SPECIAL FEATURE
The Albex Group: Retail Revolution Defined I
t is guaranteed that 2020 will go down in history as one of the most challenging years the world has ever seen, and given that we’re only halfway through the year, it is clear the retail industry has enormous challenges ahead. One message that has been driven home across all business sectors, but particularly in retail, is that we must adapt and be flexible in order to meet the changing needs of today’s consumer. Our vision to change, to pivot and to develop as a brand, started long before anyone had heard of coronavirus, social distancing and WFH. In 2019, we realized it was time for a fresh approach and time to use what we do consistently well as a platform to offer more to the industry. We are proud that we are the go-to brand when retailers require mannequins and hangers, but we also know that we understand, know and love retail, and can offer the industry so much more. This year, we became The Albex Group, a business with five distinct verticals: Retail Solutions, Albex 360, Retail Consultancy, Retail Academy and Albex HR.
Julieta Almanza
Marketing Manager, The Albex Group
There are two choices in life: to keep doing what you do and stay where you are or to innovate and get to the place where you want to be.
Our mission to offer the best solutions and always deliver the highest quality remains the same, but today, we are doing this by integrating sustainability and technology into our offering. We are working with innovative partners who, like us, have an innate passion for the retail industry and understand its intricacies as we move forward to cater to our Gen Z shoppers right through to the baby boomers.
Albex 360: Innovative Technology to Support the New Wave of Retail Our technology division is working with partners to elevate our offering in the region’s industry. Perch provides interactive retail displays that attract the attention of customers and have the ability to track interactions by detecting the number of times a product is lifted from a shelf. An award-winning organization, Perch has worked with international brands such as Jo Malone and Macy’s, and their product is the ideal way for retailers to identify bestsellers and measure the performance of specific lines.
10. RETAIL PEOPLE . JUL-SEP 2020
