Entrepreneurship Institute Issue 5 2019–20
FUTUROLOGY EDITION Smashing glass ceilings Meet King’s alumna, Harriet Green OBE, CEO and Chairman of IBM Asia Pacific
Hospital 4.0 Groundbreaking innovations in healthcare We are the future Built by King’s nine faculties
HERE
OPINION: SKILLS AND DEVELOPMENT
8
How to become a disruptor What it means to be disruptive and why it is an important skill for all.
10 The problem with being
solution-focused Stuck for solutions? Become obsessed with the problem.
1 1
Harness feedback to become more disruptive Developing a growth mindset.
30
FUTUROLOGY EDITION
Entrepreneurship Institute Issue 5 2019–20
4 Welcome 5 The seven skills of an entrepreneurial mindset
6 33
Entrepreneurship Institute Who we are, what we do and how we can support you.
INTERVIEWS
13 COVER FEATURE
Harriet Green: agent of change The CEO and Chairman of IBM Asia Pacific on how we can drive change, transform leadership and empower women.
20 Stefan Allesch-Taylor’s strategies for impact Anyone can make an impact, says King’s Professor of the Practice of Entrepreneurship.
33 Martha Lane Fox: renaissance woman An icon of the dot-com boom tells us where her love of starting things is taking her next. 2
Start! Issue five 2019–20
FEATURES THE FUTURE OF… EDUCATION
HEALTH AND WELLNESS
12
36 Hospital 4.0
The learning revolution What will the university of the future look like?
25 The future is in our faculties The future is already being curated in the very buildings you eat, study and hang out in.
WORK
16 Navigating the new world of work
Get ready for portfolio identities, ‘unretired’ upskillers and ‘new-collar’ jobs.
FINANCE
18 Who’s scaling up? We reveal the biggest opportunities for entrepreneurs looking to raise capital.
19 Money moves Find out where money is headed next.
TECH
23
Emerging technologies and pioneering research are revolutionising healthcare as we know it.
38 Making space for wellbeing How the wellness economy is shaping commercial landscapes and changing the way we live, work and shop.
16
WHERE NEXT?
41 Inspiration station
Places to go, people to follow and books to read to get (even) more inspired.
44 Innovative student societies The amazing opportunities available by getting involved with our student societies.
46 Out and about Photos of events and activities from King’s entrepreneurial community.
23 A day in the life of the future
A Chief Curiosity Officer predicts the future.
38
30 Deep tech: pushing the boundaries
of possibility The major breakthroughs in science and engineering that will impact industries and lives.
@InnovateKings
Kingsentrepreneurship
3
WELCOME
Entrepreneurship is a core theme at King’s College London, and entrepreneurship in the service of society is our ethos. The Entrepreneurship Institute embodies our Vision 2029, with real enterprises making positive differences to our local, national and international communities. In 2018, King’s was voted Outstanding Entrepreneurial University in the Times Higher Education Awards.
Professor Edward Byrne AC President and Principal, King’s College London
King’s is home to some truly remarkable and innovative students, staff and alumni. Start! highlights their inspiring career journeys, alongside top tips and advice from thought leaders and futurists. Discuss and share these stories, learn from their experiences, and join us in celebrating the entrepreneurial mindset at King’s. We hope we inspire you to get involved! Twitter: @KingsCollegeLon
Whatever your future has in store for you, whatever career you have in mind, developing entrepreneurial skills will help you achieve your goals. If you think you’ll need to work as a team, solve problems, be creative and compel others, we can help you. Developing an entrepreneurial mindset is essential if we’re to tackle the challenges we face and seize the opportunities on offer.
Julie Devonshire OBE Director, Entrepreneurship Institute
Our vision is to help everyone at King’s develop the entrepreneurial mindset and skills needed to make the world a better place. We work with all faculties to give King’s students, staff and alumni support to learn entrepreneurial skills for their chosen career, or to create a start-up of their own. Each year, we support the 20 best new start-ups at King’s to grow. Since 2016, these start-ups have raised more than £13m in investment, generated £7.6m in revenue and employed over 250 people. We look forward to supporting you and your career and welcoming you to our community. Twitter: @juliedevonshire
At King’s, we aim to instil individuals with the confidence to go out into the world, revitalise our society and contribute to the global community. The Entrepreneurship Institute can help you achieve this. From helping students discover their potential, to supporting young entrepreneurs to build on their abilities and learn new skills, the Institute is a platform that works with hundreds of students every year. With new events, opportunities and workshops for 2019–20, the Institute is open to all to help you in your career and ventures.
Shaswat Jain President, King’s College London Students’ Union 2019–20 4
Start! Issue five 2019–20
Every year, the Institute expands in a wide array of sectors and supports innovative and passionate students to take their vision forward. I would encourage the entire student body to use this exceptional opportunity offered to us. It just takes an idea fuelled by your creativity, commitment and determination for the Institute to transform it into reality. Twitter: @kclsu
THE SEVEN SKILLS OF AN ENTREPRENEURIAL MINDSET
The Entrepreneurship Institute believes that everyone has the ability to develop an entrepreneurial mindset. Being entrepreneurial has the power to propel you forward in your future career – regardless of the path you choose to take. This is relevant to you because entrepreneurial people drive positive change, challenge traditional thinking and are always at the cutting edge of their field. We have created a framework of seven skills, which breaks down the components of an entrepreneurial mindset. The tools, experiences and support we’ve designed will enable you to add these valuable skills to your professional arsenal. If you want to supercharge your future, join our community of students, staff and alumni as we teach you how to use these skills. Take action!
Self-enrol onto the Entrepreneurship Institute’s KEATS course 0ZLS1102 to access all the resources on the seven skills including our new skills webinars.
@InnovateKings
Kingsentrepreneurship
5
The Entrepreneurship Institute Team JD Director As Director, I’m responsible for developing entrepreneurial mindsets among students, staff and alumni at King’s College London. Twitter: @Juliedevonshire RS Head of Entrepreneurial Skills I run the Skills programme to enable you to develop skills that will enhance both your experience at King’s and your future career.
JULIE DEVONSHIRE OBE
RACHEL STOCKEY
HEMALI PATEL
Twitter: @rachelstockey HP Head of Entrepreneurial Engagement I lead the Engage programme of the Institute. My aim is to introduce entrepreneurship and entrepreneurial thinking across the university. Twitter: @Hemali007
LEONIE JARRETT
ARMANDINE BONNARD
KATHERINE HORSHAM
LJ Outreach Manager (part-time) I deliver large-scale activities designed to enthuse you and demonstrate how the skills of entrepreneurship are valuable to everyone. Twitter: @LeonieJarrett AB Strategic Projects Manager (part-time) I lead the Women Entrepreneurs Programme, with the aim of achieving sustainable gender parity on the King’s20 Accelerator.
HAYLEY ARD
ED HALLIDAY
ANNIE LORDON
KH Operations Co-ordinator I look after the running of our co-working space in Bush House and enable the programme managers to make their plans a reality. Twitter: @KLHorsham
HA Partnerships Manager (part-time) I build the investor and partner network of the Institute through events, communications and relationship development.
EH Head of Ventures I lead the 12-month King’s20 Accelerator, which supports the brightest 20 early-stage ventures from across King’s students, staff and alumni.
AL Senior Communications Officer (Entrepreneurship) I develop and implement the Institute’s communications strategy. We want to reach out to share the opportunities we have on offer.
Twitter: @HayleyArd
Twitter: @edhalliday
Twitter: @annielordonHE
6
Start! Issue five 2019–20
Programme Co-ordinator (part-time) I undertake tasks associated with marketing and communications for events, programmes and competitions, and assist in running the Institute.
HOW WE CAN SUPPORT YOU Our support is delivered through three main programme strands: Engage, Skills and Accelerate. Here’s how we can help you kick-start your career and enhance your future.
Become an Entrepreneurship Institute ambassador
Paid ambassador positions are available to help with our events and activities. Enter Idea Factory
Engage
Idea Factory is one of King’s flagship idea generation competitions. Win a place on our boot camp, a share of the £6,000 prize pot and a support package to help you turn your idea into a reality.
BE INSPIRED
GET CONNECTED
Read Start! magazine
Join a student society
Hop on board the Venture Crawl bus
Start! is packed with inspirational interviews, top tips and activities. Pick up a copy or read online.
Many societies at King’s champion innovation, have an entrepreneurial focus or run entrepreneurial activities. See the listings of societies on pages 44–45.
With our partner universities, we hire a fleet of Routemaster buses to take you on an exciting entrepreneurial journey around London, stopping off for talks, tours and activities at innovation hubs.
Come to our panel events, showcases and pitch finals
We hold popular events with leading figures such as Frances Morris, Director of the Tate Modern; and Professor Sir Bruce Keogh, former Medical Director of NHS England. We run tailor-made events with faculties, and everyone is invited to attend King’s20 pitch finals.
FEEL EMPOWERED Be mentored
Mentorship is available through our Women Entrepreneurs Programme and the King’s20 Accelerator. We also offer one-to-one drop-ins, where you can receive feedback and advice. Apply for an Entrepreneurial Activity Fund Grant of up to £2,000
Student societies can apply for up to £2,000 grant funding to run initiatives that inspire King’s students to have entrepreneurial experiences and gain transferable skills. Additional funding is available for initiatives that have an emphasis on women’s empowerment, collaboration across faculties or health innovation.
Join our Advisory Board
Students and alumni can apply to join our Advisory Board. Help shape our programmes, meet new people and build your CV.
Accelerate BUILD YOUR VENTURE Apply for the King’s20 Accelerator
Skills GAIN NEW SKILLS Come to our workshops
We run workshops on pitching and presentation skills, business planning, idea generation, creative thinking and more. Complete the King’s Enterprise Award
The award contributes to your Higher Education Achievement Report (HEAR).
A unique 12-month programme to help turn your idea into a reality. Some £60,000 worth of support is available, including mentoring, office space, residential trips and investment and scholarship opportunities to help you build your venture. Get support for the Start-Up Visa
The Start-Up Visa is an immigration category to allow students with innovative, viable and scalable ideas to extend their stay in the UK after graduation.
Enrol on online KEATS course 0ZLS1102
Access resources including guides, start-up kits, downloads and videos.
GAIN EXPERIENCE
Register for our events and activities: kcl.ac.uk/entrepreneurship Facebook: Kingsentrepreneurship Twitter: @InnovateKings
Intern with us
Instagram: Kingsentrepreneurship
We offer 12-week paid summer internships with the Institute and our ventures, in partnership with Santander Universities.
LinkedIn: Kingsentrepreneurship Email: innovation@kcl.ac.uk
@InnovateKings
Kingsentrepreneurship
7
HOW TO BECOME
A DISRUPTOR Disruptive ideas that revolutionise industries are often held up as the holy grail – the jackpot for an entrepreneur. But what if you could learn to be disruptive and develop the ability to find those groundbreaking ideas? Good news: you can and here’s how, according to Rachel Stockey, Head of Entrepreneurial Skills at the Entrepreneurship Institute. What does it mean to ‘disrupt’?
Here are two Cambridge Dictionary definitions:
‘To prevent something, especially a system, process, or event, from continuing as usual or as expected.’ This definition implies that the ‘something’ requires prevention; that the system, process or event should not be allowed to continue on its current trajectory. Not too dissimilar to a warning light saying: ‘Are you sure you really want to do that?’
‘To change the traditional way that an industry operates, especially in a new and effective way.’
This definition of disruption is more closely aligned to innovation. It’s the voice that says: ‘I’ve got an idea – how about we do it this way instead?’ Disruption is the enemy of tradition and the statement that ‘We do it this way because that’s the way it’s always been done’. The prospect of disruption is alluring, especially to new generations of change-makers who are ready to put their stamp on the world. They want to know: how can I make a difference? How can I disrupt the current state of play? The meeting of traditionalists and change-makers causes friction; that friction is disruption at play. Whichever definition we use, the key message is about rapid change. To be disruptive requires the ability to spot opportunities to flip an industry, company or problem on its head. For someone who develops this skill of opportunity spotting, combined with building the confidence to question the status quo, the future has endless possibilities.
WHY SHOULD I BE DISRUPTIVE? • It will push you out of your comfort zone and into your stretch zone. This is the magical place where the most effective learning and rapid self-development takes place.
8
Start! Issue five 2019–20
• You’ll always be at the cutting edge of any industry you choose to work in, because you’ll be an advocate for progression and improvement.
• Disruptors are the people that leave the biggest legacy wherever they go, whatever problem they set out to solve. Want to make an impact? You’re unlikely to get there by doing what has always been done.
