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W H AT ’ S I N S I D E
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Cherokee Life March/April 2012 Volume 7, Issue 2
features
E D I T O R I A L S TA F F
14 DERBY DAY Getting ready for Cherokee’s big bash DIRECTOR OF MAGAZINES
Mark Wallace Maguire
34 WOODMAN Local carver and his creations
LAYOUT AND DESIGN
Stacey L. Evans, Mark Wallace Maguire
home and garden
CONTRIBUTORS
20 LADYSLIPPER Cherokee’s unique nursery
Bill Baldowski, Allen Bell, Carla Barnes, Joan Durbin, Therra C. Gwynn, Mike Litrel, Michael Pallerino, Meredith Pruden
24 BOOK IT Decorating with books 26 GARDEN PARTY Gibbs Gardens opens 30 TOP BILLING Cherokee Master Gardeners gear up for state convention Gardens opens
14
Reid Traylor PHOTOGRAPHY
32 ROCK IT A garden tip you may have missed
Jennifer Carter
departments
PROOFREADERS
Caroline Brannen, Beth Poirier, Jennifer Hall
10 SPICE Get on board with Freight 38 SPICE Woodstock’s Wink features wine
A D V E R T I S I N G S TA F F
in every issue
ADVERTISING MANAGER
Kim Fowler
FROM THE DIRECTOR 06 NEWS & NOTEWORTHY 08 PRESCRIPTIONS FOR LIVING 18 EDITORIAL CALENDAR 19 HIGHLIGHTS 42 SCENE 44 REFLECTIONS 50
ACCOUNT EXECUTIVES
Candace Hallford, Tara Guest, Paula Milton, Becky Opitz GRAPHIC DESIGNERS
26
INDEX OF ADVERTISERS Acworth Art Festival 41 Atlanta Lyric Theatre 43 BBQ Grill Dr 43 Beardslee Custom Homes, Inc 36 Ben Nelson Contractor, Inc 32 Canton Tire and Wheel 6 Carpet Dry-Tech 48 Cartersville-Bartow CVB 31 Chattahoochee Technical College 19 Cherokee Charter Academy 33 Cherokee County Arts Council 47 Cherokee County Farm Bureau 48 Cherokee County Historical SocietyRock Barn 40 Cherokee Women's Health Specialist, PC 37 City of Canton 8 Darby Funeral Home 8 Decorating Den 17 Edward Jones 29 Fireplace Company 40 First Cherokee State Bank 51 Fowler Electric 47 Free Home Traditions 16 Frosty Frog Creamery & Café 13 Gas South Broadway – Young Frankenstein 45 Guardian Angels Home Care 32
PHOTOGRAPHER
Hutcheson Horticultural Company 7 KSU Continuing Ed 9 LeafGuard 42 Magnolia Thomas Restaurant 12 Northside Hospital - Cherokee 3 Northside Hospital Sleep Disorders Center 28 Pineapple Park 44 Pinnacle Orthopaedics 5 Progressive Audiology 25 R & D Mechanical Services Inc. 24 Salon • Spa Venessa 46 Shefa Urgent Care 12 Shefa Wellness Center 46 Sosebee Funeral Home 52 State Farm - Jey Willis 16 Superior Plumbing 49 The Cherokee Chorale 6 Three Sisters Gifts & Home Accents 13 Tiki Tan & ‘Tique 22 United Community Bank 23 WellStar 2 Woodstock Market 36 Yawn's Books & More, Inc. 24
Caroline Brannen, Beth Poirier, Jennifer Hall PRODUCTION CREATIVE DIRECTOR
Leigh Hall CIRCULATION DIRECTOR
Matt Heck EXECUTIVE PUBLISHER
Otis A. Brumby, Jr. EXECUTIVE VICE PRESIDENT
Otis Brumby III V.P. ADVERTISING Wade Stephens ASSOCIATE PUBLISHER
Jay Whorton I N F O R M AT I O N
Cherokee Life magazine is published six times a year by The Cherokee Tribune and distributed to more than 20,000 homes. SUBSCRIPTION SERVICES
To request a copy or to subscribe to Cherokee Life, contact Matt Heck at 770.795.5001 ADVERTISING
To advertise, contact Kim Fowler at 770.795.3068 SUBMISSIONS
Please send all editorial correspondence to mmaguire@cherokeelifemagazine.com Follow us on facebook
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ON THE COVER: Levi Norris, son of Casey and Stephanie Norris, greets spring in the Lady Slipper greenhouse. FROM THE DIRECTOR
CANTON TIRE AND WHEEL “Quality Tires and Professional Service... Today and Down the Road”
GIBBS
GARDENS
HIGHLIGHTS THIS SPRING
The daffodils have burst through the barren winter landscape. % The trees are sprouting their first few buds. And the winter palette of brown and grey is on the verge on all of being replaced by green. service work Spring is here. with this ad Thank goodness. • Computerized Wheel Alignment And this spring is extra special for Cherokee County. Gibbs Gardens is opening. You can read more about the • Computerized Wheel Balancing gardens on page 26, but let me give you a sliver of a pre• Complete Brake Service view on how big this is for the county. It is not only a cou• Oil, Lube & Filter ple of hundred of acres of gorgeous beauty, it also boasts • Transmission Service the largest collection of Japanese maple trees in the nation. That’s right, not in • Radiator Service Georgia or the Southeast, but in the entire Serving Cherokee County Since 1986 United States. CUSTOM WHEELS If you like numbers, consider this as well: MANY STYLES & BRANDS AVAILABLE The gardens has 24 ponds and 32 bridges. HWY 20 W - AT 115 RIDGEWOOD DR And this is not a whim of a bored philan(1/2 MILE WEST OF K-MART SHOPPING CENTER) thropist, but the brainchild of Jim Gibbs, founder and owner of Gibbs Landscaping. MON-FRI 8am - 6pm • SAT. 8am -12pm Gibbs isn’t the only interesting thing green in this issue. We also feature Lady Slipper Nursery which handles all plants unique. This is a dynamic business, not only because of the one-of-a-kind plants they offer, but also because they are a family-owned The Cherokee Chorale • Spring Concert business. I got to meet owner Casey BY JOHANNES Norris on our cover shoot and his knowlBRAHMS edge and passion is contagious. SUNDAY, MARCH 18TH • 3:00PM Here’s to hoping the articles in this CANTON FIRST UNITED METHODIST CHURCH • 930 LOWER SCOTT MILL ROAD issue inspire you to add a little more color conducted by Dr. Donald Stafford into your life this spring. Guest Performers will be Best,
10 OFF
770-479-6556
the Sequoyah Singers.
