A review of the Dutch market
KLM sales brochure.indd 1
25/03/2011 14:47
KLM sales brochure.indd 2
25/03/2011 15:21
THANK YOU DANK U WEL •
From all of us at Holland Herald •Van ons allemaal bij Holland Herald
As Sales Manager of Holland Herald, which first launched in 1966, I am proud and delighted to be a part of the team responsible for publishing the world’s oldest and most prestigious inflight magazine. Since January 2010 Holland Herald has been produced by Ink, the world’s leading publisher of inflight magazines. We would like to thank those brands that have supported us during that time by showcasing some of the stunning ads that we have been proud to publish in the Holland Herald. In the 18 months that Ink has been publishing Holland Herald, the magazine has firmly cemented itself as a credible, upscale travel and business title, and the most-read English-language magazine in Holland. This monthly magazine covers the entire KLM network, covering business issues and worldwide travel destinations ranging from Amsterdam to Kuala Lumpur. We eschew covering the same old ground and seek to reveal a different side of KLM’s destinations with fresh, insightful stories, inspiring design and alternative perspectives. Holland Herald champions innovators, pioneers and creative people. This brochure contains numerous examples of the cutting-edge creative ads that have run since Ink took over the title and highlights a selection of the best of Holland Herald’s adverts. It serves also as a big thank you to you, our advertisers for your faith in the magazine and its audience. We look forward to building on the relationships we have made over the past 18 months.…
M.Austen
MARK AUSTEN
KLM sales brochure.indd 3
Sales Manager
Als Sales Manager voor Holland Herald, voor het eerst gepubliceerd in 1966, ben ik er trots op om dit oudste en meest prestigieuze inflight magazine uit te mogen geven. Ink is ‘s werelds toonaangevende uitgever van inflight magazines en produceert Holland Herald sinds Januari 2010. Wij willen graag die merken die ons tijdens deze periode hebben gesteund bedanken. En we doen dit door een aantal prachtige advertenties die in Holland Herald hebben gestaan aan u te presenteren. Over de laatste 18 maanden heeft Holland Herald zichzelf gevestigd als een toonaangevend en geloofwaardig reis- en zakelijk magazine. Het is het meest gelezen Engelstalige tijdschrift in Nederland. Het maandblad bestrijkt het gehele netwerk van de KLM en bevat informatie over business en luxe reisbestemmingen wereldwijd. Variërend van Amsterdam tot Kuala Lumpur. We proberen constant te vernieuwen en streven ernaar een andere kant van de KLM bestemmingen te onthullen. We doen dit middels inzichtelijke verhalen, inspirerend design en alternatieve perspectieven. Wij promoten vernieuwers, pioniers en creatieve mensen. Deze brochure bevat een selectie van de beste Holland Herald advertenties. Voorbeelden van cutting-edge creatieve advertenties die zijn geplaatst sinds Ink de produktie van het tijdschrift heeft overgenomen. Het is een “dank u wel” aan u, onze adverteerders, voor uw vertrouwen in het tijdschrift en haar lezers. We verheugen ons op het verder uitbouwen van de relaties die we over de laatste 18 maanden hebben gemaakt…
25/03/2011 15:29
Welcome to the world of the Royal Family!
Het Loo Palace in Holland is imbued with the lives and times of the Royal Family. It was the favourite palace of King William of Orange and later Queen Wilhelmina. To wander through the intimate rooms, the gardens and the park, is truly a special experience. Come and see Het Loo, and enjoy a surprising glimpse into the world of the Royal Family!
No.65370 Paleis Het Loo.indd 1
www.paleishetloo.nl
20/01/2011 17:17
Wereldwijd gevestigd. Lokaal geworteld. Rabobank. Geen Nederlandse bank heeft een groter internationaal netwerk. Waar grote financiële transacties worden gesloten, is de Rabobank ter plaatse. Bijvoorbeeld in Brazilië, India en China, de snelst groeiende economieën van de wereld. De Rabobank was er al actief toen deze landen nog in de beginfase van hun ontwikkeling zaten. Daarnaast zitten we met 600 eigen kantoren in 47 landen ook in de rest van de wereld. Kantoren die stuk voor stuk lokaal geworteld zijn, en dus de lokale markt door en door kennen. Want we mogen dan ook al enige tijd wereldspeler zijn, we blijven vooral onszelf.
