Business Matters Magazine Issue 61 by Matters Magazine Sunshine Coast

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ISSUE

M A T T E R S

M A G A Z I N E Publication date 12 May Next issue 16 June

w w w.businessmat t ersm ag az i ne.com .au

2014

HOW WIDE DO YOU CAST YOUR NET?

BM SHARES THEIR NETWORKING TIPS.

SEE INSIDE FOR OUR FESTIVE FEATURE – FIND OUT MORE ABOUT SOME GREAT LOCAL BUSINESSES YOUR SUNSHINE COAST BUSINESS MAGAZINE

Networking is not about just collecting business cards. It’s about meeting people, sharing ideas, and creating opportunities.

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editor’s note

EDITOR’S NOTE with Vickie Magic

SCAN HERE TO WATCH VIDEO OF VICKIE

You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you. Dale Carnegie

CMYK = 96, 71, 8, 1 RGB = 10, 88, 157

CMYK = 0, 63, 95, 0 RBG = 244, 124, 41

Not suitable for reproduction with Pantone Colours. For use on uncoated stock only to preserve correct colouring

Business Matters Magazine supports local charity The Encouragement Foundation. We would like to raise money for a perpetual book bursary for local, sometimes struggling, university students who need some assistance. If you would like to donate please email vmagic@bmmag.com.au. Help us help our future business owners right here on the Sunshine Coast.

I guess you could say that the Networking Issue is the Vickie Magic issue. Some say that I am absolutely at every event on the Sunshine Coast. Of course that isn’t entirely true, but I do admit that Networking is definitely one of my strategies for success. I absolutely believe that people buy from someone they know, someone they like, and someone that they trust. The only way that is going to happen is if you get yourself out there, and if you know that you are out there to build relationships, NOT to sell your gizmo. Everyone of us so hates it when we meet someone at a networking event and they try to instantly sell us their gizmo, to be honest, it is almost an insult. It is like, “Hi, you look nice, would you like to sleep with me?” No “let’s chat,” no “let’s get to know each other,” no “let’s see if we have anything in common,” just straight for the jagular. I guess if someone is desperate, once in a million years, that would work, but on the whole, people are not interested in you trying to sell your gizmo on the first date, so to speak. I personally will never forget a networking event, here on the Coast, that I went to one night and this guy was sitting next to me. For fifteen minutes straight (until I could run without being too rude) he talked about his gizmo and how much I needed it, I can assure you that even if I did need it, I just couldn’t get away from him quick enough. DON’T TRY TO SELL YOUR GIZMO AT A NETWORKING EVENT! People will not be able to get away from you quick enough. We don’t like it, IN FACT WE HATE IT. The number one best ever networking tip I can give you, is that networking is about you getting to know people, but more importantly, it is about people getting to know you. If you are just a nice person, who just shows an interest in them and what they do, then I can guarantee you that if you sell gizmos, and in a week, two weeks, a month or even a year from now they want or need gizmos, they are going to call you, rather than googling gizmos, especially if you got their card that night and kept in touch with them from then until now. Why wouldn’t they? Everybody would rather buy a gizmo from someone they have met, whom they liked, and who showed an interest in them, rather than some stranger on the internet. STOP THE PRESS! You may have heard a rumour that Business Matters Magazine is up for sale, just so you know, from the horse’s mouth, so to speak, the rumour is true. I have more things I want to do and I can’t do everything (who knew) at the same time, well not to the perfectionist level I would want to. I have a vision of doing success retreats, helping businesses with their teams, sales training, things like that. I am unsure exactly how it all looks at this second. It won’t happen overnight, but my plan is that it happens this year. HOPEFULLY, YOU HEARD IT FIRST HERE. For more information about the business talk to Rod Russell at Savvy Business Sales. Not magic, just common business sense.

BUSINESS MATTERS 3

CONTENTS

Small Business of the Year: Business Matters Magazine

Published by Matters Magazine ABN: 95 131 837 833 P. 5444 4456 F. 5302 6609 Noel Burns House 18/21 Nicklin Way, Minyama Editor/Advertising Enquiries Vickie Magic 5444 4456 or 0433 198 868 vmagic@bmmag.com.au Photographer/Distribution Operations Manager Dranko Magic, 0408 751 863 magic@bmmag.com.au Business Development Manager David Billsborough, 0419 196 879 Creative Director Amanda Opanubi, 0404 474 556 Writers, Columnists and Sub-editors this issue: Alex Mitchell, Amanda Gore, Ashleigh Allan, Dranko Magic, Ken Wright, Kylie Anderson, Mark Jamieson, Paul Barr, Steve Goodman, Ted Fitzgerald, Vickie Magic, Vanessa Webster Online, www.bmmag.com.au

6 Top 10 Reasons on why you need to have a clear networking strategy by STEVEN GOODMAN. 8 Watch all of the TEDX NOOSA talks via QR Code. 10 Local transport companies Sunair and Cols Transport join to become CON-X-ION. 11 KYLIE ANDERSON shares her secrets to success strategies for small businesses. 12 Wake Up with AMANDA GORE, Amanda shares her secrets of networking. 14 We spend five minutes with JOHN PICKERING FROM PICKERING BOOKKEEPING AND ACCOUNTING SERVICES, the accountant who specialises in bookkeeping. 15 Congratulations to SUNCOAST FITNESS celebrating 20 years. 16 Local talented singer/songwriter CARL WOCKNER about to tour Australia. 17 Social pictures from BUSINESS MATTERS Issue 60 launch.

Distributed from Beerwah to Noosa. Readership approximately 34,500.

18 Dave O’Brien from HOME AND AWAY CATERING shares his top networking strategies.

Proudly printed on the Sunshine Coast by The Ink Spot Commercial Printers, Maroochydore | 5443 5431

25 Lorraine Enright from CERTITUDE LIFE COACHING shares some great strategies for success.

26 MAYOR MARK JAMIESON talks about networking for your business. 28 - 42 MATTERS PAGES These pages are a fantastic way of getting some great information about all different industries, written by someone from within that specific industry. These pages are not self promotional, they are intended for inspiration and education. 34 Success secrets for branding your business by WHAT THE FOX. 43 Read about local business owner DAVE COLLIDGE FROM EYEWITNESS SECURITY. 44 NETWORKING FEATURE sharing about some great networking groups here on the Sunshine Coast. 46 Read about KRISTINE CARLSON, stand alone author and the wife of the late Richard Carlson author of bestselling Don’t Sweat the Small Stuff series. 47 BELINDA BULL has spent over 25 years in the public mental health system and now has her own business JOYFUL GROWTH, read more here. 49 More networking success strategies. 50 TED FITZGERALD shares his take on whether your business needs networking. 52 ALEX MITCHELL talks about networking – could your learn to love it?

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4 ISSUE 61

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MATTERS PAGES 28 TO 42 NOT advertorial but EDUCATIONAL INFORMATION from inside specific industries. 28 SECURITY MATTERS Eyewitness Security 29 BROKERAGE MATTERS Savvy Business Sales

53 REBECCA RAMSAY from Clear Light Capital – looking ahead to see back; a personal reflection.

30 INSURANCE MATTERS AOK Risk Insurance

54 People business with KEN WRIGHT. Silent messages can make or break

31 EDUCATION MATTERS

your first impression.

Sunshine Coast Grammar School

56 Sailing history arrives on Sunshine Coast. Read about SPRAY OF THE CORAL SEA. 58 PAUL BARRS shares his take on networking – it’s not rocket science.

successful local businesses on the Coast. 61 LOGOS AND QR CODE do you want your logo and QR code in the magazine absolutely

Vickie. Call 0433 198 868 or 0419 196 879. 62 Find out what’s happening on the Sunshine Coast in our CALENDAR. 63 Read how ANTHEA KOVAC from AOK Risk Solutions got started. 65 MAGIC MOMENTS Dranko Magic shares his networking tips (Golf). 66 A list of OUR ADVERTISERS.

All Computer Services 33 LEGAL MATTERS Devine Legal 36 HR MATTERS

60 LOCAL BUSINESS read about some

free? Simply spend 30 minutes with David or

32 I.T. MATTERS

Scan here to hear Vickie Magic talking about Business Matters Magazine

Advertorial Column Column Advertorial Editorial Feature Story Matters

HRM Contracting and Consulting 37 LAUGHING MATTERS Ocean Orthodontics 38 LEADERSHIP MATTERS Lead on Purpose 39 INSOLVENCY MATTERS

We are proud of our innovation of videos at the end of some of our articles. To view the videos, download a QR scanner with your smartphone (the app we have found to be the best so far is i-nigma. Just go to your applications and search for it, then download the free application).

Debt Relief Hotline 40 OUTSOURCING MATTERS EzyVA 41 ACCOUNTING MATTERS The Lateral Group 42 REAL ESTATE MATTERS Belle Property

BUSINESS MATTERS 5

feature

TOP 10

Reasons Why You Need to Have a Clear Networking Strategy by Steve Goodman How do you define networking for your business? In its broadest sense, networking is about making connections, and if you think of the word the way traditional TV Networks use it, networking is another way of broadcasting your message. In the pre-digital era, you had direct mail, which was limited because it was only a one-way channel, so true networking could only be accomplished by literally getting out there and â&#x20AC;&#x2DC;pressing the flesh.â&#x20AC;&#x2122; Face-to-face networking is still crucial. In this day and age, it may even be more important, as it backs up your digital networking plans with the comfort of a human presence. However, when building a Networking Strategy, the base of that pyramid needs 6 ISSUE 61

to be digital, and like any base, it must

Here are ten good reasons why

be strong to support your efforts.

you need to create or update your

By now, most likely you are using a variety of digital marketing or networking tools to support, promote, and grow your business. But are you using them

companyâ&#x20AC;&#x2122;s digital networking strategy.

To Define Your Goals Without a networking strategy,

your company cannot set goals of

as effectively as you can? Several recent

what you really want to accomplish

surveys suggest that while business

with your networking efforts. Is your

owners unmistakably understand

objective to gain new customers,

the impact of social media marketing and digital networking, few use these tools and channels with a clear-cut strategy. That is a big mistake, even if you believe you are getting great results from your search, email, or social media marketing. Without a definitive networking strategy, you are certainly missing some opportunities, or not maximising your efforts.

connect with existing customers, or to outshine your competition? Only by defining your goals can you then use the best resources to achieve those goals. Further, without defined goals, using the many networking analytic tools currently available is useless, because you would not know what it is you are trying to evaluate.

feature

To Stay Ahead of Your Competitors

If you’re not allocating your resources properly, based on a comprehensive networking strategy, but instead are using a scatter-gun approach, then your competitors with more targeted strategies will leave you in the dust.

To More Clearly Define Your Brand

A clearly defined Networking Strategy will help you define your brand, and create a value-added identity that will differentiate your services, while at the same time encourage new customers to engage initially, and existing customers to remain loyal.

To Put Relationships First

Network Marketing, be it face-to-face or digital, begins with building customer relationships. Particularly when it comes to Social Media Marketing, many businesses fail to recognise that it is not a ‘promotional channel,’ it’s a ‘relationship’ channel.

To Match Content to the Channel

Without a clear networking strategy, businesses tend to use the exact same

content on their website, within their print material, and on their Facebook page. While consistency in messaging and branding is important, you must understand that each channel needs a different approach and language tailored to its specific audience.

strategy ever. However, tools such as Google Analytics and the like only tell you numbers, not feelings. To really get to know your online networking community, you need to use other forms of feedback tools on websites and other digital touch points. A clear strategy

To Update as Necessary

will have measurements in place to find

With a clear strategy in place, you are more likely to be aware of new trends and changes in the market place, and analyse, update and adjust your plan as necessary. Without a plan, how will you know when and how to update it?

your weak spots and deal with them.

To Allocate Personal Properly With a clear strategy, you will have

a better understanding of the staffing requirements needed to execute your strategy and achieve your goals. Do you

To Expand Your Reach

Social Media Marketing isn’t just Facebook or Twitter anymore. Sites and apps like Pinterest, Youtube, and Instagram get tens of millions of hits every day. Without a strategy that explores how to expand your reach to newer and emerging networking outlets, you are not getting your whole share of the pie.

need a department, or just one person with specific IT and e-marketing skills? You will only know with a clear strategy.

To Build Alliances The very definition of the

word ‘network’ means you need connections, and you cannot ‘go it alone.’ A proper networking strategy will help you define mutually beneficial

To Use All the Tools Available to You

alliances with complementary, but

It’s been the case that digital networking is the most measureable marketing

non-competitive communities that may already be in place.

BUSINESS SAVVY. THATEXPERIENCE. SPEAK DISCOVERRESULTS A LIFE CHANGING

FOR THEMSELVES...

When it comes to selling your business, make it count with the Coast’s most experienced businessMAGAZINE broker ... Rod Russell. BUSINESS MATTERS

ofYear 2011 Sunshine CoastExpressions Business of the

Interest - ‘Hall of Fame’ Sunshine Coast Closing Excellence in Business The Sunshine Coast’s most respected businesssales magazine being offered for sale. This high profile With a lifetime commitment to business and is a string of industry 6th medium June 2014 - 18 years’ experienceon selling to large businesses production delivers ten quality editions per annum to almost every business house on the Sunshine awards, Rod leads his team by example with an unmatched ability to - Over 360 business sales excess of $160M Callworth Rod inRussell Coast from Beerwah to Pomona. Several prestigious business awards highlight the fine-tuned connect buyers with sellers while achieving outstanding results. Highly regarded by Solicitors and Accountants on 0409 931 600 systems and procedures in place to ensure ongoing success. The profitability is bound to impress for further information. as will the unique lifestyle opportunities on offer from owning your very own magazine publication.

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localevents

TEDxNoosa

2014 TALKS NOW ONLINE A sold-out audience of more than 330 people attended Noosa’s second annual TEDx conference at The J on Friday April 4. The event featured 15 local and national speakers and performers who shared their ideas worth spreading on the theme, Space. Videos of their talks were recorded and edited by local company Earth Base Productions and can be seen online at www.tedxnoosa.com or viewed via the qr codes below. Since being uploaded on April 18, in total the talks have already been watched almost 15,000 times. TEDxNoosa executive producer Vivianne Barry says after a strong start in 2013, the team was thrilled with how the local community embraced the 2014 event. “It was encouraging to see a number of

Barry says the team is already planning for TEDxNoosa 2015, which will be themed Land’s Edge.

Speakers on the day included astrophysicist Tamara Davis, yogi and meditation teacher Dada Gunamuktananda, CQU professor Kerry Reid-Searle and poet Ghostboy. Attendees also explored Innovation Alley, a curated space showcasing innovative companies and interactive technologies, including a popular virtual reality headset. Those who missed out on tickets were encouraged to

“We are excited and honoured that Captain Paul Watson of Sea Shepherd has accepted an invitation to speak next year,” she says. “We aim to fill the day with innovators and those with great ideas regarding the intersection of land and sea and the concept of living on the edge, including ocean environment and conservation, innovation in commercial sea activity, future land planning in coastal areas and more.”

ALEX HARRIS

ALISTAIR HORSCROFT

AMANDA GORE

BRENT MILLER

DADA GUNAMUKTANANDA

EAMES DEMETRIOS

JAMES TRETHEWAY

KERRY REID-SEARL

GHOSTBOY, DAVID STAVANGER

8 ISSUE 61

watch talks via an online live stream, with more than 900 devices tuning in from people’s homes, workspaces or at pop-up events such as those organised by event partner CQU.

the audience there for the second time, showing ongoing support for the event,” Barry says. “One of the aims is to build a community of likeminded thinkers, and it was great to see a diverse range of Sunshine Coast innovators, thinkers and influencers congregating and exploring all aspects of Space.”

localevents

About TEDx

x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, selforganized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized. (Subject to certain rules and regulations.)

To watch the videos below simply download a qr scanner with your smartphone (the app we have found to be the best so far is i-nigma), just go to your applications and search for it then download to your phone, works for both android or iphone.

KYLIE LANG

LINDY ATKIN

MARK VISSER

MARY-LOU STEPHENS

MATT GOLINSKI (READ BY VIVIANNE BARRY)

SHAUN MOSS

PHILLIP DAFFARA

TAMARA DAVIS

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A BIGGER AND BETTER

Con-

-ion

FOR THE SUNSHINE COAST We are pleased to announce the merger of Sun-air bus service and Col’s Airport Shuttle. The combined services will operate under the brand of Con-X-ion. Con-X-ion has been a well-established leader in the field of transportation for over 20 years, specialising in providing door to door airport shuttle transfers, Australia wide. The merger provides a positive unity of all three companies with a commitment to provide a bigger and better service for Sunshine Coast locals and visitors alike. From the warm and courteous reservations staff to the friendly drivers providing a swift and efficient airport transfer, you can be assured of the same high level of service with some additional benefits. Additional benefits:  Brisbane Airport: Con-X-ion services will run more frequently from the Sunshine Coast (up to 23 services daily)

 Extended Brisbane Airport services: First service arrives at 5am. Last service departs at 10.30pm  Pick up location: Will be curbside outside Virgin arrivals area at the Domestic Terminal (providing easy accessibility for all passengers)  Transfer Links: Introduction of Transfer Links from the Sunshine Coast to Brisbane City and the Gold Coast  Sunshine Coast Airport: Providing services to meet every major flight and servicing all suburbs on the Sunshine Coast  Premium services: Available for passengers requiring a private transfer with a meet and greet service and porterage or for travellers arriving outside of scheduled service times  Increase to service areas: Door to door airport shuttle services are now available to more locations on the Sunshine Coast

 Direct transfers to Brisbane Cruise Terminal:

Providing direct door to door shuttle services to/from the Sunshine Coast to meet every cruise ship arriving and departing from the Brisbane P&O and Princess Cruise Terminal (Hamilton Wharf)

With the Sunshine Coast fast becoming one of the most sought after holiday destinations in Australia. The merger also provides an increase in capacities, in line with the introduction of additional flights to the Sunshine Coast by Jetstar and Tiger Airways. Future developments will provide exciting opportunities that will directly benefit the tourism and events industry on the Sunshine Coast! Con-X-ion (Sun-air bus service) 5477 0888 res@sunair.com.au www.sunair.com.au

Con-X-ion: Our aim is to provide passengers with a swift, efficient, comfortable and safe way to travel!

