Good Ground - Agustin Cardenas

Good Ground - Agustin Cardenas

Words and photos by Root

What’s good ground?

Good Ground celebrates the people, places, and innovations that define agriculture in California's Central Valley. Each month, we'll highlight the vital contributions this region makes to the economy, showcasing the stories and traditions that connect our community to the land.

From english student to organic farmer: agustin cardenas's fruitful journey

In the heart of California's Central Valley, where agriculture thrives, Agustin Cardenas has cultivated a unique path — one that intertwines persimmons, organic practices, and a dedication to community. His journey, however, began far from the fields he now tends.

Agustin, a native Spanish speaker, arrived in the United States with a thirst for knowledge and a desire to learn English. While attending Reedley High School, a chance encounter with Rachel Medina, a local farmer's wife, would forever alter his course. “It was more than luck,” Agustin reflects. "It was a blessing." Recognizing his potential, Rachel offered him a job, introducing him to the intricacies of farm management and payroll. This opportunity blossomed into a lifelong passion as Agustin eventually purchased the Medinas' 40-acre farm, embarking on his own agricultural adventure.

Today, Agustin oversees a diverse organic operation, growing a variety of fruits, including peaches, plums, nectarines, and citrus, while also farming conventional blueberries. But it's the persimmon, with its vibrant orange hue and delicate sweetness, that holds a special place in his heart. “To me, it's a delicious piece of fruit,” he shares, “and I feel most people are going to enjoy eating persimmons, so why not grow something that I thought people would like?”

The Central Valley's climate provides an ideal environment for persimmon cultivation, and Agustin has embraced the challenge of growing this unique fruit organically. He explains that healthy trees are the foundation of beautiful produce, emphasizing the importance of keeping pests and weeds under control. His commitment to organic practices extends beyond his own farm, advocating for a healthier and more sustainable approach to agriculture. “Some years have been good, and some years have been hard," Agustin admits.

Agustin’s passion for persimmons is evident in his personal preference for enjoying the fruit. “My favorite way is eating Fuyu persimmons…just fresh.” he says. “You can just bite into that piece of fruit, as if it was an apple, but even better. When I peel my persimmons, I make slices, thin slices, and eat it like potato chips. That's my favorite way of eating them.”

Beyond his own enjoyment, Agustin’s persimmons have also become a cherished ingredient in his family's traditions. A special persimmon tree, dedicated to his mother-in-law, yields the fruit she uses to create her renowned persimmon cookies. “She loves making persimmon cookies,” Agustin fondly recalls, “and that's a Hachiya, that's not a Fuyu. So whenever they're ripe, that's when she gets her persimmons. And in return, we get persimmon cookies. So it's another blessing.”

Agustin’s dedication to organic farming and his passion for persimmons have not only enriched his family's life, but have

also contributed to the Central Valley's agricultural landscape. His produce, known for its exceptional quality and taste can be found at retailers throughout The United States and Canada under the Homegrown Organic Farms label.

“Thirty years farming now,” Agustin contemplates. “Hoping to continue on, farming, only God knows how long.” His story serves as an inspiration, demonstrating the positive impact individuals can have on their community and the environment. “I hope whatever you guys are doing,” he says, “encourages people to eat a little healthier and support our organic growers.”

Agustin Cardenas's story is a testament to the power of perseverance, passion, and a commitment to sustainable practices. His love for the land and dedication to farming have yielded a bountiful harvest—one that nourishes both body and soul.