Presented by Margaret Parma

Page 1

A RT F U L LY UNITING E X T R AO R D I N A RY

homes

WITH E X T R AO R D I N A RY

lives

Born from tradition. Built for innovation.


P R E PA R E D E S P E C I A L LY F O R

JAMES & DIANE MCINTYRE 11109 Conchos Trail | Austin, TX 78726

PR E S E N T ED BY

Margaret Parma 512.639.9519

M A RG A R E T PA R M A . K U PE R R E A LT Y.CO M


A MESSAGE FROM OUR

PRINCIPAL BROKER Dear Mr. and Mrs. Mcintyre, I would like to thank you for welcoming Margaret Parma into your home. We are honored to have Margaret as our associate and know that she will bring great value to the process of selling your home. Margaret is known for client service and has a commitment to excellence exhibited by the abundance of referrals she receives Sometimes it’s a breakthrough design that brings concrete and mortar to life. Sometimes it’s a rich history. Sometimes it’s simply a courtyard garden or the sunset from the west portal. Nearly always, it is the intangible details that give a home its true worth. Sotheby’s International Realty professionals take great pleasure in discovering and bringing to life all the things that make a property unique. We take great pride in using our considerable experience, resources, and global connections to unite these special places with those who will cherish them as we do. Sotheby’s International Realty brokerages are located in select metropolitan and resort markets from London to Manhattan to Malibu. While we are recognized for selling extraordinary homes in these communities, our comprehensive approach to selling property has proven effective for fine real estate in a range of prices. Our sales associates offer local expertise, as well as the global perspective and marketing reach offered by the Sotheby’s International Realty network. We invite you to compare the list of seller services offered by Sotheby’s International Realty with our competitors’ services. We are not only separated by our widely respected team of real estate brokers and the Sotheby’s brand, but are unique in offering the following marketing proposal to our clientele. The opportunity you have given us to compete for your business is very much appreciated, and we thank you. We honor your confidence and trust. Sincerely,

J Kuper Principal Broker Kuper Sotheby’s International Realty


Y O U R I N N O VA T I V E

REAL ESTATE AGENT Margaret Parma Margaret joined Kuper Sotheby’s International Realty because of the dedicated worldwide network and marketing support provided by Sotheby’s International Realty. She possesses over 37 years of residential and commercial real estate experience. Margaret is committed to excellence and to continuously keeping her clients well informed during every aspect of the transaction. Colleagues would describe her as a true professional, one with a combination of enthusiasm, diligence and unwavering personal integrity. With a depth of experience in new and resale residential, custom homes, lot, farm and ranch sales, Margaret is able to work through every possible scenario to bring a contract to a successful close. Representing sellers of various property types, Margaret extends Sotheby’s International Realty’s full marketing program to sell the jewel of every price point. Margaret has two grown daughters and resides in Austin with her husband, Alex. Both enjoy world travel during their leisure time.

Kuper Sotheby’s International Realty 524 N Lamar Blvd, Suite 204 Austin, Texas 78703 c: 512.639.9519 o: 512.831.6577 margaret.parma@sothebysrealty.com margaretparma.kuperrealty.com


PREVIOUS CLIENTS

TESTIMONIALS Margaret is excellent- this is our 2nd transaction with her in 5 years. Her attention to detail and complete availability to handle our questions and request is very appreciated. We recommend her to any prospective buyer or seller! - A. G. & S.G. I would like to take this opportunity to comment on what a great job Margaret did selling my home in Panther Creek. I can say that with her experience, talent and professionality, and her attention to detail, I was 110% pleased working with her and I honestly believe that she got top value for the home. Not only that but she made the process as painless as possible and it was evident she had my full interest in all matters 110% of the time. Her expertise in marketing the home was awesome from photos (which her team did personally) to brochures to a website. I would further say that not only did she do a fantastic awesome job in all the “professional” areas but she takes her job to another level on the personal side as well. Margaret gets it! It is my pleasure to recommend Margaret and her team to any potential client, seller or buyer that wants top value for their home with a personal touch that she delivers. On a scale of 1 to 10 Margaret delivers an 11. - D.N.H. Margaret is an exceptional Real Estate Agent that has been an invaluable asset in my largest transactions. Margaret always delivers on her commitments and ensures that every party to the transaction does what they say. This was particularly important during construction of a custom home where she was able to anticipate and avoid challenges upfront. I highly recommend her for all your real estate transactions. - R. W. We love Margaret Parma! The fact that we have now used her to buy two houses and sell one should be testimonial enough. But here are the things that make her a great agent: • We trust her judgement which is based on her experience in the market. She was spot on in pricing the home we just sold, as well as the best marketing plan. • Margaret’s follw up and follow through is outstanding. There is no detail that Margaret would let slip. If she says she will send you a phone number or web address, she did it! • She knows so many people in all facets of residential marketing. As an example, Margaret was able to find us the right landscapers and handyman to do the “fix-up” prior to selling. • On the buying side, she was so professional and we always knew she was representing our best interest. Even though the house we bought was listed by another Sotheby’s agent, we always knew she was representing only us. • Maybe most important of all, we have developed a relationship with Margaret so that she is more than just our real estate agent, she is our friend. - T.P.G & V.G.