10 ISSUE 61

businessimprovementstrategies

BUSINESS IMPROVEMENT STRATEGIES with Kylie Anderson

For those following this series of articles, you will know that our focus here at RJS is to help our clients to run a successful business, and get that work/life balance just right. It’s tricky, but absolutely possible, and I’m living proof! As I write this, I am heading to live in New York City – I am off to fulfil my life-long dream. As any small business owner knows, we work hard every week to maintain our business. It’s essential that all the hard work comes with rewards – eventually – or what is the point? It would be so much easier to be an employee, take leave whenever you like without stress or any thought of the office back home – but let’s be serious – we also thrive on the pressures and relationships

Our clients have also shown incredible excitement for me – this is what we are working towards with all of them, and their support has been fantastic.

of running a great small business, and the benefits to our lifestyle.

are working towards with all of them,

So, HOW am I managing this? Admittedly, I am committed to working remotely four mornings a week, so I’m not leaving completely. This provides comfort to my team and the connection will also help my peace of mind – but I’m available for guidance ONLY when absolutely necessary.

PS – the team are proud of the fact that

It would not be possible without my team’s support, for sure. Mostly we have been together a long time, they’re experienced and have long term relationships with our clients. Our clients have also shown incredible excitement for me – this is what we

and their support has been fantastic.

I trust them enough to know that they will do a fantastic job while I’m gone. They have truly stepped up and will relish this challenge – not sure how we’ll go when I return, having me back in the office each day might be a hindrance!!

Kylie Anderson is the director at RjS Accounting. RjS are chartered accountants and smsf specialist. P. 5449 9299 www.rjsaccounting.com.au

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businesswakeup

BUSINESS WAKE UP

with Amanda Gore

is to say ‘calm down’ in a quiet voice,

So what’s the best way to network? Build rapport. When you are in rapport with someone else, they feel you are just like them – and that leads to all sorts of feelings of comfort, trust and respect.

and match their voice speed and tone…

Of course, it goes without saying that you know your stuff; if you are selling or entering into a contract with someone, you need to have integrity and knowledge so you can deliver what you promise. Once you know your stuff and you believe you offer the best solution for a client, then building rapport is critical.

WAKE UP AND WIN TO THE SECRET OF NETWORKING Networking for me is a fancy name for connecting! As business is ALL about feelings – as is everything in life – then how we connect with others

In neurolinguistics, there are many ways to teach people how to build rapport – it’s worth finding a good book that gives you details. I can share a couple of things with you today!

determines how we make them feel and how we feel around them. This is the core of networking! When they can, people do business with people they like. They like people around whom they feel safe – they can trust you

JAZ

(a feeling); they feel comfortable because they believe you know what you are talking about – they feel confident you can deliver; they feel a connection that makes them think you are just like them!

If someone is stressed, rushing and anxious, the worst thing you can do

thinking it will settle them down! It usually makes them worse and angry with you! Instead, you can speed up your speaking, feel calm but speak faster and when you feel you are ‘in sync’ then you can start to very slightly slow down and if they are in rapport with you – they will follow and calm down! This is called pacing and leading. Match someone where they are in terms of voice tone and speed and then gently lead them to a more relaxed state! Wake up and Win – networking is all about rapport. Build your rapport skills and you will create great connections with anyone you meet! The ultimate networking! TA DA!

amanda@amandagore.com www.amandagore.com www.thejoyproject.com

JAZ RENOVATIONS & CONSTRUCTION C U S T O M

H O M E

B U I L D E R S

R E N O V A T I O N S

RENOVATIONS & CONSTRUCTION SUNSHINE COAST

NEW BUILDS EXTENSIONS MODERNISE YOUR HOME MASTER RETREATS ADD A SECOND STOREY GRANNY FLATS WET ROOM BATHROOMS KITCHENS DECKS 12 ISSUE 61

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ADVERTORIAL

IRT Queensland

IRT communities combine for a treat At IRT we consider ourselves to be one big family, and recently our residents from two different IRT communities came together for a special outing. Forty-three residents from IRT The Palms at Buderim and IRT Parklands at Currimundi travelled to Stradbroke Island together on a day trip.

IRT Group is one of Australia’s largest community based seniors lifestyle and care providers. We have been providing seniors lifestyle and care solutions for over 40 years. The multi-award winning IRT Group manages communities in more than 30 locations across NSW, ACT and QLD, providing care solutions to over 9000 customers.

IRT communities between the ACT, NSW and Queensland are made up of generous individuals who organise trips like this on a regular basis, ensuring that all residents enjoy time together at as part of an inclusive environment.

More Sunshine Coast retirement living Qld Parliament options available House Visit During the past 12 months IRT has constructed new seniors’ lifestyle villas as part of a multi-million dollar expansion of its lifestyle community IRT The Palms at Buderim.

IRT The Palms Manager Robyn Redknap has visited Queensland’s Parliament House at the request of Member for Buderim Steve Dickson MP.

Local building firm Gauld Project Services has carried out work on 37 villas during the first stages of construction and the newest 10 homes (stage four) are expected to be completed by the end of May.

Mr Dickson works closely with IRT to help us provide quality aged care services on the Sunshine Coast and recently presented 20 IRT The Palms community members with Australia Day Medallions. Dr Redknap, who was named Queensland’s 2013

Stages five to nine comprise 47 villas and the expansion should be finalised by early 2015.

Retirement Village Manager of the Year by the Retirement Living Council of Australia, was delighted to attend the morning tea with her local Member of Parliament. Dr Redknap is a member of IRT’s highly respected Sunshine Coast team, which you can drop in and visit anytime at the new headquarters located on Level 4, 45 Brisbane Rd, Mooloolaba.

Another seniors’ community around the corner IRT is planning to start construction of a new seniors’ community within the next few months. A greenfield site at Kawana Forest will be known as IRT Woodlands and will provide a 60-bed care centre and 107 lifestyle villas. As part of a $75 million investment in 2012, IRT Group already owns two Communities on the Sunshine Coast – IRT Parklands at Currimundi, and IRT The Palms at Buderim – and one in north-east Brisbane, IRT The Ridge at Bracken Ridge. The Group now has almost 600 clients in Queensland and this is projected to increase by 500 in the next 12 to 18 months.

When all the work is finished, IRT The Palms will provide 187 seniors’ lifestyle homes in the Buderim area. Existing residents are happy to see work progressing on the remaining land, and can’t wait to meet their new neighbours. To find out more call 07 5456 1300 or log onto irt.org.au.

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MINUTES WITH...

JOHN PICKERING

JOHN PICKERING WAS BORN AND RAISED IN BRISBANE, HE IS A HAPPILY MARRIED FATHER TO ONE. JOHN MADE THE MOVE TO THE SUNSHINE COAST WHEN THE COMPANY HE WORKED FOR SET UP OPERATION HERE AND HE JOINED THE NEW TEAM. WHEN THAT TEAM MOVED BACK TO BRISBANE, JOHN MADE THE DECISION TO STAY HERE ON THE COAST TO START HIS OWN BUSINESS, PICKERING BOOKKEEPING AND ACCOUNTING SERVICES, AND AS THEY SAY IN THE CLASSICS, THE REST IS HISTORY. Despite its name, Pickering Bookkeeping and Accounting Services is a bookkeeping company. However, because John is a fully qualified accountant, he can do a lot more than your typical bookkeeper is permitted to do; he just doesn’t cover the personal or company taxation aspects. His experience in a company based environment and accounting qualifications combined with bookkeeping mean that John is more about helping your business grow. We asked John how he helps his clients solve problems and he gave us a great example of how he uses specialised knowledge in accounting programs. His client was already using a program called Xero, (which John loves and promotes), and had different income streams that meant a single purchase went over a number of these streams. John used his knowledge to analyse

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each income stream and allocate expenses to it, this gives the client the exact understanding of how each product performs. Positive feedback from John’s clients shows just how good (and unique) he is. One client said, “A bookkeeper with a sense of humour is something a little different. Having an accountancy degree gives me more faith that John knows exactly what he is doing and we love that he is always coming up with ideas to help the business save money”! On the topic of networking, John recounts how petrified he was at his first networking event, telling us how he ‘attached himself to the only person he knew like a limpid mine to a ship’. Nowadays, after a little bit of practice, joining in on networking activities (mostly at the Business Matters new issue launches), and a course with Target Training, John reaps the benefits that networking can bring. He says, “the key is to relax, be yourself, and let people get to know YOU”. John’s top tip - Don’t go straight for the jugular and try to sell something to someone you just met, they may not even be in the market for what you are selling, but they absolutely will remember that you attacked them, and not in a good way”. So, if you are looking to; grow your business, save money (or both), why not work with a bookkeeper who has years of experience in accounting as well as bookkeeping AND a sense of humour, give John a call! Phone John on 0401 717 630

localsuccess

Iconic Fitness Leader Celebrates 20 Years on Coast For over 20 years the name Suncoast Fitness has been synonymous with health sporting and fitness excellence. The Club was founded back in October 1993 by Mark Stitt, and quickly gained a reputation as an industry leader in general health and wellness. Mark has successfully owned and operated the centre for the last 20 years, making Suncoast Fitness one of Queensland’s most successful and longest standing independent health and fitness centres. Suncoast Fitness pioneered many aspects of wellness and fitness on the Sunshine Coast and has played a pivotal part of the fitness evolution not only on the Sunshine Coast but nationally. The club has a proud reputation as a place where everyday people can feel comfortable while aspiring to achieve their exercise goals. Starting a business back in the early nineties where most facilities on the Coast had concrete floors, old equipment, and no air conditioning Suncoast Fitness was the first to offer modern, air conditioned facilities, showers, change rooms with long opening hours.

Celebrating its 20th year, this iconic facility has members that have been with the club since the very first day. “Our very first member Graham Doberer is still a member and attends five to six days every week,” said Mr Stitt. The club celebrated over 20 years of service to the Sunshine Coast with a fundraiser at Buderim Memorial Hall, Saturday the third of May. All proceeds were to raise money for Bloom Hill Cancer Help. Suncoast Fitness hoped to raise over $15,000.00 on the night. www.suncoastfitness.com.au

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TALK TO US ABOUT PLANNING FOR YOUR SUCCESS THIS YEAR TO SET YOURSELF FREE! MENTION BM TO RECEIVE A FREE ‘PLANNING FOR SUCCESS’ CONSULTATION. “For the first time in more years than we can remember, Kevin and I feel that our luck is starting to change and we might not need to work our butts off like we have had to do, until we drop dead! You have made a difference to our lives more than you can imagine.” Kevin and Janelle Anderson

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localtalent

Local singer/songwriter

Carl Wockner releases a new album,

Crayon Days Carl Wockner is an incredibly talented and humble singer-songwriter, husband and dad from Bundaberg. Carl now calls the Sunshine Coast home. This is a man who is passionate about perfecting his craft, and transforming his passion into a successful business and career, having just released his debut album, Crayon Days, which has already sold over 500 copies! This is the second time I’ve had the privilege to interview this incredibly talented man since first hearing him play at an event in Coolum a few years ago. Carl explained how he has used social networking to help fund his Australian Tour. He has used something I have heard of, but didn’t really understand called ‘Crowd Funding’. Carl utilised crowd funding to raise over $15,000, which funded the travelling aspects of his Australian tour. “In simple terms, crowd funding is like, ‘hey guys, I’ve got this idea, I need this much to get the ball rolling,’ so we did a calculation and figured that $15,000 would cover all the things we needed by the time you take out the overheads for the tour, so I had my album done and ready to go. I made a little video clip and sent it out to the world thirty five days out from when we needed it,” explains Carl. He set his site up so that for $5, you

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got a digital download of everything he’d ever released, except for his new album, Crayon Days, $20 bought all of that plus the new album and all the art work, and from there it went up so far as offering things like guitar lessons, private band performances and personalised ringtones. Now the catch is, if he didn’t make the minimum amount, no one’s payments got processed, no one received anything, and he doesn’t raise the money to go on tour. Everybody’s payments get taken out on the completion date of a successful campaign, so it’s a huge risk with maximum benefits. Well done to Carl that he reached and in fact exceeded his target.

art, I’m just going to hand it to them,”

To me, this is an excellent example of how social networking can really help a small business. Without social networking sites such as Facebook and Twitter, the campaign certainly would not have been a success. However, Carl primarily uses these social networking sites to connect with fans. When working out where to play, he says it goes down to who wants to see him, and where they are. “If there is a bunch of people somewhere who want to see my stuff, I’m going to go to them. It’s about building a bridge between the artists and fans, and not having a pedestal between it. If people appreciate my

been his manager for three years now.

says Carl. So he asks his fans on Facebook where they would like to see him play, and if there’s a lot of interest in a particular town or city, then that is where he goes. As far as the benefits of touring go, Carl says, “The thing is that you need everyone to listen to your music once to decide if they like it or not. I’m doing whatever I can to get my stuff out there, and I know that if I play shows in areas I’ve never played before, then I’m going to get those people to like my stuff.” Just over three years ago Carl met his manager, Karen Andrews, from Latter Jade Music Australia, and she’s Karen was a booking agent here on the Sunshine Coast, “She was the only person who seemed really interested in the business perspective of my career, so just like asking a girl out on a date, I asked her to be my manager and she said yes. From that point our careers have very much grown and developed together” says Carl. As Molly would say, “Do yourself a favour and have a listen to this guy,” we predict really big things from this amazingly talented local. www.carlwockner.com.au

socialscene

scene @ New Issue Launch Thanks to Ranbir from Rangla Punjab Indian Restaurant at Maroocydore for saving the day for the Business Matters Launch with a last minute change of venue. The night was a great success.

Jasmine Sharpe (Business Matters Magazine), Ranbir Singh Bal (Rangla Punjab Indian Restaurant), Jen Forster (Why Fitness Magazine)

Tegan Mathews & Jennifer Strike (Blue Dog Digital Marketing)

Joanne Clark & Lee Clark (SAFE Asbestos Management)

Vickie Johnson (O3 Office), Kimberley Lynch (CCIQ), Jenni Parry (Packaging and More)

Lyn Navin (First Class Accounts), David Billsborough (Business Matters Magazine)

Donna & Gerry Morris (Hot Business Events)

Belinda Bull (Joyful Growth) , Pam Becker (What The Fox Creative)

Katie Hawker (Meatworld Maroochydore), Denise Turnbull (Haycroft Workplace Solutions)

Paula & John Gowland (Sunscoast Cleaning Solutions)

Paul Stewart & Donna Couell (Beach Road Holiday Homes)

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element on coolum beach BUSINESS MATTERS 17

feature

Organic

Networking Strategies

DAVE O’BRIEN FROM HOME AND AWAY CATERING SHARES HIS ORGANIC NETWORKING STRATEGIES. putting yourself out there in a crowded room of your peers, the benefits for your business (and on occasion your personal life), far outweigh any nervous jitters that might prevent you from attending.

DAVE O’BRIEN by Dave O’Brien “My networking strategy is of a very organic style. I don’t have a small business degree or a diploma in sales, but my time in kitchens has taught me to ‘keep it simple’ and make sure its quality,” says Dave. 1. TURN UP As a business owner I understand the importance of networking. But as a chef, this is very much out of my comfort zone as I’m used to being in control behind the scenes, and not in a crowd. To combat this, I make sure it remains a fun event and doesn’t become just another business chore. By this, I mean I turn up, relax, and just enjoy the conversations and characters I meet. As nerve racking as it might be

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2. STAY PRESENT AND LISTEN I only like doing business with people I feel I can trust and are genuine, so it stands to reason that, that’s what people want to feel with me. I’ve attended networking events and noticed the sharks in the room. Circling the crowd, stalking their prey, bouncing from conversation to conversation, and handing out and receiving business cards like they’re collecting trophies. Sure I’ve got their card and I know who they are, but they just spent the precious conversation with me getting to know them, looking over my shoulder for their next victim. “Sorry mate, not interested.” So I like to stay present in the moment and listen to the person I’m conversing with. Make eye contact and ask questions. And I’m happy to invest 20 to 30

minutes getting to know someone before mingling again. It might be that the person I’m talking to mightn’t have a need for my services at that time, and this can make you feel like you’re wasting time. But I’ve built a great bond with that person, and you can bet they are going to feel comfortable recommending my business to someone who does. And who knows, they’re building a business too and might need someone with my services down the track, and guess who they’re going to call? Don’t be ‘That Guy!’ You know the one, getting around doing the hard sell to everybody. Be warned, don’t give him your card, he doesn’t take a hint and will harass you for weeks afterwards. Come on mate, it’s about connecting, not retailing or prospecting. If I was going to buy on the night, I would have either stayed at home and gotten whatever it is your selling online, or approached your competitor who didn’t harass me at the event.

feature

3. PRODUCT KNOWLEDGE At some point, someone is going to ask the question, “So what do you do?” I like to have a clear and articulate answer ready. It might be a little rehearsed and a little obvious, but I’ve asked the question at times and received a wavering, vague reply. If you don’t have the confidence to adequately describe what you do in a positive manner, then I’m not too confident on hiring you for the task. And from that point onward, I make sure I have an answer or solution for whatever comes my way. And the only way to confidently achieve this, is by having a full understanding of the product knowledge of the service I provide. Home and Away Catering caters for all types of events. Due to the great flexibility of their mobile catering kitchen,

they work a lot around the seasons. So at the moment, they are doing a great deal of late autumn weddings, in a month’s time they will be doing ‘Christmas in July’ parties. After that, it will be school camps until October. Then they start the spring wedding season, taking them up to December for all the club break ups and work Christmas parties. In between all of that, they continue to have a healthy sprinkling of bookings of birthdays, anniversaries, sandwich platters and canapés for business lunches and occasions throughout the year.

Dave has a few words of thanks he

Dave shares that it’s their experience that provides our clients with the feeling of reassurance and comfort that only comes when they know their event is in the hands of trained professionals. An experience they’re sure to enjoy.

the other side a strong and formidable

would like to officially give. Starting with a massive thank you to his partner Tracey for her unwavering support, also to his brother and business partner Anthony and his wife Kelly, both Tracey’s and Dave’s parents, and the immediate and extended families and friends. To everyone Dave says, “Thank you.” Dave went on to say “I would like to thank the Sunshine Coast residents and businesses that have supported us and helped us survive the Global Financial Crisis, to come out company, thank you. We look forward to continually bringing the Sunshine Coast a premiere product and service in the future. www.homeandawaycatering.com.au

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BUSINESS MATTERS 19

BuSINESS

INvESTING

RETIREMENT

…. DauNTING?