ARE YOU READY TO GET DISRUPTIVE?
So how do you go about developing this skill?
It’s not just about jumping behind every new idea that you or anybody else comes up with. That can lead to change for change’s sake, rather than finding the innovations that will make the most lasting and positive impact. Instead, follow this four-step process to become an effective disruptor.
STEP 1 ACTIVELY LISTEN This means keeping your ear to the ground to find the areas of frustration or inequality; where there is inefficiency or even pain. These things signify a problem that needs to be fixed – and this is where disruption begins. Problems can become visible in a wide range of ways, so take information from as many sources as possible – from current affairs to customer feedback, from social media to friends and family.
STEP 3 IDEATE With this context and evidence you’ll be able to start coming up with potential solutions. That’s because you’ll have found a problem worth solving and understand enough to make educated assumptions about what an appropriate solution might look like. This is the time when you can get your creative juices flowing. Come up with 10 different options and analyse, based on your understanding of the issues surrounding the problem, which is likely to be most effective. Remember, your core focus here is on trying to solve the problem in the most effective way possible.
STEP 2 SEEK UNDERSTANDING You need to understand why the problem is occurring, who it is affecting, and what the consequences of the problem are. Arm yourself with as much information about the problem as possible. It’s easy to fall into the trap of skipping this step when you already believe you’ve got an idea that will work. But doing this research and getting under the skin of the problem will increase your ability to land on the right solution tenfold.
STEP 4 ADVOCATE Now that you’ve got your ideal solution up your sleeve, you can start on your bid to convince others of why your concept – be that a product, service or process – is better than what currently exists, and begin taking people on your journey of change. This can be anything from raising your idea with your line manager, to starting your own company to commercialise your solution. Whatever it is, start getting your idea out into the world. Some will see disruption as an inherently bad thing, upsetting the apple cart or causing a disturbance when none is needed. However, the disruptors of this world take a different view. They believe that to disrupt is to be hopeful about a better way of doing things and, ultimately, a better future.
Take action!
Sign up for one of our drop-in sessions to get feedback on your idea and where to go next. kcl.ac.uk/entrepreneurship/connect
@InnovateKings
Kingsentrepreneurship
9
THE PROBLEM WITH BEING SOLUTION-FOCUSED
You’ve probably heard many employers and teachers say that the workplace and society value solution-focused people and thinkers. Here’s why that’s the wrong approach. Solutions vs problems
Entrepreneurs are often thought of as solution finders in society. They are the ones with the ‘light bulb ideas’ – as if this perfect solution happened at the flick of a switch. In reality, these amazing innovations and disruptive products and services are the result of a much longer, more thorough thinking process, which starts with someone who isn’t solution-focused, but obsessed with problems. ‘If you give me an hour to solve a problem, I would spend 55 minutes thinking about the problem and five thinking of the solution.’ This quote, often attributed to Albert Einstein, is a mantra that those seeking entrepreneurial success should take to heart – the lesson being that if you know a problem inside out and back to front, solutions will flow easily. If you know who is being affected by the problem and how, if you know where the specific pain points are and you know how vast the issue is and what’s causing it, you’ll likely come up with a list of potential solutions as long as your arm. Then the job becomes one of weighing up the options to find the one best placed to solve the problem – which you will be uniquely placed to decide. How to become obsessed with the problem
The best type of intellectual property you can have as a budding entrepreneur is an insight into the problem you are trying to solve and into your 10
Start! Issue five 2019–20
potential customer base that nobody else who might also be trying to solve this problem has. The best way to get this level of insight? First-hand customer development and research – in other words, talk to them. Whether through surveys, interviews, chats over coffee or focus groups, getting in front of the people who are currently coping with the issue you’re trying to solve is the best way to fast-track the success of your idea. Asking your customers insightful questions can open new ways of solving their problems that no one else has stumbled upon, providing you with a unique fast lane to disruption.
Here are a few questions that can help you decide which solution to your problem could be the best one to pursue: • Which solution would offer the most value to those affected by this problem? • Which solution is simplest to test and deliver? • Which solution is your team’s skillset best placed to execute? • Which solution has the most potential for commercialisation and why?
Take action!
Take part in the Seven Skills workshops and webinars run throughout the academic year.
HARNESS FEEDBACK TO BECOME MORE DISRUPTIVE Entrepreneurial people are masters at seeking, accepting and pivoting on feedback about their ideas. Developing a growth mindset towards feedback can turbocharge your disruptive pursuits. When a new disruption appears on the scene, it usually spreads like wildfire. It seems to take over an entire industry overnight – as if somewhere, an entrepreneur had a eureka moment and the next day was a multimillionaire. It rarely, if ever, happens like this (there’s a reason why they’re called unicorn companies). More likely, these revolutionary ideas have been the result of an iterative process of refining, testing and pivoting to hit on a final product which lands perfectly with the end users. It takes a particular mindset to go through this rigorous process – and that is largely based on the creator’s attitude and approach to receiving feedback. Your mindset is like your metabolism: many people falsely believe these things are fixed within us and we have no ability to change them. But there are steps we can take to supercharge our mindset, to prime us to disrupt. Receiving feedback
When you’ve put your blood, sweat and tears into a project, it can be really difficult to be given any feedback aside from ‘this is amazing!’ However, feedback is the secret ingredient of success, and anyone who is serious about making an impact should go out of their way to seek it from their end users and other relevant voices, whenever they can. A disruptive mindset can look at feedback and: • Be grateful that the person has taken the time to
consider your proposal and offer their opinion, knowing that it’s being given because they want to help you improve. • Look neutrally at the feedback and understand that it’s not a reflection on them personally – it’s simply an opportunity to refine and improve their idea. • Be able to contextualise feedback and objectively assess the weighting they should attribute to it and what they might change or adapt as a result of it.
Put your disruptive mindset to the test – try this out: • Next time you’re working towards a new idea, actively seek feedback from as many people as possible that will be affected by the outcome of the change. • Thank those that take the time to engage, regardless of whether their feedback is positive or not. • Ask yourself a) how much weight should this person’s feedback carry and why? And b) what could I adapt within my idea to show I’ve taken their comments on board?
@InnovateKings
Take action!
‘Disrupt’ is one of the seven skills of an entrepreneurial mindset (see page 5). If you’d like to become more entrepreneurial, sign up for King’s Enterprise Award. kcl.ac.uk/ entrepreneurship. institute
Kingsentrepreneurship
11
THE LEARNING REVOLUTION Higher education is evolving rapidly. What will the university of the future look like? Riana Henry, second-year BSc Physics and Philosophy student, talks to Professor Nicola Phillips. ‘What students will need from universities is changing,’ says Professor Nicola Phillips, Vice President and Vice Principal (Education) at King’s. ‘And as universities, we need to think about which big societal challenges we’ll contribute to in order to produce the leaders of tomorrow.’ A key part of Phillips’ innovative education strategy is ensuring students actively shape their curricula. ‘Through Vision 2029, we’re offering students the chance to participate in an education where they have a core subject they can complement with interdisciplinary study,’ Phillips explains. ‘I passionately believe in the value an interdisciplinary education offers, in terms of openness to different perspectives and the ability to work with people who think very differently to you, to address some of the most pressing problems humanity will face.’
FIVE WAYS TO UPSKILL YOURSELF NOW
‘The task of universities,’ she continues, ‘is to give students a broad-based, well-rounded education that will help them navigate an unknown future.’ She hopes that King’s work around entrepreneurship will become more embedded in everything the university does – ‘in the academic curriculum, co-curricular activities and how we think about education’. ‘I feel proud to be part of a university that takes entrepreneurial skills so seriously,’ Phillips adds. ‘We can’t think of entrepreneurship as something on the side.’ Take action!
Education at King’s is undergoing an exciting transformation. Read more about King’s vision for teaching and learning in the online guide Education Strategy 2017–22
3
4
1
LEARN WITH YOUR FAVOURITE BRANDS
TUNE INTO EDUCATION TRENDS Listen to conversations with the higher education sector’s biggest influencers and thought leaders on Inspiration on TAP, the new podcast from The Access Platform – part of the King’s20 Accelerator.
Level up with tech Harness new and emerging technologies such as virtual reality (VR) and simulation-based education in medicine. ‘Technology is going to become central to what kinds of skills people develop in the classroom,’ says Phillips.
2 VISIT ALT-LEARNING HUBS ‘Explore alternative learning hubs such as Jolt, where content is taught through immersive experiences and bought through membership,’ suggests Ria Walia, second-year BSc Mathematics with Finance and Management student at King’s. 12
Start! Issue five 2019–20
3
‘Many companies are launching their own online learning platforms,’ observes Walia. Look to the likes of Amazon and Dyson to develop essential skills.
DEFINE YOUR FUTURE
5
‘It will be up to students to collectively decide what the future is going to look like,’ says Phillips. Cultivate the knowledge, skills, awareness and values you need to define your future, both as an individual and as a member of society.
HARRIET GREEN: AGENT OF CHANGE How can we drive change, transform leadership and empower women? Harriet Green OBE, Chief Executive and Chairman of IBM Asia Pacific, shares her wisdom with Alizeh Syed, third-year BSc Chemistry student and President of King’s Women in Leadership Society. Diversity first
‘Creating environments of deep inclusion, that welcome diversity and where different kinds of people can thrive and succeed, has always been important to me,’ says Harriet Green, the extraordinary British businesswoman who broke through a series of glass ceilings on her way to the top of Arrow Electronics, Thomas Cook and, most recently, IBM. Green has been named one of the most powerful women in the UK, but she puts her success down to her love of fixing things and her desire to be a force for good. ‘I’ve always been attracted to Rubik’s Cubes, rather than shiny spaceships,’ she says. ‘And as a result of losing my father at a young age, I’ve always had a desire to do good things – to do my father’s legacy proud and make the most of the start I was given in life.’ To drive long-term change, Green believes that you have to lead by example and take a zerotolerance approach to non-inclusive behaviours in the workplace. ‘Everyone – regardless of gender, ethnicity or sexual orientation – needs to feel that they can bring their best and most authentic selves to work.’ @InnovateKings
Kingsentrepreneurship
13
‘Ensuring my brand is true to my values and has purpose is really important to me. That’s why inclusiveness has always been at the core of my personal brand.’ Harriet Green, CEO and Chairman, IBM Asia Pacific
Transformational leadership
So how can you become a transformational leader like Harriet Green? Start by developing a deep understanding of the company you’re working for. ‘In any leadership role, you have to understand anatomy, physiology and psychology: the structure of your organisation or team; its systems and processes; and its heart and soul – how it thinks, its culture,’ Green explains. ‘The challenge as a leader through any period of organisational change is to ensure that the physiology – how the organisation functions – aligns to the psychology,’ she continues. ‘This is fundamental to the success of my ‘transformational’ leadership style. For change to happen at pace, anatomy is also very important; how we structure ourselves to get things done with agility. ‘Leaders, particularly through business transformations, need to be at the centre of everything, creating a ‘vortex of change’,’ says Green. A defining moment in her career came while she was working for Macro Group as a management trainee in the 80s. The experience gave her a completely holistic view of the business and the chance to work with lots of different people. For that reason, Green describes a background in general management as ‘invaluable’. Accelerating women
Today, less than one in five computer science graduates are women and only five per cent of leadership roles in the technology industry are held by women, Green tells us. But how can we get more women into tech-based roles? ‘Firstly, women need role models – other women who have successfully carved a path for themselves in the tech industry, and not just at the top of organisations,’ says Green, highlighting engineering and software development as two areas that are currently male-dominated. The Entrepreneurship Institute recently launched its Women Entrepreneurs Programme, sponsored by Santander Universities, to support aspiring women entrepreneurs at all stages. A space for passionate women to come together and thrive, the programme connects a community of women with an entrepreneurial spirit, who are empowered to support each other’s ideas and share their 14
Start! Issue five 2019–20
experiences. ‘It’s very engaging to see how this diverse community of inspiring women grows so rapidly and constantly supports each other,’ says Armandine Bonnard, Strategic Projects Manager at the Entrepreneurship Institute. However, ‘we also need men – fathers, brothers, uncles, sons, including managers – to advocate for change and provide mentorship to girls and women looking to get into tech-based roles,’ adds Green. ‘Mentorship is critical to ensuring diversity and inclusion, not just for women, but for anyone facing barriers. ‘As leaders, we have a responsibility to do whatever we can to ensure everyone reaches their potential – regardless of sex, age, colour, creed and sexuality,’ Green continues. Her mentors have included Steve Kaufman, former Chief Executive of Arrow Electronics, who helped her to ‘choose success’; and her IBM colleague Dr John Kelly, the Senior Vice President of Cognitive Solutions and Research at IBM, who advised her ‘not to try to fight five battles a day, but to pick one per week’. ‘Finally,’ Green concludes, ‘we need to ensure that, through their schooling, girls opt to do STEM, as qualifications in these subjects are in high demand in today’s tech world.’
