Print Finishes Foils A metal plate is produced which has been etched so what you are wanting to print is raised. It's then put into a machine and heated the foil. so between your product and the plate is the foil. when stamped the foil makes contact with the product then the raised heat transfers the foil from the reel to the product. Most foils are done in silver or gold, they can be don in different colours but the main attraction is the metallic surfaces. you get a much clearer colour than you would if using screen print and metallic paints. Embossing Embossing is where you areas of a surface is raised compared to the rest of a product. This is adds cost to printing but give a very professional effect. it is done by creating a stamp of what you wish to emboss. the area you wish to emboss is raise on the stamp and is simply pressed against the product on the reverse side leaving a raised imprint. Die Cutting Die Cutting is the process to cut out shapes which aren't possible with a guillotine. it is mainly used for things like business card and leaflets if they what to use an interesting shape. The die cut is made by using a metal blade shaped to the necessary design, placed into a wooden block. rollers go over the blade cutting the shape out of the product.
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