SOTHEBY’S

HERITAGE

Embracing the Tradition, Character and Equity of the Sotheby’s Brand Name.


A U C T I O N & R E A LT Y

COLLABORATION The collaboration between auction and realty utilizes a combination of unique and exclusive marketing efforts that provide targeted exposure to a coveted and inf luential audience.


EXPERIENCE WORLDWIDE

GLOB AL REACH With more than 18,000 independent sales associates in approximately 800 offices and 61 countries and territories.


K U P E R S O T H E B Y ’ S I N T E R N AT I O N A L R E A LT Y

A SHARED VISION Experts in Austin, San Antonio, the Texas Hill Country and Around the World

Kuper Sotheby’s International Realty was formed in 1972 under the strong leadership of Charles Kuper, Jr. and his family. A new strategic partnership was formed in 2012 when Kuper Sotheby’s International Realty merged our San Antonio brokerage with Capital City Sotheby’s International Realty, the local Austin affiliate owned by Doug & Mary Land and Jonathan Creath. In 2014, Kuper Sotheby’s International Realty and Capital City Sotheby’s International Realty merged with Amelia Bullock Realtors in Austin. Founded in 1969 by Amelia Bullock and Barbara Wallace, the company has a strong history of providing service with quality, value and integrity to everyone. Together, the three brokerages have unified ourselves under the Kuper Sotheby’s International Realty brand. This, combined with our relationship with the premier Sotheby’s International Realty brand, affirms our commitment toward providing you a superior level of service, marketing and expertise in San Antonio, Austin, and around the world.


K U P E R S O T H E B Y ’ S I N T E R N AT I O N A L R E A LT Y

OUR MISSION

It is our mission to be the leader of Luxury Real Estate in Texas by providing service that exceeds expectations, deliver knowledge that surpasses the competition, and present progressive marketing and innovative technolog y that outperforms the industry demand.


K U P E R S O T H E B Y ’ S I N T E R N AT I O N A L R E A LT Y

KUPER IMPACT

Kuper Impact is a yearly charitable program that allows our exceptional real estate agents, and the company as a whole, to support local organizations. Each of our nine offices across Austin and San Antonio has picked a specific group to contribute to, spanning a variety of noteworthy causes. Whether it’s through Kuper Impact or any other philanthropic initiative, we invite you to join us in making a positive impact on the world! For more information, visit kuperimpact.com

S an Antoni o

• 2016 Cha r i ti e s

C h i l d Ad vocates S a n Antonio

D ominion An im a l Ad vocates Gro up

K e n d a l l Co unt y Wo m e n’s S h e l te r

Ronald McDonald Ho us e C h a r i t i e s

H e l pi n g H and H o m e o f Au s t in

Fou nd atio n Commun i ti e s

La k e Trav i s Cr i s is M in is tr ie s, I n c.

M o b i l e Lo ave s & Fi s h e s

Aust in

Al am o Height s

Nor t hwest H il l s

D o min i o n

We st l a k e & D ow ntow n

B o er n e

G a ller i a

Sto n e O a k

B a r to n Cre e k


K U P E R S O T H E B Y ’ S I N T E R N AT I O N A L R E A LT Y

MANAGEMENT

Our dedicated team is committed to our agents and their clients and works diligently everyday from Austin and San Antonio to go above and beyond for their needs. Principal Broker/Owner: J Kuper

J Kuper is the third generation Broker and Owner at Kuper Sotheby’s International Realty. His daily responsibility centers on the firm’s vision and strategy with a commitment to providing the highest levels of service to both clients and agents. He previously worked in the construction industry as Project Manager for Fort Construction, LP with a focus on retail and multi-story office development as well as residential construction projects for Meritage Homes. His career began in the technology sector as Business Development Manager for Handango, a leading provider of software and content for mobile devices, and owned relationships with top tier clients such as AOL, Sprint, Research In Motion and Amazon.com. J is a graduate of Texas Christian University.

Owner: Rick Kuper

Rick Kuper has had his real estate license since 1988. Consistently recognized as the Top Realtor in San Antonio, Rick represents a discriminating clientele in buying and selling fine properties and fulfilling their needs by way of knowledge, perseverance, determination and communication. Always a professional, he conducts all transactions in an ethical manner with a deep sense of integrity and commitment to service. Within four years of becoming a sales associate, Rick was ranked third in sales (out of 3,500 agents) for the entire city of San Antonio.

