Brickwork Bulletin information guide

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04. Introducing Brickwork Bulletin

06. How it works

08. Features and benefits

10. Social media support

12. Email marketing

14. Costs and subscription s

Brickwork Bulletin is produced by L2 Architectural Media Limited Park House, Stafford ST17 4AL 01785 291442

L2am.co.uk james@L2am.co.uk brickwork-bulletin.co.uk

Brickwork Bulletin

In brief, Brickwork Bulletin is a daily online update for the building specifier - architects, technologists, building surveyors, interior designers, specialist trades - the whole of the industry in fact. It’s concise, attractive, logical and easy to use, with product grouping for easy reference, plus a search facility and logical, easy to read archive.

Every article is also promoted through our social media channels on X, Facebook and Instagram. An upate is also emailed regularly to our database of 35,500. It’s a great resource for your visibility, to help with your SEO and to connect with even more followers on your social media channels and, of course, directly to your website.

Courtesy of Cupa Pizarras

You simply send us your information - as much as you like - news, projects, CPD info, awards, product launches, certification, annnouncements, appointments and anything else that you think would be of interest to the building designer, specifier and contractor. We publish your information that day, and support it through same-day social media inclusion. We distribute regular updates to our email database of 35,500, attract visitors to the site via organic SEO and direct marketing plus social media promotion - you reap the benefits.

All stories are achived and tagged so that you and your product classifications are easy to find and are logically, and attractively, well presented. You can also choose to be included in shared emailers, which are a great, economically way to get your message across and in specifiers inboxes!

Courtesy of Knauf

Big benefits

Just some of the benefits of Brickwork Bulletin :

• Updated daily - and posted on social media

• Unlimited submission and inclusion available

• Emailed to approximately 35,500 architects, interior designers and construction companies

• Product grouped for easy reference

• Archived and searchable for added value

• News, products, projects, opinion articles welcome

• Contributors list with links to websites

• Home page features projects of the week

• Home page slider or ‘trending’ bar can be available for you exclusively

• Take part in shared emailers

• Our very popular solus e-shots are available

• Limited banner ads are available

• Extremely economical

Courtesy of Mason Kirby

Social matters

Each article that’s featured in Brickwork Bulletin is automatically promoted via our social media channelsX, Facebook and Instagram. We’ll also help your social media marketing along by reposting on our accounts for you, even if that particular story might not be featured.

Each social media posting links back to the Brickwork Bulletin site, encouraging visitors and readers - giving them access to all of your material. Your URL is part of the story, so readers always have the opportunity to go directly to you.

Our aim is to only follow - and be followed by - people who are relevant to you, to us and to the industry. Big numbers are great, but being relevant is much more important!

Courtesy of Red Deer

Inbox

We email regular updates about Brickwork Bulletin to our email database - covering all areas of the construction industry - encouraging site visits, social media contact and invitations to submit material.

As you’ll see on the next page, almost everything is covered by our very economical subscription (and PAYG) offers, but there’s also the optional opportunity to take part in shared emails at a very small cost. There’ll be no more than six articles on each email, so that your news, product or project will stand out.

How much?

We can take each article separately and produce it of course, but we also offer a annual subscription, a six monthly, three monthly subscription, monthly or just PAYG. With a subscription, you’re free to send us unlimited relevant material and we’ll publish it for you. This is great if you haven’t got a budget for a particular story, or want to stretch the budget as far as it will go. Whether it’s news, products, CPD info, projects, opinion articles, appointments, awards, certification, etc - that’s fine by us. In a nutshell - it’s a great way for you to get a lot for a little. To give you an idea of costs (although we’ll shape it to your needs):

Individual article - £100

Monthly subscription - £250

Quarterly subscription - £600

Six monthly subscription - £1000

Annual subscription - £1800

If you’re an agency - well, costs are generally per client of yours, but that’s flexible, depending on the clients and the way that you work with them. We can make virtually anything work!