EVENT BOOK _ FLICK THROUGH

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E V E N T

B O O K

J e s s i c a

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C O N T E N T S

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I N T R O D U C T I O N A smal l i nt rodu ct i on to Pe a ch y’s e ve n ts , e x p l o ri n g wh at t hey obt ai n an d t h e re a s o n i n g f o r p u t t i n g t h e m on

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C O N F E R E N C E

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A B O U T

A smal l i nt rodu ct i on to wh a t Pe a ch y’s He a l t h a n d We l l bei ng con fe re n ce s s e e k to a ch i e ve

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C O N F E R E N C E

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L O C A T I O N

Ident i fi cat i on of Pe ac h y’s f i rs t He a l t h a n d We l l b e i n g conference l ocat i on

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C O N F E R E N C E

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D A T E

Ident i fi cat i on of Pe ac h y’s f i rs t He a l t h a n d We l l b e i n g conference dat e

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G U E S T S

Hi ghl i ght i ng of Peach y’s f i rs t He a l t h a n d We l l b e i n g conference gu e st sp e a k e rs i n cl u d i n g k e yn o te , wor kshop t ut or s an d me n to rs


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C O N F E R E N C E

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S C H E D U L E

St e p t o st e p r un t h ro u g h o f t h e ru n n i n g o rd e r o f Pe ach’s fi r st Heal t h a n d We l l b e i n g co n f e re n ce , incl ud i ng t i m e s an d ro o ms u t i l i s e d

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R E V E N U E

Ident i fi cat i on of al l stre a ms o f re ve n u e Pe a ch y wi l l obt ai n from t h e He al t h a n d We l l b e i n g co n f e re n ce

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C O N F E R E N C E

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G I F T

Ident i fi cat i on of gi ft s p a rt i ci p a n ts wi l l re ce i ve u p o n a r r i val

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C O N F E R E N C E

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R O O M

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U P

St e p t o st e p gu i de showca s i n g h o w e a ch ro o m wi l l b e ut i l i se d wi t hi n t h e con f e re n ce i s e s ta b l i s h e d

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C O N F E R E N C E

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F U T U R E

Ident i fi cat i on of Pe ac h y’s f u tu re g ro wt h s tra te g y f o r t he Heal t h and We l l bei n g co n f e re n ce s


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P O P - U P ’ S

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A B O U T

A smal l i nt rodu ct i on t o wh a t Pe a ch y’s mo n t h l y p o p up event s seek t o achi e ve

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P O P - U P ’ S

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L O C A T I O N S

Ident i fi cat i on of t h e l oca t i o n s Pe a ch y s e e k s to o p e ra te i t s m ont hl y pop-u p e ve n ts wi t h i n

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P O P - U P ’ S

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T H E M E S

Hi ghl i ght i ng of Peach y’s t h e me s o b ta i n e d wi t h i n t h e fi r st ye ar of oper at i ng t h e mo n t h l y p o p -u p s

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P O P - U P ’ S

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F U T U R E

Ident i fi cat i on of Pe ac h y’s f u tu re g ro wt h s tra te g y f o r t he mon t h l y pop-up eve n ts

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R E F E R E N C E S


L I S T

Tab le Tab le Tab le Tab le Tab le Tab le

1: 2: 3: 4: 5: 6:

Gu e st s S ch e du le Tick e t s P ro du ct U n ive r sit ie s Th e m e s

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T A B L E S

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I N T R O D U C T I O N

In com bin a t io n w it h t h e P ea c hy con n e ct ivit y a pp w h ich se ek s to cre a t e a n o n l in e pla t fo r m , P ea c hy wil l fu r t h e r o bt a in t o o ffe r rea l l ife e ve n t s t h a t se e k t o co m b i ne t h e o n l in e e le m e n t o ffl i ne to e n l ig h t e n a gre a t e r so c i a l l y con n e ct e d so cie t y by o ff eri ng con su m e r s t h e o ppo r t u ni ty to ig n ite co n ve r sa t io n , po s i t i v e me mo r ie s a n d po sit ive w e l l b ei ng . Part icu la r ly o bt a in e d in re s p ons e to L S N ide n t ifyin g Ge n e ra t i on Z d esire sa fe spa ce s t o reg a i n con t ro l o f t h e ir fu t u re s, a w ay f rom t h e o n l in e e n viro n m e n t , P ea c hy p ro po se s e x clu sive ly a re a l -l i f e safe spa ce fo r t h e e duc a ted wo m e n t o co m e t o ge t h e r off l i ne an d in ve st w it h in t h e ca re of t h e ir o w n h e a l t h (Mick iewi c z . , S tot t , 2 0 1 7 ). Exc lu sive ly a va ila ble t o a pp us ers , a com bin a t io n o f bo t h se mes ter b ase d h e a l t h a n d w e l l b ei ng

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c onf erenc es a nd mont hl y p op up ev ents s eek to off er t he ed uc a ted women ex p eri enc es t ha t ob ta i n tra ns f orma t i on f or t hei r wel l b ei ng , i n res p ons e to t he s eek i ng of ex p eri enc es t ha t op t i m i s e t he ex p res s i on of t hei r p ers ona l i ty, b ot h m eet i ng l og i s t i c a l a nd emot i v e need s . E a c h ev ent p rop os ed b y P ea c hy ob ta i ns a t heme of wel l b ei ng to s tri v e i n ov erturni ng t he d a m a g i ng hea l t h c ons eq uenc es of ob ta i ni ng neg a t i v e c el l ul a r m emori es c a us ed b y ex p eri enc i ng l onel i nes s . T hi s wi l l b e a c hi ev ed b y p rop os i ng a c t i v i t i es t ha t d o not j us t b ri ng t he onl i ne c ommuni ty tog et her to i m p rov e s oc i a l wel l b ei ng b ut a l s o to b ui l d m enta l / p hy s i c a l wel l b ei ng ut i l i s i ng a c t i v i t i es t ha t ob ta i n i mp orta nc e i n wel l b ei ng , s tri v i ng to c ont i nuous l y ma k e uni v ers i ty l i f e t ha t l i t t l e b i t ea s i er f or t he E d uc a ted Women.



