L3 Magazine ft. Noise Cans - April, 2019 by L3 Magazine

April, 2019 | L3 Magazine ft. Noise Cans | Life. Love. Lyrics. | www.L3Magazine.com

M A G A Z I N E

Tiffanie Malvo’s “Oh Snaps!” Turning Heads King Addies Music World Fight Club Sound Clash Style

From Sound to EDM

Safaricom JazzFest: Highlights Music Charts Music News Jamaica Music Conference’s New Dates Editorial: The Symbolism Of Buju’s Return

Noise Cans

L3 Magazine | April | 2019 | No. 60 CEO and Editor-in-Chief

Natasha Von Castle – natashavoncastle@gmail.com

Publisher

L3 Media Group Inc. – L3Magazine@hotmail.com

Managing Partner Rohan Beckford

VP Marketing & Special Events Niyah of MYC Entertainment

VP Strategy Neil Pearl Music Review Editor Jennifer Menster

Charts Analyst Emelio Lynch aka Melio Sounds Contributing Editor and Caribbean Affairs Editor Tricia ‘ZJ Sparks’ Spence

Contributing Editor and Music Editor Tre Carn

Director of Caribbean Promotions Keisha Pinnock

Special Consultants Camille aka Talent Promo | Tilsa Wright

UK Editor Evelyn Germain Senior Writers & Photography

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 3

Editors Heart... It is said that illuminated people walk with a glow; they’re consciousness radiates so profoundly that the naked eye can’t help but see it. Buju Banton, when taking the stage on his historic ‘Long Walk to Freedom’ show; his first (of many shows to come) held in Jamaica, walked on stage with that illuminated glow. At first saying nothing, his presence and the deafening screams of his fans was what all the Angels, Saints and Ancestors longed to see and hear. As I watched Buju perform, I was overwhelmed with symbolism. His all-white suite, symbolic of what Christians wear when they are baptized. DJ Khaled escorting him on stage reminded me of John the Baptist leading Jesus to the water to be baptized. The color white, symbolic of peace, tranquility and being blemish-free are all intertwined with my interpretation of Buju being a renewed man … and his locks … long and uncut … symbolic of his spirit that couldn’t be broken. The artists selected to perform as opening acts, in many ways are like Buju’s apostles. No matter where they performed in the world, they made sure to honor their then captive comrade by performing a medley of his songs. They helped to make sure that Buju’s voice was not forgotten on international stages – this was not lost in Buju’s illuminated sight. What I love most about Buju’s return is the fact that millions of fans worldwide tuned in to watch him perform, tens of thousands gathered to honor him in person, and even more await his arrival on their shores for concerts. This is the power of the Almighty moving through one of his vessels … just one. This is a movement that cannot be stopped; a fire that cannot be cooled. The messiah has returned, and all the earth beholds this gladness! Agree or disagree via Twitter @NatashaVonC

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 5

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 7

â&#x20AC;&#x153;It was like the more recognition I receive the more I feel I had to develop and evolve. Having this mentality made me selfish but selfish in the way of wanting the best for ME which allowed me to find my voice. In finding and understanding who I am, it allows me to give my fans and audience the truest expression of me. I feel it takes selfishness to be great.â&#x20AC;?

- Noise Cans

L3 Magazine interview on page 64

April, 2019

featuring Noise Cans Pg. 14 Can you believe that this year, 2019, VP Records turns 40?! Where has the time gone? It’s gone into the development of the Reggae industry as we know it today, and it’s gone in to promoting our artists to the world! Pg. 18 The ook that changed Jamaica is one of the most thrilling novels you will ever read! Set to a landscape of Jamaica using its’ natural resources to overcome poverty, author Ira Poyser imagines the first family and all the battles that have to be overcome while they run the country futuristically. Pg. 24 It’s Reggae Sumfest to BBC! Organizers have announced 3 headliners being Buju Banton, Beres Hammond and Chronixx - what a lineup indeed. We have a sneak peak at some of the plans coming our way for this years Fest! Pg. 38 It’s not easy being the daughter of a living musical legend, but Tiffanie Malvo definitely makes it look that way. Her natural beauty and authentic voice draw people to her. She has that and more ... she’s not just a pretty face. Read more about her to understand why we think she is one to watch. Pg. 54 Safaricom JazzFest is an event that you must attend at least once in your lifetime! Some of the most incredible musicians on the planet make the stage their home as they thrill fans with guitar riffs, brass bands and more. What makes this event in Kenya so special? Writer Vincent Libosso knows! Pg. 44 It’s still a little hard to believe that Hip Hop, authentic Hip Hop that is, comes from Jamaica, and it does! Writer Marcus Weller explores the sounds of Five Steez and Mordecai on their album Love n Art. Well made and produced, people from everywhere will love what the duo have done ... easily.

On the Cover: Noise Cans is the epitome of the concept ‘you can become anything you set your mind to.’ The influential DJ speaks to writer Pia Jordine about how he came into the business of EDM, and what influenced him to wear a mask. Noise Cans also pays homage to the Sounds that influenced him to explore music the way he has. Now he’s producing music and much more! L3 Magazine | April, 2019 ft. Noise Cans - Pg. 9

VP Records Turns 40 And We’re Celebrating! Contributed

VP Records is 40! What began as a duo promoting music in Jamaica, grew to be one of the industries most needed sources for music. Unselfishly, Vincent and Patricia distributed Reggae across Jamaica and around the world, ensuring that our culture is heard everywhere we are! To commemorate this monumental 40th year, the world’s largest reggae music company, announces a year-long calendar of activities in celebration of its 40 years in the United States. The year will feature a variety of music and cultural events, products, historical exhibits and experiences, in Jamaica, across the U.S., Toronto, Canada and London, England. “VP is integral to the history of reggae and dancehall music. We take this responsibility seriously and we are using our 40th anniversary to celebrate the music’s rich heritage as we steward the genre into the future,” said company president Randy Chin. “A major focus for the anniversary is highlighting the company’s commitment to the development, promotion, and globalization of Jamaican music.” Marketing Caribbean culture and island lifestyle through music, events and merchandise, VP Records has been at the heart of reggae, dancehall and soca for 40 years. From Dennis Brown, Barrington Levy, and Freddie McGregor to Sean Paul, Beenie Man, Lady Saw, and Tarrus Riley, VP Records has become home to some of the biggest acts in reggae music. The label’s current roster includes Alborosie, Jah Cure, Raging Fyah, Gyptian, Beres Hammond, Queen Ifrica, Ikaya, Jah9, Fay-Ann Lyons, Christopher Martin, Maxi Priest, Busy Signal, Spice, Romain Virgo, and Spiritual. The company kicked off its anniversary celebrations with a return to its homeland of Jamaica in January for Strictly The Best – LIVE Montego Bay, and a historical exhibit titled A Reggae Music Journey at Donald Sangster airport in Montego Bay. The exhibition will move to Kingston’s Norman Manley International Airport in June. Reggae Trail - March Where there is music, there is culture. Where there has been reggae music, the sons and daughters of Jamaica have also been. The Reggae Trail will be an interactive digital experience that features a map of historical locations throughout the five boroughs of New York City central to the growth of the Jamaican music industry and VP Records. Users will learn how the growth of Jamaica’s music abroad shadowed the migration patterns of its populace and how VP Records played an ongoing role in the growth of the music. Record Store Day – April 20th To commemorate the annual celebration of vinyl culture, four newly issued vinyl exclusives are expected for release. Locally, VP Records will present a live sound system showcase. Events will be held at VP Records’ retail outlets at 170-21 Jamaica Avenue in Jamaica, New York and at 6022 SW 21st St. in Miramar, Florida. L3 Magazine | April, 2019 ft. Noise Cans - Pg. 13

con’d... VP Concert Summer Series VP records will be celebrating its 40th anniversary with at least three major live concerts in the New York City area this summer, including the 9th staging of the Grace Jamaican Jerk Festival at Roy Wilkins Park in Queens on Sunday July 21st. Details on additional locations and featured acts is forthcoming. 40th Anniversary Box Set - TBD A retrospective look at the vast catalogue of hits and rarities from VP Records, this box set will showcase the record label’s contribution to reggae music. VP Records was started as Randy’s Record Mart, a record store in Kingston, Jamaica. Under the enterprising and entrepreneurial leadership of its founders, Vincent and Patricia Chin, this mom and pop business would evolve over time into a record label and distributor with global reach. The Chin family’s ability to keep its fingers on the pulse of what the people want while adapting to where the record business is heading is what has fueled the label’s ability to stand the test of time.

