Progressive Housewares May June 2021

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Advertorial Feature: Tramontina

Following on from the pandemic, trend studies suggest that outdoor cooking and dining is only going to become bigger as more people get on board and spend more of their disposable income on taking the indoors outdoors. To make the most of al fresco dining and socialising, people want the most authentic kit possible to impress friends and family, and who better to supply that kit but the masters of the churrasco – Tramontina.

Flaming W

Entertaining

ith over 110 years of expertise, Tramontina know a thing or two about the art of churrasco – or as we say in the UK – barbequing! The churrasco element of the company’s portfolio is vast, encompassing barbeques, barbeque tools and utensils, steak cutlery, carving sets, accessories as well as furniture. All of this is done with a real nod to Tramontina’s heritage. For example, the company’s recently launched, and awardnominated, beer barrel grill combines the passion and tradition of the barbeque heritage with contemporary elements and efficiency. Simple to use, the result is the endearing beer barrel grill you always knew but with advantages and features you never thought possible. There is no end to the choice of tools and utensils to help turn users into grilling pros! There are tongs, forks, skewers, carving knives and forks, a charcoal blower, mitts, a sauce injector, basting brushes and even spatulas/turners which incorporate a bottle opener – genius! Juicy cuts of meat aside, barbequing other favourite foods, such as fish and vegetables, can be quite a daunting thought for some, but other accessories such as a fish clamp grill, perforated fish/vegetable tray and barbeque woks can make it easy.

Above: Beer Barrel Grill. Below left: Bistro Set. Below: Wooden teak board with jumbo steak knife and fork.

For prepping, cutting, presenting, carving and serving there is an amazing selection of wooden boards, all of which are both practical and beautiful, adding a rustic touch to al fresco entertaining: from steak plates with a juice rim which are large enough to accommodate accompaniments, as well as the headline cut of meat, to boards with handles to add another element of style to the table. Some boards are even coated with a mineral oil to provide microbial protection, and peace mind. At the heart of the churrasco concept is cutlery, and the choice on offer is mind blowing - from everyday steak knives and forks to exquisite wooden presentation boxed barbeque cutlery and carving sets, and lots in between. The company’s distinctive and renowned Jumbo steak knives and forks are the epitome of the style and quality the company has become recognised for around the globe. They are a superior

product with super-sharp serrated stainlesssteel blades, and very distinctive stainlesssteel rivets, which guarantee safety and security as well as a very characteristic appearance. Sculpted ergonomic handles are made from high quality polywood (real wood) from FSC certified forests which are dishwasher safe, impact and high temperature resistant. Uniquely, they come with a 5-year warranty. Yes, they really are dishwasher safe, coming out of the dishwasher every bit as good as they were the first day they were purchased. With the diverse range of products available, it’s good to have something that packs a punch as far as eye catching displays go, and churrasco merchandising units from Tramontina truly ooze the barbeque vibe for al fresco fun, really getting the message over to the consumer in the retail setting.

Tramontina Uk T: +44 (0) 20 3176 4558 Email: contact.tuk@tramontina.com: W: www.tramontina.co.uk PROGRESSIVE

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HOUSEWARES


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