HEROES PROGRAM & SCHOLARSHIP FUNDRAISING CAMPAIGN

PROGRAM & SCHOLARSHIP CAMPAIGN

CHANGING LIVES. BUILDING COMMUNITY. TOGETHER

Be a Hero We are thrilled to announce The Salvation Army Kroc Center’s 5th Annual HEROES Program and Scholarship Campaign, an effort that will bring a community of dedicated volunteers together to meet the goal of raising $80,000 to help more than 1,200 neighbors in need.

Mrs. Kroc’s vision was to provide worldclass programs to children, adults and seniors in our service area, regardless of their financial circumstance.

Mrs. Kroc’s generous endowment pays for 40% of the Kroc Center’s $9 million annual budget. Her vision was that the community would help generate the remaining $5 million needed to balance the budget each year through program service fees, membership dues, and donations to campaigns like this.

Each year the Kroc Center offers scholarships to nearly 2,000 people in our community, totaling nearly $300,000 in financial assistance.

These scholarships allow children, families and seniors to participate in programs that encourage them to discover their talents, promote creativity, wellness, spiritual discovery and community engagement.

In order to keep this program up and running we need the support of community members like you!

Join our efforts to change lives & build a stronger community

Program & Scholarship Campaign

THE MISSION

6 weeks

April 18-May 29

100

Volunteer Campaigners

$80,000 Campaign Goal

AT A GLANCE

THE CAUSE The program and scholarship fund allows children, families and seniors to participate in life-changing programs at The Salvation Army Kroc Center regardless of ability to pay.

For many recipients, scholarships make a crucial difference in their lives by providing basic needs including: childcare during the Summer so single parents can work, exercise and wellness to the ill and injured, support and social engagement for the elderly and emergency food to the poor.

Help us uplift our community by making a true difference in individuals’ lives.

CHANGING LIVES Maria is a single mother of an 8-year-old girl.

She works a minimum wage job and only has enough money to pay for rent and food.

Through the scholarship fund, her daughter has been able to participate in Day Camp during holiday breaks from school, providing child care so she can continue to work.

“If my daughter didn’t have this scholarship, I wouldn’t be able to go to work, and we couldn’t survive.”

“The Kroc Day Camp has helped her grow personally and emotionally, and it is helping her turn into a caring and responsible young lady.”

Maria has referred at least five families to The Kroc Center with similar financial struggles and believes The Kroc Center is a blessing in her life that has given her daughter opportunities that she was unable to provide on her own.

THE SALVATION ARMY KROC CENTER’S PURPOSE In keeping with the mission and holistic approach of The Salvation Army, The Salvation Army Ray & Joan Kroc Corps Community Center provides opportunities that facilitate positive, life-changing experiences through: art, athletics, personal development, spiritual discovery and community service.

The Salvation Army Kroc Center’s facilities, programs and services bridge the gap between potential and opportunity for children and adults, strengthen individuals and families, and enrich the lives of seniors.

We are Community The Salvation Army Ray and Joan Kroc Corps Community Center is a 12.4-acre family support, education, recreation, and cultural arts center, made possible by a generous gift by the late philanthropist Mrs. Joan Kroc. In keeping with the mission and holistic approach of The Salvation Army, the Kroc Center provides opportunities that facilitate positive, lifechanging experiences through: art, athletics, personal development, spiritual discovery and community service.

The Salvation Army Kroc Center’s facilities, programs and services bridge the gap between potential and opportunity for children and adults, strengthen individuals and families, and enrich the lives of seniors.

THE KROC CENTER BUILDS COMMUNITY BY: •Offering meaningful programs regardless of income •Supporting our partner elementary schools •Enriching the lives of seniors •Strengthening families •Teaching children teamwork, values, and character •Providing Opportunities for Community Engagement

•Distinguishing ourselves with excellence and commitment to mission •Connecting people to opportunities for Spiritual Discovery •Serving with Kindness Compassion and Excellence

Making an impact

The Salvation Army Kroc Center will use your gift to make a meaningful impact in your community.

$5,000

$2,500

$1,000

ensures unlimited possibilities for youth in our community at the Salvation Army Kroc Center.

provides 28 children with one week of Summer Day Camp memories.

$500

provides 15 children the opportunity to participate in the Saints Basketball League or other after school athletics programs.

allows 6 children the opportunity to join the

COME SEE OUR PROGRAMS IN ACTION! JOIN US FOR A GUIDED TOUR. CALL 619.269.1501 TO SCHEDULE YOUR TOUR TODAY!

Kroc Center for a year.

$100 allows 2 children to learn to swim with a full session of lessons.

SCHOLARSHIPS PROVIDE LIFE CHANGING OPPORTUNITIES FAMILY MEMBERSHIP

ATHLETICS

67 youth assisted $5,109 provided

108 families (260 individuals assisted) $60,190 provided

49 youth assisted $1,523 provided

OUTCOME: Children learned to ice skate, teens competed in hockey and students of all ages figure skated in our annual Ice Show.

