Bringing Church Home Pilot Program Brett Eastman President, LifeTogether Ministries
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ABOUT US MISSION: Change How Church is Done STRATEGY: To come alongside local churches and related Christian movements to help them fulďŹ ll their God-given vision in order to change the world for Christ in this generation. SERVICES: Our primary services are Campaign Design, Custom Publishing, Curriculum (video and print) Development and Catalytic Strategies
LIFETOGETHER SERVICES
Consulting Services
Curriculum Development
Content Creation
Christian Publishing
Creative Productions
THOUGHT-LEADING PASTORS
CHRISTIAN MINISTRIES
CHRISTIAN PUBLISHERS
BESTSELLING AUTHORS
CHURCH PARTNERS
LIFETOGETHER TEAM
Post-COVID Decline in Church Attendance Decline in Giving Volunteer Engagement Growing Disciples Sta Roles and goals Outreach & Evangelism
Bringing Church Home Because not Either/Or but Both/And All of Them Aren’t Coming Back COVID Changed This Forever Habit of Going to Church is Gone More People “Out There” Than “In Here” Change to Reach Next Generation If Not Going Back to Church, Must Bring Church to Them!
Digital Reformation Digital Services Digital Discipleship Digital Ministry Digital Membership Digital Training Digital Evangelism Digital Content Digital Small Groups
THE SOLUTION A suite of digital subscription platforms featuring courses, sermons and faith-based content taught by ‘best-in-class’ pastors and leaders for emerging churches and their members.
SOMETHING FOR EVERYBODY Targeting the felt needs of each major ministry role helps to multiply the impact of any congregation and their community.
THE PLATFORMS Leveraging the extensive library of, and access to, highly produced Lifetogether content, we developed a suite of 10 digital platforms that provide education, inspiration and coaching needed for churches and their members to engage, connect and grow.
LifeTogether PLATFORM & TARGET AUDIENCE TARGET AUDIENCE
PLATFORM (click below for link)
Small Group Pastors
SmallGroupUniversity.com SmallGroupPublishing.com
Small Group Leaders
SmallGroupCurriculum.com
Senior Pastors
SermonCurator.com
Christian Leaders
LTMasterClass.com
Christian Consumers
MyLifeClasses.com Bringingchurchhome.com
Church Staff Members
StaffMeetingsTogether.com
#1 Source for CertiďŹ ed Small Group Leader Training SmallGroupUniversity.com WHO: Small Group Pastors WHAT: Small Group University covers the best practices, breakthrough ideas, and innovative strategies to help equip, train and develop an ever-growing network of small group leaders, coaches, and pastors to cultivate healthy groups that grow over time. WHY: Healthy small groups increase giving and engagement in churches. Leadership development needs to be decentralized and on-demand.
#1 Source for published Small Group Curriculum SmallGroupCurriculum.com WHO: Small Group Leaders WHAT: The #1 library of video-based, online teaching and bible study for small groups. Campaign resources are available to churches including sermons, marketing materials, dvds and full color small group guides. WHY: Churches don’t have enough options for Small groups leader to choose from. Leaders are left searching amazon etc for new content. Churches don’t have ways to leverage their own content into groups effectively.
#1 Platform to Help Pastors Publish Curriculum SmallGroupPublishing.com WHO: Small Group Pastors WHAT: A platform to empower churches of any size to publish professional, customized resources for small groups. WHY: Churches are often looking for ways to create published content on a budget as well as ďŹ nd new revenue streams for the church.
#1 Platform to Find Innovative Sermon Series SermonCurator.com WHO: Pastors WHAT: Proven sermon strategies, preaching ideas and weekend programming tips from the most innovative churches WHY: Pastors lack relevant, dynamic, resources to support the weekend teaching that level up the sunday experience as well make the church more innovative overall.
#1 Site to Learn Breakthrough Church Innovations LTMasterClass.com WHO: Christian Leaders WHAT: Highly produced, video, leadership and life lessons taught by Christian inuencers to help leaders lead and accelerate their growth. WHY: Leaders are having gaps in their leadership and churches don’t have the resources to
#1 Source for Faith-based Online Courses MyLifeClasses.com WHO: Christian Consumers WHAT: Highly produced, faith-based life lessons taught by Christian inuencers for the Christian consumer looking for inspirational, growth and personal studies. Featuring Sports, Entertainment, Government, Health Care, Motivational Speakers etc. WHY: The average Christian doesn’t have life lessons outside of biblical studies that are highly produced in a central location taught by trusted leaders.