‘A network of driven women is an incredibly powerful and enriching tool to have on your entrepreneurial journey.’ Armandine Bonnard, Strategic Projects Manager, Entrepreneurship Institute
Take action!
The Women Entrepreneurs Programme is open to all King’s women students, staff and alumni. Join the Women Entrepreneurs network on Facebook to connect with passionate women with an entrepreneurial spirit and sign up for discussion events with industry leaders, practical workshops, networking opportunities, mentoring and a two-day retreat. Facebook.com/groups/KCLwomenentrepreneurs
‘We need to show girls and boys that the stereotypes we hold about who can succeed in technology are wrong.’ Harriet Green, CEO and Chairman, IBM Asia Pacific
Who are your role models and why? Having both role models and people from different walks of life who you draw inspiration from is important. Recently, I’ve drawn inspiration from people such as: • New Zealand Prime Minister Jacinda Ardern, the first young woman to have a child in office, for showing that you can run a country and bring up a baby. • Alessandra Ferri, the former Royal Ballet School ballerina, who has returned to the stage at 55, for changing perceptions about age. • Colleague Chieko Asakawa, the blind Japanese computer scientist and IBM Fellow, for her award-winning work on accessibility.
How can women overcome tough challenges? Women are often tougher on themselves than men. I’d advocate that any women in business need to ensure they have these three ‘must-haves’ in their toolbox:
What should students keep in mind while trying to achieve great heights? There are some rules I’ve tried to live by throughout my career that have served me well:
• Resilience: the emotional ability to keep yourself moving forward in the face of challenges – and even failure, when you need to be able to quickly pick yourself up, dust yourself down and carry on.
• Treat people with respect and in the way you would expect to be treated. This is fundamental.
• The ability to not let your desire for perfection stand in the way of progress. This is true in terms of the day-to-day, but also when women pursue the next step or a new opportunity. One of the differences between men and women is that, on looking at the criteria for a job opportunity or posting, women feel they have to meet all of the criteria, whereas men do not.
• Be the change you want to see in the world – don’t leave it to someone else or someone more senior. This means bringing your best self to work every day and having a voice on the issues that matter to you and align to your values. We can all drive change, no matter where you are on your career journey. • Try to under-commit and over-deliver, and ensure you’re in the right place at the right time.
• The confidence to ask for forgiveness, not permission. This is really important to maintain momentum in any business – there are always going to be situations where you don’t have all of the answers. @InnovateKings
Kingsentrepreneurship
15
NAVIGATING THE NEW WORLD OF WORK Portfolio identities, ‘unretired’ upskillers and ‘new-collar’ jobs – first-year BMus Music student Nick Kabanas imagines the future of work, in conversation with Dr Kate Daubney, Head of King’s Careers & Employability.
Complex careers
We are entering an age of automation, which will redefine industries, expand our networks and create entirely new categories of jobs – from robot mediators and drone traffic controllers, to cyber city analysts and asteroid miners. According to the Institute for the Future, 85 per cent of the jobs that will exist in 2030 haven’t even been invented yet. ‘The future job market will be incredibly complex,’ says Dr Kate Daubney, Head of Careers & Employability at King’s. ‘It will be affected by economic, political and environmental factors – perhaps more than at any time in the past 20 years. Technology is inevitably going to change not only what people do, but the way they do it. Law firms are already automating large parts of roles that graduates would have done. That means the work for those people won’t exist and they’ll be focusing on different things, such as developing software.’
16
Start! Issue five 2019–20
However, we shouldn’t be afraid of this complexity. ‘The landscape is always changing – we can’t plan ahead in the way our parents did,’ Daubney acknowledges. ‘But I don’t think that’s a negative. Our ability to be interested in more than one thing has expanded enormously, to include a much wider range of international issues and intersecting areas.’
‘ The digital influence on the workplace will be enormous and people will learn to work in different ways.’ Dr Kate Daubney, Head of King’s Careers & Employability
Agile workers
As lifespans increase, workers will need to reinvent themselves and reframe their identities. ‘A factor we have to think about is the length of people’s expected working lives,’ says Dr Victoria Korzeniowska, Director of Curriculum, Quality & Employability Services at King’s. ‘If you graduate at 21 and you’re going to work until you’re 70 or older, you’ll need to constantly update your skills and acquire new ones.’ And as companies fragment and become increasingly decentralised, your identity as an employee – whether you are in the gig economy, working remotely or joining the next wave of algorithmic businesses, where authority is distributed – will become even more important than it is today. ‘The portfolio identity – where you have an identity that’s made up of many different pieces – will become much more common,’ Daubney explains. ‘People want agile lives, and if you want an agile life, you need an agile career. ‘As the workplace becomes more fluid, both workers and employers will need to make better
decisions about what they’re good at,’ she continues. ‘Rather than just looking at what the opportunities are, we’ll need to think about which ones we’re suited to.’ When hiring new employees, companies will increasingly look for tolerance of ambiguity and uncertainty, as well as an entrepreneurial mindset, Daubney adds. So what can we do now? Start by looking inwards. ‘Know yourself well enough to know whether you need structure,’ she recommends. ‘Do you like fluidity? How are you with ambiguity? How much independence is expected? To protect yourself, you’ll need to understand your strengths.’
‘ People are developing a more diverse understanding of what success means to them.’ Dr Kate Daubney, Head of King’s Careers & Employability
Take action!
The Entrepreneurship Institute has a range of new online learning systems, where you can watch videos, sign up for free courses and take part in quizzes to pinpoint your top skills. Check them out on KEATS !
HOW CAN TODAY’S STUDENTS PREPARE FOR THE FUTURE OF WORK? ‘Future-proof yourself by having a flexible mindset about what you do. Move yourself around a group of stakeholders to see a situation from different points of view. Your ability to build relationships will be fundamental to your success.’ Dr Kate Daubney, Head of King’s Careers & Employability
‘ Entertain crazy ideas. Don’t go in a direction you don’t like because you might get good at it! Follow your passion, if you have one. And don’t be afraid to fail.’ Leonard Mlodinow, Theoretical Physicist, screenwriter and author of Elastic
‘Don’t remain fixed on what today’s employers say they want: in 10 years’ time, it might be a different story. The important thing is to be able to self-manage and develop your own skills.’ Dr Victoria Korzeniowska, Director of Curriculum, Quality & Employability Services, King’s College London
@InnovateKings
Kingsentrepreneurship
17
WHO’S
SCALING
UP?
Investments in start-ups have grown radically over the past decade, with the global venture capital industry trebling in size to £124bn, according to new research from Octopus Ventures. Hayley Ard, Partnerships Manager at the Entrepreneurship Institute, highlights the biggest opportunities for entrepreneurs looking to raise capital.
‘There’s now a noticeable commitment in the VC community to think differently about which founders they invest in, and a range of new funds have diversity and inclusion at the heart of their investment thesis.’
Big tech ‘In the past year, Europe generated 14 unicorns. All but one of those was in the technology sector. Every year since 2009, the investment in the tech industry in Europe has gotten bigger,’ Karen McCormick – Chief Investment Officer at Beringea, an international investor in high-growth UK and US businesses – told the audience at Tech London Advocates’ Investor Showcase 2.0 event in May 2019.
Ed Halliday, Head of Ventures, Entrepreneurship Institute
Investing for impact ‘The future of investment is going to be about solving big social and environmental challenges,’ says Paul Miller, Managing Partner and Chief Executive of Bethnal Green Ventures. ‘There’s a massive transfer of wealth from older to younger generations, who care much more about these challenges and will say where they want their money to go.’
‘Artificial intelligence (AI) is the future,’ McCormick predicts. ‘Every company is probably going to be integrating AI in some way into the way they work, but we do need to think about how we responsibly use AI and the data we’re feeding into those machines.’
Take action!
If you’re a nonEuropean student or alumni with a world-class innovative idea or entrepreneurial skills, apply for a Start-Up Visa to extend your stay in the UK. kcl.ac.uk/ entrepreneurship/ kings20/start-up-visa 18
Start! Issue five 2019–20
According to the latest edition of The Deal – a report exploring equity investment in the UK, published by research house Beauhurst – the fintech sector continues to grow (see right), achieving a record number of deals for the seventh year in a row. The adtech bubble has burst – deal numbers have fallen 48 per cent over the past year – but it was surpassed by blockchain for the first time.
160
Life sciences
Chart: Beauhusrt
Growth spots
Edtech 140
Proptech Artificial intelligence
120
Blockchain Fintech
100
Adtech 80 60
40
20
0 2011
2012
2013
2014
2015
2016
2017
2018
MONEY MOVES From AI-driven current accounts to the cryptocurrency craze, money is changing fast. Trend Forecaster Claire Lancaster looks at the entrepreneurs, products and services shaping finance to find out where money is headed next. Image: Apple
Apple Card
A different kind of bank
Starling, Monzo and Revolut represent a new wave of financial technology companies targeting consumers who are used to getting things done with a click. One in four Britons under the age of 37 now has a digital-only bank account (Censuswide, 2018). They are drawn to products that help them manage their spending and saving more easily. ‘Consumers are attracted to the convenience, usability and personalisation available from challenger banks,’ says Jo Howes, UK Commercial Director at Crealogix, an independent digital banking software provider. From AI budget trackers, which automatically sort purchases into product categories (like ‘bills’ or ‘eating out’), to instant notifications, customisable daily payment and withdrawal limits, and community forums where users can vote for new features, digital banks are pushing innovation across the sector by letting customer needs lead the way.
Take action!
Where do you think money is headed next? Share your predictions with us on Twitter at @InnovateKings
Image: Starling
Back to the future
When cryptocurrencies like Bitcoin burst onto the scene a few years ago, they captured intense attention and investment. While Bitcoin’s hype and value have since plummeted, consumers have shown a willingness to place value in currency they can neither see nor touch. So do online-only banks and shifting attitudes mean tangible transactions are going to disappear entirely? Probably not. US studio NewDealDesign has created Scrip, a handheld device that allows users to make purchases by swiping its textured surface. On payment, denominations physically ripple to the surface of the device, mimicking the motion of giving cash to slow transactions and curb mindless spending. In the future, expect to see products that seamlessly link digital services with tangible products.
‘Our ambition is to use our technology to build a next-generation global, digital banking platform, starting with our launch across Europe this year.’ Anne Boden, Chief Executive and Founder of Starling
Apple’s first credit card debuted in the US in summer 2019. Designed to be used with Apple Pay on Apple devices such as an iPhone or Apple Watch, the Apple Card offers smart services including machine learning and Apple Maps to clearly label transactions with merchant names and locations, intelligent budget trackers and automatic purchase categorisation – bringing together Apple’s hardware, software and services. @InnovateKings
Kingsentrepreneurship
19
STEFAN ALLESCH-TAYLOR’S STRATEGIES FOR IMPACT
20 Start! Issue five 2019–20
Stefan Allesch-Taylor CBE, King’s Professor of the Practice of Entrepreneurship, shares ideas on how anyone can make a positive social impact – whether you’re an entrepreneur or not – with Pahini Pandya, Co-Founder and Chief Executive of Panakeia Technologies, one of the latest start-ups in the King’s20 Accelerator.