Chief Operating Officer: Brianne Alston

Brianne Alston joined Kuper Sotheby’s International Realty in 2004. Previous to joining the company she was office administrator for CFS Forming Structures where she was in charge of handling major projects such as the SBC Center and La Cantera. Brianne has over 10 years experience of handling different aspects of accounting for restaurants, construction companies, non-profit organizations, as well as the real estate industry. Brianne obtained her real estate license in 2010 and is also a graduate from The University of Texas at San Antonio.

Director of Relocation: Brenda Wall

Brenda Wall has been in the Real Estate world for over 12 years with the last seven years as a Relocation Director. Prior to coming into Real Estate she worked for USAA. As the Relocation Director, she was on the USAA Advisory Council, helped achieve the Cartus 5 Star award, The Superlative Award for Best Corporate Relocation Department, Gold Medal status with Cartus and Platinum status with Cartus.

Special Projects: Josh Cates

Josh Cates is a fifth generation Texan originally from the Dallas area. He studied business at the University of North Texas and over the past 20 years successfully launched and executed the sale of four companies. His specialty in business startup, multi-regional territory development and new industry concept sales makes him extremely diverse in his role overseeing the daily operations and recruiting.


K U P E R S O T H E B Y ’ S I N T E R N AT I O N A L R E A LT Y

LOC ATIONS Nine offices to serve you.

SAN A NTO N I O

AUS T I N

Alamo Heights 6606 N. New Braunfels San Antonio, TX 78209

Westlake 4301 Westbank, Bldg. B, Ste. 100 Austin, TX 78746

The Dominion 4 Dominion Drive San Antonio, TX 78257 Stone Oak 434 N. Loop 1604 W. #3103 San Antonio, TX 78232

Downtown Austin 524 N. Lamar Blvd., Suite #204 Austin, Texas 78703 Northwest Hills 8911 N. Capital ofTexas Highway, #2120 Austin, Texas 78759

BOERNE

Barton Creek 2700 Barton Creek Blvd. Austin, TX 78735

Boerne 1002 River Rd. Ste. 300 Boerne, TX 78006

Bee Cave 13420 Galleria Circle Ste. A-105 Austin, TX 78738


K U P E R S O T H E B Y ’ S I N T E R N AT I O N A L R E A LT Y

RELOC ATION

Kuper Sotheby’s International Realty has a full service relocation department that provides services for relocation management companies that handle the relocation process for most large corporations in the United States as well as assisting with international moves.


THE MARKETING OF YOUR

PROPERTY Your home is unique. MARKETING A LISTING SUCH AS THIS TAKES AN EXCLUSIVE SET OF SKILLS AS WELL AS AN INTEGR ATED MARKETING PLAN.

OUR EXCLUSIVE GLOBAL MARKETING PARTNERSHIPS ARE DESIGNED TO CREATE MAXIMUM EXPOSURE FOR YOUR PROPERTY.

ALL THE RESOURCES THAT ARE AVAILABLE TO ME AND MY FIRM ARE UTILIZED TO PRESENT YOUR HOME IN AN

extraordinary & targeted manner.


K U P E R S O T H E B Y ’ S I N T E R N AT I O N A L R E A LT Y

MARKETING PLAN Our professionals are proud of the level of service we provide. We understand the unique value of your property and have developed the proper marketing plan that will provide the attention and exposure it deserves.

OUR COMMITMENT TO YOUR MARKETING PLAN •

Post your home to our Multiple Listing Service

Place sign on property

Add your home to KuperRealty.com and SothebysRealty.com

Have your home professionally photographed and provide a virtual tour

Create a professionally printed custom brochure (2, 4, or 8 page options)

Create a dynamic Direct Mail Campaign

Feature your home in our exclusive in-house magazine, Casas, Haciendas, Ranchos

Introduce your home to our agents on-screen in sales meeting

Host an Open House to drive further awareness

Preview your property to all interested agents

Inform you of responses and inquiries relating to your home

Provide you a copy of all advertising upon request

Provide regular updates on the sale or new listing of comparable homes in your area

Hold Open House for Realtors, perhaps in conjunction with other properties

Notify seller prior to showings - time & date, if desired


PRINT MARKETING

BROCHURES Custom and compelling professional marketing brochures.

SUBDIVISION A SPECTACULA R ESTATE City, State

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This material is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. This offering is subject to errors, omissions and changes including price or withdrawal without notice. © MMIX Sotheby’s International Realty Affiliates LLC. A Realogy Company. All Rights Reserved. Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity. If your property is listed with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers. We are happy to work with them and cooperate fully.

1 2 3 M A I N ST R E E T C I TY, STAT E 1 2 3 45

1, 23 4± sf | 4 be droom s | 2. 5 bath rooms $1, 23 4,567 | M LS # 1 23 4567

First Last c 12 3.45 6.78 9 0 o 12 3.45 6.78 9 0 first.la st@ s o th e bys re a lty.c o m kup e rre a lty.c o m


PRINT MARKETING

DIRECT MAIL Announcing your home.