TICKETS: $10 ADULT / $5 STUDENT Tickets are available at the door and also from members of the Chorale and from the Arts Center and Chamberhouse in Canton,Three Sisters Gifts in Hickory Flat, Jasper Drug in Jasper, and FoxTale Book Shoppe in Woodstock.
678-439-8625 WWW.CHEROKEECHORALE.ORG
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CHEROKEE LIFE
Mark Wallace Maguire
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f e e d b a c k
[best of winner]
[letters]
Thank you for your help
Many of you voted, but only one reader won. Kathy Rawls of Canton was selected as our Best Of Cherokee winner in a random drawing of all of our entries. She won $50. Keep your eyes open here and on our website, www.cherokeelifemagazine.com and our facebook page for more contests.
Dear Cherokee Life: I apologize for the long delay in expressing the deep appreciation the Bradshaw Farm Women’s Club 2011 Christmas Tour of Homes Committee has for you and your wonderful editorial and advertising staff. I hope my delay does not take away from how extremely grateful we are. Our Club is excited that the tour raised over $8,400 which will benefit many local charities, schools and fire/police departments. We genuinely believe that your awesome coverage of our tour is one of the main reasons we raised more funds than we expected. In fact, as publicity chair, I asked several tour attendees how they learned about our tour. The overwhelming response was due to the tour information in your magazine and the Cherokee Tribune. We would never have had such great success without your kind help. I heard from many folks who were thrilled with the article and beautiful pictures. Jerry and Marjorie Cox were pleased to have their home displayed in such a lovely, inviting manner. Cherokee County residents are fortunate to have such talent and commitment to excellence in the Cherokee Life Magazine. Carolyn Sanford
Award-Winning Landscapes Since 1989
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770-924-1001 770-924-1001 FAX FAX 770-926-1855 770-926-1855 www.hutchhort.com www.hutchhort.com
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[design]
P ERSONAL C ARING S ERVICE
COMPLETE FUNERAL SERVICE CREMATION OR SHIPPING PREARRANGED PLANS EARL & OLENE DARBY FAMILY OWNED & OPERATED SINCE 1961
7 7 0 - 4 7 9 - 2 193
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ALL OF
C HEROKEE C OUNTY & S URROUNDING A REAS
A Main Street Program Event
3rd Annual Easter Egg Hunt Enjoy the day with music, inflatables, games, face painting and pictures with the Easter Bunny!
Downtown Canton in Cannon Park Saturday, April 7, 2012 at 1:00 pm Free multiple Easter Egg hunts for children 10 and under! Please register when you arrive for a drawing to win a grand prize!
More information: 770-704-1548
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Experts: Orange is the hot color for 2012 The world doesn't need more gray, and the blues are covered, too. What consumer products need is a jolt, a shot of energy and boldness, all of which comes from Tangerine Tango, the reddish-orange hue that Pantone announced as its top color for 2012. "There's the element of encouragement with orange, it's building on the ideas of courage and action, that we want to move on to better things. I think it would be a disservice to go with a relaxed, soothing color now," said Leatrice Eiseman, executive director of the Pantone Color Institute, the research division of Pantone Inc., which creates color standards for the fashion, beauty and home industries. The annual forecast for the next year's dominant color takes into consideration both what Pantone thinks shoppers want and need. Those are influenced by the designer runways, fabric shows, news events, pop culture and consumer habits. "Part of what we do is look at the zeitgeist," Eiseman explained. "We have to look at everything in the world around us. It's not an arbitrary choice." Consumer spending is a big player in reviving the economy and it needs adrenaline, she said. Orange is a more urgent call to action than last year's hot-pink hue Honeysuckle, which was also supposed to channel cheerfulness coupled with nostalgia. Before that, there was the more serene turquoise and optimistic yellow. "Color is really emotion," agreed Beth Eckerstrom, director of trend and product development at Crate and Barrel. "Everyone thinks it's a physical thing, but it's really emotion." For his spring collection, Tommy Hilfiger used the tangerine color coupled with red, although it also complements navy and brown. He imagines men wearing the orange in a striped or paisley tie, or for women, as a color for a purse or even a trenchcoat.
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news & noteworthy [food] Customized pizza comes to Woodstock We all know about build-your-own burger places. Now a build-your-own pizza eatery has come to Woodstock. Uncle Maddio’s, an Atlanta-based franchise operation, is expanding and a location just opened at 9745 Hwy. 92. The self-proclaimed “pizza joint” lets customers customize their pies by choosing from white, whole wheat or gluten-free dough made from scratch, six different sauces and scores of fresh toppings, including free-range chicken, Angus ribeye, handmade meatballs and sausages and local veggies. The pizzas are ready in six minutes. Uncle Maddio’s also offers several specialty pies, such as the Buffalo chicken and Jamaican jerk, as well as Paninis and salads with homemade dressings. The two-year-old, made-to-order pizza franchise founded by Matt Andrew, one of five founding members and former president of Moe’s Southwest Grill, expects to open 17 new stores in 2012, according to its website, For more information, call (770) 5912685 or go to www.unclemaddios.com.
Canton kitten makes calendar debut Workman Publishing features a local cat in this year’s edition of 365-Kittens-AYear, a calendar featuring feline companions from around the United States. Missy, cared for by Julie Randlett from Canton, is featured on the calendar on Dec. 6 and 7. The calendar can be purchased at www.workman.com.
CHEROKEE LIFE March/April
2012
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Get on board with the culinary explorations at
FREIGHT
By Meredith Pruden Photography by Reid Traylor
Above, Freight Chef Kyle Shankman. Opposite page: Pan-roasted salmon filet with chickpea casserole, goat cheese and spinach.