C O N F E R E N C E


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A B O U T

He al t h a n d w e l l be in g co n fe renc es o b ta in t o a ct a s o n e h a l f of Pe ac h y e ve n t s, w h ich seek to o ffe r the E du ca t e d Women t h e o ppo r t u n it y t o u n d erta k e 2 t r a n sfo r m a t ive e x pe ri enc es t h rou gh o u t t h e u n ive r sit y y ea r, b ase d u po n a se m e st e r ba s i s .

E a c h ev ent wi l l f ea ture a f ul l s c hed ul e of a c t i v i t i es t ha t ob ta i n i mp orta nc e i n wel l b ei ng , ut i l i s i ng m et hod s i nc l ud i ng mi nd f ul work s hop s , t houg ht-p rov ok i ng m entori ng a nd i nd us try k ey note s p ea k ers t ha t res i d e p ers ona l l y wi t h uni v ers i ty s tud ent ’s l i f es ty l e.

He al t h a n d w e l l be in g co n fe renc es wil l se e k t o o pe r a t e w it hi n 2 o f t h e U K’s m o st po pul a ted u n ive r sit y cit ie s, e n su r in g t ha t ac cessibil it y fo r E du c a ted Wom e n is a t t h e fo re fro n t of t he d e c isio n t o e n su re a l l co n s um ers are give n a n e qu a l o ppo rtuni ty to a t t e n d a n d de ve lo p t hei r p e rso n a l w e l l be in g.

U ni q uel y, P ea c hy i s t he f i rs t b us i nes s to ob ta i n to off er ex c l us i v e hea l t h a nd wel l b ei ng c onf erenc es to t he E d uc a ted Women, a s ea c h c onf erenc e i s onl y a v a i l a b l e to b ook onto f rom t he a p p , enc l os i ng ex c l us i v i ty to a l l c ons umers ra ng i ng f rom f i rs t y ea r s tud ents s ta rt i ng uni v ers i ty t hroug h to f i na l y ea r s tud ents und erta k i ng p res s ure f rom f i na l p roj ec ts .

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L O C A T I O N

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Th e first health and w e l l b ei ng c o n fe re n ce fo r P e a ch y is t o be sit ua ted wit h in B irm in gh a m . I de n t ifie d b y C i ty Me tric as t h e se co n d gre a t e st u n iv ers i ty p o p u late d cit y in t h e U K, a f ter Lo n d on , wit h a t o t a l o f 6 u n ive r s i t i es , B irmin g h am o bt a in s a cce ssibil i ty f or man y Ed u c a t e d Wo m e n in t h e U K . B e sid e s be in g st u de n t po pu l a ted , B irmin g h am a lso o bt a in s a s a c entra l locat io n fo r t r a n spo r t h u bs, w it h N ew S tre e t S ta t io n se r vin g a s a d ire c t l i nk wit h o t h e r E du ca t e d Wo m e n , o bta i ni ng

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tra i ns t ha t a re d i rec t to L ond on , N ot t i ng ha m, L i v erp ool etc , p rov i d i n g a c c es s i b i l i ty to s tud ents a c ros s t he UK to a t tend . Sp ec i f i c a l l y, P ea c hy wi l l hol d t he f i rs t c onf erenc e wi t hi n Fa z el ey Stud i o s l oc a ted wi t hi n B i rm i ng ha m’s C rea t i ve Q ua rter. Si s ter v enue of i c oni c C us tard Fa c tory, Fa z el ey s tud i o l oc a tes 10 m i nutes f rom N ew Street Sta t i on i n a d d i t i on to c l os e p rox i m i ty of b o t h B i rm i ng ha m C i ty U ni v ers i ty a nd A s to n U ni v ers i ty.

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Figure 12

O p te d to be u se d by bu sines s es ran g in g fro m e st a bl ish e d in de pe nd ents to majo r br a n ds, F a ze le y S t u d io s hol d s e v e n ts wit h in it s fo r m e r w a re h o u s e a nd c h u rc h fo r br a n ds in clu d in g Nand o’s , Gu c ci an d t h e BBC . 2 ro o ms – S t u d io 7 a n d F a ze le y R oom - wil l b e u t il ise d fo r t h e co n ferenc e, on e in which w il l be u se d fo r k ey note sp e ake rs wit h t h e o t h e r fo r w o r k s hop s . Ad d it ion al ly, t h e m a in e n t r a n ce – G ra nd Gal le ry – a n d t h e o u t side co u r t ya rd wi l l

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rema i n b a s i s f or c ons umers s eek i ng to i g ni te c onv ers a t i on. Fa z el ey Stud i o hol d s up to 22 5 d el eg a tes , howev er d ue to t he na ture of t he c onf erenc e, t here wi l l b e a l i m i t of 100 a t tend ees a t Fa z el ey Stud i os . Stud i os .


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D A T E

T h e fir st co n fe re n ce w il l b e hel d wi t hi n t he mi d d l e of t he f i rs t un ive r sit y se m e st e r, o n Sa turd a y 2nd N ov emb er. N ov emb er wa s se le ct e d t o h o ld t he f i rs t c onf erenc e to ens ure t ha t a l l of t h e E du ca t e d F e m a l e g et t he op p ortuni ty to und erta k e we l l be in g a t a cr it ica l t im e t ha t i s need ed , a s T he Drum i d ent i f y t h a t n e e ds a r ise fo r st ud ents a round N ov em b er, wi t h 30% ex pe r ie n cin g a de la ye d f eel i ng of homes i c k nes s a d d i t i ona l l y to n a t io n a l dro po u t r a t es p ea k i ng ea rl y N ov em b er.

