCenter @AxelsonCenter
Custom Sponsorships Starting at $1,000 Custom packages are designed to meet your strategic business needs with a variety of associated benefits. Interested in sponsoring Wi-Fi for the Symposium? Want your brand associated with lunch for our attendees? Contact us for more information.