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A historic building. A vibrant city center location. A menu jam-packed with elevated comfort food. Freight Kitchen and Tap, located in the old train depot in downtown Woodstock, offers an eclectic blend of regional American cuisine sure to please even the most finicky of palates. “Freight is an American tavern and there are specific expectations around that,” said partner Neel Sengupta. “We want to challenge those expectations while also exceeding the basics.” To that end, the Freight kitchen, headed by executive chef and local boy Kyle Shankman, serves up everything from burgers and salads at lunch to a variety of succulent entrées with approachable gourmet flair at dinner (and all of it definitely surpasses average culinary assumptions). Although it’s hard to go wrong with any menu item, highlights include the chunky Freight Pimento Cheese appetizer with house-made cheese straws (it’s better than grandma used to make), the Freight BLT with fried green tomato, applewood smoked bacon and pimento cheese on locally sourced multigrain (this ain’t daddy’s BLT) and the Flattering Anne - Homage to the Pig. This gluttonous dish, which could just as easily be called Pork Three Ways, will have carnivores thinking they’ve died and gone to Hog Heaven with its perfectly cooked bone-in grilled pork chop, homemade pork and apple sausage and slow-cooked pork belly. That’s right … pork belly! Good luck finding that anywhere else in Cherokee, dear gastronomes! “The overarching theme at Freight is not to try to be all things to all people,” Sengupta said. “We want to do a few things really well. Simple ingredients make the best food especially when sourced locally, so any chance we have to work with local ingredients we have fun. Our menu is as much about execution as what’s on it. We put great ingredients in the chef’s hands because we don’t think it should be unexpected to find fresh vegetables and a fantastic meal experience in a tavern.” Shankman, who trained at Le Cordon Bleu and has held executive chef positions at the Ritz Carlton Atlanta, BridgeMill Country Club and Café 190, said the environment and atmosphere at Freight provide a constant source of inspiration for his cooking. “I love the bar mission here with all the craft beers and classic cocktails, and
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This “homage to the pig” dish features bone-in grilled pork chop, pork belly, house made pork and apple sausage and a trio of seasonal sauces. I love the history of the place,” he said. “I often start with the drinks and work back to make food that works with them. People are looking for something new and exciting but also comforting and familiar, and that’s why I do elevated comfort food.” Whether a quick lunch, a satisfying dinner or just some apps and drinks with friends, Freight Kitchen and Tap is bringing people together over scrumptious food and tantalizing mixology inspired libations. Get on board with the culinary exploration at Freight!
Celebrating Our 10TH Birthday! Special Events During the Month of March PANDORA • Brighton Jewelry, Handbags, & Gifts • Treska Jewelry Life is good • Tervis Tumblers • Natural Life • Molly & Me • Mogo Three Cheers • Klutz Toys • Nam's Bits Cookies • Bearington Baby Mud Pie Baby • Trapp & Tyler Candles
2 5 1 E M a i n S t , Wo o d s t o c k 770.924.0144 w w w. f r e i g h t k i t c h e n . c o m
6205 Hickory Flat Highway • 770.345.3090 Mon-Fri 10AM-6PM, Sat 10AM-5PM • Complimentary Gift Packing
CHEROKEE LIFE March/April
2012
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HATS ON The Derby Day Party features a competitive hat parade, one of the most popular derby traditions. Above, Carla Barnes shows off a floral creation. Right, ladies of the historical society make a toast to the upcoming event. Top right, Kellie Jo Mason and Michelle Cantrell are dressed in derby day finest.
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While thousands will gather at Churchill Downs for the annual Kentucky Derby, one of Cherokee’s most well-attended and tony events will be taking place at the historical Rock Barn on the same day. On May 5, residents are invited to attend the Cherokee County Historical Society’s annual Derby Day Party. We got some of the ladies involved with the historical society to give us a preview of the styles they might be sporting this year.
CHEROKEE LIFE
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for this party!
photos by Jennifer Carter
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From left, Carla Barnes, Lisa Tressler, Kellie Jo Mason, Michelle Cantrell and Barbara Nye.
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imagine the
D
AP Photo/New York Racing Association, Adam Coglianese
At the heart of the celebration is the horse race.
DERBY DAY PARTY The event features a competitive hat parade, a buffet of Derby fare and mint juleps by local restaurant Downtown Kitchen, a silent auction and, of course, a viewing of the race. Tickets are just $50. All proceeds benefit the society. The event kicks off at 3:30 p.m. and runs until 7 p.m. Information: www.rockbarn.org or call 770.345.3288. The Rock Barn is located at 658 Marietta Highway, Canton, GA 30114.
Let us create the perfect outdoor sanctuary! Save big during our spring event! Outdoor Furniture • Rugs Lighting • Drapery • Fabrics Jan Parrish & Keely Woodford | Interior Decorators / Owners
770.926.0383 decdens.com/janandkeely janandkeely@decoratingden.com find us on Facebook & Twitter @ The Deco Divas
Call today for your complimentary consultation! CHEROKEE LIFE March/April
2012
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PRESCRIPTIONS FOR LIVING
One tough granny? efore we had children, I had warned my wife Ann that my mother was not going to be one of those rosy-cheeked grandmas with ever-present smiles and fresh-baked cookies for the grandkids.
B
No, based on my childhood recollections of swift maternal discipline, my mom was going to be One Tough Granny. Once in my grade school years I brought home a bad report card and was grounded to my room—until my next report card 10 weeks later. It wasn’t just the bad report card, I suppose. The incessant fights between me and my twin brother Chris (now an attorney), the broken household items and holes in the walls, all contributed to the length of punishment. After the BB dents on the refrigerator and then her new car, I suspect my mom was worried that Chris and I were headed in our adult lives to some form of incarceration. Maybe she figured she might as well lock me up herself, so I could see what it was like. “When you boys leave this house,” my mother told us before high school graduation, “I will be smiling every single day!” Motherhood can be one of the most difficult jobs on the planet: in my mom’s case, Chris and I made sure of it. She further informed us she foresaw no pleasure in grandchildren: a future generation of hellions. “Whoever makes me a grandmother first will be disowned!” she promised. “And they won’t call me ‘Grandma,’ either…they may call
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me, ‘Mrs. Litrel.’ ” Three decades later when my mother is interacting with her grandchildren, there is no trace of the promised “Mrs. Litrel.” I found her the other morning fixing breakfast for my sons at her house down the street. No sooner had she filled the breadbasket than my oldest, Tyler, crammed a roll into his mouth. With cheeks still bulging, he grabbed for more. I would never have gotten away with that one, nor what my youngest, Joseph, did in response. Squawking in BY MIKE protest, he lunged across the table for his fair share, knocking over a glass of milk in the process. “Oopsie!” I heard a cheerful voice. I looked across the kitchen to see my mother, hurrying over with a sponge to clean up the milk. Oopsie? OOPSIE?!! I couldn’t help myself. “Mom - OOPSIE?!! Where was ‘Oopsie’ when we were growing up? All I got was ‘you clumsy oaf,’ and a swat on the head!” My mother giggled uncon-
cernedly. Joseph made a halfhearted effort to help clean up his mess, but upon noticing my mother’s efficiency had the unbelievable gall to stop and commence buttering his roll. An appropriately stern rebuke was forming on my lips when his smiling grandmother said something that made me choke on my words. “Oh Joseph,” she soothed, just like a rosy-cheeked Grandma. “Let me get you another glass of milk.” She scurried to the refrigerator and was soon filling his glass. In contrast to my childhood memories, this was breakfast in LITREL the Twilight Zone. But when Chris and I left home thirty years ago, my mom did indeed start smiling. And that smile has never left her face, just like she’d said. I asked her about it the other day. “There is less to worry about when you’re the grandmother,” she explained, “and more to enjoy.” She paused in reflection and added, “But I was wrong about grounding you for ten weeks… “I should have made it an even twenty.”