Do what you can reasonably do
‘Now more than ever,’ says Stefan Allesch-Taylor, ‘because companies have so much influence and power, they have a greater responsibility – not just to their shareholders and stakeholders, but to society as a whole. This is particularly the case when you look at how technological advancements are changing societal trends in employment and earnings capabilities, amongst many other ways.’ ‘The biggest threat we face in the UK in this area relates to a lack of social mobility and our need to seriously tackle ‘opportunity poverty’,’ AlleschTaylor continues. ‘Kids who grow up in deeply poor areas clearly do not have the opportunities of those who grow up in more affluent areas. We need to make more services available where they are needed to people from all walks of life who want to train to go into a profession or create their own business through entrepreneurship. It sounds simple, but it’s proving to be a serious challenge. ‘I also don’t believe Government is the one-stop solution to tackling these challenges – some people and organisations have a much better understanding than those confined by the rigidity of governing. However, it’s rapidly become a set of challenges we all need to think about helping to eliminate.’ Both as individuals and businesses, AlleschTaylor believes we should all do that which we can reasonably do. ‘If you’re not, you’re failing society,’ he says. ‘Organisations talk too much about the amounts of money raised and/or spent and not enough about their positive social impact in a way that’s demonstrable – stop talking about the money! When we launched Pump Aid to tackle water poverty in Malawi in 1999, the percentage of Malawians suffering from water and food poverty (not enough of either on a daily basis) was 54 per
cent. After 20 years and billions and billions in aid it’s now 52 per cent – it’s a total nonsense. It’s so disheartening but I’m thrilled Pump Aid is at the forefront of changing this. Engage in socially impactful projects
If you want to build a business with social impact, the best thing you can do is become more socially aware and engage in socially impactful projects that you actually care about, whatever they are, suggests Allesch-Taylor. ‘Weave a socially impactful strategy into the day-to-day lives of your workforce and your team in a way that’s enhancing and not distracting to value creation,’ he says Think more in terms of simple social impact strategies that are real than what looks or sounds good – and be prepared to measure.’ For example, Allesch-Taylor’s café chain Department of Coffee and Social Affairs is a co-founder of the Central London Rough Sleepers Committee dinner events for rough sleepers and homeless people in London. Every second Saturday on Oxford Street, between 50 and 75 rough sleepers and homeless people come to a pop-up restaurant the company has created to provide meals and companionship. ‘Our senior team haven’t missed one in 11 years and Department hasn’t failed to participate for the seven years they’ve been involved,’ says Allesch-Taylor. ‘It isn’t terribly expensive, but it’s an incredible commitment from the volunteer army who make sure these meals take place and there are people there to listen to those who are desperate, in trouble or who just want companionship. You can’t put a price on that. I can tell you that over 11,000 meals were served over that period and countless people, both volunteers and our guests, have recorded the immense value of this simple commitment.’
‘The broadest set of skills you have empowers you in the broadest and best way.’ Stefan Allesch-Taylor CBE, Professor of the Practice of Entrepreneurship, King’s College London
Be entrepreneurially minded
Looking further ahead, how can we stay relevant and make a positive impact in a fast-changing world? ‘Over the next 10 to 15 years, we’re going to need to think about the skill of creating our own jobs, rather than finding them,’ says Allesch-Taylor. ‘I suspect this will even filter into the professions.’ @InnovateKings
Kingsentrepreneurship
21
He adds that the more entrepreneurially minded we are, the more flexible we’ll become and, naturally, the more skillsets we’ll have. However, ‘developing entrepreneurial skillsets doesn’t necessarily mean you have to run your own business,’ Allesch-Taylor emphasises. ‘I lean more towards encouraging people to be entrepreneurially minded no matter what they choose to do. I would love to see a huge number of entrepreneurially minded people in the NHS and NGOs – that’s where we need them the most! The skillsets you learn by being entrepreneurially minded are all about assessing risk and reward. And many people in many jobs have a risk-reward assessment, in terms of the movement of money.’ Learn from failure
What advice would Allesch-Taylor give to entrepreneurs who are starting out? Simple: ‘Time spent on reconnaissance is never time wasted.’ While entrepreneurs often say it’s okay to fail, that doesn’t mean it’s okay to be lazy or reckless – it means that despite your best efforts, sometimes things won’t pan out. ‘I’ve failed way more times 22 Start! Issue five 2019–20
than I’ve been successful,’ Allesch-Taylor admits. ‘But that’s an important part of reaching to surprise yourself to deliver a better you in business and in life in general, whatever your business may be. Accept the fact that you’re going to try and fail before you get to where you want to be, and ask yourself: what did I learn from this? ‘Don’t be afraid to pivot if you feel the body of evidence is weighing heavily against your assumptions,’ he continues. ‘You can still survive by making sure you analyse the information you’re given and take steps to change. Things move very quickly in this world. Make sure you’re solving a problem that exists or creating something for which there’s an actual need.’ Take action!
Want to see the brightest entrepreneurs from King’s compete for the funding they need to reach their potential? Sign up for the final of the Stefan Allesch-Taylor Awards for Entrepreneurship, taking place on 4 December 2019. kcl.ac.uk/entrepreneurship/events/workshops-events
A DAY IN THE LIFE OF THE FUTURE
Steven Kainth, Chief Curiosity Officer at innovation-focused research and creative consultancy Elluminate, shares his vision for a day in the life of the future.
8.00 Get in the zone
9.00
Commute in your third space – a car that acts as a lounge, office and even gym. Tactile, LED-control interfaces embedded in the seats mean you can draw gestures with your fingers, to play games or update your journey to work. Put on a brain-sensing headband to mentally prepare for your day and recover faster.
Work with intelligent machines
13.00 Eat for optimum nutrition
Your CEO is a robot. You work for a nanotech firm that manufactures home-use wearable devices for diseases such as osteoarthritis. The products you make save people millions of pounds in lost earnings and boost sufferers’ mobility, independence and confidence. They feature advanced materials, including spider silk, memory-forming alloys and haptic technologies.
Choose from designer electrolytes, animated desserts made with edible robots or glow-in-the-dark ramen – ‘imagination fuel’ like bioluminescent cuisine is all the rage. Can’t make up your mind? Take a swab of your DNA, process the sample in a nanolab and use the data to rule out lunch options that aren’t a good match to your profile.
@InnovateKings
Kingsentrepreneurship
23
14.00 Escape reality with micro-wellbeing treatments
18.00
Take a break in a pay-per-minute relaxation zone, complete with private pods, ambient lighting, medicinal mist and personalised music. Want to refresh your look before your next virtual meeting? Spray on transparent ‘skin’ or achieve otherworldly radiance made with reflective oil and graphic ‘noise’.
Summon a self-driving grocery store Order a temperature-controlled, on-demand grocery store. Head outside, unlock the doors and pick the products you need. What you take is tracked using RFID and computer vision, checkout-free technology. Forgotten something? Don’t worry. Anticipatory package shipping means you’ll receive any missing items the next day, without ordering them, based on your data history.
21.00 Explore digital guided therapies Take action!
Do you like to live on the edge of the future? Sign up to receive Elluminate, a free monthly digital magazine that offers bite-sized content, curated to inspire and inform curious minds. Elluminateme.com/ magazine
24 Start! Issue five 2019–20
Time to unwind. Voice-based AI embedded in your home tracks your wellbeing, detecting fear, boredom or stress during normal commands and intervening with targeted remedies. Turn on your VR therapist to virtually travel to another environment that’s designed to soothe your senses.
E R U T FSUIN OUR IES I T L U C A F
E H T
orld w d d an y knew bute e t c d i spe alrea contr e r ly – ou es high (but y faculti uence ery a is v s ty nfl don iversi ross it lobal i in the e with n o L n g k d ege arch u rom ac s with urate rt! spo sights l l o in ’s C rie ese ng c es f Sta King wned r utcom iscove dy bei ut in. t their d. e d n o a o o ren !). The eaking is alre d hang ies to g d beyo n t t r tha oundb future udy an facul ing’s a t e r e K s to g ning th u eat, the nin from s mea ings yo across vation o d buil s from ing inn n Dea rthcom o on f
@InnovateKings
Kingsentrepreneurship
25
FACULTY OF LIFE SCIENCES & MEDICINE Professor Richard Trembath, Executive Dean of the Faculty of Life Sciences & Medicine New methods in medicine: improving speed and accuracy • In surgery and intervention,
EYE ROBOTS The development of millimetre-sized flexible robots that are able to navigate around the periphery of the eye will enable sutureless interventions in the eye orbit.
real-time big data streams in combination with AI will support novel surgical robots towards context-aware, patient-specific and minimally invasive surgery. Spearheading a revolution in intervention and surgery, this will enable the performance of currently impossible or extremely challenging interventions. • In radiology, new methods of medical image acquisition and evaluation promise to revolutionise the power of imaging to detect and quantify pathology. In the next five years, scans will be faster, less invasive and more informative. AI methods will lead to cheaper tests, and the reduction of risky procedures which don’t add value to patient management.
• In MRI, high-quality images will
be obtained in less time, leading to quicker evaluation in a wider variety of patients, who could not be reliably imaged before. In particular, foetal imaging and patients who cannot hold their breath can now achieve diagnostic images. In CT, dose reductions and biophysical analysis will change the management of patients with chest pain. In ultrasound, machine learning methods will provide automatic and instantaneous feedback on optimal scanning parameters as well as quantification of anatomy and function. Overall, faster and more accurate imaging examinations will lead to more targeted interventions and better quantification of disease progression.
FACULTY OF DENTISTRY, ORAL & CRANIOFACIAL SCIENCES Professor Mike Curtis, Executive Dean of the Faculty of Dentistry, Oral & Craniofacial Sciences
Smarter smiles: from nanotechnology to microvascular imaging • The repurposing of drugs to stimulate dental
stem cells to repair damaged teeth, using the body’s natural defence to combat cavities. • Novel microvascular imaging systems to diagnose oral cancer, providing accurate and non-invasive monitoring of the mouth. • Use of nanotechnology to create sampling microneedles for non-invasive biopsies, allowing rapid analysis and repeat sampling.
Regenerative dentistry With advances in our understanding of stem cells in the tooth and changes in our use of dental materials, large fillings will become a thing of the past, and our teeth will be stimulated to repair themselves.
26 Start! Issue five 2019–20
FACULTY OF SOCIAL SCIENCE & PUBLIC POLICY Professor Frans Berkhout, Executive Dean of the Faculty of Social Science & Public Policy, and Professor of Environment, Society & Climate
Influencing change: preventing wildfires, tackling radicalisation and improving access to education
Social sciences influence the world in all sorts of ways. This research has the potential to improve people’s lives – sometimes through action by business and individuals, sometimes through the development of new laws and incentives, and often through a combination of different ways of governing behaviour.
Better lives Social sciences research will continue to improve people’s lives; through action by business and individuals, the development of new laws and incentives and through a combination of different ways of governing behaviour.
Three projects I expect to have groundbreaking and global societal impacts are: • The Partnership for Digital Learning and Increased Access (PADILEIA) Programme, which provides online courses for students in refugee camps in Lebanon and Jordan. So far, 1,000 students have taken a variety of English language, IT, business skills and nursing courses, with a plan to reach 6,000 students. • The new Leverhulme Centre on Wildfires, which aims to develop a new global ‘science of wildfires’. This will allow much better prediction and management of an environmental hazard which is increasing around the world. • Understanding the roots of jihadist and far-right radicalisation, and the social interventions which can lead to preventing people from choosing violence as a way of achieving their goals.
KING’S BUSINESS SCHOOL Professor Ute Stephan, Professor of Entrepreneurship at King’s Business School
TRIPLE BOTTOM LINE Sustainability, the integration of environmental, social and financial concerns, is increasingly part and parcel of the normal way of doing business. However, it is still all too often seen as an obligation and solely a technical challenge – when in fact it can be a source of innovation, and entails behaviour change.
The business of tomorrow today: sustainability through behavioural and social innovation • In times of climate change, social
and health inequalities, the next generation of customers and stakeholders is expecting more from business than just profits. Thought leaders, businesses and entrepreneurs have long realised this. When outdoor clothing retailer Patagonia announced steps to reduce the sales of its clothes and instead stimulate its customers to reuse and recycle their garments, it boosted its growth. • Embedding social innovation in business models creates financial value, and it typically requires behaviour change. Sometimes such change is achieved with a simple nudge. For instance, traffic-light food labelling (a nudge) shifts customers to buy healthier food.
But often, behaviour change is more challenging and may require businesses to develop new skills in their customers or consider the community around them in order to make it ‘stick’. • We will see more behaviour change campaigns from businesses. An example is Unilever’s large-scale handwashing campaign, which aims to increase handwashing and thereby prevent deaths. It works with communities and schools in several emerging economies, all while driving sales of soap.
@InnovateKings
Kingsentrepreneurship
27
INSTITUTE OF PSYCHIATRY, PSYCHOLOGY & NEUROSCIENCE Professor Ian Everall, Executive Dean of the Institute of Psychiatry, Psychology & Neuroscience and Dean of International Partnerships
Advances in digital therapy: new tools to treat paranoia, auditory hallucinations and eating disorders • FREED is a game-changing, rapid way of
treating people in the early stages of an eating disorder, reversing changes to the brain, body, and behaviour caused. It’s been more effective than traditional treatments at targeting 16- to 25-year-olds who’ve had an eating disorder for three years or less. • SlowMo is the first digital therapy for paranoia. It works by supporting people to notice their thought patterns and provides tips to help them slow down for a moment to notice new information and safer thoughts. SlowMo is CARE WEAR a combination of face-to-face sessions, an interactive website and a mobile app. I predict digital • AVATAR therapy enables people technology and wearable who experience auditory hallucinations devices will massively to visualise the voice they hear via a increase access to mental computer program. Therapists then health assessments, use the program to help people learn monitoring and online coping strategies on how to bring the clinical interventions. voice under control.