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Figure 13


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G U E S T S

Fo r t h e co n fe re n ce , P ea c hy wi l l ob ta i n to i nc orp ora te 5 d iffe re n t gu e st s in o rde r to und erta k e work s hop s , k ey notes an d m e n t o r in g w h o a l l res i d e wi t h s tud ents ei t her up on a p e r so n a l le ve l t h ro u gh p a s t ex p eri enc e, p ra c t i c a l l ev el t hroug h g u ida n ce o n st u de n t c onc erns , or p hy s i c a l l ev el t hroug h ex e rcise , a l l in pla ce to d ev el op t he E d uc a ted Women’s we l l be in g. Ta ble 1 h ighl i g hts a l l g ues ts wi t h d es c ri p t i on.

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Guest

Occupation at conference

Description

Hayley Mulenda

Keynote Speaker

Multi award winning international mental health speaker, author of ‘The ABC’s to Student Success’ and change agent, Hayley is on a mission to bring change, strategy and hope to the next generation. After nearly committing suicide at 18 arising from mental health issues at university, Hayley currently teaches the next generation life lessons, mental health strategies and personal development through keynote themes.

Laura Whateley

Keynote Speaker

Award winning journalist and author of ‘Money: A user’s guide’, Laura specialises as a money expert, guiding individuals on the panic of personal finances, how to save money and practical advice on subjects including student loans, money health and housing.

Sharmin Ahammad

Workshop

Founder of Digital Cooldown and former digital addict, Sharmin is on a mission to change people’s relationships with technology by offering Workshops exploring the good and bad of individuals personal relationship with technology, improving and coming up with solutions that work best personally for all individuals.

Melissa O’Neill

Workshop

Personal development mentor, group process facilitator and intuitive healer, Melissa O’Neill obtains 17 years experiences as a teacher in inner transformation. Specifically committed to helping people who are hungry for change, Melissa obtains to offer cellular memory healing, soul retrieval and cacao ceremonies etc to bring joy, passion and creativity to people’s lives.

Dinah Patel

Workshop

Hot Yoga Instructor at Birmingham’s Yoga Haven, Dinah has 9 years’ experience of Yoga teaching, offering session to increase endurance, flexibility and strength both physically and mentally. Table 1: Guests

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S C H E D U L E

T h e co n fe re n ce w il l be und erta k en up on a whol e d a y b a s i s , ra n gin g fro m re gist r a t i on b etween 9-10a m t hroug h to t he fin a l k e yn o t e spe a k e r f i ni s hi ng a t 5. T hroug hout t he d a y, 2 bre a k s w il l be a l lo c a ted , i nc l ud i ng l unc h where Fa z el ey St u d io o bt a in s fa cil it ies of a n ons i te c a f ĂŠ a nd a b rea k f or fu r t h e r re fre sh m e n t s n e ed ed , network i ng a nd p urc ha s i ng a ny p ro du ct s o n sa le a t t h e c onf erenc e. Ta b l e 2 hi g hl i g hts t he s ch e du le se t by P e a ch y.

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Time

Activity

Room

Description

9:00 – 10:00 AM

Registration

Grand Gallery

Come along, register and make sure you leave enough time to introduce yourself to your fellow attendees!

10:00 – 11:00 AM

Keynote

Main Room

In Conversation with Laura Whateley: Guidance upon personal finance struggles including student finance

11:15 – 12:00 PM

Workshop

Wellness Room

Yoga Workshop with Dinah Patel: Hot yoga session to increase endurance, flexibility and strength

12:00 – 1:00 PM

Lunch

Grand Gallery / Grab yourself some lunch from Courtyard the Fazeley Cafe and be sure to network; we are halfway through the day!

1:15 – 2:15 PM

Workshop

Main Room

Digital Cooldown Workshop: Exploring the good and bad of your relationship with technology

2:30 – 3:30 PM

Mentoring

Wellness Room

Mentoring with Melissa O’Niell: Psycho-spiritual healing to help obtain a positive mind-set and health

3:30 – 4:00 PM

Break

Grand Gallery / Grab yourself some refreshments, Courtyard network and take a look at our stand selling keynote speakers books!

4:00 – 5:00 PM

Keynote

Main Room

In conversation with Hayley Mulenda: How to sustain a healthy mental wellbeing whilst at university

Table 2: Schedule

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T I C K E T S

T ick e t s fro m t h e co n fe re nc e wi l l b e p ri c ed a t £40 p er s tud ent to co ve r a l l co st s P e a ch y i s und erta k i ng to p ut t he ev ent i n p la ce . A l t h o u gh pr icin g s eem s hi g h f or t he E d uc a ted Wom en to u t il ise t h e ir st u de n t l oa ns up on, a f ter und erta k i ng a f oc us g ro u p w it h t h e E du ca t e d Wom en, a l l were i n a g reem ent t ha t £3 5 - £ 4 0 w o u ld be a n a c c ep ta b l e p ri c e f or a c onf erenc e d ue to t h e sch e du le o ffe re d b y P ea c hy a nd t he i nf req uenc y of c o n fe re n ce s o bt a in w il l i ng nes s to i nv es t a l i t t l e f urt her t ha n no r m a l. T h e re w il l be 1 0 0 t ick e ts a v a i l a b l e to ob ta i n up on t he a p p f or t h e E du ca t e d F e m a le s. T h e o n ly it e m n o t in clu d ed wi t hi n t he t i c k et i s f ood , howev er Fa ze le y S t u d io s h a s a n ons i te c a f é s el l i ng p rod uc ts a t a re a so n a ble pr ice t o a t tend ees . Ta b l e 3 hi g hl i g hts t he f ul l t ick e t bre a k do w n .