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e d i to r i a l c a l e n d a r e’ve got an exciting year ahead. Here is a glimpse of some of the great stories we have planned for upcoming issues. If you have an article idea, please contact us at mmaguire@cherokeelifemagazine.com. And don’t forget, you can follow us on the web at www.cherokeelifemagazine.com and facebook.
W
M AY / J U N E Ch e ro k e e H o r s e Fa r m s J U LY / AU G U S T C h e ro k e e’s B e s t P i z z a S E P T / O C T Favo r i te Fa l l Tra d i t i o n s
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The inside of one of the nurseries’ greenhouses has an array of hard-tofind plants and flowers. Right, owner Casey Norris.
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Woodstock nurser y offers a unique elegance. Meet the magic behind
B y M i c h a e l Pa l l e r i n o P h o t o g r a p h y b y Re i d Tr a y l o r and Casey Norris
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Right, a Bleeding Heart makes its presence known in the spring. Below, one of the properties that Ladyslipper has helped design.
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It’s good to be different. And Ladyslipper knows it. In the world of residential and commercial landscaping that so defines the metro Atlanta area, there are a myriad of businesses to get what you need in the way of plants, shrubs and every other basic yard plant and tree. And while most companies offer Gardenias, Azaleas and Rhododendrons, Woodstock-based Ladyslipper specializes in native plants, perennials and seasonal color found in the woods of North Georgia. Its selection includes plants such as Garden Phlox, Shasta Daisies, May Night Salvias or Bleeding Hearts, to name a few. You want unique; you got Ladyslipper. The nursery prides itself by offering products that residents can’t find anywhere else. If you’re looking for plants that come back season after season – think perennials – then Ladyslipper is the nursery for you. Its customers include everybody from residential and commercial landscape companies, to other greenhouses and retail shops. “We are a family-owned, family-operated business that loves working in this community,” says Casey Norris, whose mother, Lula, started the business in 1996. “We’re part of a small co-op that helps take care of one another. Some of nurseries here grow high quality products especially for us. We also send customers back and forth between us.” Ladyslipper, which is open year-round, sells a wide variety of natives, perennials, annuals, herbs, vegetables and ground cover. Its largest selling seasons are April 15 to June 15, and Oct. 1 through Dec. 1. “I always tell people to come see us on Tax Day and Halloween,” Norris says. “If you want it, we’ll have it or can get it for you then.” And while Ladyslipper doesn’t create blueprints for landscape designs, it can help its customers “fill in the holes.” All you have to do is take a picture of the area you want to work on and bring it into the nursery to get input on what will fit your yard best. And therein lies Ladyslipper’s most redeeming quality – an accessible team that knows its business.
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“Our customers know they can ask us anything,” Norris says. “We don’t have to go to the store manager for the answer. We have the answers. What you find with Ladyslipper is that we offer a fair price and the highest of quality.” Ladyslipper opened for business after Lula Norris, then the head of herbs and propagation for Mann’s Greenhouse in Woodstock, decided she wanted to venture on her own. Armed with the knowledge, the contacts and the property, she opened her first greenhouse, primarily selling perennials. Lula called the nursery Ladyslipper, the name of which she took from her favorite plant, the beautiful pink and protected wildflower indigenous to the North Georgia Mountains. Not soon after the nursery opened, her husband, Kelly, left his job as the maintenance man at Mann’s to lend a hand. The family business became whole after Casey left his job in the corporate world to join the team. “My mom started a place where she could continue to do what she loved,” Casey says. “It’s a real special thing we have going on here. You just don’t see that anymore.”
information Ladyslipper Rare Plant Nursery ladyslipperrareplantnursery.com 7418 Hickory Flat Hwy, Woodstock 770.345.2998
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h o m e & garden Do it yourself:
New uses for old books
Stacks of books turned into tables? Volumes made into shelves? Pages turned into sculpture? Library purists, remain calm. Because we’re going to talk about doing things to books that might, under other circumstances, send a shiver up your spine (pardon the pun). As mountains of encyclopedias, atlases and almanacs become outdated, and an ocean of literary books succumb to the tides of time, craftspeople have come to the rescue. Using glue, cutting tools, bindings and even belts, artists — book lovers all — are turning abandoned books into creative furniture and art. Chicago’s Brian Dettmer turns vintage medical, art and history texts into intricate Escher-like 3D sculptures. Susan Porteous, a sculptor and artist in Denver, spins paper from old books on Gandhi into string, and winds it on antique spools. British designer Jeremy May laminates hundreds of pages into exquisitely rendered jewelry. Jim Rosenau, of Berkeley, Calif., makes thematic shelves: One is made out of vintage cookbooks, another out of sports books.
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Tips on book repurposing And Lisa Occhipinti, a mixedmedia artist and designer in Venice, Calif., who wrote “The Repurposed Library” (Stewart, Tabori & Chang, 2011), makes looped, birdlike mobiles out of old book pages — such as the 1952 illustrated children’s book “Paws, Hoofs and Flippers.” She festoons mirrors with pages from an old edition of “The Wizard of Oz.” She sells some of her work on Etsy.com and does commissioned work. For a piece called “Flora Grid,” she turns paper into flower bursts assembled in a contemporary pattern. And her “Circulation” binds a collection of weather- and timebeaten volumes into a graphic sculpture. “It’s about giving books a new life; it has nothing to do with destruction. It is all about honoring books, and that comes from a profound and lifelong love for them,” Occhipinti says. “I’m fascinated by how they connect people, places and time. Books contain vigor, and by reconfiguring them into new forms, I aim to give them a life off the shelf.” Her book gives advice and instruction on how to source old books; and includes make-at-home projects like a lamp base, utensil holder and switchplate cover. Jason Thompson is the founder of Rag & Bone Bindery in Pawtucket, R.I. His store sells new bound journals and stationery, but he also has written “Playing With Books” (Quarry, 2010), which showcases the work of several artists who deconstructed and reimagined old books. Once your own imagination has been sparked, you can try your hand at rolling, folding, decoupaging and papier mache-ing printed pages into all manner of creative objects. Some projects are easy, such as paper butterflies, blossoms and orb ornaments. Others involve more advanced origami, or a whole lot of patience, such as the basket made of dozens of tiny tightly folded pages. Online are several sites with ideas on how to stack books to make tables of all sizes, using heavy-duty glue or thick leather belts to lash them together.
