Dmgt704 midterm winter14 (3)

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LIVING CITIES

harnesses the collective

institutions to improve the lives of low-income people and the cities where they live.


COOLABORATION:

As a partnership of founda-

is core to who we are. INNOVATION:

for all. We look for strategic opportunities to promote our point of view and to move innovation from the periphery to the mainstream. LEADERSHIP:

We are committed to making material improvements in the lives of low-income IMPACT:

them.


THE INTEGRATION INITIATIVE

is designed to support cities that are harnessing existing momen-

PRINCIPLES

reshaping their communities and policies to meet the needs of low-income residents.

IDENTIFY PARTNERS & CLIENTS

IDENTIFY THE OPPORTUNITY

MODEL THE OPPORTUNITY

DEVELOP CONTRACTS

RECRUIT POTENTIAL WORKERS


participate in an array of formal and informal partnership and knowledge exchange opportunities.


5 TIER DEVELOPMENT MODEL FOR COMMUNITY INNOVATION


PRINCIPLES

The HUB

IDENTIFY PARTNERS & CLIENTS

Introducing a means for Savannah companies to work together to develop a local workforce

IDENTIFY THE OPPORTUNITY

MODEL THE OPPORTUNITY

The hub allows for needs and offerings to be linked together to accelerate initiatives

Dissolve the idea that business ventures must be done singlehandedly and that the impoverished cannot contribute to the local economy

DEVELOP CONTRACTS

Successful companies can link to hub to support philanthropic initiatives as well as invest in future workforce development

RECRUIT POTENTIAL WORKERS

The hub builds the infrastructure for Savannah to take on green initiatives with its own sustainable workforce development program using local networks


MULTIDIMENSIONAL SUPPORT SYSTEM This multi-dimensional model reveals the opportunity for existing networks to increase and enhance the levels of knowledge-based development. Entrepreneurship

KNOWLEDGE WORK

force development and visualizes one way in which Savannah can develop the workforce needed to pursue green initiatives. The framework also serves as a means to map out the

TRADE WORK

VOCATIONAL WORK

SOFT SKILL


The 5 Tier Development Model builds off of the Hub model of the previous team by applying depth for project creation and community cross-collaboration. The framework is own network and needs within the community. Entrepreneurship

KNOWLEDGE WORK

TRADE WORK

VOCATIONAL WORK

SOFT SKILL

SOFT SKILLS

encompasses life skills, resume development, basic literacy skills math, English, writing, computer, oral


The 5 Tier Development Model builds off of the Hub model of the previous team by applying depth for project creation and community cross-collaboration. The framework is own network and needs within the community. Entrepreneurship

KNOWLEDGE WORK

TRADE WORK

VOCATIONAL WORK

SOFT SKILL

VOCATIONAL WORK

encompasses vocational training in crafts and labor skills.


The 5 Tier Development Model builds off of the Hub model of the previous team by applying depth for project creation and community cross-collaboration. The framework is own network and needs within the community. Entrepreneurship

KNOWLEDGE WORK

TRADE WORK

VOCATIONAL WORK

SOFT SKILL

TRADE WORK

entails to hands-on training that prepares participants for entry-level green-collar jobs in basic construction trades.


The 5 Tier Development Model builds off of the Hub model of the previous team by applying depth for project creation and community cross-collaboration. The framework is own network and needs within the community. Entrepreneurship

KNOWLEDGE WORK

TRADE WORK

VOCATIONAL WORK

SOFT SKILL

KNOWLEDGE WORK

constitues training in critical and creative thinking skills for an aray of business sectors.


The 5 Tier Development Model builds off of the Hub model of the previous team by applying depth for project creation and community cross-collaboration. The framework is own network and needs within the community. Entrepreneurship

KNOWLEDGE WORK

TRADE WORK

VOCATIONAL WORK

SOFT SKILL

ENTREPRENEURSHIP

constitues training of trade and knowledge workers to start small businesses locally.


CLIENTS & PARTNERS

TRAIN

PARTNERS

HIRE

POTENTIAL WORKERS

CLIENTS

Accelerate Savannah collaborates with partners and clients for development of green job training and green job placement.