FLORENCE NIGHTINGALE FACULTY OF NURSING, MIDWIFERY & PALLIATIVE CARE Professor Ian Norman, Assistant Principal (Academic Performance) & Executive Dean of the Florence Nightingale Faculty of Nursing, Midwifery & Palliative Care
Integrated healthcare: responding to changes in society and illness • First in wo/man bespoke wearable dressings that
aid wound healing and appearance for patients with cancer and other diseases. • New integrated care models for people with severe breathlessness and advanced lung diseases that improve quality of life and survival. • Development of palliative care nursing teams in Africa, to improve wellbeing and symptoms in advanced illness.
Next-gen nursing Changes in society and illness, with increasing multimorbidity, will demand transformed health and social care services. Nurses’ contribution to global health will increase and a new healthcare workforce will emerge informed by research that addresses complexity, integrated care, community support, greater use of technology, and less-siloed health specialties. In addition, healthcare professionals will need to respond to increased awareness and shared decision-making among patients and those important to them.
28 Start! Issue five 2019–20
FACULTY OF ARTS & HUMANITIES Professor Marion Thain, Executive Dean of the Faculty of Arts & Humanities and Professor of Literature and Culture
The case for continuity: placing actions and their consequences in a larger temporal frame
One of the most valuable things our faculty has to offer the contemporary world right now is changing how we think and talk about innovation and entrepreneurship, by seeing the potential for both to be invested not in disruption, but in continuity and sustainability. • Understanding the relationship between technology and society: Tech companies prize humanities graduates skilled at integrating the benefits of new technologies within society to help sustain and develop the existing structures on which lives and livelihoods depend. • Thinking historically: Disciplines in Arts and Humanities are particularly invested in taking the long view – in thinking with and through history. We consistently offer innovative ways to see current issues, and to think about the significance and consequences of current actions, by placing them within a larger temporal frame. • Reading globally: Innovative initiatives are opening new methods for situating texts and other artefacts within webs of global formation. There is a growing appreciation of the extent to which our national cultures have been formed in dialogue with other cultures. This is changing the way we think about national identity at moments of tension.
INTEGRATED TECH I think we will quickly see a revolution in the ways that new technologies are being used and integrated into society, thanks to new work being done in ethics and digital humanities.
FACULTY OF NATURAL & MATHEMATICAL SCIENCES Professor Michael Luck, Executive Dean of the Faculty of Natural & Mathematical Sciences
Transformative technology: using science for improved connectivity, cancer detection and crime prevention • The UK’s first 5G test bed that allowed a live
concert to be held with musicians in both London and Berlin. • Novel advanced light technologies supporting the use of hydrogen as a clean fuel by detecting leaks. • Robust compact chemical analysis to help cancer detection and prevent drug counterfeiting.
Nuclear blockchain I predict that advances in blockchain will change the way we vote and monitor nuclear weapons. Innovations in audio tech will pave the way for immersive sound in gaming, while next-generation computers will emerge, powered by new approaches to understanding the properties of materials.
THE DICKSON POON SCHOOL OF LAW Professor Gillian Douglas, Executive Dean of The Dickson Poon School of Law
Lawyers of tomorrow: responding to the most pressing global problems and issues • Our focus on transnational law as a pervasive
theme of our work. We contribute to policy and law development in response to the most pressing global problems and issues. Providing advice and expertise on the legal implications for Brexit for constitutional change and the future of international trade; on how global and regional institutions can tackle climate change through legal measures; and on how states should deal with the human tragedies which cross borders, including modern slavery and the plight of refugees. • The development by our Professional Law Institute of a new programme to train the lawyers of tomorrow. This integrates the professional skills and legal and business knowledge at graduate level to enable those who come to a legal career after taking an undergraduate degree in another subject. • TELOS, our Centre for Technology, Ethics, Law and Society. Telos is spearheading research and postgraduate education to capture the legal and ethical implications of technological advancement, from machine learning to cryptocurrencies.
AI LAW I predict that legal business will become increasingly highly specialised as AI takes over the tasks associated with routine legal transactions. At the same time, lawyers will require a wider range of knowledge and skills to ensure they can understand and respond to the equally highly specialised nature of their clients’ work.
@InnovateKings
Kingsentrepreneurship
29
Start-ups from food delivery apps to hotel booking platforms make our lives easier by creatively applying existing technology to build new products or services. But this type of innovation is different from deep tech – fundamental breakthroughs in science and engineering that profoundly impact industries and lives. Trend Forecaster Claire Lancaster looks at the fields set to change the future.
DEEP TECH: PUSHING THE BOUNDARIES OF POSSIBILITY Synchronised reality: 5G and the Internet of Skills
30 Start! Issue five 2019–20
Image: Impossible Foods
In the late 20th century, the internet changed the world as we know it, connecting information systems in real time. Now, a network known as the Internet of Skills is enabling the live transmission of realities, including a sense of touch and sound. Using wearable devices that simulate senses of touch and motion (known as haptic feedback tech), advanced robotics and the ultra-fast connectivity enabled by 5G (the next-gen wireless network, with speeds up to 100x faster than 4G), the Internet of Skills has been used to broadcast concerts and DJ sets in different parts of the world at the same time, allow remote doctors to perform surgery hundreds of miles away, and restore artworks in war-torn areas. ‘We’re doing something new here,’ Dr Mischa Dohler, Chair Professor of Wireless Communications at King’s College London, told the audience at a symposium on the global challenges of the 21st century in March 2019. ‘We’re not doing augmented reality (AR) or virtual reality (VR). We’re doing a new reality, bringing moments together in real time with technology. I call it synchronised reality, because we’re synchronising worlds.’
Emotional algorithms: Human Perception AI
Image: Affectiva
From virtual assistants like Siri and Alexa, to smartphone cameras that automatically adjust to the light and subject matter, AI has become embedded in our lives. But in labs and start-ups around the world, innovators are experimenting with new research that could redefine our relationship with technology. Boston-based start-up Affectiva trains algorithms to sense and analyse facial expressions and emotion. In April 2019, the company raised $26m in funding to develop Human Perception AI – software that uses computer vision, speech analytics and deep learning to analyse human states in context. To date, it’s analysed close to eight million faces from different countries and plans to use its investment money to accelerate and scale its perceptive tech to help teach self-driving vehicles to gauge human intention. For example, looking at pedestrians’ posture and facial expressions to anticipate what they’ll do next to increase road safety. It’s also investigating applications including conversation interfaces, robotics and market research. ‘Human Perception AI will unlock a deep understanding of the human experience,’ says Dr Rana el Kaliouby, Co-Founder and Chief Executive of Affectiva. ‘[It] will be key in making interactions between people and AI more effective, relational and productive. Ultimately, that level of understanding will also foster mutual trust between people and AI, which is crucial as AI takes on more roles in society.’ While the accuracy and complex moral implications of this emerging field are hotly debated, the Human Perception AI industry is already valued at $20bn.
Image: Affectiva
Image: Google/MIT Computer Science and AI Laboratory
TOP: Affectiva
Automotive AI
BELOW: Google’s
AI neural net dreams converted into a painting
‘Our world is facing a massive evolution, just like when the internet was invented. Innovations by Magic Leap, Apple and DeepMind around AR and AI are pretty impressive. Google has created AI that can dream and produce those dreams as paintings! That’s the next stage of human evolution.’ Mahyad Ghassemibouyaghchi, third-year MSci Computer Science student, part of the Faculty of Natural & Mathematical Sciences, and President of the KCL Tech Society (2018–19)
@InnovateKings
Kingsentrepreneurship
31
Images: Impossible Foods
Bleeding burgers and biotech
A burger was the unlikely star at the world’s biggest technology show. At CES 2019, an annual trade show spotlighting consumer tech innovations and product releases, it was the ‘bleeding’ plant-based Impossible Burger 2.0 that garnered the most buzz. Making its debut in January 2019, the high-tech beef alternative is a tasty example of biotech – a booming field of deep tech that uses biology as a basis to innovate across food, material science and healthcare industries. By 2025, the meat substitute market is set to reach $7.5bn (Fitt Insider, 2019).
‘As traditional digital innovation reaches a plateau, many investors are looking ahead for ‘the next big thing’. New technologies and tools in gene sequencing and editing are booming, which means biotech has high potential.’ Arnaud de la Tour, CEO and Co-Founder, Hello Tomorrow
The product is made of food starch, potato and soy leghemoglobin, an iron-containing molecule that gives meat, and the Impossible Burger, a unique taste and bloody feel. Its creators, Californian start-up Impossible Foods, hope it’s convincing enough to shift consumers away from beef, an industry with a heavy environmental burden. ‘Developing a viable alternative to meat can transform animal farming and reduce the currently massive environmental costs,’ says Arnaud de la Tour, Chief Executive and Co-Founder of Hello Tomorrow, a Paris-based global organisation whose mission is to catalyse the transfer of deep tech. He sees strong business potential in deep technologies. ‘These innovations can take several years of R&D to develop, which creates a significant barrier to entry. That means there’s less competition compared to traditional digital innovations, and the margin is much higher,’ he explains. Zymergen, a Californian synthetic biology start-up, is developing new materials to meet consumer trends in high-tech industries. In April 2019, it announced a multi-year partnership with Japanese firm Sumitomo Chemical to develop sustainable and renewable electronics materials to create devices that are lighter, smaller, more battery-efficient and have optimised displays and new functionality at a lower cost. In December 2018, the six-year-old start-up closed $400m in Series C funding, bringing its total funding to $535m. 32 Start! Issue five 2019–20
Image: Impossible Foods
Take action!
Come along to the Tech Society’s regular events, workshops and hackathons. You can subscribe to their newsletter at kcl.tech
MARTHA LANE FOX: RENAISSANCE WOMAN Martha Lane Fox CBE is a Director of Twitter, the Co-Founder of karaoke bar chain Lucky Voice and Chancellor of the Open University. Third-year MBBS Medicine student Ella Rayment finds out how she got here and where her love of starting things is taking her next. You’re an icon of the dot-com boom, having co-founded Europe’s largest travel and leisure website, Lastminute. com. But you once aspired to be a prison governor. Tell us about your journey as an entrepreneur.
I’ve never really been in a box in anything that I’ve done. I still find it surprising that I ended up doing anything commercial because most of what I’m interested in is about social justice, change and improving the world with whatever powers you have. I’ve had a funny route into all kinds of things, but I love starting things, whether that’s businesses or charities. I really enjoy that nerve-wracking moment when you’re starting something up and you get funding. @InnovateKings
Kingsentrepreneurship
33
‘I’m genuinely surprised that I’m very good at running a business, but I think I’m quite good at thinking about solutions and helping people reach their potential. That’s what I enjoy.’ Martha Lane Fox CBE
My specific moment of change came when I joined a consulting company specialising in media, telecoms and the internet when I was 21. I met Brent Hoberman, who came up with the idea of Lastminute.com, and that was it. At 25, I had this insanely outlying experience most people never have. It was extraordinary and a lucky break – and hard work and difficult. But it didn’t put me off starting things, so I still do that now. You’ve been involved in an incredibly diverse range of sectors and companies, from Twitter to Chanel. What attracted you to the path of the multipotentialite? 34 Start! Issue five 2019–20
Do you believe that blending multiple interests and jobs will help us unlock growth as we navigate an increasingly hybrid world?
Until recently, I felt insecure when people asked: ‘So what do you do now?’ I hate it when people put Lastminute.com Co-Founder under my name. I think: ‘That was 20 years ago. Haven’t I done anything of substance since then?’ In my head, I feel like that experience happened at a distant time in the past. Now, I feel that having a diverse portfolio is a strength. It makes you more self-aware and openminded. And because everything is linked, it helps you see things that maybe you wouldn’t have spotted otherwise. But it’s hard. Sometimes I wish I just had one job and I could get up, go to the one job and do it. But that was taken off the table for me when I had my [car] accident, because my body is too unpredictable and life is too choppy. So I had to reinvent how I worked. People often ask what skills we’ll need in the future. I genuinely don’t think the answer is going to
be about coding or cybersecurity. What will always be important are resilience, curiosity, understanding about context and empathy – human characteristics that come from a varied working life, in part. What will it take to be successful in the future?