MEET CHRIS CHILDS Successful business person, property investor and financial guru are just 3 ways you could describe Chris Childs. This dynamo of information and energy runs several successful businesses and thrives on helping people achieve their business, investment and financial goals. Chris specialises in educating people to reduce debt and increase wealth. Having been in business herself for more than 3 decades, she has first hand knowledge on the trials, tribulations and joys of being self employed and has managed not only to survive, but thrive. Experience counts, Chris and her husband Jack Childs have not only succeeded in developing a profitable and expanding group of companies, they have also accumulated an impressive property portfolio at the same time.

Chris always tells her clients, “Before you take advice from someone, look at who they are and what they have, and if that’s where you want to be… take their advice”. Too often in today’s information-rich world, the people giving advice are not successful themselves, so how can they tell you how to be successful? The areas Chris and Think Money specialise in are: • Fast Debt Reduction – reduce your debt not your lifestyle • Goal Mapping – get focused on what you want • Why Property – learn the strategies, structures and solutions to building a self-funding property porfolio • Learn how to get 10 properties in 10 years. • Business Development – how to create and grow a successful business and have the perfect tools to maintain it

Jack is from THINK Investment Realty and is the Guru of all things property and provides: • Research to get the right property in the right area to maximize growth and yield • Negotiates on your behalf for maximum benefits to be included • Tenant ready investment properties to take the hassle out of investing • Completely oversees the construction, build or development from start to finish

Even the most successful owners find owners it difficult to itorganise personal finance, Even the mostbusiness successful business find difficult their to organise their personal finance, especially when it comes to retirement. on selling business forbusiness a ‘lump sum’ especially when it comes to Relying retirement. Relyingyour on selling your for a ‘lump sum’ may not always solution yousolution were hoping for which can lead poorlead financial maybe notthe always be the you were hoping foroften which cantooften to poor financial decision-making and lack of opportunity to plan. decision-making and lack of opportunity to plan.

thinkmoney.Com.au thinkmoney.Com.au

BUSINESS MATTERS 21

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I look at how toI look makeatyour your worlds from colliding Two of the risks a of sellingkeeping howmoney to make your mon keeping your worlds from colliding Twoofofselling the risks a work for you, not thefor bank is the secret to isstress free investing. business for retirement are: work you,and not the bank and the secret to stress free investing. business for retirement are: onconcentrate debt reduction, teach my business clients how to clients concentrate 1 - Finding a 1 buyer at thearight on debt reduction, I teach my business how to - Finding buyer at theI right and the ability and to invest separate their life into three price and time.price and time. organisation the ability to in separate theiror lifefour into threeorganisation or four outside of the business anbusiness exit ‘columns’. being - life, business, 2 - Maintaining business that outside ofasthe as an ex ‘columns’. These being - life, business, 2 -aMaintaining a is business that is These investment and ifportfolio they have a if strategy. still relevant in still the relevant market by investment and they have a strategy. in the the time market by the time portfolio self managed superannuation fund. you want to retire. self managed superannuation fund. you want to retire. While you mayWhile be anyou expert your mayinbe an expert in y own field, you own may field, not have I theninlook improve You don’t haveYou to look backtoinlook timefar back you the may not have the I then looktoat strategies to improve don’tfarhave timeat strategies experience platforms and platforms lifestyle because let’s face it, lifestyle to see how fasttothings change. experience in finance lifestyle because let’s face it, lifestyle in finance see how fast things change. investing plan. is stores everything. We look at the We perfect I remember when video hire stores investingthe to perfect formulate the perfec is everything. look at the perfectto formulate I remember when video hire is sections important to the timetototake work banking structure for allstructure of the sections were almost a were licence to print money.to print It istake important the time to banking for all of Itthe almost a licence money. out what is, and what your life andofmost at are amazed Television repair businesses are businesses almost ofare out what your planyou is, and what yourare lifeamazed and most at your plan Television repair almost have to do to achieve a fresh thecheap freedom that be achieved unheard of now in the era of cheap have to it. doHave to achieve it. Have a thecan freedom that can be achieved unheard of now in the era of set of their eyes lookset at of your whole purely by getting organised withorganised their television and our disposable natures, eyes look picture. at your whole pi purely by getting with television and our disposable natures, We often get soWe busy working our working in money and accounts. Unfortunately, I could go on…I could go on… often get soinbusy money and accounts. Unfortunately, business takingbusiness care of everyone else, most business people get theirpeople get their taking care of everyone most business we forget timetototake set the our time to set banking advicebanking from… advice a bank.from… Often a bank. Having a backHaving up planatoback allow theto allow wethe forget Oftento take upfor plan for the Isn’t it time to put we go the bank with hand risk of not selling, goals. Isn’ta itstrategy time to in put a strate we go to hat the in bank with hat goals. in hand risk or of the not ability selling,toorpass the ability to to pass place to be to comfortably step we are justand grateful they to they the business onthe to business children, on or even place to be able to comfortably we are justagree grateful agree to able to children,and or even offwhatever the mouse wheel itswheel time when its tim lendyour us the funds and whatever keep it runningkeep to supplement your off thewhen mouse lend us accept the funds and accept it running to supplement to retire? sets up for us. It’s retirement isn’tretirement a bad idea. to retire? the bank manager sets up for us. It’s isn’t a bad idea.the bank manager Call us today... like asking the like mouse where put the asking theto mouse where to put the Call us today... cheese really. Having the right finance and platform, Having theplatform, right finance and cheese really.

5 reasons why property is a smart investment in 2014 01

safe as houses

There is a reason why “safe as houses” is a well-known saying: it’s true. According to research by AMP, Australian property has increased in value at a rate comparable to that of the share market since 1926 – an average of 11.4 per cent per annum, despite a succession of wars, disasters, recessions and crises. More importantly, it has done so without the volatility of the share market too. It’s a bricks and mortar investment, something you can touch and feel that can’t disappear.

tax breaks

There are huge benefits to having a tenant and the tax man pay off your investments for you. In some cases, even the most conservative property can turn into a cash flow positive wonder after tax breaks. Let’s look at a few. depreciation One of the most underrated and overlooked tax benefits is depreciation. This works best when you buy or build a brand new property. Depreciation on a $500,000 property can vary between $10,000 and $25,000 per annum tax deduction, depending on the quality of fixtures and fittings. This costs you nothing and is like a gift from the government. It certainly makes the choice of buying new versus old almost obsolete. New usually wins hands-down! cLaimabLe expenses

seCure growing inCome in retirement

Moving on from super to retirement, the biggest positive about investment property is that it continues to grow; therefore your income in retirement will grow. Most investments start to retract when you retire and start to live off the proceeds. With properties increasing in value, so does the rent, leading to long-term increasing income in retirement. The kids don’t miss out either. Property forms a huge wealth handover in estate planning. Property enables you to live well in retirement and still provide an estate for the security of your loved ones. All in all, property is one of the biggest wealth creators in Australia.

you Can use leverage

Using other people’s money to make you money is one of the biggest benefits of investing in property. Banks will lend up to 90 per cent of the value of a property, which means a $50,000 investment can change into a $500,000 investment. The great part of this is you will earn, in the above example, 11.4 per cent on the whole amount. For example: Eg $50,000 x 11.4 per cent = $5,700 $500,000 x 11.4 per cent =$57,000

property is flexible – investment styles

Using the right accountant can make a difference too. There are a number of things that could be claimed that are often overlooked, including stationery and computers to travel. It’s worth taking stock of Property is a remarkably flexible investment. No matter what your financial what is being claimed on your tax now – review this with your accountant aims are, you should be able to find an investment strategy to suit your to make sure you aren’t missing anything. needs. For example: negative gearing

Long-term capitaL growth

Another gift from the government is the fact that if your investment is making a loss instead of a profit, the loss is considered tax deductible. That means if you are on 30 cents in the dollar you will get back 30 cents on every dollar you have paid tax on. It is important to note that negative gearing and the subsequent tax deduction should be considered a bonus, not the purpose of the investment, for two reasons. The first reason is that it isn’t worth throwing away $1 to get the 30 cents back. The second is that the government can change the rules at any time. So while you are building a property portfolio, treat the tax effectiveness as a bonus and always buy the best investment with the best growth potential, rather than trying to maximise tax benefits.

If you have time, it is the best way to build a retirement nest egg. Property has historically proven to deliver capital gain. Choosing the right area at the right time, with the right supply and demand ratio and demographics, can magnify your results. This forms an important part of property research.

superannuation Self-managed super funds (SMSF) are becoming very popular. More and more people are taking control of their own superannuation because it gives them the ability not only to get more involved with their own investment choices, but also to invest in property due to the changes in legislation regarding borrowing within super. Until this option became available, most were stuck within the confines of managed funds and corporate super.

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positive cash fLow By choosing properties where rents outweigh holding costs, you will have the ability to ‘hold’ more properties in your portfolio. However, this sometimes comes at the cost of higher risk and the possibility of volatility. It is important to look at all aspects of the investment and have plans in place to mitigate those risks should something change. adding vaLue There are many ways of adding value to a property to increase equity, therefore increasing the opportunity of buying more. Renovating, subdividing and changing the use of a property are just a few ways to do this. A word of caution – it is vital to do a feasibility study before buying the property. It is amazing how much these things actually cost, and often the sound of it is much better than the actual financial result.

you CaN’T… aGaIN THINKTHINK you CaN’T… THINKTHINK aGaIN

knewbit a little bit “i knew a“ilittle about investment about investment but i learned so but i learned so muCh more from muCh more from going togoing the to the workshops workshops with with Chris Childs” Chris Childs”

Mitchell Adams Mitchell Adams what I wantedwhat and I wanted told her and I told her Twenty-two-year-old Sunshine I wanted properties in 10 Twenty-two-year-old Sunshine I wanted 10 properties 10 in 10 Coast of one, Mitchell years. to be financially Coast father of one, father Mitchell years. I wanted to beI wanted financially Adams the familyindependent electrical independent to do what I want Adams runs the familyruns electrical to do what I want business like a lotwhen of people business and like a lot and of people I want.” when I want.” running their own company, running their own company, big ask, but with Sounds like a Sounds big ask,like butawith struggled financially. the expert help struggled financially. theofexpert help of the Think the Think was saw until MitchellMoney saw team, Money That was untilThat Mitchell Mitchellteam, was Mitchell was an article offering a free able to break into the property able to break into the property an article offering a free consultation with Thinkmarket. Money.He now market. now hopes that consultation with Think Money. hopesHe that He in says, “I went in about by the age of by 35,the heage will of be 35, he will be He says, “I went about a year ago and spoke financially with financially to independent to independent a year ago and spoke with [Childs]. me whether choose whether he works or not. choose he works or not. Chris [Childs].Chris She asked meShe asked

thinkmoney.Com.au thinkmoney.Com.au

TM0314_002

Toni and Tim Ferris DebbieEckhoff and Warren Eckhoff Verilyn HortonVerilyn Horton Toni and Tim Ferris Debbie and Warren Beerwah couple, Caloundra With credit card debts, store cards Beerwah couple, Toni and Tim Toni and TimWith credit card Caloundra resident Verilynresident Verilyn debts, store cards Ferris, about were sceptical about and a bad investment Horton has and a bad investment Ferris, were sceptical Horton has been single forbeen six single for s under their under their acceptingadvice any financial advicebelts, Little Mountain like many women belts, Little Mountain accepting any financial years, and likeyears, many and women couple Debbiecouple Debbie due previously. to being burnt The Warren Eckhoff herhad position, and Warren Eckhoff due to being burnt Thepreviously.and her position,inshe little toshe had little could see little could seeinlittle couple finally discovered Chris show for it financially. Howe light at the end of their financial couple finally discovered Chris show for it financially. However, light at the end of their financial Childs and Think Money and have thanks to the Think Money te tunnel. That was until they spoke Childs and Think Money and have thanks to the Think Money team, tunnel. That was until they spoke never looked back. Verilyn hasof taken with the team Think Money Verilyn who has taken never looked back. control her control of h with the team at Think Moneyatwho finances and learned to mak helped turn their world around. With finances and learned to make helped turn their world around. With Theteam Thinkhelped Money team helped The Think Money smart investment choices. sound advice Debbie and Warren smart investment choices. sound advice Debbie and Warren the couple convert their home the couple convert their home have built a strong property portfolio. have built a strong property portfolio. to ashowing line of credit, showing loan to a line ofloan credit, Verilyn says, “IVerilyn knew asays, little “Ibitknew a little b Debbie “Chris set everything setsays, everything them how to use credit cards Debbie says, “Chris about them how to use credit cards about investment butinvestment I learned but I learne up separately our daily from lives,our daily lives, right much more from going to “the right way”.“the They areway”. now They are nowup separately from so much more so from going to the whereas before we were stressing whereas before we were stressing working independently from any workshops with working independently from any workshops with Chris (Childs) Chris (Childs about food bills. Now, our lifestyle about food bills. Now, our lifestyle government and have you’ve got to keep going to government payments and payments have – you’ve got to–keep going changed we seem to have hasn’t changedhasn’t but we seem tobut have proofed their retirement, onI those things. I just lo future proofed future their retirement, build on those build things. just love heaps more money.” heaps more money.” more and more.” free from debt.free from debt. learning more learning and more.”

BUSINESS MATTERS 23

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Certitude Life Coaching

NLP LIFE COACH ~ ABUNDANCE FACILITATOR ~ HYPNOTHERAPIST ~ SPEAKER

Lorraine Enright

HAVE YOU BEEN OVERWHELMED WHERE YOU ARE UNSURE OF WHICH DIRECTION TO GO? HOW ABOUT YOUR HEALTH OR ENERGY LEVELS ARE THEY BEGINNING TO FEEL DEPLETED? WHAT ABOUT GIVING ALL OF YOUR TIME TO OTHERS AND FORGETTING ABOUT YOURSELF?

Have you been overwhelmed where you are unsure of which direction to go? How about your health or energy levels are they beginning to feel depleted? What about giving all of your time to others and forgetting about yourself? With life circumstances pulling us in all directions it can become very overwhelming and some may find that depression can even take a hold. Values, beliefs and predominant operating patterns which have filtered to your unconscious mind have a massive impact on how you live your life. Even the words we say to others and to our self (self talk) also has a huge impact to how we live and attract things to our life. How would it be to live your life seeing, hearing and feeling that you are living life from passion and to the fullest?

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Certitude Life Coaching is a solution focused business. Lorraine supports and educates individuals to go from mind clutter to mind clarity. Using techniques and strategies, working with you to increase your consciousness about what you want personally and professionally. Supporting you to release whatever is getting in the way of achieving it, releasing the toxic mind waste. This allows you to move forward living life with more confidence and clarity filling it with love, health and happiness. To know more contact now via either website www.CertitudeLifeCoaching.com.au or call 07 5438 7049 or mobile 0408 827 116. You can also download the free App and sign up to our monthly newsletter and receive your Free gifts. As an additional bonus, when you sign up place your postal address in the field required and you will also receive the Replenish Mind, Heart and Spirit Connection CD.

BUSINESS MATTERS 25

mayoralbusiness

MAYORAL BUSINESS with Mark Jamieson

Back in the 1970s a large employment agency in London which carried out regular job surveys discovered a surprising statistic. Adding up all the job ads in the morethan-dozen newspapers in London at the time (remember this was pre-internet) and all the vacancies registered with employment agencies and the Centrelink equivalent, what percentage of the total available job market did they collectively represent? 90 per cent? 70 per cent? Actually: eight per cent. Hard to believe, but the fact was the vast majority of jobs were dealt with and filled on a word-of-mouth basis. I don’t know if that’s still true today, but I suspect it probably is – and it underlines how much can be done through the more modern term of networking. So much of what we need to know and do to run a business successfully

Networking is also advertising for your business – and it’s cheap by comparison. It can also be fun, while you meet new people and have a great opportunity for one-on-one marketing. costs money and time – but often not the kind of expense which appears on a balance sheet. What better way can you garner important knowledge about a variety of business aspects than by rubbing shoulders with a variety of business operators?

of inactivity, which Sunshine

great job strengthening the quality

Coming from a business background, one of the most important goals I can see for council is to ensure we are networking in as many opportunities that arise. We have many messages we need to put out to our ‘shareholders’ – the residents of the Sunshine Coast. If we don’t keep communicating what we are doing in as many forums as possible, we risk our reputation becoming a government stereotype

Coast Council certainly is not. Recently I attended the launch of the 2014 SCENE Program, which is one of our best networking operations. SCENE stands for Sunshine Coast Events Network – and it does a and enriching the diversity of events in the region, increasing job opportunities and providing a forum for discussion and innovation. SCENE holds an annual program of event management workshops on topical subjects addressed by industry professionals. The program details are already set for the year and if you want to find out more about them, visit www.sunshinecoast.qld. gov.au/sitePage.cfm?code=scene.

Sunshine Coast Mayor Mark Jamieson keeps BM readers up to date on what’s happening on the Coast.

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M A G A Z I N E

BUSINESS MATTERS 27

Your how, Not your what

VALUE

matters

security surveillance matters DAVE COLLIDGE | EYEWITNESS SECURITY

NETWORKING WITH YOUR EXISTING CLIENTS When I was a much younger man, I remember my dad dragging me out of bed at midnight to row a tiny clinker dingy across the Rubicon River. On the other side, and after lugging a bagged up 75 yard ‘Grab All’ net through a kilometer or so of boobialla scrub, we would end up on Seven Mile Beach. Half a dozen pulls of the ‘grab all’ would see us with our quota of big fat flounder (all else being returned to the ocean), and sitting around a drift wood camp fire until dawn. I have to admit that was as close as I ever got to understanding anything about the term ‘Net Working’ or should that be ‘Networking.’ Over the years I have attended many ‘Networking’ sessions. I met heaps of people who were there to promote their business and thus, their own interests. I met even more people who were there because of the free beer, and perhaps a sausage roll or two. I do not ever remember meeting anyone who was there to give. It occurs to me that the most important networking one can be involved in, is that done with existing clients. Make sure that they are properly supported. Take an interest in their business, and make sure you understand how the service you are providing them in their efforts. Above all, never leave them with a problem. This is probably even more important if you are dealing with a technology based service or product. Anyone buying technology based products, such as surveillance equipment, alarm systems, or access control gear, should first check the specifications sheets to make sure what is being offered is the best available gear to fill their needs. Once that is done, they should make sure the company providing the equipment or service is capable, competent and has a strong after sales support history. Most reputable companies will be pleased to provide contact details of existing clients to help potential clients determine their credentials. My understanding of ‘Networking,’ is obviously akin to that of a complete Neanderthal. My fishing knowledge is only slightly better, but if you can avoid the midnight starts, I reckon it is more fun.