SECTORS OF FOCUS FOOD

ENERGY

CONSRUCTION

The three sectors were chosen based on the need and awareness in the community. These three sectors exhibited the most potential for green job development and placement.


PROCESS & FLOW 1 IDENTIFY PARTNERS & CLIENTS

PARTNER SEGMENTS

2

3

4

IDENTIFY THE OPPORTUNITY

MODEL THE OPPORTUNITY

DEVELOP CONTRACTS

Select the sector Cost Key metrics Key problems Solutions

Green businesses

RECRUIT POTENTIAL WORKERS

FOR PARTNERS

Community colleges

CLIENT SEGMENTS

5

Commitment

FOR CLIENTS Commitment

Identify the programs that will act as hiring platforms for potential workforce


PROCESS & FLOW

IMPROVE THE LIVES OF LOW-INCOME PEOPLE

CREATE NEW FRAMEWORK FOR SOLVING COMPLEX PROBLEMS

CHALLENGE OBSOLETE CONVENTIONAL WISDOM

Facilitatates job training and placement

Allows the HUB to link needs and offerings

Initiatives depend on collaboration in the community

DRIVE THE PRIVATE MARKET TO WORK ON BEHALF OF LOWINCOME PEOPLE

governement, and private entities together

CREATES A “NEW NORMAL”

Creates an atmosphere of comfortable collaboration


NEXT STEPS & OUTPUTS PROJECT INITIATIVES

To provide three executable initiatives from which Accelerate can facilitate coming into creation based Savannah. Our objective is to provide you with both an opportunity model and path forward for each of these that will provide insights for execution.


BUILD ME UP, BUTTERCUP SANTIAGO CASTILLO, CAROLINE INGALLS, ARIELLE VILARDO

PHYSICAL HUB


CONVERGENCE OF ELEMENTS

Business

CONFLUENCE

Sustainability


PHASING PLAN d e m a n d p r i o r i t i z at i o n

h ub p a ra m e te r s

p hy s i c a l h u b d e s i g n - b u i l d

fut ure o ppo r t un i t i es

big business local businesses

a cce l e rate s ava n n a h h u b

// s oluti on i mplem ent at i o n

// s oluti on d evelo pm ent

// b us ines s c a se a nd ga p a na l y si s

co nt rac t do c um ent s ph a se

// s oluti on d esi gn

de s i g n d e ve l o p m e nt p h a s e

// re se arch an d dat a gat heri ng

sc h e m at i c d e s i g n p h a s e

// p la nnin g

a rc h i te c t u ra l d e s i g n /d o c u me nt at i o n

o p e rat i ve co s t a n a l y s i s

fi n a n ci a l re s tr i c ti o n s

s t ru c t u ra l d e s i g n /d o c u me nt at i o n

f a c i l i t y u s e e va l u at i o n

ti m e re q ui re m e nts

me c h a n i c a l d e s i g n /d o c u me nt at i o n

f u n c t i o n a l e ffe c t i ve n e s s

p ro j e c t s co p e

e l e c t r i c a l d e s i g n /d o c u me nt at i o n

o p e rat i o n a l e ffe c t i ve n e s s

s trate g i c p r i o r i ti e s

p ro g ra m d e ve l o p m e nt

p ro j e c t l o n g l i s t p r i o r i ti e s 1 , 2 , 3 hy p o t h e s i s ro a d m a p

si te a n al y s i s p h a s e

// s tar t-up

pre - de si gn p h a s e

// s trateg i c pri o ri t i es

ro a d m a p d e ve l o p m e nt

a cce le rate s ava nnah organ izat ion

bi dd i n g or n e g o t i at i o n p h a s e

sustainability

ad m i n is trat i o n a n d p o s t - co nt ra c t

lo c a l in div idu a l s

co n s tra i nt l e n s e s

c i vi l d e s i g n /d o c u me nt at i o n

p h a s i n g o p ti o n s

l a n d s c a p e d e s i g n /d o c u me nt at i o n

tra d e o ffs

i nte r i o r d e s i g n /d o c u me nt at i o n mate r i a l s re s e a rc h /s p e c i fic at i o n s