Look for old hard covers — they have sturdier outer cases and, usually, high-quality pages. Outdated textbooks have lots of photos and illustrations. Look for books with supple, non-brittle pages, with no mold, mildew or musty odor. Library sales are a good source of old books, especially nonfiction volumes and paperbacks. Thrift shops, tag sales and even the neighbor’s recycle bin are all worth checking out.
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This March, Cherokee becomes home to one of the most amazing creations in the Southeast, complete with hundreds of acres of plants, trees and flowers and the largest Japanese gardens in the nation.
Introducing
Gibbs Gardens, where everyday is bound to be a
g
arden
party
BY THERRA C. GWYN
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A life’s work can be measured in many ways. For James H. “Jim” Gibbs, it’s measured in acres.
Top, Jim Gibbs. Above, a view of the rose gardens.
Two hundred and twenty acres to be exact, filled with cherry trees, crape myrtles, dogwoods, daffodils, azaleas, hydrangeas, rhododendron, roses, day lilies, water lilies, ferns, wildflowers and 800 Japanese maples. Add 24 ponds, 32 bridge crossings and 19 waterfalls and you have Gibbs Gardens, a natural and landscaped world-class wonder, owned and designed by Jim Gibbs and located in Cherokee county. Gibbs, 69, is the founder of Atlanta’s award-winning Gibbs Landscape Company and a founding member and lifetime trustee of the Atlanta Botanical Gardens. There’s a generous amount of gardening genes in Gibbs family tree. His mother was a blue-ribbon flower arranger, his grandmothers and aunts
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energetic and talented gardeners whose enthusiasm influenced him as young child. Gibbs Gardens, which opened to the public March 1, is the fruit from the seed of an idea the Atlanta businessman started nurturing 40 years ago. His dream of a large and encompassing garden estate, one that displayed the natural beauty of Georgia and offered peaceful enclaves, meadows of spectacular blooming flowers and a variety of trees to showcase fall splendor planted itself in his mind in the late 1970s. At that point, Gibbs had travelled the world and spent time enjoying gardens in different countries. He then started searching the Southern landscape for the ideal location to make his dream reality. He knew just what he wanted – rolling topography, plentiful natural water and proximity to the city of Atlanta. After six years of combing the state, he found and purchased property in Ball Ground. In 1980 the gardens literally took root and started to grow in Cherokee County. “It’s his life’s work,” said Barbara Schneider, marketing manager of Gibbs Gardens. “The site on the property where the manor house is located is the highest ridge in Cherokee County. The view of
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the north Georgia mountains is beautiful and it’s an easy drive from Atlanta.” Growing and planning world-class gardens takes talent, time and the blessing of Mother Nature. The gardens the public will view this spring were 30 years in the making. The lush and varied landscape has elements of the local (dogwood, azalea, mountain laurels) the exotic (Japanese gardens on 40 acres), the romantic (a Monet water-lily garden, recreating the famous painter’s Garden at Giverny and featuring 140 varieties of water lilies) and the historical (boxwood grown from cuttings from Gibb’s grandmother’s Appomattox, Virginia estate, a property kept in his family for 340 years and where Ulysses S. Grant set up headquarters on the front lawn during the Civil War). Gibbs’ long – held dream is now reality and it was always meant to be shared. “I am feeling great now that my 40year dream to open my gardens to the public is coming true. Every year has brought new seasons of fun and excitement and I will continue to design and develop new gardens that compliment nature," said Gibbs. “A gardener’s garden is never complete."
information The gardens are located on Gibbs Drive in Ball Ground, Ga., 30107 Open to the public from March 1 – November 30. (Closed on Thanksgiving) Open Thursday through Sunday from 9 a.m. – 5 p.m. (last admittance at 4 p.m.) Wednesdays are reserved for bus tours and groups of 10 or more. Admission prices: Adults (18-64 years) $20 Seniors (65+) and children (4-17 years) $18 Children 3 and under admitted free. Group rates and season passes available. Parking is free. There is a gift shop and café for visitors. Trams are available to take visitors to and from some areas of the property. Tram tickets are $5 per person. Information, updates and detailed driving directions at www.gibbsgardens.com To schedule a group e-mail info@gibbsgardens.com
Bret Bond Canton, Riverstone Pkwy 770-720-7835
Ned Castleberry, AAMS®, CFP® Downtown Canton 770-720-6245
Bart Davis Woodstock 770-926-0909
Travis Lowis Towne Lake Pkwy 770-516-5887
Jack Shampine Prominence Point / Canton 770-479-4758
Tawanna Wesson Ball Ground / Woodstock 770-926-0909
Ivan Garcia Woodstock / Holly Springs 770-926-0105
Kelly Geiken, AAMS® Hickory Flat 678-297-0154
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Members of the club include, front row, from left, Ed Stumler of Canton, Joann Barre of Holly Springs and Sue Allen of Canton. Second row, from left, Linda Robbins of Holly Springs and Carol Mumaw of Woodstock. Third row, from left, Mary Ann Szostak of Woodstock, Gerald Phillips of Woodstock and Joan McFather of Canton. Fourth row, from left, Diane Walton, Pam Raines, Dot Martin and Suzie Thomas, all of Woodstock.
