It’s A
It’s A Kidsworld
A Buyer’s Reference Guide
October 2014 Volume 42
Spring/ Summer 2015 Volume 42
Fashion Trend Report
October 2014
Fashion Snoops: Color Forecasting
It’s a Kidsworld | 3
GaIN MaXIMUM EXPosUrE oF YoUr BraNd with
IT’s A KIDsWoRlD: · Reaches over 13,000 key buyers during your market time... opening new doors for your brand · Sends a full magazine e-blast to 6000 buyers nationally... reaching buyers you don’t · Has bonus distribution at all major trade shows and markets... reaching the shows you don’t has oveR 25,000 consuMeR hITs on our online publication For more information please contact Caryn Salomon: (201) 969-1600 caryn.kidsworld@gmail.com
4 | It’s a KIdsworld
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It’s a KIdsworld | 5
FroM tHE PUBlIsHEr
130 Rio Vista Drive, Norwood, Nj 07648 Phone/Fax: 201.969.1600 Email: caryn.kidsworld@gmail.com
“We will open the book. Its pages are blank. We are going to put words on them ourselves. The book is called opportunity and its first chapter is New Year’s Day.” — Edith Lovejoy Pierce
Dear Readers, As we get ready to wrap up the 2014 calendar year, most of us have long surpassed this and have already moved onto the 2015 season. With design work in production and the spring/ summer-selling season under way, we could all use the advice of Edith Lovejoy Pierce and focus on opportunity. We all get so busy in our everyday work mode that we sometimes forget this is one of the most important components of what makes our business work and is imperative for the success we are all looking to achieve. So do take this opportunity to open up the pages of It’s A Kidsworld to see what is fresh, new and trending for the upcoming year. We have some great new brands showcasing as well as our European trend reports inside. Here’s to a fantastic New Year, and taking advantage of all of the positive opportunities that may come our way in 2015.
PublIsheR/ceo Caryn Salomon vIce PResIDenT/conTRolleR David Salomon euRoPeAn conTRIbuTIng eDIToR janet A. jacobs TRenD RePoRTIng/coloR FoRecAsTIng Fashion Snoops ART DIRecTIon/MAgAzIne lAyouT Christine Décary www.parallelbranding.com
Happy shopping!
Caryn Salomon Publisher/CEO It’s A Kidsworld
Like us on Facebook www.facebook.com/kidsworldmagazine Follow us on Instagram www.instagram.com/its_a_kidsworld
If you would like to receive a digital copy of It’s A Kidsworld please email me at caryn.kidsworld@gmail.com
6 | It’s a KIdsworld
on The coveR brand: Truly Me Designer: Sara Sara design team Photographer: TK Photograpy
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8 | It’s a Kidsworld
New York Ilene Oren & Company ileneorenshop.com (212) 563-5020 Los Angeles Shayna Masino Sales shaynamasinosales.com (213) 689-4950
T2Love.com
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NEWS snipits
Sugar Rush
Malibu Sugar tops the Tweens “must have” list for fashion and accessories season after season. They have just expanded their line of super soft seamless styles to include the trendiest of fashion accessories. Following with their signature bright colors, their neon Beanies & Snapbacks are seen on girls everywhere. Embroidered & embellished with the most popular words & phrases amongst Tweens & Teens, makes these hats an “It” item this season. A great way to keep warm & look cool! For more information please visit www.MalibuSugar.com
snipits
Isobella & Chloe pays It Forward To Retailers and Consumers
Isobella & Chloe will be announcing their 2015 Brand Ambassadors on October 15. The winning ambassadors’ store referral will receive $500 Isobella & Chloe credit towards their Spring 2015 order and have a special feature on the company’s media outlets. The two-month long contest has received 545 nominations and has had over 40,000 visits, thereby building a shared platform and greater online visibility between the mothers, girls, friends, family, and retailers that participated in the contest. Emily Fong, President of Isobella & Chloe, is thrilled by the hugely positive response that the contest received at a consumer level. She explained, “It shows that it means something to be an ‘Isobella & Chloe Girl.’ Our nominees are so compassionate, accomplished, and kind. It will be such a personal honor to outfit our brand ambassadors and be with them on their journey next year.” The goal of the Brand Ambassador Contest was to provide fun, rewards, and recognition to all those who have supported Isobella & Chloe. In its efforts, there has been a huge surge in traffic on the company’s Facebook page, and Fong plans to continue to pay it forward. She explained, “We are proactively building on the momentum we have gained by keeping consumers engaged and redirecting that traffic to Isobella & Chloe retailers. We are showcasing our best-selling styles, showing consumers where they can purchase those outfits in our revamped Store Locator page,
10 | It’s a KIdsworld
and featuring bi-weekly Retailer Spotlights. We have reached out to many potential consumers, and I want to ensure that Isobella & Chloe has the brand visibility and online presence to help support its community.” For more information please visit www.IsobellaandChloe.com
NEWS snipits
Surfs Up
