Dallas Program 2014 by LNE Magazine

THE INTERNATIONAL CONGRESS OF ESTHETICS AND SPA

SH O

CARE & S IN

IN T H E

DALLAS, TX MAY 4 & 5 • 2014 Arlington Convention Center

PRESENTED & sPONSORED BY

Sunday: 9:00 a.m. to 6:00 p.m. Monday: 9:00 a.m. to 5:00 p.m. For more information: 1.800.471.0229 • 1.305.443.2322 • Fax: 1.305.443.1664 • LNEONLINE.COM The International Congress of Esthetics and Spa • Dallas 2014

Welcome to Dallas, TX

Greetings skin care and spa professionals, On behalf of Les Nouvelles EsthĂŠtiques & Spa and DERMASCOPE magazines, I am honored to welcome you back to the Arlington Convention Center for The International Congress of Esthetics and Spa, Dallas 2014. Here in Dallas, I know we will accomplish so much together. I look forward to the energy and excitement that awaits all of us on the congress floor! Attending this event is always refreshing for all industry professionals, giving us an opportunity to strengthen and grow our skills and resources. But it is so much more than that. It can serve as a powerful catalyst. When the energy and excitement of each individual is combined, a synergy is created, where the whole of the congress becomes so much greater than the sum of its parts! This yearâ&#x20AC;&#x2122;s lectures and demonstrations showcase the strengths and talents of some of the most successful people in our industry. Together, our General Session and advanced seminars fill two days of education you do not want to miss! As always, every room in the Convention Center and the neighboring Sheraton Arlington Hotel is occupied with exciting classes and demonstrations! Look over the program and plan ahead to capture just what you need to energize yourself for a successful year. Just remember: Together we can do so much!

Will Strunk

Publisher Dermascope Magazine

Congress Host Will Strunk

TABLE OF

CONTENTS MONDAY • MAY 5 General Session .......................................... 24 Arlington Convention Center Manufacturers’ Workshops .................. 26

HOTEL & TRAVEL ................................................... 08 CONGRESS REGISTRATION ................................ 09

SeminARS • Cutting Edge Salon/Spa Business .................... 29 Room World Cup (Sheraton Hotel) • Wellness: Mind and Body ................................. 30 General Session Area • Image Seminar .................................................. 31 Room Wimbledon (Sheraton Hotel) • Salon/Spa Business Management..................... 32 Room Stanley Cup (Sheraton Hotel) • Aesthetics International Association (AIA)...........33 Room Hall of Fame (Sheraton Hotel)

SATURDAY • MAY 3 NCEA Certified Prep Class .......................... 45 National Esthetic Teacher Training....... 46

SUNDAY • MAY 4 General Session .......................................... 10 Arlington Convention Center

FLOOR PLAN ......................................................... 34 EXHIBITOR LIST .................................................... 36 NEWS SPOTLIGHTS ............................................. 48

Manufacturers’ Workshops .................. 12 SeminARS • Medical Esthetics .............................................. 19 Room World Cup (Sheraton Hotel) • Wellness: Mind and Body ................................. 20 General Session Area • Medical Facilities, Spa and Wellness Center Seminar ................................ 21 Room Stanley Cup (Sheraton Hotel)

The International Congress of Esthetics and Spa • Dallas 2014

DIRECTIONS & HOTELS ...................................... 51

PHRC

Professional Hair Removal Conference

DALLAS, TEXAS

Sheraton Arlington Hotel

May 3-5, 2014 All hair removal professionals welcome!

15 hours of continuing education will be offered. Earn live CE hours. Lectures include: • Industry Best Practices • Bloodborne Pathogens • Upsell Opportunities and Retail Sales

325

3-Day all-inclusive admission includes:

Professional Hair Removal Conference General Assembly Two-Day Ticket to The International Congress of Esthetics & Spa $350 for registrations after April 14th, 2014.

Brought to you by:

Sponsored by:

www.phrconline.com • 800-961-3777 The International Congress of Esthetics and Spa • Dallas 2014

HOTEL & TRAVEL INFORMATION Rates are Per Night

Single

DOUBLE

TRIPLE

QUAD

$142

$152

$121

N/A

$133

SHERaTON ARLINGTON

• Superior First Class • Located adjacent to Convention Center

HILTON ARLINGTON

• First Class • 1 mile from Convention Center • Complimentary shuttle to and from the Convention Center • 50% off Buffet Breakfast

KING BED Two DOUBLE BEDS

Hawthorn Suites Arlington

• Moderate First Class • 1 mile from Convention Center • Complimentary shuttle to and from the Convention Center • Rate Includes; Buffet Breakfast

$99 $99 $99 $99

SpringHill Suites by Marriott

• Moderate First Class • 1 mile from Convention Center • Complimentary shuttle to and from the Convention Center • Rate Includes; Buffet Breakfast

KING BED

$89

N/A

Two DOUBLE BEDS

N/A

$100

Fairfield Inn

• Moderate First Class • 1.5 miles from Convention Center • Complimentary shuttle to and from the Convention Center • Rate Includes; Continental Breakfast

$75 $75 $75 $75

All HOTEL rates are PER NIGHT Plus 15% room tax and hotel resort fee. Congress rates are subject to availability. CANCELLATION PENALTIES: $50 cancellation fee if reservations are cancelled after 04/18/14. Full one night deposit if cancelled after 04/25/14. Cancellation penalties are STRICTLY ENFORCED.

RESERVE YOUR HOTEL Visit our website: www.LNEONLINE.com E-mail: registration@LNEONLINE.com

Tel: 1.800.471.0229 Fax: 1.305.443.1664

AIRLINE RESERVATIONS & CAR RENTAL For airline and car reservations contact Vivian P. Lodeiro at vlodeiro@expresstravelus.com or call 1.305.341.1200 ext 256.

TAXI SERVICE From Dallas/FT. Worth Airport Taxi service is available on the upper level of each terminal. The fare to Arlington is approximately $37.

From Love Field Airport Taxi service is available on the upper level, across the street from the baggage claim wing of the main terminal building. The fare to Arlington is approximately $45.

AIRPORT SHUTTLE SERVICES Shuttle transportation from Dallas/FT. Worth airport to: SHERATON ARLINGTON: Complimentary shuttle available from 6:30 a.m. to 10:00 p.m. Upon arrival at DFW Airport call 817.261.8200. HILTON ARLINGTON: Complimentary shuttle available from 7:00 a.m. to 10:30 p.m. Upon arrival at DFW Airport call 817.640.3322. FAIRFIELD INN: Complimentary shuttle available from 8:00 a.m. to 4:00 p.m. Upon arrival at DFW Airport call 817.649.5800. Shuttle transportation from the airport to your hotel is available via SUPERSHUTTLE.

Reserve your transportation online at supershuttle.com and save! Use group code CEC14 when reserving online. For fares, reservations and more information, please call 1.800.258.3826.

The International Congress of Esthetics and Spa • Dallas 2014

REGISTRATION FORM

ALL-INCLUSIVE

$60

2 - DAY ADMISSION

SAVE WHEN YOU REGISTER BY 04/11/14 2-day admission is $75 after 04/11/14

• General Session Lectures and Demos • Wellness Seminar • Medical Esthetics Seminar • Image Seminars • Cutting Edge Salon/Spa Business Seminar • AIA-Aesthetics International Association • Medical facilities, Aesthetic and Wellness Center Track • All Manufacturers’ Workshops • Exhibit Hall flooded with hundreds of exhibitors

WAYS TO REGISTER:

PHONE: 1.800.471.0229 1.305.443.2322 ONLINE: LNEONLINE.com E-MAIL: Registration@LNEONLINE.com FAX:

1.305.443.1664

MAIL: Aesthetic Expo 3929 Ponce De Leon Blvd. Coral Gables, FL 33134

THE INTERNATIONAL CONGRESS OF ESTHETICS AND SPA: DALLAS, TX MAY 4 & 5, 2014

Be sure your registration form is complete and accurate. Upon receipt of your completed form and payment, we will mail your ticket(s)/badge(s).

MAILING INFORMATION First Name:

M.I.:

Last Name:

As it should appear on your badge

Company Name:

Profession: Mailing Address

Work

Home : State:

City: Phone

Work

Zip Code:

Home:

Country:

E-mail Address:

CONGRESS REGISTRATION CONGRESS REGISTRATION

Please send me:

Quantity

$60

* If purchasing more than one ticket, please provide all names and addresses so that we may issue proper identification badges.

2-day admission(s) per person* ($75 after 04/11/14).

PRE-CONGRESS REGISTRATION SATURDAY, MAY 3, 2014 Includes 2-DAY ADMISSION to the congress $125 National Esthetic Teacher Training Conference (NCEA members) $149 National Esthetic Teacher Training Conference (Non-members) $125 NCEA Certified Prep-Class (NCEA members)

See pages 45-47

$149 NCEA Certified Prep-Class (Non-members)

PAYMENT METHOD

Visa

MasterCard

TOTAL: Check

(Business or personal checks should be made payable to Aesthetic Expo)

Account number:

Exp. Date:

Name on card: Card holder billing address: Authorized Signature: For safety reasons, children under 12 are not allowed inside the Exhibition Floor, General Session or classrooms. We are not responsible for lost ticket(s)/badge(s). Requests for refunds of registration fee will not be accepted after 04/11/14.

MAGAZINE OFFER I would like to receive a free issue of:

Les Nouvelles Esthétiques & Spa magazine

Dermascope magazine

The International Congress of Esthetics and Spa • Dallas 2014

GENERAL SESSION SUNDAY MAY 4

Arlington Convention Center INCLUDED WITH ADMISSION

Complimentary PRODUCT FROM PCA TO PARTICIPANTS (While supplies last)

9:30 a.m.

Opening Ceremony by Will Strunk Will Strunk is the publisher of Dermascope magazine and a licensed esthetician and massage therapist for more than 20 years. A lifelong entrepreneur, he opened his first business as a teenager and has been counseling, educating and motivating business owners ever since. Strunk is the current president of the Aesthetics International Association and creator of the Aesthetics Professional Network. His passion for education, business and success is contagious, and his motivational lectures inspire professionals in all areas of the wellness industry.

9:45 a.m.

Ashiatsu Barefoot Massage (Demo) by Ruthie Hardee Ruth Hardee shares the benefits of offering barefoot massage, and how it can keep both clients and staff happy and healthy. Understand the difference between “deep tissue” hand techniques commonly used in Swedish massage and the gliding, broad based strokes of gravity assisted barefoot compression. Offering the Ashiatsu barefoot massage is a great therapy to include in your spa treatments, as it reduces injuries and physical strain on therapists and delivers a more comfortable and soothing experience for clients.

Ruth Hardee is the founder of Ashiatsu Oriental Bar Therapy®. She created the first nationally approved

course study for a Western barefoot effleurage technique using bars on the ceiling. Hardee pioneered the gravity assisted barefoot-bar massage treatments used in the spa and massage industry today.

10:30 a.m.

Managing Your Clients (Lecture) by Laura Cooksey Clients are the basis of your success, as the prosperity of your business is dependent on them! For this reason, it is essential to know how to manage your clients. Laura Cooksey discusses the myriad challenges that spa professionals encounter when serving the public. Having the correct business protocol is as important as having the proper skin care protocol. In this seminar, learn how to establish your credibility as a skin care professional, manage your clients, improve client satisfaction with your services, enhance your reputation and make your business even stronger!

Laura Cooksey is a licensed esthetician, acne expert, educator, speaker and owner of Face Reality Acne Clinic in the San Francisco Bay area. She has over 20 years of experience in helping people get clear skin. Cooksey certifies skin care professionals around the country to create successful practices with her comprehensive training DVD, Proven Strategies for Treating Acne.

10 The International Congress of Esthetics and Spa • Dallas 2014

Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

11:00 a.m.