What our clients say... “Wow! What an amazing company. My 92yo mother had problems with a prowler. I called Dave on Wednesday and we had security in and working 24 hours later! Highly recommended.” Gerard Castles “We are very impressed with the level of service and technical support supplied by Eyewitness Security Systems. The professionalism and attention to detail has improved our security management which has lead to positive business outcomes.” Wesley Hazell, Mornington Park Waste Transfer Station “We are happy to recommend the services and effectiveness of Eyewitness Security Camera Hire. We had concerns about money being stolen and had been unable to come up with a solution to expose the culprit. Within a couple of days of having the Eyewitness camera in place we had concrete evidence of the crime being committed and were able to confront the employee involved with irrefutable proof that they had been involved - a very satisfying and relieving outcome.” Paul Crantock. C.E.O. Tandara Lodge Aged Care

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Dave Collidge Managing Director

0419 664 044 ABOUT THE AUTHOR Dave has an electrical engineering background and has been involved in the security surveillance industry for the past 10 years, so has the knowledge and the experience to offer the best advice and the best security solutions. 28 ISSUE 61

www.eyewitness.net.au

Eye Witness

Video Security Specialist

matters

brokerage matters ROD RUSSELL | SAVVY BUSINESS SALES

CAN I SELL MY BUSINESS TO A COMPETITOR? Up until recent years, most business owners would never have contemplated selling their business to a competitor. There are several reasons for this, generally it was due to the competitive rivalry they had developed, or the obvious one; “I don’t want them to see my figures.” Well, things certainly have changed, and now we often see competitors as being the obvious choice to purchase industry related businesses. When you analyse this scenario it makes good sense - they take out a competitor, expand their customer base, increase buying power and the product range, and they get the big bonus of industry trained staff. Perhaps the biggest attraction though, is the additional revenue which is gained without increasing fixed expenses such as rent and electricity, administration costs, logistics, sales staff, advertising and insurance etc. The scales of efficiency prove the above can dramatically increase profits and market share. As an example, we have a business returning profits of approx $500,000 per annum to the existing owner. We are direct marketing this to their competitors as a bolt on business, which would offer returns of $800,000 to them, as they already have the platform in place. This method will achieve a much higher price than we would by offering the business to the general market.

Well, things certainly have changed, and now we often see competitors as being the obvious choice to purchase industry related businesses. Of course, this approach needs to be done carefully, as there’s always a risk that the buyer may not proceed to settlement, therefore exposing your clientele, staff details, suppliers, lease details and any weaknesses in your business. Considering this, it is strongly recommended you engage a specialist business broker with the experience and know how to deal with these delicate situations. At the end of the day, your feared competitor may turn out to be your new best friend!

SCAN HERE TO VIEW VIDEO

ABOUT THE AUTHOR Rod’s unrivalled professionalism and years of experience have earned him the reputation as the Sunshine Coast’s most successful business broker. He continues to raise the standards in business sales.

Business Matters Magazine

The Sunshine Coast’s most respected business magazine is being offered for sale. This high profile production delivers ten quality editions per annum to almost every business house on the Sunshine Coast from Beerwah to Pomona. Several prestigious business awards highlight the fine-tuned systems and procedures in place to ensure ongoing success. The profitability is bound to impress as will the unique lifestyle opportunities on offer from owning your very own magazine publication.

Expressions of Interest Closing on 6th June 2014 Rod Russell on 0409 931 600

Q RIDE

Solid reputation, car and motor cycle license training, located opposite Caboolture Transport Department. Successful, profitable, a registered provider and very easy to manage with little competition, fully equipped turn key business, current owners retiring. Excellent opportunity for those that love the freedom to get outdoors.

Priced to sell at $249,000 + SAV

Jeremy Bycroft 0418 829 235

Award Winning Landscape Business This awarding winning landscape business has been established for 15 years with a huge turnover and makes profits of approximately $300,000 per year. They offer a full service from Consultation, Design and Construction. There is no shortage of work available for this business at the moment and there is great scope to grow further. A closer look at the business will highlight this is an outstanding opportunity.

$599,000 + SAV

Michael Yared 0431 172 889

The White House Noosa

A beautiful business which ticks all the boxes including a stunning waterfront location, easy opening hours (10-4.30pm) impressive profits and low rent costs. The unique gifts, homewares and busy location ensures constant flow of happy customers keep coming back. Established 12 years ago by current owner this iconic business will sell quickly. www.thewhitehousenoosa.com.au

$115,000 + $30,000 stock Rod Russell 0409 931 600

Welcome Jim Beard Jim is dedicated to providing 5 star service with absolute integrity to ensure communication is clear for buyers & sellers. Success operating & understanding the accommodation industry led him to being involved in the sale of motels & management rights, where he quickly amassed in excess of $15,000,000 worth of settlements. If you like dealing with a straight shooter then you will love dealing with Jim.

Jim Beard 0429 444 066

T 5444 3300 E sales@savvybusiness.com.au

www.savvybusiness.com.au

BUSINESS MATTERS 29

matters

insurance matters ANTHEA O’SULLIVAN-KOVACEVIC | AOK RISK SOLUTIONS

When life rains on you,

WE HAVE YOU COVERED

FIVE THINGS YOU SHOULD KNOW ABOUT INSURANCE 1. Workers compensation is only for work. You know those really nasty accidents that you pass on your way to work in the mornings? Yep, those unfortunate people are probably in for some extreme financial hardship if they don’t have their own income protection. Workers comp does not usually cover injuries that happen when you’re travelling to or from work, on days off work, or on holidays etc. So if you work a 40 hour week, you’re probably only covered for 24 per cent of the time. 2. You can have your superannuation pay for most or all of your insurances. If you think you can’t afford life insurance, TPD and income protection, and you have a super fund, then think again. There are also many other benefits to running some of these through a good super fund, such as tax benefits etc. If your super fund is a bit average, it’s easy to roll your superannuation over to a fund that can provide a more superior insurance for you. Ask your adviser about this, and whether it would be your best strategy. 3. It usually doesn’t cost any more to have an insurance specialist set up your policies than it does to approach a life insurance company yourself. I’ve come across many policies that were set up by the insured person themselves. It’s never pretty. Get professional advice, it’s too important to ‘wing it.’ 4. ‘Oils ain’t oils.’ Not all Insurance policies are the same. Refer to point three again. 5. Yesterday or today is the best day to start your cover. As each day/week/month passes, our bodies get older, and illnesses and injuries can happen to that body, thus, we can become less insurable. Note: The less body problems you have at the time of taking out a policy, the cheaper it is.

You can have your superannuation pay for most or all of your insurances. If you think you can’t afford life insurance, TPD and income protection, and you have a super fund, then think again. There are also many other benefits to running some of these through a good super fund, such as tax benefits etc. ABOUT THE AUTHOR Anthea O’Sullivan-Kovacevic has 10 years’ experience in the personal insurance industry. Locally based on the Sunshine Coast, she will happily come to your home or office during or outside of business hours, to set up a policy that will give you peace of mind. 30 ISSUE 61

Ask yourself... Am I sure that my Life Insurance cover would really leave my partner/family debt free? Would it be enough for my kids’ education costs to aged 18 and beyond? Do I have Trauma Cover? (This covers cancers, heart disease, strokes etc.) Would it support 100% of my expenses for 12 months if needed? Is it enough to allow my partner to stop working to be my primary carer? Did you know your Insurance can be paid for by Superannuation?

5414 9030 | 0409 342 552 | www.aokrisk.com.au Anthea O’Sullivan-Kovacevic, founder of AOK has 10 years’ experience in the Insurance industry and trades as AOK Risk Solutions (ASIC No.236099).

matters

education matters GENEVIEVE HUDSON | SUNSHINE COAST GRAMMAR SCHOOL

COLLABORATIVE LEARNING

The concept of collaborative learning, the grouping and pairing of students for the purpose of achieving an academic goal, has been widely researched and advocated throughout professional literature. There’s an old adage that says ‘two heads are better than one’. Collaborative learning teams are said to attain higher level thinking and preserve information for longer times than students working individually. But why is this so? Groups tend to learn through ‘discussion, clarification of ideas, and evaluation of other’s ideas’. Perhaps information that is discussed is retained in long term memory. By definition learning is social in nature. Using different mediums, whether it be books, discussions, technology or projects we study and develop new ideas. We impart ideas and share perspectives with others. Collaboration is a learned process. If managed correctly, it is a powerful tool that can allow educators to tap into new ideas and information. Some ways to include best practices for collaborative learning in our classroom include: Establish group goals. Effective collaborative learning involves establishment of group goals, as well as individual accountability. This keeps the group on task and establishes an unambiguous purpose. Keep groups midsized. Small groups of 3 or less lack enough diversity and may not allow divergent thinking to occur. Establish flexible group norms. Research suggests that collaborative learning is influenced by the quality of interactions. Interactivity and negotiation are important in group learning. Build trust and promote open communication. Successful interpersonal communication must exist in teams. Allow groups to reduce anxiety. When tackling difficult concepts, group learning may provide a source of support. Groups often use humour and create a more relaxed learning atmosphere that allow for positive learning experiences. Use real world problems. Experts suggest that project-based learning using open-ended questions can be very engaging. Focus on enhancing problem-solving and critical thinking skills. Design assignments that allow room for varied interpretations. Keep in mind the diversity of groups. Mixed groups that include a range of talents, backgrounds, learning styles, ideas, and experiences are best. Technology makes collaborative learning easier. Collaboration has the same results via technology as in person, increased learning opportunities. Be wary of “group think”. While collaborative learning is a great tool, it is always important to consider a balanced approach. Value diversity. Collaborative learning relies on some buy in. Students need to respect and appreciate each other’s viewpoints for it to work. Twenty-First Century teachers are moving away from being dispensers of facts to conductors of learning. Through relevant learning experiences, teachers should aim to inspire a culture of inquiry where students collaborate, innovate and think when applying their acquired knowledge to new situations. In order to develop the school as a collaborative learning community, the entire staff community needs to have a common vision and agreed upon outcomes for student learning and performance. Innovation is flourishing in the world around us and innovative schools need to have a vision for powerful and collaborative learning experiences to prepare our students for their future.

ABOUT THE AUTHOR Genevieve is the Assistant Head of Primary School Prepatory - Year Two at Sunshine Coast Grammar School - an independant Christian P-12 co-educational school located at Forest Glen. She is passionate about partnering with families to ensure students have every oppurtunity to achieve and pursue their individual interests. BUSINESS MATTERS 31

matters

i.t. matters JACK SWANEPOEL | ALL COMPUTER SERVICES

MICROSOFT SMALL BUSINESS SERVER – SBS – WHAT IS ITS FUTURE? The Sunshine Coast is mostly ‘small business central’ as far as I.T. infrastructure is concerned. Many businesses are using Microsoft’s Exchange, SQL, Sharepoint and Server products, but are not big enough to afford Microsoft’s expensive Enterprise products. To provide for just this market, in 2000 Microsoft developed its hugely popular ‘Small Business Server’ or SBS, which incorporated these products into a single machine. But what is the future of SBS? Microsoft is vigorously pushing its cloud products, and there is no known planned successor to SBS 2011. The industry believes the small business roadmap to be as follows: Server itself – being continued with server 2012 Exchange – being pushed into the cloud, with Office 365 Sharepoint – being offered alongside Exchange in Office 365 SQL – still able to run on server 2012 In addition, whole servers can be hosted in the ‘cloud’. The benefits? Virtual servers hosted in the cloud – IAAS - Infrastructure As A Service No hardware cost – and no expensive hardware upgrades later Flexibility – servers can be up- and downscaled very easily to meet requirements Multiple servers can be configured for redundancy, failover and load-sharing Server products are available anywhere, not just in your office

Worry Free I.T. Worry Free I.T. Worry Freeyour I.T.I.T. Let us Let us worry worry about about your I.T. Let us worryso I.T. operations, that you operations, soabout that your you can can operations, so that you can focus business focus on on your your business focus on your business 24/7 service 365 day availability 24/7 service 365 day availability 24/7 service 365 day availability Prompt remote or on-site response Prompt remote or on-site response Prompt remote or on-site response I.T. Helpdesk I.T. Helpdesk I.T. Helpdesk Multi-site and mobility service Multi-site and mobility service Multi-site and mobility service Cloud solutions and integration Cloud solutions and integration Cloud solutions and integration Certified, industry accredited engineers Certified, industry accredited engineers Certified, industry accredited engineers Professional, progressive I.T. Professional, progressive I.T. Professional, progressive I.T. Quality, action, speed and delivery Quality, action, speed and delivery Quality, action, speed and delivery Competence, capability, dependability Competence, capability, dependability Competence, capability, dependability Our customers are our partners and our friends Our customers are our partners and our friends Our customers are our partners and our friends

The caveats? Cloud-based products depend heavily on good quality internet access Monthly subscription costs – you never really own it More complex skill set required to manage and administer it SBS 2011 is still commercially available as a product, so if you intend to stay with the 2011, you can still purchase this for now. But if you’ve had your SBS solution for a few years, or would like to know more, now is the time to have this discussion with your I.T. provider. ABOUT THE AUTHOR Jack Swanepoel has been solving I.T. problems for businesses for over 28 years. Born in South Africa, Jack is ecstatic to be living and working right here on the Sunshine Coast. 32 ISSUE 61

w w w

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matters

legal matters MITCH DEVINE | DEVINE LEGAL

CONFIDENCE

WARNINGS AND UNFAIR DISMISSALS In order to avoid an ‘unfair dismissal’ claim under the Fair Work Act 2009 (the Act), an employer firstly must have a valid reason to terminate, and secondly, afford the employee procedural fairness. Employers more often than not have a valid reason to dismiss, but fail when it comes to procedural matters. Inherit in affording an employee procedural fairness where the conduct in question relates to performance, is a consideration as to whether the person had been warned about that unsatisfactory performance (see section 387 of the Act). Essential to the defence of an unfair dismissal dispute, is the publication of a valid ‘warning’ to the employee concerning the conduct in question. In Fastida Pty Ltd v JB Goodwin (2000) AIRC 223, the former Australian Industrial Relations Commission considered the issue. In that case the employer contended that it had provided the employee, Mr Goodwin, with a number of verbal warnings concerning his conduct, including the work he was required to perform and his frequent use of the telephone. The Commission found that the employee had not been appropriately warned about his conduct, resulting in a finding of an unfair dismissal, and an order for the payment of compensation. On appeal, the findings were not disturbed. The full bench gave an insightful explanation as to what will count as a ‘warning’ for the purposes of the Act as follows:“We think a warning must: identify the relevant aspect of the employee’s performance which is of concern to the employer; and make it clear that the employee’s employment is at risk unless the performance issue identified is addressed. In relation to the latter requirement, a mere exhortation for the employee to improve his or her performance would not be sufficient. We also note that we accept that these criterion are to be applied in a practical and common sense way, taking into account the employment context.”

Not sure of your next move? Devine Legal specialises in problem solving for employees and employers. Mitch Devine

The reasoning of the Australian Industrial Relations Commission was recently approved by a full bench of the Fair Work Commission in Heran Billing Group Pty Ltd v Anneveldt (2003) FWC FB 4744. The Commission has made it clear that ‘unofficial warnings’ will not count as a warning. Accordingly, a warning process should be formalised and documented in writing to avoid this evidentiary pitfall. Putting aside circumstances of serious misconduct, a successful warning will give the employee an opportunity to remedy their behaviour, and in the absence of compliance, provide the employer with a footing for procedural compliance with the Act. *Warning: The content of this article is in the form of an academic paper and the opinions expressed herein are generalised. The application of principles referred to can alter from case to case. No reliance should therefore be placed on the opinions expressed in this article without detailed consideration of the circumstances of the case in question.

Devine Legal can offer you confidence in taking that next move.

DEVINE –LEGAL–

Phone 5479 1006

ABOUT THE AUTHOR Mitchell is the principal of Devine Legal and is accredited by the Queensland Law Society as a Specialist in both Workplace Relations and Personal Injuries Law.

mdevine@devinelegal.com.au www.devinelegal.com.au SERVICING THE SUNSHINE COAST AND BEYOND

BUSINESS MATTERS 33

Tear

uT o e m

eep k d n

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seo

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see some of our work online. from website to print And digitAl we Are A one stop shop

full service design Agency A full service design agency is one which assists a client through the entire design/branding process, from concept to completion. where the clientâ&#x20AC;&#x2122;s design, marketing, copywriting and creative needs can all be met in one convenient place.

34 ISSUE 61

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matters

hr matters SALLY DESCH | HRM CONTRACTING & CONSULTING

FIND YOUR NEXT RECRUIT THROUGH NETWORKING As we know, the world has changed the way organisations recruit for their next employees, and the social media platform has presented a dynamic shift in the head hunting process. However, when you strip the social media platform back to its bare bones, it has just provided another forum for connecting with people and good old fashioned networking.

Next HRM Event Team Building DIY

Consider what strategies your business currently uses for business development networking, and explore the opportunity to leverage these strategies for workforce planning. Tips for using networking as a strategy for recruitment: Create a broad network through a variety of forums Support your local networking events Ensure you have the right people representing you at face-to-face networking events and online Implement a Social Media Policy that provides guidelines for how your company is represented online Be open about your workforce profile and your future workforce plans Engage those employees who are interacting with your clients and suppliers in your workforce requirements Consider attending business expos and career events and sending your most engaging team members along to represent you Know your organisational values and the behaviours you are looking for in your workforce, and ensure these are demonstrated across the team – this will attract potential employees with similar values and behaviours Support your activities with a robust recruitment and selection policy and procedure, or engage professionals to screen your contacts – this demonstrates a high level of professionalism and legal compliance When you utilise networking as a recruitment tool, and it is supported by a professional and compliant recruitment and selection process, you are increasing the rate of success for your new hire and reducing the risk of them leaving in that initial on-boarding period. This is because you have already developed a relationship naturally and over time, where they have gotten to know you and your business prior to being engaged in it.

ABOUT THE AUTHOR Sally has been in the HR industry for almost 20 years. She is very passionate about people and getting the right fit. She started HRM to provide a personalised service, not just to put bums on seats. 36 ISSUE 61

Creating a cohesive team environment can be challenging. In this 2 hour workshop participants will learn how you can utilise a range of team building activities within your workforce to engage and develop working relationships and ultimately achieve greater productivity and results for your business. Attendees will gain an insight into the benefits of team building and walk away with some specific activities they can run for their own team.