#1 Platform to Train Staff and Volunteers StaffMeetingsTogether.com WHO: Church Staff Members WHAT: Learn best practices, breakthrough innovations and proven strategies to address the major felt needs and real needs facing your paid and volunteer staff team. WHY: Effective resource to get team on same page. Powerful resource for staff who aren’t speaking pastors or communicators.
#1 Platform for Online Church Services BringingChurchHome.com WHO: Church Consumers WHAT: Online church services for Christian consumers. Features 1000s of sermons on-demand. WHY: Church attendance is declining 20% overall, this allows consumers to watch anytime anywhere.
BCH pic + Update Info
#1 source for film quality stories for church services, classes, courses, curriculum, and creative elements for sermons.
Sermonstories.com WHO: Pastors, Worship Pastors, and Sta WHAT: A library of hundreds of highly produced stories and testimonies to illustrate sermons, Bible studies, curriculum, and events. WHY: Create more engaging Online Worship Services.
Sermon Stories pic + Update Info
Helping Everyone Grow Together Churchcampaigns.com WHO: Senior Pastors and Sta WHAT: Church Campaigns gives you the ideas, the resources, the studies, and the sermons to align your worship services and groups. WHY: Connect everyone in your congregation into community and streamline the discipleship process through tangible resources.
Sermon Stories pic + Update Info
Digital Ministry Suite - ALL ACCESS
Pastor Suite - ALL ACCESS ● ● ● ● ●
LT Masterclass Sermon Curator Staff Meetings Sermon Stories Small Group University
Target: Senior Pastor and Teaching Pastors
Small Group Suite ● ● ● ● ●
Staff Meetings Small Group Curriculum Small Group University Church Campaigns Lifetogether Worship
Target: Small Group Pastors and Associate Pastors
Weekend Service Suite ● ● ● ● ● ●
Lifetogether Worship Church Campaigns Sermon Stories Sermon Curator Small Group Publishing LT Masterclass
Target: Senior Pastor and Worship Pastor
Digital Discipleship Suite ● ● ● ● ●
Sermon Stories Mylifeclasses Small Group Curriculum Small Group University Lifetogether Worship
Target: Discipleship and Christian Education
THE PROBLEM 01 ) COVID-19/ Fear + Anxiety 02 ) RACIAL INJUSTICE 03 ) ECONOMIC UNCERTAINTY 04 ) CHURCH LOCKDOWN
THE SOLUTION The Doing Better Together Challenge will assemble the largest gathering of pastors to lend their voices and challenge the entire body of Christ to stand up, step up, and stand together in helping to make the world a better place. It may only be one thing that you do, but it needs to be something. Ask God for direction, reect on your God-given gifts, put your faith in action, and call a friend to help make it happen.
In light of your time, talent, and treasure, what can you do to make things better?
THE MISSION Help the Church be the Church in a time where it needs it most Catalyze a movement that challenges everyone in light of their God-given time, talent, and treasure to ask the question: “What can I do to make things better?�
CAMPAIGN INITIATIVES 01) Doing Better Together Challenge : $750,000 ● ● ● ● ● ● ●
Social media influencer marketing Publishing challenge Publishing challenge resources Pre-production of all content Acquiring all contributors Marketing and advertising campaign Producing platform content
02) Doing Better Together Contributors $750,000 ● ● ● ● ●
Content creation and curation Populate platforms Aggregate content library Platform design and development Custom content development
CAMPAIGN INITIATIVES 03) Doing Better Together Campaigns $700,000 ● ● ● ● ●
Campaign book and devotions Marketing and communication Resource creation and design Building of custom campaigns Curriculum productions / curriculum / writing
04) Doing Better Together Churches $500,000 ● ● ● ● ●
Producing training resources Identifying and recruiting churches Hosting coaching sessions Managing communication Coaching resources
Strategy 1.
CAST vision to a handpicked group of individual donors, sponsors, investors, etc.
2.
RECRUIT unique content from leading Christian influencers, leaders, and pastors.
3.
CAPTURE a library of teaching and training to empower and equip the church to be the church.
4.
LAUNCH a series of digital platforms that delivers and distributes content to the local church and into the hands of people that need it most.
5.
MOBILIZE a group of model churches that could mentor and multiply the vision around the country.