Consumer Perception of Peels: Minimizing the Fear Factor (Lecture) SUNDAY

by Cheryl Staurowsky Clinicians and clients ultimately want the same thing: results. However, client fears regarding certain treatments often limit the results we achieve. As skin health professionals, it is up to us to describe and market our in-office procedures in a way that attracts clients and eliminates unnecessary fear. Join us for a comprehensive review of various exfoliation methods and time-tested recommendations for communicating the safety and benefits of these essential treatments.

Cheryl Staurowsky is a PCA Advanced Educator. She began her career in medical esthetics in 1994.

She has experience working with a variety of skin conditions and medical devices. Staurowsky is passionate about educating her patients on the benefits of skin care, and how a formula works within the skin. She has been a PCA SKIN educator since 2003.

11:30 a.m.

Camera Ready Makeup Made Easy for You and Your Client (Demo) by Annie Mayo Learn a quick and easy way to get your clients gorgeous and camera ready! Annie Mayo demonstrates how to perform a picture perfect makeup application for your clients that they can also recreate in their everyday life. Master your makeup skills, from perfecting contouring and selecting the correct colors for foundations to using powders and concealers to create the camera ready look. Don’t ever spend excessive time on a makeup application again—learn from a pro how to maximize results in record time!

Annie Mayo is a professional makeup artist and the founder/CEO of Advanced Mineral Makeup, a natural mineral makeup line. Mayo has spent more than 25 years honing her skills in all aspects of hair, skin and makeup. Her work in the field of makeup includes more than 25 feature films, countless print ads, the Miss Universe Pageant, television network news stations, and major sporting events such as the Super Bowl and the World Series.

Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

SUNDAY may 4

INCLUDED WITH ADMISSION

2:00 p.m. to 3:30 p.m.

Le Mieux Cosmetics • Room M 1-2

Re-Sculpt and Re-Contour Your Clients’ Skin by Janel Luu 2:00 p.m.

The ancient Eastern art of facial rejuvenation meets state-of-the-art Western technology. Learn Eastern inspired jade meridian facial techniques and volcanic cupping to firm and contour your clients’ skin. Also enhance your facial re-sculpting skills using the most recent innovations in micro-current and ultrasonic devices. Maximize your results-based skin care with Le Mieux treatment technology and expertise.

Bio Jouvance Inc. • Room M 3-4

Microneedle Therapy With Bio Matrix Dermal Filler: Anti-Aging Alternative to Restylane® by Sonia Boghosian

WORKSHOPS

2:00 p.m.

This “all natural skin therapy” has been featured on television shows hosted by Oprah, Dr. Oz and Rachel Ray as the most advanced treatment combining science and technology. It is now available to estheticians! Explore the benefits of microneedle therapy with plant-based hyaluronic acid ultra filling spheres. Visible results are guaranteed. A PowerPoint presentation and hands-on demonstration are presented, and a stepby-step technical manual and certificates of attendance are available with purchase.

PCA Skin® • room M 5 Hormones and the Skin 2:00 p.m.

by Holly Amson

Hormonal fluctuations can trigger a number of skin concerns, including acne and hyperpigmentation. Developing an understanding of what occurs in the skin as a result of these changes helps us as clinicians to more effectively treat these conditions. This discussion includes information on when these fluctuations may occur, common presentations and effective ingredient and treatment options to clear multiple hormonallyinduced skin conditions.

DERMAWARE® Bio-Targeted Skin Care • Room M 6

Face Perfection: The Medical Facial for Age Pigments and Acne 2:00 p.m.

by Robert M. Zone, Ph.D. and Gül Ç. Zone

Dr. Zone presents the art of skin rejuvenation from the inside out. Scientific skin care knowledge with hands on practical clinical methods is applicable to both spa and medical practitioners alike for an immediate boost in sales. Our new Total Beauty Peel combines the correction of a peel with the perfection of a facial. Learn new bio-active ingredient knowledge, innovative spa treatments and results oriented recommendations in this class to impress your clients! Watch a demonstration of our Total Beauty® Peel.

UltraLuxe By Dakar • Room M 7 2:00 p.m.

Swiss Apple Stem Cells and MicroVenom Technology: How Cutting-Edge Science is Advancing Skin Care by Jennifer O’Connor

Discover the age-defying and anti-wrinkle properties of apple stem cells, one of the most pioneering and exciting ingredients in skin care, along with our patented MicroVenom Technology for the ultimate in antiaging. This is the future of skin care. Humor us and stop by—we promise to help with your laugh lines!

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Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

Circadia by Dr. Pugliese • room M 8 SUNDAY

Peptide Technology by Michael Q. Pugliese 2:00 p.m.

Peptide technology has become an increasingly popular subject among estheticians, yet few fully understand the science behind these powerful ingredients. This class is designed to expose the practitioner to available peptides, their structure and their functions. Attendees benefit from a new level of competence and confidence in selecting peptides to treat multiple conditions including aging, pigmentation, acne and rosacea. All attendees receive a certificate of completion and full size product giveaway.

Dermatude • room M 9-10

Dermatude META Therapy Microneedling by Crystal McElroy 2:00 p.m.

Rhonda Allison • room M 11-12

The First All Important Step: What Every Professional Must Know by Shannon Esau 2:00 p.m.

Great results begin before you even get your clients on the table. Learn how to personalize solutions for your clients, starting with a hands-on skin analysis. Get tips on reading the skin and uncovering hidden answers. Discover how to set up programs, combat any skin condition and understand contraindications. Form partnerships and set yourself apart by delivering results!

Éminence Organic Skin Care • room Champions Ball 1 (Sheraton Hotel) Discover Immediate Anti-Aging Results With Organic Active Ingredients by Boldijarre Koronczay 2:00 p.m.

Come explore cutting-edge anti-aging innovations and delve into the core of the condition by learning how to target different layers of the skin. Understand Éminence’s organic age-defying ingredients and learn how to use the products effectively with massage to give your client an instant face-lift.

Martinni Beauty, Inc. • room Champions Ball 2 (Sheraton Hotel)

Fast $$$ Comes From Fixing All Esthetic Skin Imperfections Permanently by Mahely Zerquera 2:00 p.m.

WORKSHOPS

META Therapy, “Medical Esthetical Tissue Activation,” is the latest European method of microneedling. The Dermatude device is approved for use by licensed estheticians without physician supervision. Meta Therapy involves making invisible micro-perforations into the skin without the need for anesthetics or lengthy downtime. The skin produces collagen and elastin to repair the micro-perforations. The self-repairing property of the skin is a 100 percent natural form of skin renewal from the inside out. Learn the benefits and techniques of META Therapy microneedling, and how to market this unique treatment to your clients to maximize revenue.

Learn how to become the ultimate specialist for your clients’ skin imperfections such as ruby points, skin tags, age spots, sun spots, freckles, cholesterol deposits, keratosis, broken capillaries, fibromas, spider naevi, pore packets, thick hair and more. Permanent results are achieved in just one treatment. A live demonstration of an easy to use method and technology to accomplish a very lucrative business is given.

Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

Osmosis Skin Care • room Champions Ball 3 (Sheraton Hotel) Everything You DID NOT Learn in School by Ben Johnson, M.D. 2:00 p.m.

Dr. Johnson provides an entirely different view of the origins of our most challenging skin conditions while discussing revolutionary treatment breakthroughs. “Source-based skin care” is a remarkably effective strategy, and the only strategy that achieves permanent results. Osmosis guarantees it!

La Marquise, Inc. • room World Series 1 (Sheraton Hotel)

Introduction to Bioline-Jato by Deborah McClendon

WORKSHOPS

2:00 p.m.

BIOLINE-Jato, a relatively new skin care line to the U.S., has been prominent in Europe for over 30 years. Formulas include technologies such as Swiss apple tree stem cells, Antarctic extracts and bioamiskin (the exciting evolution of hyaluronic acid). This workshop covers Reveillance, the radical capture treatment for firming, protecting and enhancing the wealth of youthfulness within the cells, and Lifting Code, the answer to sagging skin from loss of elasticity! New Ice Age plants, stem cells, peptides and collagen create a multidirectional formula resulting

GlyMed Plus • room World Series 2 (Sheraton Hotel) Skin of Color

by Christine Heathman 2:00 p.m.

Are you prepared for the influential skin care market for skin of color? Do you offer treatments and products tailored to their needs? Estheticians are challenged to select the right treatment in acne, pigmentation, aging and rosacea for ethnic skin. Acquire the valuable skills and knowledge you will need to treat skin of color, and understand why it is important to distinguish these clients from others when you consider how to remedy their skin issues. Esthetic and medical students who complete class are awarded an advanced class certification of attendance and syllabus.

Advanced Rejuvenating Concepts • room Triple Crown (Sheraton Hotel) Post-Laser Procedure Management and Client Care by Tina Zillmann 2:00 p.m.

The long-term benefits of laser resurfacing can be rewarding if post-procedural care is managed properly. Learn from Advanced Rejuvenating Concepts founder and clinically licensed laser professional Tina Zillmann about the best clinical care practices and products that promote safe, effective and rapid healing for post-laser resurfacing patients. This clinically tested protocol educates you on how to handle follow-up visits and troubleshoot complications that may arise to help ensure successful and long-lasting results from laser treatments.

Saian Natural Clinical Skin Care • room Super Bowl 1 (Sheraton Hotel) Non-Surgical Face Lift, Neck Lift and Collagen Infusion Therapy by Dasha Saian 2:00 p.m.

Watch a live demonstration of three clinical anti-aging breakthroughs that deliver dramatic, cumulative and long lasting results in 20 minutes! Natural clinical alternatives to costly invasive procedures are performed by estheticians and cosmetologists without medical licenses. Dasha Saian demonstrates the newest clinical facial procedure for lifting and firming the face and neck using hyaluronic acid, peptides, collagen and a portable multifunctional machine. Certificate provided!

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Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

Christina Cosmeceuticals • room Super Bowl 2 (Sheraton Hotel) Treating Adult Acne With an Innovative Approach 2:00 p.m.

SUNDAY

by Iris Safar

Acne is not just a teenage problem anymore. This workshop and demonstration fills the knowledge gap among professional estheticians, enabling you to answer your clients’ questions with “actionable” solutions that won’t dry out their skin. Acne is a multifactorial skin concern, and it is necessary to have a clear understanding of its causes and the latest treatment options in order to develop an individualized plan for each client. Clear your clients’ complexions without the undesirable effects of red, dry and irritated skin. Improve your treatment of acne and the way you educate your clients about it.

Bamboo-Fusion® • room Wimbledon (Sheraton Hotel) Warm Bamboo Massage by Nathalie Cecilia 2:00 p.m.

Learn how to give clients a luxurious deep tissue full-body massage using warmed bamboo tools of various shapes and sizes. Bamboo massage is easy on your hands and wrists to perform. It utilizes leverage and heat to help melt away stress and relieve tight muscles. Bamboo Visage (facial massage) is also demonstrated, using delicate bamboo tools designed for the unique contours of the face. A bamboo facial massage is a perfect finishing touch to end a full-body massage, and can also be offered as a stand-alone facial treatment.

4:00 p.m. to 5:30 p.m.

Control Corrective • room M 1-2

Chemical Peel Review and TCA Peel Certification by Ellen Clark 4:00 p.m.

Chemical peels enhance most facial treatments today, and understanding their differences is critical. Whether performed as a stand-alone service or included in a full treatment, these results-oriented peels provide immediate skin improvement. TCA peels are one of the most popular skin rejuvenation treatments today. This workshop demystifies peels to boost your confidence. Watch a demonstration of Control Corrective’s Clinical A+ Facial with TCA. Certification is included.

Bio Jouvance Inc. • room M 3-4

All You Need to Know About Radio Frequency: The Latest in Skin Care Technology for Anti-Aging 4:00 p.m.

WORKSHOPS

SUNDAY may 4

by Sonia Boghosian

Learn how visible skin tightening occurs and lasts for months with the help of radio frequency (RF). RF treatment can reduce fine lines and wrinkles, lift flaccid skin on the face and neck, reduce cellulite and tighten buttocks, thighs, tummy and crêpey skin. This session covers the power of RF as well as the financial benefits of offering such an effective treatment. Attendees watch a Power Point presentation and hands-on demonstration. A technical manual is provided. Certificates of attendance are available with purchase.

Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

PCA Skin® • room M 5

Chemical Peels for Sensitive and Ethnic Skin by Holly Amson 4:00 p.m.

With proper training and product selection, all providers can improve the health and appearance of all skin types and tones, including sensitive skin and higher Fitzpatrick types. This presentation discusses conditions like rosacea and impaired barrier function, the physiological differences between lighter and darker skin types, and ingredients and treatment methods for both sensitive skin concerns and ethnic patients.

HydroPeptide • room M 6

Not all Peptides are Created Equal: Discover Peptide Synergies That Amplify Results by April Zangl

WORKSHOPS

4:00 p.m.

We all know peptides are powerful for addressing a number of client concerns, particularly aging. But not all peptide formulations are created equal. Do you know what to look for in order to incorporate peptides at their fullest potential? Learn from the leaders in peptide technology and explore requirements for effective peptide formulations, perfect partner ingredients and how to achieve age defying results immediately following a treatment and long after.

Dr. Jeff Skin Care/Beauty Attica • room M 7

Visible Skin Rejuvenation With Himalayan Red Rice Stem Cells by Daniel Chan, Ph.D. 4:00 p.m.

New advances in green biotechnology open up a new frontier in anti-aging topical treatment. Using Himalayan red rice stem cells from the East and meristematic cell suspension culture biotechnology from the West, active ingredients are produced to moisturize, firm and increase collagen synthesis, resulting in visible rejuvenation of aging skin.

LightStim • room M 8

LED Light Therapy: Results and Rewards by Gloria Timmons 4:00 p.m.

Get visible results for your clients and tangible rewards for yourself. LED light therapy offers noticeable enhancements to treatments for aging, acne and post-treatment inflammation. Learn the science behind LED light therapy, how to add it to your menu of services and effective marketing strategies to boost your profits with this highly effective technology sweeping the industry.

Satin Smooth: A division of Conair Professional • room M 9-10 The Choice of Skin Care Professionals Seeking Progressive Innovations in Skin Care Equipment 4:00 p.m.

by Jeane Richmond

DermaRadiance, SmoothSculpt and HydraSonic: Learn how to incorporate these unique systems to change your clients’ lives and elevate your business to the next level. Lift, tighten and transform the face and body with Derma Radiance, organic microdermabrasion and Smooth Sculpt. Also get a sneak peek at our newest addition, HydraSonic. Grow your business returns in 2014!

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Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

Rhonda Allison • room M 11-12

Let Intelligent Ingredients Work For You 4:00 p.m.

SUNDAY

by Shannon Esau

AHAs vs. BHAs? Retinol or retinaldehyde? Peptides, stem cells, GAGs … With so many intelligent ingredients, do you ever wonder how to select the best products for your clients? Let us help clear the confusion—learn how these ingredients work and how to select the perfect products to achieve maximum results.

Skin Blends & Cirépil Wax • room Champions Ball 1 (Sheraton Hotel) Intimate Brazilian/Bikini Waxing the Cirépil Way! Painful Waxing is a Thing of the Past! 4:00 p.m.

by Tina Sharp

Cirépil by Perron Rigot Paris is a global leader in the professional field of depilatory waxing. Join regional ambassador Tina Sharp to see firsthand why our world renowned non-strip waxes are highly profitable, less painful and provide long lasting results your clients will love. Welcome to the world of Happy Waxing™!

Martinni Beauty, Inc. • room Champions Ball 2 (Sheraton Hotel) Microdermabrasion: Past, Present and Future by Mahely Zerquera 4:00 p.m.

If you work in or own a skin care salon, you must offer microdermabrasion treatments, due to the popularity and increasing demand of these services. This class demonstrates how these treatments are applied and the effect they have on the skin. We discuss the different microdermabrasion modalities—aluminum oxide crystals, diamond tip and LED Photo bio-stimulations. Learn about profitable treatment recipes you can customize for your business!

Universal Companies® • room Champions Ball 3 (Sheraton Hotel) Jessner Peel Certification with Control Corrective Skincare by Jenny Farrand 4:00 p.m.

The Jessner Peel is an extremely effective facial peel for revealing younger looking skin. This comprehensive training is essential for skin care professionals to learn all the significant aspects needed for success. During class, you learn the treatment process, indications and contraindications, the importance of home care products and the proper management of aftercare. Attendees receive a spa goody bag and special offer at the end of the class.

SpaBooker • room World Series 1 (Sheraton Hotel)

Customer Loyalty: Tips and Tools to Keep Your Customers Coming Back by Molly Southern 4:00 p.m.

Research shows that 20 percent of your customers drive 80 percent of your revenue, so how do you make sure those 20 percent keep coming back? From the simple to the sophisticated, this session explores the multitude of tools and best practices available to spa owners today that help to increase customer retention and improve customer relationships. SpaBooker covers such subjects as customer communication, email marketing, loyalty programs, social media and more.

Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

INCLUDED WITH ADMISSION

FarmHouse Fresh • room World Series 2 (Sheraton Hotel) Bring Fresh Excitement to Your Spa Menu by Natalie Aston 4:00 p.m.

Freshen up your spa menu and watch your retail sales soar! FarmHouse Fresh shares treatment ideas and merchandising strategies from top-selling five-star resorts, fine spas and salons. Learn how to keep guests coming back again and again from this award winning company. Receive a complimentary product and a special discount on purchases at our booth.

Advanced Rejuvenating Concepts • room Triple Crown (Sheraton Hotel) Brazilian Boot Camp by Desiree Duran

WORKSHOPS

4:00 p.m.

Maximize your technique and efficiency to deliver a virtually pain-free waxing service. Learn from awardwinning wax expert and Caron Laboratories educator Desiree Duran about the most innovative techniques and methods to facial and body waxing, sanitation and bedside professionalism. Educate yourself on procedural practices that help prevent ingrown hair development and skin reactions. As an internationally trained expert, her curriculum and technique is sure to inspire.

M’lis Company • room Super Bowl 1 (Sheraton Hotel)

The Missing Link in Healthy Skin, Hair and Nails … Wellness Services for the Spa by M’Lisa Jackson 4:00 p.m.

Add easy-to-implement wellness solutions to your menu of services and watch your revenue and client base double. The spa wellness industry is growing rapidly. Thousands of clients are searching for programs specializing in weight loss, natural hormone balance, candida and healthy aging. M’lis spa services can be seamlessly incorporated into what you already do.

Depilève • room Super Bowl 2 (Sheraton Hotel)

Brows to Brazilians With the Latest Waxing Techniques by Deanna Derthick 4:00 p.m.

Learn how to use both strip and stripless waxes for facial and body waxing, and master the advanced techniques for waxing any body part while avoiding breakage, redness and irritation. Guaranteed to never lift skin! Also learn about Depilève’s 10-minute leg wax technique, full Brazilian waxing professional methods and eyebrow sculpting using the simple three-point Depilève method!

BioFrance Lab • room Wimbledon (Sheraton Hotel)

The Power of the Pure French Facial Peel-off Mask and Bio Elite 24 Karat Gold Facial Kit for Anti-Aging 4:00 p.m.

by Marc Rosengarten

Bio France Lab co-founder Marc Rosengarten demonstrates the power and brilliant natural effects of the pure French Peel Off Mask with active ingredients. This class includes live demonstrations combining the superior French pro-dispenser ampoule serum and the mask for immediate visible results that significantly reduce the signs of aging. Let your clients experience the luminous, tightening, lifting and restructuring effects of the Elite 24Kt Gold Facial kit and others. This facial product is purely French, natural and botanical.

18 The International Congress of Esthetics and Spa • Dallas 2014

Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

SEMINARs

INCLUDED WITH ADMISSION

SUNDAY may 4 • Room World Cup

SUNDAY

Located on the 1st floor in the Sheraton Hotel

Medical Esthetics 2:00 p.m. to 3:00 p.m.

How Legislation Will Affect Medical Esthetics by Susanne S. Warfield

The COA has approved this class for 1 CE each This presentation raises your awareness of introduced legislative initiatives that could affect your salon or spa’s ability to provide “medical esthetic” services. Warfield discusses the types of legislative bills that have already passed in other states. Get valuable information to protect your future and the medical esthetic service options you provide. This seminar covers how to: • Identify the medical legislative agenda • Understand the corporate practice of medicine • Recognize yourself and your business as stakeholder • Plan your involvement to protect your future

3:15 p.m. to 4:15 p.m.

The Next Step in Your Career, From Salon to working SEMINARS with a Physician by Susanne S. Warfield

The COA has approved this class for 1 CE each For many estheticians, working with a physician in a medical setting can be a challenge. The first step is to understand your role. Warfield begins by examining the scope of practice issues, and what you can and cannot do. She then compares training and education standards to help develop your job description. Learn how to prepare for your first job interview in a medical setting.Warfield also compares and contrasts the differences between working in a salon and working with a physician. She debunks misconceptions, clarifies the differences of your licensed scope of practice in a salon versus a medical setting, and explains the expectations that physicians may have of you. Any esthetician interested in working in the medical field cannot afford to miss this presentation!

Susanne S. Warfield is president and CEO of Paramedical Consultants, Inc., a consulting, publishing and association management firm. Warfield has been an esthetician for 33 years, is NCEA Certified, holds both CIDESCO and ITEC diplomas and has worked for over 13 years in a dermatology practice in New York City. She has authored over 450 articles and 15 books for the consumer, medical and skin care sectors. Warfield is the recipient of the prestigious 2013 Crystal Award from Les Nouvelles Esthétiques & Spa.

Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

SEMINARs

INCLUDED WITH ADMISSION

SUNDAY may 4 • General Session Area

AT THE ARLINGTON CONVENTION CENTER

Wellness: Mind and Body 2:00 p.m. to 3:00 p.m.

Integrating Wellness Into Your Spa Menu: Trending the Next 2-5 Years for Financial Success! by Holli Beckwith

In this interactive seminar, we are taking a look at wellness concepts, trends, services, talent scouting and customer service to ensure financial success for your spa over the next 2-5 years! Learn how to create a signature wellness concept that speaks to the unique elements of your spa and your spa menu. Get familiar with the latest wellness “buzz” words, slogans and trends. Join us to discuss how to: • Look East while brainstorming Western wellness ideas • Make wellness more mobile and increase your customers by 30 percent • Transform your clients’ biology through wellness integration • Stop “selling” and start marketing wellness • Morph your spa menu from old news to WOW! • Create signature wellness concepts • Determine the value of an hour (services, upgrades and home care recommendations on your spa menu) The class immediately following this seminar integrates nutritional coaching ideas into the wellness concept. Join me for more fun and success tips! While brainstorming, we will learn about how to get the most out of our foods and our lives!

3:15 p.m. to 4:15 p.m.

Incorporating Nutritional Coaching Into Your Spa: The Path to Vibrant Health and Longevity! by Holli Beckwith

After looking at wellness trends and integrating them into your spa menu, we focus on the most important wellness concept: nutritional coaching! Let’s assess your clientele and their demographics, and take steps to personalize your spa menu to include wellness services that cleanse, balance and build the body inside and out through nourishment, illness prevention, immune system support and brain health! Join our discussion on the following topics: • Integrating nutritional coaching and educating your clientele for profit • Eating to promote wellness • Nutritional coaching as a basis for outer beauty and as a complement to massage, facials, hair and nail services • Morphing nutritional wellness coaching into the spa menu This session shows you how to be your clients’ go-to source of information for the most crucial aspect of their health and well-being!

Holli Beckwith has more than 25 years of experience in the industry. She is a bridge in the world of wellness, cosmetology, massage, fitness, yoga, Qigong, nutritional coaching, spa consulting and designing spa concepts on both a national and international level. Beckwith is now closely integrating the idea of natural healing and boosting life through anti-aging. She is currently producing a line of raw, organic chocolate. 20 The International Congress of Esthetics and Spa • Dallas 2014

Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

SEMINARs

INCLUDED WITH ADMISSION

SUNDAY may 4 • room Stanley Cup

SUNDAY

Located on the 1st floor in the Sheraton Hotel

Medical Facilities Spa and Wellness 2:00 p.m. to 3:00 p.m.