WORKSHOP DETAILS WHEN

Thursday 19th June

TIME

9am - 11am

WHERE

Urban Espresso & Wine, 4/5 Innovation Parkway, Birtinya

PRICE

$110+GST

RSVP

ask@hrmcc.com.au

P. E.

1300 962 258 ask@hrmcc.com.au

www.hrmcc.com.au

right people. right careers. right choice.

matters

laughing matters DR PAUL DEVER | OCEAN ORTHODONTICS

NETWORKING IS CENTRED AROUND LISTENING Some of the greatest advances in my professional career over the years have come from the personal connections that I have made. To me, the old adage of, “It’s not what you know, but who you know,” rings true, to a certain extent. However, tenacity and perseverance do also play a large part in success. As a 15 year old working at Kmart as an after school job, I felt that I could relate to most of my customers on some level. In more recent years, I have learned that this ‘skill’ which I have unknowingly cultivated over the years, is referred to as EI (Emotional Intelligence). Andrew Coleman (2008) defined EI as, “The ability to monitor one’s own and other people’s emotions, to discriminate between different emotions and label them appropriately, and to use emotional information to guide thinking and behaviour.” In the past, as a general dentist, and now as an orthodontic specialist, it was, and still is, important for me to know and recognise what emotions an individual patient presents to me with. Do they have a dental phobia? Are they happy to be here, or are they here under protest (usually as a result of a parent’s wishes)? It is in this way that the adage above plays into my everyday work - do I know “who” my patient really is? And how can I best help them?

Knowing someone as a ‘real’ person who has feelings, beliefs and emotions is the greatest ‘networking’ I can achieve as a person and a health practitioner. The question then begs, how does all of this tie in to ‘networking strategies?’ For me, ‘networking’ is centred around listening to others and establishing what are the most important aspects in their life. Knowing someone as a ‘real’ person who has feelings, beliefs and emotions is the greatest ‘networking’ I can achieve as a person and a health practitioner. My biggest hope is that my patients can understand this and assist me to help achieve their desired treatment outcome in the manner in which they are most comfortable.

Adult Orthodontics, It’s Never Too Late Members of the Australian Society of Orthodontists

Dr Pat Hannan

Dr Paul Dever

SCAN HERE

ABOUT THE AUTHOR Dr Paul M Dever BSc BDent(Hons) DClinDent(Orthodontics) MRACDS(Orth). Paul joined Ocean Orthodntics in 2012, and lives locally at Bli Bli with his wife and two children.

Orthodontic treatment can be successful at any age and adults especially appreciate the benefits of a beautiful smile. Whether you’ve disliked your smile your entire life or you’d like to improve your health and self-confidence, we can help. At Ocean Orthodontics treatment options are flexible and we can offer orthodontic solutions that have minimal impact on your work and lifestyle. For further information visit our website.

BASED IN WARANA, SERVICING ALL OF THE SUNSHINE COAST

Phone 5493 3200 www.oceanorthodontics.com.au

Embrace the Experience BUSINESS MATTERS 37

matters

leadership matters LEIGH RORKE | LEAD ON PURPOSE

WOULD YOU LIKE YOUR EMPLOYEES TO TAKE 100 PER CENT RESPONSIBILITY?

The assumption is often that they’ve employed the wrong people, or that employees naturally don’t want responsibility. Yet research and experience demonstrates that employees often thrive when there is a culture of 100 per cent responsibility in the workplace. This culture is consistent with outcomes of increased productivity, accountability, and innovation. To create this outcome requires us to look in the mirror at ourselves as leaders. Proactive changes may also need to occur in the training and performance management of employees. A culture of 100 per cent responsibility is created and requires the following six actionable values that I call the CREATE model.

Congruence - Congruence means that leaders ‘walk the talk,’ say what they mean and mean what they say. Sometimes this means that leaders are required to have honest conversations that don’t sugar-coat the facts. It also means that leaders behave in ways that are consistent with the expectations that they set.

“

Leadership is the ability to engage, mobilise and inspire others in a common purpose. It does not require a position or employees. It’s a mindset of responsibility, connection and initiative. Leigh Rorke

“

In talking to managers and self-employed business people, one of the biggest challenges they face is encouraging their employees to be productive, accountable, and responsible for their attitudes and outcomes.

Respect and acceptance for everyone - employees are not judged, criticized or made to feel inferior for not knowing things or for their differences. When everyone in your team understands how to respect different energy types, they work together with greater respect. Adult to adult interactions are the norm.

Expectation of an above the line culture - An above the line culture is when all members of the group avoid the tendency to make excuses, blame, gossip, and purposeless negative feedback, and instead focus on taking action, giving feedback with a purpose, and focusing on opportunities. Training in this model for team members shifts the focus away from excuse making and then it’s up to the leader to maintain the expectation that this is the way the team operates.

Alignment of leaders and employees with the core vision and values of the company, and alignment of the behaviour of its leaders with the stated values and vision.

Trust – Trusting employees to do their job by trusting their expertise and enabling them to set their own performance targets. Building a currency of trust with employees through congruence and respect.

Exchange - of ideas and value - 100 per cent responsibility cultures occur when information is openly shared, and regardless of their positions, employees are enabled to contribute ideas and value to the business. Intrapreneurialism is encouraged and validated. CREATE cultures require leaders to take a long look in the mirror, and then to release control and ask their employees to step up and take responsibility for their own outcomes.

ABOUT THE AUTHOR Leigh Rorke is a coach, speaker and facilitator who helps you to unlock your inner leader so you can get to the next level in your business and career. 38 ISSUE 61

NEED TO CONNECT TO YOUR TEAM?

DOWNLOAD YOUR FREE TEAM BUILDING DAY PLANNING CHEAT-SHEET AT...

WWW.LEIGHRORKE.COM/ TEAMBRILLIANCE LEAD ON PURPOSE { LEIGH RORKE 5449 2298 | leigh@leighrorke.com www.leighrorke.com

matters

insolvency matters RILEY JACKSON | DEBT RELIEF HOTLINE

DEBTSTROYER AGREEMENTS

A Debtstroyer Agreement can be your secret weapon against bad debt. It is a solution which can help reduce your minimum repayment amount and freeze interest and charges to give you more time to pay off your debts in one easy regular repayment – all without having a lasting impact on your credit rating or you entering into a form of bankruptcy. Essentially, it is an Informal Debt Agreement set up between you and your creditors, allowing you to repay the majority of your debt with minimal lasting consequences. Unlike Bankruptcy, a Debtstroyer Agreement won’t impact negatively on your credit rating and allows you certain financial freedoms declaring bankruptcy wouldn’t. Once you have entered a Debtstroyer Agreement those harassing phone calls from collectors and creditors will stop. Entering a Debtstroyer Agreement is simple. We look and assess your financial situation and if a Debtstroyer Agreement is right for you we will work with your creditors to come up with a realistic, achievable and sustainable repayment plan. The repayment amount will be calculated according to your income, cost of living and debts. Often, this can mean you are only repaying a percentage of every dollar you owe with all future interest frozen* so you can repay your debt quickly and stress free.

A Debtstroyer Agreement can be your secret weapon against bad debt. A Debtstroyer Agreement is also your best solution if you work in the Construction Industry and hold a BSA license, are a member of a professional body or your employer/industry does not allow you to be insolvent. If you think you may need some debt relief, talk to Debt Relief Hotline for a free confidential chat. Remember, the best advice is to act quickly while you still have options available. *This is provided you met all repayments under the Debtstroyer Agreement on time and in full.

ABOUT THE AUTHOR Riley Jackson has over 20 years in experience in assisting and developing strategies for individuals and small businesses on ways to improve their financial circumstances. Based locally but with Affiliates located across Australia, we are able to assist clients all over the nation.

Looking for debt relief? Debt Relief Hotline offers a range of positive solutions to your debt. Whether you are only just starting to feel the pinch or if your debts are spinning out of control, we have a solution for you.

Debt Relief Hotline can help with: Budgeting Debt Refinancing Debt Agreements Bankruptcy

1300 658 117 Debt Relief Hotline is an authorised online representative of Insolvency Administration Services Pty Ltd (RDAA 1337). Insolvency Administration Services Pty Ltd is a Corporate Credit Representative of Positive Solutions Finance Pty Ltd (ACL 41872).

www.debtreliefhotline.com.au

BUSINESS MATTERS 39

matters

outsourcing matters MONTY G. HOOKE | EZY VA

BUILDING RELATIONSHIPS ONLINE So most of us in business know that success comes from the connections we have with our market. In this era of online business especially, success doesn’t come from how great your product is, it comes from the experience your customers and prospects have. Regardless of how technology changes, I believe that has always been the case. I see a lot of business owners trying to over-automate, to the point where they lose connection with their market. So the question is, how do you find that balance between maximising your online efforts, whilst keeping your fundamental strategy of building relationships? In the past few years, marketing online has taken a turn, back towards customer engagement and experience. Five years ago, it was all about how big your list was, and how clever you could get with your marketing copy and collateral to get people to click through to buy, set an appointment, or whatever the action step was. People are now tired of getting your emails, the trend has changed. So big lists are still helpful, but if that’s your main strategy, you will get left behind. In 2014 and beyond, it’s not about big lists - It’s about creating communities where people engage with you, and through that engagement, they do the marketing for you by building your online presence. Here are my top suggestions for building your ‘Online Engagement Strategies.’ Think of your ‘Online Engagement Strategy’ like a networking event - Getting to intimately know three people is of far more value than making sure twenty people get your business card. Deploy a solid consistent social media strategy. Remember, Social Media doesn’t work as a static display of your business information. It works by you having very regular content that gets your audience engaged. Consistency is the key. ‘Likes’ on Facebook are great, but they mean nothing if the audience aren’t engaged with your content. ‘Educate’ instead of ‘Sell.’ If all you are interested in is pushing your products down people’s throats, you won’t get engagement. If 90 percent of your content is useful, educational, fun, and non-invasive, then the 10 percent where you sell will be far better received. Use videos in your social media, blogs, and email marketing campaigns. Videos are far more engaging, and they give you the chance to promote your message more easily than just text, as the audience doesn’t have the chance to judge and make their decision too soon. If this concept of ‘Online Engagement Strategies’ through social media and email marketing is new to you, or you wouldn’t know where to start with videos, work with a consultant or company who specialises in recruiting staff to help you.

ABOUT THE AUTHOR Monty G. Hooke is a ‘Serial Entrepreneur’, having had his first business at eight years old. Now with a passion for helping other entrepreneurs better leverage their time and natural abilities, Monty speaks at events and runs workshops, at the same running his companies in Australia and Asia. 40 ISSUE 61

matters

accounting matters MICHAEL THOMAS | THE LATERAL GROUP

11 WAYS TO REDUCE YOUR TAX The end of the 2013/2014 financial year is almost here, so nowâ&#x20AC;&#x2122;s the time to review what strategies you can use to minimise your tax. 1. Superannuation Contributions Individuals can make personal tax-deductable contributions to superannuation to reduce their taxable income. Please be sure to verify that you can comply with all the eligibility criteria for this deduction. 2. Ownership of Investments Review the ownership of your investments. Investments may have flexible and tax-free advantages. Please seek advice from your Accountant prior to making any changes. 3. Property Depreciation Report If you have an investment property, a Property Depreciation Report (prepared by a quantity surveyor) will allow you to claim depreciation and capital works deductions on capital items within the property. 4. Motor Vehicle Log Book Keep a record of your odometer reading as of June 30, 2014 or before, and keep all receipts/invoices for your motor vehicle expenses for a 12 week period. 5. Sacrifice Your Salary to Super If your marginal tax rate is more than 15 per cent, salary sacrifice can be a great way to boost your superannuation and pay less tax.

HAVE YOU OUTGROWN YOUR CURRENT ACCOUNTANT OR FINANCIAL ADVISOR?

Changing is easy... ASK US HOW! 07 5438 8630 Hi there! e it us at the Sunshin vis d an e Com and 28 ay M on po Ex s Coast Busines a TAFE 29 at the Mooloolab e great m so ve ha ll wi Campus. We and a bundle s on ati str on m de Xero on for of useful informati everybody!

6. Prepay Expenses and Interest Expenses relating to investment activities can be prepaid before 30 June, 2014. 7. Insurance Premiums Income protection insurance replaces up to 75 per cent of your salary if you are unable to work due to sickness or an accident. The insurance premium is generally tax deductable. 8. Work Related Expenses Keep work related receipts for tax deductible purposes. 9. Realise Capital Losses Sell non-performing investments before 30 June. 10. Defer Investment income and Capital Gains 11. Qualify for a Government Co-Contribution The end of the year is approaching soon, be sure to speak to your financial advisor.

SCAN HERE TO VIEW VIDEO

ABOUT THE AUTHOR Michael Thomas, Principal of The Lateral Group, has been in the financial business for over 30 years. He has strong expertise in accounting, business advice and financial planning.

More Time + More Money + Less Stress

www.lateralgroup.com.au BUSINESS MATTERS 41

matters

real estate matters BEVAN HORSNELL | BELLE PROPERTY

TOP TIPS TO CHECK OFF BEFORE PURCHASING A HOME Often potential buyers make the mistake of getting so caught up in looking at things that are aesthetically pleasing on the outside, rather than thoroughly inspecting the building they are looking at potentially buying. Before purchasing a house, it is vital that you appoint a professional building inspector to thoroughly check through the house for any problems. A professional building inspector will be able to diligently inspect all the finer details that a regular person doesn’t consider when purchasing a house. Spending a few dollars on a building inspector could save you from spending thousands of dollars down the track when you find out your dream home is nothing more than an expensive nightmare. Here is a list of the top things to check before purchasing a house: 1. Are the roof downpipes connected to storm water drains? 2. Can you spot any rust on the roof gutters? 3. Are there any cracks in the internal wall of plastering? 4. Inspect the roof lines from outside 5. Can you see if the ceilings are drooping? 6. Can you see any holes on the exterior perimeter walls of the building? 7. Can you see any cracks on the walls? 8. Can you see any mould in the bedrooms or bathrooms? 9. Is there evidence of water stains to the walls connected to the showers and or bath? 10. Look inside the cabinets where all the ‘wet areas’ are

bevan horsnell 0412 512 257

If you let the features of a home such as a big en-suite or kitchen sway you into purchasing a home rather than taking the time to analyse the actual condition of the building, you may just regret that when you’re paying thousands to fix the cracked walls and mouldy walls that you may have missed when you were focusing on the design.

Before purchasing a house, it is vital that you appoint a professional building inspector to thoroughly check through the house for any problems. ABOUT THE AUTHOR As Principal of Belle Property Buderim, and a resident of the Central Sunshine Coast since 1990, Bevan has great experience in local property trends, acquired through a large and established network of both business and community contacts. 42 ISSUE 61

“as individual as you are”

localsuccess

Eye Witness Security Cameras At the same time, Dave’s younger brother had developed state of the art digital IP surveillance software, but was having trouble finding suitable persons to commercialise it. AKM branched out into supply and installation of digital IP surveillance solutions in 2003. Despite the obvious advantages of computer based (Digital IP) surveillance, the industry has been very slow to move away from older analogue technology. Only recently (last couple of years) have the majority of providers moved over to computer based systems. Dave Collidge

Eyewitness Security Cameras P/L started out as ‘Asobi Kachi Management’ late in 2002. Owner Dave Collidge had just finished a 13 year stint managing a Silica Flour export business for an incredible and remarkable Queensland business man (and absolute gentleman) named Ross Burnett Maclean. (You will see the Ross Maclean Racing signage near the finishing post at Corbould Park). Dave had nothing to move on to, so AKM was set up initially to provide engineering advice to a huge Japanese conglomerate (Sumitomo) on a ‘do and charge’ basis.

As AKM ceased all other activity and developed into a solely surveillance company, Dave incorporated and registered the Eyewitness Security Cameras P/L name. Their point of difference is that they are ‘smart enough to know but small enough to care.’ Eyewitness are absolutely determined to form lasting relationships with all clients, and therefore have a very strong commitment to after sales support. The thing that surprises most people, is that in the past five or six years the actual cost of high resolution cutting edge technology surveillance solutions has virtually halved, while the quality of picture one can expect has almost

quadrupled. Recently, the Eyewitness team replaced an old analogue system (standard camera resolution comparison of 640 x 480 pixels) that cost the client over $20,000 only five years ago. The new system is running ten digital IP (two megapixel) cameras, and has four terabytes of storage and cost the client just over $10,000. There are any number of reasons clients use Eyewitness Security Cameras. Till management in small businesses is often a motivation (i.e. the till does not balance and they need to know why). Protection from random acts of aggression (i.e. someone keeps putting nails under the tyres of my car), public liability (all public venues have this motivation, but things like hydrotherapy pools have a special risk), crowd management (cameras at access gates of major sporting venues), behaviour management (i.e. bullying in schools can be pretty much eliminated if the school has a good surveillance system), and obviously protection of assets (vandals and thieves tend to move on if an area is under surveillance). Dave’s advice, “Always buy quality. The price will long be forgotten while you are still enjoying the benefits of a quality solution.” www.eyewitness.net.au

BUSINESS MATTERS 43

Over $41 million generated by BNI Sunshine Coast Businesses

BNI Sunshine Coast members have generated referrals for their fellow members resulting in business revenue for its members of $41,804,067.00 since 2005. That’s a yearly average of $40,586.47 of business per member. BNI is a business networking organisation with 6,600 active chapters and 160,000 members in 50 countries, it is the most successful business referral organisation of its kind. There are currently 215 BNI chapters in Australia with more than 5,000 member businesses. Last year the members generated an additional $256 million of new business through their involvement in BNI. Unlike other networking groups that are geared towards social interaction, BNI is focused entirely on generating referral business for its members. So much so that it only allows one person per business category in each chapter.BNI is a system that started in 1985 and has evolved and refined by the members to the system it is today. All the members have

to do is to adhere to the system and they get referrals. The key to the success of BNI Members is developing strong relationships both on a personal and business level. These relationships are based on both trust and knowledge of the members and their businesses. As part of each meeting the members educate each other on their business and who they would like to do business with while sharing referrals and exchanging ideas which could generate sales for their respective businesses. It is incredible that even through the GFC and the resulting economic situation we have gone through here on the Sunshine Coast that BNI members have been able to maintain this amount of business through networking in one of BNI’s local Sunshine Coast chapters. There are currently 7 chapters that meet on the Coast. They meet at Alexandra Headland, Buderim, Coolum, Maroochydore, Nambour and Noosa.