MEDITERRANEAN

estate

This 1927 Mediterranean style house on a beautiful street in historic Monte Vista has been completely renovated for today’s lifestyle. The rooms are large with high ceilings and lots of light from new Marvin doors and windows. A Miele dishwasher, Bertazzoni stove and Sub Zero are features of the eat-in kitchen which opens to the large family room. Each bedroom suite has its own large bath and closet. The classic Italian yard has a rooftop patio and a sprinkler system.

6606 N. New Braunfels San Antonio, TX 78209

1 1 7 W. G R A M E R C Y P L .

S A N A N T O N IO, T E X A S 7 8 2 1 2 4,313 ± sf • 3 bedrooms • 3 full baths • 1 half bath Price available upon request

Kathy Hoermann REALTOR

c 210.508.2454 Kathy.Hoermann@SothebysRealty.com KuperRealty.com This material is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. This offering is subject to errors, omissions and changes including price or withdrawal without notice. ©MMVIII Sotheby’s International Realty Affiliates LLC. All Rights Reserved. Sotheby’s International Realty® is a licensed trademark to Sotheby’s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity . Each Office is Independently Owned and Operated, If your property is listed with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers. We are happy to work with them and cooperate fully. SIR15

1 1 7 W. G R A M E R C Y P L .

JUS T L I S TE D


D I G I TA L M A R K E T I N G

E-BLASTS Reaching fellow agents through email.

Agent Name


LOCAL ADVERTISING

SAN ANTONIO

We are proud to have long-standing and often exclusive relationships with local media partners.

TRULY UNIQUE HOMES FOR THE

connoisseur of life.

Falling Water | Comfort | $740,000 3,134± SF | 5± acres | Hilltop 360° Views

Ana Mainini 830.446.1568 ana.mainini@sothebysrealty.com

FEATURED P ROP ERTY: 25053 BLACK CREEK

Mary Carter

Huntington Estates | Price Upon Request

3,771± SF | 23± acres | Hill Country Parade of Homes

mary.carter@sothebysrealty.com

ALAMO HEIGHTS OFFICE

6606 N Ne w Br au n fe ls , San An ton io, TX 78209

210. 822. 8602

D OMINION OFFICE

4 D om in ion Dr, Bldg 2, San An ton io, TX 78257

210. 698. 3100

STONE OAK OFFICE

434 N Loop 1604 W #3103, San An ton io, TX 78232

210. 490. 1200

Long Creek: The best of everything the fairways of The Bandit Golf Club, you can start your day off playing golf before going skiing on nearby Lake McQueeney. The Bandit Golf Club is located off the shores of Lake McQueeney, about 30 minutes from downtown San Antonio. The course winds in and around Long Creek and Lake McQueeney, making good use of the natural hazards offered by the two bodies of water. The club offers instruction by experienced staff for people who want

Sponsored by Jimmy Jacobs Homes

Rolling hills, oak tree canopies and the beauty of the Hill Country make the luxury adult community of Long Creek a nature lover’s gem. Offering a variety of outdoor activities, this small, gated community between New Braunfels and Seguin is perfect for anyone looking for an active lifestyle in the country. Life in Long Creek carries the enviable challenge of deciding what to do each day. With homesites backing up to

Long Creek at The Bandit offers a private oasis with a lifestyle sure to please all ages.

AGENCY SPOTLIGHT

See LONG CREEK on G6

http://www.mysanantonio.com/real-estate/ Kuper Sotheby’s

Vidorra Condos – OPEN SUN 2-5 PM

215 N Center #507. Unbelievable Views in this downtown luxury Vidorra Condo! Corner unit, open flrpln w/1424sf, 2 pvt split brs & bas. Open concept liv, din & kit w/granite ctrs, SS appls, wood floors. $385,000 Debra Maltz 210.639.3272 MLS1074249

                  

Kuper Sotheby’s

Kuper Sotheby’s

Campanas – OPEN SUN 2-4 PM

22339 Viajes. Entertainer’s kit w/built-in wine refrig & upgraded cabs. Wood floors & upgraded tile t/o this 3/2 gem. Ext ldscaping, deck w/stor underneath, Loggia w/outside Fp. Over $100k in upgrades t/o! $491,500 Bridget Archer 210.789.8150 MLS 1072301

Encino Park – OPEN SUN 2-4 PM 20011 Oak Cave Dr. Breathtaking 2,040sf Sitterle gem on a greenbelt boasting 3/2.5 Granite in kit, mstr ba, & 1/2 ba, brick Fp & vaulted ceilings. Mstr down. Back patio surrounded by mature trees. $216,000 Nancy Roof Stacy 210.381.8602

http://www.mysanantonio.com/real-estate/

  Monticello Homes

Monticello Homes

Monticello Homes

FEATURED COMMUNITY

Street Fair!

