Graphic Design Portfolio 2017

Page 1

PORTFOLIO 2017

Manahil huda


Hi! I am Manahil. I’m a 21 year old fresh Industrial Design graduate from Pakistan. I love everything to do with Industrial Design and Graphic Design and I feel a true devotion towards integrating the local craft from Pakistan into my ideation and problem solving approach. I am currently looking for a job which would help me enhance my skills and give me hands on experience in tackling real life design briefs and projects along with mentorship from professionals in your esteemed company.


AlooClan- Social Media Posts Design Dastcar- Brand Identity & UI Design SciRobot- Brand Identity Design Kilim- Brand Identity Design 3D Modeling

CONTENTS

AURA- UI Design



AU RA UI Design Department of Industrial Design- SADA Summer 2017


“ How can we design an

application for an evaporative cooler making it user-friendly and informative? �

Evaporative coolers are a type of cooling unit which are extensively used in Pakistan. They are available in different sizes and with different interfaces.


These interfaces are usually hard to understand and hard to use. They are confusing, with no clear differentiation between the uses of different knobs. There is a lack of app-control or remote control as well when compared with Air Conditioners.

PROBLEM



IDEATION



The proposed application is a user-friendly one which is fairly simple to understand and use. The evaporative cooler provides real time data to the application through the use of a microprocessor and sensors. The application uses a cool color palette in reference to the main purpose of the unit: cooling.

APPLICATION


The new design of the evaporative cooler as well as the accompanying app are intuitive and user-friendly.


Most of the interface is made of symbols for easy comprehension regardless of the language the user speaks. Advanced options are given for scheduling as well as weather settings.

SCENARIO



MEDIA

A LOOC LA N SOCIAL

-

POSTS

Jan 2017 -March 2017









DASTC A R

Branding & UI

Department of Industrial Design- SADA Autumn 2016


“ How can we re-purpose the Toyota hilux to reflect local culture?�

The brief of the project was to repurpose the Toyota HiLux car keeping in consideration factors such as ergonomics, aesthetics, feasibility etc. The project was in a group of 5 people. Pakistan has a set of very diverse cultural communities who have distinct styles of embroidery, music, language and lifestyle.


Inspiration was taken from truck art and a small scenario was built as to what the repurposed HiLux should look like.

PROBLEM



Personas were created in order to identify the key stakeholders and to understand them better. Then interviews were conducted with people who were key stakeholders; online surveys were also conducted to understand user needs and preferences.

RESEARCH



The business plan is such that the cars take different routes and sell local crafts to the people. There is a variety of crafts and products and the car is restocked every day. The business plan employs cultural and social sustainability since its promoting local craft as well as creating new employment opportunities.

SOLUTION

The final design of ‘Dastard-The Craft selling Car’ is such that it opens up to be a shopping display. Ergonomics and aesthetics have been paid special consideration. The business plan is such that these cars will be run under an NGO who will provide the logistics.



APPCUSTOMER POV


Application Information Architecture from Customer point of view


INFORMATION ARCHITECTURE

Application Information Architecture from NGO point of view



APPNGO POV



APPDRIVER POV



S C I R O B OT

Brand Identi ty METU, Ankara, Turkey Summer 2016


“ Create brand identity

for a startup that manufactures healthcare robots �


ITERATIONS

Many different iterations of the logo were presented to the client based on their input.


Scenarios were also built for the client in order to understand the relationship between the brand, the product and the potential users.


FINAL LOGO



KILIM Brand Identity Department of Industrial Design- METU Spring 2016


“ Rebrand the furniture

company KILIM based on their focus towards environmental sustainability. �

The logo reflects the environmental consciousness of the brand as well as depicts what the brand is basically about: furniture.


BRANDING

Letterhead, envelope and an invitation card were also designed in order to visualize the brand.


The promotion products as well as products that may be used in the brand itself were also visualized.


PROMOTION



SCENARIO

Since its a furniture company, its imperative to visualize the branding and logo on their trucks and packaging which will transport their furniture.


ELECTRIC KETTLE Marks & Spencer This kettle was disassembled. Then each part was studied and measured; and 3-D modeled in Rhino accordingly.


3DMODELLING

Department of Industrial Design- SADA Autumn 2016





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