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“Summer is exciting for the ontrade, as the warmer weather is a great reason to visit the pub and enjoy a pint. Prepare for the increased footfall by setting up extra seating and outdoor bars in your
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“I’m optimistic. Data is showing that as people’s disposable income drops, they prioritise visits to the ontrade. Customers still want a treat so make sure they can trade-up on your wine list. Offering spritz style, wine-based cocktails can be a way to boost wine sales too”
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