ESTANCIA AT THE HEIGHTS AT STONE OAK NAPA OAKS Open 1 – 6 pm at 25114 Estancia Circle. Monticello Home ready for move in! Homes of Distinction Sales Event Happening Now! 1.5 sty 3870sf 4bdrm/4ba. Gourmet kit w/ island. $529,900. Sue King at 210-495-3487 or 210-218-3055. MLS# 1043162.

Open 1 – 6 pm at 8719 Versant Bluff. Monticello Home ready for move in! Homes of Distinction Sales Event Happening Now! 2 sty 3580sf 5bdrm/4ba w/gm rm. Boerne ISD. $449,900. Call Albert Ytuarte at 210-3729797 or 210-386-4094. MLS# 1044554.

HASTINGS RIDGE AT KINDER RANCH

Woodside Homes

Woodside Homes

Woodside Homes

Open 1 – 6 pm at 28535 Tristant Ridge. Homes of Distinction Sales Event Happening Now! 1.5 sty 3479sf 4 br, 3.5 ba hm w/ bonus rm & bdrm up. Views & Comal ISD. $471,900. Call Bob Johnson at 830-9807800 or 210-844-2132. MLS# 1050782.

Saturday, October 18 11am – 4pm

Bring the whole family to enjoy the newest community in Fair Oaks Ranch – Front Gate!

3.875% Financing on Select Immediate Move-In Homes*

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68

11

• Save Tens of Thousands of Dollars on your Imagine Home purchase with

Build Green on Your Lot Mike Peart Build Green On Your Lot Specialist MPeart@ImagineHomesSa.com 210.417.8866

     Old Fredericksburg Rd.

5. WILLIS RANCH from 300s to 370s 210.807.3570

FM

• Take advantage of this limited time offer available only with Imagine Homes and Wells Fargo Home Mortgage Specialist, Joe Gonzalez

1. MONTERREY VILLAGE from 210s to 230s 210.590.9229

Harper Oaks – OPEN 12-7

20227 Ashford Vista. Quaint community off Bulverde Road & Canyon Parkway. Easy access to 1604 & 281, in highly acclaimed Northeast ISD. We are now offering 3-car gar. Prices starting in the $270s. Start living your dream today! Norma or David 210.236.9237

Bulverde Rd.

possibly the best homes on the planet.

NEW SECTION COMING SOON. 28214 Willis Ranch. Stunning gated comm. & easy access to Hwy 281 & 1604. No City Taxes, Comal County ISD. We offer flexible flr plns w/10+ ceiling hts, & spray foam insul. Starting at low $300s. Terry or Smiley 830-980-8470

een unt d ain

More info – FrontGateFairOaksRanch.com

Heights at Two Creeks – OPEN 12-7 Willis Ranch – OPEN 12-7

8171 Two Winds. 2 lot sizes avail. in this brand new gated comm. near IH-10 W & Ralph Fair Rd. Many flrplns to choose from 1906-4069sf. w/10’ ceiling hts & future amenity ctr w/pool, & clubhouse. From the 270s. Stuart 210.265.1597.

Sto ne O ak P

Tour 4 beautifully furnished model homes. Enjoy yummy carnival-style food & fun games at each home!

Jim Bromley 210.415.5359 jim.bromley@sothebysrealty.com

SEE WHAT SETS US APART AT ONLYWITHKUP ER .COM

1002 October R ive r 5,Rd, Su| ite 300, e , TXEXPRESS 78006 830. 816. 5260 | SANrAnNTONIO Sunday, 2014 SECTION G Boe -NEWS | ADVERTISING SUPPLEMENT

Bulverde Road

BOERNE OFFICE

The Reserve | Comfort | $1,800,000

210.387.4663

8,000± SF | Exquisite Grounds | Burdick Homes


LOCAL ADVERTISING

AUSTIN

We are proud to have long-standing and often exclusive relationships with local media partners.

LUXURY ESTATE 123 Address 5 Bedrooms | 5 Bathrooms | $4,000,000 a perum alit es sum liquost, si nonsequas aut aut voluptur? oluptur? Namendebit Idit explabo rempore pudion consed molupta Namendebita con ped eos volorporia doloris ex esequamus, officaepudae ne icatio debis quatestor ores dolori dolupt ecae lander a comnihi llor nusciet in eos abo. Et labor sitis aut ea aperumadi officatio quatestores doluptatecae landera llorenduntus doloreh enimend ebitaqui arch temporporem corenet doluptatibus minciam aut ut rehent ehent ea aut ea ium fugit aut lacimosam, ut

