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From “Every wrinkle is a drama” to “Children should envy parents” Plussenburgh, Arons en Gelauff Students: Jose Isidro Pastor Tormo + Marina Patón Ballester Plussenburgh’s building means a key aspect in Rotterdam, where the hippie generation convert themselves into the new elderly. Facing the possibility of a new useless member inside the family, sons and daughters abandon them in these residences for the elderly. At this point Arons en Gelauff searches for a new architectural design where the before idea is discarded and the elderly start a new way of life inside the collective areas and with the latest biotechnologies which improve their lifespan and lifestyle. Moreover we can emphasize the wavy facade and focused in framing the views of their residential neighbourhood. Another highlighted point would be their suspension over the city river that generates a green and high quality communitary space. In the architecture of Arons en Gelauff, we can find these keywords: ❏ Integration ​(looking for a non segregation of the elderly) ❏ Sociability ​(inside the residential units they mix the elder people to force them to socialize) ❏ Customization (nursery and technologies are adapted to every need and single problems.​“If we want to cater for the ‘young old’, we have to offer them beautiful buildings with possibilities for customization instead of last resorts.” ​) ❏ Biotechnology ​(non-human agent which is the responsable of elderly care) ❏ In/Out ​(the outdoors of the building come inside and vice versa) ❏ Recreational spaces (as the main spaces of the building to facilitate the interaction and sociability between the elder people) ❏ City views ​(slab elevation and strategic frame windows to highlight the city views) Lengthwise the years, Rotterdam has developed itself into a populated city from 555000 people in 1984 to 617383 in 2017 (nearly rubbing the million people). Due to having the largest harbour in Europe and the biggest iron and steel industry. These two factors have given a low unemployment period to the city and a cosmopolitan population where the foreign people add up to 48% of the total population. After the WWII, Rotterdam ruined itself therefore the resident architects decided to invert in a modern way of design and technology turning itself into a regarding city in Europe. Besides Rotterdam has an active population where the 91,6% are from tertiary sector, 8.3% from industry sector and 0.1% from primary sector. Plussenburgh is located in Ijsselmonde neighbourhood where the expressive from distinguishes it from other grey apartment blocks in the area, making a new urban accent in the neighbourhood, and established a spatial hierarchy, marking out the centre of activity within the neighbourhood. Moreover they have public transport and amenities in their close proximity and a shopping centre in front of the building. Nowadays this area is progressively developing as a more urbanised part of the city.


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