Our HEARTBEAT, MPI's HR Newsletter, May-2020

Page 6

Special FEATURE

Employer Branding

Managing Employer Brand during the COVID-19 outbreak

21-May-2020, www.shrm.org

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The COVID-19 pandemic has highlighted the critical importance of employer brand during a crisis, but there is no playbook for this unprecedented time. Employer branding—influencing an organization's reputation as an employer—significantly affects the volume and quality of applicants a company attracts, and it makes a difference to employee productivity, job satisfaction and retention.

Tips for Managing Employer Brand 1 Partner with communications and

marketing 2 Be transparent about negative actions 3 Set the right tone

Special FEATURE

Employer Branding

Recruiting during times of uncertainty

22-Apr-2020, www.ultimatesoftware.com

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What you can do to ensure success as a recruiter during a global recession. Discover the tips you need to recruit during the era of social distancing. Just a few months into 2020 and here we are facing both a global recession and a "new normal"—both at home and in the workplace. As recruiters, it's your job to find the most qualified candidate for a position as well as be an ally and advocate for applicants throughout the entire process. But what do you do during a recession when there more applicants than ever and fewer job positions?

Access your guide to learn essential tips and advice for the recruiting and interview process during a recession. We’ll also cover how to recruit during the era of social distancing.


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