Agent Name | Brokerage | 512.555.5555

homes

Offered by: Mary Hickey with

December 20-27, 2014

LUXURY ESTATE 123 Address

6 Bedrooms | 7 Bathrooms | $4,500,000 llorenduntus doloreh enimend ebitaqui arch rumque seriore nonseratio temporporemsimolor eptiam eum rem restias eiunt qui bearis et, officimpos magnimo et occumqu iberum est peratur sunt providi tatempe rumque seriore nonseratio temporporem corenet doluptatibus minciam aut ut rehent ea aut ea ium fugit aut lacimosam, estorer ehender entur? Nitatumquis rem. Ut est magni alisci ullo tem quam, to exerrum, aut reperrupta comnis molorum doles aut estorer ehender entur? Nitatumquis rem. Ut est magni alisci ullo tem quam, to exerrum, aut reperrupta comnis molorum qui quam inveri tem doles aut estorer ehender entur? Nitatumquis rem. Ut est magni alisci ullo tem

Agent Name | Brokerage | 512.555.5555

An entertainer’s dream Custom home designed by reknowned Austin designer Jauregui, page 3

OUTDOOR TRENDS

NEIGHBORHOODS

There’s much more to consider when choosing an outdoor fountain than just style.

A family-friendly master-planned community, Avery Ranch is just minutes from Austin.

INSIDE An advertising supplement to the Austin American-Statesman


TA R G E T E D L A R G E - F O R M AT I N S E R T S

EXCEPTIONAL PROPERTIES Distributed in the Wall Street Journal. Unmatched in our local markets.

Exceptional

Pr opert i e s

hil l coun t ry | central texas | sou th texas


D I G I TA L M A R K E T I N G

HOME OF THE DAY Home of the Day is a unique opportunity to showcase your property each month to nearly 180,500 aff luent home buyers in the San Antonio market and 340,261 aff luent home buyers in the Austin market through the Business Journal online.


D I G I TA L M A R K E T I N G

CULTUREMAP

CultureMap is a digital advertising opportunity on a premier local lifestyle site. Partnering with CultureMap allows your property to reach an aff luent, trend-setting audience generally between 25-50 years old.


®

YO U T U B E

YA N D E X

BING.COM

YA H O O !

GOOGLE

SEARCH ENGINE MARKETING

T H E S U N DAY T I M E S

BLOOMBERG MARKETS

RESIDE REGIONAL

OCEAN HOME

B O S TO N M AG A Z I N E

FINANCIAL TIMES

L U X U RY P RO P E RT I E S M AG A Z I N E

INYT WRAP

I N T E R N AT I O N A L N E W YO R K T I M E S

C O U N T RY L I F E

RO B B R E P O RT C O L L E C T I O N

N E W YO R K T I M E S

S OT H E B Y ’ S P R E F E R R E D

S OT H E B Y ’ S A RT & H O M E

WA L L S T R E E T J O U R N A L

PROPERTY ADVERTISING

P RO P G O L U X U RY

JAMES EDITION

HEARST

FINANCIAL TIMES

DW E L L

ARCHITECTURAL DIGEST

BLOOMBERG

MANSION GLOBAL

WA L L S T R E E T J O U R N A L

N E W YO R K T I M E S

BRAND MARKETING

S C M P ( N A N Z AO. C O M / N A N Z AO C H I N A N . C O M )

L U X U RY E S TAT E

P RO P G O L U X U RY

JAMES EDITION

ELLE DÉCOR

FINANCIAL TIMES

DW E L L

ARCHITECTURAL DIGEST

BLOOMBERG

MANSION GLOBAL

WA L L S T R E E T J O U R N A L

N E W YO R K T I M E S

ONLINE BANNERS

APPLE

ELLE DÉCOR

FINANCIAL TIMES

P RO P G O L U X U RY

MANSION GLOBAL

ARCHIECTURAL DIGEST

BLOOMBERG

N E W YO R K T I M E S

MOBILE ADVERTISING

FINANCIAL TIMES

L U X U RY E S TAT E

P RO P G O L U X U RY

JAMES EDITION

DW E L L

MANSION GLOBAL

WA L L S T R E E T J O U R N A L

N E W YO R K T I M E S / I N T E R N AT I O N A L N E W YO R K T I M E S

ONLINE PROPERTY DISTRIBUTION

JAN

FEB

2016 MARKETING PLAN

SOTHEBY’S INTERNATIONAL REALTY

MAR

APR

MAY

JUN

JUL

AUG

SEP

OCT

NOV

CONTINUED…

DEC


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FEB

MAR

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© MMXVI Sotheby’s International Realty Affiliates LLC. All Rights Reserved. Sotheby’s International Realty Affiliates LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Sotheby’s International Realty and the Sotheby’s International Realty logo are registered (or unregistered) service marks licensed to Sotheby’s International Realty Affiliate LLC.