Aggro Pacific Hawaii LLC has been manufacturing men’s, women’s and children’s apparel since 1995, with its most recent business in the booming surf & swimwear industry. Their design team has an acute focus on developing their children’s surf and swimwear line, which consists of fun, tropical, cutting edge and affordable children’s swimwear for both girls and boys. In just over 7 years, the Coral and Reef Beachwear label has grown to become a popular established brand in the surf and swimwear market in North America ,Caribbean, Australia and is the no.1 children’s surf and swim lifestyle line in the Hawaiian Islands. “Coral and Reef” has an acquired gift for building children’s surf & swim trends in this very competitive market and sustaining a very satisfied and extremely loyal clientele base. They are known for their creativity of designing fun and bold prints and producing styled girls bikinis, with matching u.v. rash guards & sundresses. They also are known for their boys 4 way stretch surf and swim shorts with graphic designed rash guards, available in infant & toddlers, 4-7 & 8-14 thru teens & tweens. With long lasting relationships built with their many long time customers C&R continues to follow their heart and have faith in their 2 signature children’s surf and swimwear brands.” Coral & Reef beachwear” (Girls) and lifestyle label “C&R Surfwear’” (Boys). For more information please visit www.CoralReefSurf.com
It’s a Kidsworld | 11
NEWS snipits
Miabeth Designs – What’s Old Is New
“One man’s trash is another man’s treasure.” This popular saying has taken on a whole new meaning with the popularity of repurposing and recycling. The ever-increasing trend for reusable products has led many to refinish old furniture, turn mason jars into decorations and find a new use for just about anything. One designer, Norma Hewson, has taken repurposing to the world of children’s fashion. Through her company, Miabeth Designs, Norma Hewson creates one-of-a-kind children’s outfits from clothing found at thrift shops, garage sales and donations through friends. Hewson has turned many discarded pairs of jeans into her colorful, fashionable upcycled skirts. “My company products came to be because there are so many clothes that get wasted,” Hewson said. “Some nice fabrics get thrown away; I recycle and redesign to have less waste.” Now in its second year, Miabeth Designs has grown to include children’s two-piece outfits, jumpers and dresses. All of these items are made of recycled material, are machine washable and 100 percent unique. Miabeth Designs repurposed products are affordable too, with prices ranging from $15 to $55. Hewson also sells handmade jewelry and custom music instrument cases. For more information please contact miabethdesigns@gmail.com
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NEWS snipits
LOVE by Little Giraffe
LA based Little Giraffe, known for creating the softest, most luxurious blankets for babies and adults, has launched LOVE by Little Giraffe, a quality line of blankets and plush toys for baby at a lower price point. “We want to reach as many people as possible with this new brand,” said Trish Moreno, CEO, Little Giraffe. “We have chosen Target.com & zulily as launch partners to feature our new brand, with additional partners to follow.” Parents everywhere have fallen in love with Little Giraffe’s incredibly soft, ultra-plush machine-washable products, and now they are expanding the brand and sharing the LOVE. Born of the desire for every baby to experience the luxury of Little Giraffe, “LOVE by Little Giraffe” offers the comfort and quality all babies deserve, at a friendly price. A fresh and modern take on the luxurious hand-feel and coveted color palette, LOVE by Little Giraffe is the new go-to brand for everyday plush blankets, blankies and toys. Some of The LOVE by Little Giraffe collection include: Cloud Knit Giraffe Blanky ($18) & Blanket ($37) Super-soft knitted giraffe logo blanky and blanket, Cherish Satin Blanky ($17) & Blanket ($35) Classic ultra-plush blanky and blanket with picture frame matte satin border, Posh Satin Blanky ($18) & Blanket ($37) Luxurious faux-fur blanky and blanket with silky matte satin trim, Silky Dot Blanky ($16) & Blanket ($31) Buttery soft blanket and blanky with playful dot print, Plush Giraffe ($16) Super soft and cuddly logo giraffe plush toy, Security Blanky ($16)
Super soft and cuddly logo giraffe travel blanky, Rattle ($10)Super soft and cuddly logo giraffe rattle LOVE by Little Giraffe is available at Target.com & LittleGiraffe.com with additional retailers to follow. For more information please contact info@littlegiraffe.com
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NEWS snipits
Cape Clogs – Mother and Daughter Collection
Step into fall with this new denim material clog styles for girls and moms. Cape Cod based Cape Clogs is set to release a new addition to its Mother Daughter Collection – Daisy Duke and Denim. Share the memories with your daughter together with an original pair of Swedish handcrafted orthopedic clogs that harmonize! Cape Clogs is a leading privately held designer, distributor and marketer of fashion forward Swedish clogs that exude personality and youthful energy with vivid signature prints Their new style in the children’s collection features denim. It includes an adjustable safety strap that goes around the ankle. The clogs are made of staple construction, denim material upper with an orthopedic alder wood raised arch foot bed. Pricing for toddler/children’s sizes 8-4; MSRP $50.00. Cape Clogs welcomes another new line to the Pica Pica line with denim material upper, which expresses individuality for both mother and daughter. Staple construction, closed toe with a buckle strap and a two and half inch heel height for moms. Pricing For adults sizes 6 – 10 only; MSRP $110.00. For more information please visit www.CapeClogs.com
Miabeth Designs
Products as unique as the person wearing it
Upcycled clothing Custom music case covers 14 | It’s a Kidsworld
Norma Hewson: (586) 212-4173 miabethdesigns@gmail.com
MAKE 2015 MORE PROFITABLE! Showcase your brand and reach key buyers and decision makers for market.