Strategy
CHURCH NETWORK
The Timeline - 90 Days
Raise Initial Funding $500k
Begin Content Capture + Campaign Development (1.0)
30 Days
60 Days
Launch Challenge on Social Media + Pilot Program
90 Days
The Timeline - Following 12 Months Challenge Phase 2 Launch
January 2021
Launch Church Mentoring Network
Spring 2021
Launch Fall Campaigns & Custom Resources
Fall 2021
The Timeline - 3 Year Game Plan
Doing Better Together Challenge $2.7m
YEAR 1
Something for Everyone Campaign $3.3m
YEAR 2
Church Reformation Project $4m
YEAR 3
What is the Pilot? Help Turn This Vision into Reality in Your Church Discover How You Can Bring Church Home Learn How to Launch Digital Ministry in Your Church License All Access to the 10 Digital Platforms Engage in the Emerging Digital Reformation Access to the beneďŹ ts of the $2.7M Campaign
Digital Ministry Suite
Pilot Program: Customized Consulting Tracks 1. Introduce you to the latest innovations and breakthroughs in digital ministry in the church 2. Learn proven assimilation Models, Methods, Messaging and Materials that will work in your church 3. Leverage weekend service to catalyze ministry all week long 4. Launch Small Groups and mobilize volunteers from your online platform 5. Find better ways to align technology and media with core priorities and weekend services.
Pilot Program: Customized Consulting Tracks 6. Learn to recruit and train an online volunteer army 7. Introduce exponential models for digital outreach, evangelism, and missions 8. Coach your team on Next-Generation Weekend Service and Creative Programming Ideas 9. Discover the systems, strategies, and staďŹƒng needed for the Digital Discipleship Pathway 10. Leverage the life, leadership, and legacy of your senior pastor 11. Engage in community with pastors seeking to ďŹ nd better ways to reach their people for Christ online
PROGRAM ELECTIVES Choose from dozens of electives, including but not limited to:
PROGRAM FEATURES On/Off-Campus Visits
Church Ministry Assessment
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Establish the initial and ongoing relationship with key staff Complete an initial comprehensive assessment and ongoing evaluation Create the ministry plan, objectives and a master calendar
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Determine and develop the combined customized tracks & electives Assess current ministry plan and continue ongoing relationships with key staff
PROGRAM FEATURES (cont.) Virtual Team Meetings
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Designed to address strategic topics selected from the Top 200 learnings Serve as a review of the progress and renewal of next-step plans Target strategic leadership and ministry teams
Online Video Coaching Sessions
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Take advantage of online training sessions designed by topic Choose sessions at your convenience based on individual or ministry needs Wide variety of coaching topics developed over years of working with the largest and fastest growing churches
PROGRAM FEATURES (cont.) One-on-One Coaching Calls
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Calls for the senior pastor and team leaders Master schedule to be developed for key staff based off content and conversation Includes regular and infrequent sessions with staff members, ministry leaders, and key leaders Deep dive on strategic topics and accountability and preparation for team members
Online Toolbox
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Training videos for senior pastors and staff Exclusive Top 100 articles and downloads Live case studies from the leading churches Teaching materials and session downloads Webinars with Brett and faculty of Pastors Small group and volunteer training materials
Financial Impact of the Pilot Program (Percentage Increase in Giving) New Online Attenders’ Giving (100%) Increase Church Member Engagement (15%) Online Membership Course (30%) New Small Group Members (75%) New Small Group Leaders (40%) New Church Volunteers (30%) Train Existing Leaders (10%) Motivate Deeper Discipleship (20%) (Even a 20% Increase with 100 People is 10x Program Cost)
3 Levels of Engagement Level 1 1 Year All Access Digital Min Course 10 weeks Team Engagement Orientation 25% off Services $10,000
Level 2 Lifetime Access Digital Min Officer 6 months Adjunct Faculty Integration 50% off services $25,000
Level 3 Lifetime Access Digital Min Faculty One Year Adjunct Faculty Customization 75% off Services $50,000
Lifetogether Services Pre-production Planning Director/Producer Scripts & Outlines Custom Publishing FulďŹ llment Sermon Search
Post-production Writing/Editing Graphic Design Print-on-Demand Custom Publishing
Two Funding Models
Pay Your Way.
Pay it Forward.
Pay Your Way General Oerings Special Project Fund Adjunct Faculty Digital Ministry Initiative Missions or Outreach Budget Donor or Sponsor
Pay It Forward Investors/Donors Matching Donors Launch Platform Fund Initiative Secure Funding
Church Sponsors Corporate Sponsor Business Partner Advertising Funds Secure Another Church
You Help Us and We Will Waive Your Fees.
In the dream-it-up phase of a project -- where you imagine the possibilities, consider the alternatives, and produce a scenario for communicating your message in a compelling way -- I’ve never met anyone who can match Brett’s genius. RICK WARREN Saddleback Church Lake Forest, CA