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 15

Jamaica Music Conference Changes Dates! Contributed

SAVE THE DATE! February 13th to the 16th 2020 is the next Jamaica Music Conference (JMC)! Joining the “Celebration of Reggae,” on the heels of the UNESCO declaration recognising “the reggae music of Jamaica,” the JMC announces that the 7th Edition of this premier event will be held in Downtown Kingston, the Heartbeat of Jamaica, during Reggae Month 2020! The JMC was highlighted by Minister Grange during her speech at UNESCO, as one of the vehicles helping to preserve and propel the national sound, and the Ministry of Culture, Gender, Entertainment & Sport has pledged its continued support for this revitalised 2020 offering! In 2019 the JMC International Summit Series will reach Canada, USA, Africa, Australia and Europe. The year will be spent connecting with stakeholders and building bridges, closing with a one day launch and showcase event in Jamaica in November 2019, ahead of the Reggae Month 2020 staging under the theme “Reggae Mekka Jamaica: Vision 2020”. While highlighting Jamaica as the mecca for reggae, the JMC will place its cultural lens on the nation’s Vision 2030 plan to determine where we are going and how can the music take us there. “Vision 2030 is an excellent roadmap to Jamaica’s nation building, and We the organisers of the JMC, deem it necessary to highlight it during this milestone year that is 2020. Constructive dialogue, strategic planning and effective execution are crucial, if we are to achieve the targeted development,” said Kareece Lawrence, local coordinator of the JMC. “The industry-trusted JMC workshops, panels and JMC / Irie Jam Football competition will remain. And, through exciting new partnerships and increased performance showcases, the JMC will attract a wider audience of music industry professionals and entrepreneurs,” said Kwasi Bonsu Esq., JMC Co-founder and Washington DC based member of the diaspora. The 2020 staging of the JMC will be a milestone for the reggae mecca and another step along the path to ensure that the billions of global reggae fans worldwide feel compelled to travel to Jamaica to experience, invest in and help to expand the reggae of Jamaica! The organizers will be releasing more information as it becomes available via their website, www.jamaicamusicconference.com, and on social media @thejmceffect. L3 Magazine is a proud media sponsor of the Jamaica Music Conference which next year (2020) celebrates its 8th staging.

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 17

UJA - The Book That Changed Jamaica By: Lucy Bryson

UJA - The Book That Changed Jamaica, cleverly imagines a future in which Jamaica escapes the impasse and lives up to its immense, untapped potential. The country harnesses one of its greatest natural resources, solar energy, to variously lift itself out of poverty and bolster its athletics talent to Olympic, world-beating dominance. Ira Poyser’s impressive work of fiction fuses real-life events with fictional characters to create a hopeful – and realistic – vision for post-2030 Jamaica. Not without reason did respected Jamaican newspaper The Daily Gleaner describe it as having “bright, provocative moments” and succeeding in “challenge us to reflect”. The date is a key one; Jamaica is currently several years into its ambitious Vision 30 Plan, described by the state as a “strategic road map to guide the country to achieve its goals of sustainable development and prosperity by 2030”. The book contains numerous references to real life events and characters, too. There are ‘cameos’ Jamaican dancehall megastar Shaggy, track legend Usain Bolt, and even American indie musician Ezra Furman. A contemporary, sexually-charged romance, UJA - The Book That Changed Jamaica tells the fictional story of Khadeen and Orson “Awesome” Matisse - a power couple like no other. Orson is a former 400-metre Olympic champion who goes on to become Jamaican Prime Minister, while Khadeen is a beautiful, intellectual heavyweight with an aspirational vision for the future of the country. Set in Jamaica, New York, Chicago and Manchester, UK, the book spans a time period from the 1960s to 2031. It follows the pair’s turbulent relationship and the repercussions of publishing ‘Universalizing JA’, a book which sets out to convince their countrymen to harness the power of solar energy to transform Jamaica’s entire future. But with great power comes great responsibility, and the most powerful couple in the country struggle to adapt to their new role as leaders. Alongside the dramatic ups and downs of the central couple’s relationships, Poyser threads in a story of athletic achievements, a giant, uber-destructive storm, and a sports superstar - presumed dead after the storm - with a severe case of amnesia. Doping scandals, mistaken identity, sexual transgressions (this is a racy novel in places) all have a part to play, and readers also follow the fortunes of the pair’s son Leo, captain of the Jamaican Athletics Team, as he struggles to discover who he really is and where his true strengths lie. As Orson and Khadeen overcome their differences to find their missing son, they also fight for Jamaica’s place on the world stage and discover the true strength of their own relationship. UJA - The Book that Changed Jamaica by Ira Poyser ( Sculpture Enterprises) is available now on Amazon. com: https://www.amazon.com/UJA-Book-That-Changed-Jamaica/dp/1522893490v L3 Magazine | April, 2019 ft. Noise Cans - Pg. 19

March for Music Education The March for Music Education (MME) engages the global music industry and fans in support of one of the world’s most treasured music institutions--The Alpha Institute School of Music in Kingston, Jamaica. MME is a non-profit campaign for musicians, record labels, management companies, and fans to join in support of Alpha and its mission to develop the next generation of music makers coming out of the legendary school at 26 South Camp Road in Kingston. The March for Music Education Campaign seeks to fund 20 music student scholarships for returning and deserving Alpha music students during the 2019-2020 academic year. “We are so appreciative of the efforts of the artists, labels, and companies supporting the work being done at Alpha and in particular for the opportunity it affords to Alpha students,” says Margaret Little Wilson, Administrator of The Alpha Institute. “Youth music education has proven to contribute to community, professional and personal development. Alpha is looking forward to making connections and building relationships with music and education supporters around the world through the March for Music Education scholarship and instruction drive.” The campaign begins with a challenge: MME invites music fans, artists, bands and brands as well as the public to take action by making a contribution to the campaign in the name of music education or a musical inspiration. Secondly, the campaign asks participants to share their commitment to music education publicly with an #ISupportAlpha post on social media using MME original social media content. Over the coming weeks, MME will be signing up global partners -- regional and local artists, labels, and industry organizations -- to focus support on the next generation of Jamaican music creators, singers and players of instruments. From bands to brands that have been touched by Jamaican music, the music community can make a clear statement that music education, counselling and social assistance is necessary for those in Jamaica who need it most. “Alpha gave me a second chance to life. When there was no other choice, Alpha was there,” said Sajay Watson, Alpha Institute class of 2017, and now a full time studio technician for RJR, Jamaica’s largest radio company. “Alpha is a family setting for me because it made me appreciate the value of working with others. Alpha is important to me personally and professionally because of the special music performance and technology training I received, which allowed me to pursue a career path I had always dreamed of.” MME in support of the Alpha Institute School of Music has already attracted notable partners, including Easy Star and VP Records, both of whom point to the impact Alpha has had on the development of Jamaican music. “The Alpha Institute has been instrumental in building the global phenomenon that is Jamaican popular music,” said Pat Chin, co-founder of VP Records. “VP Records, which celebrates 40 years this year, would not have been as successful had not it been for the work of the Sisters of Mercy who run the school, the L3 Magazine | April, 2019 ft. Noise Cans - Pg. 21

