LIFF Brief 3 1/5
Leeds international Film Festival is celebrating there 27th annual event. It is a renown and popular event not just for Leeds but across the UK and reaching out to other parts of the globe. The Brief is to create the event image and event collateral for the 27th annual film festival. A gold and black theme was decided to portray class and experience to the film festivals image.
OUGD303 Matthew Chatfield
The Brief
LIFF Brief 3 2/5
There has been 2 separate type of tickets created for the event. The larger format tickets are for those who pre-book before the event that will be mailed out to the customer. Tickets that are purchased on the day will be given the old-school format ticket, which adds to the experience of going to the cinema.
Ticket Screen Printed. 250 gms Gold Card 200 gsm Black Card
OUGD303 Matthew Chatfield
The Tickets
LIFF Brief 3 3/5
A program will be available at every film screening to purchase as an informative and attractive memorabilia to take away from the screening. Each program will contain information on the film, the actors involved and also a piece on the directors and writers.
Stock 200 Gsm black card - Screen printed in powdered metallic gold ink.
OUGD303 Matthew Chatfield
Program
LIFF Brief 3 4/5
Among tickets passes can be bought for the event that allow the customer to get into every screened film at Leeds Film Festival. Flyers are created for promotion of the event. They use iconic images from the screened films to entice the audience into read thought the flyers information.
OUGD303 Matthew Chatfield
Passes and Promo
LIFF Brief 3 5/5
A free guide is created each year showcasing all the features films and documentaries with a synopsis and a timetable of the events and screenings. The publication is very image heavy to be entertaining to the reader rather then masses of text. It keeps in with the gold and black with the cover of the publication and it is also the theme thorough out the inside of the guide
Stock 250 gsm metallic gold for the cover. 165 sgm satin for the inside of the publication
OUGD303 Matthew Chatfield
Guide