Een wereldspeler die zichzelf blijft. Dat is het idee. Rabobank. Een bank met ideeën.
www.rabobank.nl/wholesale
WT 81001199 Int Netwerk adv v2 200x260.indd 1 No.66295 Rabobank.indd 1
17-03-11 17:18 17/03/2011 17:00
experience Artis Royal Zoo right in the city centre of Amsterdam
No.59931 Artis Zoo.indd 1
04/08/2010 14:50
No.54693 Aston Martin Holland 1p1 1
15/2/10 12:57:11
No.00000 HOUSE AD_Heineken.indd 1
12/01/2011 10:04
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No.53859 Thinking of Holland (pa1 1
18/1/10 16:02:57
Watch the time... Icon series With its new range of watches, the Icon series, JACOB JENSEN™ builds upon the award-winning style that has inspired designers all over the world for more than 50 years. The legendary studio’s clean lines, sharp edges and black-and-silver contrasts are signatures of the Icon Series, which draws on decades of prize-winning design experience, whilst at the same time pointing into the future. As always, the choice of materials is central to JACOB JENSEN™. The choice for this series fell on the contrasts between polished and matt steel, a leather strap with inlaid rubber, and a sapphire crystal lens. The dominant design feature is the harmonious and smooth transition from the watch case to the strap, and the characteristic cross that features on the dial, the crown and the clasp. The movement is Swiss, and the Icon Series radiates a quiet,
JACOB JENSEN is a trademark of JACOB JENSEN HOLDING ApS and is used under license by JACOB JENSEN BRAND ApS.
discreet beauty that makes the watches ideal for everyday use, but also a good match with formal wear. For further information or purchase please contact: S. Weisz Uurwerken bv call +31(0)20 - 679 46 33 or e-mail info@weisz.nl www.jacobjensen.com
Model no. 212
Model no. 233
Swiss Made
Generation to generation...
10452 JJ Icon Holland Herald ed12 200x260mm.indd 1 No.56335 Brasswire 1pp.indd 1
Model no. 230
30-09-10 13:27 08/11/2010 13:28
the
pilot’s
watch
No other watch is engineered quite like a Rolex. The GMT-Master, introduced in 1955, was developed in collaboration with Pan Am to meet the needs of their international pilots. The GMT-Master II has proved to be even more invaluable as it features a rotatable 24-hour graduated bezel that allows those who travel the world to read three different time zones. Two simultaneously. The 40 mm GMT-Master II is ďŹ tted with a virtually scratch-resistant black Cerachrom disc and is presented here in 904L steel.
the gmt-m aster ii
No.66147 Schaap En Citroen.indd 1
09/03/2011 16:15
Experience Steltman Since 1917
STELTMAN AND ROYAL ASSCHER. As a selected dealer of Royal Asscher cut diamonds, Steltman offers the exclusive possibility to obtain these remarkable diamonds loose, and make handmade jewelry in its own workshop. Handmade platinum and yellow gold eternity rings, with Royal Asscher cut diamonds, each selected for their size, cut and quality. Price on request.
Plaats 26, 2513 AE Den Haag, Tel. (070) 346 96 01, Fax (070) 356 33 54, E-mail: juwelier@steltman.nl, www.steltman.nl
No.66003 Steltman.indd 1
WATCHES A unique shop in the Netherlands that specialises solely in high-end watches. As the ofďŹ cial dealer for the most famous brands, Steltman not only has a vast collection, but also provides knowledge and outstanding service thanks to its workshop with authorised watchmakers. A selection of the brands available from Steltman Watches: s !SPEN s "AUME -ERCIER s "LANCPAIN s "REGUET s #ARTIER s #HOPARD ,5# s )7# s *AEGER LE#OULTRE s ,ANGE 3ĂšHNE s 0ANERAI s 0ATEK 0HILIPPE s :ENITH
TAX FREE SHOPPING .ON %5 RESIDENTS ENJOY A 6!4 REFUND ON PURCHASES MADE AT 3TELTMAN Please ask for the conditions.
Noordeinde 15, 2514 GB Den Haag, Tel. (070) 365 94 33, Fax (070) 365 86 08, E-mail: watches@steltman.nl, www.steltman.nl
16/03/2011 16:41
STG_HeraldLegend.ai 1 12/14/2010 5:31:58 PM
Travel and sojourn in style SoÎtel Legend The Grand Amsterdam offers 5 star luxury in a unique Amsterdam, historical ambiance. Furnished with French elegance and grandeur, the hotel welcomes a variety of visitors, from the trendy Amsterdam elite to royal brides and famous international stars.
