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Concept

FACE IN’T MUD.

Face in’t Mud is a collaborative brief between Greta, Mike, Suzanne and myself. The brief is a photographic journal based on travels to unusual places in Yorkshire. We have created one issue for hand in, but the intention would be to create a series in the future.

This issue focuses on Penistone. We took images of the centre, of unusual and funny things we spotted whilst there, as well as capturing the actual journey. The target audience is 20-30 year olds with an interest in independent publishing and photography.

Elizabeth Tyrer

Brief #4

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Face In’t Mud


Research

As it is a photo journal/magazine, we wanted to research into the style of photography, formats and layout of the images. We have been inspired by Cafe Royal Books: both in the style of the photography they publish and the subjects that they capture.

Their target audience is similar, and we feel that they successfully manage to make subjects that should be unappealing and unattractive seem romantic and beautiful.

Elizabeth Tyrer

Brief #4

OUGD603

Face In’t Mud


Research

For the publication we’ve looked at ways to lay out the images in a simple way that allows the photography to be the main focus. With the written features we have been inspired more by the way text is laid out in books and smaller arts publications. Elizabeth Tyrer

OUGD603

Brief #4

Face In’t Mud


The Development

We took photos whenever we saw something amusing or interesting so that the actual publication could be viewed as a journey around the town. We took a mixture of digital and analogue images, but we all agreed the best images were the analogue ones.

We feel that these images have a softer look to them that romanticises the environments that we captured. We have not edited the images, as we felt with our lofi approach it was more appropriate to leave the images unedited and more natural.

Elizabeth Tyrer

Brief #4

OUGD603

Face In’t Mud


The Design

To complement the analogue photography, we printed onto newsprint stock as it produced softer and grainier images that reflect the lofi aspect of our brief. The front and back cover features a charcoal rubbing of brick we found in the time, providing a raw and abstract

image that creates visual interest in the publication before opening it. We have used a fluid layout system that allows the images to speak for themselves, with a small amount of written content designed to entertain the readers. The publication has been saddle

Elizabeth Tyrer

Brief #4

OUGD603

stitched using thread to create a lofi effect that still creates a sturdy bind. We feel that this publication would appeal to a younger audience with an interest in independent publications and photography, who appreciate Northern living and its quirks. Face In’t Mud


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