EXPERIENCE
MAURA ROBINSON
PROJECT CHILDREN | User Experience & Digital Strategy Intern MAY 2014 – AUGUST 2014 | NEW YORK, NY Supported team with persona development, conducted interviews and analysis for Persona. Development, conducted heuristic reviews of website.
WWW.MAURAEROBINSON.COM MAURA.E.ROBINSON@GMAIL.COM 508.740.6910
THE CAMPUS AGENCY | Brand Marketing Freelancer SEPTEMBER 2013 – AUGUST 2014 | BOSTON, MA Spearhead for New York Times Marketing Campaign Bentley University, Facilitated Event marketing for brands including: Arizona Iced Tea, and Cosmopolitan Magazine.
969 GROVE STREET FRAMINGHAM, MA 01701
TRIPADVISOR | Brand Marketing Associate APRIL 2013 – SEPTEMBER 2013 | NEWTON, MA Assisted in development of landing page for user outreach contest, managed relationships with internally run contest winners, strong work in excel managing datasheets and marketing budget. . GOSPROUT | Marketing Coordinator MAY 2012 – JANUARY 2013 | CAMBRIDGE, MA Assisted in development of landing page, Discovered, researched contacted, and scheduled meetings with new and emerging brands through blogs, social media, magazines, word of mouth, and tradeshows. Carried out meetings to form partnerships, determine pricing, and negotiate contracts with brands on the website.
EDUCATION Bentley University Masters of Science in Human Factors in Information Design: February 2016 GPA: 3.78 Masters of Business Administration in Marketing: May 2015 GPA: 3.83
SKILLS
University of New Hampshire Bachelors of Business Administration May 2012 GPA: 3.2
ABOUT
UX RESEARCH Usability Test Design, Plan & Execution | Analysis of Key Trends and Patterns In person & Remote Testing | Interviews Personas | Journey Maps User Testing.com | User Zoom Heuristic Review | Secondary Research UX DESIGN Wireframes | Sitemaps Workflows | IA Audits ANALYTICS Logistic Regression | Affinity Diagram Pareto Charts | Task & Workflow Analysis RFM | Decision Tree | SUS Score
Hello, nice to meet you! I’m Maura Robinson, and I’m a User Researcher looking to expand my skills and experience with a variety of products and user groups. I find happiness in understanding people, ideas and dilemmas. I enjoy figuring out underlying issues and solving problems. My goal is to contribute to the lives of others in a meaningful way by delivering solutions that amend frustrations and limitations through design. I am a creator and love developing solutions, concepts and products that inspire and assist others in accomplishing their goals.
INTRALINKS | User Experience Research Intern MAY 2015 – PRESENT | WALTHAM, MA Created secondary research reports, Designed, Facilitated, Moderated and Reported Usability Studies, Supported User Interviews, Conducted Analysis of Testing and Interviews, Assisted in lab set up and test execution.
MARKETING Brand Strategy | Digital Strategy Market Research | Marketing Analytics Focus Groups | Survey Preparation and Analysis Creation of Marketing Materials | Outreach TOOLS
UserZoom | Usertesting.com | Yammer Excel | Minitab | SPSS Axure | Picasa | Prezi Powerpoint | Google Draw | Word Mailchimp | Salesforce | Drupal
ASSETS
Creative | Artistic | Analytical Empathetic | Positive | Thorough Energetic | Determined | Passionate
REFERENCE
RICH BUTTILGLIERI Director of User Experience Research INTRALINKS Waltham, MA