Wayfinding System Studies - BMH

BROOKLYN MUSEUM OF HISTORY

TABLE OF CONTENTS

Project Summary

1.0 Project Summary

Research

2.0 Research

Identity

3.0 Signs Identity 3.1 Signs Typology

Sign Location

4.0 Typical Level 1 4.1 Typical Level 2 4.2 Typical Level 3 4.3 Typical Level 5

Exterior Signs 5.0 Exterior Celebratory and Directional 5.1 Informative Interior Signs

6.0 Informative 6.1 Informative 6.2 Informative 6.3 Informative 64 Directional 6.5 Directional 6.6 Celebratory

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

Luis Ramirez

PROJECT SUMMARY

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

Luis Ramirez

Venue: Brooklyn Museum Of History Dates: May 2015 Audience: General public & school personal (students, teachers) Location: Downtown Brooklyn, NY

Design Rationale: The goal of this project is to design a wayfinding system for the Brooklyn Museum of History. Signage design will guide visitors and everyday users through the building while surrounding them with fundamental elements of design.

Interpretive Element: The signage features a basic 2 colors palette, and 2 monochromatic variations. These colors are carried throughout the wayfinding system along with design elements that convey the history of Brooklyn, and the journey to which the museum engages the users.

Phase 1.0

Communication Strategies: The Brooklyn Museum Of History will be given an identity. There will be a large sign to help identify the building. Inside the building visitors will be greeted by a large directory and map.

Directories located at each of the main entrances and staircases will serve as the first step in the visitors wayfinding. Large floor to ceiling directional signage will further aid the visitor to their destination and information signs in the form of room identification plaques will confirm the visitors location.

RESEARCH

BROOKLYN MUSEUM OF HISTORY

WAYFINDING P RO C ESS Sensory Information

Memory Information

Paths

Environmental Design Brooklyn Museum Of History

What?

Where?

Nodes

Inferential Information

Landmark

Districts

Edges

Luis Ramirez

Phase 2.0

Café Roof - Public Outdoor Terrace Second Floor Exhibits Entrance Circulation

Circulation Exits Stairs

Exhibits Café Library Roof

Exhibits Store Library Class Rooms

Circulation Exits Stairs Streets

RENTAL SPACE MECHANICAL ROOM

LARGE EXHIBIT LIBRARY/ WORKSHOP

ROOF LARGE STORAGE

OFFICES CLASSROOMS LARGE EXHIBIT

SMALL EXHIBIT

SMALL EXHIBIT

SMALL EXHIBIT

SMALL EXHIBIT

MUSEUM SHOP INDOOR OPEN SPACE TICKET BOOTH COAT CHECK

MAIN EXHIBIT/ DOUBLE HEIGHT LOADING DOCK DELIVERIES COFFEE SHOP AREA - OPEN SPACE

Museum Program: Educational: Workshop room / library, classrooms x 3 Administrative: Information desk, ticket boot, coat room, administrative offices x 5, conference room Exhibit: Small exhibit space x 5, main exhibit spaces x 1 / double height, Large exhibit space x 2 Support: Loading dock, coffee shop, large storage room, museum souvenir shop, bathroom x 4 (woman, man) per floor, mechanical room, rental space for events.

Public: Indoor / outdoor open space, public access to roof views

IDENTITY

BROOKLYN MUSEUM OF HISTORY

Colors

Materials RGB R119,G164,B79 CMYK C51,M6,Y84,K15 HEXACODE # 76A44E PANTONE 7489 C

Typography Bodoni 72 Book: Painted Acrylic

RGB R209,G209,B207 CMYK C18,M13,Y14,K0 HEXACODE # D0D0CF PANTONE COOL GRAY 2 C RGB R238,G238,B238 CMYK C5,M4,Y4,K0 HEXACODE # EEEEEE PANTONE 663 C

Environmental Design Brooklyn Museum Of History

Luis Ramirez

Phase 3.0

Bodoni 72 Book Bold:

0123456789 abcdefghijklmnopqristuvwxyz ABCDEFGHIJKLMNOPQRISTUVWXYZ

Aluminum RGB R49,G50,B50 CMYK C70,M63,Y62,K59 HEXACODE # 313232 PANTONE 412C

0123456789 abcdefghijklmnopqristuvwxyz ABCDEFGHIJKLMNOPQRISTUVWXYZ

Pictograms

Gotham Book: 0123456789 abcdefghijklmnopqristuvwxyz ABCDEFGHIJKLMNOPQRISTUVWXYZ

Gotham Medium: Vinyl

0123456789 abcdefghijklmnopqristuvwxyz ABCDEFGHIJKLMNOPQRISTUVWXYZ

Gotham Bold:

Wallpaper

0123456789 abcdefghijklmnopqristuvwxyz ABCDEFGHIJKLMNOPQRISTUVWXYZ

Pattern

Ethafoam

IDENTITY | SIGNS TYPOLOGY

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

Luis Ramirez

Direction / Celebratory Restrooms Elevator The Barclays Exhibit Room

Information

1

LEVEL Elevator Restroom Stairs Admission Ticket

Exhibits Museum Store Library

BROOKLYN MUSEUM OF HISTORY

BROOKLYN MUSEUM OF HISTORY

James Street Market Exhibit Room

The Brighton Derby Exhibit Room

Direction

BROOKLYN MUSEUM OF HISTORY

BROOKLYN MUSEUM OF HISTORY

Phase 3.1

Direction

Coffee Shop Restroom

Information BROOKLYN MUSEUM OF HISTORY

1

FLOOR Admission Tickets - Info 101 | Coat Room 102 | Cafe

FL 2

201 | Museum Souvenir Shop 202 | Karen Brooks Hopki Exhibit Room

FL 3

301 | 17 th Century - Lenape Exhibit Room 302 | 18 th Century Breuckelen Exhibit Room

FL 4

401 | 19 th Century - James Street Market Exhibit Room 402 | 20 th Century - The Brighton Derby Exhibit Room 403 | 21 st Century - The Barclays Exhibit Room

FL 5

501 | Library 502 | Class Room 503 | Class Room 504 | Class Room 505 | Admin 506 | Admin 506 | Admin 507 | Admin 508 | Admin 509 | Conference Room

FL 6

601 | Laurie Cumbo Exhibit Room 602 | Storage

FL 7

701 | Susan Feldman Sky Room Outdoor Terrace

ELEVATO R

R EST R O O M S

Two set of elevators per floor. In case of fire use the stairs

Restroom access in each floor. Handicap access

Information Information

STAIR S Two set of stairs per floor. In case of fire use either

L IB R A RY Library dedicated to history of Brooklyn and New York

501 Library

IDENTITY | SIGNS TYPOLOGY

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

Luis Ramirez

Phase 3.1 Information / Celebratory

Celebratory

Direction / Information WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON

BROOKLYN MUSEUM OF HISTORY

Regular Price Adult ................................................................................................. $ Children and Students ............................................................... $ Public School Students ............................................................. $ Teachers .......................................................................................... $ All Day Pass ................................................................................... $

20.00 10.00 5.00 5.00 50.00

Discounted Price $ 15.00 $ 8.00 $ 5.00 $ 5.00 $ 35.00

Restroom Elevator Exhibits Museum Store

1

LEVEL

SIGN LOCATION | LEVEL 1

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

8 6

Luis Ramirez 9

2

Phase 4.0

9 3 9 5

5

6

2

9

9

9 4

7

FIRST FLOOR PLAN 1/8” =1’

1

7 4

5

6

BROOKLYN MUSEUM OF HISTORY

2

CELEBRATORY - INFORMATIVE EXTERIOR - INFORMATIVE / DIRECTIONAL

LEVEL

2

Elevator Restroom Stairs Admission Ticket

BROOKLYN MUSEUM OF HISTORY

3

1

Exhibits Museum Store Library

BROOKLYN MUSEUM OF HISTORY

FLOOR

DIRECTORY INFORMATIVE - REGULATORY DIRECTIONAL

Coffee Shop Restroom

Admission Tickets - Info 101 | Coat Room 102 | Café

FL 2

201 | Museum Souvenir Shop 202 | Karen Brooks Hopki Exhibit Room

FL 3

301 | 17 th Century - Lenape Exhibit Room 302 | 18 th Century Breuckelen Exhibit Room

FL 4

401 | 19 th Century - James Street Market Exhibit Room 402 | 20 th Century - The Brighton Derby Exhibit Room 403 | 21 st Century - The Barclays Exhibit Room

FL 5

501 | Library 502 | Class Room 503 | Class Room 504 | Class Room 505 | Admin 506 | Admin 506 | Admin 507 | Admin 508 | Admin 509 | Conference Room

FL 6

601 | Laurie Cumbo Exhibit Room 602 | Storage

FL 7

701 | Susan Feldman Sky Room Outdoor Terrace

ELEVATOR

RESTRO O MS

Two set of elevators per floor. In case of fire use the stairs

Restroom access in each floor. Handicap access

STAIRS Two set of stairs per floor. In case of fire use either

Restrooms Elevator The Barclays Exhibit Room

James Street Market Exhibit Room

The Brighton Derby Exhibit Room

T ICKE TS Buy tickets, get information.