January/February Double Issue Fall/Winter 2015 Preview Back to School Color Forecasting Footwear in the News March Fall/Winter 2015 Eurowatch Footwear Wrap Up Trend Report August/September DOUBLE ISSUE Spring/Summer 2016 Preview Footwear Feature Retailer Review Swimwear October Spring/Summer 2016 Color Forecasting Eurowatch Special Occasion Trend Report For more information please contact caryn.kidsworld@gmail.com
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OURBABYCHINADOLL Photography *Editorial content subject to change
It’s a Kidsworld | 15
Color Trend Report
Fall Winter 2015/16
| By Anna Cutrona + Tanya Lucadamo, Trend Editors, Fashion Snoops
> Newborn 14-4203 12-0806 13-0947
Carnival
18-1664
A candy-colored palette of bright red, yellow and blue is updated with softer mid tones colors like salmon, cream, and green dusty jade.
16-1518 15-4005 17-4730
A AVILL
MAR
Mini
Noch
NOE
and
ZOE
16-5119
13-0535 WHITE 11-0701
Cozy Baby
12-1206
Cozy Baby embraces a subtle infusion of Bohemian layers with a warm and neutral palette of powdery creams, greys, and dusty pinks.
14-4102 13-3406 16-1235 17-0808
A AGU
19-3906
INA
ARM
NIA C
SA ARTE
E
LILLY
UIS ET LO
BLACK 11-4202
Voyager
13-0947
Tots tour the world by bike, truck, car or plane. Simplicity is key with classic bold colors like red, yellow, and blue mixing in with off white, orange, and sky blue for an update to an otherwise primary color palette.
17-1464 18-1664 15-4005 19-4050
Lucky
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Fish
SER
NOE
SOFT
19-0516
Fashionsnoops.com provides practical forecasting and trend information for fashion professionals. Log onto www.fashionsnoops.com to learn more.
It’s a Kidsworld | 17
Color Trend Report
Fall Winter 2015/16
| By Tanya Lucadamo, Trend Editor, Fashion Snoops
> Infant/Toddler Girls WHITE 11-4202 16-1341
Arctic Wonder
16-3823
Arctic Wonder brings in a sense of adventure and exploration in the northern regions with a glacial palette of cool white and pale hues of purples and blues mixing in with gold and silver metallics for an ultra icy feel.
13-3406 14-4102 16-5109 15-4105 17-4139 19-3920
A AGU
E IDEX
HY ROC
BLACK
BLACK 11-4202 13-0859
Class Act
Class Act gets the feel of the class clown who aims for good showmanship with this bright back-to-school look. Brilliant colors are grounded with black and off white for a more saturated feel.
17-1464 18-1664 19-1759 19-4050 16-5119
junior
gaultier
URE
UTET
KIDC
Lourdes
13-0907 11-0701 12-1206 15-1515
Plush Petal
14-4102
Spring colors stay relevant in an otherwise winter floral story for this Plush Petal theme. Light hues are dusty and warm as mid tone lavender, toffee, and salmon hues give beautiful accents.
13-3406 17-3817 18-3220 16-1235
MIS
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E
ARIN
M S BLU
16-1529
Oeuf
S
PIA OLIM
19-3906
Fashionsnoops.com provides practical forecasting and trend information for fashion professionals. Log onto www.fashionsnoops.com to learn more.
It’s a Kidsworld | 19
Color Trend Report
Fall Winter 2015/16
| By Anna Cutrona + Tanya Lucadamo, Trend Editors, Fashion Snoops
> Infant/Toddler Boys 19-3630 18-0601 19-000
POLAR BEAR
12-0806
Polar Bear echos the arctic with its cool, glacier-inspired color story. Cool toned neutrals like charcoal, glacier grey, and teal are balanced with sophisticated specks of warm earth tones like golden, toffee, and burgundy.
14-4203 12-5204 19-4535 19-0915 18-1160
I FRUG
E IDEX
INT ACG SA M
Y
T TOO
14-1036 19-1726
17-1562 14-1038 11-0701 Black
GEOMETRY
17-1502
Geometric patterns are set to neutral backgrounds as shapes in brilliant hues of orange, yellow, red, and green give off bold color combinations for a more folk feel this season.
13-0746 19-3731 16-6127 19-1761 19-4150 19-3933 16-4013
R
E BAKK
S
ND JA
GIL A
E IT
NAM
18-3513 19-3925 18-4728
FOX & HOUND
12-5202
This whimsical hunting trip theme boasts warm spice colors like golden and rust pairing nicely with neutral hues of mid tone greys and browns; meanwhile navy and green tones give a classic camping spin.
15-1309 18-1449 19-1761 18-0601 14-4500
E
LITTL
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S PIECE
F
OEU
SOFT
14-0846
Fashionsnoops.com provides practical fore casting and trend information for fashion professionals. Log onto www.fashionsnoops.com to learn more.
It’s a Kidsworld | 21
Color Trend Report
Fall Winter 2015/16
| By Tanya Lucadamo, Trend Editor, Fashion Snoops
> 4-6x Girls 19-3847 18-3633
Eclectic X-Gamer
19-4056 17-1464
Eclectic X-Gamer speaks to the funky extreme sports junky whose wardrobe is filled with fun graphics in a mix of brilliant colors set to gritty neutrals – a look reminiscent of street art. Mid tone pops of salmon and a green dusty jade color update an otherwise vibrant and saturated palette.
13-0859 18-2043 16-5119 15-1530 Black
Boboli
Desigual
Losan
11-4202
19-1934 18-1663 13-0947 18-1454 18-1250
Folklore
17-1046
This graphic heavy theme embraces warm spice colors like rust, toffee, and gold to compliment ornamental folklore designs. Hints of blues and lavenders add dimension to these intricate patterns.
12-0806 16-5109 17-4730 15-4105 19-4044 18-2043 13-3820 17-3410
TIK IK BA
Boboli
ANT
18-0601
Pretty
Black 19-3933 19-4906 18-4728
Gotham Academy
16-5119
This dark prep theme exhibits an intriguing color palette of deep, regal darks and gradual pops of brilliant jewel tones.
11-4202 19-1522 19-1850 18-1761 14-0846
ONE
SIM LIVIA
A
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F
ND UN A
FUN
OT PARR
18-0601
Fashionsnoops.com provides practical forecasting and trend information for fashion professionals. Log onto www.fashionsnoops.com to learn more.
It’s a Kidsworld | 23
Color Trend Report
Fall Winter 2015/16
| By Anna Cutrona + Tanya Lucadamo, Trend Editors, Fashion Snoops
> 4-6x Boys 17-1562 14-1038 11-0701 Black
ANIMALIER
17-1502
Animalier exhibits quirky nature prints in synergy with eco-conscience materials. Colors are dark yet whimsical with cool neutral tones and pops of earthy bright hues.
13-0746 19-3731 16-6127 19-1761 19-4150
IM
E DEN
WILD
LUX R DE
U
RETO
19-3933
WILD
16-4013
19-3933 19-4150 16-4013
BOHEMIAN CHIC
19-5413
Bohemian chic brings together a grunge collection with a cleaner aesthetic and elegant touches. Neutral steel tones are complimented with deep rusty tones and dark, cool hues.
17-0000 17-1327 18-1613 11-0701 14-4203
UE
N+V
BARQ
Ollie
and
Scott
18-3513 19-3925
WESTMINSTER COLLEGE
18-4728
Westminster College spotlights a lively old school style complete with classic Scottish tartans. This schoolboy look cues in on vintage appeal and a bit of rock n’ roll attitude for a modern take. The color palette is encompassed with classic academic navy, green, and red hues while earthly spice colors of rust and golden are a nice way to add some dimension.
12-5202 15-1309 18-1449 19-1761 18-0601 14-4500
LO
K
REL IE MO
FRAN
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FUN
A
UN ND F
QU
IS IS QU
14-0846
Fashionsnoops.com provides practical forecasting and trend information for fashion professionals. Log onto www.fashionsnoops.com to learn more.
It’s a Kidsworld | 25
Color Trend Report
Fall Winter 2015/16
| By Tanya Lucadamo, Trend Editor, Fashion Snoops
> Tween Girls WHITE 11-4202 14-0846
Athluxe
16-3823
This glitzy active theme speaks to the sporty girl who loves the spotlight. Athletic neutrals set to the tone of multiple metallic colors give this theme a slight futuristic feel.
13-3406 14-4102 16-5109 15-4105 17-4139 19-3920
A AGU
HY ROC
E IDEX
Black
13-0907 11-0701 12-1206
Modern Comfort
15-1515 14-4102
This minimalist comfort theme is set to a palette of simple neutrals like grey, cream, and white mixed in with powdery hues of pinks and lilacs for an added girly touch.
13-3406 17-3817 18-3220 16-1235 16-1529 19-3906
Mayoral
Nanos
oleil
Oh S
BLACK WHITE 18-0601
Rock Opera
19-3847
Rock Opera speaks to the dressed up rock diva with a strong color palette of classic neutrals and regal darks sitting in with hard pinks for a rocker edge.
18-2043 19-1522 18-3211 11-4202
ONE
IA SIM
ALIV
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HKA
MISC
I AOK
Parrot
19-4906
Fashionsnoops.com provides practical forecasting and trend information for fashion professionals. Log onto www.fashionsnoops.com to learn more.
It’s a Kidsworld | 27
Color Trend Report
Fall Winter 2015/16
| By Anna Cutrona + Tanya Lucadamo, Trend Editors, Fashion Snoops
> Tween Boys 19-3630 18-0601 19-000 12-0806
ANTARCTICA
14-4203
Antarctica features a color story filled with icy neutrals balanced out by warm, natural hues. Off white acts as an anchoring light tone to deep greys and burnt browns.
12-5204 19-4535 19-0915 18-1160 14-1036
Belrose
Diesel
Kids
elo eo L
L
19-1726
Black 19-1761 18-0801
EXTREME SPORT
14-4203
Extreme Spor t keys in on active influences and high tech materials. An all star color palette boasts saturated primary colors red, blue, and yellow with extreme combinations of black, white, and grey hues.