IMAGINE


INTERIOR IMAGERY


INTERIOR IMAGERY


EXTERIOR IMAGERY


DEFINING PARAMETERS

TRADE

MAKER SPACE

KNOWLEDGE CLASSROOMS

ENTREPENEUR OFFICES

CRAFT

FOOD

ENERGY

FOOD

ENERGY

CRAFT

ENERGY

CRAFT

FOOD


DEMAND FOCI

ENTREPENEUR

KNOWLEDGE

TRADE

KNOWLEDGE ENTREPENEUR

TRADE

ENTREPENEUR TRADE

KNOWLEDGE


HUB GENERAL

MAIN OFFICES AND MANAGEMENT


HUB GENERAL

MAIN OFFICES AND MANAGEMENT Program Distribution PROGRAM ELEMENT

SPACE REQUIRED

Lobby/ Reception

Entry area at 200 sq ft with reception desk of 120 sq ft

AREA (sq ft) 320 280

Administration Supply Room

100

Conference Room

350

or partitioned areas

Collaborative Space Staff Break Room

360 Work room with kitchenette, mailboxes and

650

private toilets Net Area Circulation / Construction @ 25%

GROSS AREA

2,060 515

2,575


TRADE-CENTRAL CRAFT AND MAKER SPACE


TRADE-CENTRAL CRAFT AND MAKER SPACE Program Distribution PROGRAM ELEMENT

SPACE REQUIRED

Shop Space

About 1000 sq ft for machine room and 520 sq ft for model shop

Production Event Space

AREA (sq ft) 1,520

200 sq ft for supply room and material

200

Rentable spaces for start-ups and local businesses, 400 - 600 sq ft

1,600

availability

1,200

Merchandise and Storefront

Minimum 500 sq ft

500

Fine Art Studios

Personal and business rental rooms at 120 sq ft

960

Sculpture Room and Kiln

About 1000 sq ft for work space, material /

1,000 600

Net Area Circulation / Construction @ 25%

GROSS AREA

7,580 1,895

9,475


KNOWLEDGE-CENTRAL FOOD AND WELL BEING


KNOWLEDGE-CENTRAL FOOD AND WELL BEING Program Distribution PROGRAM ELEMENT

SPACE REQUIRED

Event Space

Production

AREA (sq ft) 1,800

Rentable spaces for start-ups and local businesses, 400 - 600 sq ft

1,600

Classrooms

1,050

Kitchen

1,200

Craft Area Merchandise and Storefront

projects Minimum 500 sq ft

520 500 400

Net Area Circulation / Construction @ 25%

GROSS AREA

7,070 1,768

8,838


ENTREPRENEUR-CENTRAL COLLABORATION AND BUSINESS EXCHANGE


ENTREPRENEUR-CENTRAL COLLABORATION AND BUSINESS EXCHANGE Program Distribution PROGRAM ELEMENT

SPACE REQUIRED

Open Work Space

Collaboration area with differentiated zones about 1,000 - 1,200 sq ft

Ideation Rooms

Small break out spaces off of the work space

AREA (sq ft) 1,200 500 1,050

Rentable spaces for start-ups and local businesses, 400 - 600 sq ft

1,600

400 sq ft for workstations, 150 sq ft for

650

400 sq ft x 2 rooms connected

800

Conference and Lecture

Net Area Circulation / Construction @ 25%

GROSS AREA

760

6,560 1,640

8,200


17,000 SQ FT OF BUILDING AREA




SA/GA SAVANNAH, GEORGIA


WHAT IS SA/GA?

LOCAL CURRENCY

BRANDING / AWARENESS


WHAT IS SA/GA?


