„Together we can do more”
B2C Summit Registration Booklet
Hey! I’m Bartek – your MCVP B2C, since I came to Portugal – day by day – I have chance to discover something new – this great country, culture, food, language and people. Besides that every day I discover marketing area – it is so cool to learn new things, fell that every day in another challange to face but I think that best thing is when you feel that actually you did something – this is being B2C for me. That’s why I would like to invite you for marketing summit – because it will be place for you to learn, challange and do new things. It will be time for you to prepare for your role as a B2C and space to understand marketing much more! Hope to see you there! Bartek
Idea This MKT Summit will have 2 tracks – Managers/TL track and LCVP track. Both of agendas cover same goal: my work in marketing but from different perspectives!
Managers are going to get knowledge about marketing, trainings of hard skills and same time LCVPs will be working strategicly on direction for AIESEC in Portugal, planning and creating winter peak follow up plan. Agenda will have common points where all delegates will have space for reflection, discussion and gathering inputs.
Managers/TL
LCVPs
1. Marketing education
1. Campaign preparation
2. Understaning my role
2. Strategic planning
3. Hard skils development
3. Winter peak follow up
Agenda DAY ONE 15.09.2016 - Friday (ISCTE) 08:30
09:00
09:00
08:30
09:00
09:30
09:00
09:30
09:30
10:00
09:30
10:00
10:00
10:30
10:30
10:30
11:00
Opening
10:00 10:30
11:00
11:00
11:30
G2K
11:00
11:30
11:30
12:00
11:30
12:00
12:00
12:30
12:00
12:30
12:30
13:00
12:30
13:00
13:00
13:30
13:00
13:30
13:30
14:00
13:30
14:00
14:00
14:30
14:00
14:30
14:30
15:00
14:30
15:00
15:00
15:30
15:30
16:00
16:00
16:30
16:30
17:00
TL/managers
DAY TWO 17.09.2016 - Saturday (CATOLICA) LCVPs
Me and my role My JD Lunch AISEC Brand
Social Media dreaming break
What kind of story would you like to tell?
our tool (tracking)
15:00
15:30
15:30
16:00
TL/managers
LCVPs
Opening Graphic design for facebook
Facebook content calendar break Facebook content calendar
Instagram posts Lunch
Instagram content calendar instagram content calendar
Writing an article Video making
08:30
09:00
09:00
09:30
09:30
10:00
10:00
10:30
10:30
11:00
11:00
11:30
11:30
12:00
12:00
12:30
12:30
13:00
13:00
13:30
13:30
14:00
14:00
14:30
14:30
15:00
15:00
15:30
15:30
16:00
16:00
16:30
16:30
17:00
17:00
17:30
17:30
18:00
18:00
18:30
18:30
19:00
16:00
16:30
16:30
17:00
17:00
17:30
17:30
18:00
18:00
18:30
18:30
19:00
19:00
19:30
19:00
19:30
19:30
20:00
19:30
20:00
20:00
20:30
20:00
20:30
20:30
21:00
21:00
21:30
break
17:00
17:30
17:30
18:00
18:00
18:30
18:30
19:00
19:00
19:30
19:30
20:00
20:00
20:30
20:30
21:00
20:30
21:00
21:00
21:30
21:00
21:15
21:30
22:00
21:30
22:00
21:30
22:00
22:00
22:30
22:00
22:15
22:00
22:30
22:30
23:00
22:30
23:00
22:30
23:00
23:00
23:30
23:00
23:30
23:00
23:30
break Social Media
Blog planning Closing Dinner
Gif
output presentation Closing
Dinner and departure
Registration https://podio.com/webforms/16833929/1131822 DDL: 3 of October 2016 21:59
Logistics Place: Porto – FEP Dates: 8-9 October 2016
Bring Laptop Notebook + pen Phone / camera (optionaly) Mug
Accomodation Info: accomodation the most probably will be for free (in cays of payment it will be 5 Euro)
Any Questions Bartek Lewandowski marketing@aiesec.pt +351 933 988 411
See you there!