2 minute read
GET SUMMER READY
There are many opportunities to boost customer numbers in the next few months
02 Jun
Fish and Chip Day
Did you know that fish and chips is still the most desired pub meal in the UK, according to on-trade data expert CGA. Its Food Insights 22 report also reveals that 60% of people say they are likely to pay more for a better quality version of the dish. Try an Asian spin for the big day – panko-breadcrumbed fish and chips drizzled in chilli and garlic oil.
World Gin Day 10 jun
G&T, Bramble, Tom Collins, Gimlet… gin is still hugely popular and customers won’t need much of an excuse to get involved this World Gin Day. Print out an exclusive gin menu for your bar, tables and A-board –include fancy tonics and garnishes, exciting fizz cocktails and a few classics like a Negroni. FIND MORE INSPIRATION ON PAGE 28.
16 jun- 31 jul
Cricket: The Ashes
Can England win the Ashes for the first time since 2015? Get the drinks and bar snacks ready – this could be the year! Show the Test matches and give customers incentives, such as drinks vouchers, to come to every game.
17-25 jun National Picnic Week
Create a takeaway picnic box for families. Add adult and childfriendly bites such as cheese and Marmite pastry swirls, pesto sausage rolls and classic sandwiches. To make yours stand out, include a nature trail print-out to keep the little ones busy. Then just hope for good weather!
Father’s Day
To help your customers celebrate their brilliant dads, put on a day to remember. Takeaway chocolate cakes to enjoy at home, pint and snack deals and free puds with a main and starter. Scan to read more>
03-16 jul
Wimbledon
The most anticipated tennis tournament of the year is here. Stock up on strawberries, fizz, and Pimm’s, and if your customers are game, get the big matches on the TV. Discover more ideas on how to bring customers in on page 38.
07 Jul
World Chocolate Day
As one of the ultimate favourite treats, it’s only right that chocolate gets its own day. Bring out your best bakes and desserts and spruce up your drinks menu. Choose drinking chocolate for a simple option or give customers an indulgent hot chocolate made with the real deal. And don’t forget the hard stuff, find a chocolate orange cocktail on our website.
20 jul- 20 aug
Women’s World Cup
Pubs and bars are hoping the Lionesses’ success in the Euros will mean the crowds head out this World Cup to support the team. There’s lots you can do to encourage footfall during the four-week tournament. READ OUR TIPS ON PAGE 37.
Countdown to Deposit Return Scheme
After delays due to Covid, Scotland’s Deposit Return Scheme has a definite go live date – August 2023. Are you ready for it? The Scottish Environment Protection Agency says : “All drinks that are sold in single-use containers made from PET plastic, glass, steel or aluminium, sized between 50ml and 3 litres are included.” However you only need to charge customers a deposit if you sell drinks to consume off-site. Read more on the rules for on-site drinks: brws.it/drs plastic, glass, steel or aluminium, sized
Quality seafood for your freezer
Looking for a new fish option for your menu? Whitby Seafood has got some brilliant new wholetail scampi. They only use the very best langoustine tails and coat them in their special gluten-free coating so they’re perfect for a range of customers. Quick to serve, you can deep-fry them from frozen within six minutes. They’re a great product to have in your freezer, with a shelf life of eighteen months. Partner them with chips or pack into bread or a tortilla wrap with tartare sauce and salad for a twist on the fish finger sandwich. Packed 6 x 600g.