con’d ... March for Music Education the teachers and music staff at Alpha. As VP Records reflects on its history and the future of the music industry, we are eager to work with the March for Music Education to strengthen the work done by Alpha innovators like Don Drummond, Johnnie Osbourne, and Yellowman.” And Eric Smith, of Easy Star Records, notes the importance of ensuring that the foundation of Jamaican music is not separated from Jamaica itself. “We have an opportunity to put into practice the values that attracted us to Jamaican music in the first place--the music, the message, and the community they inspire,” says Smith. “The links we are creating now will not only support Alpha students who need it, but create connections around the world based on a commitment to youth, education, and economic development that we at Easy Star Records believe are a key part of our mission. We are honoured to be a part of the March for Music Education campaign.” To make the campaign even more exciting, the March for Music Education is offering a chance to experience Kingston, Jamaica to everyone who donates to the campaign. Everyone who makes a gift will be entered to win a mountainside stay at Strawberry Hill, owned by the equally legendary founder of Island Records, Chris Blackwell, or the urban bohemian hangout called Jamnesia, where reggae and surf culture become one. This is not the time to sit on the sidelines. Join the March for Music Education and be a part of the action to benefit one of Jamaica’s most important and unheralded institutions. Donations are accepted via PayPal on the March4MusicEd.org website using the “Take Action” buttons. Donations may also be made via wire transfer and by check. 100% of donations to the March for Music Education go to the Sisters of Mercy Jamaican Ministry to fund 20 student scholarships for the 2019-2020 school year. Scholarships underwrite tuition, transportation, nutrition, counseling, work experience and all materials needed for these students. Funds as well provide support for the music curriculum infrastructure, including teachers, for these students. The Alpha Institute, led by the Sisters of Mercy for more than 100 years, was a home to thousands of orphaned youth and is best known as the place where many of Jamaica’s most accomplished musicians got their start--from jazz man Dizzy Reece to the Skatalites to reggae icon Johnnie Osbourne. The Telegraph (UK) noted Alpha’s role in helping “to release the spirit of one of the most musical islands in world” and the BBC has called Alpha a “dream factory”. Now a day program, the non-profit school provides young men 16-22 years old with holistic music training, personal development and work experience. In addition to session and touring work, Alpha has been successful more recently in placing its students in jobs that include music technology and radio broadcasting. About Alpha Boys: https://www.youtube.com/watch?v=yKBdE7rr80Y

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 23

Reggae Sumfest - Our Music, Our Culture! By: Balford Henry

Although the full line-up for Reggae Sumfest 2019 is yet to be fully announced, worldwide interest in this year’s renewal is already being evaluated through early ticket sales. According to the promoters the results showed that excitement is already high among patrons for 27th staging of the iconic event. “Ticket sales have gotten off to a running start, following an early bird ticket flash sale inclusive of both general admission and VIP passes that sold out in less than the 48 hours allotted for the online sale,” their release said. Commenting on the already high demand for tickets, Downsound Entertainment (DSE) boss, Joe Bogdanovich noted that, although it is still early in the year, there was such strong demand for tickets that they decided to do a short early bird sale, to offer discounted prices to our loyal patrons. “Even we were a bit surprised at how quickly it sold out. This is a great sign, it shows just how strong the Sumfest brand is, and how much support there is for the event, both in and outside Jamaica. People love the event, the music and the overall experience of being in Jamaica surrounded by the amazing culture,” Bogdanovich said. Sumfest 2019 promises to be one for the books, with an impressive schedule of events leading up to the greatly anticipated concert nights on July 19 and 20. The week of events is expected to kick off on July 14 with the Sumfest Mawnin Medz beach party, followed by the Street Dance, All White Party, All Black Blitz Party, Global Sound Clash and the Reggae Sumfest Symposium. Bogdanovich and his DownSound Jamaica Team have upgraded and modernized the festival into a top tier global property. They have preserved the Jamaica roots and authenticity, and gave the festival renewed focus on Jamaican artists and culture with the mantra “Our Music Our Festival.” Also added are cutting edge Video Live Streams in both HD Broadcast format and 360° Surround Video that gives audiences a live feel, as if they are personally there. This stream is available to the world on multiple media platforms. Viewership of the Live Streams is in the hundreds of thousands of views from all over the world. Archival videos from Reggae Sumfest now number around 100,000 videos on Youtube, with views in the hundreds of millions. The festival itself was promoted months on end through well managed global digital campaigns that had huge global penetration in the tens of millions, hitting web traffic, searches, youtube, facebook, Reggae /Dancehall / Music / Lifestyle websites, and other platforms on a massive global scale. The mission … enhance and establish Reggae Sumfest as a truly global festival and media property presenting a world class authentic Jamaican musical and cultural experience. Sumfest has upped the game with a launch in Trinidad and Tobago for 2019 which adds to the list of New York, Kingston and Montego Bay. For tickets visit: https://reggaesumfest.com L3 Magazine | April, 2019 ft. Noise Cans - Pg. 25

Canadians Flock to ‘Beachorama’ For Fun in the Sun! By: Zakada Milton

It is no secret that Canadians endured an exceptionally harsh winter with temperatures averaging -20 degrees, and it is also no secret that Canadians love to party. Wren4Life of All Starz Entertainment and Niyah of MYC Entertainment have teamed to take Canadians from the cold with Beachorama on Saturday April 27th, 2019 at Sabina Park! Created by Wren4Life, Beachorama is a beach-based event held 4 times per year which allows party-goers to indulge in the best music, from the best DJs on the beaches of Jamaica as they enjoy premium beverages. When contacted by Niyah of MYC Entertainment about hosting hundreds of travelers for fun in the sun and sand, Wren didn’t hesitate to say ‘yes.’ “I’m glad that Beachorama has grown from being a party in Jamaica to now being a party that hosts foreigners too. Canada is more than welcome to party with us!” Adding to the excitement of the Canadian presence, rapper Rooftop Rep from New York whose catalog of music includes collaborations with Lil Pump and Kanye West will be joining the artistic lineup. When speaking to media about making this union happen, Niyah said “I am excited for this partnership. As a Canadian promoter, my job is to give fans new experiences they’ll love, and Beachorama does that. Thanks to the support from Barcode Saturday’s, Canada’s hottest party, we have a chance to take clientele from Canada to Jamaica.” Fans are welcome to bring their own coolers to the event as DJs play the best in Dancehall, Soca and Hip Hop. Joining Rooftop Rep on the stage is King of the Dancehall Beenie Man! The DJ lineup includes Kurt Riley, Team Shella, Hattaklaps, Copper Shot (Sean Paul’s tour DJ) and Rolexx (Konshens DJ). Beachorama is a quarterly event that blends premium entertainment with premium fans. Now in its 7th year. For more information visit www.beachorama.party About Niyah of MYC Entertainment: Founded in 2001 by Niyah, MYC Entertainment has become synonymous with connecting party and event goers with the hottest DJs and prestigious venues. Her 18 years of experience has seen her work showcased in Toronto’s famed entertainment district, particularly with Club Orchid and the Barcode Saturday’s brand. Her every Saturday event sees capacity crowds while stars such as Firekid Steenie, and MC Crazy Chris make patrons party like it’s 1999! Not restricted to Toronto, Niyah has produced successful events in Montreal, Edmonton, Atlanta, New York, Jamaica (Kingston and Montego Bay) as well as Barbados.