Something special is blooming in Cherokee this April. Cherokee County will host the only Georgia Master Gardeners Association (GMGA) Conference for 2012 April 20 and 21. The event will feature great speakers, food, tours, a variety of vendors and a goodie bag. Information: http://georgiamgaconference.com/
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Keep Your Independence with a Little Help from a Guardian Angel
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March/April 2012
CHEROKEE LIFE
If you feel like getting out in the garden, now is as good a time as any to spread rock on the ground. Or not (more on that later). You say your ground already has enough rocks in it? True enough, but the rock I’m talking about is a powder, and is likely a different kind of rock from what you already have. But why put down more rock of any kind? The reason is that rock powders sold for garden use are particularly high in minerals. For example, rock phosphate is, as the name implies, rich in phosphorous, one of the “big three” nutrients needed by plants. In fact, rock phosphate is the stuff, after being treated with sulfuric acid, that becomes the phosphorous in synthetic fertilizers. Colloidal phosphate, also known as soft phosphate, is a similar product, this one ground up finer than rock phos-
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h o m e & garden phate. Two other commonly used rock powders — granite and glauconite — are rich sources of potassium, another of the “big three” nutrients needed by plants. (The third, nitrogen, is not found in rocks.) Glauconite is also called greensand, or Jersey greensand if that’s where it was mined. And it is greenish. Besides the major nutrients phosphorous and potassium, these rock powders are also sources of micronutrients. Micronutrients are needed in only minuscule amounts by plants, but nonetheless are essential to their health. A soil can be naturally deficient in micronutrients: For example, pockets of molybdenum deficiency exist in Nevada soils; natural cobalt deficiencies exist over much of Iowa and parts of the Northeast. Synthetic (“chemical”) fertilizers generally supply no micronutrients at all. APPLICATION FOR THE LONG HAUL Because they are merely ground-up rocks, rock powders do not readily dissolve in water to give up their goodness to plant roots. Release of their nutritional goodness takes time, as well as the work of bacteria, fungi and roots. Freezing and thawing opens up cracks in the soil so rock powders applied now at least get into the soil, even if they don’t yet dissolve. There’s no rush, though, to run outside and start spreading. What rock powders lack in quick action they make up
for in long-term effect; they release their goodness over a decade or so. A typical application would be about 10 pounds per 100 square feet. ARE GROUND ROCKS REALLY NEEDED? There’s also no rush because you might have no reason to apply them in the first place. Rock powders are relatively expensive for the amount of phosphorous or potassium they offer. And unless some local garden store has rock powders for sale, you could pay as much or more for shipping as for the material itself. More to the point is whether rock powders are superfluous. If you constantly feed your soil an abundance and variety of compost, leaves and other organic materials — as any good gardener does — your soil already is rich in phosphorous, potassium, and micronutrients. This is especially true if you use plenty of compost made from all sorts of materials, including kitchen scraps. Orange rinds from Florida, old bread from Kansas-grown wheat, and banana skins from Costa Rica each contribute to the smorgasbord of micro- and macronutrients contained in homemade compost. So, do I ever use rock powders? Yes, about every decade or two, mostly as insurance and to supply micronutrients around trees and shrubs that don’t get annual dressings of compost. But I’m not saying that using these rock powders is really necessary.
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Canton couple are
carving
out a
CRAFT By Bill Baldowski
A few ducks swim on a serene pond. Another one prepares to land in the water. A piece of driftwood floats nearby. I am not describing a photograph or a painting, but a wood carving by Canton resident Frank Myers. “If you can dream it, chances are we can carve it for you” is the slogan of Myers woodworking venture, officially titled Big Tree Woodworking. Myers runs the business with his wife, Bethany. Although it is still a hobby for the married couple who have a seven year-old son and a daughter, 5, their success in this art form has prompted them to envision making woodworking a fulltime family business. “We would like to be able to do this exclusively and then pass it on to our children,” said Frank, who works fulltime as a lead technician with Camaster CNC. Although the business is in its infancy – just turning six-months-old in March, the Myers have seen it expand from a hobby focused on crafting simple designs to one which features intricate and elaborate decorative patterns. And the business is not limited to just signs. They also carve kitchen items, trays, plates and gun racks. “Bethany and I start each project with a computer where we take what customers
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Left, Canton resident Frank Myers works on a piece of art. Above, Wagon Wheel is one of Frank’s most popular items.
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have described to us and develop it into a design which accurately demonstrates their thoughts and wishes for the woodcarving,� Myers explained. After working countless hours with a computer design, he begins the actual woodcarving project which, depending on the amount of detail in the design, can take from two to three days. However, once Myers starts on a project, he said it pretty well consumes him and he has a difficult time leaving it alone, even for a few minutes.
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Address: 961 White Stag Lane, Canton, Ga. 30114 Telephone: 1-412-719-8509 Website: www.bigtree woodworking.com “I find myself going back and messing with it a lot,” he said, although the actual woodcarving takes far less time to develop than the computer program it is derived from, again with the amount of detail the determining factor. Once he is satisfied with the finished piece, Myers presents it to the client. “To see a customer’s face light up when they see the finished product is beyond words,” he said. “It is our intention that the finished piece the customer holds in his hand be a tangible representation of their own feelings, one which is tangible and can last a lifetime,” he added.
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The Six Inch Stilletto cake is layers of chocolate, vanilla and carrot cake topped with vanilla frosting and sprinkles. Opposite page: The Vidalia Vixen is a mixture of spring lettuce, almonds and gorgonzola cheese with sundried cranberries. One of Wink’s signature drinks, the Dark and Stormy, is a tempting mix of ginger beer and Gosling Black Rum.
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woodstock
unwinds
W
With the ongoing transformation of the historic downtown section of Woodstock into a go-to destination for those looking for something out of the ordinary, there are now several places to find good food within a two-mile radius. What the downtown area hasn’t had was a late night draw after the restaurants close. That was the thought that crossed the minds of Steve Rabb and Shannon Fannin one evening
as they were having a meal on the second level deck at Pure Taqueria. Gazing out at the surrounding area, “I said our only problem now is that after dinner there is nothing to do around here and no place to go to get a great glass of wine, a martini or dessert,” Rabb recalled. “That’s how it all started.” Rabb and Fannin, longtime domestic partners who live in Towne Lake, envisioned a space
with a Midtown vibe that folks could “just hang out and have fun,” he said. In October 2011, the couple and a few friends opened Wink Woodstock in a street-level space in the multi-story brick building on Chambers Street. It’s a hybrid that would be at home in Virginia Highlands and is a novel concept for the suburbs. With a diverse wine list, gourmet tapas, designer desserts, signature martinis and craft beers, as well
words by joan durbin & photography by reid traylor
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as live music several nights a week, Wink is open until midnight Monday through Thursday, until 2 a.m. on Friday and Saturday and to 9 p.m. Sunday. The late hours and distinctive atmosphere appeal to a variety of ages and demographics, noted Rabb, whose full time job is as vice president of the American Cancer Society in Atlanta. A more mature crowd of singles and couples tend to show up in the evening for wine, drinks and tapas, while weekend nights are bringing in younger customers for the music, dancing and conviviality. Wink Woodstock “Our goal was to 380 Chambers Street, create an edgy, bold Woodstock design to give Wink (678) 383-6332 Woodstock a unique www.winkwoodstock.com energy that attracts guests from the entire region,” he said. A multitude of tiny colored and white lights accent the semi-dark interior, where intense purples, deep aquas and pale gold comprise the color scheme. A shimmering disco ball suspended over a corner booth British Pop Invasion is a delicious blend of sage, lemon, simple syrup, Boodles gin and soda.