LOCAL CURRENCY • Operates in a complementary manner to the U.S. Dollar • Generally accepted by local merchants/businesses rather than commercialized chains • Bought and sold at issuing points in the community (US $0.90 = Local $1) • Buyers ask for local currency as change • Citizens & Traders pay for transactions with Local $ • Traders may: • Give Local $ as change • Pay suppliers in Local $ • Pay employees in Local $ • Use Local $ in their own transactions • Exchange Local $ for USD at issuing points


LOCAL CURRENCY

RESILIENCE

COMMUNITY

ECONOMY

EMISSIONS


CASE STUDIES BERKSHARES

CALGARY DOLLAR

BANCO PALMAS

• Started 2006

• Celebrates local businesses and aids in generation

• Started in 1998

BERKSHIRE, MA

13 branches

• 1 $BS = $0.95 USD • Works with facilitating local business creation • Plans to expand to electronic

CALGARY, AB, CANADA

• Buyers earn CA$ by assisting in marketing and skillcommunity and marketing goods and services at the Calgary Dollar Markets each month • Focus on sustainability

COMJUNIO PARMERA, BRAZIL

for people of poor credit and/ or socio-economic standings

• Part of a national network of local currency banks • Supported in 52 community development banks around Brazil


SWOT ANALYSIS STRENGTHS

WEAKNESSES

• No current competition aside from the US$ & Farmer’s Market chips • Engages both locals and tourists with local sustainable businesses and practices • panies •

• • • • •

• Has proven successful in other communities

OPPORTUNITIES

THREATS

• With Bitcoin’s mainstream presence provides an opportunistic time • Potential to mine for Bitcoin and contribute this to the fund to back local

• •

• •


PLAYERS / PARTNERS

FARMERS’ MARKET

LOCAL SHOPS & RESTAURANTS

FINANCE / CHAMBER OF COMMERCE

TOURISM & CULTURE SPOTS


LIVING CITIES INITIATIVE LCI GOAL Improve the lives of low-income people Create new framework for solving complex problems Challenge obsolete conventional wisdom Drive the private market to work on behalf of low-income people Create a “new normal”

HOW IT’S MET Introduces a means for Savannah companies to work together to develop a local workforce; allows for money to stay internally in the community and provide more chances for lowincome people to earn money Provides a different approach to helps small businesses prosper and battling unemployment/poverty Promote the idea that Savannah culture and local, small endeavors play an important role in the city’s economy;using the local dollar we can create a more resilient and connected community Change the perspective of low-income areas as places of workforce needs Encourages local sustainable workforce development by offering incentives that are useable only on local networks.


“

If we could change ourselves, the tendencies in the world would also change. As a man changes his own nature, so does the attitude of the world change towards him. ... We need not wait to see what others do. -Mahatma Gandhi


USE SAVGA

#SA/GA

SAVGA Talks SAGA STARTER

SA/GA

CAMPAIGN


#SA/GA Dollar DESIGN COMPETITION Developed as a collaborative design challenge to create the graphic design for the various denominations of the SA/GA Dollar. The winning entries will used as the design of the denominations of Savannah Dollar’s currency to be used in Savannah Ga, as well as a variety of SA/GA campaigns, assuring important exposure to the creators of this outstanding work. All competition entries will be uploaded and voted on online by the public. Each winning team will receive a personalized SA/GA Dollar, milled from reclycled aluminium and of the team.

students teachers designers


SAVGA Talks TED X Talk but even better! Accelerate Savannah can hep found and even host SA/GA Talks at the facility at Southern Pine. Where local voices of the community can be heard by all and documented. All that is required is your voice and a stage. It can be recorded by Jody or Film students at SCAD and posted on the SA/GA website.

students teachers designers musicians businesses craftsmen EVERY SAVANNIAN!


SAGA STARTER Kick Starter but even better! Accelerate Savannah can hep found and develop SA/GA STARTER funding platform / website for sustainabile initiatives in Savannah such as creative projects small business start ups.

designers musicians businesses craftsmen EVERY SAVANNIAN!


SA/GA CAMPAIGN To bring SA/GA to the communitylocals, tourist, students. etc. Stand alone, bus stop and bench ads can be placed throughout the city to inform and engage and arouse curiousity within Savannah. They can be used during various event such as Food Day, Art March, SCAD Side Walk Arts Festival. They will also be linked to social networks allowing people to post and comment on pictures uploaded on SA/GA’s twitter, facebook and website.

USE SAVGA

USE SAVGA


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