Price

Ticket Breakdown

£40 per person

• Full day of keynote speakers, workshops and mentoring with well-known wellbeing experts • Access to mentoring where attendees are able to delve further into their lifestyle and goals with Melissa and obtain to undertake healing • Peachy notebook, pen and schedule received on the day to write any notes, tips and advice from all activities undertaken • Opportunity to engage online connections, offline in a real-life community Table 3: Tickets

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P R O D U C T

Al t h o u gh P e a ch y o bt a ins a s a n a ff i l i a te up on t he a p p , s el l i ng inn o va t ive w e l l be in g p rod uc ts d i ff eri ng mont hl y a s a t hi rd p a r t y, P e a ch y w il l a lso a c t a s a n a ff i l i a te a t t he c onf erenc e, s e l l in g bo t h L a u r a ’s a nd H a y l ey ’s b ook s t hroug hout t he d a y to st u de n t s. P e a ch y w il l ob ta i n to ta k e 25% c om m i s s i on of a l l b o o k sa le s a ccu m u la t e d , ta k i ng t he s a m e c om m i s s i on a s t he app w o u ld. Ta ble 4 h ighl i g hts t he b ook , p ri c e a nd c ommi s s i on am o u n t .

Book

Price

The ABC’s to Student Success - £9.95 (Paperback) Hayley Mulenda

Money: A Users Guide – Laura Whateley

£7.99 (Paperback)

Commission (25%) £2.50

£2

Table 4: Product

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G I F T

In c lu d e d wit h in t h e t ick e t pr ice f or t h e con fe re n ce , e a ch pa r t icipa n t wi l l receive a gift upon arrival when checking in . Eac h gu e st w il l re ce ive a P e a c hy n ote b o o k, e x clu sive ly pro du ce d f or t h e B irmi n gh a m C o n fe re n ce whi c h e n ab le s p a r t icipa n t s t o w r it e d own an y n ote s , t ips a n d t r ick s t h a t t hey h ave e n g a ge d fro m t h e e ve n t a nd take t h e m a w a y t o pr a ct ise a t home, an A5 c o py o f t h e sch e du le fo r t he d ay to e n s u re a l l t im in g is k e pt w i t hi n p lac e ad d it io n a l ly t o a w e lco m e note u p o n t h e o t h e r side o f t h e sch ed ul e, in trod u c in g and w e lco m in g all p art icip ant s t o t h e e ve n t . S e e fig ures 1 4 to 1 6 ide n t ifyin g t h e gift s.

Figure 14

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9:00 - 10:00 AM

REGISTRATION GALLERY

10:00 - 11:00 AM

KEYNOTE MAIN ROOM

11:15 - 12:00 PM

WORKSHOP WELLNESS ROOM

12:00 - 1:00 PM

LUNCH GALLERY/COURTYARD

1:15 - 2:15 PM

WORKSHOP MAIN ROOM

2:30 - 3:30 PM

MENTORING WELLNESS ROOM

3:30 - 4:00 PM

BREAK GALLERY/COURTYARD

4:00 - 5:00 PM

KEYNOTE

Come along, register and make sure you leave enough time to introduce yourself to your fellow attendees! In Conversation with Laura Whateley: Guidance upon personal finance struggles including student finance

Welcome to P eachy’s first Health and Wellbeing Conference in Bir mingham!

Yoga Workshop with Dinah Patel: Hot yoga session to increase endurance, flexibility and strength

We can’t wait for you to experience todays exclusive conference filled with provoking mentoring, mindful workshops and engage with our wellbeing keynote speakers. Please find the schedule of the day on the other side of this piece!

Grab yourself some lunch from the Fazeley Cafe and be sure to network; we are halfway through the day!

Our core focus of our conferences is to propose real-life spaces that invest within the care of your wellbeing whilst also having the opportunity to connect any online connections from the P eachy app offline.

Digital Cooldown Workshop: Exploring the good and bad of your relationship with technology

Mentoring with Melissa O’Niell: Psycho-spiritual healing to help obtain a positive mind-set and health.

We hope that you enjoy today and walk away from the event feeling happy, containing positive memories and most importantly feeling like you have the tools to improve your wellbeing.

Mentoring with Melissa O’Niell: Psycho-spiritual healing to help obtain a positive mind-set and health. In conversation with Hayley Mulenda: How to sustain a healthy mental wellbeing whilst at university

MAIN ROOM

Figure 15

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Th e gr a n d ga l le r y w il l o bt a i n to b e ut i l i s ed a s a network i ng room for t h e Bir m in gh a m co n fe renc e. Fi g ure 17 hi g hl i g hts t he P ea c hy e ven t w it h in . U t il isin g F a ze le y S t u d io s f urni ture, t he room wi l l b e ut i l i s ed a s a n o n - e x clu sive n e t w o r k in g l oc a t i on, where ev ent p a rt i c i p a nts wi l l ch eck in , sh o p in a dd it ion to res t d uri ng b rea k s t hroug hout t he d ay.

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C h e ck in w il l be lo ca t e d up on entry i n t he G ra nd G a l l ery, ut i l i s i ng a ro l l u p ba n n e r t o a dvert i s e P ea c hy. U p on a ta b l e wi l l b e l oc a ted a l l pa r t icipa n t s w e lco me g i f t i n whi c h s tud ent a mb a s s a d ors wi l l be m a n n in g t o e n su re c hec k i n runs s moot hl y a nd a l l q ues t i ons u po n t h e da y a re a n sw e red .

Figure 18

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Th e sh o p w il l be lo ca t e d up on t he l ef t-ha nd s i d e of t he room , h igh l igh t e d w it h a ro l l u p b a nner f or a d v ert i s i ng , ob ta i ni ng t he p ro du ct a n d pr ice . T h e re wi l l b e 50 of ea c h b ook , a s hi g hl i g hted wit h in t a ble 4 , o n sa le fo r a l l p a rt i c i p a nts to p urc ha s e.

Figure 19

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L o ca t e d u po n e n t r y o f t he ma i n room a nd wel l nes s room , rol l up ba n n e r s w il l a dd it io n a l l y b e l oc a ted to ens ure a l l p a rt i c i p a nts a re cle a r o f w h e re t h e y wi l l b e a t tend i ng ea c h ev ent und erta k en u po n t h e da y.