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 27

4 Causes for Disease By: Senora Goldman There are 4 major causes of disease which are responsible for immune system suppression. This suppression affects both people and pets. Diseases such as anxiety, cancer, depression, diabetes, head aches, high blood pressure, high cholesterol, lupus, multiple sclerosis, gas and bloating, kidney disease, liver disease, herpes and all other health problems can be attributed to these 4 things: Number 1: Nutritional deficiency In my opinion disease is caused by nutrient deficiency. Scurvy is a vitamin c deficiency; rickets is a disease of children, characterized by imperfect calcification, softening, and distortion of the bones typically resulting in genu varum, or “bowlegs.” This is a deficiency of vitamin d. Beri beri, a disease-causing inflammation of the nerves and heart failure, is caused by a deficiency of vitamin B1. This particular deficiency is responsible for the immune system suppression, hence the cause of the disease. Number 2: Toxins Non-prescription and prescription drugs, for example acetaminophen is the number one cause of liver damage in America says the government. The commercials tell you: Side-effects are disease caused from the toxins in the drugs. A toxins suppression of the immune system creates an environment for people to develop disease in the blink of an eye without any warning signs. We are bombarded by toxins on a daily basis; round up is one of the most widely used toxins found in almost all non-organic food, not to mention other herbicides and pesticides. Our homes are a haven for toxins. Items such as carpet glue, the shower curtain, couch, wall paints with voc toxins and most wood stains contain these toxins. Toxins from inhalation, the new car scents, anything with perfume or fragrant aroma is a toxin, fluoride and chlorine in the water, artificial sweeteners like splenda, high fructose corn syrup are toxins. All plastic containers, most canned foods and juice boxes hold toxins. Number 3: Electromagnetic Electromagnetic chaos exposure, radiation from 5G wireless network, cell phones, high definition televisions, Wi-Fi, microwave, wireless devices and laptop computers causes DNA damage, suppressing your immune system causing cancer. These radiation side effects are fatigue, depression, hormone imbalances which lead to numerous, ‘now’ common diseases. Number 4: Mental and Emotional Stress Emotional Stress causes your body to become acidic. Stress triggers a chain of deadly reactions like inflammation that leads to all the deadly diseases. Your body becomes prone to illnesses and diseases, cancer, heart disease, high blood pressure and a lot more. We’ve touched on a few areas that contribute to dis-ease in your life. Take some time to do research and build awareness so you can protect yourself, family and friends. Making a few small adjustments may result in you feeling much better, and extending your life by a few more years! L3 Magazine | April, 2019 ft. Noise Cans - Pg. 29

VE L3 Magazine | April, 2019 ft. Noise Cans - Pg. 31

Music We Love Analea Brown

Singer & Songwriter The moment the riddim starts, and you hear the voice of Analea Brown, your body immediately starts to rock and groove … your ears are already telling your body to rock and come een because the irie vibe has arrived! Where did Analea Brown come from? Her sound is amazingly unique and fitting. Coming from a big musical family, Analea grew up singing with her siblings in church. Family gatherings consisted of having a guitar or ukulele out and everyone singing along. Born and raised in Salt Lake City, Utah, the singer-songwriter/reggae fusionist’s biggest influences include Lauryn Hill, Mary J Blige, Selena, Beyonce, India Arie, and Whitney Houston - to name a few. “Some of my cousins were in the popular 80’s band ‘The Jets’ and when I was little I can remember going to so many of their concerts and daydreaming about singing on stage in front of a big crowd. As a kid I was definitely inspired by the music and people around me.” Analea is the singer/songwriter partially responsible for Tenelle’s title track record “For The Lovers,” which hit number 1 on iTunes and Billboard charts. She also helped pen Swells ft. Sammy J’s number 1 iTunes hit “Still Wanna Be Your Lover” as well as one of the best reviewed songs on iTunes for the famous 80’s band “The Jets” 25th reunion album called “Believe in Love.” Her pen found its way to the rising young Polynesian star Fancy Nancy. She also helped 5th Harmony’s Dinah Jane write her first two singles before she auditioned for X- factor. Analea’s debut album is set to release this year entitled “Queendom”. When asked what her vision was behind this album she responded, “I spend a lot of time trying to get to know everyone on my social media. An inspiring part of that for me has been meeting and hearing the stories of other women; women who embrace their power and sexiness; women who have forgotten their power; women who are ashamed of their insecurities; and women who have made sacrifices in chasing their dreams; women of every shape, size and color, this is for all you. Queendom - for everything life puts us women through, and for the men who love and accept every inch of it! L3 Magazine | April, 2019 ft. Noise Cans - Pg. 33

Music We Love Compilation Project

Big Woman Tingz “Big Woman Tingz”, the highly anticipated 10-song compilation album featuring an all female line up of amazing music with meaning, dropped officially on Friday March 8th on all digital platforms and the buzz has been spectacular! Released on the GURLES, Ltd. record label, and being distributed by ZincBeats, the project debuted on International Women’s Day 2019 and is a prolific echo of the experiences of women around the world. “LA AAA ADY”, a catchy anthem by newcomer Jamila Falak is the most recently debuted featured single gaining quite a bit of steam, and fans, with its fun proclamation and definition of queendom. Previously included on the soundtrack of UMC Network movie series “Jacqueline & Jilly” (created by Victoria Rowell, popularly known as Drucilla Winters of Young & the Restless), Falak’s song is also the debut video of the album. Other previously released singles such as “Pretty Girl” by Minori, “Everything” by Latoya Jane, and “Naa Mek Dem Win” by Keisha Firmm are vibrantly laced with eclectic, soul soothing production and empowering messages. Additional artists on the project include: Lisa Hyper, CK, Ammoye, Shivaun Rufus, The Wixard and there’s also a collab featuring Chevelle Franklyn, Flavia Beswick and Jodian Pantry. The entire album is a celebration of the collective journeys of the women who came together on the project, however, what makes this project so special is the backstory on how it came about. Music for Change In 2015, a Kingston based, USAID-funded program called “Fi Wi Jamaica” (a non-profit lead by Professor Rosalea Hamilton—current CEO of the LASCO Chin Foundation) rolled out an extremely unique 3-year program empower vulnerable groups through a range of interventions, including the healing power of music. Executed by the University of Technology Jamaica (UTech), the “Masters in Residence” (MIR) program provided a progressive opportunity and structured environment for young and aspiring inner city musicians, songwriters, music producers, managers and vocalists to learn from and create music with some of Jamaica’s biggest music business icons. When the program got under way, and creative synergies began flowing, several of the female participants found common ground on the undeniable challenges faced by aspirational women in a largely male dominated Jamaican music industry. —Big Woman Tingz. L3 Magazine | April, 2019 ft. Noise Cans - Pg. 35