11-0701 12-0643 19-4150 19-3933 18-4834 18-1664
Converse
16-1462
oo Me T
U
PANN
19-3933 19-4150 16-4013
STREET WARRIOR
19-5413
Street Warrior brings in military influences with a rebellious urban mood. The color palette keys in on concrete neutral tones and industrial pops of deep green, blue, and burgundy.
17-0000 17-1327 18-1613 11-0701
MAN
APPA
28 | It’s a Kidsworld
N
O AVEL
Tumble
‘N Dry
14-4203
Fashionsnoops.com provides practical forecasting and trend information for fashion professionals. Log onto www.fashionsnoops.com to learn more.
It’s a Kidsworld | 29
Peru Update
Peru: Dresses the world
R
enown for the excellence of its products, Peru’s textile industry offers apparel manufactured in cotton and alpaca and their different blends, successfully commercialized in international markets. This sector is amply supported by highly skilled labor, verticality, dynamism, modernity and an exporting culture that guarantees on-time delivery in the volumes required. Peruvian fashion is making headway at an international level thanks to the excellent work of our designers who are disseminating the wonders of our fibers, evoking the deep rooted ingenious and innovative ways of our culture, adapting to the latest international trends in fashion, and exhibiting top of the line designs.
TEXTILE INDUSTRY
COTTON
The textile tradition, improved through generations, has earned Peru international acclaim for its offer of high end products. Its greatest advantages are its unique raw materials: Tangüis and Pima cottons, and exquisite alpaca and vicuña fibers. Considering the steadfast satisfaction of its clients, the Peruvian textile industry stands out for its highly skilled labor that, added to its cutting edge technology and the commitment of that sector with the community, have made it possible to meet the highest international labor standards and comply with the social responsibility laws required by external markets. A tradition of excellence. A highly efficient industry that has managed to preserve and enhance pre-Columbian techniques, “offering clients top of the line products. On-time dispatching and consistency in the orders consolidate the sector as one of the most efficient and modern in the country. Nowadays, and with the purpose of increasing competitiveness in the textile industry, a great deal of innovation and investment goes into product development for Peru to become one of America’s main full package providers.
Peru is a cotton country by excellence. The vast cotton-cultivated areas, added to the special care applied during the whole process, from sowing to manufacture, has made the cotton industry one of the most important in the country’s economy. Pima cotton is characterized by its amazing softness, for having one of the longest and finest fibers in the world, excellent hang, as well as being a natural fiber that adds brightness and freshness to fabrics. Production permits obtaining a uniform and resistant thread, used in the manufacture of delicate garments, baby and children’s clothes, shirts, t-shirts and dresses among others. Tangüis cotton, on its part, has a great capacity for whitening and tint absorption, and is also among the long fiber species. Exceptional garments made with the world’s best cotton. Products of undisputed quality for clients who demand only the best. Today, leading international brands use Peruvian cotton as a raw material in the manufacture of apparel in the country through the full package service. The textile industry guarantees the best quality, taking care of every detail along the whole cotton productive process, which generates in turn a number of activities in the productive
30 | It’s a Kidsworld
chain, thus stimulating the country’s economy. Well aware of the importance of sustainable development and the preservation of nature, the cotton industry is also exporting apparel in organic cotton – highly valued these days. Peru’s textile and apparel industry has earned space and recognition in the different global markets due to the high quality and added value of its exportable offer which allows clients to commercialize products manufactured in Peruvian cotton.
ALPACA Ancient Peruvians considered alpaca fibers as fit for dressing the gods. Different pre-Columbian cultures and the Incas domesticated this South American camelid and made its hair into the main raw material for manufacturing clothes. As much as 80% of alpaca production is concentrated in Peru, and competes in the international markets with fibers as exquisite as cashmere and mohair. Its exceptional quality is distinguished by its great versatility, available in ten natural shades of white, gray, brown, beige and black. Taking into account quality criteria and technical specifications, alpaca wool is classified as baby alpaca, medium fleece alpaca, huarizo alpaca, thick alpaca and short alpaca.
Pima cotton is characterized by its amazing softness, for having one of the longest and finest fibers in the world, excellent hang, as well as being a natural fiber that adds brightness and freshness to fabrics.
Exclusive, elegant and permeable for its design versatility, alpaca has achieved recognition at an international level in the fine hairs segment.
PERUMODA trade show This fair showcases Peru to the world a n d p ro m o t e s c o n t a c t s b e t w e e n fashion industry enterprises and the chief importing companies in all five continents. It is an event specially d e s i g n e d t o d i s p l ay t h e i n f i n i t e possibilities offered by our industry in the apparel, baby and childrens w e a r, f o o t w e a r, a c c e s s o r i e s a n d jewelry sectors.
PERUMODA is the ideal space for clients seeking creative proposals and an industry responding with maximum efficiency and promptness. Visit: www.perumoda.com
*Advertisement
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Trend report It’s a Kidsworld visits key European children’s wear shows to preview the top trends for Spring/Summer 2015: Pitti Bimbo, Florence; Kleine Fabriek, Amsterdam; Who’s Next, Paris; Playtime, Paris and FIMI, Madrid. — Text and photography by Janet A. Jacobs
A Splash of Style
Oilily
Paint box colors spark creative collections. B ring your imagination and give the color wheel a spin! Bright, happy shades create paint brush stripes on beach cover-up, and a jaunty dot-covered jacket paired with pineapple sweater. B oboli’s paint-splatter print with arrows points to a new direction in dynamic graphics. A bstract art painted tee shirt by GF Ferré displays a fabulous free-form explosion of color.