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March/April 2012
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Wink owners Steve Rabb and Shannon Fannin of Woodstock wanted to spice up the city with a late-night lounge. Top right, Pruten goat cheese with homemade preserves and crackers.
and a wall hanging of reflective beads at a hallway entrance catch the eye. Comfy sofas and pillows offer alternative seating in two semi-private alcoves. The bar and tables, topped with swirled silver, are the central focus of the space. The design elements are Fannin’s, whose background includes marketing and makeup artistry. The brothers Delahunt, James in the kitchen and Thomas at the bar, give Wink its flavor. Both have many years of experience in the hospitality industry. Laid back and friendly, Thomas can mix up a dynamite cocktail. I can recommend the Dark and Stormy, which features Gosling’s dark rum, the national drink of Bermuda, blended with ginger beer and fresh squeezed lime. But the well-chosen lists of wines and beers are equally likable. James serves high-quality charcuterie, salads, paninis and nosh-worthy items such as beef carpaccio with shaved Manchego cheese, fried capers and mustard aioli. Desserts are a big thing for Wink, and there are many mouthwatering cheesecakes, pies, cakes and pastries to choose from. You can also get a three-dessert sampler plate if you just can’t make up your mind.
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i g h l i g h t s A closer look at events and activities throughout Cherokee County
ROBIN HOOD>>> The Merry Folk of Sherwood, led by Robin Hood, help the poor villagers to thwart the wicked Sheriff of Nottingham. This show is swashbuckling fun for everyone. Produced by Elm Street Cultural Arts Center, performances of “Robin Hood” are March 9 through 18, on Fridays at 7:30 p.m., Saturdays and Sundays at 2 p.m. All seats are $9 online in advance, or $11 at the door. Performances are at City Center, 8534 Main Street, in Woodstock. Information: 678.494.4251 or www.elmstreetarts.org JACK AND THE BEANSTALK>>> A wacky re-telling of the famous fairy tale with all the characters you expect and a few you didn’t. This show is comedic fun for the entire family. Produced by Elm Street Cultural Arts Center, performances of “Jack and the Beanstalk” are April 13 through 22, on Fridays at 7:30 p.m., Saturdays and Sundays at 2 p.m. All seats $9 online in advance, or $11 at the door. Performances are at City Center, 8534 Main Street, in Woodstock. Information: 678.494.4251 or www.elmstreetarts.org
BLITHE SPIRIT>>> “Blithe Spirit” concerns socialite and novelist Charles Condomine, who invites the eccentric medium and clairvoyant, Madame Arcati, to his house to conduct a séance, hoping to gather material for his next book. The scheme backfires when he is haunted by the ghost of his annoying and temperamental first wife, Elvira. Cherokee Theatre Company presents “Blithe Spirit” from March 9 through 18, on Fridays and Saturdays at 8 p.m., Sundays at 2:30 p.m. Performances are at Canton Theatre, 171 East Main Street, in Canton. Call for ticket information. Information: 770.591.0282 or www.cherokeetheatre.org BRANSON ON THE ROAD>>> In the same tradition as the traveling road shows during the glory days of the Grand Ole Opry and the Louisiana Hayride, Branson on the Road features classic country, hilarious comedy, bluegrass, rockabilly, and hand-clapping gospel. Branson on the Road performs March 3 at 2 p.m. and 7:30 p.m. in the Falany Performing Arts Center on the Reinhardt University Campus. Tickets are $30 for adults, $24 for seniors and children. Information: 770.720.9167 or www.reinhardt.edu/fpac/
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PETAR JANKOVIC ENSEMBLE>>> Petar Jankovic, an international award-winning classical guitarist and faculty member at the Indiana University Jacobs School of Music, joins forces with a string quartet comprised of brilliant musicians from prestigious Indiana University. This collaboration creates a unique and attractive ensemble. The group currently tours with Spanish and Latin American music programs, playing original arrangements of some Albeniz’s “Leyenda” (Asturias), De Falla’s “La Vida Breve,” Piazzolla’s tangos, and more. The string quartet and guitar blend infuses new vigor and refreshing outlook in combination with the group’s expressive and enjoyable renditions. Their show is well received across a wide audience spectrum - from traditional chamber music lovers to guitar enthusiasts. The Petar Jankovic Ensemble performs March 15 at 7:30 p.m. in the Falany Performing Arts Center on the Reinhardt University campus. Tickets are $25 for adults, $20 for seniors and children age 12 and under. Information: 770.720.9167 or www.reinhardt.edu/fpac/
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MUSICAL THEATRE – OPERA SCENES>>> Music majors in Reinhardt University’s Opera Workshop undergo intensive training in acting and singing in preparation for professional careers. Students will present solo and duet scenes from opera and musical theater. Selections are taken from opera favorites like “Don Giovanni,” “Le Nozze di Figaro,” “Die Fledermaus,” “My Fair Lady,” “Camelot,” “Sweeney Todd” and others. Reinhardt University Opera Workshop performances are April 15 at 3 p.m. in the Falany Performing Arts Center on the Reinhardt University campus. Admission is $5 for all audiences. Information:770.720.9167 or www.reinhardt.edu/fpac/
FACULTY RECITAL>>> Several Reinhardt University music faculty members will be featured in this Sunday afternoon recital on March 18 at 3 p.m. in the Falany Performing Arts Center on the Reinhardt University campus. Admission is free of charge. Information: 770.720.9167 or www.reinhardt.edu/fpac/ GEORGE LUCKTENBERG SOLO RECITAL>>> George Lucktenberg will perform and deliver commentary on works for harpsichord and fortepiano on March 25 at 3 p.m. in the Falany Performing Arts Center on the Reinhardt University campus. Admission is $15 for adults, $12 for seniors and children age 12 and under. Information:770.720.9167 or www.reinhardt.edu/fpac/ THE REINHARDT UNIVERSITY CONCERT CHOIR>>> The Reinhardt University Concert Choir, under the direction of Dr. Dennis McIntire, includes more than 60 voices. Their repertoire ranges from the Renaissance to the best of today’s contemporary anthem literature. For more than 30 years, the Concert Choir has been a popular ambassador for the University. The Reinhardt University Concert Choir performs on April 10 at 7:30 p.m. in the Falany Performing Arts Center on the Reinhardt University campus. Admission is $5 for all audiences. Information: 770.720.9167 or www.reinhardt.edu/fpac/ THE REINHARDT UNIVERSITY WIND ENSEMBLE>>> Under the direction of Dr. David Gregory, the Reinhardt University Wind Ensemble is composed of students and community members who audition to play with the group. With approximately 75 members, their sound is impressive and inspiring. The Reinhardt University Wind Ensemble performs April 12 at 7:30 p.m. in the Falany Performing Arts Center on the Reinhardt University campus. Admission is $5 for all audiences. Information: 770.720.9167 or www.reinhardt.edu/fpac/
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Benefit for Erin
Elm Street Cultural Arts Village hosted a choral concert to benefit Erin Murphy Peters and the MPS II Foundation in late 2011. Many residents attended the event at the village. A portion of the proceeds will go to the MPS II Foundation. MPS and MLS are disorders that affect major organs including the respiratory system, heart, bones and nervous system. Affecting mostly children, it is caused by the body’s inability to produce certain enzymes. At the present time, there is no cure for this debilitating disease. 1. From left, Sarah Hill of Woodstock, Brittani Vredenburgh of Woodstock, and Leslie Gostin of Woodstock. 2. Melissa Los of Kennesaw and April Seabolt of Cedartown. 3. Josh Weot and Rachel Hayes, both of Woodstock. 4. Kristin and Kathy Belden of Woodstock.