Music We Love Estelle ft. Maleek Berry

“Meet Up!” A lyric video is now available for the Afro-flavored duet “Meet Up” by Estelle featuring Maleek Berry. The lyric video done by Dezign R Studios (Jah Cure, Protoje) features a playful animation of Estelle and Maleek Berry cruising down a road in a red convertible. Produced by Supa Dups (Sean Paul, Rihanna), the song has an urban flair that will fit well in R&B and commercial DJ sets. The lyrics showcase the kinetic energy produced by equal parts attraction and anticipation, the lyrics are as flirty as the groove is infectious. Coming from the latest Estelle album Lover’s Rock, the song was an early stand-out, picked up by the Afro-Beats programmers at Spotify and added to multiple playlists. Now, weeks later, the song is gaining traction with radio and dance floor programmers from London to Lagos and back to LA. The lyric video comes off the heels of The Estelle Experience tour in which Estelle gave fans intimate performances at high end venues in Montego Bay, New York, Philadelphia, DC, Atlanta and Nashville. Patrons got to experience her live band set as well as hear the story behind “Lovers Rock” from Estelle herself. Inspired by her parents love story. The album “Lovers Rock” was released last September and also features songs “Love Like Ours” featuring Tarrus Riley, “Better”, So Easy” featuring Luke James and “Lights Out”. Estelle Experience West Coast dates will be announced soon. Estelle recently performed in Jamaica as a part of the Strictly The Best celebration. Joined on stage by Super stars Beenie Man, and Christopher Martin, Estelle thrilled fans by performing tracks from her album. The rapper and songstress introduced her Reggae sound to fans at a performance at the GRAMMY Museum receiving critical acclaim. YouTube Link: https://www.youtube.com/watch?v=XJgtYl_LqEE See more here: https://www.vprecords.com/meet-up-by-estelle-ft-maleek-berry-lyric-video-out-now/

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 37

Music We Love Tiffanie Malvo

“Oh Snaps!” Daughter of Reggae veteran Anthony Malvo, Tiffanie is following in his legendary footsteps as a singer and performer. Also a model and aspiring actress, Tiffanie is adding to an already famous legacy. Growing up in a musical household, inspired by her parents Ruby Dillon and international recording artist Anthony Malvo, Tiffanie realized she wanted to be a singer at thirteen and was determined to make her own path. With the blessing of her parents and the Malvo magic touch, it was only a given for Tiffanie to join the family business. A triple threat; singer, trained dancer, actress, Tiffanie joined the Ashe Performing Arts Company for Acting / Dancing / Singing at age fifteen. After graduating from George Brown College, she recorded her first song, a duet with her father. With great reviews and response ‘Gimme me Ganja’ was her confirmation to follow her dreams in the music world. With firm roots in Toronto, Tiffanie is no stranger to fans on digital streams nor those who tune into the radio airwaves in Canada. Her song “Come Inside” featuring Supreme, quickly reached the #1 spot on the VIBE 105 FM’s “local charts” in Toronto, and eventually reached #1 on their International chart. Her “No More Love” single landed on radio in 2012 and gained a Canadian and worldwide following. “Jus the Other Day” in 2013 finalized her catalogue for the stage and Tiffanie has since performed in Canada and Jamaica; with a 2014 Reggae SumFest performance which gave her much recognition. In 2016, top producers Deejay Dario and awar- winning Major Lazer called upon the talents of Tiffanie to release the Dancehall/EDM fusion “SET IT OFF.” This would mark the first song released in the UK Markets and UK charts giving Tiffanie more fans. Known for her interactive live performances and stylish presence, Tiffanie has graced the stage representing for strong, classy and independent women. Ms. Malvo is getting great reviews after opening for Nesbeth, Wayne Wonder, Exco Levi, Ding Dong and Tifa. With her mix of singing and deejaying, Tiffanie is creating her own sound and her latest releases “Proud” and “Own Money” have been blazing up the Canadian market both in nightclubs and on radio, leading the way to more performances. The woman that has everyone saying “Oh Snaps!” has so much in store and ready to show the world. Connect on the Gram >>> @tiffaniemalvomusic L3 Magazine | April, 2019 ft. Noise Cans - Pg. 39

Music We Love Nikki Brooks

New EP “Free” Nikki Brooks, one of the US Virgin Islands’ most popular artists is pleased to announce the launch of her new EP entitled “Free” and her website www.iamnikkibrooks.com. “Free” is Nikki’s fourth solo project since returning to the Caribbean music scene in 2015. The EP contains five tracks across multiple genres. In her own words “I think that Free is a true representation of how I feel at this moment. I did not want to lock myself in a box and have people think that I am only capable of singing soca music.” The album’s tracks are indeed a fusion of rhythms and sounds. The first track “Sweet So” sees Nikki’s powerful vocals on a trap style beat. Track two “Ah Feeling” pulses with a steady soca ‘riddim’ while track three “Only for tonight” is a sultry reggae groove featuring one of Jamaica’s rising stars Itakay. Tracks four and five are both energetic blends of techno and soca. “Bet Yah” featuring Atlanta rapper Terre Redd is an upbeat party-starter, and “Misunderstood” is Niiki’s heartfelt dedication to her beloved Virgin Islands. Nikki has poured herself into this project, recording with new engineers and in new spaces, including Miami’s famed Circle House Studios. The project includes writing from international hit maker Shervaughn ‘Diction’ Edwards, Anguillian songwriter Cheva Richardson. In addition “Free” has production from Trinidad’s Dike Pereira of Nyce Nation and the Virgin Islands’ very own Simon ‘Gusty’ Lettsome Jr formerly of The Venomous Poizon Band. The EP coupled with Nikki’s new website both promise to usher Nikki’s music into new markets and introduce her and Virgin Islands’ music to new fans. They also serve as a fantastic prelude to her dynamic stage performances this year at St. Croix’s Carnival festivities. She performs in St. Croix on December 30th and January 5th. Find out more about Nikki Brooks at www.iamnikkibrooks.com and look out for her EP “Free” available in the coming weeks on all streaming platforms. Nikki’s Soca Vibes >>> https://www.youtube.com/watch?v=cjk2LbAsIss

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 41

Music We Love Artist Mysta

“Give You All” Sometimes when we need an answer, we can look to the hills to point us in the right direction. In the case of music, Reggae to be exact, the hills of St. Catherine is where we looked to hear the voice of Reggae artist Mysta. Formally known as Andrae Duhaney, Mysta uses music to paint pictures for listeners that include irie grooves and life’s topical issues which combine in sweet melodies. The singer and songwriter spent most of his formative years singing at church and school concerts. His influences range from renowned Reggae artists like the crown Prince, Dennis Brown, and the King of Reggae, Bob Marley. Both icons music provides inspiration to many, especially when addressing societal issues such as oppression and inequality. Even years after their deaths, their music still inspires which is what Mysta aims to do. Mysta’s passion for Caribbean history and literature also comes alive through his music with songs like “Just Believe” and “Warrior.” While speaking to media, the artist said “sometimes you need a rebel mentality because life is like a battle field which can be very cruel to a person who is not prepared. On the other side, life can be so much more rewarding and fun, if you develop the will and drive to succeed.” After pursuing various management roles in the Tech industry, Mysta began performing at popular venues in Ontario, Canada with the Itation Band. “After performing with the band at my first couple shows the feedback from the audience was quite resounding. Persons started to encourage me to get more involved in music. I remember performing at a friend’s wedding and a gentleman came up to me saying, “I don’t care what else you are doing in Canada but you have to keep doing music” and as such the catalyst for Mysta Music was born.” Mysta currently records for an independent label “Rumba Box Records” with the debut single “Just Believe.” His single “Give You All” is charting in Canada. Stream “Give You All” today >>> https://www.youtube.com/watch?v=A-9dyg5LuvI L3 Magazine | April, 2019 ft. Noise Cans - Pg. 43