Whenever I read a headline about robots coming for our jobs, the shape of work in the future or what AI will do, I go back to something an AI genius from the West Coast once said at a lecture – that it will be a very long time until any kind of technology can be human. What I took from that was that if you double down on being human, you’ll be okay – even though there will be challenges in finding work, of course. In a world where who knows what planet we’re going to be living on or what environmental challenges we’ll face, having the ability to be flexible, to ask questions, to have empathy, to work with people collaboratively, to see solutions, to get creative – those are the things that will be resolutely useful. It’s about being entrepreneurial, even if you don’t want to be an entrepreneur or are working in a huge corporate. Your advocacy and philanthropic work are immensely inspiring. Tell us about the charity you set up, Doteveryone, and what’s driven you to make an impact in the causes you support.
Take action!
Ready to disrupt for a better future? King’s20 Accelerator applications open in April 2020. To register your interest, go to kcl.ac.uk/ accelerator
I’ve been struck by a book called Winners Take All, written by New York Times journalist Anand Giridharadas. I keep thinking: ‘Rather than thinking about philanthropy in its traditional sense, how do we make sure we’re always empowering other people to have more control of their lives?’ I’ve been thinking a lot more about making sure that innovation gets pushed down to communities of people who wouldn’t normally have those opportunities. That’s probably why I set up Doteveryone – because I think technology is still the luxury of the few, especially the making of it. We need to encourage people building technology to think of a different set of users, often more vulnerable people. If we can help more people understand technology better, we’ll get different ideas and solutions – fewer pizza-delivery services and maybe more interesting ones for women’s health, for example. What kind of world do we want to live in, and how can technology support that?
The most interesting technologies are the ones that will help us cap the temperature rises on the
planet, or reduce them more significantly than we’re expecting. When I was last in San Francisco, I met a brilliant woman who was making walnut shells into biochar, enabling fields that couldn’t previously be sown to be sown. The more people we can involve in these conversations – people from surprising places, people who are facing the direct consequences of climate change – the more likely it is we’ll come up with better solutions. That’s what we’ve got to focus money and talent on. There’s still too much money going into the kind of things that aren’t going to help us over the next decade. If I were investing billions somewhere, I would have one priority. If you were to launch a new venture, what might it be?
I’d pick a Sustainable Development Goal and try to nail it. I’m not so interested now in building a business and scaling it. I’d much rather feel as though the legacy of whatever I created was that there were 10,000 other people who were able to do something they hadn’t been able to do before. For me, it would be most fun to raise a huge fund of money to support other people’s ideas. Some of our students ask the Entrepreneurship Institute how we can make big dreams happen. What would you say to them?
Big dreams are great and my whole world has always been based on some crazy idea – like ‘we’re going to change the nature of buying travel’, ‘I’m going to get everyone in the country online’ or ‘I’m going to change the world through karaoke’. But in the end, you have to do something. That’s the key difference between okay people and great entrepreneurs. Great entrepreneurs start and actually make that first step. The dream is brilliant and motivating, but you have to start. What advice would you give to someone looking to develop entrepreneurial skills?
Don’t rush. I benefited massively from going to work in a business and I learnt about businesses from being in a consultancy. If you want to be a social entrepreneur, get some experience in a social enterprise or investment firm. Have a go and work out the minimum you need to do to get your product out there. If there are brilliant people in your industry or sector, get in touch with them. It’s rare for people who’ve been lucky not to give some support, offer a phone call or say: ‘Come shadow me for a day.’ @InnovateKings
Kingsentrepreneurship
35
HOSPITAL 4.0 Emerging technologies and pioneering research in fields from genetics and cancer to mental health are set to revolutionise healthcare. Trend Forecaster Claire Lancaster looks at the most exciting innovations, from diagnostics to treatment.
Improving care, lowering costs
Around the world, escalating costs are making healthcare increasingly difficult to deliver. But with the help of emerging technologies, researchers are innovating towards a new model that promises to provide better care and lower costs. In February 2019, King’s launched the £10m London Medical Imaging & AI Centre for Value-Based Healthcare – bringing together a consortium of academic, NHS and industry partners, led by King’s and based at St Thomas’ Hospital. Applying the value-based healthcare model – which reimburses healthcare providers and hospitals around results, rather than individual services or procedures – the centre uses advanced imaging and AI to improve patients’ experiences and clinical outcomes. One of the centre’s projects, TOHETI, is introducing cutting-edge technology to change how imaging is used for medical purposes.
‘King’s is at the forefront of medical technology and advancements. Teams across King’s are collaborating to come up with exciting, real-world solutions to the most complicated health challenges that we face.’ Julie Devonshire OBE, Director, Entrepreneurship Institute
Under the current fee-for-service model, a patient who comes into A&E with chest pain might be admitted to hospital for an imaging test at a cost of around £2,000, Professor Reza Razavi, Centre Director and Vice President and Vice Principal (Research & Innovation) at King’s, explained at the centre’s launch event. But under the new value-based system, a cardiologist could immediately take a scan for 36 Start! Issue five 2019–20
£200, apply AI to compare the result against a database of millions of medical images, and identify an abnormal result. This would avoid hospital admission and overnight stays, identify the best treatment and deliver significant financial savings. Developing groundbreaking cures
Advanced therapies will be worth up to £14bn worldwide by 2025 (MedCity, 2018). They use experimental techniques to treat a wide range of conditions, including cancer and rare diseases. By repairing, replacing, regenerating and re-engineering genes, cells and tissues, they can restore normal function and even present cures. King’s and its partners have proposed a comprehensive Advanced Therapies Centre, with facilities to develop, manufacture and run early-phase clinical tests of new cell and gene therapy products. Here, research will focus on innovative therapies which select and reintroduce cells – often from the patient – to treat immune rejection and other conditions. Trialling treatment tech
Researchers have been trialling technology, including wearables and video games, to replace or supplement pharmaceutical treatments. King’s is currently conducting RADAR-CNS – a new collaborative research programme that will explore the potential of wearable devices to help prevent and treat depression, multiple sclerosis and epilepsy. In the US alone, more than 50,000 otherwise healthy people with epilepsy die from seizure-related causes each year. ‘We’re using tech to see if we can predict problems in mental health – in particular, predicting whether people with depression will have a relapse,’ says Dame Til Wykes, Professor of Clinical
‘The most transformative effect of tech will be in healthcare. It’s redesigning the role of the doctor, changing how medical consultations are held, and dramatically enhancing treatment and our ability to cope with rising healthcare demands.’ Adina Haffeez, medical student
Psychology and Rehabilitation at King’s. ‘That way, we can get in quick and provide them with treatment. And we know that faster treatment means you’re going to have a faster recovery.’ Meanwhile, in a 12-person pilot study from 2018, research teams from King’s Institute of Psychiatry, Psychology and Neuroscience (IoPPN) and the University of Roehampton found that schizophrenic patients could be calmed by playing a video game to control the part of the brain linked to verbal hallucinations. In the study, subjects in an MRI scanner were asked to mentally move and land a computerised rocket connected to the brain region sensitive to speech and human voices. In so doing, researchers found they were also able to turn down the volume of the external voices they heard.
CLOCKWISE FROM TOP LEFT: Medical imaging and AI to improve patient care, clinical outcomes and lower costs; AI technology to compare medical images and identify abnormalities; advanced therapies centres for innovative therapy treatments and early-stage clinical trials; trialling robotic-assisted surgeries.
THREE COOL THINGS HAPPENING IN HEALTH The rise of robot surgeons Within five years, one in three US surgeries is expected to be performed with robotic systems. The Wellcome/EPSRC Centre for Interventional and Surgical Sciences (WEISS) is currently creating a mock operating theatre for surgical robots, where researchers can test gadgets and run the room as a real theatre with cadavers.
Genetic medicine Gene therapies, where viral vectors are introduced to replace defective genes, are opening a new frontier in medical innovation. This year, scientists at St Jude Children’s Research Hospital in Memphis cured several young patients of ‘bubble boy’ disease, a rare genetic defect that leaves children with an ineffective or non-existent immune system.
Take action!
Get involved with the public engagement activities run by the School of Biomedical Engineering & Imaging Sciences. Find out more at kcl.ac.uk/bmeis/research-impact/ public-engagement
Better baby pictures King’s is pioneering foetal imaging research to provide highly detailed pictures of the heart, brain and internal organs at various stages of development. This remarkable advancement will be extremely helpful in diagnostics and detecting potential problems at an early stage.
@InnovateKings
Kingsentrepreneurship
37
Image: Unsplash
MAKING SPACE FOR WELLBEING From new-age workspaces to a ‘rebirth’ of high-street retail, the wellness economy is a powerful force for innovation. Trend Forecaster and We Do Urban Founder Shabana Ebrahem looks at how wellness is shaping commercial landscapes and changing the way we live, work and shop.
38 Start! Issue five 2019–20
identity and the need for connection and calm in a fragmented and noisy world. Brands are increasingly realising that health is not the preserve of the young. Beyond Meat has been quick to spot and harness the opportunity to focus on midults and seniors with the launch of Perennial, a plant-based vegan drink crafted for 50+ health. The brand’s visual cues are a world away from typical offerings in the adult nutrition space and signal ways to serve a largely ignored audience. In tandem, we’re also seeing other broad factors playing into wellness innovation – such as inclusivity and representation across race, faith, disability and class; gender empowerment; and sustainability, focusing on veganism, sub-zero waste and plasticfree principles. These are significant shapers of the wellness scene, which entrepreneurs and innovators shouldn’t ignore.
The pursuit of health
High-street havens
With startling statistics on mental health, growing obesity-related issues beyond western societies, an uptick in urban crime rates and the impact of ageing populations, city life is a hotbed of health issues too sizeable to be tackled by traditional healthcare systems alone. A holistic attitude to wellbeing is emerging, encompassing everything from diagnostic apps to self-care shortcuts. Of course, the pursuit of health isn’t purely functional or driven solely by health needs. Wellness is part of a wider lifestyle statement, spurred in part by the Gen Z and Y fitness tide – a cultural shift defined by Instagram appeal, hashtags,
So how are these trends showing up in physical spaces? Talk about high-street retailers being ‘dead’ has been exaggerated, according to analysts at Capgemini, who point out that the shift is simply evolutionary. This is the metamorphosis of the high street, they say: stores are becoming smarter (higher tech engagement and cashless systems) and more sustainability-oriented, in response to a rise in consumer consciousness. But it’s also worth noting how many stores are closing – over 6,000 are set to shut this year (Business Insider, 2019), indicating that some mass retailers may have fallen out of step with consumer tastes.
Wellness is an ecosystem, not a trend
Wellbeing is more than a trend – it’s an entire ecosystem that drives innovation across multiple sectors and spaces beyond retail. Commercially, there’s a lot of talk about ‘wellness verticals’, as there are overlaps across almost every tangent of consumer lifestyle: travel, technology, food, arts, luxury and retail, to name a few. The emergence of these verticals shows how far-reaching the health sector is. For example, health club industry revenue has hit a peak of $30bn in the US (IHRSA, 2018), but the emerging trend following hot on the heels of superfitness is recovery. Shelter (Sydney), StretchLab (LA) and Recover (NYC) all focus on dedicated services for protecting, improving and healing the body post-workout. As we move further away from the traditional nine-to-five, workspaces are adapting, too. Over in Portland, US, interiors studio Casework has designed the ultimate anti-open office to enhance feelings of privacy, quietness and connection for digital product agency Work & Co. But it isn’t just the new wave of co-working spaces with rooftop yoga that contribute to wellness – solutions for busy urbanites and travellers who are short on sleep are also popping up in major cities. London’s Pop&Rest and New York’s The Dreamery and Nap York are city napping stations designed to help you relax and recharge. And with up to 70 million Americans reported to have a sleep disorder, a timely snooze may be just what the doctor ordered.
Images: The Drug Store and Hello Love (bottom left)
Having spent time in cities, observing and immersed in physical environments as part of my job, I feel that retail is an evolving space, not a dead one. I’ve seen some truly brilliant examples around the world and quite a few here in London. Glow Bar in Marylebone offers a space for women to de-stress with ‘high vibe’ elixir-spiked lattes and herb-infused treats, plus an infrared sauna to detox. And recent Notting Hill pop-up The Drug Store educates visitors and promotes legal CBD formulations to support anti-inflammatory skin healing and pain relief. After an introductory pop-up in Shoreditch in May 2018, Brendan Murdock’s Anatome has re-emerged in Piccadilly, offering an assortment of services and products to nourish mind, body and spirit. A unique feature is the apothecary bar, which adds to the sensory and healing experience of the space. And The Richmond Dinners by global beauty brand Aesop brought locals together last year for a seasonal ingredient-to-plate experience hosted by plant-based studio Plates.
