Ellewear Brand Strategy
Our Product Line
Our Products - 08
Product Types
Each piece of shapewear at Ellewear is meticulously designed with versatility, functionality, comfort, and of course, cuteness in mind. The product line is comprised of bras, underwear, and bodysuits in a vast variety of cuts, with each cut designed to accentuate features on a specific body type. We offer an interactive quiz in our ecommerce website to help our customers find their perfect Ellewear fits and styles.
Colors We offer each of our base products in several skin tone shades, however we believe shapewear is much more fun when it is not limited to only skin tone colors. On a monthly basis, we release limited-edition product collections in a new variety of trendy and vibrant color shades. Bras: Our bras come in cuts ranging from full coverage to plunging cover-
Fabrics Our patented fabric technology allows us to offer our stellar support and comfort in a wide variety of sustainable fabrics, including cotton, lace, mesh, velvet, and even vegan leather.
age and feature varying levels of of support and uplift. Whether you’re looking for maximum, cup-boosting volume, or a barely there comfort, you can always trust that Ellewear has your needs covered. Undergarments: Our undergarment pieces are offered in low-rise, mid-rise, and high-rise, with a wide spectrum of cuts ranging from thongs to full-cov-
Fit We offer a 30-day fabulous fit guarantee! If our customer doesn’t love a product, they are welcome to mail it back free of charge for an exchange or refund.
erage shorts. Our everyday pieces offer hip-hugging compression and our specialty-wear offers unbelievable booty-boosting support. Bodysuits: Our bodysuits come in a vast assortment of cuts including strapless, backless, and even a full jumpsuit. Our premium fabrics and fits will hug your tummy and smooth those fabulous curves.
