1 minute read

In-store Signage Print

It is important to maintain this type structure. This allows for clarity, consistency, and a strong hierarchy for all communications. Font sizes could vary depending on the physical size of the signage.

Main Messaging | Radikal Thin White on black background

Advertisement

White Logo on Black Background

Main Headline

Radikal Thin

Color: Black Main Body Copy

Radikal Thin | Grey 70

Font size should retain minimum of 1:2 ratio with the main headline

Black Logo on White Background

Step-by-step Information

Radikal Bold is used for the title | Radikal Light is used for the body copy White on black background | Primary Solid Color Palette can be introduced for each step | Font size remains the same as the Main Body Copy

Footer | Radikal Light

Color: Black | Should still be legible enough

This article is from: