Previous Experience
Education
Print Flow Communications September 2012
Leeds College Of Art BA(Hons) Graphic Design September 2012 - May 2015
Leo Burnett August 2014 Contact Cool Beans Creative March 2015 Freelance Design October 2013 - Current
emilylodgee@gmail.com behance.com/emilylodge
Emily Lodge Portfolio 2014/15
Kakawa is a new luxury and authentic chocolatier which uses only the finest ingredients to create delicious treats and also celebrate its origins. ‘Kakawa’ - the original word for the cocoa bean, given by the Mayans, is a direct reflection of its place in their culture - something to the cherished and celebrated.
This project was made in collaboration. The final outcomes are a variety of packaging for chocolate goods, with visualisation into how the retail space would look.
Kakawa Chocolate 2015 Branding & Identity || Product & Packaging || Collaboration
Visit is a travel App which allows users to plan their visit to any city in the world. It shows all activities available as well as giving them options to create their own planner and map a route to get around the activities with ease.
The layout is simple, with a focus on the photographic images. Flat design has been used for smooth and easy navigation, with bespoke icons used throughout the pages.
couver. Stockholm. New York. London. Amsterdam. adrid. Belize. Toronto. Ankara. Berlin. Melbourne. Oslo. Baltimore. Vienna. Prague. Hong Kong. Mumbai. Jakarta. Athens. Hamburg. Liverpool. ashington D.C. Honolulu. San Antonio. Budapest. Zürich. Los Angeles. Bejing. Helsinki. Nazereth. Sydney. Dehli. Tokyo. Santiago. Rio De Janeiro. Houston. Philadelphia. Damascus. Taipai. Lisbon. Venice. Brussels. Nice. Cologne. Münich. Rome. Canberra. San Fransisco. Florence. Istanbul. Copenhagen. Shanghai. Berne. Kathmandu. Baltimore. Kuala Lumpur. Montreal. Sante Fe. Cairo. Cape Town. Ha Noi. Jerusalem. Boston. Milan. Reykjavík. Mexico City. Buenos Aires.
Visit 2015 Branding & Identity || App Design || Promotion
The ‘50 Reasons/Find A Friend’ campaign is a response to the YCN brief to reassert Domino’s Pizza’s ownership of ‘Two-For-Tuesdays’ using a wide-spread campaign. The campaign plays on Domino’s witty sense of humour, with the idea of giving the customer 50 reasons not to get the deal, and telling them how sad they are if they fit the reasons.
This campaign is aimed at a wide audience of young adults, with a large wide-spread poster campaign, as well as an integrated App to create an interactive element.
Domino’s Pizza 2013/14 Typography || Promotion || App Design
‘One Small Step...’ is a two day annual sci-fi convention located in London, run by Syfy and dedicated purely to the sci-fi genre and its pivotal and iconic moments, past and present.
A full identity for the convention has been created, with a range of printed and promotional materials, as well as an interactive App.
Syfy 2015 Branding & Identity || Promotion || Editorial || Environmental & Way Finding || Web & App Design
A brief set by the DBA to brand the ‘Northern Powerhouse’ in a collaborative group, using the name ‘Capital North’. A main element to this brief is to show the unity of the four cities through the new high-speed trainlines, the HS2 and HS3. The concept is to show each of the four cities individuality and how these work together to form a stronger and unified entity, each bringing benefits to the other cities. The four areas that will benefit all cities are identified as: Travel, Culture, Innovation and Opportunities.
This is applied over a range of outcomes to show the diversity of the designs and how it would be applied in each city - respecting the individual needs of each but keeping a unified and consistent approach throughout.
DBA Capital North 2015 Branding & Identity || Promotion || Collaborative
Simplex is a full typeface family with twelve different variations available. The typeface started as hand-rendered in a slab serif style, which was then taken digital and refined to create a contemporary and simple sans serif.
The typeface was expanded to four weights and three styles: Sans, Slab and Rounded. There are 124 characters, all in each weight and style.
Simplex Typeface 2015 Typeface Design || Typography
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Light Regular Semibold Bold Small Caps
The Quick Brown Fox Jumped Over The Lazy Dog.
Light Regular Semibold Bold
The Quick Brown Fox Jumped Over The Lazy Dog.
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Wheatless & More is a newly established wholesale distribution company based in Belgium. It offers a wide selection of freefrom foods, focussing on those which are delicious and healthy.
A full identity was created for the brand, with a range of printed and digital promotional material.
Wheatless & More 2014/15 Branding || Promotion
Finding Vegan is a successful website dedicated to allowing the public to share vegan recipes. To expand, they decided they wanted an App to make it easier for users to upload recipes quicker.
The original App was produced in early 2014, going live in 2015. A newly designed version of the App created following this. A cleaner and more professional design was implemented.
Finding Vegan 2014/15 App Design || Client Brief
The Woodshop is a soon-to-be established restaurant based in America, which specialises in burgers, brews and ice-creams.
A full identity was created, including bespoke icons. This is spread across an array of items, including interior visualisation.
The Woodshop 2014 Branding & Identity || Client Brief
fonte de vita is a new luxurious Italian bakery and cafe based in the centre of London. The name translates to ‘source of life’ - a religious reference to bread and the cultural importance of religion in Italy.
A full identity for the establishment has been created, working over a variety of media. An integrated App has also been produced.
fonte de vita 2015 Branding & Identity || App Design || Editorial