Snap Fitness Ireland Expansion off to a Strong Start

How new developments in Ireland have impressive growth and a strong membership base.

The flagship Ireland Snap Fitness club was opened in Galway by Isaac Buchanan in January 2018, swiftly followed by Navan in January 2019. The rapid growth in establishing a strong membership base and the success of our third club in Waterford by Peter Dhillon - which amassed an impressive 2,000 membership base within 12 months - has kick-started further expansion.

“We have ambitious plans in place to grow our footprint in Ireland, a market that is relatively untapped by the big box gym brands. The success of our existing clubs further demonstrates the potential for franchisees to capitalise on the opportunity.”

Said Bill Painter, Director of Development Lift Brands, EMEA.

“We’re extremely excited to have secured nine territory agreements with three franchisees just three months into 2023. The Development Team have moved swiftly, supporting franchisees in securing the right properties in Drogheda and Sligo and build planning is under way. Thank you to our existing franchisees for the continued confidence you show in the Snap Fitness brand."

Franchisee Peter Dhillon is set to add to Waterford with a further three gyms, said, “I’ve been hugely impressed with the number of members coming through the door. It’s not uncommon to have well over 150 members on site during peak hours. This is because Snap Fitness has an emphasis on providing the best equipment and offering a welcoming staffed environment, unlike other gyms that settle for lowerspec options and are happy to leave their gyms unmanned.

“The support office team provide both my staff and me with ongoing training and are happy to answer questions whenever I need guidance.

Over the last few years, I’ve found that to be successful as a gym owner, having a club manager and team in place, along with support in finding the right locations and offering additional marketing materials is a must. They also provide a team of dedicated marketing professionals who create outstanding video and social media content for us to use, as well as keep the website looking professional and attractive to potential new members.

I’m excited to be opening a further three clubs in Ireland over the next few years and aiming to beat my own 12-month record!”