‘Hello Love is a living space, design practice and contemporary retail environment all rolled into one – a cultural movement that promotes Personal Sustainability and NonToxic PracticeTM.’ Kevin Helton, Founder and Creative Director, Hello Love
Take action!
Go to the fringes and discover. At We Do Urban, we help businesses and creative communities to #getoutside and see differently. Follow us on Twitter, Facebook and Instagram to be the first to hear about our curated walks and discovery sessions.
Key takeaways •
When we are looking to the future, it’s really important to explore the events and narratives that are shaping it now. Keep the big picture in mind as you develop your future vision – think about long-term trends and movements that are moulding the future broadly.
•
Make sure you’re considering information about the sector within a wider context of culture and business. Look at the whole picture and, where possible, experience spaces for yourself. The hype about things being ‘dead’ or ‘reborn’ is sometimes just that – hype.
•
Wellbeing can be as much a lifestyle statement as it is about health. But, like any good business idea, it needs to solve a real problem first.
•
Remember, wellness is no longer a trend – it’s an entire ecosystem that’s informing innovations across several sectors.
•
Look to intersections, gaps and overlooked audiences, as opportunities to tap into the wellbeing boom can often lie in untapped spaces.
@InnovateKings
Kingsentrepreneurship
39
Taking time to listen to ourselves and refocus on the here and now are key concepts underpinning the growing wellness movement. Our very own Entrepreneurship Institute team member Katherine Horsham, also a certified tidying consultant and graphic designer in training, talks to us about the importance of finding wellness from within.
You already have everything you need to be happy
The wellness movement has opened up essential conversations about how we can live our best life and look after our mental health in the modern world. Innovation has tended to focus on creating and curating new spaces for us to physically, mentally and digitally inhabit, all offering an escape from our ‘everyday’. While these experiences are important tools to manage our emotions and keep life interesting, we risk perceiving wellness as something ‘other’ to us that is only accessible through new environments and products. Tidying expert Marie Kondo advocates a different approach to making space for wellbeing which doesn’t require us to go anywhere or buy anything. Rather, her method invites us to shift our focus to the place we spend most of our time – our home – and to re-examine the items we already own to see if they truly ‘spark joy’. Having experienced The KonMari Method™ myself and supported others to complete their ‘tidying festivals’, the transformative power of a relatively simple process continues to amaze me. One of my clients dreamt of travelling more as part of their ideal lifestyle, but at the end of the process they no longer had the urge to ‘get away’ because there was now so much hope, energy and focus in spending time at home. Of course, one of the best and most ubiquitous spaces for wellbeing is the great outdoors. Despite all our technological advances in other areas, we know there are still few things that rival connecting with the natural world in terms of wellbeing benefits. Both of these ideas are not new, but are timely reframings of concepts that might have perhaps lost their shine since the creation of social media, smartphones and Netflix! When thinking about the future of wellness and your own wellbeing, don’t forget that breakthroughs may also be found in going ‘back to basics’ and starting in the spaces you already inhabit. 40 Start! Issue five 2019–20
Want to know more?
Read The LifeChanging Magic of Tidying Up by Marie Kondo, or watch her Netflix series Tidying Up with Marie Kondo. Reach out to Katherine if you have any questions about tidying your home @KLHorsham Get your free map of Green London to discover the great outdoors at londonist. com/london/maps/ get-your-free-map-ofgreen-london
‘Re-examine the items you already own to see if they truly ‘spark joy’.’ Katherine Horsham, Operations Co-ordinator, Entrepreneurship Institute, King’s College London
INSPIRATION STATION Inspiration, motivation and resources for personal development, new venture ideas, help and support can come from many places. We reached out to our community to find out where you look for inspiration, who gets you going, and how to make the most of London’s thriving entrepreneurial ecosystem. Whether you are launching a venture or want to be more entrepreneurial, these recommendations are worth checking out. NEWSLETTERS WORTH STAYING SUBSCRIBED TO Morning Brew
Morning Brew Emerging Tech is Morning Brew’s first industry-specific newsletter covering all the technological advancements changing the world. On Tuesday and Thursday afternoons you’ll receive everything you need to know to stay up to date on emerging technology. morningbrew.com/emtech The Centre for Entrepreneurs
They promote the role of entrepreneurs in creating economic growth and social wellbeing. It is home to the national enterprise campaign StartUp Britain, and publishes a weekly newsletter on Sunday afternoons. Subscribe via their website. centreforentrepreneurs.org The Heretic
Pascal Finette’s insights into leadership in exponential times. For entrepreneurs, corporate irritants and change makers. Raw, unfiltered and opinionated. theheretic.org
The Entrepreneurs Network
EASY-LISTENING PODCASTS EntreLeadership
Leadership toolbox for both entrepreneurs and intrapreneurs (entrepreneurial people in an organisation), featuring a podcast series, blog posts, a book and access to coaching. Podcast and blog topics range from ‘how to avoid life’s flat tyres’ to ‘focused success in a distracted world’. entreleadership.com/blog/podcast The Entrepreneur Agony Aunt Podcast
Everyone’s favourite agony aunt and King’s alumna Vicky Brock tells it like it is on her weekly podcast. Each week a high-profile guest and Vicky dive into your start-up problems. vickybrock.com/podcast
An independent, non-profit and nonpartisan organisation providing up-to-date information and interesting policy debates. They produce cutting-edge research, run events, publish blogs and have created a network of entrepreneurial people. tenentrepreneurs.org
The Twenty Minute VC
EXCITING EVENTS!
Gimlet Media podcasts
RSA
Based just off the Strand, the RSA holds free talks and debates to spark your ideas. thersa.org Eventbrite
For every type of event you can think of. Learn at workshops, be inspired by talks, develop skills in classes or create anything from a vision board to a prototype at practical sessions. Free or paid events of all kinds run by experts, communities or organisations. eventbrite.co.uk TIP: Look at the other sections on these
pages as many of the organisations and websites run events as well.
Harry Stebbings, King’s law alumnus and founder and host of The Twenty Minute VC, interviews today’s most successful and inspiring venture capitalists. thetwentyminutevc.com Gimlet Media’s award-winning podcasts are downloaded over 12 million times a month by listeners from 190 countries. Listen to shows including ‘Startup’ and ‘The Pitch’ – where entrepreneurs pitch to real investors for real money. gimletmedia.com Masters of Scale
A podcast hosted by Reid Hoffman, Co-Founder of LinkedIn. Hoffman explains how companies grow from zero to a gazillion, testing his theories with industry leaders. Masters of Scale is the first American media programme to commit to a 50-50 gender balance for guests and won the 2018 People’s Voice Webby for Best Business Podcast. mastersofscale.com
@InnovateKings
Kingsentrepreneurship
41
JOIN COMMUNITIES OF LIKE-MINDED PEOPLE TERN
The Entrepreneurial Refugee Network (TERN) is a pioneering new social enterprise that supports and empowers refugees in the UK to realise their potential, fulfil their aspirations and develop their own businesses through three stages of support. You can also apply to become a mentor or supporting partner organisation. wearetern.org Entrepreneurs Meetup group
Meet local entrepreneurs in your area, discuss strategies and share success stories. Visit www.meetup.com and search ‘entrepreneurship’. Enterprise Nation
Resources, community, events and connections to help you reach your business goals. Check out their weekly online masterclasses to kickstart your business. enterprisenation.com Blooming Founders
Blooming Founders exists to create a support infrastructure that makes the start-up world a better place for female founders. They run events and support you to build your network and develop personally. This community is open to people of all genders. bloomingfounders.com Startup Grind
Startup Grind is a global start-up community designed to educate, inspire, and connect entrepreneurs. startupgrind.com CreativeMornings
CreativeMornings is a breakfast lecture series for the creative community. Their free monthly events feature a short talk and breakfast! creativemornings.com
42 Start! Issue five 2019–20
Echo
Echo is a community that puts a whole new spin on business by trading in time and skills, not pounds and pence: the Economy of Hours. Whether you’re looking to learn a new skill, launch a project or grow your business, the Echo marketplace offers a wealth of skills, services and opportunities to develop to suit your needs. economyofhours.com
RESOURCES TO TAKE ADVANTAGE OF IPSE, the Association of Independent Professionals and the Self-Employed
The UK’s leading organisation representing freelancers and the self-employed. They provide guides, training and events for students about how to successfully freelance and be self-employed. Sign up for free student membership using the code KCLIPSE1819 for access to a wide range of resources and discounts. ipse.co.uk/join-online.html British Library – Business and IP Centre
The BL team are on hand with free workshops, masterclasses, one-to-ones, market research and company databases to help you grow your business. bl.uk/business-and-ip-centre Bright Network
Career, internship and skills advice. brightnetwork.co.uk CEW communications – The Communications Workshop
Free comms advice from the experts about how to write press releases, pitch to journalists and make easy PR wins. cewcomms.com/the-communicationsworkshop Startacus
Resources to help you connect, grow and scale. startacus.net
WELCOMING SPACES Wellcome Collection: The Reading Room
Read, study, work, have a meeting or just relax at The Reading Room, a calm and welcoming space on level 2 of Wellcome Collection. It’s open to everyone; you don’t have to be a member of the library, a researcher or a student. With free wifi, plenty of desk space and comfy chairs and sofas. wellcomecollection.org Makerversity
Based in Somerset House, Makerversity are focused on supporting professional ‘makers’. Anyone who is in the business of making for a living (designer, engineer, artist etc) can use their physical space to create in using the machines and tools provided. makerversity.org Google Campus
Google Campus is Google’s space for entrepreneurs – that’s you. A wide range of events take place on a daily basis and you can even apply to host your own event. See their events page: campus.co/london Plexal
Plexal is an innovation centre based in Here East, the largest innovation ecosystem in Europe. Plexal is dedicated to pioneering new technology with accelerator programmes and an initial focus on the fields of sport, health, fashion, Smart Cities and the Internet of Things (IoT). Hereeast.com Runway East
Space for start-ups to meet, work, create and socialise. Located in London Bridge, Soho, Moorgate and Bristol. Runwayea.st List of UK accelerators and incubators
nesta.org.uk/blog/
WOMEN’S CO-WORKING SPACES Blooming Founders
See ‘Join Communities’ section. bloomingfounders.com AllBright
The AllBright members’ clubs are designed by and for women. From entrepreneurs to executives, freelancers to thought leaders, their members are smart, ambitious trailblazers across myriad industries, including some of the most inspiring and successful women in the UK and US. allbrightcollective.com Uma
Uma Academy runs workshops and events especially designed to prepare Uma Fellows returning to the workforce. Uma encourages their growing and diverse community of strong, talented women seeking to re-enter the workforce to take charge, be bold and true to themselves. Join the network of Uma Fellows and take charge of your future. Uma has recently opened in London and was founded by Rita Kakati Shah, a King’s alumna. beboldbeuma.com
WEBSITES AND BLOGS TO BOOKMARK Startups magazine
A beautifully designed free magazine. Check out their new issue launch events featuring inspirational speakers. thestartupsmag.com Startups.co.uk
Independent, online resources for anyone starting and growing a business. startups.co.uk TechCrunch
Breaking technology news, analysis, and opinion. techcrunch.com
UK Tech News
Everything you need to know about the UK’s tech ecosystem. uktech.news First Round Review
Untapping the knowledge trapped inside the brightest minds to bring you insights to apply in areas from management to engineering to marketing. firstround.com/review Escape The City
The recruitment company’s blog provides advice and inspiration on career change and entrepreneurship, as well as stories from those who’ve taken the leap into something new. escapethecity.org/our-blog
UNPLUG AND RECHARGE WITH ONE OF THESE INSPIRATIONAL READS The Mom Test by Rob Fitzpatrick
A cult classic when validating your business idea. Learn how to talk to customers and ask the right questions when everyone and their mum is probably lying to you (at least a little). Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp
Learn how to focus your efforts and solve thorny problems in just five days. Jake Knapp created the five-day process at Google, where ‘sprints’ were used on everything from Google Search to Google X. Hooked: How to Build Habit-Forming Products by Nir Eyal
This guide gives a four-step process on how to attract customers back to your product again and again – making it something they can’t live without. Gain practical insight to create user habits that stick and actionable steps for building products people love. Leapfrog: The New Revolution for Women Entrepreneurs by Nathalie Molina Nino
The female experience of the entrepreneurial world is unique, often deprived of access
to the support, resources and capital their male counterparts enjoy. Leapfrog offers 50 hacks to tackle the many hurdles women entrepreneurs face when launching and scaling a business. A good read for any budding entrepreneur. Elastic: Flexible Thinking in a Constantly Changing World by Leonard Mlodinow
We are constantly told how technology is changing the way we study, work and live. With the backing of neuroscience, Mlodinow identifies how we react to stimulus and can adapt to the changes technology brings by generating our capacity for elastic thinking. Platform Revolution: How Networked Markets Are Transforming the Economy and How to Make Them Work for You by Geoffrey G. Parker
Uber. Airbnb. Amazon. Apple. PayPal. What do they have in common? Harnessing the Platform Business Model. The Platform Revolution breaks down: what they are, how they work and what they mean for business and economics, as well as giving practical lessons. Range: How Generalists Triumph in a Specialized World
Want to thrive in the age of robots? Range is packed full of crucial and revelatory information about performance, success and education. A must-read for anyone that cares about improving their performance and being successful in the 21st century.
