Luisa RollinsSvensson

CONSUMER AND TRADE MARKETING MANAGER, GRACO UK

As an exhibitor at K&J this year, what will you have on display?

We will be showcasing our 2024 range, which includes some exciting new product launches, as well as enhancements and new colourways for some of our most popular products. Our popular car seat range, now certified to the latest R129 standards for enhanced safety, will also be showcased. We can’t wait to show the industry what we’ve been working on.

Will you be using this event to showcase any new product launches?

Yes, we’re going to be showcasing a number of new products for 2024 across wheeled goods, car seats and home. We’re also excited to unveil a number of range extensions and must-have multipurpose products which offer versatility for modern families. And we’ve got some amazing new fashions and colourways which look fantastic. There’s definitely something to suit every family.

What type of visitors are you hoping to attract to your stand this year?

For us, K+J is a fantastic opportunity to talk to a wide range of retailers. We have been steadily growing our portfolio and the size and scale of K&J provides the perfect opportunity to exhibit our current and future products and fashions.

Would you say this is a great trend spotting event for those who attend?

Yes! The nursery industry needs to track trends and keep ahead of the curve for parents who are keen to have the latest styles and fabrics. We spend a lot of time tracking fashion and ensuring our portfolio is up to date and K+J is a brilliant opportunity for journalists and retailers to see how the latest fashions are being reflected across the nursery industry.

Do you feel this is a strong platform to showcase to an international audience?

Absolutely, Love to Dream leads the category in Australia and across APAC.

We have fellow dreamers flying in from AU and the US who have meetings pre-booked with current and potential partners from all around the world.

Would you say this is a great trend spotting event for those who attend?

Certainly, it’s a major advantage of having all brands in one place. I love walking the show, you can learn so much and it’s the perfect opportunity to meet other industry peers.

Will you be running any show only offers or running events on your stand that you would like to share with our reader?

Love To Dream offer something truly unique, the brand is loved and trusted by parents globally. Come and meet the team and learn more about what we have to offer, you won’t be disappointed!