TASTE S AV O R
“...a world of pure imagination.”
REAL-LIFE WILLY WONKA by Katelyn Rutt From the first step into
Freeman. With his sumptuous artistry and “out of this
Phillip Ashley Chocolates,
world” flavor profiles, it’s no surprise that the chef and
life truly does become “...a
award-winning chocolatier has garnered a cult following.
world of pure imagina-
“I have yet to make my favorite piece,” Rix says. “I’m al-
tion.” Nestled in the heart
ways chasing after ‘my favorite,’ which is why I continue
of Memphis, the shop is
to create new flavor after new flavor.” Since its inception
home to some of the most
in 2012, Phillip Ashley Chocolates—with Rix at the helm—
whimsical and luxurious
has worked to break the boundaries of traditional luxury
chocolates in the game—
confections with an inspired flair.
all dreamed into existence
Quality is of utmost importance to the chocolatier, who
by the “Real-Life Willy
sources his seasonal ingredients and fair trade chocolate
Wonka,” Phillip Ashley
from around the world. Rix’s designs are multi-dimen-
Rix. His creations are lauded by the likes of Oprah, have
sional, each with thematic flavors and nostalgia-trigger-
been featured at the EMMYS , GRAMMYS
and OS-
ing tastes. “Mama Jean,” the very first release, was fondly
CARS®, and are said to be a nightstand favorite of Morgan
inspired by childhood memories of his grandmother. An
®
44
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Volume 5, Issue 6 | www. LuxLifestyle-magazine.com