B O R N F R O M T R A D I T I O N . B U I L T F O R I N N O VA T I O N .

eGallery S I R To u c h G a l l e r y I N T E R NAT I ONA L S I G N I F I C A N T S A L E S B R A N D P U B L I C R E LAT I ON S

S C M P ( N A N Z AO. C O M / N A N Z AO C H I N A N . C O M )

ELLE DÉCOR

DW E L L

WA L L S T R E E T J O U R N A L

SOCIAL MEDIA

ELLE DÉCOR CELEBRITY HOMES SPONSORSHIP

E L L E D É C O R C U S TO M M A R Q U E E

E L L E D É C O R H O M E PAG E S P O N S O R S H I P

ELLE DÉCOR CONTENT IGNITION

E L L E D É C O R N AT I V E TO U T

E L L E D É C O R C U S TO M H E RO U N I T

E L L E D É C O R C RO S S P L AT F O R M C O N T E N T ROA D B L O C K

E L L E D É C O R P RO P E RT Y G A L L E R I E S D E S T I N AT I O N ( L I S T I N G S )

P RO P G O L U X U RY E D I TO R I A L N E W S F E AT U R E

P RO P G O L U X U RY L I S T I N G S

L U X U RY E S TAT E . C O M E D I TO R I A L

L U X U RY E S TAT E . C O M L I S T I N G S

J A M E S E D I T I O N . C O M C U S TO M P RO P E RT Y L I S T I N G S

DW E L L . C O M R E A L E S TAT E PA RT N E R E X C L U S I V I T Y

DW E L L . C O M L I S T I N G S PAG E

DW E L L . C O M P I N T E R E S T B OA R D C O L L A B O R AT I O N

DW E L L . C O M S O C I A L P RO M OT I O N ( 2 X F B , 2 X T W I T T E R )

DW E L L . C O M F I X E D S E A R C H T E R M S P O N S O R S H I P

DW E L L . C O M S P O N S O R E D C O L L A B O R AT I V E C O L L E C T I O N ( 5 A RT I C L E S )

DW E L L . C O M N AT I V E P O S T S W / V I D E O + S O C I A L P RO M OT I O N

DW E L L . C O M C U S TO M S P O N S O R E D P O S T S W / P RO P E RT Y S L I D E S H OW

A D. C O M N AT I V E S L I D E S H OW

A D. C O M OW N E R S H I P O F R E A L E S TAT E S U B C H A N N E L

A D. C O M OW N E R S H I P O F R E A L E S TAT E I N D E X PAG E

A D. C O M E X C L U S I V E S P O N S O R S H I P O F C E L E B R I T Y H O M E S F O R S A L E

A D. C O M E - N E W S L E T T E R I N T E G R AT I O N

A D. C O M E X C L U S I V E H O M E PAG E TA K E OV E R

B L O O M B E R G . C O M H I G H N E T & L U X U RY C O N S U M E R I N D I V I D UA L AU D I E N C E TA R G E T I N G

B L O O M B E R G . C O M L I V E T V A N D VO D P R E - RO L L V I D E O

F T. C O M L AU N C H L I S T I N G S S P O N S O R S H I P

F T. C O M D I S T I N C T I V E L I V I N G C O - B R A N D E D B A N N E R S

F T C O - B R A N D E D P RO P E RT Y P R I N T P RO M OT I O N 1 8 X 1 / 4 PAG E

M A N S I O N G L O B A L . C O M H O M E PAG E H E RO U N I T

M A N S I O N G L O B A L . C O M H O M E PAG E F E AT U R E D P RO P E RT I E S M O D U L E

M A N S I O N G L O B A L . C O M L I F E S T Y L E S E A R C H OW N E R S H I P

M A N S I O N G L O B A L . C O M E X C L U S I V E F R I DAY H O M E PAG E OW N E R S H I P

W S J D N . C O M G L O B A L N E T WO R K V I D E O

W S J . C O M C U S TO M V I D E O S E R I E S “ H O U S E G U E S T ”

W S J . C O M I PA D M A N S I O N E X C L U S I V E S P O N S O R S H I P

W S J . C O M E X C L U S I V E F R I DAY R E A L E S TAT E OW N E R S H I P

NYTIMES.COM MOBILE FLEX FRAME

N Y T I M E S . C O M P RO P E RT Y L I S T I N G S

N Y T I M E S . C O M I N T E R N AT I O N A L H O M E PAG E R E A L E S TAT E M O D U L E

N Y T I M E S . C O M C RO S S - P L AT F O R M R E A L E S TAT E S L I D E S H OW S P O N S O R S H I P

N Y T I M E S . C O M M O B I L E I N - S T R E A M F E AT U R E D P RO P E RT Y

N Y T I M E S . C O M S P O N S O R E D P RO P E RT Y I N R E A L E S TAT E S E A R C H S A L E S

N Y T I M E S . C O M H E RO C A RO U S E L I N R E A L E S TAT E : F I N D A H O M E

N Y T I M E S . C O M V I D E O I N T E G R AT I O N

I N T E G R AT E D PA R T N E R S H I P S

2016 MARKETING PLAN

SOTHEBY’S INTERNATIONAL REALTY

DEC


G L O C A L M E D I A PA RT N E R S H I P S

POWERFUL

Media partnerships whose innovation, experience and international impact help drive awareness for the extraordinary properties our network represents while driving over 800 million media impressions for the Sotheby’s International Realty brand.


