Manthan Systems – CPG Solutions

Know and activate your shopper’s journey.

You know she loves coupons from you.

Why not engage her on her smartphone?

Know when she's close to the store.

And ping her with must-have offers.

She's come for what she likes and needs.

Predict and cross-sell what she could like.

At Manthan,

Peek into her basket history.

Know what she buys, when, where.

this is what we mean by Shopper Magnification – enabling Share personalized promotions with her.

Show her you understand and care.

CPG marketers to get even closer to the shopper and understand what is sold, how it’s sold, and where

it’s sold. With a complete range of predictive analytics products and services that help CPG

Know what she's checking out.

Before she even creates her shopping list.

Know, engage, and make your shopper's journey a delight.

manufacturers grow.

Allow her to share your offers online.

Make her proud to recommend your brand.

Make her and each of your shoppers feel special.

Make loyalty exciting for them.

Enable shopper intimacy with both digital touch points and mobile apps

Multi-channel view of the shopper’s journey

Direct2Shopper Marketing

This comprehensive suite combines three sophisticated analytics products with intuitive user-friendly interfaces that

Bring the right offer at the right time on the right channels to the right shopper

Multiple need-state definitions and understanding

make it possible for CPG marketers to get real-time insights.

And use them every day, where and when it really matters.

Customer360 – for the most comprehensive view of shopper topography.

TargetOne – to enable deep personalization in every campaign.

Loyalty247 – a customized mobile vault, for engagement.

Advance faster from purchase intent to purchase

Greater relevance and loyalty through personalization

Insights into shopper behavior and category trends

Demand Signal Repository

View across supply chain for meeting stringent shipment SLAs

Broad and deep sales analyses

A combination of two analytics products that brings you a single point of truth, to convert analytics-enabled insights and decisions into action.

ARC Demand Signal Repository – house, harmonize and harness all available data on the shopper.

ARC Vendor Insights – merge all available data to define a more productive shopper journey.

One-click market analyses with competitor data

Optimize merchandising, pricing and promotions

Brand Analytics to identify purchase intent and define drivers

Shopper Analytics

A multi-disciplinary service that brings together statisticians, data scientists, solution integrators, CPG consultants and

Channel Analytics to understand in-store behavior, drive in-store execution and profit from it

Shopper Analytics ‘Center of Excellence’

Marketing Analytics drives ROI optimization, with investment scenario simulations

Scalability in the organization to drive results more efficiently and effectively

engagement managers to create a customized analytics solution for your brand.

Brand Analytics – understand what you sell the shopper.

Marketing Analytics – understand how you sell to the shopper.

Store/Channel Analytics – understand where you sell to the shopper.

Assess price gaps and estimate optimal price corridors

Speed-to-insights

Market leading flexibility

Know us to know your shopper better.

7975 N. Hayden Road, Suite C-240, Scottsdale, AZ 85258 T: +1 800 746 9370 F: +1 888 384 0989 info@manthansystems.com manthansystems.com

Connect with Manthan CPG

Manthan serves as the Chief Analytics Officer for global consumer industries. Manthan’s comprehensive portfolio of analytics products and services enable CPG manufacturers and their retail partners to understand and activate the shopper’s journey. Architected with deep industry expertise, Manthan’s solutions combine advanced predictive analytics, actionable insights and unmatched shopper knowledge to help customers identify and drive incremental growth opportunities. Manthan has provided its business-building analytics solutions to over 120 leading retail and CPG organizations across 19 countries. Visit Manthan at www.manthansystems.com.