In each of the rooms, restaurant Bridges, the So SPA and the beautiful inner garden, poetry and history captivates and seduces everyone into visiting. The Grand is the archetype of a location where travelling and sojourning will always be fashionable.
SoÎtel Legend The Grand Amsterdam Oudezijds Voorburgwal 197, 1012 EX Amsterdam - The Netherlands Information and reservation: +31 (0)20 555 3 111 - H2783@soÎtel.com - www.soÎtel-legend.com
No.00000 Sofitel_barter.indd 1
15/12/2010 09:20
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No.58464 AKD Lawyers 1pp.indd 1
10/11/2010 15:03
C K
R E T R O
M O O N
ASTRONOMY, TIME IN ITS PUREST FORM. Astronomy, the basis of time as we know it. This fascinating insight has always been the source of inspiration for Christiaan van der Klaauw. With the ‘Retro Moon’ Christiaan van der Klaauw Astronomical Watches for the first time presents a watch with a retrograde function. In the ‘Retro Moon’, the hand that indicates the phases of the Moon is equipped with this unique complication. After one lunar cycle, the hand jumps back to the start position. This magnificent masterpiece features a modified Klaauw Benzinger automatic movement.
THE ASTRONOMICAL WATCHES OF CHRISTIAAN VAN DER KLAAUW ARE AVAILABLE THROUGH OUR AUTHORIZED DEALERS WHICH CAN BE FOUND ON OUR WEBSITE WWW. KLAAUW.COM
CK AD 100420 RetroM 200x260 Hol Har.indd 1 No.65336 Christiaan Van Der Klaauw.indd 1
19-01-11 17:17 19/01/2011 17:05
No.61365 Dominio.indd 1
17/09/2010 12:34
Schaap en Citroen Highlights collectie. 18 krt witgouden ring, oorhangers en hanger bezet met briljant en roos geslepen diamanten gecombineerd met zwarte diamanten.
schaapcitroen.nl 020 346 34 00
Amsterdam Arnhem Den Bosch Den Haag Eindhoven Groningen Rotterdam Utrecht o.a Rolex, Patek Philippe, Cartier, Chopard, Jaeger-leCoultre, Hublot, Breitling, Omega, Panerai, IWC, Pomellato, Oromalia
No.62304 Schaap en Citroen.indd 1
18/10/2010 15:14
Visit De Nederlandse Opera in Amsterdam ‘Overwhelmingly moving and powerful’ The Telegraph
Billy Budd 7 10 13 16 19 22 25 28 March 2011
Photo: Barbara Aumüller
Benjamin Britten
Box Office T 020 625 54 55 www.dno.nl
No.66425 De Nederlansa Opera.indd 1
18/02/2011 09:28
LUXURY R WATER R VILLAS • INDIVIDUAL PRIVATE R JJETTIES • HIGH LEVEL OF FACILITIES • VALUABLE INVESTMENT
“Veerse Meer, your new front garden?”
VIEWING DAYS: EVERY SATURD 11.00 - 15.00 ON SITE AT VEERSE MEERAY Reception in the attractively furnished
model homes at Veerse Meer.
LAST BUT NOT LEAST!
These highly exclusive water villas and cottages, currently being built on the shores of Veerse Meer (Lake Veer) in Zealand, the Netherlands, are characterised by a unique location and distinctive architecture. Many luxury amenities are situated just a stone’s throw away in the central clubhouse, which houses a sub-tropical swimming paradise, restaurants, wellness activities and much more.
The construction of the Pontile water villas is proceeding at a steady pace. Phase 1 has already been completed and delivered, and construction work has already started on Phase 2. Phase 1 of the Ruscello dike-side homes has already sold out! Construction work on the first 17 homes began in December 2010, and Phase 2 is on sale now. Make sure to be quick!
Pontile Water Villas Phase 1 has already been completed! Only one of the first 9 water villas is still on sale, and construction work has already started on Phase 2!
During the viewing days, we welcome you to the attractively furnished model homes, right beside Veerse Meer. Discover the wonderful plan that will make the homes fine assets and an inflation-proof investment. The financial projections are very promising and this is due, in part, to our partnership with Landal GreenParcs.
Please come and see for yourself on one of our viewing days! We look forward to seeing you soon!
Ruscello Water Villas The properties are selling extremely well. Phase 1 is sold out, and Phase 2 is on sale now. Construction work on the first 17 homes is in full swing!