PROPERTY

ADVERTISING

Our property advertising opportunities leverage many of the world’s most well-known media publications to enhance local marketing initiatives and drive awareness in the global markets we serve.


PROPERTY & SIGNIFICANT SALES

MAR KETING Distinctive marketing, custom-tailored for each unique client.

The plan to successfully market your home includes a combination of powerful interactive and direct mail efforts to generate additional consumer interest both locally and globally. We have access to some of the most qualified buyers in the world, whereby our skillful marketing has led to these special properties being successfully represented.


D I G I TA L M A R K E T I N G

SIR.COM

In an ever-increasing global marketplace, SothebysRealty.com attracts more consumers to search, view and inquire than any other luxury real estate website.


D I G I TA L M A R K E T I N G

SIR.COM

Properties may also be found on our network of interconnected, local focused and globally aware members’ site.


D I G I TA L M A R K E T I N G

KUPERREALTY.COM A gorgeous, functional gateway to Central and South Texas real estate.


D I G I TA L M A R K E T I N G

LEADROUTER Providing immediate connection for interested buyers any time of the day.


NICHE MARKETS

LIFESTYLE WEBSITES Connecting discerning buyers and sellers of iconic rural & recreational retreats around the globe.


ONLINE EXPOSURE

PROPERTY DISTRIBUTION

Includes the most significant media companies and real estate focused websites in the world.

Online Marketing Summary

March 19, 2014 - January 08, 2015 615 Contour Dr San Antonio, TX 78212, US $2,850,000 MLS # 1046373 Property Id: 4587410

Agent Name Rick Kuper Kuper Sotheby's International Realty 6606 N. New Braunfels San Antonio, TX 78209, US Agent Phone: 210-477-9279 Office Phone: 210-822-8602 first.last@sothebysrealty.com rickkuper@kupersothebys.com http://www.kuperrealty.com Website Traffic Comparison Website

Number of Views - Last 4 Weeks

Top Cities

City

Property Views

San Antonio, TX

1,343

Property Views

Zillow

8,296

realtor.com

5,448

Trulia

2,313

SIR Network

1,193

www.KuperRealty.com

1,128

JamesEdition

186

LuxuryEstate.com

186

NY Times

135

HomeFinder.com

36

Chase My New Home

13

Houston, TX

122

Austin, TX

84

PropGOLuxury

11

New York, NY

49

Wall Street Journal

9

Homes.com

5

Real-Buzz

2

Laredo, TX

39

Mexico, Distrito Federal, MX

33

Dallas, TX

32

Tijuana, Baja California, MX

28

RealtyTrac

1

Boerne, TX

24

Puyallup, WA

23

FreedomSoft

0

HomeAdverts

0

Terms Used

HomeSteps

0

Property Views - Occurs when a consumer views the full property detail page for your listing on a marketing website.

SearchALLProperties by L2L

Top Cities - The cities from which the greatest number of consumers live that are viewing your listing. - indicates that the traffic reported by the site includes traffic from mobile applications.

ImagesWork by CirclePix

Total

0 0

18,962

Your listing was also sent to* Daily Telegraph USAA

*Although your property listing is being displayed on these websites, we are currently unable to track the property views and inquiries for these websites. Sotheby's International Realty and the Sotheby's International Realty logo are registered (or unregistered) service marks used with permission. Each Office is Independently Owned and Operated. The information set forth on this report is based upon information which we consider reliable, but because it has been supplied by third parties, we cannot represent that it is accurate or complete, and it should not be relied upon as such. The offerings are subject to errors, omissions, changes, and are subject to timing of delivery and updates of reporting metrics and related data.


YOUR HOME

AROUND THE WORLD

Exclusive global marketing and world-class innovation, our eGallery and Global Distribution Programs create a unique, global reach for your home.


MARKETING

SEARCH ENGINE To maximize the potential for your home to be found online, it is essential to have a strong search engine marketing strateg y.


SIR

MOBILE

SIR Mobile is the only luxury real estate mobile app that works anywhere and searches globally.

• GPS search, find the closest home. • Search globally in 49 countries. • Driving directions to the home of interest. • Social sharing on facebook and twitter. • Tap to connect, call or email. • Points-of-interest toolbar.


SOCIAL

SOCIAL MEDIA Connecting a global real estate community through the strength of social media.


SOCIAL

LOC AL SOCIAL MEDIA

Kuper Sotheby’s International Realty has a strong presence across all major social media platforms inlcluding Facebook, Instagram, Google+, Twitter, and Pinterest.


SIGNIFICANT SALES

THROUGHOUT THE WORLD Successfully representing and skillfully marketing unique homes and their stories while offering million-dollar marketing for homes of all price ranges


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