How a Book Could Benefit Your Business Releasing a book may not be on the radar for most small business owners or entrepreneurs – but it could make a huge difference to your business. Rhiannon D’Averc, a ghostwriter who creates books for businesses and individuals, explains how.
brand, position you as an expert, send new customers to your website, and create brand loyalty in your readers. Let’s go through a few of the many benefits a book written in your name could bring you.
POSITION YOURSELF AS AN EXPERT
The market for books is still huge and growing in 2023. Readers have voracious appetites – and although there seems to be an almost endless amount of choice out there for books, there’s always room for more.
One of the best ways to show that you’re an expert is to literally write the book on the subject.
When it comes to business, books are one of the biggest tools that many business owners are missing out on. Amongst other things, a business book could build your personal
Think about this: when you reach for a business book, do you believe the person who wrote it knows what they’re talking about? Of course, you do – or you wouldn’t bother reading what
they have to say. But the truth is, the author behind that book is just someone like you – someone who built their own business and learned a few things along the way. If you’ve had successes and failures, if you’re made mistakes that helped you grow, if you know what it takes to build a brand – you have expertise that a reader would love to learn from. Once you publish a book, you’ll be seen as an expert in your field. This can open a lot of opportunities. It will make you the first person readers turn to for your services. Anyone who wants to learn more may be interested in coaching