Music We Love Five Steez & Mordecai

Love N Art

By: Marcus Weller

The moment I pressed ‘play’ on the Love n Art Album by Five Steez and Mordecai, I realized a couple of things: one, they are not afraid to pursue true Hip Hop in the form it was originally introduced to the masses, and two, Hip Hop from Jamaica is rich and authentic! Fans are treated to 9 tracks of Jazz riffs over laid back beats while Five Steez and Modecai paint pictures with their lyrics. They describe their sound as being ‘jazzy and soulful boom-bap Hip Hop meant to inspire hope.’ That is a good way to describe their sound too. Building anticipation from fans, and earning attention from critics, the duo released four singles, then made the project available for purchase and streaming on all digital platforms. When asked about the project Steez said ““This is my most honest and personal project yet; I believe it is my best body of work thus far and the music is very universal because of the sound and the message.” Mordecai, who produced the entire album, says, “Five Steez has easily been one of the most consistent Hip Hop acts in Jamaica and it was a joy to help in adding to his discography. This is an album for Hip Hop heads, but also anyone that appreciates good music with meaning and substance.” Love N Art opens up with the song “Give Thanks” followed by the Shaq the MC-assisted “Dreamer,” which was released as the third single. Steez then speaks to some ladies he encounters on “All I Need” and gets back to business on the track “Work.” The song which began the album campaign in September, “True Original,” appears fifth on the project, and Shaq the MC returns as a guest on “The Message,” a powerful song about redemption and being one’s best self. The theme of hope continues as the album progresses to “Some Day” and “Days N Times,” the last single released in January. Love N Art then closes with the title track – “Love N Art (What I Feel)” – where Five Steez emphasises the importance of knowing one’s purpose and worth. With the album now available, fans can look forward to the upcoming “True Original” music video this month as well as more content online. A physical roll-out of limited-edition CDs will be available in April. Connect and get social: http://www.fivesteez.com L3 Magazine | April, 2019 ft. Noise Cans - Pg. 45

Music We Love Osagyefoâ&#x20AC;&#x2122;s

#RealityCheck By: Nana Yarquah

The Reggae industry in Ghana is celebrating several album releases for 2019, and one release that has many talking is that of Ghana’s international reggae icon Osagyefo. As we expected, the singer hit strongly with his much-anticipated album Reality Check. Though many musicians prefer launching their albums indoors, the “Simple Entertainer” chose a mega launch outside for fans to get closer to him and feel connected to the new touches he has added to his brand as a reggae artist and the quality of productions on the new album. With the likes of Ras Kuuku, Blakk Rasta, Konkarah, Kojo Kombolo, Kamelyeon and one of Ghana’s fastest rising reggae star Jahwyz among others, the star was well represented at the Bukom Square! The album by the Ghanaian reggae veteran includes hot singles like “Place Turn Up,” “Every Hustler,” and “Good To Go” among others which fans and reggae lovers worldwide are jamming to. Rated producers like Zapp Mallet, Brainy Beatz, Crownzy Beatz, Ibee OnDe Beatz and Wazumbi helped in the production works on the album. When commenting on Reggae talent in Ghana, Osagyefo said “There are several reggae artistes in Ghana but they are not able to shine. The industry is too closed.” With attention from the global market, disc-jocks are now taking a closer look and listen to artists who shared the stage with the star and others. Splitting his time between Holland and Ghana’s capital city Accra, Osagyefo collaborates with bands like The Sons of Zion, The Zion Children, and The All Star Crew. He has performed at major celebrations such as the Bob Marley ‘Africa Unite’ show with members of the Marley Family, and performs extensively in Holland with Black Star Foundation at venues such as Paradiso, Bitterzoet, Blijburg, Paard, and LVC. He has played and performed with bands like Smiley, Orange Grove and Brother Marcus & The Irie Connection, Bambu Station & Ras Iba. Stream Reality Check on iTunes: https://itunes.apple.com/us/album/reality-check/1454221672 Connect with the artist on IG @GHOsagyefo L3 Magazine | April, 2019 ft. Noise Cans - Pg. 47

Music We Love 2Babaâ&#x20AC;&#x2122;s New Music

“Excuse Me Sister” It’s been a decade since the original single by the inimitable Nigerian superstar 2Baba, ‘Excuse Me Sister’ was released and made a mark on the African music sphere. Today, producer Osiki Ojo, is paying homage to one of the sparks that ignited a new sonic plain for Nigerian music, with a remix to his original production of the single. Osiki met 2Baba previously known as 2Face Idiba (“African Queen”) in November 2004 whilst on tour production duties at the Guinness “Black Gold Tour” headlined by Wyclef Jean. The introduction of a new sound coming out of Nigeria gave Osiki the opportunity to be creative and his experimental style led to a fusion of genres ranging from fuji to juju to apalá layered with hip hop, RnB beats and dance hall rhythms. This, paired with the authentic sounds of Nigeria evolved into the creation of the original version of ‘Excuse Me Sister.’ The single became a number 1 hit in 2009 and was a love song with a political edge. It became an anthem and a pledge to beautiful women around the world - highlighting the notion that “we stand by you and protect you.” Osiki says, “Excuse me Sister has a poignant message that resonates truth in 2019. 2baba wrote a classic. Classic records stay with us forever. I am blessed to be part of this song from its birth to its resurgence. I wanted to reshape the song and add a reggae feel to it and see how far we could push the original for a new decade.” Fast forward 2019 and 2Baba is now known as the godfather of the Afrobeats genre which is speedily taking over the globe. As part of the campaign we are celebrating “Queendom” and invited women around the world to submit a picture or video depicting the queen that they are. The video’s were compiled into a single video which was released on social media on Valentine’s Day. 2Baba, Osiki and 528 Global are proud supporters of all women from all walks of life in all professions! Connect socially: www.528musicglobal.com L3 Magazine | April, 2019 ft. Noise Cans - Pg. 49

Sounds We Love King Addies Music

World Fight Club Buju Banton recently generated extraordinary excitement for fans worldwide when he used his instagram stories feature to big up three international sound system icons, one of which is North America’s legendary reigning king sound—King Addies! The nine second “…big sound ah big sound…” video post immediately went viral and thrust the global sound system fraternity into a now ongoing conversation about the celebrated sounds mentioned by the legend. This epic social media moment occurred while the world is still very much elated about Buju’s recent “Long Walk to Freedom” 2019 Tour. The impeccable timing of Buju’s post has put sound system culture at center stage of the global entertainment conversation, just as King Addies moves to leverage their influential platform to push the sound clash industry to the forefront. In 2019, King Addies decided to play alongside younger sound systems across the industry to give them an opportunity to compete with them. Many wondered why a sound of King Addies’ caliber would put their legacy on the line to clash newcomers. Shinez, Co-Manager of the champion sound stated, “You have to offer fresh music and experiences to fans, old and new, in order to push the culture forward, and we are about showcasing authentic sound system culture to wider audiences.” At New York City’s highly anticipated sound clash featuring One-A-Day sound, King Addies easily defeated the new sound. The sounds promotions arm will debut an all-new global sound clash arena, World Fight Club (WFC). With a beautiful heavyweight championship belt on the line, DJs and sound systems will compete in the series designed to engage new fans, as well as DJs and sound systems, with or without dubplates, globally. “Round One” of WFC will establish a New York tri-state champion, who will go on to defend the belt title versus contenders from all over the world. The WFC debut is a long awaited ‘settle the score’ 3-way sound clash featuring the 2017 US Rumble Champion out of the Bronx, Platinum Kids (PK), who is a NYC party scene heavyweight with very little clash experience, and/or dubplates. Connect on the Gram @kingaddiesmusic L3 Magazine | April, 2019 ft. Noise Cans - Pg. 51

Concerts We Love Richie Spice

Live in Kenya!