Here’s what some of our members had to say... “I (Nicki’s Professional Security Screens & Blinds) joined BNI Team Momentum in Buderim 4 years ago and have never looked back. My first year BNI referrals generated approximately $50,000 of turnover. This year we are currently at $126,000 being generated from BNI referrals with 3 months left in the financial year! Not only has BNI increased my turnover, but the group has allowed me to break into new markets/ demographics that would have been unachievable without the personal connections I have made in the group. Nothing opens the doors to a potential new client better than a warm introduction from someone they already know and trust. BNI is the single most important part of marketing strategy and success of my business.” Nicki’s Professional Security Screens & Blinds

“Just over 4 years ago, I was invited to a ‘network meeting’ by Mal from Noosaville Smash Repairs. I said “I’m not into that networking stuff!” I went along anyway and I haven’t looked back. After that first meeting I knew I HAD to join. I wanted the extra business. Over the years BNI has helped not only my business grow, but me as a person too and Noosa Tradewinds has become like a business family. When I joined BNI I was ‘just a cleaner’. Now I am a Business Owner! BNI is responsible for $78,487.20 of extra business this year, and each year it continues to grow. Joining BNI would have to be one of the greatest business decisions I have ever made.” Brooke Sanders Sparkling Noosa Cleaning

“I have been a member of BNI for 7 years after moving to the Sunshine Coast from Brisbane 8 years ago. I decided to join primarily to find more work but also to gain contacts in businesses on the coast from whom I might need services. What I didn’t expect was to get 80%-90% of my work from BNI and if I ever need a service and it is not available from within the group, there is always someone who knows someone. BNI has steered me through the tough economic times on the Sunshine Coast over the last 4-5 years.” Peter Hinz Electrical

“Upon joining BNI Winning Edge Chapter I set a target of what I wanted to achieve over a 12 month period with how many referrals I would get from the chapter and total income from those referrals. My target was 6 referrals over 12 months as I was advised being a Financial Planner that there is not a lot of referrals given within the first 6 to 12 months. And my income from those referrals would be around $9,600. But I actually received 20 referrals over the first 12 months and made 14 sales from those 20 and the income from those 14 referrals was $23,478. Not a bad return on investment with an out lay of $2,060 for the BNI fee including a fully cooked breakfast each week. I now know that on average each week I go to BNI I will make $489 this consists of total income of $23,478 over 12 months divided by 48 weeks at BNI and my average is growing. Why aren’t you a member of BNI?” Ken Filbey Elders Financial Planning

BNI chapters welcome visitors to come along to a meeting and meet its members. Who knows you may decide it is a good way for you to grow your business.

44 ISSUE 61

If you would like more information on BNI you can go to www.bni.com.au If you would like to visit a chapter please email BNI Sunshine Coast’s Executive Director Rob Warburton at rob.warburton@bni.com.au or phone him on 0411 692 399.

Below is a great variety of Networking Groups available here on the Sunshine Coast for you to consider. Joining groups like these is a great way to really build relationships with like minded business professionals. People really do need to get to know you, like you, trust you, before they will consider buying your products or services.

Today’s referral for tomorrow's business

BNI Power Partners meets at the Bean @ the Chapel at the Suncoast Christian College, Schubert Rd, Woombye at 7am every Wednesday morning. We welcome all Visitors however are looking at filling the following categories: Business Broker, Physiotherapist, Personal Trainer, Painter, Plumber, Air Conditioning Specialist For further information, contact

We invite you to join our mem bers for breakfast and meet ou r amazing team .

Jon Colley on 0412 170 314

TERRI COOPER NETWORKING Sunshine Coast • Quality guest speakers • Promote your business • Make new business contacts • No membership fee and no joining fee Get your FREE copy of The Top Ten Networking Tips at www.terricooper.com.au Phone Terri on 0412 556 412

Better Business Habits

Join our breakfast group Better Business Habits is for likeminded business professionals. We are about building friendships and sharing knowledge. We are looking for new members – are you a: Doctor, Dentist, Chiro, Physio, Masseuse, Business Broker, Business Coach, Social Media Expert, Printer, Graphic Designer

Contact John Pickering on 0401 717 630

Who are we? We regularly offer exclusive and heavily discounted joint marketing opportunities with the chance to make meaningful connections with like-minded business people. What we do! In supporting the local community, we provide a united voice for local business. Our members and guests share a social evening every third Wednesday of the month. Join now to receive 14 months for the price of 12 - $198 plus a one-off fee of $22 (GST incl). Gaye Williams on 0400 301 078 www.coolumbusinessandtourism.com.au www.facebook/SeeCoolum

We are less about networking for networking’s sake and more about working together to raise funds for local charities. Positive relationships and referrals of business then naturally flow.

 Connecting and inspiring dynamic business women  Variety of events and locations  Prestigious business awards program  Professional development programs and workshops

www.scbwn.org.au

Charities so far include Young Care, Sippy Creek Animal Refuge, Sunny Kids and Cystic Fibrosis, and currently Sunshine Butterflies. We are always looking for new members to support our great cause. One-off $100 joining fee plus $20 per fortnight (includes a hot breakfast). For more information, go to www.scba.net.au or contact Colin Mason on 0449 899 951 or Robyn Crommelin on 0418 184 043

TKTN THE KITCHEN TABLE NETWORK

A place for women to connect, form alliances and relationships Business networking and personal growth in a positive environment An open all hours networking opportunity via our online portal Tania Marsden 0403 644 304 tania.marsden@tktn.com.au www.tktn.com.au

 Group of local businesses that network to help build our clientele both within the group and from association.  Working together to learn and improve/ sharing of ideas/guest speakers.  Group policy is to have only one of any business thus avoiding conflict of interest.  Reasonable yearly membership, change of local venue every six months.

For further information, go to www.sunshinecoastbusinessbreakfast.com BUSINESS MATTERS 45

internationalsuccess

Living the big stuff.

Reinventing your life from where you are now. Today I’m sitting in a cafe in Mooloolaba, it’s pouring rain outside and I’m eagerly awaiting the arrival of a very inspirational woman. Kristine Carlson is best known as the wife of one of my very favourite motivational authors, the late Richard Carlson. Richard is best known for his Don’t Sweat the Small series including Don’t Sweat the Small Stuff... and it’s all Small Stuff, Don’t Sweat the Small Stuff at Work, Don’t Sweat the Small Stuff about Money, Don’t Sweat the Small Stuff for Teens, The Don’t Sweat Stories, What About the Big Stuff, Life can be this Good, etc, according to his bibliography, he wrote a total of twenty books. Kristine and Richard co-authored one of the all time best selling of the series, Don’t Sweat the Small Stuff in Love. Kristine has come a long way since 2006, when her husband died suddenly from a pulmonary embolism during a flight from San Francisco to New York, and has gone on to write her own National Bestsellers, Don’t Sweat the Small Stuff for Woman, Don’t Sweat the Small Stuff for Mums and Heart Broken Open. I asked Kristine for the three top things that she would recommend to our readers to start doing today, and here is what she said;

1. Breathe before you speak. This makes you a better listener, and being a better listener will make you more responsive to life. When you’re more responsive to life, you react to life. I’ve found that doing this really makes a world of difference to the people around me, because it ensures that they know that what they have to say matters. Some of the best ideas come from listening and responding to what is being said by the people in your life.

2. Love your partner. SCAN QR CODE HERE TO WATCH KRISTINE’S TEDX TALK

Every morning when you wake up, think of three things that you really love about your partner. In relationships we often get caught up in focussing on the negative aspects of our partners, and let’s face it, after about three to five years, the things that we fell in love with in our partners turn out to be the very quirks that we now curse our partners for! Think about what you love and what you have, and be thankful for it.

3. Unplug.

Breathe before you speak. This makes you a better listener, and being a better listener will make you more responsive to life. When you’re more responsive to life, you react to life.

With the business of today’s world, we have very little time to unplug. I find it’s highly important to start every day off right. Start every day off with a spiritual practice, meditate, do something that calms you. Just think of this, if you were to wake up every morning and do something that completely calms you and makes you feel happy and at peace with the world; when you go into work each morning, that happy, peaceful energy will spread throughout your workplace, making everyone else happier to be there with you!

Kristine has certainly had a trying past eight years, but she has made the choice to be positive. As each challenge comes, she stays present to what she needs to take care of, and lets go of the rest. She says she has learned not to worry or stress about the things she cannot change, because she could never be an inspiration to anyone if she allowed her thoughts about life to spiral down. When you’re feeling stressed out, you just have to remember that if you let the small stuff distract you, everything spirals down. What we don’t want to do is let the little things take away from a bigger experience, which is where we’re going to find our creativity and where we’re going to find the inspiration in our lives. Kristine reminded me that happiness and peace are really moment to moment choices, and whenever we are upset, as long as we can see ourselves as the products of our own lives and our own choices, we can back off, and remember to choose happiness and peace. Of course it takes effort being a conscious person, it’s far easier to be asleep in life than to be awake, but your life is just that much better because of it! So don’t sweat the small stuff so you can live the big stuff! www.kirstinecarlson.com

46 ISSUE 61

localsuccess

Get back into life

Belinda Bull from Joyful Growth has worked for more than 25 years in the public mental health system. When she moved back to the Sunshine Coast just over a year ago, she decided to set up a private practice. At present Belinda is the only occupational therapist working privately in the mental health field on the Sunshine Coast. Belinda is passionate about helping people to set goals and achieve them. She particularly looks at how emotional and mental health impact on enjoying life. Belinda helps people to do the things they need to do and want to do and gain a sense of confidence, purpose, and fulfilment. She helps them to attain a better work/life balance, and to manage stress at work or at home.

Belinda Bull

Belinda shares that she loves seeing people: Find a reason to get up every morning Overcome or work through anything that gets in the way of living a life they want

“Love what you do. Authenticity comes through when you talk to people!”

Gain or regain a sense of choice and control over their life Feel a sense of self-worth Live a life that holds meaning for them Achieve a goal they’ve been working towards The kind of people that Belinda generally helps are: People who are adjusting to a life changes, retirement, career changes, empty nest syndrome People experiencing stress, anxiety, depression People feeling overwhelmed with home or work responsibilities People lacking direction or feeling unsatisfied with their life

SCAN QR CODE TO VIEW VIDEO

Belinda says, “I think everyone can benefit from learning how to better manage change, stress or anxiety, how to grow in confidence, how to set goals and achieve them, and how to live according to their values.” We asked Belinda for her number one networking tip, she said, “Love what you do. Authenticity comes through when you talk to people!” www.joyfulgrowth.com.au

Be in the best health

of your life!

$500 Discount!

mention Business Matters

Freecall: 1800 644 733 or visit www.lvs.com.au

Ultimate Health Retreat Terms & Conditions: 10 day program only. Excludes all other discounts and offers except for couples discount. Subject to availability.

BUSINESS MATTERS 47

Top tips for borrowers looking to enter the property market Buying property is one of the biggest financial commitments most Australians will ever make. It doesn’t matter whether it’s your first, second or seventeenth purchase, you will always have some serious questions, and at times, doubts. In an effort to make entering the property market a little less overwhelming, Mortgage Choice in Buderim offers the following tips:

Identify your property needs: Write down a list of features that your ideal property must have, including the number of bedrooms and bathrooms you require. Once you know exactly what you are looking for, you can narrow down the list of homes you wish to inspect.

Property Business Workshops

Research the market: Take the time to thoroughly

10 JUNE

Debt Reduction and Building Wealth Through Property

8 JULY

Buying Property through your SMSF

research what you can get for your money in different localities by consulting with real estate agents, property advisors, reputable property websites, and by attending open houses. The more time you spend doing this, the better idea you will have of the true value of a property in your chosen area.

13 MAY where

12 AUGUST Young Adults - Invest in Your Future With Property where

Mortgage Choice Level 1, Ballinger Place Ballinger Road, Buderim

time

5.30 pm - 7.00 pm

cost

FREE

rsvp

Kaia on 5476 9333 or kaia.hunter@mortgagechoice.com.au

19 JULY

Property Business - For Women

Consider the financials: Make sure you know where you’re at financially. Create a carefully detailed budget, so you truly understand your cash flow situation, can see where savings can be made (so you have more for your deposit), and get to know what repayments you can really afford. Ideally, the difference between your net income and outgoing expenses should be more than your expected mortgage repayments.

Know your limit: Loan pre-approval lets you head into the property purchase process knowing the maximum amount you have to spend on the property. This is best done through a mortgage broker, who can check your borrowing capacity across a wide number of lenders.

Explore all of your options: Do not settle for the first loan you see. Compare loans from big, small and lesser known lenders to find a financial solution that is suited to your individual needs and circumstances. Did you know that different lenders can offer varied loan amounts to the same borrower? The same goes for interest rates, features, fees, accessibility and approval turnaround times. Be sure to compare your options.

Would you like to ask Linda a question? Email your question to linda.ireland@mortgagechoice.com.au

Property Business The Lounge Bar, 5/19-23 First Avenue, Mooloolaba

Join us for a fun an informative workshop just for the girls. Do you want to buy an investment property or build a property portfolio but don’t know how? Would you like to live financially free? You’ll learn how, in our supportive and motivating quarterly workshops. Please RSVP for more details. time

9.30am - 12.30pm

cost

Cost: $60 (includes lunch)

rsvp

Kaia on 5476 9333 or kaia.hunter@mortgagechoice.com.au

LINDA Property Business For Women

KAIA Young Adults

LIAM Debt Reduction

Join Linda Ireland for an informative session on investing in property.

COLIN SMSF

We asked a few of our advertisers to share their top strategy for successful networking.

CHEMDRY SUNCOAST One of the best networking events we have found are the Business Matters launches. We attend them whenever possible and enjoy the opportunity to meet other like-minded professional business people. My tip would be to not oversell your product or service at these events, rather use the opportunity to connect and catch up later.

QUEENSLAND BOOKKEEPING SERVICES Networking can be a highly successful business marketing strategy if tackled in the correct way. My networking tip for anyone wanting to give it a go is look at networking as a social event to get your brand out there and for other people to get to know you as a person. You are getting out and about to show potential clients or referral partners who you are and what you stand for, not to sell directly to them on the night. It is also not a flash in the pan marketing strategy, you need to go to the events regularly so that you are a familiar face and you can build solid relationships.

QLD TRADE PRINT Our main networking strategy is attending trade shows. They are both inspiring and motivating and you can develop some great relationships from these events. The most important thing is to be prepared to step outside your comfort zone if you are not a natural networker. Put yourself out there and talk to people.

SUNCOAST 1300 793 544 www.suncoast.chemdry.com.au

Carlee Webber 0427 745 944 www.queenslandbookkeepingservices.com.au

Unit 11, 9 Premier Circuit, Warana P: 07 5493 7900 www.qldtradeprint.com.au Unit 2, 18 Premier Circuit, War

Phone: 07 5493 7900 | Fax: 07 5493 7911 | Email: admin@

VL G D

Ashleigh Allan Meet my daughter Ashleigh Allan, Ashleigh is just back from a year and half travelling and is back on the Coast for good. She is looking for a Monday to Friday 8.30 to 5 full time job on reception or in admin. Ashleigh has worked for the magazine on and off over the last four years, she is great at writing, great at editing and great with attention to detail.

About Me I am confident and ambitious with a large amount of practical hands-on customer service and travel experience. Resourceful and proactive, I combine effective communication skills, initiative and resourcefulness with my enthusiastic and bubbly personality to create the best possible outcome for both the customers and company whilst working alone and as part of a team. I am always eager to learn and would love to work in a challenging, fast paced environment.

To contact Ashleigh please call 5444 4456

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BUSINESS MATTERS 49

numberbusiness

NUMBER BUSINESS Further, many business people may not be aware that an inexpensive way to increase competitiveness is to create ‘networks’ WITHIN the business. with Ted Fitzgerald

Sunshine Coast’s Numbers Expert

NETWORKING…JUST A ‘FEEL GOOD’ DIVERSION?

that larger size companies enjoy. The same research suggests

Or a path to innovation and better business?

that by joining business networks, small firms can have access

Albert Einstein once said, “Insanity is doing the same thing over and over again and expecting different results.” So if you are one of the thousands of small business people on

to resources, complementary skills, capabilities, and knowledge not internally available. We have all heard the truism that it is just as important to ‘work ON the business’ as it is to work in it.

the Coast, and you are not happy with the way business

And whilst there were some benefits regarding sales

is going, it might be useful to take Einstein’s advice and

growth by such exposure; the REAL benefits from external

try a different approach to the way you are working.

networking came from the new ideas and innovation that

The good news is there is a fair body of research that supports

could flow. Innovation is the basis of superior commercial

the proposition that by networking with a wide range of firms

performance and increased competitiveness. Importantly,

outside the business, smaller firms can obtain the advantages

the innovation process also transforms the firm’s internal

50 ISSUE 61

numberbusiness

Firm size by employee numbers

Management activities that encourage better use of knowledge, information and skills within the business

Firm size by employee numbers

0-4 persons

7.7%

All industries

11.2%

5-19 persons

14.9%

Construction

7.8%

20-199 persons

23.3%

Agriculture/fishing

8.5%

200+ persons

20.7%

Accomm/food Services

9.7%

Table 1.

Table 2.

capabilities, making it more adaptive to the many unexpected

prepare for each session. This sharpens the focus and quality

changes that are regularly forced upon small business.

of discussion and further increases a sense of ownership.

Further, many business people may not be aware that an

Table 1 (taken from ABS-Innovation in Australian Business

inexpensive way to increase competitiveness is to create

2010-11) shows how bigger businesses use internal

‘networks’ WITHIN the business. It can be as simple as

networking techniques to increase productivity. And even

allocating 1-2 hours at the end of each fortnight to informally

more sobering for the Sunshine Coast, Table 2 show that

discuss challenges and search for new ideas to increase

three very important local industry sectors underperform.

internal efficiencies and innovation. It can both bond staff

To learn the many benefits of networking, get involved with

relationships and foster a greater sense of ‘ownership’ by

your local Chamber. And most importantly, look through

an employee in the business that pays their wages. As a

Business Matters to join in the many valuable events that can

suggestion, make sure that staff are given ‘homework’ to

help expand your horizons and expose you to new ideas.