GF Ferre Boboli Jose Varon
Neo Geo Up to the minute optics. A crossover yoke dress maximizes two-colored stripes and multiple patterns. O ilily’s lively knit jacquard dress has optical energy. Orange and pink trim pulls together the kinetic prints. O p-art dots look elegant in pink and yellow against turquoise checks. The twin prints are joined by dramatic bold binding. V ibrating rainbow stripes stand out on this simply chic textured knit dress by Missoni.
Oilily
Missoni
Val Max
Room Seven
34 | It’s a Kidsworld
Spring/Summer 2015 NoNo
Peach Parfait A tangy taste of Springtime. P each shades blend smoothly on boy’s wear from Spain, seen on tee shirt and twill pants, scarf and hat band. I Pinco Pallino’s party dress is covered with ombrécolored sequined swirls. A soft peach T-shirt tops full circle skirt with photo-real roses and peach binding. A nimal spots are lightly printed on peach background, paired with “Born to be Wild” feline graphic.
Condor
I Pinco Pallino
Mood Street
Festival de las Flores Blazing colors celebrate South American style. D ensely packed floral prints showcase a vibrant color palette at Boboli: poppy red, garnet, turquoise, cornflower and orange. A t Roccobarocco Kids, satin bow and binding trim a peasant-style top covered with photo-real flowers. A yellow bow highlights painterly floral print dress by Gaultier Junior. S panish designers pay homage to Brazil, seen in orange and fuchsia dresses decorated with dots, stripes and tropical flowers.
Oca Loca
Gaultier Junior
Boboli Roccobarocco Kids
It’s a Kidsworld | 35
Trend report Monnalisa
First Bloom Soft focus flowers adorn seasonal dresses. P astel watercolor prints depict the delicate colors of early spring gardens. Knot’s almost- abstract floral inspires a fine pleated dress, while GF Ferré features over-blown tulips trimmed with white. R oses are everywhere! Ornate roses are printed on a sheer skirt over trendy mesh fabric. Matching faux roses decorate shoes, hat and neckline. R ykiel Enfant’s rosettecovered sheath dress is lightly printed with multi-colored flowers, creating the effect of a Pointillist painting.
Rykiel Enfant
Knot
GF Ferre
A League of their Own Girls team up for fashion victory.
Take Two Teen John Galliano Kids
T he classic athletic number shirt is dressed up with sequins, and softened by prints of roses and tropical flowers. Images of baseball and bats add an authentically sporty touch. Y oung Versace’s littlest stars sparkle in studcovered romper with silver striped rib trim and gold zipper. “ Super girl’s roller disco fever” is the theme of a collage graphic on cropped top over mesh number shirt, by John Galliano Kids. Byblos Young Versace
36 | It’s a Kidsworld
Spring/Summer 2015
Gold Rush Dazzle with the richest look of all.
Le Grenier de Little Marcel
G leaming gold brings an undisputable richness to elegant summer styles. B ands of gold shine from the pleats of a twirling white dress by Val Max, accessorized by gold sneakers. I ntricate gold-threaded embroideries embellish lovely party dresses with Rococo charm. W hite or black tee shirts make clean grounds for gold foil prints: metallic palm trees at Little Marcel and a jewel-covered anchor emblem at Philipp Plein Petite.
Val Max
Philipp Plein
Quis Quis
Sheer Delights Diaphanous doings with chiffon and lace. L ight as air fabrics of chiffon, lace and point d’esprit create ethereal dresses in soft pastels. M imisol’s garden is the perfect setting for pleated and embroidered white chiffon, floating over pale blue and pink slip dresses. P erfect for summer parties: a peach dress by Byblos, adorned by pleated chiffon, lace and embroidered allover bows. D ress designers focus on the waist, with orange chiffon tied bow or a garland of flowers.
Parrot Roccobarocco
Lesy
Mimisol
It’s a Kidsworld | 37
TREND REPORT Fun & Fun
denim ‘n Lace The surprise new fabric combo teams up the best of the West. Rugged, dependable denim meets its match with all types of laces. Ermanno Scervino’s polka dot jean jacket is trimmed with white lace medallions, while a light denim jacket by Special Day is over-printed with lacey patterns. Fun & Fun joins a jean-styled top with lace inserts and a chiffon skirt. A Western-themed graphic features cute cowgirl, wearing denim, of course! The back of the graphic T-shirt is entirely lace.
Fun & Fun
Ermanno Scervino
Special Day
tune up
Petrol Tumble ‘n Dry
From the repair shop to the road: automotive motifs run smoothly with style. T-shirt graphics featuring retro imagery of ads for motor oil appear in several boys’ wear collections. Mood Street’s super-faded denim work shirt has practical pockets. The shirt’s black top-stitching balances black T-shirt underneath. Mechanics can’t be afraid to get dirty. The black spot-dyed background of a striped T-shirt creates a casual well-worn look, from Tumble ‘n Dry.