OUTCOME: Moms and babies learned sign language together, dads and kids practiced Tai Kwon Do, and families raced up the rock wall.

OUTCOME: Parent’s witnessed their child make the winning basket for the Kroc Center Saints Basketball team--but more importantly watched their humble reaction, which demonstrated a true understanding of sportsmanship.

ICE SKATING & ICE HOCKEY

YOUTH & TEEN MEMBERSHIPS 39 youth assisted $4,821 provided OUTCOME: Teens worked out, played basketball, and swam, and children read books, climbed the rockwall, and made new friends.

SENIOR MEMBERSHIPS 31 people assisted $8,478 provided OUTCOME: Seniors engaged in social activities with one another, took computer classes, got their taxes done for free, gardened with toddlers, did yoga and developed new friendships

ADULT MEMBERSHIPS 110 people assisted $35,513 provided OUTCOME: Adults were able to make exercise fun with Zumba and Spin, some lost more than 10 pounds and some became dedicated volunteers. Adults with physical disabilities and injuries were able to get exercise in our therapy pool.

ARTS & EDUCATION 75 youth assisted $5,375 provided OUTCOME: Children interested in acting got a role in the Kroc Kids Junior Theatre Company’s production of the Little Mermaid. Others learned to play the piano or guitar, or had their artistic talent nurtured in fine arts class.

DAY CAMP 215 youth assisted (933 weeks of camp) $137,237 provided OUTCOME: Children spent the summer meeting new friends, swimming, playing sports, doing art projects, learning to skateboard and ice skate, and engaging in character building curriculum. Day Camp scholarships provide a lifetime of fond memories.

YOUTH SWIM LESSONS

250 youth assisted $15,000 provided OUTCOME: Children jumped into the pool for the first time, went under water, and learned basic life-saving water safety skills, while having fun in a safe environment.

Total annual scholarship support is made possible by the Heroes campaign and an additional $120,000 provided by private funders

“When I found out we got a Day Camp scholarship, I knew my son’s life would be changed. I knew his future was in much better shape.”

-Day Camp Scholarship Recipient’s Mother

MAKING A DIFFERENCE The scholarship fund has made a true difference for single mother Ellen and her 8-year-old son Andrew who suffers from ADHD and has trouble making friends.

Ellen’s financial struggles have made it difficult to provide basic needs for her son, and paying for social activities was simply not an option.

A couple of years ago Ellen started to worry about Andrew’s future, as he had no one to play with and became isolated. “I was scared because I knew that Andrew needed something new in his life,” said Ellen. “I didn’t think I could get him involved in anything with the little money we have.”

Ellen soon learned about The Salvation Army Kroc Center and its scholarship program through a family friend, and she signed up right away. She was accepted and signed Andrew up for several programs at the Kroc Center.

Since then, Ellen has noticed a positive change in Andrew’s attitude – especially when she is picking him up from The Kroc Center.

“Andrew is improving his physical health, and I think it’s helping him channel his energy so he is less angry and more relaxed.”

“Andrew has become part of a community at the Kroc Center,” said Ellen. “It’s helped him so much.”

“Andrew has become part of a community at the Kroc Center ... It’s helped him so much.”

-Kroc Center Scholarship recipient’s mother

You can be a true Hero

O BUSINESS O INDIVIDUAL

MAKE A PLEDGE TODAY NAME, BUSINESS OR ORGANIZATION

KROC CENTER MEMBER? O YES

O NO

CONTACT NAME (IF BUSINESS OR ORGANIZATION) MAILING ADDRESS CITY

STATE

PHONE NUMBER

EMAIL

KROC CENTER PROGRAM & SCHOLARSHIP FUND PLEDGE AMOUNT:

O O O O O O O O

$25 $50 $100 $250 $500 $1,000 $2,500 OTHER:$________

HOW DID YOU HEAR ABOUT HEROES?

ZIP

o Volunteer (name)_______________ o Staff(name)____________________ o Mail o Other_________________________

I WILL FULFILL MY GIFT AS FOLLOWS:

O CASH ENCLOSED $__________________________ O CHECK (MADE PAYABLE TO THE SALVATION ARMY KROC CENTER SCHOLARSHIP FUND)

O MONTHLY PAYMENT (12 PAYMENTS) O I AUTHORIZE THE SALVATION ARMY KROC CENTER TO ONE TIME CHARGE THE CREDIT CARD INDICATED BELOW

O VISA

O MASTERCARD O AMEX

O DISCOVER

FOR MORE INFORMATION ABOUT HEROES CONTACT 619.269.1547 or 619.269.1411

NAME ON THE CARD: CARD #:

EXP DATE:

SIGNATURE (REQUIRED)

DATE

Please note charges will appear on your credit card statements as The Salvation Army-Long Beach. While our credit and debit transactions are processed through our Long Beach Headquarters, rest assured your money stays right here at the Kroc Center in San Diego.

The Salvation Army Kroc Center 6845 University Ave, San Diego, Ca 92115 WWW.KROCCENTER.ORG

Calling all Heroes

www.KROCCENTER.org