Figure 20

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R O O M

S E T

U P

Plan ts w il l be u t il ise d t h ro u g hout a l l of t he rooms , i nc l ud i ng t he G ra nd Gal le ry, du e t o t h e po sit ive e ff ec ts t hey s us ta i n to g i v e i nd i v i d ua l s up on t h e ir men t a l h e a l t h . P u sh D o ct or rec og ni s es t hi s b y s ta t i ng t ha t p l a nts c a n imp ro ve bo t h a n x ie t y a n d st res s wi t hi n i nd i v i d ua l s ( P us h Doc tor, 2019) . Th is is im po r t a n t t o P e a ch y’s c onf erenc e a s t he ev ent ob ta i ns to ens ure imp ro vem e n t in pa r t icipa n t s m enta l , p hy s i c a l a nd s oc i a l wel l b ei ng .

Figure 21

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M A I N

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R O O M

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R O O M

Th e Old I k o n Ga l le r y w il l ob ta i n to b e ut i l i s ed a s t he m a i n room for t h e k e yn o t e spe a k e rs a nd work s hop s f or t he B i rmi ng ha m C o n fe re n ce . F igu re 2 2 h ig hl i g hts t he P ea c hy ev ent wi t hi n.

32

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Figure 22


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S E T

Takin g in spir a t io n fro m Nin a M oel l er’s C urv e B enc h Sea t i ng d es i g ned fo r Re :C e n t re in L o n do n , P ea c hy wi l l ut i l i s e a c urv ed wood en b enc h as t h e m a in se a t in g a r r a n g ement f or t he m a i n room ( N i na M oel l er, Un k n o w n ). C h o se n t o cre a te a c ommuna l s p a c e, P ea c hy end ea v ours to c re a t e a la rge circle of s ea t i ng to emb ra c e a l l p a rt i c i p a nts wit hin o n e spa ce , cre a t ing a s ens e of i nt i ma c y i n a p l a c e where c o n t e m pla t io n , in fo r m a t ion a nd t houg hts wond er. Furt herm ore, t h e a r r a n ge m e n t e n su re ’s a l l p a rt i c i p a nts a re p os i t i oned up on t he sam e spa ce e n co u r a gin g i ntera c t i on a s p a rt i c i p a nts wi l l a l l b e s a t n e xt a n d a ro u n d e a ch o t h e r.

34

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Figure 23

Figure 24

Figure 25

Figure 26

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Ad d it io n a l ly, be a n ba gs w i l l b e i nc orp ora ted i ns i d e t he c urv ed b e n ch a s a fu r t h e r se a t in g a rea f or p a rt i c i p a nts to eng a g e wi t hi n t h e k e yn o t e spe a k e r s a n d work s hop s . U t i l i s ed i n p ref erenc e of c h a ir s a s be a n ba gs a re rec og ni s ed to d ec rea s e d i s c om f ort d uri ng lon g se ssio n s, be a n ba gs wi l l c rea te a rel a x ed env i ronm ent, t ha t e n c o u r a ge s d iscu ssio n , crea t i v i ty a nd i nnov a t i on ( G ol d en J ub i l ee Co n fe re n ce H o t e l,2 0 1 7 ). T hi s i s s i g ni f i c a nt f or P ea c hy to s us ta i n a s t h e co n fe re n ce e n de a vo u r s to ens ure a l l p a rt i c i p a nts i mp rov e t hei r we l l be in g, a n d e st a bl ish ing a tra nq ui l env i ronment wi l l c ontri b ute to w a rds t h is. F u rt h e r m o re , flo o r se a t in g up on l a rg e c us hi ons wi l l b e a v a i l a b l e to su sta in t h e sa m e se re n e e nv i ronm ent a s t he b ea nb a g s . Ag ain , pla n t s w il l be u t i l i s ed t hroug hout t he room to ens ure a rela x e d, st re ss fre e e n v i ronment wi l l b e s us ta i ned . Howev er, p art icu la r ly w it h t h e m a in room, p l a nts wi l l b e ut i l i s ed i n ord er to impro ve pa r t icipa n t s pro d uc t i v i ty to ens ure a l l i nf orm a t i on g a i ned ob ta in s w it h in t h e ir br a ins to i mp rov e wel l b ei ng . P us h Doc tor v e ri fie s t h is by ide n t ifyin g t ha t p l a nts i nc rea s e b ra i n p erf orma nc e an d e n co u r a ge cre a t ivit y. ( P us h Doc tor, 2019)

36

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Figure 27

Figure 28

Figure 29

Figure 30

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W E L L N E S S

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R O O M

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R O O M

S tud io 7 t il l o bt a in t o be ut i l i s ed a s t he wel l nes s room f or b ot h wo r k sh o ps a n d m e n t o r in g f or t he B i rmi ng ha m C onf erenc e. Fi g ure 3 1 h igh l igh t s t h e P e a ch y e v ent wi t hi n.