Veerse Meer
Sample calculation
Tourcamping
Phase 2: 10x Pontile Water Villas
Marina
Central Clubhouse Nature Phase 1: 17x Ruscello Water Villas
Model cottage ottage
DMARC.NL
Properties for sale Lower left-hand-side: the building of the Creeks for the Ruscello water villas. Upper left-hand-side: the Pontille water villas upon delivery. Lower centre: the stationary model cottage.
Sale of cottage Comfort Inventory Package Total investment: Guaranteed rent of 6% p.a.for 3 years Parking/management costs Net investment Personal means (example)
€ 129.000,€ 12.790,€ 141.790,-
Financing required
€ 91.267,-
€ 25.550,0,€ € 116.267,€ 25.000,-
NEW: The beautiful Luxury Cottages on the shores of Veerse Meer Twenty offers have already been accepted on 44 cottages from Phase 1! On sale from € 129,000. A guaranteed return of 6% for the first three years!
For more information, please visit www.waterparkveersemeer.nl or call +31 113 - 573 100 Luxury water villas with private land and a private jetty by Veerse Meer with an extremely wide variety of luxury facilities. Would you like to get on board?
No.65142 D MARC.indd 1
Visitors’ address: Muidenweg 3 | Arnemuiden | The Netherlands
18/01/2011 13:46
DESIGNER OUTLET ROERMOND
Welcome to the world of Smart Shopping Come and enjoy a shopping day trip at the Designer Outlet Centre in Roermond. Discover more than 170 top brands permanently reduced by 30 - 70%, with the best range of designer brands you can imagine. Check out our brilliant offer on www.designer-outlet-roermond.com At the Designer Outlet Roermond you will ďŹ nd everything to make a shopping heart beat faster. The centre is an architectural masterpiece and is located next to the historic city centre of Roermond, in the south of The Netherlands, a two hour drive away from Amsterdam. This is the perfect day trip destination for 363 days a year from 10 a.m. till 6 p.m. (closed only on Christmas and New Year’s Day).
Designer Outlet Roermond Stadsweide 2, 6041 TD Roermond, NL Phone: +31 (0) 475 351 777 info@designer-outlet-roermond.com www.designer-outlet-roermond.com Monday - Sunday 10 a.m. - 6 p.m.
No.52924 Designer Outlet Centre 1 1
14/12/09 13:32:01
DUTCHRESISTANCE MUSEUM
OPEN DAILY WWW.DUTCHRESISTANCEMUSEUM.ORG No.53915 Dutch Resistance Museum1 1
19/1/10 10:50:50
Local know-how and presence
Dominant shopping centres
International risk distribution
Sustainable office locations
Property development
Wereldhave. Value for tomorrow.
Wereldhave is a property investment company with an internationally diversified investment portfolio of approximately € 2.9 billion. Wereldhave pursues a solid growth of direct result and of dividend for shareholders. To achieve this, the key focal areas of Wereldhave’s strategy are value creation and risk diversification. Value is created for shareholders by achieving rent growth through active management of shopping centres, a sound timing in the purchase and sale of offices and residential projects, and by developing property for Wereldhave’s own portfolio. Wereldhave spreads the investment risks over six European countries and three regions in the United States and over three sectors (shopping centres, offices and residential property). Wereldhave only invests in high quality sustainable property at readily accessible locations with good facilities. Wereldhave shares are listed at NYSE Euronext Amsterdam.
Wereldhave. Value for tomorrow.
23 Nassaulaan, NL-2514 JT The Hague - tel (+31) 70 346 93 25, fax (+31) 70 363 89 90 – investor.relations@wereldhave.com - www.wereldhave.com Wereldhave N.V., an investment company with variable capital, is registered with the Dutch Financial Markets Authority.
No.60155 Wereldhave 1pp.indd 1
08/11/2010 13:33
OFFICIAL FERRARI DEALER
Kroymans
We accelerate your Passion Kroymans Automotive BV Soestdijkerstraatweg 64 1213 XE Hilversum Tel.: +31 (0)35 646 22 20 Fax: +31 (0)35 683 2304 info@kroymans-hilversum.nl www.dealer.ferrari.com/kroymans
No.54818 Ferrari Holland 1pp.ind1 1
15/2/10 12:58:09
Judith Leyster The first woman to become a master painter
19 December 2009 - 9 May 2010 Judith Leyster (1609 – 1660) is the most famous female painter of the Dutch Golden Age. Competing with Frans Hals, she ventured into ambitious figure-based projects. Like her choice of subject, her brushwork was bold: loose, but poignant. To commemorate the 400th anniversary of the birth of Judith Leyster, a small selection of her best works is being shown.