COAT RO O M

CO F F E E

Coats and other articles may be left temporarily

A small, informal restaurant serving coffee and light refreshments.

8 WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON

BROOKLYN MUSEUM OF HISTORY

Regular Price Adult ................................................................................................. $ 20.00 Children and Students ............................................................... $ 10.00 Public School Students ............................................................. $ 5.00 Teachers .......................................................................................... $ 5.00 All Day Pass ................................................................................... $ 50.00

Discounted Price $ 15.00 $ 8.00 $ 5.00 $ 5.00 $ 35.00

Restroom Elevator Exhibits Museum Store

1

LEVEL

9 201 Museum Shop

SIGN LOCATION | LEVEL 2

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

Luis Ramirez

2

Phase 4.1

9

3

9

9 9 1

5 3

6

9

2

SECOND FLOOR PLAN 1/8” =1’

1

7 4

6

5 BROOKLYN MUSEUM OF HISTORY

2

CELEBRATORY - INFORMATIVE INFORMATIVE / DIRECTIONAL

LEVEL

2

Elevator Restroom Stairs Admission Ticket

BROOKLYN MUSEUM OF HISTORY

3

1

Exhibits Museum Store Library

BROOKLYN MUSEUM OF HISTORY

FLOOR

DIRECTORY INFORMATIVE - REGULATORY DIRECTIONAL

Coffee Shop Restroom

Admission Tickets - Info 101 | Coat Room 102 | Café

FL 2

201 | Museum Souvenir Shop 202 | Karen Brooks Hopki Exhibit Room

FL 3

301 | 17 th Century - Lenape Exhibit Room 302 | 18 th Century Breuckelen Exhibit Room

FL 4

401 | 19 th Century - James Street Market Exhibit Room 402 | 20 th Century - The Brighton Derby Exhibit Room 403 | 21 st Century - The Barclays Exhibit Room

FL 5

501 | Library 502 | Class Room 503 | Class Room 504 | Class Room 505 | Admin 506 | Admin 506 | Admin 507 | Admin 508 | Admin 509 | Conference Room

FL 6

601 | Laurie Cumbo Exhibit Room 602 | Storage

FL 7

701 | Susan Feldman Sky Room Outdoor Terrace

ELEVATOR

RESTRO O MS

Two set of elevators per floor. In case of fire use the stairs

Restroom access in each floor. Handicap access

STAIRS Two set of stairs per floor. In case of fire use either

Restrooms Elevator The Barclays Exhibit Room

James Street Market Exhibit Room

The Brighton Derby Exhibit Room

T ICKE TS Buy tickets, get information.

COAT RO O M

CO F F E E

Coats and other articles may be left temporarily

A small, informal restaurant serving coffee and light refreshments.

8 WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON

BROOKLYN MUSEUM OF HISTORY

Regular Price Adult ................................................................................................. $ 20.00 Children and Students ............................................................... $ 10.00 Public School Students ............................................................. $ 5.00 Teachers .......................................................................................... $ 5.00 All Day Pass ................................................................................... $ 50.00

Discounted Price $ 15.00 $ 8.00 $ 5.00 $ 5.00 $ 35.00

Restroom Elevator Exhibits Museum Store

1

LEVEL

9 201 Museum Shop

SIGN LOCATION | LEVEL 3

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

Luis Ramirez

2 3

Phase 4.2

9 9 9

5 3

9

1

2

1

THIRD FLOOR PLAN 1/8” =1’

1

7 4

6

5 BROOKLYN MUSEUM OF HISTORY

2

CELEBRATORY - INFORMATIVE EXTERIOR - INFORMATIVE / DIRECTIONAL

LEVEL

2

Elevator Restroom Stairs Admission Ticket

BROOKLYN MUSEUM OF HISTORY

3

1

Exhibits Museum Store Library

BROOKLYN MUSEUM OF HISTORY

FLOOR

DIRECTORY INFORMATIVE - REGULATORY DIRECTIONAL

Coffee Shop Restroom

Admission Tickets - Info 101 | Coat Room 102 | Café

FL 2

201 | Museum Souvenir Shop 202 | Karen Brooks Hopki Exhibit Room

FL 3

301 | 17 th Century - Lenape Exhibit Room 302 | 18 th Century Breuckelen Exhibit Room

FL 4

401 | 19 th Century - James Street Market Exhibit Room 402 | 20 th Century - The Brighton Derby Exhibit Room 403 | 21 st Century - The Barclays Exhibit Room

