CP: Actualités Marcello Maksoud

Page 1

Designer Marcello Maksoud now also creates furniture Owner Benedixt portfolio includes parts in the shop and is preparing to launch collection with competitive prices

The designer Marcello Maksoud is cast as a furniture designer. Design consultant, two years ahead of Benedixt shop in Sao Paulo that specializes in design objects and furniture with copyright, the trader now has its own creations, which will also be on sale in the shop. Maksoud has been operating for nine years at the agency NUYOUNG AMK, graphic design company and web. Through it he serves clients such as GM, Citroen, Nike, Schin, JAC Motors, Mercedes Benz, Chevrolet, McCann Ericson, Nestle, IBM, Gol and Lifebuoy. As a designer of furniture, decorative pieces started signing at the request of friends and family. The hobby turned professional activity: its parts are already in homes and commercial projects. In addition to furniture for sale in Benedixt Marcello Maksoud also responsible for the visual identity of Korda menswear shop in Sao Paulo. The space displays architectural design with unique furniture and decor. His most recent project was the development of furniture for the 50 stores of Chinese carmaker JAC Motors, which launched units throughout Brazil. For the decoration of the utilities were designed and produced 15 pieces that refer to colors and oriental references. Creative studio Through AMK, Marcello Maksoud also prepares to launch the Super Furniture, a project that combines pieces of design at competitive prices. Curator of the project, he is selecting designers who will design for the brand.

Plural formation Degree in advertising from FAAP, Maksoud also studied at the Escola Panamericana in Film and Art School of London and Harvard Business School. Among his first experiences are passages by advertising agencies DPZ and the Euro group, in addition to producing Lux Films. The designer was also art director of designer Ocimar Versolato Experience in graphic design led to opening his own agency, the Creative NuYoung in 2002, which was launched alongside an exhibition of the photographer Jacques Dequeker. The brand accounts for motion design work and web and graphic design. The portfolio includes projects that received awards from Lumin Eclipse of Harvard Square in Boston, as Art Director Revelation, and a Gold in Gramado for her work on the web. His creations have also been published in several books such as 'Los Logos', Robert Klanten, which features works of graphic design. The owner and consultant to the store today Benedixt is also responsible for brand exclusive partnerships with leading design studios in Brazil and abroad. In addition to the professional activity, also a collector design for 15 years. Its collection includes over 20 pieces of furniture to accessories panned flee markets, auctions and online. Among his favorite items are the CitĂŠ armchairs, creation of Jean ProuvĂŠ, Circle Chair by Hans Wegner, a dual credenza and a desk Wrong Woods nineteenth century. Marcello Maksoud is still an admirer of the works of Tom Dixon, Marc Newson, Jaime Hayon, Ron Arad, Richard Woods and Piet Hein Eek and Brazilian Oscar Niemeyer, Sergio Rodrigues.


AMK - Marcello Maksoud R. Diogo Moreira, 132, conj. 1801, Pinheiros - S達o Paulo - SP (11) 3031-9120 Press Releases Index - Communication Strategies (11) 3068-2000 Camila Avesani - (11) 8255-6365 - camila@indexassessoria.com.br Sandreliza Bittencourt - (11) 9825-0205 - sandre@indexassessoria.com.br


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.