FRANS HALS BJH:JB <gddi =Z^a^\aVcY +'! =VVgaZb lll#[gVch]VahbjhZjb#ca
No.52261 Frans Hals 1pp.indd 1
14/12/09 09:45:01
No.51364 GT Investments 1pp.indd1 1
28/1/10 16:49:07
M editer r a n ea n Bl ack Sea Norther n Europe Ba ltic Sea A l ask a Ca nada New Engl a n d Car ibbea n Ber muda H awaii M ex ico Pa na m a Ca na l South A mer ica Asia & Pacific Austr a lia New Zea l a n d A fr ica Wor ld Voyage
Luminous
We invite you to discover. To be a charmed witness to timehonored traditions and fascinating cultures, suddenly before you. To match the revelations of explorers; to learn the sound of a 200-foot waterfall; to have a moose hold you in light regard. We invite you to turn the unfamiliar into precious memories, using our mid-sized ships as your guide. We invite you, and we are at your service. To learn more, visit www.hollandamerica.nl.
No.59218 Holland America Line 1pp.indd 1
Shipsâ&#x20AC;&#x2122; Registry: The Netherlands
02/08/2010 10:51
Design by Philippe Starck
Axor Starck ShowerCollection
Haute couture voor de douche.
Meerwww.hansgrohe-int.com/axor informatie vindt u op www.axor-design.com Visit for more information of www.hansgrohe.nl. on the Axor Starck ShowerCollection
No.63358 Hansgrohe.indd 1
19/11/2010 15:32
Rijksmuseum
Yotel
Airport Library
XpresSpa
A SHOPPING EXPERIENCE! Make your time at Schiphol even more exciting by visiting the excellent shopping centre: Schiphol World Avenue (boarding pass is required).
• Save up to 35% on local prices • 2-year world wide guarantee • For more information: www.schiphol.com
13.0.122 Adv. Holland Herrald_260x400_KIK.indd 2-3 No.63920 Amsterdam Airport Schiphol DPS.indd 2
16/12/2010 09:07
Time will definitely fly at Schiphol Airport
Shopping
Eating & Drinking
Schiphol is more than just an airport where your journey starts or ends. In addition to restaurants and shops, Schiphol also has lots of additional facilities like a casino and free wireless internet. Wellness enthusiasts will also find opportunities for relaxation. The possibilities are endless at Schiphol Airport!
Café Chocolat
Dutch Bar & Kitchen
15-12-10 16:56 No.63920 Amsterdam Airport Schiphol DPS.indd 3
16/12/2010 09:07
*
* supported by
HOUSE OF LIGHT
No.61716 House of Light.indd 1
www.house-of-light.nl
08/10/2010 12:31
PEAK PERFORMANCE IS OFFICIAL SPONSOR OF KLM OPEN 2010. SEE OUR WORLDWIDE DEALERS ON PEAKPERFORMANCE.COM
No.58889 Peak Performance 1pp.indd 1
13/07/2010 16:55
No.56913 Interboat.indd 1
14/4/10 16:08:08
No.59644 Jewish Historical Museum 1pp.indd 1
15/07/2010 15:30
TAX FREE
discount 19%OFF!
NOW
Fashionable silver jewelry to match your gorgeous look! Prices from C29,-. Take your KLM boarding pass to a z ı n z ı shop and get 19% discount on your purchase of z ı n z ı jewelry. Visit the website for the z ı n z ı shops and our new collection.
www.z ı n z ı.nl
No.63595 Zinzi 1pp.indd 1
11/03/2011 13:22
Apollo Amsterdam
MAKE YOUR TRIP TO AMSTERDAM EVEN MORE REWARDING... Book now at www.wyndham.com/hollandherald and you could WIN a Samsung Netbook!*
~ ! \X] ~ ! \X]b Ua^\ BRWX_W^[ 0Xa_^ac ~ 7XVW `dP[Xch UXbW aTbcPdaP]c ~ 7XVW ` ~ 2WX[[ >dc B_P ~ 2WX[[ > ~ ?aXePcT _PaZX]V ~ ?aXePcT ~ ?aXePcT \PaX]P fXcW Q^Pc ~ ?aXePcT ~ 2[^bT c^ \PX] c^daXbc PccaPRcX^]b ~ 2[^bT * Exclusive offer for Holland Herald readers, available for a limited time only. For full Terms & Conditions, visit www.wyndham.com/hollandherald
No.65157 Wyndham.indd 1
17/02/2011 10:36
Prepared to settle for a small hotel room?