FL 5

501 | Library 502 | Class Room 503 | Class Room 504 | Class Room 505 | Admin 506 | Admin 506 | Admin 507 | Admin 508 | Admin 509 | Conference Room

FL 6

601 | Laurie Cumbo Exhibit Room 602 | Storage

FL 7

701 | Susan Feldman Sky Room Outdoor Terrace

ELEVATOR

RESTRO O MS

Two set of elevators per floor. In case of fire use the stairs

Restroom access in each floor. Handicap access

STAIRS Two set of stairs per floor. In case of fire use either

Restrooms Elevator The Barclays Exhibit Room

James Street Market Exhibit Room

The Brighton Derby Exhibit Room

T ICKE TS Buy tickets, get information.

COAT RO O M

CO F F E E

Coats and other articles may be left temporarily

A small, informal restaurant serving coffee and light refreshments.

8 WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON

BROOKLYN MUSEUM OF HISTORY

Regular Price Adult ................................................................................................. $ 20.00 Children and Students ............................................................... $ 10.00 Public School Students ............................................................. $ 5.00 Teachers .......................................................................................... $ 5.00 All Day Pass ................................................................................... $ 50.00

Discounted Price $ 15.00 $ 8.00 $ 5.00 $ 5.00 $ 35.00

Restroom Elevator Exhibits Museum Store

1

LEVEL

9 201 Museum Shop

SIGN LOCATION | LEVEL 5

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

2

Luis Ramirez

Phase 4.3v

9 9 9

9

9

9 3 9

5

9

9

9

2 9

1

7 4

6

5 BROOKLYN MUSEUM OF HISTORY

2

CELEBRATORY - INFORMATIVE EXTERIOR - INFORMATIVE / DIRECTIONAL

LEVEL

2

Elevator Restroom Stairs Admission Ticket

BROOKLYN MUSEUM OF HISTORY

3

1

Exhibits Museum Store Library

BROOKLYN MUSEUM OF HISTORY

FLOOR

DIRECTORY INFORMATIVE - REGULATORY DIRECTIONAL

Coffee Shop Restroom

Admission Tickets - Info 101 | Coat Room 102 | CafĂŠ

FL 2

201 | Museum Souvenir Shop 202 | Karen Brooks Hopki Exhibit Room

FL 3

301 | 17 th Century - Lenape Exhibit Room 302 | 18 th Century Breuckelen Exhibit Room

FL 4

401 | 19 th Century - James Street Market Exhibit Room 402 | 20 th Century - The Brighton Derby Exhibit Room 403 | 21 st Century - The Barclays Exhibit Room

FL 5

501 | Library 502 | Class Room 503 | Class Room 504 | Class Room 505 | Admin 506 | Admin 506 | Admin 507 | Admin 508 | Admin 509 | Conference Room

FL 6

601 | Laurie Cumbo Exhibit Room 602 | Storage

FL 7

701 | Susan Feldman Sky Room Outdoor Terrace

ELEVATOR

RESTRO O MS

Two set of elevators per floor. In case of fire use the stairs

Restroom access in each floor. Handicap access

STAIRS Two set of stairs per floor. In case of fire use either

Restrooms Elevator The Barclays Exhibit Room

James Street Market Exhibit Room

The Brighton Derby Exhibit Room

T ICKE TS Buy tickets, get information.

COAT RO O M

CO F F E E

Coats and other articles may be left temporarily

A small, informal restaurant serving coffee and light refreshments.

8 WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON

BROOKLYN MUSEUM OF HISTORY

Regular Price Adult ................................................................................................. $ 20.00 Children and Students ............................................................... $ 10.00 Public School Students ............................................................. $ 5.00 Teachers .......................................................................................... $ 5.00 All Day Pass ................................................................................... $ 50.00

Discounted Price $ 15.00 $ 8.00 $ 5.00 $ 5.00 $ 35.00

Restroom Elevator Exhibits Museum Store

1

LEVEL

9 201 Museum Shop

EXTERIOR SIGN | CELEBRATORY & DIRECTIONAL

24”

4”

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

Luis Ramirez

Phase 5.0

102”

BROOKLYN MUSEUM OF HISTORY

BROOKLYN MUSEUM OF HISTORY

1” 6” 20”

2”

2”

BROOKLYN MUSEUM OF HISTORY

EXTERIOR & INTERIOR SIGN | INFORMATIVE 24”

4”

BROOKLYN MUSEUM OF HISTORY

1

Admission Ticket 101 | Coat Room 102 | Cafe

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

You Are Here!