Take Two Teen
Mood Street
38 | It’s a KIdsworld
Spring/Summer 2015
Beach Buddies
Stones and Bones
Aquatic critters make the seaside scene. J ewel-colored starfish make a stunning swimsuit print at Oh! Soleil, seen on the runway at FIMI in Madrid. L obsters are an amusing motif for summer styles. Witty T-shirts by Stones and Bones depict realistic red lobsters, while Rykiel Enfant features a pretty pink lobster print incorporating heart and jewels. M ulti trends come together on a striped dress by Flo: shades of orange, a polka dot tutu skirt, and a seahorse wearing cheetah spots!
Flo Oh! Soleil
Rykiel Enfant
Tropical Dawn
Retour
Tumble ‘n Dry
The sun rises on lush island flowers. T he newest tropical prints have a softly faded and slightly vintage feel. H ydrogen pairs shorts with oversized flowers and a sun-washed chambray shirt. P re-creased shorts look comfortably lived-in, featuring retro island print in subdued shades of blue, green and sand. L ush tropical foliage is printed on a sky blue pique polo shirt. The classic polo collar and sleeve cuffs add to the nostalgic feeling.
Stones and Bones
Hydrogyn
It’s a Kidsworld | 39
ON THE RUNWAY
EuroWatch
ErMaNNo sCErVINo
Spring/Summer 2015 >>> Text and photography by Janet A. Jacobs
T
he showing of the Spring/Summer 2016 collections got off to a rousing start at the 79th edition of Pitti Imagine Bimbo, held in Florence on June 25-27th. As always, this world-famous trade show presented a complete overview of children’s fashion on a truly global basis. All apparel categories were represented in depth throughout the show’s distinctly different sections, from ultrasophisticated, high end companies at the“ Apartment”section; to the classic brands seen on the main floor at ” Pitti Bimbo”; to independent, innovative companies at “New View”; and the contemporary urban atmosphere of ”Sport Generation” and “Super Street”. Buyers on a quest for hot new brands and fresh talent included those from such American department stores as Barneys, Saks and Neiman Marcus, as well as international buyers from Europe, Asia, the Middle East, and fastgrowing younger markets such as Brazil. Show attendance was increased from last year, and the general atmosphere was up-beat and lively. Some of the new and returning brands causing excitement at Pitti were Michael Kors Kids, Little Marc Jacobs, Chloe, Kenzo and Lili Gaufrette, whose return showing was especially welcome. Leon & Marcel, the boy’s label from Lili Gaufrette, presented a collection that was hip, cute and very wearable. Philipp Pleine Enfant, Roberto Cavalli and Young Versace featured dazzling, ultra-luxe collections, while Kenzo showed a fresh and fashionforward new look for the designer’s label. Italian companies were most widely represented, especially those excelling in luxury and special occasion attire. Val Max, Quis Quis and Mimisol presented some of the loveliest dresses of the season, styling beautiful silk, linen and cotton fabrics into almost-couture creations. Fun & Fun, Byblos, GF Ferre and Gaultier Junior showcased ambitiously complete sportswear lines that were among the most popular of the season. The runway show of Fun & Fun offered
40 | It’s a KIdsworld
JottUM
QUIs QUIs
JUNIor GaUltIEr
roBErto CaVallI
JoHN GallIaNo KIds
a great opportunity to see the line put together in head-to-toe ensembles, full of clever, trendy kid’s fashion with a “junior” feel. Highlights of other runway shows included pretty lace and jewel -decorated dresses at Parrot, impeccably tasteful, beautifully colored collections from Il Gufo, and an entertaining pirate-themed show by Philpp Plein. Spanish labels joined together by the “Children’s Fashion from Spain” association staged a very enjoyable, South Americanthemed runway show. The colorful set décor and lively music set off vividly colored collections by Boboli, Desigual, Mayoral and others that were among the best and brightest of the show. The FIMI show enjoyed their second successful season in the new locale of Madrid on July 4th-6th. This show brought together a nice balance of brands ranging from elegant, finely hand-decorated silk and linen dresses, to vibrant, playful sportswear by Boboli and Tuc Tuc, to the unmistakable, whimsical collection of Agatha Ruiz de la Prada. The
wIld
aGatHa rUIZ dE la Prada
PHIlIP PlEIN PEtIt It’s a KIdsworld | 41
expertly choreographed and decorated FIMI runway shows have become a highly anticipated treat that are attracting a larger international crowd of attendees each season. Swimwear FUN & FUN collections were a highlight of the runways, including excellent lines of beach attire presented by Oh!Soleil, Jose Varon and DC Kids. Barcarola showed fresh new nautical looks of stripe and dot patterns mixed with lace, while Oca Loca and Boboli showcased bright, multi-patterned sportswear with a tropical flair. In Paris, the Playtime show was a well attended and successful event. Playtime has firmly established itself as a place for cutting-edge design and trends in children’s fashion. The majority of the companies presenting there are small, newer companies exhibiting a high level of taste and quality of materials. There were several trend-setting displays which combined items from different lines, creating avant garde outfits grouped into selected themes. Some well established, larger aGatHa rUIZ dE la Prada companies selected Playtime as an important venue to participate in this season, such as Imps & Elfs from the Netherlands and Maan from Belgium. Maternity clothes, baby accessories, and organic clothing collections were also included at Playtime, helping to make this show altogether an important resource for selective and sophisticated buyers. Kleine Fabriek held its 19th edition of “Amsterdam’s International Children’s Trade lE PEtIt MarCEl Fair” on July 6th and 7th. The Spring/Summer 2015 season w a s well represented by an outstanding selection of apparel and accessory collections, many of whom displayed a uniquely artistic and charming Dutch touch. A c h i l d r e n ’s book area, several Pop U p s t o re s , trend-spotting lectures lIlI GaUFrEttE and parades of children modeling the exhibitor’s outfits helped to make this event a well rounded and very pleasant place to view the new collections.