Take action!
Get your regular fix of inspiration directly from the Entrepreneurship Institute. kcl.ac.uk/entrepreneurship Instagram: Kingsentrepreneurship Twitter: @InnovateKings Facebook: Facebook.com/groups/ KCLwomen entrepreneurs
@InnovateKings
Kingsentrepreneurship
43
START! NOW
Start your entrepreneurial journey at King’s! Join a student society and gain entrepreneurial experience at university. Here are some of the student societies the Entrepreneurship Institute has supported through grants, mentoring and access to experts.
Innovation Forum
Innovation Forum is a not-for-profit organisation that connects academics, start-ups and policymakers in order to translate scientific research into innovative solutions. We do this by running Deep Science events, start-up accelerators and annual conferences. Our society is one of several Innovations Forum branches around the world. inno-forum.org and kcl.inno-forum.org Facebook: KCLInnovationForum Twitter: @KCL_IF Email: kcl@inno-forum.org KCL Tech Society
Our society is for people who are passionate about technology, entrepreneurship and building interesting products. We bring together students with different skillsets, from various disciplines, to create an innovative and supportive community of like-minded people. We offer office tours, coding workshops, hackathons, socials and meet-ups with different companies.
IMAGES LEFT TO RIGHT:
Innovation Forum; KCL Robotics; KCL Tech Society members; Enactus KCL Members in Tanzania; King’s Entrepreneurs Society Committee 2018 –19; Strand Magazine.
44 Start! Issue five 2019–20
kcl.tech Facebook: KCLTech Twitter: @kcltech Email: contact@kcltech.com KCL Robotics
Our society engages with people who are interested in robotics by providing them with social events, building workshops, hackathons and industry talks. Every year, we have increased the number of events
and opportunities for students, in order to highlight the growing importance of robotics in the world. kclrobotics.com Facebook: robotics.kings Twitter: @KCL_Robotics King’s College London Business Club (KCLBC)
We are the largest business and finance society on campus, providing exceptional opportunities to network with professionals in all industries and adding real value to members’ career prospects. We run a variety of events including panel sessions, intimate talks and company visits and have worked with the likes of Uber, Unilever, Kraft Heinz, Deliveroo and TransferWise. kclbc.com Facebook: KCLBusinessClub Email: hello@kclbc.com Twitter: @KCLBC KCL Marketing, Advertising and Public Relations Society (MAPS)
We bring together individuals who have a passion for the marketing and advertising sector. Members get hands-on experience by providing marketing services to other societies for various events, from a branding and design workshop to a digital marketing hackathon ‘Viral’ – the first of its kind! Facebook: MAPSkcl Email: mapskcl@gmail.com
LOOKING FOR SOCIETY FUNDING?
STRAND A
P
R
I
L
_
2
0
1
9
I
N
I
S
T H
S
U E
AN I
I
T
E
R
V
I
EMPRESS
BADASS FELICITY
W //
ASTON INTERVIEWING
PA I N T E R
LORIBELLE
SPIROVSKI TO
//
WE
TA L K
PHOTOGRAPHER
CHLOE //
E OF
EXPLORER
//
S H E P PA R D
FILM
PODCASTER
ROWAN
THE EMPOWERING WOMEN EDITION
S
EXCLUSIVE
N
WITH
WOODS
//
INTERSECTIONALITY ISSUES IN //
THE
//
MASCULINITY
DANCE
AND
WORLD MORE...
Strand Magazine
Run by students, the award-winning Strand Magazine covers cultural activities in and around King’s. We go to press and private viewings of events, including ones by the National Theatre, Tate Modern and theatre societies. We push members’ journalistic qualities by providing them with the opportunity to cover exclusive events and have their reviews published and read by the wider community. thestrandmagazine.com Facebook: thestrandmagazine Email: contact.strandmagazine@gmail.com Enactus KCL
Enactus KCL is part of a network of over 70,000 students and more than 500 business advisors. Our members develop and utilise their entrepreneurial skills to build social enterprises that provide innovative solutions to local and international issues. We inspire entrepreneurship through hackathons, skills workshops and business advisory meetings. Enactus KCL have represented the UK at the Enactus World Cup and we’ve won multiple awards including the ‘Idea Factory’ at the House of Lords. kclsu.org/organisation/sife/ Facebook: EnactusKCL King’s Entrepreneurs Society
Our society creates a supportive and nurturing environment for potential entrepreneurs at King’s. We equip students with critical entrepreneurial skills and connect them to the larger start-up network. We also offer a consultancy service to start-ups and provide support in setting goals and how to achieve them. kingsentrepreneurs.com Facebook: KingsEntrepreneursSoc Twitter: @kcentrepreneurs
Apply for the Entrepreneurial Activity Fund and get up to £2,000 in grant funding for entrepreneurial initiatives your society is running. All societies are eligible. Please visit kcl.ac.uk/entrepreneurship for more information on how to apply and bonus funding opportunities!
Help us, help you: enhance your future career There are many ways students and alumni can be supported by the Entrepreneurship Institute to increase your prospects after university. Join the Advisory Board Gain experience in developing strategy on an influential board to shape the future landscape of the Institute. Built on the value of inclusivity and diversity, the Board is presented with our strategic and tactical plans to gain their opinions and insights on how we can maximise the potential of our opportunities.
Become an Ambassador As an Ambassador, you will play a crucial role in representing and supporting the Entrepreneurship Institute on campus. You will engage people from across the King’s community, encouraging them to get involved with our events and activities – and get paid to do so!
Earn the King’s Enterprise Award Complete the King’s Enterprise Award and have it appear on your Higher Education Achievement Report (HEAR) to show employers! The award develops and recognises student enterprise activity and is open to all current undergraduate and postgraduate students from any faculty. Upon completion, students are invited to the annual Award Ceremony, where you’ll be presented with your award by the Principal and Vice Principal (Education) of King’s College London.
@InnovateKings
Kingsentrepreneurship
45
OUT AND ABOUT
Along with 10 King’s entrepreneurs, we were invited to No 10 to discuss how the government can make better use of technology for education and support edtech start-ups. Big thanks to Jimmy McLoughlin, Special Advisor for Business, for hosting us. It was great to meet Larry the No 10 cat! Fun fact: Larry has 240,000 Twitter followers.
We met HRH Her Majesty The Queen and the Duchess of Cambridge
We launched a new research project into the ‘Neuroscience of Entrepreneurship’
The team and entrepreneurs on the King’s20 Accelerator were honoured to meet HRH Her Majesty The Queen and the Duchess of Cambridge at the opening of Bush House.
Our new five-year study aims to identify the brain processes behind entrepreneurial minds. The project is in partnership with the Institute of Psychiatry, Psychology & Neuroscience (IoPPN).
We held the first King’s Women Entrepreneurs Retreat
Silicon Valley Comes to the UK
Forty students, staff and alumni joined us at The AllBright club to share experiences, ideas and support. Join the Women Entrepreneurs Facebook group. kcl.ac.uk/entrepreneurship/skills-programme/ women-entrepreneurs-programme
King’s Women Entrepreneurs Retreat
Silicon Valley Comes To the UK (SVC2UK) brought top tech experts to King’s, including Reid Hoffman, Co-Founder of LinkedIn; and Megan Smith, Chief Executive of Shift7 and the third US Chief Technology Officer to Barack Obama.
Silicon Valley Comes To the UK
StartUp 2019
King’s students reached the final of The Mayor’s Entrepreneur Competition
Well done to everyone at King’s who made it to the final and semi-final of the 2019 Mayor’s Entrepreneur Competition. They include: Huw Williams and Usman Goga with Resus:vr; Charles Williamson with Stairway; Leonardo Jones and Keslin Greenwood with Baxbiotech; Sara Santini and Zubier Hammadi with myLONDON; and Atif Talukdar with Data Check. Apply for the 2020 competition at London.gov.uk 46 Start! Issue five 2019–20
FIRST ROW:
King’s entrepreneurs meet HRH Her Majesty The Queen SECOND ROW:
King’s edtech founders attend a roundtable at No 10 Downing Street StartUp 2019 Studying the neuroscience of entrepreneurship
We were delighted to host StartUp 2019 from Enterprise Nation! More than 1,000 people came to Bush House for a day of inspirational talks and workshops. Over 100 entrepreneurs and small business experts spoke across 11 different stages and interactive zones. They included Steve Moore, Founder and Chief Executive of darts social bar chain Flight Club, and Mike Soutar from Shortlist Media. Watch out for 2020 tickets at Enterprisenation.com
Images clockwise from top left: Rachel Stockey; Tracy Howell, SVC2UK; David Tett; Dr Flavio Dell’Acqua, King’s College London; Enterprise Nation; Amy Lothian
Here are some highlights from the past year.
We were invited to No 10 Downing Street to discuss edtech
START!
Entrepreneurship Institute Issue 5 2019–20 Contributors Shabana Ebrahem, Founder, We Do Urban Shabana is a cultural foresight and trend consultant with 10+ years’ industry experience, spanning consumer lifestyle and culture, with a focus on wellbeing and beauty futures. Shabana is passionate about inspiring clients to get outside and make meaningful discoveries, and has run immersions in Shanghai, Milan and Berlin, among other cities.
Grigor Grigorov, Architect and Partner, Make Architects Grigor is driven by the desire to design elegant projects in sensitive environments, to imagine intriguing spaces and uplifting experiences. Since joining Make in 2012, he’s worked on a number of retail and commercial workplace projects. He’s developed a passion for working in luxury retail, heritage buildings and environments, and collaborating with contractors, manufacturers and craftsmen to deliver bespoke solutions on challenging sites.
Steven Kainth, Chief Curiosity Officer, Elluminate Steven is the founder of Elluminate, an innovation-focused research and creative consultancy that works with global consumer brands and agencies, helping them to understand what’s happening in the world around them. He is deeply curious and analyses innovation developments across major industries. Steven advises consumer brands on product development and go-to-market strategies, both in the real world and online.
BECOME A
START!
MAGAZINE
CONTRIBUTOR Think you could help make START! even better? Join our pool of aspiring journalists, interviewers, writers and designers and get involved in the creation of the next issue of Start!. Creativity and reliability required, but no previous experience necessary. Simply scan the QR code to sign up now and one of our team will be in touch with more details.
Claire Lancaster, Lifestyle Editor, WGSN Claire is a writer, editor and futurologist. She has worked for leading trend forecasting agencies Stylus and WGSN, and has contributed to outlets including the BBC World Service, Euronews, Monocle and NPR.
The views, opinions and positions expressed by the authors and interviewees are theirs alone, and do not necessarily reflect the views, opinions or positions of the Entrepreneurship Institute and King’s College London. Produced by the Entrepreneurship Institute at King’s College London. Editor: Hemali Patel. Sub editors: Hayley Ard and Leonie Jarrett. Proof reader: Nadia Williams. Photographer: David Tett davidtett.com. Design: Calverts calverts.coop
@InnovateKings
Kingsentrepreneurship
47
We’re really passionate about supporting everyone to get the most out of their time at King’s. Get equipped to adapt to an ever-changing world of work. Start your journey with us! kcl.ac.uk/entrepreneurship
Kingsentrepreneurship @InnovateKings Kingsentrepreneurship Kingsentrepreneurship EnterpriseConnect1 kcl.ac.uk/entrepreneurship innovation@kcl.ac.uk © King's College London Approved by Brand July 2019 Designed by Calverts calverts.coop