By: Vincent Libosso Photos By: Nicholas Kimuli | Wango Alfred

Richie Spice’s most recent trip to Nairobi, Kenya brings more proof that the Reggae stars music knows no borders and his fans are just as supportive today as they were when he first began in the industry. Over the years, Richie’s music has stood the tests of time which puts him in the ‘classic’ category. His strong themes of love and consciousness are bridged together in the universal concept of ‘One Love’ so it was no surprise that he began his concert with a traditional Rastafarian prayer. The Reggae and Rastafari champion brought his trademark catalog for a performance that had the stadium packed, and fans singing word for word. Hit songs like “Earth a Run Red,” “Youths Dem Cold,” “Marijuana” and “Brown Skin” are just some of the many songs that have inspired Kenyans over the years. Spice also introduced his fans to his newest single, “Beautiful Life” which features Kathryn Aria from Toronto, Canada. The single resonated very well with his fans. The ladies rocked and swayed as he sang. It is a different sounding song and welcomed by the ears of all. Presented by The Hype Group, Richie took to media ahead of the concert to explain the power of Reggae saying, “Reggae is a foundation music that will always be on top so nobody really can stop Reggae.” When asked about how he stays driven, the star replied, “when you do what is a joy to you, it is very easy to remain focused on that joy, and that joy will inspire you to continue, no matter what is going on around you.” The artist also teased that he has an album coming on the VP Records label. With over 111 Million Streams across all platforms, fans are in for several treats this year as Richie and his Element Band will take to the road for a US tour that begins this month. Spice has recorded 8 albums for VP Records in his career, including his debut album “Spice In Your Life” which earned unanimous critical praise. Stay connected to @1richiespice and @VPRecords for all updates! Watch the visuals for “Beautiful Life” here: https://www.youtube.com/watch?v=eBbJNLHaJ5U

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 53

Concerts We Love Safaricom Jazz Fest

Live in Kenya!

By: Vincent Libosso Photos By: Safaricom International Jazz Festival

It has been four years and six editions later, Safaricom International Jazz Festival remains one of the best musical experiences in the continent of Africa. From the sounds to the artists; the ambiance and the audience has made this the event of a life-time. I make my way into the main arena right before The Jazzrausch Bigband from Germany take the stage. A fair amount of onlookers gather in strategic shady spots as the searing mid-afternoon heat blazes. Families take the cool spots in the centre with their shukas laid on the ground and their picnic baskets right beside them. Bringing their revolutionary Munich techno club sound, the band rocking a signature black mark on their faces, soon had the audience up on their feet in a renewed energy wave. Safaricom CEO, Bob Collymore took the honour to welcome the main act, two-time Grammy award winner Marcus Miller, and described him as a man with rhythm even in his walk. And soon we would understand his sentiments. We would come to worship the ground beneath the feet and the bass guitar (which he uses like a lead guitarist) of Miller. His set provided an education to the unaware like me and perhaps a wet dream to his biggest fans. He played a solid array of his productions, including his latest album, his stage performance backed by his band focusing on narrative. Each band member is given time to take us on a journey coherently. There was a moment in the middle of his set where his drummer just coaxed us. Kenyan multi-instrumentalist jamming with Marcus Miller on stage leave us with a star-studded Africa-Motown mash-up jam session. Marcus Miller manages to marvel us again with how he takes a well-known reggae anthem such as â&#x20AC;&#x153;Get Up, Stand Up,â&#x20AC;? and jazz every ounce of it, beating with the re-energised pulse and smooth jazz lilt. On the verge of finding a strategic corner to crawl into and rest my weary feet, Marcus Miller and band return one more time on stage and seal the night, and once more, I rise on my feet. My feet tickled. My soul soothed. My first ever Safaricom Jazz Festival and wondering, where have I been all these years? The beauty of the festival for me is the discovery element. You might have gone to see your favourite act, but you will have left with a plethora of new favourites and an education in what Jazz music is, its elements and how it affects every person who encounters it. P.S.! Shuka - A sash (decorative length of cloth) worn in parts of Africa. L3 Magazine | April, 2019 ft. Noise Cans - Pg. 55

Music We Love Work Your Waistline

Dancer from DanceDeets.com

Energy Tracks For a Fit Body!

Images by Robin Claire originally created for LargeUp.com

By: Steffy T So you went to Carnival in Trinidad and now you’re back in North America battling father winter because he just doesn’t want to leave. Well, you can mope, or you can jump on the elliptical for a 45-minute jam session with these artists music and give winter the ‘mental’ boot. Warmer temps soon reach!

Sean Tizzle - Pempe TDB Elere - Sway Stefflon Don (remix) - Senseless GBMNutron - Practice Full Crate ft Jayd Ink - Low Key Alicai Harley - Killa QRAIG ft. Javada - Hooked On You Machel Montano & M1 - Workie Lincoln 3dot - Bun Again Munga Honorable - Fiery Crazy Hype & Oceana - Aya Mobi Dixon Feat. Msaki – Love Colour Spin (Infinite Boys Remix) L3 Magazine | April, 2019 ft. Noise Cans - Pg. 57

L3’s Top Independent Spins

TOP DIGITAL SPINS - APRIL, 2019

01. 02. 03. 04. 05. 06. 07. 08. 09. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20.

Shenseea – Trending Gyal Vybz Kartel – Come Home Munga – Nuh Mad Ova Koffee – Toast Noah Powa – Same Energy Rygin King – 3ZN Xyclone ft. Konshens – Make It Clap Popcaan – Firm and Strong Dexta Daps – No Underwear Spice – Romantic Mood Busy Signal – One Way Popcaan – Silence TeeJay – Owna Lane Ding Dong Ravers – Cha Cha Bwoy Kranium ft. Alkaline – Just the Style Wiley ft. Idris Elba, Sean Paul, Steflon Don - Boasy Nailah Blackman ft. Shenseea – We Ready Deep Jahi – Hustler Spice – Genie Blessed – Money Don’t Grow Pon Trees

*Charts are based on radio airplay in Canada / YouTube Views / Live Event Selection Fan Feedback

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 59

APRIL, 2019 MOST WATCHED VIDEOS

Frenz For Real Top Music Video’s 1. Vybz Kartel – Come Home 2. Mavado – Me Alright 3. Rygin King – 3ZN 4. Shenseea – Trending Gyal 5. Dexta Daps – No Underwear 6. Kranium x Alkaline – Just the Style 7. Squash - Trending 8. Popcaan – Firm and Strong 9. Quada – Hail 10. Spice – Genie

*Based on recent YouTube views

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 61

LYR

ICS Photo Credit: Pascal Bernier

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 63

Noise Cans Legend of EDM

By: Pia Jordine | Photography: Pascal Bernier and Warren St. Patrick What can I say? Music is an art form and DJ Noise Cans is no exception in garnering an elicit sound. The Bermuda native who dominates his craft, does so with the culmination of image and skill … the way it was done in the original days … the days when there was no hype surrounding how you looked as a DJ or who you were rolling with. No, Noise Cans takes music back to the days when a DJ played to move people, to bring out emotions from people, and most importantly, to make people engage with each other as they enjoy music together. As EDM makes huge advances, Noise Cans not-so-subtle presence visually reminds us that he is proudly waving the Caribbean flag. I know, I know, there is no ‘Caribbean flag,’ but if we did have ‘one,’ Noise Cans is waving it. Steve Aoki, the DimMak signed DJ, adopted, recreated and produced futuristic sounds out of the Caribbean which is now making a huge impact on the world. Besides being fascinated by the vibrant color coordination and mysterious image of wearing a mask, I’ve come to realize Noise Cans is beyond interesting in getting to know. I can’t help but ask what made him dabble in the EDM world considering that coming from the Caribbean, it is ‘expected’ that he stay in the reggae, dancehall, and soca lanes. What made this Caribbean native found Edm to be the ultimate niche that would take him places?