The ďŹ rst 50 reservations come with a FREE private boat tour
Why not enjoy your own short-stay apartment with a canal view instead? Book now through www.youramsterdamhousing.com
Your Amsterdam Housing Korte Prinsengracht 48 1013 GT Amsterdam +31 6 571 248 69 www.YourAmsterdamHousing.com Eva@YourAmsterdamHousing.com Conditions: Boat tour is subject to availability and based on a minimum rental of 1 week.
No.57136 Your Ansterdam Housing.1 1
20/4/10 11:22:47
Exclusive interior design www.janfrantzen.nl
With our new and extensive range of Art Deco Furniture, you can see a revival of the creative power of the twenties and thirties.
â&#x20AC;&#x153;Sit, store and so much moreâ&#x20AC;?
Class speaks for itself!
Knibbelweg 8a, 2761 JD Zevenhuizen, The Netherlands Phone +31(0)180 632 259, e-mail: info@janfrantzen.nl
No.66285 Jan Frantzen.indd 1
17/02/2011 14:40
The Netherlands
•
KENYA
•
TA N Z A N I A
•
UGANDA
•
SEYCHELLES
•
MAURITIUS
•
MADAGASCAR
•
MOZAMBIQUE
•
ZAMBIA
•
BOTSWANA
•
NAMIBIA
•
SOU TH-AFRICA
The Africa specialist
Phone: +31(0)20-2012740 e-mail: js@jambo.nl www.jambo.nl
079-046.JAMBO.205x148.indd 4 No.64325 Jambo Safari.indd 1
Safari in Africa?
Jambo Safari Club, endless possibilities for the most enchanting safari’s Tailormade safari’s, to suit your safari needs See www.jambo.nl for our programme or to order our Dutch catalogue.
15-12-10 09:31 21/03/2011 14:54
The most beautiful spring garden in the world! world
Welcome to Keukenhof, where spring bursts into bloom. In addition to being unique and world-famous, the park has also been one of the most popular attractions in the Netherlands for years. Keukenhof is the most colourful and fragrant place you can visit, with over 7 million flowers forming a beautiful setting for the most fabulous photos. Come to Keukenhof and enjoy the ultimate spring feeling. Curious? You can get a sneak preview at www.keukenhof.nl.
Open 18 March – 16 May 2010 www.keukenhof.nl
Nakal C]mc]f`g^ Yf\ klYq gn]jfa_`l af Fggj\oabc$ @gddYf\ k >af]kl :]Y[`
Just minutes from Amsterdam Airport you’ll find Holland’s most attractive place to meet. Enjoy fine dining, great places to stay and world class wellness facilities along the finest sandy beaches.
www.noordwijk.nl
No.52359 Keukenhof 1pp.indd 1
5/2/10 16:27:35
No.54467 Mojo Concerts_NEW 1pp.i1 1
22/3/10 14:10:00
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No.00000 Krasnapolsky.indd 1
21/01/2011 14:40
No.55086 Holland Sailing 1
15/3/10 15:41:43
Miniature city Madurodam, all of Holland in just one city! The world-famous miniature city Madurodam, which is located within a stoneâ&#x20AC;&#x2122;s throw of Amsterdam, is an excellent place to familiarise with all the surprising features the Netherlands has to offer. The Alkmaar cheese market, the Peace Palace of The Hague, the Royal Palace on the Amsterdam Dam Square, the Cathedral Tower of Utrecht, the canal houses of Amsterdam, and parts of the Delta works, everything Holland is famous for can be found replicated to the smallest detail on a scale of 1:25.
Open year round.
www.madurodam.nl Adv20x26 cm_KLM_Holland Herald-GB.indd 1 No.52134 Madurodam 1pp.indd 1
George Maduroplein 1 | 2584 RZ The Hague | T +31 (0)70 416 24 00
03-12-09 09:45 3/12/09 09:39:15
THE CONCEPT
OUR PRIDE
More than living is easy-to-use home automation, with a beautiful design. We link all electrical installations and devices in your home, so they work together. Meer dan enables you to centrally control and manage your home. This will make your home safer, more comfortable and more durable. You can control your home via pre-programmed scenarios, or with mobile phone, touchscreen, Ipad, remote control, internet, pc or the trusted wall switch.