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feature

N e t w o r k i n g Can you learn to love it?

by Alex Mitchell For every nightmare story of people shoving business cards in your face, there’s another of laughter, connections, support, and camaraderie. So what’s the difference? Are some groups better than others, or are some people better at the craft of networking? Perhaps it’s a little of both. Like many business choices, a one size fits all approach rarely gives the best results. Success is found in checking out the options and finding one that suits your needs and your personality. If you are the type who looks for meaningful one to one conversations with other business owners, thrusting yourself headlong into a room full of black suits, armed with only a handful of business cards, is likely to leave you cold. Likewise, if you have a burning desire to share your expertise and enthusiasm with everyone in the group, an hour or two sitting quietly listening to a speaker may send you home feeling unheard and unloved. We are extremely lucky on the Sunshine Coast to have so many networking events to choose from. They are all as different as we are; the trick is finding where you fit in. Ask yourself these questions to help you find what you are looking for: What time of day are you available? Various events are held over breakfast or lunch, at cocktail hour, midweek or on the weekends. Of course you are too busy running your business to attend everything, so when suits you best? You may well find that people who keep similar hours to you have other things in common with your business. What are you looking for in speakers? Do you like learning new business skills, listening to inspirational speakers, delving in to personal development, or hearing about success from those who have achieved it? Do you like hands-on

activities or listening to theories and ideas? When you start looking into the groups on the Coast, you’ll find they each offer certain types of speakers. You may find that that what is relevant to you changes at different points in your career. What interests you right now? Who is offering that? Who is behind the group? Do you like their style? Is the group part of another business? Is it not for profit? The personality and motivations of the facilitators will direct the personality and motivations of the group, so it’s important to find one aligned with your own philosophies. What kind of people would you like to mix with? Do you yearn to be supported by others who are on a similar path – people that understand where you are in business and want to learn and grow alongside you? Or are you looking for a room full of potential clients, hungry for the help you can give? Where are these people hanging out? What communication style suits you? Does the thought of doing a 30 second pitch leave you with sweaty palms and a dry mouth, or are you the type who needs some ‘stage time’ to feel your message has been shared? Do you like to do structured activities or are you quite comfortable to grab a glass of wine and start chatting to whoever looks friendly? Each event has an agenda; some have lots of free chat time, others are heavily structured. Some put the spotlight on each participant in turn, and others focus their light only on the speaker. Check in with yourself for the answers to these questions. Then, when you have an idea what you want, go out and sample what’s on offer! Book yourself to one or two meetings with all the groups that seem to fit you. Very soon, you will find where your kind are gathering, and where you fit in. Remember to enjoy it! Networking can be a lot of fun if you let it.

Alex Mitchell is a book coach for business people, at www.AuthorSupportServices.com. In her spare time she facilitates the Sunshine Coast Women Entrepreneurs, a not for profit group of over 900 women who connect regularly to share experiences, collaborate and support each other. Each meeting includes a 1.5 hour hands-on workshop on a specific business building skill. 52 ISSUE 61

localsuccess

Looking ahead to see back–

a personal reflection.

You never know which experiences in your work life will make a difference later, and which ones you will never think of again. Looking back I am amazed how now, in my forties, I can see the purpose and value in so many things that didn’t make sense before. The boss that turned me off corporate through his fear driven management style, the staff member who succeeded in turning around his entire future after one ultimatum coffee chat, the business I started that exhausted me, that still runs today, a decade after selling it. Every step of the journey has a purpose; we just don’t always know what it is. Now, as I work alongside a university intern on one of my key projects, I find myself reliving so much of my past career path and extolling the importance of a broad view, real world experience, capturing the value along the way, finding mentors, and there is learning in everything. So while an autocratic, fear based manager depleted me back then, I now have a powerful commitment to being a leader who encourages, supports and guides. From my inspiring staff member, I learnt that changing the way we are can be done with a single choice. Experiencing challenges that take us out of our depth, while exhausting, also grows us the most, and while we might not always see our value and our success, others do. Our current perspective of ourselves is limited and narrow, take a step forward and look back and contemplate how you might see this time from the future, or just accept that it will look different then. Happy reflecting,

Rebecca Ramsay Feel free to chat or comment at www.clearlightcapital.com.au

BUSINESS MATTERS 53

peoplebusiness

PEOPLE BUSINESS

with Ken Wright

SILENT MESSAGES CAN MAKE OR BREAK YOUR FIRST IMPRESSION “First impressions are lasting impressions.” “The first impression is the only impression that counts and the only one that lasts.” “You only have one chance to make a first impression.”     Such sayings hint at the importance of your image, or your ‘silent message.’ In short, how you carry yourself -- physically, emotionally,

and intellectually -- is the key to charisma, because it profoundly affects how people react to you.

strong performance. And a negative first

This is an especially important message, not only when networking, but in all we do at work and in relationships. The leader’s mood, or perceived mood, is picked up from the moment they enter the building, and what goes through the office like wildfire is one of the following: “WOW the boss is in a great mood today!” or, “Watch out, the boss is in a bad mood today!” And these perceptions can be totally wrong -- the bad mood vibes could have been given off by the leader walking in, focusing on something else, and brushing past people whilst failing to acknowledge them.

across as uncaring or inept -- can cut off

Beware of the perceptions you create, whether it is at a networking event, at work, or at home. Remember the age-old saying, “Perception is reality.”

winning book The People Pill email

Image, of course, isn’t everything -- but it is important, especially if backed up by

impression -- saying the wrong thing, wearing the wrong clothes, coming relationships before they get started. The big components of your emotional image are a positive attitude, enthusiasm, and self-control. Outlook, of course, governs outcomes, and optimists are more likely to be successful as well as inspiring. This positivity is generally inside you, while enthusiasm and passion, on the other hand, are ways you show it to others. The response you receive from the world mirrors, in large measure, your attitude.   If you would like a free chapter on a leader’s impressions from my award me at Ken@Engage4Results.com www.Engage4Results.com www.ThePeoplePill.com

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54 ISSUE 61

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Bon Appetit! BUSINESS MATTERS 55

localhistory

Sailing history arrives on the Coast Diane Barrington and crew sailed their boat ‘Spray,’ as her owners affectionately call her, from Victoria to Bundaberg in 2006, and have now relocated their charter yacht business to Mooloolaba. “Due to Spray’s pedigree and heritage significance, we’re probably more custodians than owners,” says Diane. “We know she is the oldest yacht of her kind in Australia, and we’re pretty sure she is the oldest in the world. We’re privileged to have her as part of our family.” It was December 1896 when Spray’s original owner met Captain Joshua Slocom in Melbourne. At the time, Captain Slocom was on his way to becoming the first solo circumnavigator, and agreed to provide his yacht’s blueprints to have a replica made ‘in the Antipodes.’ This replica yacht, with modifications undertaken in the 1940s due to an altercation during a storm with Melbourne’s Brighton Pier, is ‘Spray of the Coral Coast.’ “We have so much of her memorabilia; ‘The Age’ newspaper article of 23 December 1896 announcing the arrival of Captain Slocom in Melbourne, photographs of Spray dating back to the 1920s, the first contract of sale in February 1933 for 250 pounds. She tells a marvelous story.” “Spray has had two lives already,” quipped Diane. “The Melbourne storm and the Bundaberg flood of January 2013.” While roped off to a pontoon in the Burnett River, Spray was hit by another yacht and taken out to sea. “By all accounts, we should have lost her. While still attached to the pontoon, we saw her dangerously close to a groyne at the river mouth. The river was running at over 25 knots and like so many other boats, she should have ended up on the rocks. It was heart breaking watching and waiting for the inevitable. But miraculously, she found her way into the channel and headed out to sea. I remember an old timer saying that Joshua Slocom’s good angel had taken her out to the safety of the sea.” Diane found Spray a couple of miles off the coast, taking on water but still roped to the pontoon. And thus began Diane’s second labour of love. “Her first refurbishment occurred throughout 2007, so that we could commence charter operations the following year, but subsequent health problems got in the way. It would be nearly five years before we would again be ready to start the business, but then the flood hit us, and so began our second effort at restoring this grand old lady of the sea to her former glory. We made all the below-waterline repairs in Bundaberg, and then sailed her down to Mooloolaba in 2013 to complete her restoration.” With all the hard work now well and truly behind them, the Barrington family is looking forward to operating their yacht charter business in Mooloolaba. “She is a unique, beautiful, ocean going yacht, which we hope will add another attraction to the Sunshine Coast. She evokes the romance of a bygone era, when sailing clippers ruled 56 ISSUE 61

localhistory the seas and life was less hectic” says Diane. “There are few things more relaxing than being aboard Spray with friends and a glass of wine - she just seems to captivate everyone who steps aboard.” Diane has already received enquiries for weddings, corporate events, memorials, fashion shoots and television. “I can also see us very quickly introducing historic cruises where people can experience the ambience of an historic blue water yacht and learn about her colourful life. Such cruises could be interactive,” said Diane, “with guests learning how to navigate her and even how to sail her if conditions permit.” Mr Magic and I personally had the pleasure to be included in the launch of the business on a beautiful sunset cruise, the Swedish style food was provided by Richie and Sanna Kidd from the Scandic Cafe in Maroochydore. On board were Mayor Mark and Lorell Jamieson, Jason and Ingrid O’Pray, Geoff and Lea Peters, Paul and Andrea Martin, all from Sunshine Coast Regional Council, myself and Dranko Magic, Simon Ambrose from Sunshine Coast Destinations, and Richie and Sanna Kidd from The Scandic Café. We were lucky enough to be entertained by the amazing Robyn Brown and Shaun - Robyn Brown Jazz Duo. Also on board were Randall and Diane Barrington, Mitch Barrington, Captain Rob Van Veenendaal, all with Spray Cruises. With this issue of the magazine being about networking, I can really imagine a small networking evening on board the boat. Diane said they are mostly targeting intimate business groups, intimate weddings, and farewell gatherings in a positive environment to friends and family after small funerals. 0411 368 130, spraycruises@gmail.com, www.spraycruises.com

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feature

It’s Not Rocket Science by Paul Barrs How much time do you spend attending

2. Those who attend events because

Chances are though, we’re more

‘networking events’ in the local area?

they know it’s good to be there, and

than just one – and that’s where

Have you noticed that there seem to be

to put their face in front of others

the best results are wrought.

some people who are at all the events?

who already know them. They don’t

I bet ‘they’ spend more time than you or

go in for the hard sell, but they

I do… but the thing is it’s not the TIME

understand the wisdom of ‘staying

that’s important, it’s the QUALITY of

in touch’ with potential prospects.

time that matters most. How we spend

3. Then there are those who go

The thing is though; the thing that we ‘miss’ is that these same principles apply online with social media through groups and ‘networks.’ And while most of us would say, “I don’t have time for

that time for the reward received.

to events because they GO to

such things,” if you were to compare it

Let me explain -

events. Not only is it important

to the time you may spend at various

There are three groups of people in the

to be there, it’s IMPORTANT to

‘real world’ networking events for the

be there (subtle difference!). It’s

return received (and don’t deceive

‘business events networking game.’

the social thing, the butterfly, the

yourself – there IS a return sought from

1. Those that go to events with the

‘being seen’ that matters most.

these events, even if it’s only intrinsic)

sole purpose of pressing the flesh

Though many of us would be shy

and getting leads. They’re there to

to admit it, we’re more likely to

promote what they do and seek out

be one of these than the other;

those who are potential prospects

and there’s nothing wrong with

to talk / do business with later.

that, each serve their purpose.

– when you look at the time v return ratio, you may find that similar time given to Online Networking opportunities can return an even higher ROI. But like anything, it takes time.

Bartercard: helping businesses grow on the Sunshine Coast for over 22 years Thanks Bartercard for the last four years. I have bought so many fantastic things on Bartercard including tickets to motivational speakers, holidays, computers, even a pedigree kitten. I pay rent on Bartercard and just recently purchased a property paying the deposit on Bartercard.

The more we investigate the opportunities in Bartercard the more doors open, especially within the hospitality sector. Taking the time to better understand the Bartercard system has shown us how to access revenue previously lost in room nights that would otherwise have expired valueless.

I can honestly say it has been great for my business. Thanks again for your service and always smiling demeanour.

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Bill Darby Director, Rumba Beach Resort

58 ISSUE 61

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feature

I’m a ‘member’ of two different online communities (groups); one on Facebook and one on LinkedIn. My time commitment to these is occasional, but each time I contribute I make it count and I make it worthwhile for others in the group. Did you notice that keyword, contribute? I add VALUE to the group and it returns value to me, yes, REAL value, tens of thousands of dollars in sales and services each year. The keys to making this happen are (1) make sure you become involved in the right ‘groups.’ The two I mentioned before are targeted to local Queensland businesses. (2) When you get involved, actually get INVOLVED. Participate in conversations, answer

questions – add value! And (3) when an opportunity comes up to offer your products /services in answer to someone else’s need, do so without a bullish approach. Be gentle, be humble, and be willing to help. Just as you would (or should?) in a more traditional ‘offline’ networking situation.

Paul Barrs has been helping local businesses online since 2002. He has spoken locally, nationally and at international seminars as an authority on internet business strategy, SEO and Content Marketing. Looking for better results online? Contact Paul by visiting www.PaulBarrs.com/bm

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localbusiness

Art & Soul A forum for local artists to showcase their art within a precinct that is passionate about community Art & Soul. Local businesses of Duporth Ave, Maroochydore have come together to create a forum for local artists to display their works. The trail will begin along Duporth Ave starting in May before the final exhibition on 24 May where people can view and purchase whilst mingling in an artistic atmosphere of music, food, artists and of course lots of soul! www.artandsoulonduporth.com

Shades Café and Wine Bar Sets an Evening Scene for Noosa Junction Located in the Noosa Junction strip, Shades Café and Wine Bar has morphed from a day café, originally opened with the name ‘Lazuli Blue,’ to a successful dining venue offering an all-day breakfast menu, traditional favourites, and an extensive tapas variety. With the celebration of their two years of business just gone by, Shades Café and Wine bar are full steam ahead on maintaining their purpose of ‘a home away from home, with genuine service and an atmosphere of real people – a Noosa Institution.’ The team at Shades Café and Wine Bar are dedicated to creating a relaxing and comfortable environment where everyone leaves with a smile.

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60 ISSUE 61

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A chance for you to meet other business owners and learn how you can have greater influence with both your staff and with your customers. This Free* event marks the completion of our ‘Leading with Personality’ series and is designed to offer clear and succinct strategies for use in your everyday work. Bookings essential. when where time cost rsvp

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SPECIAL OFFER! Use the code BMM to receive 20% off the cost of any future bookings made directly through us for all Business Matters readers. To reserve a place at the Mooloolaba Surf Club, or to make a booking or inquiry, please email: michael@ausidentities.com.au or call 0411475114

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BUSINESS MATTERS MAGAZINE

CA L E N DA R MAY/JUNE MONDAY MAY

TUESDAY

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WEDNESDAY

SATURDAY

SUNDAY

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Five-O-Five Club, Nambour Civic Centre, Centenary Square, Nambour, Ph: 5475 7777

Big Pineapple Music Festival, The Big Pineapple, Woombye, www. bigpineapplemusicfestival.com

Wildlife Emergency Car Rally, a fundraiser for Australia Zoo, www.

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16-18th Noosa International Food & Wine Festival, Various Locations, Noosa Heads, Ph: 5447 5666

Sanitarium Weetbix Kids TRYalthlon, Stockland Park & Kawana Aquatic Centre, Bokarina, Ph: 5437 7666

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www.moonleetaekwondo.com.au

Facebook Profiles, Facebook Marketing for Business, www.thecreativecollective. com.au/events

National eHealth Record, Nambour Library, Nambour, Ph: 1300 542 727

Market Chef 2014, Eumundi Markets, Eumundi, Ph: 5442 7106

National eHealth Record, Kawana Library, Kawana, Ph: 1300 542 727

Mooloolaba Wharf Twilight Community Markets, every Friday, 4pm - 8.30pm

Gluten Free Living, Beerwah Library, Beerwah Ph: 1300 542 727

16-18th Noosa International Food & Wine Festival, Ph: 5447 5666

The Creative Collective, Advance Face Book for Business, www.thecreativecollective. com.au/events

Five-O-Five Club, Nambour Civic Centre, Centenary Square, Nambour, Ph: 5475 7777

Palmwoods State School Country Fair, Starts 12 pm with Grand finale Fireworks at 6pm, Ph: 5453 2444

Taps Mooloolaba Buskers Comp Round 2, www.tapsaustralia.com.au

Cooroy Market, Maple St Cooroy, 8am - 1pm

Gluten Free Living, Coolum Library, Coolum Beach, Ph: 1300 542 727

Pomona Country Markets, Stan Topper Park, Pomona, Ph: 5485 2330

Gluten Free Living, Nambour Library, Nambour, Ph: 1300 542 727

Mooloolaba Wharf Twilight Community Markets, every Friday, 4pm - 8.30pm

Kawana Waters Farmers Markets, Lake Kawana, 7am - 12noon

Caloundra Country & Farmers Market, Currimundi State School, Buderim St, Caloundra

JUNE 1

Think Money Specialist Workshop, 55 Sugar Rd Maroochydore, www.thinkmoney.com.au Melbourne International Comedy Festival Roadshow, The Events Centre, Caloundra, Ph: 5491 4240

The Creative Collective, You Tube/Video Marketing, www.thecreativecollective. com.au/events

Gluten Free Living, Kawana Library, Kawana, Ph: 1300 542 727

Grow Your Profits, Maroochydore Library, Cotton Tree, Ph: 1300 542 727

Moon Lee Taekwondo Self Defence Classes, Nambour Primary School Sports Hall, Nambour

28 2014 Sunshine Coast Business Expo, Sunshine Coast Institute of TAFE, Mooloolaba

HAYCROFT WORKPLACE SOLUTIONS

Keeping Employment Simple

Think Wealth 4 Women Education Event, 55 Sugar Rd Maroochydore, for info www.thinkmoney.com.au

Eumundi Markets, Memorial Drive, Eumundi Market Chef 2014, Eumundi Markets, Eumundi, Ph: 5442 7106

3 Hot Business Event, Paul De Gelder, Events Centre Caloundra, check out the HBE Facebook Page

62 ISSUE 61

FRIDAY

Think Money, Budget Bootcamp (Clients Only), 55 Sugar Rd Maroochydore, www.thinkmoney.com.au