38

U P


Figure 31


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5 0 t w in yo ga m a t s w il l ob ta i n to a c t a s t he c entre f ea ture f or t h e w e l ln e ss ro o m . Tw in u t i l i s ed i n ord er to ob ta i n i nt i m a c y a nd c o n n e ct io n , yo ga m a t s w il l b e ut i l i s ed a s a l oc a t i on f or und erta k i ng we l ln e ss a ct ivit ie s o n , w i t h p a rt i c ul a r f oc us up on t he hea l t h b e n e fit s t h a t co m e w it h u t i l i s i ng ma ts a s t hey ob ta i n to i mp rov e in d i vidu a ls ba la n ce a n d c o-ord i na t i on ( Yog a & Ay urv ed a , 2017) . Ad d it io n a l ly, u t il ise d fo r c om f ort, Yog a & Ay urv ed a i d ent i f y t ha t y o ga m a t s a t t a in t o k e e p i nd i v i d ua l s b od i es wa rm, k eep i ng energ y t h at is ge n e r a t e d flo w in g t hroug h t he b od y i ns tea d of b ei ng p a s s ed on to t h e flo o r, k e e pin g e n erg y f oc us ed where i t need s to b e. T hi s p rovide s im po r t a n ce fo r t he c onf erenc e a s P ea c hy s eek s to i m p rov e e n ergy le ve ls t o le a d t o a n i m p rov ed wel l b ei ng . Ag ain , pla n t s w il l be u t il is ed t hroug hout t he room to ens ure a z en e n v iro n m e n t is o bt a in e d. H owev er, p a rt i c ul a rl y wi t h t he wel l nes s ro o m , pla n t s w il l be u t il ised i n ord er to i m p rov e a i r p uri f i c a t i on to e n s u re a l l w o r k sh o ps/ m e n tori ng a re und erta k en wi t hi n a c l ea n a nd safe e n viro n m e n t . Yo ga Ba ron v eri f i es t hi s b y i d ent i f y i ng t ha t p l a nts su sta in a go o d su r fa ce a re a, whi c h i s i m p orta nt i n a i r p uri f i c a t i on a s t h is in cre a se s t h e su r fa ce a rea a v a i l a b l e f or g a s c onv ers i on ( Yog a B aro n , 2 0 1 9 ).

40

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Figure 32

Figure 33

Figure 34

Figure 35

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C O U R T YA R D Th e co u r t ya rd w il l o bt a in to b e ut i l i s ed a s a network i ng a rea f or t h e Bir m in gh a m co n fe re nc e. Fi g ure 36 hi g hl i g hts t he c ourty a rd wit h t h e P e a ch y e ve n t w it hi n. S u ch a s a w a y in w h ich t h e G ra nd G a l l ery i s ob ta i ned , t he c ourty a rd wil l n o n - e x clu sive ly be u t i l i s ed i n ord er to off er p a rt i c i p a nts t he fu rt h e r spa ce t o so cia l ise t hroug hout t he ev ent d a y, ut i l i s i ng a l l of F aze le y S t u d io s fu r n it u re . U t il isa t io n o f t h e co u r t ya rd i s i mp orta nt to P ea c hy ’s c onf erenc e e ven t a s is o bt a in s t o o ffe r i nd i v i d ua l s t he op p ortuni ty to g et f res h air t h ro u gh o u t t h e da y, off eri ng b enef i ts towa rd s p hy s i c a l , s oc i a l an d m e n t a l w e l l be in g. Ke n t Tea c h s up p ort t hi s b y i d ent i f y i ng t ha t fre sh a ir is go o d fo r d ige s t i v e s y s tems , i m p rov i ng b l ood y p res s ure an d h e a r t r a t e , im pro ve s f eel i ng of ha p p i nes s , s treng t hens t he imm u n e syst e m , cle a n s lu n g s a nd p rov i d es op p ortuni ty to i mp rov e e n e rgy a n d a sh a r pe r m in d ( Ta y l or, 2017) .

42

U P


Figure 36


1 0

C O N F E R E N C E

Pe ac h y’s se co n d h e a l t h a nd we l l be in g co n fe re n ce w il l l oc a te wit h in a n o t h e r o f t h e U K ’s u n ive r sit y po pu la t e d c i t i es , wh ich w il l be Ma n ch e st e r whi c h o b ta in s 5 u n ive r sit ie s. S imi la r ly, to Bir m in g ha m, Manch e st e r a lso o bt a in s a c entra l lo cat io n fo r t r a n spo r t h u bs f rom Manch e st e r P icca d il ly w it h d i rec t trains t o L o n do n , Gla sgo w a nd Le e d s, pro vin g a ga in a cce ss i b i l i ty to m u l t iple o f t h e E duc a ted Wom e n a cro ss t h e U K. F u rt h e r m o re , lo ca t in g t h e s ec ond con fe re n ce gre a t e r u p nort h, compared to Birmingham closer to t h e so u t h , pro vide s a cce ss i b i l i ty for a l l E du ca t e d Wo m e n loc a ted aro u n d t h e co u n t r y t o a t t e n d t he e ve nt t h a t is o f clo se r pro x i m i ty to t h e m , e n su r in g a fa ir ch anc e of o b ta in in g t ick e t s a n d a t t e nd i ng t h e co n fe re n ce . Th e se co n d co n fe re n ce w il l ta k e p lace w it h in t h e se co n d se m es ter o f t h e u n ive r sit y ye a r, spe ci f i c a l l y o n S a t u rda y 4 t h Ma rch 2 0 2 0.

44

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F U T U R E

T he s ec ond c onf erenc e wi l l op era te s i mi l a rl y to P ea c hy ’s B i rm i ng ha m C onf erenc e, ut i l i s i ng a s i mi l a r numb er of g ues t s p ea k ers , t i c k et p ri c es a nd ex tra rev enue s trea ms t hroug h a ff i l i a te s el l i ng . H owev er, d ue to t he na ture of b ei ng t he s ec ond P ea c hy ev ent, P ea c hy wi l l end ea v our f urt her people will obtain tickets, in which a l oc a t i on s i z e a c c ommod a t i ng 200 wi l l b e need ed to c ov er t hi s . Furt herm ore, on top of t hi s d éc or hi re wi l l d oub l e to a c c om m od a te t he d oub l i ng i n t i c k ets , s tud ent a m b a s s a d ors wi l l d oub l e i n ord er to l ook a f ter t he 200 g ues ts i n a d d i t i on to t he d oub l i ng of wel c om e g i f ts a nd m a rk et i ng c ol l a tera l . T heref ore, na tura l l y t he s ec ond c onf erenc e wi l l end ea v our to d oub l e i n ex p end i ture i n ord er to a c c ommod a te f or 200 p a rt i c i p a nts , howev er rema i ni ng a t t he s a m e t i c k et p ri c e wi l l ena b l e P ea c hy to ei t her b rea k ev en or g enera te p rof i t.