- Your wishes are our starting point. - More than domotics: we provide complete house and building automation. - Easy to operate and beautifully designed. - Meerdan increases comfort, safety, durability and functionality. :H FDQ ZRUN ZLWK DQ\ TXDOLĂ&#x20AC; HG LQVWDOOHU - Meerdan is brand-independent. - Photos of your home or building on the touchscreen. - We integrate maps of your furnished home on the touchscreen. - Unlimited number of pre-programmed scenarios. - We link all desired electrical installations and devices. - We have expertise in lighting and switching material. - We give clear advice appropriate to your situation.
More than working is building automation that increases the functionality of your building. At low cost, you can manage all electrical installations in your building from different locations. When you leave the building one push of the button gives a full overview: are there any windows or doors left open or unlocked, are there still people present? Have the lighting and heating automatically adjust according to outside light and temperature, but only when a room LV DFWXDOO\ EHLQJ XVHG (IĂ&#x20AC; FLHQF\ VHFXULW\ durability and payback time are key words.
THE POSSIBILITIES
For questions, advice or to arrange a visit to our demohouse: Jorus Everaerd +31 (0)614 621 131 or jorus@meerdan.nl
- Access control - Audio/video - Cameras - Central vacuum cleaning system - Electrical curtains - Electrical locks - Energy measurement - Fire detection - Garage door - Garden lighting - *DV Ă&#x20AC; UHSODFH - Gates - Heating and cooling - Intercom - Intrusion alarm - Jacuzzi - Lighting - Mailbox - Sauna - Sprinkler system - Sunblind installation - Swimming pool - Terrace heating - Wall sockets
Check out the movie about our Meerdan home automation on www.meerdan.nl
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No.62220 Meerdan.indd 1
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No.57962 Kobe House.indd 1
17/5/10 16:25:25
No.56982 Museum de Paviljoens.indd 1
Foto Vincent Wigbels / Museum De Paviljoens
Marinus Boezem, De Groene Kathedraal (1978-1996)
(c) Antony Gormley Photograph by Allard Bovenberg, Amsterdam
Antony Gormley, EXPOSURE (2010)
Guided tours every Sunday May â&#x20AC;&#x201C; June www. depaviljoens.nl
Land Art Flevo land
09/03/2011 16:36
Rijksmuseum The Masterpieces A must see! Daily from 9 am to 6 pm www.rijksmuseum.nl
No.55665 Rijksmuseum Amsterdam 11 1
15/3/10 11:25:27
CERAMIC ART Potters, ceramic artists, ceramic designers and visual artists work with clay. There are many characterisations of clay that allow artists to visually shape their ideas. Clay is soft, malleable and sensual, however after the firing process it is hard and impermeable. The moulding is vulnerable and fragile whilst remaining sturdy and powerful. With clay an artist’s emotion and perspective is clearly present in his or her work. Ceramics (like textiles and glass) are being brought into the craft arts and applied arts. Ceramics are associated with the expression and functional aspects of art. In a vase you can stand flowers, from a cup you can drink and a pipe you can smoke. The ceramics in the Netherlands are for the major part outgrown, yet the tradition in many cases is still being held in honour. Many artists and designers use the material because of the specific qualities of clay to make free form in ceramics. They focus attention on the power of ideas, the underlying
story and certainly not on the technology that’s used. The use of additional features has, for decades, been seen to both undermine and add value to the object. The key characteristic of Dutch ceramics is the variety - a variety which is reflected in the work of the members of the NVK, the Dutch Ceramics Association. The container beside the free form, the pot next to the sculptural work. Utensils and tableware, vases, pots and bowls in large numbers are enthusiastically made. Sometimes ceramics are made in small batches, sometimes the industrial designers develop new products in large quantities for the mass market. But human and animal figures, abstract sculptures and realistic objects belong to the broad area of the ceramic artist. The members of the NVK move in the spectrum of the ceramic and thereby use different types of clay, river clay and chamotte, from paper to porcelain. They combine clay with other materials (wood, iron, steel, textiles and glass), firing in electric, gas or wood kilns, glazes and Engobes added. In short, the Dutch ceramist will always go his own way: traditional, innovative, experimental or conservative.
