2017
MAR
18
air show
17
TWILIGHT SHOW
MAR
SPONSORSHIP
OPPORTUNITIES
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YUMA AIRSHOW March 17, 2017 & March 18, 2017 The Yuma Airshow is returning this March with a full roster of exciting displays. Since 1962, this annual celebration of aviation has been a hallmark event for both MCAS Yuma and the city of Yuma. This year, the Yuma Airshow will feature both military and civilian demonstrations, including an F-35B demonstration, the Patriots Jet Team, and the Misty Blues All Women Skydiving Team. The Yuma Airshow attracts visitors from across the nation and the globe, drawing crowds of more than 45,000 spectators. Partnership with the community is central to the airshow, bringing together local and national business to help ensure that all guests enjoy the best quality event possible. As one of the largest outdoor sporting events in North America, airshows represent a significant marketing and sponsorship opportunity for local and national businesses.
2017 Yuma Airshow Sponsorship Package
BENEFITS RETURN ON INVESTMENT
Use of Air Show Logo Active Link on Air Show Website
EXPOSURE
Recognition in Brochure Recognition on Poster Recognition in Newspaper Recognition on Television Recognition on Billboard Recognition in Radio Recognition on T-Shirts Inclusion in Air Show eBlast Up to Four Custom Social Media Posts ACTIVATION
Interaction with Attendees Exhibit Space Banner Displayed on Event Fencing Banners to be Displayed on MCAS Yuma Fence Line PA Announcements Friday Twilight Show Chalet Passes
HOSPITALITY
Saturday Only VIP Private Chalet Passes
$35K
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Saturday Only Patriot Chalet Passes Chalet Signage with Company Name VIP Parking Passes T-Shirts Fulfillment Report Thank You Plaque
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GENERAL
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Additional opportunities available
COLONEL
MAJOR
CAPTAIN
LIEUTENANT
$25K
$10K
$7.5K
$5K
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PRIVATE CHALET
$5K
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2017 Yuma Airshow Sponsorship Package
EXPOSURE Partnering with the 2017 Yuma Airshow, means brand loyalty for your company. We partner with local media to garner attention to the Air show and, in turn, expose your company’s brand message to the public. Your dollars, or in kind contributions, allow Marine Corps Air Station Yuma to provide outstanding support services to military members and their families, and also serves to support the provision of an outstanding Air show to the entire city of Yuma. GENDER
AGE
52% 48% HOUSEHOLD INCOME 31% 28% 11%
11%
14%
5% -25K
26K-34K
35K-49K
50K-74K
75K-100K
WEBSITE IMPRESSIONS
+100K
14%
19%
25%
20%
22%
18-25
26-34
35-44
45-54
55-60+
FACEBOOK IMPRESSIONS
PAGE VIEWS: 123K UNIQUE VISITORS: 31K VISITS: 47K OCTOBER 1, 2014 - MARCH 1, 2015
264K TOTAL REACH
8K+ LIKES
76% of Air show attendees are much more or somewhat more likely to support a sponsor due to their support of an Air show* *Statistics based on 2014 survey conducted by international Council of Air shows (ICAS)
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GENERAL
$35K CASH EXPOSURE
• Permission to Use and Associate with Official Yuma Airshow Logo • Active Link on Airshow Website • Media Campaign Inclusion • Logo on Airshow T-shirts • Custom eBlast to Airshow Distribution List • Up to Four (4) Customazible Social Media Posts
Activation • 18’ x 36’ Display Space In Vendor Village • Two (2) Sponsor Provided Banners (up to 3’ x 5’) Displayed on Event Fencing • Two (2) Sponsor Provided Banners to be Displayed on MCAS Yuma Fence Line at the Corner of Main Intersection • Twelve (12) 15 Second Public Address Mentions Throughout Airshow Weekend
Hospitality • Twenty (20) Twilight Show Chalet Passes (Catered Food and Beverages) • One Hundred (100) Saturday Only VIP Private Chalet Passes (Catered Food and Beverages) • Signage with Company Name for Chalet • Twenty (20) VIP Parking Passes • Twenty (20) Airshow T-shirts • Thank You Plaque Signed by the CO
2017 Yuma Air Show Sponsorship Package
COLONEL $25K CASH EXPOSURE • Permission to Use and Associate with Official Yuma Airshow Logo • Active Link on Airshow Website • Media Campaign Inclusion • Custom eBlast to Airshow Distribution List
Activation • 18’ x 36’ Display Space in Vendor Village • Two (2) Sponsor Provided Banners (up to 3’ x 5’) Displayed on Event Fencing • Two (2) Sponsor Provided Banners to be