42 | It’s a KIdsworld
aNNE KUrrIs
Stand-out lines of innovative sportswear were seen at Mood Street, NoNo, Flo, Tumble ‘n Dry and many more. The Dutch designers particularly excel at boy’s wear with a rugged “young men’s” look, which was seen at strong collections by Retour, Petrol and GSus Industries, who’s booth had a Brooklyn-themed display complete with a real hot-dog stand! Oilily and Room Seven presented ultra-high level designs in a beautiful color palette of mid-bright shades. Jottum’s lovely line featured special details such as black lace on white dresses and dresses with a border print of a carousel. The nature-inspired screen printed sportswear of flowers, birds, and bugs by Wild drew a big crowd of admirers to their booth at all times. In general, Kleine Fabriek is a gem of a show that gets better each edition—the perfect place for buyers to complete their seasonal selections.
sIMoNEtta
wIld
Parrot
ErMaNNo sCErVINo JUNIor It’s a KIdsworld | 43
HiBoU CLotHing
tots FiFtH aVe
Fashion
Hot
Picks BUtterFLies & ZeBras
HUggaLUgs 44 | It’s a KIdsworld
nine West kids
Hot Look T2Love
Skidders
Little Things Mean a Lot
Wee Ones
NANCY VUU
Teeny Tiny Optics
It’s A Kidsworld Features this Season’s Best Finds It’s a Kidsworld | 45
The “It List”
Where to find it Brand
Contact
Size Range / Product
ABC Children’s Show
Sarah Kokernot
Baby & Kids Trade Show
210.691.4848
Adams & Company Realty
David Levy
Premier Children’s Building
212.679.5500
Baby Sara / GBYM Inc
Wayne Lee
Girls dresses and sportswear, 12m, 18m, 24m, 2T-6X
213.248.1777
Butterflies & Zebras
Shari Horowitz
Girls dresses and lifestyle
914.330.3056
Cape Clogs
Pamela Irving
Girls & Women’s Clogs Footwear
1.800.380.5977
Children’s Club / ENK
Stanley Kaye
Trade Show
212.759.8055
Coral & Reef/ Aggro Pacific Hawaii
Sandi Morgan
Swimwear, beachwear, infant, toddler, girls and boys 4-14
808.488. 6602
Dallas Market Center
Meredith Hite
Regional Mart
214.760.2883
Dignity U Wear
Karin Bunell
Non profit charity for kids
888.364.1305
Hannah Banana / GBYM Inc.
Wayne Lee
2T-6X, 7-14 yrs, girls dresses and sportswear
213.248.1777
Hibou Clothing
Janna Page
3 months - 7 years
714.960.4522
Huggalugs/Maxwynne Inc
Carol Lavinthal
Legwarmers, hats, pettiskirts, babies & kids
425.868.3195
Isobella and Chloe / Best of Chums
Emily Fong
Newborn-16, dresses, infant gifts
626.457.8823
Little Mass
Tina Chang
Girls 2t - 12 years
323.234.9086
Little Things Mean A Lot
Stan Howell
Christening gowns, specialty clothing
801.756.7908
LOVE by Little Giraffe
Chris Brown
Blankets and plush toys
800.858.6880
Malibu Sugar Inc.
Jil Garcia
Girls 4 - teen
310.883.8385
Miabeth Designs
Norma Hewson
Children’s clothing, size 0-14
586.212.4173
Nancy Vuu
Nancy Vuu
A luxury couture brand for children, sizes 4-16
650.787.9140
Nine West/LJP International
Ralph Gonzalez
High quality footwear
732.771.8700
Sara Sara / GBYM Inc
Wayne Lee
Girls dressy dresses 4-14 years
213.248.1777
T2Love
Terri Kuoch
Tween active wear sizes 2-14
818.477.1379
Teeny Tiny Optics
Alice Lando
Children’s sunglasses 0-12 years
213.248.1777
Tots Fifth Avenue
Cheryl Grossman
Infantwear 0-24 months
416.789.3638
Truly Me / GBYM Inc
Wayne Lee
Girls dresses and related sportswear 4-6X, 7-16 years
213.248.1777
Wee Ones
Miles Faust
Premium hair bows, headbands, clips and other fashionable accessories / babies - teens
1.800.258.9996
For more information on how to get on the “IT LIST”, please email caryn.kidsworld@gmail.com
46 | It’s a Kidsworld
Phone
It’s A
It’s A Kidsworld
A Buyer’s Reference Guide
October 2014 Volume 42
Spring/ Summer 2015 Volume 42
Fashion Trend Report
October 2014
Fashion Snoops: Color Forecasting