Luis Ramirez

LEVEL

Phase 5.1

2

201 | Museum Souvenir Shop 202 | Main Exhibit - Karen Brooks Hopki Gallery Room

LEVEL

3

301 | 17 th Century Lenape Gallery Room 302 | 18 th Century Breuckelen Gallery Room

4

401 | 19 th Century James Street Market Gallery Room 402 | 20 th Century - The Brighton Derby Gallery Room 403 | 21 st Century - The Barclays Gallery Room

LEVEL

LEVEL

5

LEVEL

6

72”

501 | Library Workshops 502 | Class Room 503 | Class Room 504 | Class Room 505 | Admin 506 | Admin 506 | Admin 507 | Admin 508 | Admin 509 | Conference Room

601 | Large Exhibit Laurie Cumbo Gallery Room 602 | Storage

LEVEL

7

701 | Susan Feldman Sky Room Outdoor Terrace

LEVEL

2”

2”

20”

1”

2”

INTERIOR SIGN | INFORMATIVE

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History 24”

BROOKLYN MUSEUM OF HISTORY

2”

Phase 6.0

1

FLOOR Admission Tickets - Info 101 | Coat Room 102 | Café

22”

FL 2

201 | Museum Souvenir Shop 202 | Karen Brooks Hopki Exhibit Room

FL 3

301 | 17 th Century - Lenape Exhibit Room 302 | 18 th Century Breuckelen Exhibit Room

FL 4

401 | 19 th Century - James Street Market Exhibit Room 402 | 20 th Century - The Brighton Derby Exhibit Room 403 | 21 st Century - The Barclays Exhibit Room

FL 5

FL 6

Luis Ramirez

501 | Library 502 | Class Room 503 | Class Room 504 | Class Room 505 | Admin 506 | Admin 506 | Admin 507 | Admin 508 | Admin 509 | Conference Room 601 | Laurie Cumbo Exhibit Room 602 | Storage

24”

FL 7

701 | Susan Feldman Sky Room Outdoor Terrace

ELEVATOR

R ESTR OOMS

Two set of elevators per floor. In case of fire use the stairs

Restroom access in each floor. Handicap access

STAI R S

TIC KE TS

Two set of stairs per floor. In case of fire use either

Buy tickets, get information.

COAT R O O M

COFFE E

Coats and other articles may be left temporarily

A small, informal restaurant serving coffee and light refreshments.

2”

INTERIOR SIGN | INFORMATIVE

BROOKLYN MUSEUM OF HISTORY 1”

10”

501 Library 2”

Environmental Design Brooklyn Museum Of History

Luis Ramirez 3”

Phase 6.1

8” 1”

INTERIOR SIGN | INFORMATIVE

1”

BROOKLYN MUSEUM OF HISTORY

16”

Environmental Design Brooklyn Museum Of History

Luis Ramirez

Phase 6.2

16”

1”

INTERIOR SIGN | INFORMATIVE & DIRECTIONAL

BROOKLYN MUSEUM OF HISTORY

52”

230.5”

WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON WELCOME BIENVENUE BIENVENIDO BENVENUTO WELKOM BONVENON

BROOKLYN MUSEUM OF HISTORY

Regular Price Adult ................................................................................................. $ 20.00 Children and Students ............................................................... $ 10.00 Public School Students ............................................................. $ 5.00 Teachers .......................................................................................... $ 5.00 All Day Pass ................................................................................... $ 50.00

Discounted Price $ 15.00 $ 8.00 $ 5.00 $ 5.00 $ 35.00

Restroom Elevator Exhibits Museum Store

1

LEVEL

Environmental Design Brooklyn Museum Of History

Luis Ramirez 36”

Phase 6.3

INTERIOR SIGN | DIRECTIONAL

BROOKLYN MUSEUM OF HISTORY

Length Varies

Environmental Design Brooklyn Museum Of History

Luis Ramirez 42”

4”

Phase 6.4 Restrooms Elevator The Barclays Exhibit Room

Min 80” from floor to the bottom of sign

James Street Market Exhibit Room

The Brighton Derby Exhibit Room 7”

INTERIOR SIGN | DIRECTIONAL 24”

4”

BROOKLYN MUSEUM OF HISTORY

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

Luis Ramirez

2

Phase 6.5

LEVEL Elevator Restroom Stairs Admission Ticket 78”

Exhibits Museum Store Library

Coffee Shop Restroom

2”

2”

20”

1”

1”

2”

INTERIOR SIGN | CELEBRATORY

Min 120” - Max 240”

BROOKLYN MUSEUM OF HISTORY

Environmental Design Brooklyn Museum Of History

Luis Ramirez

Min 144” - Max 180”

Phase 6.6