• Fifteen (15) Twilight Show Chalet Passes (Catered Food and Beverages) • Sixty (60) Saturday Only VIP Private Chalet Passes (Catered Food and Beverages)
Displayed on MCAS Yuma Fence Line At
• Signage With Company Name for Chalet
the Corner of Main Intersection
• Fifteen (15) VIP Parking Passes
• Ten (10) 15 Second Public Address Mentions Throughout Airshow Weekend
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Hospitality
• Fifteen (15) Airshow T-shirts • Thank You Plaque Signed by the CO
MAJOR $10K CASH EXPOSURE • Permission to Use and Associate with Official Yuma Airshow Logo • Active Link on Airshow Website • Media Campaign Inclusion
Activation • 18’ x 18’ Display Space in Vendor Village • Two (2) Sponsor Provided Banners (up to 3’ x 5’) Displayed on Event Fencing • Two (2) Sponsor Provided Banners to be
Hospitality • Ten (10) Twilight Show Chalet Passes (Catered Food and Beverages) • Thirty (30) Saturday Only VIP Patriot Chalet Passes (Catered Food and Beverages)
Displayed on MCAS Yuma Fence Line at
• Signage With Company Name for Chalet
the Corner of Main Intersection
• Five (5) VIP Parking Passes
• Four (4) 15 Second Public Address Mentions Throughout Airshow Weekend
• Five (5) Airshow T-shirts • Thank You Plaque Signed by the CO
2017 Yuma Air Show Sponsorship Package
CAPTAIN $7.5K CASH EXPOSURE • Permission to Use and Associate with Official Yuma Airshow Logo • Active Link on Airshow Website • Sponsor Logo Included on Sponsor Page of Airshow Program Brochure
Activation • 18’ x 18’ Display Space in Vendor Village • One (1) Sponsor Provided Banners (up to 3’ x 5’) Displayed on Event Fencing • One (1) Sponsor Provided Banners to be
• Five (5) Twilight Show Chalet Passes (Catered Food and Beverages) • Twenty (20) Saturday Only VIP Patriot Chalet Passes (Catered Food and Beverages)
Displayed on MCAS Yuma Fence Line at
• Signage with Company Name for Chalet
the Corner of Main Intersection
• Four (4) VIP Parking Passes
• Four (4) 15 Second Public Address Mentions Throughout Airshow Weekend
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Hospitality
• Four (4) Airshow T-shirts • Thank You Plaque Signed by the CO
LIEUTENANT $5K CASH EXPOSURE • Permission to Use and Associate with Official Yuma Airshow Logo • Active Link on Airshow Website • Sponsor Logo Included on Sponsor Page of Airshow Program Brochure
Activation • 18’ x 18’ Display Space in Vendor Village • One (1) Sponsor Provided Banners (up to 3’ x 5’) Displayed on Event Fencing • Three (3) 15 Second Public Address Mentions Throughout Airshow Weekend
Hospitality • Two (2) Twilight Show Chalet Passes (Catered Food and Beverages) • Fifteen (15) Saturday Only VIP Patriot Chalet Passes (Catered Food and Beverages) • Two (2) VIP Parking Passes • Two (2) Airshow T-shirts • Thank You Plaque Signed by the CO
2017 Yuma Air Show Sponsorship Package
PRIVATE CHALET
$5K CASH Hospitality
• Sixty (60) Private Chalet Passes (Catered Food and Beverages) • Attendants for Service and Clean Up • Chalet Signage with Company Name • Ten (10) VIP Parking Passes
LIMITED CHALETS AVAILABLE ON A FIRST COME, FIRST SERVED BASIS Call and secure yours today!
ENTRY GATES $3.5K CASH Exposure • Permission to Use and Associate with Official Yuma Airshow Logo • Opportunity to Interact with More Than 40K Airshow Attendees
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Activation • 18’ x 18’ Display Space in Vendor Village • Sponsor provided banner located at each entry gate. • Customizable to Fit Your Business Needs
FUN ZONE $2.5K CASH Exposure • Permission To Use and Associate with Official Yuma Airshow Logo • Sponsor Logo Listed on Sponsorship Page of Yuma Airshow Website • Sponsor Logo Included on Official Airshow
Activation • 18’ x 18’ Display Space in Fun Zone For Interactive Activity • Sponsor Logo Headlining All Fun Zone Signage • Customizable to Fit Your Business Needs
Map • Opportunity to Interact with More Than 40K Airshow Attendees
VENDOR VILLAGE
$350 CASH Exposure
• Permission to Use and Associate with Official Yuma Airshow Logo
Activation • 18’ x 18’ Display Space in Vendor Village • Customizable to Fit Your Business Needs
• Opportunity to Interact with More Than 40K Airshow Attendees
2017 Yuma Air Show Sponsorship Package
Sponsorship Coordinator
Marketing Director
928-269-3245 928-941-3741
928-269-5590 928-304-9942
Quilter Ave. Bldg 633 | MCAS Yuma AZ 85369
www.YumaAirshow.com @YUMAAIRSHOW
@YUMA_AIRSHOW
@YUMAAIRSHOW
@YUMAAIRSHOW