Figure 37



P O P - U P ’ S


1 1

P O P - U P S

Mon t h ly p o p- u p e ve n t s o bt a in t o act as t he o t h e r h a l f o f P e a ch y e v e n ts, wh ich se e k t o o ffe r t he Ed u cate d Wo m e n t h e o ppo r t u n ity to u n d e rt a k e m o n t h ly w e l l be ing worksh o ps lo ca t e d w it h in UK u n iv e rsit i e s. In it ial ly, m o n t h ly po p- u ps w i l l se e k to o pe r a t e w it h in 6 o f t he UK ’s mo st po pu la t e d u n ive r sity c it ie s, e n su r in g t h a t a cce ssibil ity fo r Ed u ca t e d Wo m e n is a t t he fo re fron t o f t h e de cisio n o f t h e locat io n to e n su re a l l co n su m e rs are g ive n a n e qu a l o ppo r t u n ity to at te n d t h e m o n t h ly e ve n t s. Each month, the po p- u p e v e n ts w il l e n de a vo u r t o ca r ry a d iffe ren t t h e m e t o e n su re

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A B O U T

m ont hl y a c t i v i t i es a re nev er two t he s a m e, howev er a l l a c t i v i t i es s c hed ul ed wi t hi n t he work s hop s wi l l a l l ob ta i n i mp orta nc e i n wel l b ei ng to a i d t he E d uc a ted Women’s uni v ers i ty l i f e. U ni q uel y, P ea c hy i s t he f i rs t b us i nes s to ob ta i n to off er ex c l us i v e mont hl y p op -up s to t he E d uc a ted Wom en wi t hi n a uni v ers i ty l oc a t i on, a s ea c h p op up i s req ui red a R SV P up on t he a p p f rom t he E d uc a ted Women, enc l os i ng ex c l us i v i ty to all c ons umers ra ng i ng f rom f i rs t y ea r s tud ents s ta rt i ng uni v ers i ty t hroug h to f i na l y ea r s tud ents und erta k i ng p res s ure f rom f i na l p roj ec ts .

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Figure 39

Figure 38

Figure 40

Figure 41


1 2

P O P - U P S

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L O C A T I O N S

Init ia l ly, fo r t h e fir st ye a r P ea c hy wi l l ob ta i n to op era te t he m o n t h ly po p- u ps w it h in 6 of t he U K ’s m os t p op ul a ted uni v ers i ty c it ie s. I de n t ifie d by C ity M etri c a s t he U K ’s uni v ers i ty c i t i es , P e a ch y w il l se e k t o pop -up wi t hi n L ond on ( 40 uni v ers i t i es ) , B ir m in gh a m (6 ), Gla sgow ( 6) , L eed s ( 5) , M a nc hes ter ( 5) a nd Live r po o l (4 ) (E l le dge , 2016) . U t i l i s i ng t he 6 mos t p op ul a ted c it ie s pro vide s E du ca t e d Wom en f rom a tota l of 66 uni v ers i t i es to a cce ss t h e m o n t h ly p op -up s , p rov i d i ng a c c es s i b i l i ty f or nu m e ro u s st u de n t s a cros s t he U K to a t tend . E a ch cit y w il l in it ia l ly o b ta i n to op era te one mont hl y p op -up , loca t e d w it h in o n e o f m os t p op ul a r uni v ers i t i es , a s s een i n ta ble 5 . H o w e ve r, a ft e r a y ea r of p op -up s , P ea c hy wi l l rev i ew t h e a pp a n d ide n t ify lo c a t i ons of us ers to end ea v our where to ex pa n d t h e po p- u ps t o f urt her.

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Location

University

London

Greenwich University

Birmingham

Birmingham City University

Glasgow

University of Glasgow

Manchester

University of Manchester

Leeds

University of Leeds

Liverpool

Liverpool John Moore’s University Table 5: Universities

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1 3

P O P - U P S

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T H E M E S

E a ch m o n t h , t h e po p- u p ev ents wi l l ob ta i n a d i ff erent wel l b ei ng t h e m e . E a ch t h e m e w il l b e ob ta i ned t he s a me a c ros s ea c h un ive r sit y lo ca t io n , u t il i s i ng a b ri ef s et b y P ea c hy i n wha t t he m o n t h is t o e n de a vo u r. E a ch m o n t h , e ve n t s w il l end ea v our to l i ne up wi t h a wa renes s d a ys a cro ss t h e U K, a l l ob ta i ni ng a d i ff erent b enef i t to we l l be in g. Ta ble 6 ide n t i f i es t he mont h, t hem e, na t i ona l d a y an d be n e fit t o t h e E du c a ted Wom en’s s oc i a l wel l b ei ng .

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Month

Theme

Awarness Day

Benefit to Wellbeing

October

Mindful Colouring

World Mental Health Day

Colour therapy acts as a relaxation tool to individuals by calming down your amygdala – the part of the brain that keeps people in panic and worry – by turning down responses and helping relax the brain (Simple Recover, 2018)

Financial Capability Week

Talking and sorting out finances significantly reduces stress levels, as studies identify that money is the most common cause of stress amongst individuals (Holder, 2019)

November Money Matters Help

December

Running Session

National Anger Awareness Undertaking a form of exercise can provide Week opportunity to release emotions within individuals, reducing anger and stress levels by increasing production of endorphins within individual’s bodies, which are natural good neurotransmitters that promote the feeling of wellbeing (Miller, Unknown)

January

Digital Detox Workshop Safer Internet Day

Undertaking a digital detox is scientifically proven to improve individuals sleeping pattern as utilising a phone lesser, particularly within bed, helps release hormone melatonin which allows the body to wind down and prepare for sleep (Crane, 2017)