Finding the Right Physician to Partner With Your Facility by Jay A. Shorr and Mara Shorr

Success in any salon or spa must be accompanied by growth. Whether you are looking to add a nurse practitioner, esthetician, medical assistant or physician, you must understand when it makes sense to bring another provider into your business. Find out: • How to decide which type of practitioner is the right fit for your own practice • How to conduct the proper search for that individual • What should and should not be delegated once that person is hired • How to know if it is time to hire another practitioner This session provides guidance on how to determine when it is time to grow, and the best way to grow.

3:15 p.m. to 4:15 p.m.

Safety, Health, Security Fraud and Embezzlement in Your Business by Jay A. Shorr and Mara Shorr

Do you know how to properly maintain a safe and crime-free workplace? Learn about the various types of safety concerns, potential violations with the Occupational Safety and Health Administration (OSHA), ways to prevent theft and how to find out if it is happening in your practice. This discussion also details how to ward off potential embezzlement scenarios involving your clients, staff, vendors and partners. This presentation covers a variety of preventative measures you can implement into your business.

Jay A. Shorr is the founder and managing partner of The Best Medical Business Solutions, assisting esthetic businesses and medical practices with their operational, financial and administrative health. He is also a professional motivational speaker, an advisor to the Certified Aesthetic Consultant program and a certified medical business manager.

Mara Shorr serves as the vice president of marketing and business development. She is a national speaker and a Level II and III Certified Aesthetic Consultant, utilizing knowledge and experience to help clients achieve their potential.

Show hours: Sunday from 9:00 a.m. to 6:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

GENERAL SESSION

Arlington Convention Center

MONDAY MAY 5

INCLUDED WITH ADMISSION

Complimentary PRODUCT FROM GLYMED TO PARTICIPANTS (While supplies last)

9:30 a.m.

OPENING Ceremony by Will Strunk Will Strunk is the publisher of Dermascope magazine and a licensed esthetician and massage therapist for more than 20 years. A lifelong entrepreneur, he opened his first business as a teenager and has been counseling, educating and motivating business owners ever since. Strunk is the current president of the Aesthetics International Association and creator of the Aesthetics Professional Network. His passion for education, business and success is contagious, and his motivational lectures inspire professionals in all areas of the wellness industry.

9:45 a.m.

Lomi Lomi Face and Neck Treatment (Demo) by Gloria Coppola Lomi Lomi is a beautiful exhibition of movement through touch and presence. The spiritual principles of Hawaiian culture encourage practitioners to heal themselves before they begin to heal others. Patience and humility are lessons therapists should bring to the table during each Lomi Lomi session. This demonstration teaches you how to build a connection with your client using relaxation and therapeutic healing techniques. Learn the graceful forearm moves that provide the ultimate experience of therapeutic relaxation.

Gloria Coppola is a licensed massage therapist, educator, author and inspirational health coach. She has been in the healing arts industry for more than 25 years. An inductee of the Massage Therapy Hall of Fame and recipient of the Aunty Margaret humanitarian award, Coppola has dedicated her life to the healing arts.

10:30 a.m.

Chakras Gem Massage (Demo) by Natalia Sotelo Create a journey of total relaxation for your clients by incorporating semi-precious minerals into your services. The natural chromatic tone of semi-precious minerals corresponds to chakra channels on your clientsâ&#x20AC;&#x2122; bodies to ensure a positive energy flow within their bodies and minds. The therapeutic action of the gems lies in transmitting, balancing and harmonizing our energy system to restore a proper flow of the prana, thus balancing all levels of the human being: physical, mental, emotional and spiritual.

Natalia Sotelo discovered her passion for the esthetics world at an early age as the daughter of the owner and operator of a spa and beauty school in Bogota, Colombia. She later earned a degree in business and marketing and a skin care license in the United States. Sotelo now provides in-depth training to estheticians, massage therapists and spa professionals in the U.S., Colombia and the Caribbean.

24 The International Congress of Esthetics and Spa â&#x20AC;˘ Dallas 2014

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

11:15 a.m.

The Art of Body Sugaring (Lecture/Demo) by Heather Wilson MONDAY

The key to helping your clients with long lasting hair removal is the art of body sugaring treatments. Heather Wilson discusses this safe and effective body hair treatment. Every sugaring practitioner is familiar with the catchphrase “No strips, no spatulas and no mess.” Sugar paste fulfills this promise with a cost effective and water-soluble solution that never tears or burns the skin. The best practitioners do more than just remove hair: they take pride in educating the client in skin care related to hair removal, an all-too-often missed aspect in the industry.

Heather Wilson is the director of education for Sugar Streak and the owner of a massage and esthetic

practice. She is a licensed massage therapist and esthetician, as well as an internationally trained reflexologist, energy practitioner and massage therapy instructor. Wilson has focused her career on educating others, both one-on-one and in formal school settings. She is a continuing education provider for massage therapists, cosmetologists and estheticians.

12:00 p.m.

Successful Spa Entrepreneurs (Panel Discussion and Q&A) by Monika Norman, Luane McWhorter & Yelena Krut Join three accomplished Texas spa owners and managers as they share the stories of their individual paths to success, revealing the ups and downs, roadblocks and victories they faced along the way. Following the discussion, speakers address questions from attendees in a Q & A session.

Monika Norman is the owner of Spa Esoteric in McKinney, TX. She has 40 years of experience in the salon and spa industry, and has achieved a mastery level of experience in hair care, massage therapy, esthetics and oncology services. She is a published authority in the industry, and is an educator in all areas of salon and day spa operations. Luane McWhorter owns and operates multiple businesses, including the Grand Spa, a 13,000 square foot full service day spa in Dallas, TX and Sutera Spa in Flower Mound, TX. McWhorter has been in the spa industry for more than 20 years. Yelena Krut was born and raised in Kiev, Ukraine.. Krut began her career in the spa industry in 2001 as an assistant general manager for the Grand Spa International in Dallas, TX. She currently works at the Red Door Spa. Krut previously served as the general manager of Veria Natural Wellness Center in Plano, TX.

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

MONDAY may 5

INCLUDED WITH ADMISSION

2:00 p.m. to 3:30 p.m.

Bio Jouvance Inc. • room M 3-4

Microneedling With Natural Skin Peels for Acne, Pigmented and Mature Skin for Instant Results by Sonia Boghosian 2:00 p.m.

From organic peptide peels to genetically altered peels, medical esthetic products from Bio Jouvance’s EMA Clinical line yield dramatic results. The new generation of peels for acne/acne scars, pigmented, mature skin along with microneedling delivers immediate results. Corrective post-peel treatments are also discussed. This educational session includes a Power Point presentation and hands-on demonstration. A step-by-step technical manual and certificates of attendance are available with purchase.

PCA Skin • room M 5

Rejuvenation of the Aging Face by Holly Amson

WORKSHOPS

2:00 p.m.

Visible aging is a concern for nearly all patients, and they come to you for the most effective age control products and treatments. Offering the best options will deepen your clinician-patient relationships and your practice’s bottom line. This comprehensive overview focuses on the presentations, treatment methods and cosmeceutical ingredients associated with age prevention and correction.

UltraLuxe By Dakar • room M 7

Discover the Most Advanced Peel Technologies and How to Master Applications by Jennifer O’Connor 2:00 p.m.

We educate and demonstrate how to master the technique of peel applications with the most advanced peels in skin care. Learn the effects of peels over time, different acid strengths and how peels work on varying skin tones. Become an expert! One of our class clowns will have you laughing your face off!

Circadia by Dr. Pugliese • room M 8 Inflammation and Aging by Michael Q. Pugliese 2:00 p.m.

Inflammation can be identified as a contributing factor to many diseases, but what does it have to do with skin health and aging? This session defines and explains the various steps in inflammation and relates this process to intrinsic aging. Cellular and molecular mechanisms will be addressed including NF Kappa b, glycation, UV radiation, oxidative stress generators and free radical formation. The process is explained step-by-step so that the importance of inflammation in skin care can be fully appreciated. All attendees receive a certificate of completion and full size product giveaway.

Dermatude • room M 9-10

Dermatude META Therapy Microneedling by Crystal McElroy 2:00 p.m.

26 The International Congress of Esthetics and Spa • Dallas 2014

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

Éminence Organic Skin Care • room Champions Ball 1 (Sheraton Hotel) Experience the Power of Hungarian Massage and Stimulating Actives 2:00 p.m.

MONDAY

by Boldijarre Koronczay

Prepare to be dazzled by a unique mixture of Hungarian massage techniques that instantly transform the overall appearance of skin. As things start to heat up, discover the power of Éminence stimulants that improve circulation for healthier, younger-looking skin. Clients will walk out your treatment room with a whole new look!

Martinni Beauty, Inc. • room Champions Ball 2 (Sheraton Hotel)

Fast $$$ Comes From Fixing All Esthetic Skin Imperfections Permanently by Mahely Zerquera 2:00 p.m.

Universal Companies® • room Champions Ball 3 (Sheraton Hotel) How to Build a Lash and Brow Bar That Clients Can’t Resist 2:00 p.m.

Lash and brow services are in high demand, and the services are so easy to learn! With minimal investment and just a small amount of space, you can quickly generate extra revenue, introducing clients to services with high repeat booking rates and word of mouth referrals! Learn which treatment components are best to include, how to market services and how to perform key lash and brow bar techniques! Attendees receive a spa goody bag and a special money saving offer at the end of the class.

Luksus Cosmetics • room World Series 1 (Sheraton Hotel)

New Breakthrough Stem Cell Stimulating Technology With Peptides and Probiotics by Lili Fan, M.D. 2:00 p.m.

This class introduces the scientific approach to stem cell stimulating technology along with our patented pritory SCSTM Peptide and our SmartProbioticTM, which has been remarkably successful in the treatment of aging, pigmentation, acne and elasticity of skin. Find out exactly what works and why by utilizing the cutting-edge patented active ingredients with the best performance results. If you are in favor of science and biochemistry, do not miss Dr. Fan’s insights on understanding gene expression, growth factors and super-antioxidants, which can help build the look of a renewed surface and consequently change the way we think of skin care.

GlyMed Plus • room World Series 2 (Sheraton Hotel)

Stem Cell Power Peeling Treatment by Kelly Adams 2:00 p.m.

WORKSHOPS

by Jenny Farrand

Gain the knowledge, understanding and esthetic skills you need now to meet the demands of the hottest anti-aging remedy. Learn how to use the power of high tech plant stem cells in a treatment to help reset the skin’s aging clock, increase amino peptides and reprogram aging skin fibroblasts. This new addition to your treatment menu is sure to please your clients’ satisfaction with their results and increase business income. Do not miss this class! Esthetic and medical students who complete the class are awarded an advanced class certification of attendance and a trial size stem cell product.

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

Maxcara • ROOM Triple Crown (Sheraton Hotel) Maxcara Semi-Permanent Lash Treatment by Deanna Derthick 2:00 p.m.

Learn about an exciting new semi-permanent mascara treatment that is revolutionizing the beauty industry. Lush, full, dark lashes are the hottest trend on the beauty scene! This revolutionary treatment has become one of most profitable services for salons in Europe in the last couple of years. The Maxcara semi-permanent lash treatment offers numerous advantages. It lifts lashes and creates curve, sculpts and separates lashes while increasing lash volume and length. In addition, the treatment lasts for up to four weeks!

M’lis Company • ROOM Super Bowl 1 (Sheraton Hotel) Look Good Naked by Jenny Cutler

WORKSHOPS

2:00 p.m.

Watch a demonstration of effective, natural holistic slimming treatments that require no special equipment or wet room. Learn how your clients can immediately slim, tighten and tone in only one hour, losing between four and 14 inches per treatment! Total body detoxification and healthy lifestyle choices to enhance slimming results are discussed.

