Logo Design - Marketing

Easy to Make Easy to Eat Easy to Please

To create a new brand for the product, protein fortified pasta. Come up with a name and brand identity for this product without copying from an existing brand in the marketplace.

The psychographics for this demographic is experiencers.

They are spontaneous and social. Experiencers are spontaneous and social. Pasta is the perfect easy meal for large groups and if plans change it is easy to store and doesn’t go bad.

Target Audience: Mothers

Mothers carry most of the weight of cooking and cleaning in a typical household and care about their family’s health and are busy people, therefore, need quick easy meals.

Software:

Adobe Photoshop, Illustrator, and InDesign.

Kids are picky eaters which can get overwhelming trying to cook for a big family. With Growth pasta is a simply, healthy food that all can enjoy.

With Growth pasta you can create simple meals with your family while also giving them the protein needed in their diet. Stay energized longer, stay healthy, stay simple.

Simple Food for Simple Times

Chaotic Times Call For Simple Recipes

make the simple times last

When life gets chaotic you don’t have time for chaotic recipes. With Growth pasta there is no need for hassle or complication. Water, boil, done. make the simple times last make the simple times last

Growth Pasta:

With the sleek design of the packaging there is no reason to feel that you are buying a “cheap”product.

With a big busy family Growth provides the protein and vitamins needed for growing kids that they may not be getting. Kids can be picky eaters, but one thing kids are picky about is pasta.

- Focuses on providing easy meals for your family, sports team, or any sort of event you may be hosting.

- Growth pasta focuses on benefiting your health while also remaining affordable.

- Keeping a sleek, modern design to avoid that cheap look Growth stays aesthetically pleasing on your shelf.

- Focuses on loyalty and community.