Oasis Write service messages that will stand out in stores, with no seasonal focus and be distributed across various channels.
1/8
Daisy Conway & Emily Lodge
Shop easy The Shop easy campaign is about displaying the service messages in the accessible points in-store, online & out of store. The campaign incorporates type and illustrations in bright & vibrant designs to catch the eye of the customers. 2/8
Daisy Conway & Emily Lodge
In-store The messages are displayed around the store in large printed media, with type designed to be seen easily at a distance as well as up close. 3/8
Daisy Conway & Emily Lodge
In-store The messages are placed around the store in small formats in accessible and convenient places.
4/8
Daisy Conway & Emily Lodge
In-store The messages are displayed on a large projector working on a time-based slideshow, making all messages clear for the customers. 5/8
Daisy Conway & Emily Lodge
Ephemera The Shop easy campaign spreads across all the printed ephemera for Oasis, from the gift cards to the loyalty cards.
6/8
Daisy Conway & Emily Lodge
Online The Shop easy campaign online presence is designed to be responsive to screen size and maximise usability as well as get the messages across in a very clear way, with all the information there to read. 7/8
Daisy Conway & Emily Lodge
Out of store The Shop easy campaign also has an out of store presence, alerting potential customers to the services provided by Oasis and the benefits of these. 8/8
Daisy Conway & Emily Lodge