Depilève • ROOM Super Bowl 2 (Sheraton Hotel)

Brows to Brazilians With the Latest Waxing Techniques by Haydee Laguna

28 The International Congress of Esthetics and Spa • Dallas 2014

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

SEMINARs

INCLUDED WITH ADMISSION

MONDAY may 5 • room World Cup

MONDAY

Located on the 1st floor in the Sheraton Hotel

Cutting Edge Salon/Spa Business 2:00 p.m. to 3:00 p.m.

Creating a Spa Experience in any Treatment Room by Felicia Brown

Some of the most effective and enjoyable spa treatments can be done in the average room without a shower or wet table. By adding a few simple spa treatments and techniques, therapists can easily diversify their work and increase their income. In this class, attendees learn how to WOW clients by adding small, inexpensive touches to their sessions, and ideas for incorporating the spa experience into their existing services and practice.

3:15 p.m. to 4:15 p.m.

Creating Lifetime Clients by Felicia Brown

Many salon and spa professionals focus the bulk of their marketing efforts on attracting new guests. While that is an important and ongoing part of every business, it is up to five times more expensive than achieving repeat business. Additionally, building long-term relationships with your guests boosts overall profitability, increases client satisfaction/trust, improves treatment results and heightens career satisfaction for practitioners. This class teaches you fun, meaningful and inexpensive ways to connect with and “touch” your guests on a deeper level to create continuing repeat business and lifetime clients.

Felicia Brown a licensed massage and bodywork therapist, is the author of Free & Easy Ways to Promote Your Massage, Spa & Wellness Business. She is also a business and marketing coach and owner of Spalutions. Brown provides business and marketing coaching to massage, spa and wellness professionals.

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

SEMINARs

INCLUDED WITH ADMISSION

monday may 5 â&#x20AC;˘ General Session Area

AT THE ARLINGTON CONVENTION CENTER

Wellness: Mind and Body 2:00 p.m. to 3:00 p.m.

Energize Your Mind, Body and Spirit by Robert Sachs

The pace of appointments, greeting clients, performing a variety of modalities and room preparation can be overwhelming for an esthetician or massage therapist. In Ayurvedic terms, this is a recipe for aggravated Vata, which expresses itself in increased tiredness, joint pain, digestive complaints, worry and insomnia. Learn physical and emotional tools to stay grounded, focused, relaxed and at ease throughout your workday in an interactive program led by Ayurvedic expert Robert Sachs. Come prepared to stretch, move, breathe deeply and have fun!

3:15 p.m. to 4:15 p.m.

Integrating Wellness and Ayurveda Into Your Salon, Spa or Medical Facility by Liz Verbruggen

Learn how to incorporate wellness services into your spa menu that can help your clients heal and rejuvenate their bodies through Ayurveda and the complementary science of yoga. Ayurveda is all about bringing balance to the body using natural herbs. All around the world, people are going back to nature with natural and herbal therapies. Wellness and Ayurvedic spas and resorts have become very popular. Liz Verbruggen explains the techniques practiced in these spas and resorts, including Shirodhara, Praanayama, yoga asanas and Ayurvedic therapies.

Robert Sachs is a counselor, licensed massage therapist and educator. He is the author of Tibetan Ayurveda: Health Secrets From the Roof of the World and coauthor with Melanie Sachs of Ayurvedic Spa.

Liz Verbruggen is a health and wellness professional with over 30 years of experience in the spa industry. Originally from England, she began her spa career working on cruise ships, eventually managing 27 spas at sea. Verbruggen has recently worked on opening wellness spas that offer Ayurveda treatments, meditation and yoga.

30 The International Congress of Esthetics and Spa â&#x20AC;˘ Dallas 2014

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

SEMINARs

INCLUDED WITH ADMISSION

MONDAY may 5 • room Wimbledon

MONDAY

Located on the 2ND floor in the Sheraton Hotel

Image Seminar 2:00 p.m. to 3:00 p.m.

Rethink Pedicures by Karen Hodges

Do you offer an extraordinary pedicure that is truly one of a kind? After your client sits down in the pedicure chair, what is the first thing you do? Taking the polish off their toes is NOT the answer! Learn about a revolutionary way of giving your clients pedicures that is sure to set you apart in a crowded market. Attend this demonstration and discussion to find out how you can make your guests dance out of your salon and brag to everyone they know about what a wonderful experience it was to receive a pedicure treatment from you!

3:15 p.m. to 4:30 p.m.

Luscious Lashes for Your Client by Ellie Malmin

As a makeup artist, it is essential for you to be able to recommend and practice the best eyelash procedures for your clients. Understand the unique functions of extensions, semi-permanent mascara, tinting and curling eyelash growth serums, and how to determine which one is the best choice for each client. Malmin explains the upgrades you can offer for your eyelash and eyebrow treatments, and the special care that must go into lash treatments for cancer patients. In addition, learn the difference between classic extensions and volume lashes—the hottest new technique in the lash industry!

Karen Hodges is a licensed esthetician and manicurist with more than 15 years of experience. She is a freelance writer, as well as an industry educator and public speaker around the globe. Hodges does consulting and training in salons, as well as on a one-on-one basis with individuals.

Ellie Malmin is a cosmetologist and electrologist with more than 30 years of experience in the industry. She is the founder of Anushka Spa in West Palm Beach, FL. Malmin has co-authored several training manuals, developed training programs for various cosmetics manufacturers and created a styling program for eyelash implants with the prominent Alan J. Bauman, M.D. She is currently the executive director for the Lashologist Council of America.

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

SEMINARs

INCLUDED WITH ADMISSION

monday may 5 • room Stanley Cup

Located on the 1st floor in the Sheraton Hotel

Salon/Spa Business Management 2:00 p.m. to 3:00 p.m.

Going Once, Going Twice—SOLD! by Bonnie Canavino

Maximize retail sales at your spa to dramatically improve your bottom line! Retail revenue has a very high profit margin, making it a component of your business you cannot afford to ignore. Bonnie Canavino shares her innovative program for achieving successful retail sales. This seminar covers: • How to teach and incentivize your employees to sell. • How to decorate your spa to boost retail sales. • How to create and implement a retail plan. • How to document growth and expand your retail department.

3:15 p.m. to 4:15 p.m.

Building the New Spa Culture by Bonnie Canavino

The spa market of the 21st century is experiencing many major changes that spa owners and managers need to be aware of. It is no longer enough to simply have a licensed staff, treatment rooms, retail products and a selection of herbal teas. Canavino discusses the big developments taking place in the industry, including: • The fusion of organic, natural and botanical ingredients with single molecule science in skin care formulations. • The latest requirements in alternative and advanced certification for your staff. • A new type of phone consulting. Make your spa the ultimate preventative health and beauty force of your community!

Bonnie Canavino is the president of Red Cherry Group, the manufacturer of Organic Spa Brands. Canavino has worked for 35 years in the private sector, and also brings public industry management and training experience to the beauty business. She is passionate about growing the spa industry with integrity, and connecting with other professionals through spa consulting, management, career and product development.

32 The International Congress of Esthetics and Spa • Dallas 2014

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

SEMINARs

INCLUDED WITH ADMISSION

MONDAY may 5 • room HALL OF FAME

MONDAY

Located on the 2ND floor in the Sheraton Hotel

Aesthetics International Association (AIA) 2:00 p.m. to 3:30 p.m.

Overcoming the Fear of Retail by Kenna Strunk

Dive into your fear. Get over yourself. Do what is best for your clients and watch your business grow. What is preventing you from reaching your 30 percent retail mark? Whether you are a spa owner looking to elevate your team or an independent aesthetician looking for a raise, practicing the basic principles of selling retail is essential to increasing your profits and securing a loyal clientele base. If you care about your clients and believe in your products, sending them home with the proper skin care routine in hand is the most natural part of the process. In this session, Kenna Strunk discusses the simple steps necessary to keep your retail moving and your profits climbing.

4:00 p.m. to 5:30 p.m.

Simplifying Social Media by William Strunk

Why make growing your business more complicated than it has to be? You already have an image you would like to be known for. You have your target audience in mind. You have special services and they need to stand out. Now learn how to use some easy, non-time consuming tips for more likes and tweets. Social media is that simple! In this class William Strunk covers: • Knowing where to begin • How to maximize your presence while minimizing your time • The importance of a professional image • Determining cost vs. value

Kenna Strunk graduated from the Ogle School of Hair, Skin and Nails at the age of 18. After 10 years behind the chair, Strunk became the sales director for DERMASCOPE Magazine, and is currently assisting manufacturers and distributors with their marketing and retail strategies. Working with some of the industry’s leaders in aesthetics has broadened Strunk’s education and experience with regard to products, as well as her knowledge of maximizing retail sales and boosting service menus. William Strunk was born into the skin care industry to two obsessed aestheticians. He grew up handing out DERMASCOPE Magazine at tradeshows. With an affinity for technology, Strunk gravitated to a career in digital marketing and advertising at a young age. He has spent more than a decade implementing marketing strategies and establishing brand recognition for major companies in the skin care industry. Having grown up in a spa and marrying a cosmetologist, Strunk brings a simple, direct and current perspective on social media and the growing spa/salon.

Show hours: Monday from 9:00 a.m. to 5:00 p.m.

The International Congress of Esthetics and Spa • Dallas 2014

EXHIBIT FLOOR PLAN

ARLINGTON CONVENTION CENTER

MAIN ENTRANCE

34 The International Congress of Esthetics and Spa • Dallas 2014

GENERAL SESSION SPONSORED BY

workshops & seminars floor plan Manufacturer’s workshops

2nd Floor Sheraton Hotel

Sunday, May 4 2:00 p.m. to 3:30 p.m. 4:00 p.m. to 5:30 p.m. Monday, May 5 2:00 p.m. to 3:30 p.m.

NS PIO 3 M A CH LROOM L S ION 2 BA P M CHA LROOM BAL

Triple Crown Room

Super Bowl Room 2

Super Bowl Room 1

Wimbledon

OF LL OM HA E RO M FA

NS PIO 1 M A CH LROOM BAL

World World Series Series Room 2 Room 1

SHERATON HOTEL

M 11 - 12

Manufacturer’s workshops

M6 M8

Sunday, May 4 2:00 p.m. to 3:30 p.m. 4:00 p.m. to 5:30 p.m. Monday, May 5 2:00 p.m. to 3:30 p.m.