Discover the iPad, Cooroy Library, Cooroy, Ph: 5329 6555

THURSDAY

Goal Setting for Wealth Education Workshop, 55 Sugar Rd Maroochydore, www.thinkmoney.com.au

Email us any events you have to magic@bmmag.com.au Phone 5444 4456 www.businessmattersmagazine.com.au

Business Matters Magazine New Issue Launch, Forty Five 51, 115 Bulcock St, Caloundra, www. businessmattersmagazine.com.au

Gluten Free Living, Maleny Library, Maleny, Ph: 1300 542 727

COMMUNITY EVENTS BUSINESS EVENTS

2014 Sunshine Coast Business Expo, Sunshine Coast Institute of TAFE, Mooloolaba

Five-O-Five Club, Nambour Civic Centre, Centenary Square, Nambour, Ph: 5475 7777

Cooroy Market, Maple St, Cooroy, 8am - 1pm

Mooloolaba Wharf Twilight Community Markets, every Friday, 4pm - 8.30pm

Moon Lee Taekwondo Self Defence Classes, Nambour Primary School Sports Hall, Nambour,

Property Wealth Workshop | Property Showcase, 55 Sugar Rd, Maroochydore, www.thinkmoney.com.au

www.moonleetaekwondo.com.au

Five-O-Five Club, Nambour Civic Centre, Centenary Square, Nambour, Ph: 5475 7777

Social Media Strategy, www.thecreativecollective. com.au/events

Market Chef 2014, Eumundi Markets, Eumundi, Ph: 5442 7106

Cooroy Market, Maple St, Cooroy, 8am - 1pm

Mooloolaba Wharf Twilight Community Markets, every Friday, 4pm - 8.30pm

Think Money Specialist Workshop, 55 Sugar Rd Maroochydore, www.thinkmoney.com.au

Five-O-Five Club, Nambour Civic Centre, Centenary Square, Nambour, Ph: 5475 7777

Power of Attorney, Kawana Library, Buddina, Ph: 1300 542 727

Mooloolaba Wharf Twilight Community Markets, every Friday, 4pm - 8.30pm

13th-15th Golden Beach Celtic Festival, Caloundra Power Boat Club

SCBWN, June Breakfast, Mooloolaba Surf Club, www.scbwn.org.au

Market Chef 2014, Eumundi Markets, Eumundi, Ph: 5442 7106

Mooloolaba Wharf Twilight Community Markets, every Friday, 4pm - 8.30pm

Cooroy Market, Maple St, Cooroy, 8am - 1pm

Caloundra Street Fair, Bulcock St, Caloundra

Think Money, Wealth Retreat (Midas Touch Clients Only), 55 Sugar Rd Maroochydore, www.thinkmoney.com.au Kawana Waters Farmers Markets, Lake Kawana, 7am - 12noon

Peregian Beach Markets, Peregian Park, Peregian Beach, Ph: 5448 1728

Eumundi Markets, Memorial Drive, Eumundi

Caloundra Street Fair, Bulcock St Caloundra

8 Taps Mooloolaba Buskers Comp Final, for more info www.tapsaustralia.com.au

Kawana Waters Farmers Markets, Lake Kawana, 7am - 12noon

Caloundra Street Fair, Bulcock St Caloundra

Eumundi Markets, Memorial Drive, Eumundi

World Environment Day Festival, Sunshine Coast Uni, Sippy Downs, www.wed.â&#x20AC;&#x2039;org.au/

Pomona Country Markets, Stan Topper Park, Pomona, Ph: 5485 2330 Kawana Waters Farmers Markets, Lake Kawana, 7am - 12noon Eumundi Markets, Memorial Drive, Eumundi

Peregian Beach Markets, Peregian Park, Peregian Beach, Ph: 5448 1728 Caloundra Street Fair, Bulcock St Caloundra Caloundra Country & Farmers Market, Currimundi State School, Buderim St, Caloundra

localsuccess

It’ll be AOK, we have you covered Growing up in country NSW, Anthea’s parents were typical hardworking farmers. For years Anthea watched on as her father complained endlessly to her mother about those damn insurance policies she had taken out. One day whilst working on the tractor, her father suddenly sustained an injury that unsuspectingly would cause him to have almost six months off work and lose his eye. Six months went by and he returned to work but shortly after returning, he was diagnosed with prostate cancer and took on the fight of his life for over nine months. A couple of years later he suffered a massive heart attack and underwent a triple bypass which stopped him from work for another year.

Anthea’s passion for being a wealth protection specialist definitely comes from the experience she had dealt with her father. She meets with her clients usually at their home or office, and falls a little in love with them each time. Her affinity for them builds very quickly. As she looks around their homes, the family photos on their walls, their trophies, their children and grandchildren, and then she knows; she MUST protect this family or person. She can see just how very hard they have worked to get where they are and see an absolute necessity to protect them. She respects their love for all their ‘stuff’ that they have, because ‘stuff’ can create ‘havingness’. And ‘havingness’ can give joy. Not happiness, but joy. Also very

important. Her relationship with these clients (who often become great friends) continues for years and years to come. Imagining the outcome for their whole family if her mother wasn’t so adamant about taking out the insurance policy she did is a daunting feeling for Anthea. They probably would have lost everything that they had worked 363 days a year, for 30 years at that point, to accumulate. The farm. The house. Everything. This is what encourages Anthea to help as many people as she can from similar situations. Anthea O’Sullivan-Kovacevic AOK Risk Solutions 5414 9030, www.aokrisk.com.au

Stunning new food menu ranging from breads, starters, entrees, mains, pizza and desserts... • New extensive beverage list • Best coffee • Wonderful scones, cakes all day, everyday • Some real treats

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Daisy’s Place provides an elegant and sophisticated alfresco dining experience within a flirtatious interior of luxury and style. Explore a delicious full menu of traditional recipes while relaxing within the tranquil outdoor and water landscaped gardens.

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FUNCTIONS, HIGH TEA AND GROUP BOOKINGS NOW OPEN 5 DAYS BREAKFAST, LUNCH AND DINNER - THUR, FRI AND SAT BREAKFAST AND LUNCH - WED TO SUN FULLY LICENSED AND AIR-CONDITIONED Email: reservation@daisysplace.com.au

www.daisysplace.com.au Bookings essential please call 07 5494 5192 during opening hours BUSINESS MATTERS 63

todd&Sami 64 ISSUE 61

weekdays from 5.30 am

www.hot91.com.au

magicmoments

MAGIC MOMENTS

with Dranko Magic Networking, just the sound of the word makes some people shiver. We don’t realize it but we are networking more than what we think. I was one these people, I didn’t realize at first that what I was doing was networking. I love golf, yes that’s right I really love golf. Getting out in the fresh air for a round for me is perfect. I tend to play with different people each week, so over a four and a half hour walk I get to do a lot of talking.

When you play you really begin to get to know the guys you are playing with. Where they live, what they like, what they don’t like, how many kids they have, what other sports they have played, where they grew up etc.

Networking can be doing something you love, it really is just about getting to know people, building relationships with someone that you may one day do business with. The next time they want or need your product or service, chances are they are going to think of you.

You don’t really talk too much at all about what you do. Yes it’s spoken about but very little. Once it’s all over you have the chance to play the best hole on the course the 19th. This is where you share a beer or two and a few laughs about the great round or not so great round you just played.

So next time you play a round of golf and your partner gives you a hard time, tell them you’re networking.

What has happened here is that you have got to know some new people, had a beer and a laugh. You have not pushed what you do at them and they have got to know you for who you are. This creates interest, when people get to know you, get like you, you have more of a chance they will do business with you. Vickie used to laugh at me when I used to say that my golf was networking, that was until we

3 4Is t5he7str9ess8of the5 7 R E T S N O M g in p e e k k o bo eating you alive?

actually started to do business with some of the guys from the club.

Until next time, don’t sweat the small stuff. Don’t worry, be happy.

Dranko Magic is the other half of Business Matters Magazine. He is our Operations Manager; this role includes professional photography, looking after all the invoicing, accounts, debt collection and also the delivery of the magazine.

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Order 500 Business Cards and get 500 FREE* Offer valid till 30 June 2013 *same artwork, same specifications

Unit 11, 9 Premier Circuit, Warana P: 07 5493 7900 www.qldtradeprint.com.au BUSINESS MATTERS 65

ADVERTISERS WHO MATTER TO US!

This list of our advertisers can help save you some valuable time when looking for one of these industry specialists.

BUSINESS

CONTACT

WHAT THEY DO

WEBSITE

4CP Promotional Products

5442 3341

Promotional Products

www.4cp.com.au

All Computer Services

5456 1184

IT Operations

www.allcomputerservices.com.au

AOK Risk Solutions

0409 342 552

Insurance

www.aokrisk.com.au

Audi Centre Sunshine Coast

5493 8000

Prestige Cars

www.audicentresunshinecoast.com.au

Aus Identities

0411 475 114

Personal Awareness Program

www.ausidentities.com.au

Austin Parry

0419 701 608

Business & Executive Coach

www.austinparry.com

Bartercard

5493 6162

Extra Bankable Cash

www.bartercard.com.au

Beach Road Holiday Homes

1300 882 093

Holiday Accomodation

www.beachroadholidayhomes.com.au

Be Beautiful Studio

5449 0388

Photographer

www.facebook.com/bebeautifulstudio

Belle Property

5456 0219

Real Estate Agents

www.belleproperty.com/buderim

Bellingham Maze

5445 2979

Family Fun including new timber maze

www.bellmaze.com

Better Business Habits

0401 717 630

Business Networking Breakfast Group

www.betterbusinesshabits.com.au

BNI Power Partners

0412 170 314

Business Referral Organisation

jon@loanwize.com.au

BNI Sunshine Coast Pty Ltd

0411 692 399

Business Referral Organisation

rob.warburton@bni.com.au

Bon Appetit

0404 819920

Restaurant Consultant

nshipton@y7mail.com

Certitude Life Coaching

5438 7049

Mind Clarity Mind Coaching

www.certitudelifecoaching.com.au

ChemDry Suncoast

1300 793 544

Domestic & Commercial Upholstery & Carpet Cleaning

www.suncoast.chemdry.com.au

Chilli Fire Services

0412 961 872

Fire Safety Training

www.chillifire.com.au

Clear Light Capital

0403 235603

Capital Raising, Corporate Advisory, Strategic Business Planning

www.clearlightcapital.com.au

Coast to Country Consulting Group

0448 849 771

Management Consultant

www.c2cconsulting.com.au/

Conservation Volunteers

0404 828 921

National Wildlife Conservation Programs

www.conservationvolunteers.com.au

Con-X-ion

5477 0888

Airport Transfers

www.con-x-ion.com/Home |

Coolum Business and Tourism Association

5473 9030

Local Business Networking Group

www.coolumbusinessandtourism.com.au

Daisy's Place

07 5494 5192

Restaurant, Bar, Café

www.daisysplace.com.au

Debt Relief Hotline

1300 658 117

Administration Process for Debt Agreements

www.debtreliefhotline.com.au/

Devine Legal

5479 1006

Law Firm Specialising in Workplace Relations

www.devinelegal.com.au

Element on Coolum Beach

5455 1777

Holiday Accomodation

www.elementoncoolumbeach.com.au

Expandasign Australia

1300 720 058

Banners, Flags & Marquees

www.expandasign.com

EYEWITNESS Security Cameras

1800 030 904

Security Cameras, Video Surveillance Systems

www.eyewitness.net.au

Ezy VA

1300 785 245

Outsourcing Service

www.ezyva.com

FC Education

1300 887 017

Fitness Education & Training Courses

www.fceducation.edu.au

Harlequin Blinds & Security

5476 9888

Blind Suppliers

www.harlequinblindsandsecurity.com.au

Haycroft Workplace Solutions

1300 766 380

Workplace Solutions

www.haycroft.com.au

Home & Away Catering

5492 8536

Catering Services

www.homeandawaycatering.com.au

HRM Contracting & Consulting

1300 962 258

Human Resource Management and Recruitment

www.hrmcc.com.au

Immanuel Lutheran College

5477 3441

P-12 Co-Educational School

www.immanuel.qld.edu.au

Impact Insurance

5450 6174

General Insurance

www.impact-insurance.com.au

Inhale.com.au

1800 230 042

Great Websites

www.inhale.net.au/digital-marketing-sunshine-coast

Innovate Media

5450 2715

Video Production Solutions

www.vlogpod.com.au

Information Technology Renovations

0430 500 395

iPhone/Smartphone/Tablet Repairs

www.facebook.com/fixitphone

IRT Lifestyle Resorts

1800 024 915

Senior Lifestyle & Care Providers

www.irt.org.au

Jaz Renovations & Constructions

0452 558 788

Home Construction & Renovation

www.facebook.com/JazRenovations

Joyful Growth

0499 982 569

Occupational Therepist

www.joyfulgrowth.com.au

Kawana Chamber of Commerce

0428 334 582

Business Networking Group

www.kawanachamber.com.au/

Lead on Purpose

5449 2298

Coach, Speaker, Facilitator

www.leighrorke.com

Living Valley Springs

1800 644 733

Health Retreat

www.lvs.com.au

Michael Flegg

0422 011 241

Design/Advertising & Multi Media

www.michaelflegg.com

Mortgage Choice

5476 9333

Local Home Loan Expert

www.mortgagechoice.com.au/linda.ireland

Ocean Orthodontics

5493 3200

Orthodontic Specialist

www.oceanorthodontics.com.au

OJ Networks

5329 3200

IT Support

www.ojnetworks.com.au

Pickering Accounting (Bookkeeper)

0401 717 630

Bookkeeping

www.pickeringaccountingservices.myob.net

Prime Radio Group

5475 1911

Radio

www.hot91.com.au

Queensland Bookkeeping Services

0427 745 944

Bookkeeping

www.queenslandbookkeepingservices.com.au

Queensland Trade Print

5493 7900

Superior Trade Printing Services

www.qldtradeprint.com.au

Rangla Punjab Indian Restaurant

5443 1168

Indian Take-Away & Dine In Restaurant

www.ranglapunjab.com.au

Regatta One Business Centre

5413 9200

Serviced and Unserviced Executive Offices

www.regatta1.com.au/

Rejuvenate Marketing

0410 584 537

New/Rejuvenated Websites & Services

www.rejuvenatemarketing.com.au

RJS Accounting

5449 9299

Accounting Services

www.rjsaccounting.com.au

Robyns Bookkeeping

0418 118 371

Bookkeeping Solutions

robyn@robynsbookkeeping.com.au

Ron Hill Automatics

5443 4444

Professional Vehicle Maintenance

www.ronhillautomatics.com.au

Savvy Business Sales

5444 3300

Business Sales

www.savvybusiness.com.au

Sunshine Coast Business Associates

5476 9333

Local Business Professionals Network

www.sunshinecoastbusinessassociates.org

Sunshine Coast Business Breakfast Group

0418 715 951

Local Business Networking Group

www.sunshinecoastbusinessbreakfast.com

Sunshine Coast Business Women's Network

0412 525 854

Professional Networking for Women

www.scbwn.org.au/

Sunshine Coast Coffee Roastery

1300 729 343

Corporate Coffee Solutions

www.corporatecoffee.com.au

Sunshine Coast Grammar School

5445 4444

Independent Co-educational School

www.scgs.qld.edu.au

Target Training

5452 7722

Fully Funded Training Courses

www.facebook.com/targettrainingsunshinecoastwidebay

Terri Cooper Networking

0412 556 412

Breakfast Networking Group

www.terricooper.com.au/

The Kitchen Table Network

0403 644 304

Business Networking for Women

www.tktn.com.au/

Tint-a-Car Maroochydore

5443 6166

Car Tinting

www.tintacar.com.au

The Lateral Group

5438 8630

Chartered Accountants

www.lateralgroup.com.au

Think Money

5430 4777 or 1800 RING ME

Property Investment and Wealth Creation

www.thinkmoney.com.au

Visa and Immigration Solutions Australia

0407 930929

Visa and Immigration Solutions Australia

www.visa.net.au

What the Fox

5443 7747

Start-up and Brand Refresher Packages for Businesses

www.whatthefox.com.au

Wealthmed

1300 887 137

Intergrated Financial Planning for Medical Practitioners

www.wealthmed.com.au

Need help? > To better manage anxiety or depression? > To manage at home, get back into activities or return to work? > To learn strategies to relax and manage stress? For yourself, or someone that you love.

QLD FIRE COMPLIANCE

Belinda Bull > Occupational Therapist with 25 years experience in mental health

Fire Training Warden Training Fire Safety Advisor Evacuation Diagrams Fire & Evacuation Plan & Procedures Manuals Extinguisher Maintenance, Emergency Lighting Testing

0499 982 569 www.joyfulgrowth.com.au

Phone Teresa Durie 0412 961 872 www.chillifire.com.au QBCC 1204585

I’m more about doing than talking...…

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www.regatta1.com.au Ground Floor, Regatta Corporate Building 2 Innovation Parkway, Birtinya Sunshine Coast, QLD - (07) 5413 9200

 Online Marketing Strategies  Social Media Management  Websites

In business, marketing counts!

Visit www.rejuvenatemarketing.com.au

Just ask Megyn Carpenter, megyn@rejuvenatemarketing.com.au

Robyn's Bookkeeping Solutions

Cheap!

A Frame Signs Going Cheap! Wayne or Lesli Knetter: 5442 3341

Robyn Etheridge 0418 118 371

robyn@robynsbookkeeping.com.au

wayne@4cp.com.au “We love Element on Coolum Beach’s central location and modern apartments. We parked our car and walked everywhere. The staff made our stay exceptional”. Emma

BUSINESS AND EXECUTIVE COACH Grow your business efficiently Create an enjoyable workplace Reduce work stress Leadership and Team Development SME Specialist

Phone Austin 0419 701 608 Email austin@austinparry.com

www.elementoncoolumbeach.com.au

End of financial yee-ha.

The Audi quattro® Drive Sales Event. Choose one of four gripping offers across a wide range of quattro® all-wheel drive models.

Finish the financial year on a high – must end June 30 | While stock lasts. Visit Audi Centre Sunshine Coast to find out more. 686-692 Nicklin Way, Currimundi | Tel. 5493 8000 | audicentresunshinecoast.com.au All offers are available on Audi quattro new stock vehicles (excluding R8, SQ5 and Q5 models) ordered and delivered between May 1 2014 and June 30 2014. While stock lasts. Offers are not available to fleet, government or rental buyers and cannot be used in conjunction with each other or with any other offers.