Fun
Name:
Assignment for editors:
Have some
Class Period:
Set up your style rules After finalizing your theme, use the Lifetouch font poster to select the type families, sizes and styles for the different aspects of your book.
with type In the space below, sketch three theme logo ideas. Choose a decorative typeface to reflect your theme/concept.
Choose one serif family for body copy, one sans serif family for captions, secondary headlines, captions and secondary modules.
Editors’ exercise 5: Style sheet These are the fonts, sizes and styles for our yearbook: Type families we’ve chosen 1. 2. 3.
Add a novelty or decorative type family for key words in your theme logo, on theme spreads and, possibly, for key words in headlines throughout the book.
Typography throughout book Primary headlines - font/style/size/leading:
Secondary headlines - font/style/size/leading:
(Serif family])
Stories/Copy - font/style/size/leading: (Sans Serif family)
Captions - font/style/size/leading:
(Decorative family)
Theme Logo/Theme Spread Headlines Theme logo design - fonts/styles/sizes/leading:
Special quotes - font/style/size/leading:
Theme story/copy - font/style/size/leading:
Secondary module headlines - fonts/styles/sizes:
Theme captions - font/style/size/leading:
Secondary module text - font/style/size/leading:
Additional resources: PowerPoint Video
Assignment for staff members: Create a collection of headlines and other uses of typography in magazines, newspapers and other publications. Include the following in your collection:
Curriculum: Design chapter 4 - pages 6-16
CORE Standards for Design: Speaking and Listening: 5.1, 5.2, 5.4, 5.5 - page 24; Reading Standards: 5.4, 5.7 - page 12; 5.9 - page 14; Writing Standards: 5.2, 5.3 - page 20; 5.4, 5.5, 5.6, 5.7, 5.8, 5.9, 5.10 - page 21
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Examples of the seven type groups Headline designs Caption designs Copy starters (large initial letters) Informational graphics Verbal-visual connection designs Cool company logos Quote areas Contrast in sizes, weights and justifications Secondary coverage modules