GEN

C AF ´ E

ERA

L SE

SSIO

M3-4

M1-2

WORKSHOPS

CONCESSION EXHIBITION FLOOR

EXHIBITION FLOOR

CONCESSION

M5 M7

M 9 - 10

ARLINGTON CONVENTION CENTER

ENT

RAN

ENT

RAN

BALLPARK WAY The International Congress of Esthetics and Spa • Dallas 2014

Exhibitor list A-B

Academie Scientifique de Beauté.............................................600

Rockwall, TX Cosmeceutical, highest % of active ingredients 972.771.0300 www.myrdm.com

Advanced Mineral Makeup........................................................127

Gilbert, AZ Cosmetics 480.239.1508 www.advancedmineralmakeup.com

Advanced Rejuvenating Concepts....................................420, 422 Schertz, TX Skin care, peels, Caron wax 800.689.0499 www.arcskincare.com

Aesthetics Ambassadors......................................411, 413, 510, 512 Ventura, CA Lash and brow conditioner 866.447.6337 www.aestheticamb.com

AIA- Aesthetics International Association...............................116 Garland, TX Aesthetics association 877.968.7539 www.aiaprofessional.com

Allegra M. France.......................................................................910 Los Angeles, CA Peel off mask / skincare essentials 323.957.2301 www.allegramf.com

Altair Instruments, Inc...............................................................602

Beaming White....................................................................801, 803 Vancouver, WA Teeth whitening 866.944.8315 www.beamingwhite.com

Beaute Tsuru DBA KSK Enterprise..........................................804

Murrieta, CA Manicure, pedicure, hair and skin care tools 858.254.4787 www.beautyimplement.com

Beauty Attica.......................................................................810, 812 Ontario, CA Skin care, beauty supplies, components 909.923.0832 www.dr-jeff.com

Beauty Image..............................................................................915

Miami, FL Hair removal 888.513.8815 www.beautyimage.net

Bella Schneider Beauty......................................................104, 106 Palo Alto, CA Professional treatments, peels and equipment 650.321.3915 www.bellaschneiderbeauty.com

Bio Jouvance Inc.......................................................................407 Los Angeles, CA Skin care 800.272.1716 www.biojouvance.com

Biodroga..............................................................................304, 306

Stafford, TX Skin and body care products imported from Germany 800.729.1242 www.biokosmetikoftexas.com

BioFrance Lab Peel Off Mask, Ampoules..............................1000

Ventura, CA Cryotal free microdermabrasion with infusion 866.325.8247 www.altairinstruments.com

Los Angeles, CA Peel Off Mask, ampoule serum, bath and body 213.385.5933 www.biofrancelab.com

Apothederm................................................................................221

Biokosmetik of Texas, Inc. ................................................304, 306

Associated Skin Care Professionals........................................721 Golden, CO Professional membership association. Liability insurance publications resource 800.789.0411 www.ascpskincare.com

Deer Park, TX Bio line - Jato skin care products 281.930.8126 www.lamarquise.com

Athena Beauty, Inc. ...................................................................323

Biomani Advanced Medical Aesthetics...................................705

B & S Beauty Supply................................................................1013

Blinc, Inc. ...................................................................................228

Bothell, WA Cosmeceutical skin care, face and body products 877.496.0038 www.apothederm.com

Edison, NJ Skin care products and equipment 732.346.9426 www.dpc2000.com

Ontario, CA Skin care products, equipment and salon furniture and accessories 888.267.1688 www.bns-beautysupply.com

B. Kamins Laboratories............................................................307

Canada Luxury skin care 888.252.6467 www.bkamins.com

Bamboo - Fusion®.....................................................................529

Tierra Verde, FL Bamboo-fusion massage sticks, DVD’s and spa training 727.866.2183 www.bamboo-fusion.com

36 The International Congress of Esthetics and Spa • Dallas 2014

Stafford, TX Skin and body care products imported from Germany 800.729.1242 www.biokosmetikoftexas.com

Bioline-Jato Skin Care..........................................511, 513, 610, 612

Plano, TX Education 972.398.8333 www.medicalaestheticscertification.com

Boca Raton, FL Cosmetics 877.454.7763 www.blincinc.com

Bon Vital’, Inc. ....................................................................110, 112

Hartland, WI Professional massage therapy and spa products 800.253.6466 www.bonvital.com

Bronze Biologic ..............................................................1015, 1016 Allen, TX Spray tanning and detox foot bath 469.223.1039 www.bronzebiologic.com

Buy Rite Salon & Spa Equipment Co. ..............................903, 905 Addison, TX Spa and salon equipment 866.522.0772 www.buyritebeauty.com

C-D Cailyn Cosmetics ...............................................................827, 923 Santa Fe Springs, CA Cailyn cosmetics makeup 855.688.2538 www.cailyncosmetics.com

Cailyn Cosmetics by Jaco..................................................617, 619 Pompano Beach, FL Skin care and cosmetics 800.684.5226 www.jacospa.com

Cass Luxury Shapewear...........................................................227

Kennett Sq., PA Luxury shaping with enhanced copper 877.822.7726 www.cassandco.com

CBI Laboratories.................................................................416, 418

Fort Worth, TX Private label, contract manufacturer 800.822.7546 www.cbiskincare.com

Christina USA......................................................................217, 219

Sarasota, FL Professional skin care products from Israel 888.604.6268 www.christina-usa.com

Circadia by Dr. Pugliese..............................................301, 303, 305

Bethel, PA Skin care products 800.630.4710 www.circadia.com

Cirepil by Jaco....................................................................617, 619

Pompano Beach, FL Skin care and cosmetics 800.684.5226 www.jacospa.com

Cirepil Wax by Skin Blends.......................................................813 Nixa, MO Skin Blends custom bendable skin care line, Cirepil wax, mineral blends makeup 877.754.6253 www.skinblends.com

Clarisonic.............................................................................421, 423 Redmond, WA Clarisonic 888.525.2747 www.clarisonic.com

Clearfx Skin ........................................................................320, 322

Sherman Oaks, CA Guaranteed no clogging microdermabrasion system 877.CFX-9600 www.clearfxskin.com

Control Corrective Skin Care....................................................701

Irvine, CA Skin care products 866.290-4290 www.controlcorrective.com

Cosmeceuticals International, Inc. ...................................501, 503 McKinney, TX Professional skin care and wellness products 888.387.8948 www.cosmeceuticalsinternationalinc.com

Crown Brush ......................................................................711, 713

Crown Point, IN Beauty products, cosmetic products and private label 219.791.9930 www.crownbrush.com

Dectro International............................................................516, 518

Canada Innovative hair removal and aesthetic equipment 800.463.5566 www.dectro.com

Depileve...............................................................................121, 123 Miami, FL Hair removal and paraffin systems 800.233.7453 www.depileveusa.com

DermaQuest...........................................................311, 313, 410, 412 Haywood, CA Advanced professional skin care 800.213.8100 www.dermaquestinc.com

Dermascope Magazine..............................................................116 Garland, TX Monthly trade journal 800.961.3777 www.dermascope.com

Dermatude..................................................................................607 Orlando, FL Micro perforation therapy 855.309.0313 www.dermatude.com

DermaVista Medical Aesthetic Technologies..........................729

Chelsea, AL RR, Cavi, Jet Clear, etc. skin care equipment 800.767.6765 www.dermavista.com

DermAware Bio-Targeted Skin Care........................................207

St. Rose, LA Corrective skin care and peels 888.292.3376 www.dermaware.com

Diamond Way Ayurveda............................................................505 San Luis Obispo, CA Ayurvedic skin care and massage products, equipment and additional materials 805.543.9291 www.diamondwayayurveda.com

DPC Intâ&#x20AC;&#x2122;l Inc. ..............................................................................329 Edison, NJ Skin care products and equipment 732.346.9426 www.dpc2000.com

Dr. Grandel...........................................................................304, 306 Stafford, TX Skin and body care products imported from Germany 800.729.1242 www.biokosmetikoftexas.com

Dr. Jeff Skin Care.................................................................810, 812 Ontario, CA Skin care, beauty supplies, components 909.923.0832 www.dr-jeff.com

Dr. Schrammek Kosmetik....................................................304, 306

Stafford, TX Skin and body care products imported from Germany 800.729.1242 www.biokosmetikoftexas.com

The International Congress of Esthetics and Spa â&#x20AC;˘ Dallas 2014

E-F Eclipse Aesthetics.....................................................................707 Dallas, TX Microneedling, peels, skin care 800.759.6876 www.eclipseaesthetics.com

Gold Cosmetics & Skin Care..............................................600, 622 Brooklyn, NY Skin care and supplies 917.587.0000 www.goldcosmetics.com

GrandeHair...........................................................................317, 319

Emage........................................................................................1011 Charlotte, NC Innovative imaging solutions 770.335.3808 www.emagemedical.com

White Plains, NY Lash, brow and hair enhancers 877.8353010 www.grandelashmd.com

GrandeLash.........................................................................317, 319

Éminence Organic Skin Care.............................................211, 213

Canada Organic skin care products 888.747.6342 www.eminenceorganics.com

White Plains, NY Lash, brow and hair enhancers 877.8353010 www.grandelashmd.com

(h2t) Spa & Aesthetics........................................................320, 322

Equipro...................................................................611, 613, 710, 712 Isle LaMotte, VT Salon and spa equipment and furniture 877.324.2226 www.equipro-bty.com

Evalash Silk Eyelash Extensions.............................................328

Beltsville, MD Silk interlock lashes, peel away blackhead 240.355.2515 www.evalash.com

Eye Kandy Cosmetics...............................................................528

Brookside, UT Cosmetics 435.574.3829 www.eyekandycosmetics.com

Vista, CA Pumpkin Peel, chemical peels, serums and treatments 800.553.0405 www.h2tspa.com

Hairaway Wax........................................................511, 513, 610, 612 Deer Park, TX Bio line - Jato skin care products 281.930.8126 www.lamarquise.com

Hale Cosmeceuticals.................................................................507 Bloomington, IL Skin care 800.951.7005 www.halecosmeceuticals.com

Health and Beauty Connection.................................................727

Fake Bake............................................................................220, 222

Altamonte Springs, FL Vibration therapy machines 407.331.6292 www.vibra-therapy.com

Falcon International Group, Inc................................................927

Temple City, CA Microfiber towels and wraps 626.285.8548 www.hollywoodface.com

Fallene LTD.................................................................................206

Houston, TX Skin care, waxing, equipment / disposables 713.589.2982 www.huiniusa.com

FarmHouse Fresh...............................................................601, 603

Signal Hill, CA Skin solution based skin resurfacing system 855.334.3797 www.edgeforlife.com

Tulsa, OK Self-tanning, skin care products 888.244.4826 www.fakebake.com

Hollywood Face Towels, Wraps & Beyond..............................429

Corona, CA Skin care tools, manicure and pedicure implements 951.279.1635 www.falconnippers.com Norristown, PA Sunscreen 800.332.5536 www.solarprotectionformula.com

Huini USA Beauty, LLC.......................................................521, 523

HydraFacial MD® - Edge Systems.....................................111, 113

Frisco, TX Delicious bath, body and spa treatments 214.476.9071 www.farmhousefreshgoods.com

G-H Genesis Biosystems, Inc. ........................................................726 Lewisville, TX Microneedling with simultaneous infuse of topical solutions 888.577.7335 www.genesisbiosystems.com

Gleam by Melanie Mills..............................................................717 La Crescenta, CA Revolutionary beauty line 818.248.5565 www.gleambymelaniemills.com

GlyMed Plus..................................................................500, 502, 504

Provo, UT Skin care and education 800.676.9667 www.glymedplus.com

38 The International Congress of Esthetics and Spa • Dallas 2014

HydroPeptide.......................................................................300, 302 Issaquah, WA Scientific beauty made simple 800.932.9873 www.hydropeptide.com

I-J IMD Cosmetics, Inc....................................................................723 Glenview, IL Caviar of Switzerland, brand name cream, serum, eye cream 847.486.9553 www.imdcosmetics.com

Instantly Ageless........................................................................114

Fort Worth, TX Skin care 800.709.2058 www.instantlyageless.com

Intensive Lash Tint................................................511, 513, 610, 612 Deer Park, TX Bio line - Jato skin care products 281.930.8126 www.lamarquise.com

IPKN Cosmetics USA................................................................527 Whittier, CA Upscale skin care, BB creams, makeup 714.906.3399 www.ipknus.com

Jaco Spa..............................................................................617, 619

M’lis Company......................................................................117, 119 Salt Lake City, UT Holistic health and wellness 801.973.7778 www.mlis.com

Magazine Service Outlet (CMS of Holland)..............................626

Holland, OH Discount magazines for salons and spas 419.865.3566

Majestic Skin & Massage (Slimming Body Wrap)...................506

Pompano Beach, FL Skin care and cosmetics 800.684.5226 www.jacospa.com

Longwood, FL InfraSpa slimming body wrap 407.302.5552 www.majesticskinandmassage.com

jane iredale - THE SKIN CARE MAKEUP®.................201, 203, 205

Manufacturing Beauty®......................................................105, 107

Great Barrington, MA Cosmetics 800.762.1132 www.janeiredale.com

JMT Group..................................................................................327

Union City, CA Spa uniforms, custom rhinestone t-shirts 510.489.8368 www.jmtbeauty.com

L-M La Marquise, Inc. ...................................................511, 513, 610, 612

Farmingdale, NY Professional makeup 800.345.3448 www.ladyburd.com

Martinni Beauty, Inc.............................................................517, 519