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March/April 2012
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Benefit for Erin
SCENE
5
5. From left, Logan, Craig, and Sarah Williams of Woodstock. 6. Scott Estep of Woodstock and Kevin Sanders of Marietta.
6
H ave yo u been
SCENE? Check out website for unpublished photos, exclusive features and more. www.cherokeelifemagazine. CHEROKEE LIFE March/April
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Benefit for Erin
8 7. From left, Cale, Grace, Taylor, and Zach Collins of Woodstock. 8. Stephanie and Mike Hayes of Woodstock.
7
PHOTOGRAPHY BY JENNIFER CARTER
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SCENE
10 9. Sarah Hill as Belle, Gay Grooms, Director of Elm Street, and Leslie Gostin as Cinderella in the dressing room. 10. Mary and Richard Bennett of Woodstock.
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New Year ’s Eve Party
The Downtown Kitchen held a New Year’s Eve Party with music, food and festivities. Dozens of residents attended the event to ring in 2012. The event featured specialty dishes and entertainment. 1. Wendy Bryant and David Key of Canton. 2. Nicole Broom and Jason Millholland of Canton. 3. Bruce and Debra Cutler of Woodstock. 4. Chris Cappelmann of Sandy Springs and Sharon Lorenz of Kennesaw. 5. Susie and Robert Butterworth of Canton. 6. Jamie and Josh Whitson of Woodstock. 7. Sherrie Haynie and John Bruno of Canton.
PROMOTES
AGRICULTURE EXPO Thursday, March 22, 2012 4:30 PM - 6:30 PM
PHOTOGRAPHY BY JENNIFER CARTER
Sponsored by the Cherokee County Farm Bureau and the Cherokee County Chamber of Commerce The Agriculture Expo is part of the National Agriculture Week Promotion, March 18-24, 2012. There will be Agriculture Display Booths and refreshments. The Expo will be held in the Terrace Level of the Cherokee County Chamber of Commerce located at 3605 Marietta Highway in Canton. Everyone is invited to attend to find out more about agriculture in Cherokee County. You must make a reservation by calling the Cherokee County Farm Bureau at 770-479-1481 ext. 0. If you would like to have a booth please call the Farm Bureau.
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REFLECTIONS
Marketing all creatures, great and small A normal disclosure from a columnist would occur at the end of an editorial piece. The purpose would be to share any informaparticular brand of ice cream and wear a bonnet. tion that you might judge imporOther cows use mass media to repeatedly influence us to eat chicken tant to determining what agenda sandwiches. Selling out their fellow barnyard sisters has never been the person might have on a cermore adorable. Their messages are misspelled, but we don’t care. We tain subject. In this circumstance buy the calendars, hug their plush giveaways and wear the plastic watchI wish to reveal that I work in the es featuring their image. We lap up all this merchandising with a delifield of marketing at a nearby cious seasonal milkshake – I digress. university. I also wish to state Two insurance carriers pose animals as the that my employer comedic foil alongside us silly humans. A white does employ the use duck takes care of our unexpected medical bills of a horned owl maswhen we are laid up and out of work, and a gecko cot named Scrappy in with a sophisticated English accent is revered as an some of its advertisexpert on saving money and doing the responsible ing. thing of being covered by car insurance. This must be In most all circumstances these animals are entershared so that you taining and ultimately adored – certainly not will find that I am shunned. guilty of exactly That is except the camel. what I plan to poke This revelation came to me last year quite by fun at. accident after a visit to the pediatrician’s office. My Selecting an anidaughter had terrible chest congestion and I had mal to pitch your quickly thrown on my favorite T-shirt and jeans to product or service is get her to the office to be seen as quickly as possimore and more comble. mon these days. The My T-shirt happened to have a camel on the pockcolleges and univerBY CARLA BARNES et design. This camel did not have a smoke in its sities figured this out mouth, but instead was advertising a certain seafood long ago. They are restaurant in Florida. well aware that marketing a colAs the doctor asked me questions about my daughter’s health she lege education starts early – in could not take her eyes off the pocket of my shirt. At the time I thought the cradle. That first onesie leads it was some weird inability to make eye contact. I was mystified and too soon to that day when the litpledged to never dress down for another doctor’s appointment. tle tyke is standing in the stadiIt took me until we were driving to the pharmacy that I guessed what um as a freshman chanting the had been on her mind. In that imaginary bubble I picture appearing over mascot’s name and boasting a her head would have had a live feed that surely would have said, “Is that tattoo of its image on his ankle. Joe Camel?” and “How many packs did she smoke to get that shirt?” Quite a few animals sell us I have three T-shirts from this particular restaurant that all feature food. Remember the Chihuahua camels on them. They are happy camels that are glad to live at the beach, who used to sell us tacos? What eat their weight in mahi-mahi and practice the art of chillin’ under a about the bull terrier who sold us palm tree. beer and later convinced us it is How is it that a marketing campaign was so influential that the camel hip to shop at a favorite retail remains a social pariah? chain? For many years a golden It’s a shame some team of great marketing geniuses could not turn it retriever has tried to sell us his around. A camel image makeover could come with some major health family’s secret to great tasting initiative or public relations campaign. What about a campaign to reduce baked beans. the epidemic of back fat in America? Cows are incredibly popular. Materials could include a camel working out on the elliptical styled Happy cows in California sell us like Olivia Newton-John in the “Physical” music video. milk and dairy products, and a I’m sure it would never pass the pitch meeting to a major medical singing cow has us jumping to association or market testing. In this case there would not be just one grab the remote before we are hump to get over, there might be two. hypnotized with song to buy a
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