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 65

PJ:

When did you start DJing - and what or who were your early passions and influences? What is it about music and / or sound that drew you to it?

NC: I started DJing in high school but really took things seriously and started Noise Cans about 6 years ago.

My early influences would have to be the reggae sound systems. I loved Stone Love session tapes, King Addies, Kilimanjaro, Bodyguard clash tapes. Bermuda had a vibe as well with sounds like Souljah 1, Playboy, and Magnum I used to live for that. Those were the early days of me falling in love with the music.

The control that the sound-man would have over a crowd was what really pulled me in. Being able to hold the crowd in the palm of his hand with what he would say and then drop a big tune and see the crowd erupt was very powerful.

PJ:

For most artists, originality is first preceeded by a phase of learning and, often, emulating others. What was this like for you?

NC:

I agree with the statement art imitates art, so I wanted to include my core elements of the artist and sound systems I grew up listening to and admiring. I pulled inspiration from artist like Lee “Scratch” Perry who was at the forefront of creativity; pushing the boundaries of music and style, sounds system’s like Stone Love who always had a toasting lyrical charm and the wickedest musical selection that keep me up at night, to Machel Montano who’s electrifying energy on stage would make anyone want to dance and carry on.

PJ: How would you describe your own development as an artist and the transition towards your own voice? NC:

At the beginning when you are releasing a product you really don’t know how it’s going to be received by the masses. I remember releasing my first mixtape no one knew who I was and it got a few thousand streams I was like “Oh really”?! So for the next one, I was like what can I do to make it even better than before? That process continues with every mix, song, shoot or anything that I do. It was like the more recognition I receive the more I feel I had to develop and evolve. I’m a very visual and creative person so I’m always looking to push the envelope.

Having this mentality made me selfish but selfish in the way of wanting the best for ME which allowed me to find my voice. In finding and understanding who I am, it allows me to give my fans and audience the truest expression of me. I feel it takes selfishness to be great.

PJ:

What is the relationship between copying, learning and your own creativity?

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 67

NC:

I’ve never copied, but when I first started out I wanted to make records like Major Lazer. They were the first to really successfully merge Caribbean and Electronic music so I was like I need to make records like that. As I started to create though I learned that I will never be them or anyone else and that I have to build Noise Cans so someone can feel the same way about me and my music.

PJ:

What were some of the main challenges and goals when starting out as a DJ and how have they changed over time? What is it about DJ’ing, compared to say, producing your own music, that makes it interesting for you?

NC:

I see myself less of a DJ and more of an artist, to be honest. At this point I’m not only mixing records but creating my own music, producing and developing other artists as well. That being said one of the main challenges I would say is getting to the point of being recognized. It all starts with our dreams of what and who we want to be, then we have to convince others to believe in our dreams as well. Not everyone believes in the beginning and that can be discouraging to many but I always say, ‘If you don’t believe in yourself then who else will’. Having this as my motto has gotten me to where I am today. There is still a lot more that I want to accomplish but who would have ever thought that a young man from Bermuda would be signed to one of biggest DJ’s in the world (Steve Aoki’s) record label.

The difference in DJ’ing over producing is the energy of commanding a crowd. I love producing as well because you want people jamming to your songs but the feeling of moving a crowd of a few thousand people, there is nothing like it.

PJ:

As a Caribbean native how important is it for you to wave the flag and present the culture?

NC: Representing the Caribbean culture is everything to me. It’s a huge part of why I do what I do. I want Noise Cans to be an example for other Caribbean artists and for my story to be an inspiration for anyone who has a dream. PJ:

Who are some of the artists you have collaborated musically with and desire to work with in the near future?

NC: I have a new EP “Dutty Mas” coming out March 29th featuring Capleton, Bunji Garlin, Preedy and a Bermudian artist named Brixx.

The first record I ever released was a remix of Buju Bunton’s “Champion.” I then released “Bucka” featuring Mr. Vegas, which was my first release on DimMak. I also released “Do It Like Ah Pro” featuring Skinny Fabulous on Jillionaires, Feel Up Records. This was a great set up for me to release my first EP “MASQUERAVE” which had appearances from Louise Chantal, I Octane, Mr. Lexx, ASTR and Jesse Royal.

I want to work with everyone. I feel music is such a unifying spirit that there is some way for us all

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 69

to create a vibe, but If I had to say one desired artist: Rihanna! I love her. Caribbean Queen. (He throws his hands up in honor!).

PJ:

Describe to us a Noise cans performance? What can your audience come and expect and what is your signature?

NC: A Noise Cans performance is pure energy. Imagine Carnival meets Cirque du Soleil. There are dancers, lights, props; I’m flying all over the stage. The party is just as much on stage as it is in the audience. PJ:

Wearing a mask is very Mysterious yet very relatable to African representation. What is the concept behind wearing the mask and what does it represent to you?

NC: The Mask is my interpretation of the Gombey, which is a huge part of Bermudian culture. Imagine drummers, colorful dance troops with crowds of people following them through the streets. It’s a BIG vibe.

In the past Gombey’s were never viewed as a respectable art form. Slaves were allowed to dance only once a year and had to do so in masks in order to protest, without fear of punishment by their slave masters. I choose to incorporate the mask as an expression of my creative freedom thru my art as it represents who I am and where I’m from. I want to show the world in my way a piece of my culture mixed with my music.

PC:

You dabble with EDM, and it’s rare for a Caribbean native to endorse such genre. What is your defense in going in that realm? Would you advise a young DJ to try switching things up?

NC:

To be honest I’ve always been a little left of center in everything I did so the same thing applied here, I guess. Haha! Plus growing up I listened to all different genres so I wanted to make things that could incorporate a few sounds that I love. I would hear everything from Gregory Isaac to CeCe Peniston, disco, country, Gospel, 80’s Dancehall, calypso you name it.

I would tell any young up and comer to do whatever makes you happy. If you have the ability to create, create what feels good to you. That being said, I feel there are alot more Caribbean producers experimenting with sounds. We have to continue to push the music as fans palates are much more open today.

PJ:

Could you take us through a day in your life, from a possible morning routine through to your work? Do you have a fixed schedule? How do life and creativity feed into each other - do you separate them or instead try to make them blend seamlessly?

NC: I wake up, meditate, say a prayer, I make a shake and head to the gym, I then check in with my manager to discuss any pressing issues our talk strategy around releases or things that I’m working on. Aside from producing / DJ’ing, there are a bunch of other ventures that I have in the

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 71

con’d...

works as well. To be honest it’s never a fixed schedule as things always change depending on what’s happening at the time and if I’m on the road, or DJ’ing, or in the studio, or just chilling on an island somewhere! (Laughs!)

I think life and creativity go hand and hand. A lot of inspiration comes from what I see and hear on a daily basis. NYC, the Caribbean and seeing the world fuel me so much that it’s really hard to separate. It’s life!

PJ:

On what platforms can we hear awesome music from you?

NC: You can hear Noise Cans everywhere, on Spotify, Apple Music, Tidal, Youtube etc. I also have a mix series on Apple Music called “Masquerave Radio” where I feature mixes from different DJ’s monthly.

Connect on the Gram >>> @noisecans

L3 Magazine | April, 2019 ft. Noise Cans - Pg. 73