Pinole, CA Collagen and alginate mask manufacturer and distributor of the Super Frecator 510.724.9999 www.martinnibeauty.com

Massaging Insoles USA.............................................................719

Deer Park, TX Bio line - Jato skin care products 281.930.8126 www.lamarquise.com

Farmington, MO Therapeutic massaging insoles 573.315.8699 www.massaginginsoles.com

Lady Burd Exclusive Private Label Cosmetics................105, 107

Matis-Paris Skin Care.................................................................600

Farmingdale, NY Professional makeup 800.345.3448 www.ladyburd.com

Le Mieux Cosmetics..................................................................216 Pasadena, CA Antiaging skin care products 888.327.8188 www.lemieuxcosmetics.com

Les Nouvelles Esthétiques & Spa Magazine...........................703 Coral Gables, FL Skin care and spa trade magazine 800.471.0229 www.LNEONLINE.com

LightStim....................................................................................919 Irvine, CA LED Light Devices 949.502.4088 www.lightstim.com

Lôngmi Lashes By Daniel..................................................417, 419

Westminster, CA Eyelash extensions services and products supplies 714.531.0979 www.longmilashes.com

Luksus Cosmetics.....................................................................326 Baton Rouge, LA Professional biomedical skin and eye care 225.756.7010 www.luksuscosmetics.com

Lumavera Super Food for Skin.................................................223

Rockwall, TX High quality, luxury French skin care 972.771.0300 www.myrdm.com

Maxcara.......................................................................................118

Miami, FL Semi-permanent mascara 800.233.7453 www.maxcarausa.com

MedSkin Solutions.....................................................................912

Franklin, TN Cosmeceutical skin care from South Africa, natural and chemical 972.978.2166 www.skinphd.com

Microplane Personal Care.........................................................823 Russelville, AR Foot files 800.555.2767 www.microplane.com

Mineralogie Mineral Makeup.....................................................218

Carrollton, TX Manufacturer and distributor of mineral makeup 972.620.2818 www.mineralogiemakeup.com

Morphe Make Up Brushes..............................................1001, 1002 Burbank, CT Makeup brushes, cosmetics and supplies 888.677.5322 www.morphebrushes.com

Santa Monica, CA Stem cell skin care 866.878.5684 www.lumavera.com

The International Congress of Esthetics and Spa • Dallas 2014

N-O

Rapid Lash..........................................................................604, 606

National Laser Institute.............................................................526

Mashpee, MA Eyelash and eyebrow enhancing serum 877.760.6677 www.rapidlash.com

Novalash, Inc. .....................................................................621, 623

Dallas, TX Skin care 972.661.5701 www.renaleviskincare.com

Scottsdale, AZ Laser training courses 800.982.6817 www.nationallaserinstitute.com

Houston, TX Eyelash extension products and education 866.430.1261 www.novalash.com

Nutra Luxe MD...........................................................................728

Fort Myers, FL Where science meets skin 239.561.9699 www.nutraluxemd.com

Osmosis Skin Care..............................................................404, 406

Evergreen, CO Skin care and wellness solutions 877.777.2305 www.osmosisskincare.com

Otto Trading................................................................................629

Santa Ana, CA Portable digital massagers 714.540.5595 www.irestmassager.com

P-Q PCA Skin..............................................................................101, 103 Scottsdale, AZ Chemical peels and skin care products 877.722.7546 www.pcaskin.com

Photomedex........................................................................400, 402

Horsham, PA Skin care, hair removal, LED technology 800.366.4758 www.photomedex.com

Pino - Experts in Therapy........................................................1007 Culver City, CA Massage products 866.446.5930 www.pinospa.com

Rena Levi Skin Care..................................................................129

Revitalash.....................................................................401, 403, 405 Ventura, CA Lash, brow, hair 805.256.6131 www.revitalash.com

Revitalight..................................................................................806

Miami, FL Medical grade skin care and LED devices 888.876.1138 www.qskinscience.com

Rhonda Allison....................................................................200, 202 Southlake, TX Spa and corrective facials, superficial peels, daily regimens 866.313.7546 www.rhondaallison.com

Rubber Ducky............................................................................229 Carefree, AZ 100% Natural, chemical-free sunscreen 480.247.7773 www.rubberduckysunscreen.com

RxLiftâ&#x201E;˘................................................................................316, 318

Baton Rouge, LA Developers and manufacturers of private label, technologically advanced skin care 225.752.4573 www.owenbiosci.com

Saian Natural Clinical Skin Care..............................................426 North Hollywood, CA Natural, clinical care 800.291.1130 www.saian.net

Salonwear...................................................................................522

Pour Elle Cosmetic....................................................................910

Golden Valley, MN Jackets, wraps, robes, aprons and uniforms 800.635.3323 www.salonwear.com

Premier North America.......................................................616, 618

Stanford, CT Depilatory and skin care 800.7CONAIR www.satinsmooth.com

Quintessence.............................................................................806

Miami, FL Spa equipment and furniture 800.552.0418 www.silhouettone.us

Los Angeles, CA Peel off mask / skin care essentials 323.957.2301 www.allegramf.com

Satin Smooth.........................................................700, 702, 704, 706

Norcross, GA Face and body skin care-based on mineral from the Dead Sea 678.270.8603 www.premierdeadsea-usa.com Miami, FL Medical grade skin care and LED devices 888.876.1138 www.qskinscience.com

R-S RA For Men.................................................................................204 Southlake, TX Raw elements for skin 888.743.8729 www.rawmethod.com

40 The International Congress of Esthetics and Spa â&#x20AC;˘ Dallas 2014

Silhouet-Tone......................................................................124, 126

Skin Blends................................................................................813

Nixa, MO Skin Blends custom bendable skin care line, Cirepil wax, mineral blends makeup 877.754.6253 www.skinblends.com

Skin Care Consultants..............................................................628

Canada LamProbe skinlites, instant skin serum, and skin care products 877.694.9777 www.lamskin.com

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Discover your unique potential and achieve your personal best. Become a PCA SKINÂŽ Certified Professional.

Call PCA SKIN today at 877.PCA.PEEL [722.7335], visit pcaskin.com or email education@pcaskin.com.

Scan here to access a list of our upcoming classes. http://www.pcaskin.com/greatnessbeginshere/classes.html

The International Congress of Esthetics and Spa â&#x20AC;˘ Dallas 2014

SkinPHD, Inc. With Dr. Suwelack..............................................912 Franklin, TN Cosmeceutical skin care from South Africa, natural and chemical 972.978.2166 www.skinphd.com

Society for Clinical & Medical Hair Removal, Inc. (SCMHR)........821 Madison, WI Hair removal organization offering membership, certification and continuing ed. 608.443.2470 www.scmhr.org

Sothys USA.........................................................................120, 122

Miami, FL Skin care and body products 800.325.0503 www.sothys-usa.com

South Seas Tanning By Jaco.............................................617, 619

Pompano Beach, FL Skin care and cosmetics 800.684.5226 www.jacospa.com

Spa Manufacturer Direct..........................................................1006

Sun Valley, CA Spa equipment 800.715.5751 www.spamdi.com

The Wax Connection.................................................................909 Friendswood, TX Epillyss wax, supplies and accessories 866.417.6015 www.thewaxconnection.com

Tizo by Fallene...........................................................................206 Norristown, PA Sunscreen 800.332.5536 www.solarprotectionformula.com

UltraLuxe By Dakar.............................................................210, 212

San Fernando, CA Skin care products 855.366.8102 www.sonyadakar.com

Universal Companies................................................................605

Abingdon, VA Spa distributors 800.558.5571 www.universalcompanies.com

V-W VB Beauty...................................................................................226

Spabooker............................................................................310, 312 New York, NY #1 web-based spa software 646.738.8304 www.spa-booker.com

Sugar Streak...............................................................................428 San Antonio, TX Body Sugaring / hair removal 210.495.3333 www.sugarstreak.com

Suntegrity Skincare...................................................................826

Marina del Rey, CA Skin care products (sun screen, self tanner, tinted sun screen) 310.986.2310

T-U Tassi LLC....................................................................................716 Mesa, AZ Hair Holder 800.684.4910 www.tassi.com

Tei Spa Essentials....................................................................1010

Chatsworth, CA Beauty tools on the go 818.772.8686 www.teispa.com

Texas Bioestetic Instruments (TBI).........................................427 Colleyville, TX Non-invasive cosmetic recovery equipment 817.416.6934 x103 www.biostetics.com

The Unique Edge........................................................................627

San Diego, CA Beauty tool for hair, nail and skin 858.663.6119 www.theuniqueedge.com

42 The International Congress of Esthetics and Spa â&#x20AC;˘ Dallas 2014

Fort Myers, FL Cosmetics and skin care 877.474.4038 www.vbbeauty.com

Vital Assist...........................................................................316, 318 Baton Rouge, LA Developers and manufacturers of private label, technologically advanced skincare 225.752.4573 www.owenbiosci.com

Vitality FX Detoxification Station...................................1015, 1016

Allen, TX Spray tanning and detox foot bath 469.223.1039 www.bronzebiologic.com

Vitamix......................................................................................1012 Cleveland, OH VM 5200 and accessories 800.848.2649 www.vitamix.com

Vivant Skincare: Miami Bleach by Vivant................................321 Miami Lakes, FL Corrective body bleaching and rejuvenation 800.9.VIVANT www.vivantskincare.com

White Towel Services, Inc. .......................................................718 Fort Worth, TX Makeup remover, towels and Helios self tanning towels 866.938.8693 www.wtowel.com

The International Congress of Esthetics and Spa â&#x20AC;˘ Dallas 2014

BOOTH 207 Show Specials & Demonstrations

PEEL EDUCATION

PEEL CLASS ROOM M6 Sunday, May 5 2-3 pm FACE PERFECTION: THE MEDICAL FACIAL

Dr. Zone presents the art of skin rejuvenation from the inside out. Scientific skin care knowledge with hands on practical clinical methods is applicable to both spa and medical practitioners alike for immediate boost in sales. Our new Total Beauty Peel combines the correction of a peel with the perfection of a facial. Impress your clients with new bio-active ingredient knowledge, innovative spa treatments and results oriented recommendations that you will gain in this class! DEMONSTRATION: TOTAL BEAUTY® PEEL

medical and spa

professionals register now www.dermaware.com/ professional

• Peel Science • Nature’s Peels • Peptide Peels

• Stem Cell Peels • Peel to correct • Heal to protect

Biochemist and founder, Gül Zone and Dr. Robert Zone.

Ask About Our New Starter Kits 888-292-DERM www.dermaware.com

44 The International Congress of Esthetics and Spa • Dallas 2014

Pre-Congress SATURDAY MAY 3

COST

$125.00 ncea members

COST

$149.00

non-members

• ROOM STANLEY CUP

(1st floor in the Sheraton Hotel)

SATURDAY

NCEA Certified Prep Class Includes:

• Complimentary NCEA Certified Records Verification ($175.00 value) • 2-day all inclusive admission to The International Congress of Esthetics and Spa • Certificate of Attendance from The International Congress of Esthetics and Spa Membership status must be current on day of event. No changing classrooms once programs have started.

10:00 a.m. to 5:00 p.m. * Prerequisite: Completion of the NCEA Training Manual. Purchase the Training Manual ($114) and get started with Step 1. Go to www.NCEACertified.tv. A Prep Class is an interactive study group that allows the candidate to further their knowledge development. It is an excellent way to “brush up” on skills, develop a nurturing mentor relationship with the instructor and provide more interaction than if the candidate only used the self-study method. Utilizing the training manual format, the instructor reviews study objectives and knowledge reviews, provides interactive verbal quizzes and concludes the class with a sample written test. This sample test provides the candidate with an overview of how a question appears on the examination. The Prep Class consists of 6 sections: • The Role and Characteristics of the NCEA Certified Professional • Client Care and Sciences of the Skin • Professional Treatments • Medical Professional Interaction • Risk Management • The Business of Skin Care

Background The National Coalition of Estheticians, Manufacturers/Distributors & Associations (NCEA) developed the NCEA Certified credential in 2007. NCEA Certified is the professional status awarded to a skin care professional that has met the competency standards as set forth by NCEA’s 1200 Hour Esthetician Job Task Analysis. It represents the highest skin care credential available in the United States, and adherence to the code of ethics of the profession.

