Portfolio 2017

Ying-I Lin

Portfolio 2017

Content.

Poster.

Branding.

Exhibition.

Le Bourgeois Gentilhomme P. 05 - 06

Jenyoshen co Ltd. Business Card P. 43

Formosa Film Festival P. 07 - 18

Tea Man's Suitcase Redesign P. 49 - 50

Kingston School of Art MA Fashion Degree Show P. 27 - 28

Conversations Poster P. 33 - 34

Layout.

Triple Trips to Richmond P. 39 - 41

Calvino Book Project P. 35 - 38

Jenyoshen Exhibition P. 44

Srarmimi Webpage Design P. 42

Typography

L'ile Des Esclaves P. 45 - 46

Nong Nong Magazine P. 51 - 52

Niao-Niao Monotype P. 19 - 26

Tea Man's Suitcase P. 47 - 48

30000 Secs Photography Exhibition Curation P. 29 - 32

Content.

Poster.

Branding.

Exhibition.

Le Bourgeois Gentilhomme P. 05 - 06

Jenyoshen co Ltd. Business Card P. 43

Formosa Film Festival P. 07 - 18

Tea Man's Suitcase Redesign P. 49 - 50

Kingston School of Art MA Fashion Degree Show P. 27 - 28

Conversations Poster P. 33 - 34

Layout.

Triple Trips to Richmond P. 39 - 41

Calvino Book Project P. 35 - 38

Jenyoshen Exhibition P. 44

Srarmimi Webpage Design P. 42

Typography

L'ile Des Esclaves P. 45 - 46

Nong Nong Magazine P. 51 - 52

Niao-Niao Monotype P. 19 - 26

Tea Man's Suitcase P. 47 - 48

30000 Secs Photography Exhibition Curation P. 29 - 32

Curriculum Vitae

Profile Ying-I Lin (Lauren) Taiwanese 1993.05.18 yingyi518@gmail.com

Education 2016-2017 MA Communication Design: Graphic Design Kingston University of London 2011-2015 BA French Language and Culture Fu Jen Catholic University Taiwan

Experience Kingston School of Art MA Fashion Degree Show Project at Design Museum Graphic Designer | Sep.- Oct. 2017 Photos retouching Large format images and brochure design Jolie 17 Fashion Online Shop Graphic Designer | Sep.2015 - June.2016 Photoshop retouching and layout

Skills Photoshop Illustrator Indesign Lightroom Word/Power Point/Excel Language Proficiency Mandarin English French

Behance https://www.behance. net/yingyi518

Bella Fashion Magazine Design Internship | July - Sep. 2015 Magazine layout Interactive digital magazine layout (iPad)

Tiandiren co Ltd. Internship | July 2014 - Feb. 2015 Curating 30000 secs Photography Exhibition Website banners design Event organizaing SEO

Portfolio 2017

Le Bourgeois Gentilhomme 2015 | Fu Jen Catholic University

Posters Design

6

Formosa Film Festival 2017 | MA Main Project Festival planning Brochure Design

8

10

12

14

Formosa Film Festival 2017 | MA Main Project Posters Practice

16

Formosa Film Festival 2017 | MA Main Project

Main Visual Practice

Formosa Film Festival 2017 | MA Main Project

Brief History of Taiwan 18

Niao-Niao 2017 | MA Project, Monotype Posters, Touching Points

20

Raising Minds

people "What your dream?". When people tell the God their wishes, it also remind In the ancient time, the purpose of nobel them again of dream and goals. Go achieve burning incense is want to have a peaceful your dream and have a new life! and calm minds. The shape of smoke and scent help them create better artworks or litteratures.

Do You See Your Wish?

This slogan is want to encourage people have a quality life. Doing positive activities and using scents help them have a more healthy minds. Chinese believe the smoke of incense visualize our hope, hope convey to the God on the sky with the smoke curling up. On the other word, smoke is equal to the hope and wishes of prayers. If there are many people pray by burning incense in a same time, a plume of smoke would surround the prayers and temple, which means their hope and wishes all around the area. It’s such a poetry and calm scene.

The other meaning of this slogan is to ask

Posters in busy area The campaign is aimed to promote incense culture in daily life. My target audience is young generation (18-35), they are enthuastic to try new things and willing to purchase something lift their living quality if they have financial ability. Therefore, this campaign will be belonging to an incense company which want to promote their products.

The posters will be set in the shopping center and underground stations in bust district and shopping area. We want to catch young people who is stressful and busy for works. The image is to make them link with a quality life, calm minds and think of their dream and goals. In the sopping center, they may like to enter the boutiques and try their products.

22

Magazine advertising We'll purchase some adverstisements on life style magazines, we will introduce incense as a new life style and the culture. This may attract our audience to know more about incense culture.

Digital advertising Next step, Ill purchase ads on instagram, my target audience is young people who have visited life style online magazines searched for scent products.

Many young people are addicted to social networks, and some of them like to follow life style bloggers, so we'll invite famous bloggers to introduce our products and take photos. This is to catch audience eyes and convince them incense is a products which improve quality of life.