WIM BORST
MIEKE DE GROOT
JUDITH DE VRIES
ESTHER VAN GROENINGEN
The bimonthly magazine CERAMICS covers all forms of ceramics. NVK, Dutch Ceramic Department, Secretariat Eendenbrink 3, NL-2492 PE Den Haag; secretariaat@nvk-keramiek.nl Ceramics magazine: redactie@nvk-keramiek.nl • Subscriptions Ceramics: administratie@nvk-keramiek.nl
WWW.NVK-KERAMIEK.NL
No.53852 NVK 1pp.indd 1
OLAV SLINGERLAND
19/1/10 16:46:39
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“There is a common expectation among forward-looking companies that through the use of information technology new ways of working can be created that will improve employee satisfaction levels, increase productivity and ultimately impact positively upon company performance… But how can organisations find the methods, tools and ways of working that are right for them? At Rotterdam School of Management, Erasmus University (RSM), we have worked with a number of major companies to determine exactly these points. One stand-out example is Microsoft Corporation…”
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Don’t miss out on the largest bag museum in the world!
Come and enjoy the beautiful collection in our magnificent canal house.
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No.59024 Museum of Bags and Purses 1pp.indd 1
21/06/2010 13:07
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ROTTERDAM CITY OF YOUTH FRESH TALENTS At a time when many large cities are facing ageing populations, the average age in Rotterdam is dropping. This rejuvenation was an important factor in Rotterdam’s selection as the first European Youth Capital in 2009. Young people are good for a city. They generate a refreshingly lively atmosphere and the sum total of all their talents and energy leads to new, creative initiatives. In Rotterdam, this influence can be seen most strongly in a highly varied youth culture dominated by music, dance and various aspects of street culture. Besides established successes like DJs Ferry Corsten and Speedy J, upcoming talents like singer Sabrina Startke, DJ/producer/filmmaker Mike Redman, dancer Timor Steffens, free runner Henk Strijdhaftig and skater Nassim Guammaz were also ‘made in Rotterdam’.
YOUTH FESTIVALS The most powerful place to sample our youth culture is the city’s many festivals. Musica Republica, for instance, one of the larger dance festivals in the Netherlands. Or the Metropolis Festival, featuring a line-up that’s so in touch with the latest trends that the unknown acts you see here often go on to achieve global fame. Another streetwise event offering music and more is Streetmasters, where young people show off their skills in skating, BMX racing, free running and breakdance. Hip-hop and R&B set the tone at State of Mind and New Skool Rules. And anyone who feels young at heart will be more than welcome to take part in an organic mix of music, theatre, visual arts and film at Motel Mozaique.
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No.62305 Schaap en Citroen 1pp.indd 1
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Brigitta Sueters
Dutch master goldsmith Brigitta Sueters makes jewellery with a timeless character. All the pieces are hand-crafted in her atelier, located in a village close to Amsterdam. Ancient Roman and Greek design motifs, which are arranged and adapted to produce unique pieces of fine jewellery, form the basis for her creations. The pieces are made of 18 carat gold, often adorned with diamonds and other precious stones of the finest quality. This jewellery is inspired by the past but made for modern, sophisticated individuals, to complement their character and lifestyle. Prices upon request.
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No.53858 Brigitta Sueters 1pp.in1 1
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No.54752 Cruise Travel 1pp.indd 1
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Hotel Seven One Seven Hotel Seven One Seven, in Amsterdam, offers the discerning business and leisure traveller all the grandeur of a classical 19th century guesthouse with all the modern conveniences to which one is entitled. Each guest is welcomed in an atmosphere of cordiality and full respect for complete privacy and comfort in this unique boutique hotel along the canal. Our package includes: - Breakfast - Afternoon tea - Refreshments cabinet - House wines - Wifi internet Nearby: - Vondel park - Restaurants - Museums Corporate contract possible Please contact the hotel for the best rates. info@717hotel.nl +31 20 42 70 717 www.717hotel.nl
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You are travelling to Schiphol for an important business meeting or trip. Schiphol Excellence Parking ensures a smooth start to any journey. You will notice immediately upon arriving, cruising from the highway directly through to the Excellence Parking entrance. There you can park effortlessly in a secured area where our Free Space Signaling system will guide you to one of our 400 spacious parking spots. Time left? You can use your time efficiently in one of the quiet work spaces in our Excellence waiting area, with free wifi and departure time information. There is direct access to the terminal. This way, you can fully concentrate on the purpose of your trip. The art of an excellent journey is in the absence of unnecessary details. Further details and bookings: www.schiphol.nl/excellenceparking
1040000016_ADV.HOLLANDHERALD_260x200.indd 1 No.65108 Schiphol Nederlands 1pp.indd 1
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