February

Walk and Talk

Time to talk day

Mental Health Organisation identify that talking to other individuals about thoughts and feelings can help deal with times where individuals are struggling or troubled, playing an important part of relationships as strengthening ties with other individuals help stay within a good mental health (Mental Health, Unknown)

March

Yoga Session

National Workout Wellbeing Week

April

Journal Creation

Stress Awareness month

Journaling allows individuals to clarify their personal thoughts and feelings, gaining valuable self-knowledge, helping explore and release emotions involved by engaging both hemispheres of the brain, allowing experiences to become fully integrated within one’s mind. Furthermore, journaling improves cognitive functioning and strengthens the immune system (Scott, 2018)

May

Mindful Meditation

World Meditation Day

Studies identify that individuals who undertake mindful meditation have an increased activity within the area of the brain associated with positive emotion – the pre-frontal cortex – which is less active within people suffering from mental health (Mental Health, Unknown)

and Yoga is utilised as a form of mediation, linked to decreasing stress, depression and anxiety. Furthermore, yoga increases feelings of wellbeing, happiness and overall contentment (For All Our Wellbeing, Unknown)

Table 6: Themes

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1 4

P O P - U P S

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F U T U R E

Pe ac h y w il l e n de a vo u r t o rev i ew t h e su cce ss o f t h e m ont hl y p op -u ps a ft e r t h e fir st yea r of o p e ra t io n . Th is w il l be co n du ct ed b y sp e a k in g t o t h e 6 in d i v i d ua l u n ive r sit ie s pa r t icipa t in g wi t hi n t h e po p- u ps, in a dd it ion to stu d e n t a m ba ssa do r s, t o id ent i f y the n u m be r of in d iv i d ua l s p art icipa t in g w it h in po p -up s e ac h m o n t h , re co gn isin g whi c h ac t ivit ie s ide n t ify as m ore su cc e ssfu l o ve r o t h e r s. F rom t h is, P e a ch y w il l rev i ew t h e a ct ivit ie s u n de r t a k e n up on t h e w o r k sh o ps, e n de a vo u ri ng to o ffe r fu r t h e r a ct ivit ie s t ha t a re p ro ve n m o re po pu la r w it h t he Ed u c a t e d F e m a le s. F u rt h e r m o re , P e a ch y w il l a l s o e n d ea vo u r t o in t ro du ce f urt her p op -u p lo ca t io n s a ro u n d t he U K in cor po r a t in g bo t h t h e ir c urrent 6 wit h a dd it io n a l ly a t le a s t 6 fu rt h e r. Th is w il l be a ch ie ve d by id e nt ifyin g fro m t h e a pp where u t il is e r s a re lo ca t e d w it h in t hei r

54

uni v ers i ty c i t i es a nd where t he m os t p op ul a ted a p p us ers a re p l a c ed . T hi s i s i mp orta nt a s t here a re c urrent l y ov er 130 uni v ers i t i es wi t hi n t he U K . A l t houg h t here a re ov er 130, P ea c hy wi l l end ea v our to i nc orp ora te one i n d i ff erent towns a nd c i t i es , to ens ure a l l l oc a t i ons a re c ons i d ered . A d d i t i ona l l y, onc e P ea c hy ob ta i ns to s ta rt ma k i ng a p rof i t a f ter i ts f i rs t y ea r, t here i s op p ortuni ty to i nc orp ora te outs i d e g ues ts to und erta k e work s hop s f or t he p op -up s . A l t houg h uni v ers i ty l ec turers a re a g reed f or t he f i rs t y ea r, i t c oul d b e c ons i d ered when ex p a ns i on a ri s es a nd more i nd i v i d ua l s p a rta k e, t ha t g ues ts , whi c h wi l l d i ff er d ep end ent up on l oc a t i on b ut off er t he s a m e work s hop b a s ed up on a b ri ef s et b y P ea c hy, c a n b e i nc orp ora ted . P ea c hy ma y f ea ture a s ma l l f ee to i nd i v i d ua l s , howev er wi l l end ea v our to k eep t he work s hop s f ree to i mp rov e t he E d uc a ted Wom en’s s oc i a l wel l b ei ng .


Figure 42



R E F E R E N C E S


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Figure 14 – Jessica Wiseman (2019) Researchers own. Figure 15 - Jessica Wiseman (2019) Researchers own. Figure 16 - Jessica Wiseman (2019) Researchers own. Figure 17 - Jessica Wiseman (2019) Researchers own. Figure 18 - Jessica Wiseman (2019) Researchers own. Figure 19 - Jessica Wiseman (2019) Researchers own. Figure 20 - Jessica Wiseman (2019) Researchers own. Figure 21 - Jessica Wiseman (2019) Researchers own. Figure 22 - Jessica Wiseman (2019) Researchers own. Figure 23 – Nina Moeller (Unknown) Curve Bench Seating – Re:Centre. Available at https://www. ninamoellerdesigns.com/curve-bench-recentre. (Accessed on 09/04/19) Figure 24 - Nina Moeller (Unknown) Curve Bench Seating – Re:Centre. Available at https://www. ninamoellerdesigns.com/curve-bench-recentre. (Accessed on 09/04/19) Figure 25 - Jessica Wiseman (2019) Researchers own. Figure 26 - Jessica Wiseman (2019) Researchers own. Figure 27 - Jessica Wiseman (2019) Researchers own. Figure 28 - Jessica Wiseman (2019) Researchers own. Figure 29 - Jessica Wiseman (2019) Researchers own. Figure 30 - Jessica Wiseman (2019) Researchers own. Figure 31 - Jessica Wiseman (2019) Researchers own. Figure 32 - Jessica Wiseman (2019) Researchers own. Figure 33 - Jessica Wiseman (2019) Researchers own. Figure 34 - Jessica Wiseman (2019) Researchers own. Figure 35 - Jessica Wiseman (2019) Researchers own.

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