Those who choose to become NCEA Certified do so for a variety of reasons, including: • Commitment to their career and the industry • Desire to challenge their skill level and knowledge base • Commitment to personal growth and continuous learning • A move to another state where the hours of training are higher than what they received in school • State endorsement/reciprocity requirement to attain advanced licensure

The reasons also vary with a person’s age, longevity in the field and future plans. An added benefit is that NCEA Certified estheticians on average earn more than their non-certified counterparts. Those who are committed to personal growth are more likely to have the selfconfidence to seek increasing levels of responsibility, and therefore higher incomes. Regardless of the reason–it’s a good investment in yourself! The NCEA Certified designation could mean the difference between getting or missing out on your next promotion or position. Certification better prepares the skin care professional for today’s job market, and helps you be better equipped to respond to the constantly changing demands and advances within our profession. Please visit www.NCEACertified.tv or contact the NCEA Executive Offices at 201-670-4100.

5:00 p.m. to 5:30 p.m.

FREE NCEA Certified Records Verification ($175 value)

Bring your completed Candidate Application along with supporting documents to this session. If your Candidate Application is complete, your Authorization to Test (ATT) will be emailed to the address on your application within 7-10 days. The candidate must then call to schedule their exam within 15 days of receipt. See Candidate Information Bulletin for testing content and examination policies. The International Congress of Esthetics and Spa • Dallas 2014

Pre-Congress SATURDAY may 3

ROOM WORLD CUP National Esthetic Teacher Training • (1st floor in the Sheraton Hotel) COST

$125.00 ncea members

Includes:

COST

• 5 CEs Approved by the Commission on Accreditation.

$149.00

• CE Certificate and Digital Course Materials

non-members

9:00 am Welcome 9:15 a.m. to 9:45 a.m.

CLASSROOM MANAGEMENT Presented by Susanne S. Warfield

Sponsored by Warfield Weekly Update The first day of school sets the tone of what’s to come–good or bad! Classroom management is not just about what the students are expecting to learn, but it is also about what you as the instructor expect from your students. We discuss several tips on classroom management that in turn can lead to increased student engagement.

At the conclusion of this class, the attendee will be able to: • Recognize student behavior • Create student/teacher expectations • Develop a learning environment • Manage your classroom with a plan

Susanne S. Warfield is President/CEO of Paramedical Consultants, Inc.–a consulting, publishing and association management firm. Warfield is a 33-year esthetician, is NCEA Certified, holds both CIDESCO and ITEC diplomas and worked for over 13 years in a dermatology practice in New York City. She has authored over 450 articles and 15 books for the consumer, medical and skin care sectors.

9:45 a.m. to 11:30 a.m.

UPDATING YOUR ROLE AS AN EDUCATOR Presented by Carrie Garman

Sponsored by International Dermal Institute Are you integrating Smart (computer) technologies into your classroom? Working and communicating with students through their personal computers and tablets? Has it become more challenging for you to motivate and stimulate student interest through traditional methods? It is important that you feel well equipped to fully address the advances and changes in technology that influence educational standards within the perimeters of your present curriculum and beyond.

At the conclusion of this class, the attendee will be able to: • Compare and contrast traditional classroom settings vs. what is the new reality • Identify challenges in understanding digital education • Develop a better understanding of how the “modern” student learns • Discover ways to integrate today’s digital tools into your curriculum

Carrie Garman Carrie Garman is a Senior Instructor for the International Dermal Institute and is a licensed skin therapist in Oklahoma and Texas with 12 years of experience in the industry. She has worked in many different business settings including full service salons, spas as well as retail focused environments. This has given her a well-rounded perspective of the skin care industry that greatly improves her ability to connect with students on a daily basis. Carrie is passionate about making education fun and accessible for students of all levels and strives to help them see what they can achieve with the right knowledge. Carrie feels that teaching is a great privilege and hopes to continue growing as a mentor and as a student throughout life. 46 The International Congress of Esthetics and Spa • Dallas 2014

11:30 a.m. to 12:00 p.m.

INCREASE INCOME BY BECOMING AN ATF OR CREATING POST-GRADUATE CE PROGRAMS

12:00 p.m. to 1:00 p.m.

LUNCH ON YOUR OWN

1:00 pm to 3:00 p.m.

TEACHING CHEMICAL PEELING TO MAXIMIZE YOUR STUDENTS’ UNDERSTANDING

SATURDAY

Do you know about the LED, Microdermabrasion, Chemical Exfoliation and Laser Light Curriculums developed by NCEA? Learn how your facility can become an Approved Training Facility/Testing Center for NCEA Certified or for the *NEW* Qualified NCEA Certified program.

Sponsored by PCA Skin Chemical peeling has been used for centuries and remains one of the most effective methods for estheticians to use. Staying upto-date to teach about the many peeling solutions, appropriate usage for different skin types and precautions/contraindications can be daunting. This presentation provides the teacher with a comprehensive overview of available scientifically proven acids, safe and effective treatments, application techniques and pre- and post-care recommendations. At the conclusion of this class, the attendee will be able to: • Define mechanisms of action for each agent • Differentiate acids for different skin types • Discuss precautions/contraindications • Demonstrate proper application techniques

Dawn Ahearn became an esthetician over six years ago to make a difference in people’s lives by improving the health of their skin. After owning her own practice for two years, Ahearn had a strong desire to help others achieve success, which led her to become a Certified Advanced Educator for PCA SKIN®. Ahearn has helped hundreds of practices with their marketing, education and consultative selling by delivering national and in-office seminars throughout the country. 3:00 p.m. to 4:30 p.m.

Teach Your Students how to Turn Customers Into Loyal Long-Term Clients Presented by Diane Buccola

Sponsored by Spa Biz Board The relationship with clients can make or break the success of an esthetician. This presentation offers steps your students can take to build successful relationships with their clients, which is the “Heart of Esthetics,” and ultimately their bread and butter in this business. You are provided with tips to help your students easily market themselves both in and out of the treatment room, along with specific solutions to common obstacles, such as home care recommendations and retail sales.

At the conclusion of this class, the attendee will be able to: • Empower your students to take advantage of marketing opportunities • Explore with students the pros and cons of various communication options • Explain the benefits of a proper intake process; for client safety and for creating a relationship with the client • Emphasize to your students the importance of selling care products

Diane Buccola is a NCEA Certified Esthetician with over 14 years experience in the treatment room, both as a spa owner and a solo esthetician. She is the owner of the popular online message board SpaBizBoard.com, and is a member of the Les Nouvelles Esthétiques & Spa magazine Advisory Board. Diane is a regular author and speaker for the spa trade and has written two books, Estheticians are a Girl’s Best Friend and The Heart of Esthetics. 4:30 p.m. to 5:00 p.m.

Interactive Panel Discussion with Sharon Bell and Diane Buccola

Bring your questions on any topic to these industry experts!

5:00 p.m. to 5:30 p.m.

FREE NCEA Certified Records Verification ($175 value)

Bring your completed Candidate Application along with supporting documents to this session. If your Candidate Application is complete, your Authorization to Test (ATT) will be emailed to the address on your application within 7-10 days. The candidate must then call to schedule their exam within 15 days of receipt. See Candidate Information Bulletin for testing content and examination policies. To get started on taking your career to the next level, go to www.NCEACertified.tv. The International Congress of Esthetics and Spa • Dallas 2014

2 bamboo-fusion

Facial Massage Bamboo Stick Set and Instructional DVD 727.866-2183 Bamboo-fusion.com

BOOTH #529

dermaquest

Maxcara

BOOTH #311

BOOTH #118

Stem Cell 3D Complex 800.213.8100 Dermaquestinc.com

Semi Permanent Mascara 800.233.7453 Maxcarausa.com

NEWS SPOTLIGHT

5 Dr. Schrammek kosmetik

Blemish Balm 800.729.1242 Drschrammek.us

BOOTH #304

48 The International Congress of Esthetics and Spa • Dallas 2014

glymed plus

Stem Cell Power Serum 800.676.9667 Glymedplus.com

BOOTH #500

LE Mieux COSMETICS

Vita-C Skin Protective Créme 888.327.8188 LeMieuxCosmetics.com

BOOTH #216

Mineralogie

Rapid Lash

BOOTH #218

BOOTH #604

BB Crème 972.620.2818 Mineralogiemakeup.com

Rhonda Allison

Eyelash Enhancing Serum 877.760.6677 Rapidlash.com

AGE Less, Anti-Glycation Serum Enhanced 866.313.7546 RhondaAllison.com

BOOTH #200

SAIAN

eminence ORGANIC

BOOTH #426

BOOTH #211

SAIAN GEM Pro portable Galvanic, EMS, Microcurrent 800.291.1130 Saian.net

Sothys

Arctic Berry Peel & Peptide Illuminating System 888.747.6342 Eminenceorganics.com

Energizing Day Cream 800.325.0503. Sothys-usa.com

BOOTH #120

Ultraluxe

CONTROL CORRECTIVE

lady burd

BOOTH #210

BOOTH #701

BOOTH #105

MicroVenom Hydrating Night Complex 855.366.8102 UltraluxeSkincare.com

Skin Refining TCA Peel 866.290.4290 Controlcorrective.com

Indelible Lip 800.345.3448 Ladyburd.com

The International Congress of Esthetics and Spa • Dallas 2014

50 The International Congress of Esthetics and Spa â&#x20AC;˘ Dallas 2014

DIRECTIONS & HOTELS

1. Sheraton Arlington 1500 Convention Center Dr Arlington, TX • Superior First Class • Located adjacent to Convention Center

5. SpringHill Suites 1975 E Lamar Blvd Arlington, TX • Moderate First Class • 1 mile from Convention Center

2. Fairfield Inn 2500 E Lamar Blvd Arlington, TX • Moderate First Class • 1.5 miles from Convention Center

ARLINGTON CONVENTION CENTER 1200 Ballpark Way, Arlington, TX 76011 Phone: 1.817.459.5000

3. Hilton Arlington 2401 E. Lamar Blvd. Arlington, TX • First Class • 1 mile from Convention Center

Parking at the convention center is $5 Per Day. For driving directions call The Arlington Convention Center at 1.817.459.5000

4. Hawthorn Suites 2401 Brookhollow Plaza Arlington, TX • Moderate First Class • 1 mile from Convention Center

Brookhollow Plaza Dr.

Wet N

Brookhollow Plaza Dr.

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3 et W

Tom Landry Hwy

28B

E Copeland Rd.

ild Way

Tom Landry Hwy

Brin k

Rd. to Six Flags E

Ct .

E Copeland Rd.

360

Tom Landry Hwy

Six Flags over Texas

157

ARLINGTON CONVENTION CENTER

Wild Wood dr. Andrews St.

Rd. to Six Flags E

360

Ameriquest Field In Arlington E Randol Mill Rd.

Arlington Downs Rd.

E Randol Mill Rd.

lomacy Dr.

tof

B lv d.

Cedarland

Dimp

Woodbrook St.

man C

E Randol Mill Rd.

The International Congress of Esthetics and Spa • Dallas 2014

LIFT AWAY

THE YEARS INTRODUCING RHONDA ALLISON'S

- 2014 UPLIFT SIGNATURE FACIAL Our unique treatment will elevate your client's skin to a new level, revealing its youth and buoyancy. Make a difference in your client's skin in 2014. Discover our 2014 UpLift Facial at RhondaAllison.com/Liftaway see the results for yourself.

Featuring the Minus 10 Home Care System including the Revolutionary ChronoPeptide and Peptide 38 Serum

Visit us at booth #200 & 202 | www.rhondaallison.com/liftaway

Booth 405