24

Digital Elements The webiste is belonging to one incense company, niao-niao is their compaign to promote incense culture. In this website, besides their own products, there are many knowledges and information about incense, and articles about living style such as tips to calm down our mind and relieve stress. The purpose is to catch young generation's eye, burning incense can be a chilling activities.

26

MA Fashion Degree Show 2017 | Kingston School of Art, Team Work Main Visual Design Brochure Design Space Design Photo Retouching

28

30000 secs Photography Exhibition 2014 | Tiandiren co Ltd. Exhibition Curating Logo Design Main Visual Design (Invitation) Webpage Design

1 每個情緒 搭配著 相對應的 表 情 每個情緒 皆有專屬的 溫 度

30

The opening exhibition took place in 28 September 2014 at Tiandiren Insititute. Begin at 9am, ending after 30,000 secs My first curating work during the internship in Tiandiren Insititute which is a eventplanning company arranging several wellknown forums and cultural exhibitions.

“30,000secs Photography Exhibition” is a series of one day exhibition which is expected to held every year. Future exhibition will develope more humanisticand esthetic subject, it will depend on following leading curator. We believe this exhibition will explore indepth relations between emotion and photography.

The exhibition is aimed to give young photographers a platform to make their photography works known to public, we therefore provide them a free gallery space and marketing resource in order to make public see their magnificient works. As a responsable curator, I played an important role in it, my work content is curating, exhibition spatial planning, graphic design, marketing on internet.

Photography is to capture the best moment of people, landsacpe…., it’s an art which has to compete with time.

Our team expected to remind visitors of importance of time. This exhibition was hence only exhibited in 30,000 secs, from 9 am to about 6 pm. In the other hands, it is an one day exhibition. During the exhibition, a projector projects a digital timer counting down 30,000 seconds on wall, visitors can easily notice the passage of time.

D

A E RECEPTION

B

F C

3 0 , 0 0 0 SECS PHOTOGRAPHY EXHIBITION S PAT I A L P L A N N I N G

Exhibition floor map

32

Conversations 2017 | MA Poster Project Posters

34

If On a Winter's Night a Traveller 2017 | MA Calvino BookProject, Team Work Book Redesign, Layout Design

36

38

Petersham Nurseries Riverside

Nightingale Lane

Petersham Meadow

Entrance

Shop

Petersham Nurseries Garden

Tea house

CafĂŠ

Restaurant

Petersham Fox&Duck

1 2 3

2:30

Bus 71

2:50

Bus 65

3:25

27 Oct.

2:00

Bus 71

2:15

31 Oct.

Kingston Eden Street

Surbiton Surbiton Sainsburys

10:10

Triple Trips to Richmond 2016 | MA Project Large Format Poster Design

10:25

2:45 Petersham

Bus 65

Bus 71

04 Nov.

Bus 65

10:50

Walk

3:30

2:50 Petersham Nurseries 10:55

Petersham Meadows

Riversides

Different timing of Thames River

Bus 65 Back to Kingston 4:40

Walk

Petersham Meadow 11:15

5:00

Bus 65 Nightingale Lane

Riverside Walk

11:30

Go back to Kingston

Bus 65 Go back to Kingston

40

Starmimi Website 2015 | Starmimi Webpage Layout Design

42

Jenyoshen Business Card 2016 | Jenyoshen co Ltd. Business Card

Exhibition Main Visual Poster 2017 | Jenyoshen co Ltd. Exhibition Poster

44

L'Ile Des Esclaves 2015 | Fu Jen Catholic University Posters and Brochure Design

46

皮 箱 承 載 著 夢 想 ，茶 人 注 視 著 遠 方 ， 皮箱細訴動人的茶葉故事，

~

Tea Man's Suitcase Exhibition 2015 | Formosa Tea Industry and Culture Gallery

茶人帶領福爾摩莎茶走向世界的港灣， 皮 箱 裝 載 著 努 力 與 榮 耀 ，茶 人 擁 有 不 放 棄 的 理 想 。

日 日

Poster, Invitation Design

2 0 1年 5

2 0 1年 6

月 月

|臺 紅 茶 業 文 化 館 地點

主辦

73

|文 化 部 新 竹 縣 政 府 文 化 局 |新 竹 縣 關 西 鎮 中 山 路 號

28 24 指導

2 10

2015年

2016年

10月24日~2月28日 皮 箱 承 載 著 夢 想 ，茶 人 注 視 著 遠 方 ， 皮箱細訴動人的茶葉故事， 茶人帶領福爾摩莎茶走向世界的港灣， 皮 箱 裝 載 著 努 力 與 榮 耀 ，茶 人 擁 有 不 放 棄 的 理 想 。

主辦|

臺紅茶業文化館

指導|

文化部新竹縣政府文化局

地點|

新竹縣關西鎮中山路73號

網 址 ｜ w w w. f o r m o s a b l a c k t e a . c o m . t w

48

MAN’S C ASE

TEA MAN’S S U I TC A S E

TEA MAN’S SUITCA SE TEA MAN’S S U I TC A S E TEA MAN’S SUI TCAS E

50

Tea Man's Suitcase 2015 | Self practice Rebranding Design

50

Cover was designed by the other designer

Bella Magazine Aug'15 2015 | Bella Magazine Internship Magazine layout

52